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DeADlIne

3rd May 2013

Domus AcADemy AnD cAmerA ItAlIAnA Buyer moDA Are prouD to lAunch

Fashion Brand hunter


competition
Scouting new Fashion Brands
Master in Fashion Management, September 2013
In a global market increasingly dynamic, fierce and competitive, Fashion Companies are constantly looking for managers trained and sensitive to the issues of fashion and to the new instances of ethics and sustainability: new managers able to capture and transform the innovative ideas of designers into successful products. With the Master Program in Fashion Management, Domus Academy has taken up this challenge developing, in close collaboration with leading professionals and with the most prestigious Italian and international fashion realities, a training course aiming at raising a new generation of fashion professionals rich in both managerial expertise and sensitivity to this creative sector.

Image: Project by Bethania Agustha Tamsir, Master in Fashion Design, 2012

BRIEF

Candidates are requested to identify, in their country of origin, a new product line or a young emerging fashion brand in clothing (men or women) or accessories or jewelry fields, in which they recognize a great potential for development and success. They will then justify and explain the meaning of their choice by developing a project for the line or the chosen brand, illustrating: strengths of the chosen product, potential target, potential distribution channels - traditional or e-commerce and communications strategies.

The works must be mailed to Domus Academy by and no later than 3rd May 2013. Candidates will be informed about the results of the competition by e-mail on 17th May 2013.

dEAdlInE

EntRy dElIvERy

Projects in digital format must be sent to the following e-mail address: competitions@domusacademy.it Paper works must be sent to: Domus Academy Fashion Brand Hunter Competition Master Program in Fashion Management Via Carlo Darwin, 20 20143 Milan - Italy

AudIEncE

The competition is open to professionals and graduates in economics, business administration, human science, and fashion related disciplines, that are passionate about fashion and eager to develop new skills in order to start a career in a fashion company. It is also open to fashion designers willing to launch a personal label and entrepreneurs or owners of a family business operating in the fashion industry.

InFORMAtIOn
competitions@domusacademy.it

MAstER PROgRAM dEscRIPtIOn


the Master Program aims at preparing the next generation of managers for the fashion industry: open-minded professionals able to add value to the creativity of fashion designers and to turn it into business opportunities. Managers capable to bring innovation into the management and production processes, marketing strategies, communication and distribution for old and new markets. The program is structured in three phases. the first phase provides students with the necessary tools and knowledge to approach the fashion system. Closely developed with companies, the second phase consists of a series workshops aimed at deeply exploring the main topics of fashion management: product management, brand management, fashion buying, retail management, fashion communication and events. During each workshop, students will develop a project especially focusing on the topic explored. the third phase is dedicated to the Final Master Thesis.

JuRy
Barbara Trebitsch School of Fashion, Domus Academy Davide Paradiso School of Fashion, Domus Academy Sara Desimoni School of Fashion, Domus Academy Gianfranco Olivotto School of Fashion, Domus Academy Candy Bokungu School of Fashion, Domus Academy Alberto Salesi Segretario Generale Camera Italiana Buyer Moda

MAtERIAls REquIREd
Project description: 10-slides Power-Point presentation (including pictures) Curriculum vitae of the participant: maximum 1 A4 page Statement of purpose: maximum 5 lines on an A4 page Domus Academy application form*

The candidates are asked to send their materials in one sole file in .PDF format. Any further attached material will be considered a plus and will be evaluated by the jury.
* Application fee is waived for competition participants.

ElIgIBIlIty

Candidates holding a first-level academic diploma or BA degree, or about to graduate within the academic year 2012/13 and with a knowledge of the english language (IelTS 5.0 academic or equivalent certificate minimum).

PRIzEs
One scholarship covering 70% of the total tuition fee of the Master Program. One scholarship covering 50% of the total tuition fee of the Master Program. One scholarship covering 30% of the total tuition fee of the Master Program.

PROPERty RIghts

every moral or paternity right as to the project remains property of the author. The projects sent to Domus Academy will not be returned. All the material must be the result of an unpublished work developed by the candidate, not to be used by the candidate in other or previous occasions.