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Corporate Information

Company Profile
GFX Creative Imaging, Inc. (formerly Giraffe-X) is a Philippine company that
started operations in February 7, 1991. It pioneered digital imaging in the
country and totally changed the landscape of the Philippine pre-press industry. At
that time, GFX was the first true all-digital shop. Though the GFX business
model has been copied many times over by its competitors, it has remained the
tallest in the highly competitive digital imaging jungle.

With the worldwide web creating new opportunities for creative expression, GFX
has expanded its services to include web development and design with the
addition of the GFX New Media group.

Founded on the premise that providing fast and excellent service will get you the
business, GFX stands ready to offer the full length and breadth of its software and
hardware capabilities as well as its artists' creative talents. GFX’ commitment to
quality and service has brought to the company six consecutive advertising
industry awards for PRINT PRODUCTION EXCELLENCE and the Philippine
Marketing Association’s (PMA) award for BEST DIGITAL IMAGING SUPPLIER.

In its expansion to neighbouring countries, Vietnam & China, GFX’ goal is to


bring the same level of commitment, quality and service to all its clients.
Major Clients
Jollibee Foods Corporation
Type of Company: Quick Service Company (Fast-food Restaurant)

What we do: 1. Digital imaging: retouching and enhancements of photos


2. Original design development for International Operation’s merchandising
materials and Local Services Marketing groups.
3. Composition and finalization of print ads, posters, streamers, banners, counter
standees, billboards, in-store wall murals, stickers and packaging materials
4. Production of menu backlits for 600 stores in the Philippines and over 50 stores
worldwide in countries such as U.S., Vietnam, Brunei, Hong Kong, Jeddah, China
and Saipan
5. International Operation production of posters, murals, counter standees, life-
size product standees, stickers and in-store signage
6. Archiving of products and layouts
7. Website design and development
8. Monthly website maintenance of www.jollibee.com.ph and
www.jollibeekids.com

Greenwich Pizza
Type of Company: Quick Service Company (Fast-food Restaurant)

What we do: 1. Digital imaging: retouching and enhancements of photos


2. Composition and finalization of print ads, posters, streamers, banners, counter
standees, billboards, in-store wall murals, stickers and packaging materials
3. Printing of backlit and fronlit menuboards for over 300 stores in
the Philippines. Printing is done in silkscreen and inkjet process
4. Printing of limited quantity merchandising materials such as posters, counter
standees, life-size product standees, stickers and in-store signage.
5. Archiving of products and layouts.
6. Website design and development with monthly website maintenance of
www.greenwich.com.ph

Red Ribbon Bakeshop


Type of Company: Quick Service Company (Fast-food Restaurant)

What we do: 1. Digital imaging: retouching and enhancements of photos


2. Design development and finalization of merchandising and packaging materials
3. Design, production and installation of store window displays
4. Web design www.redribbonbakeshop.com.ph and e-catalogue application
development
Major Clients
Enchanted Kingdom
Type of Company: Theme Park

What we do: 1. Digital imaging: retouching and enhancements of photos


2. Design, composition and finalization of park maps, corporate brochures,
leaflets, special occasion greeting cards, wall murals, exhibit systems and
directional signages
3. Website design and development
4. Monthly website maintenance of www.enchantedkingdom.com.ph

Unilever-Selecta
Type of Company Ice Cream and Consumer Food

GFX supplies 1. Digital imaging: retouching and enhancements of photos


2. Design and layout finalization of print ads, trade brochures, ice cream labels,
freezer decals, standees, banners and billboards

Unilever-FoodSolutions
Type of Company Food Service

GFX supplies 1. Design of trade marketing materials


2. Digital imaging: retouching and enhancements of images

Unilever-Thai Trading (Bangkok)


Type of Company Consumer Foods

GFX supplies 1. Design of packaging labels materials


2. Digital imaging, retouching and enhancements of images
Awards
Agency of the Year Awards
“Print Production House of the Year” 2002
“Print Production House of the Year” 2001
“Print Production House of the Year” 2000
“Print Production House of the Year” 1999
“Print Production House of the Year” 1998
“Print Production House of the Year” 1997

Araw Awards for Merit & Best in Technical Craftmanship

ARAW AWARDS 2001


“Litton Denim Linebook“
Client: Litton Mills

ARAW AWARDS 1995


“Levi’s X-Fit Series”
Client: McCann-Erickson

ARAW AWARDS 1995


Cavalini “Apple Poster”
Client: Lowe-Lintas Manila

ARAW AWARDS 1995


“Mandarin Rooms”
Client: AB Communications

ARAW VALUES AWARDS


“Talangka”
Print (Public Service Ad)
Client: DDB

ARAW VALUES AWARDS


“Kalbo”
Print (Public Service Ad)
Client: DDB

IMAGE BANK AWARDS 1996


“Ginebra Na”
Gold Winner
Services
Design
Merchandising materials such as posters, brochures, fliers, direct mailers, banners, streamers, billboards,
standees, in-store display materials, packaging, corporate identity manuals and thematic logos.

Digital Imaging
Retouching, Manipulation & Color Manipulation/Enhancement.

Web Design & Development


• Content Management Systems (CMS) : Development of search engines,
database and records management, online ordering, e-commerce, and
short message service (SMS) functionalities
• Viral Marketing
• Website Maintenance

Photographic Indoor and Outdoor Large Format Prints


Photographic Backlit Prints

Clients who may benefit from


GFX
• Consumer Product Companies
• Fast-food Restaurants (QSR)
• Telecommunication Companies
• Pharmaceutical Companies
• Beverage Companies
• Advertising Agencies
• Hotels, Resorts, Parks and Property Developers
• Cosmetics and Fashion
• Car/Motorcycle Manufacturers and Dealers
• Public Service Institutions and Personalities
Contact Information

Management Team
C.O.O. Martin B. Wong
PRESIDENT Emelyn D. Fernandez
H.R. & ADMIN MANAGER Babes J. Briones
CORPORATE SECRETARY Atty. Constantino Navarro, III

Business Address and Contact Information


Address 4th Floor, Strata 2000 F. Ortigas Jr. Road,
Ortigas Center, Pasig City, Philippines 1605
Telephone [632] 914.4355 loc. 240
Fax [632] 634.6285
E-mail Address sales@gfx.ph, sales@gfxnewmedia.com
Website www.giraffe-x.com

International Offices

CHINA
GIRAFFE-X Creative Imaging, (Hong Kong) Co., Ltd.
Rm. 1701, 17/F Henan Bldg., No. 90-92 Jaffe Road
Wanchai, Hong Kong
Website www.giraffe-x.com

VIETNAM
GIRAFFE-X Creative Imaging (Viet Nam) Co., Ltd.
134/3E Dao Duy Anh St. Ward 9 Phu Nhuan District, Ho Chi Minh City, Vietnam
Tel. [843] 997.6841• TeleFax. [843] 997.6835• www.giraffe-x.com

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