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Putting the right people in the right jobs using measurable, predictable, and actionable skill sets is a key

to organizational success, and talent audits are a worthwhile tool in that process.

Total Quality Management Now Applies to Manain Talent


Howard P. Stevens

ix Sigma (as depicted in Table 1), the data-driven methodology for eliminating defects in organizations based on standards, measurements, and repeatable processes, has provided undeniable success for organizations around the world by eliminating waste and improving productivity. So why hasn't this total quality management (TQM) concept of measurable and predictable error reduction been applied to talent managementparticularly when research indicates the typical employment selection and deployment process performs at only the 1.6 sigma level?

TQM requires a system of precise measures objective and accurate enough for statistical analysis. By contrast, the measurement of human work performance typically involves subjective and generalized data that prove too fallible to support that level of accuracy. The initial requirement for the talent management process to attain Six Sigma capability would be an accurate measure of individuals' skills, competencies, motivational drivers, work habits, and potential for developing future competencies. You would need to validate the assessment instrument to be predictively accurate

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Table 1 : Six Sigma Status


SIX Sigma Status

Company Quality Capability' Approach or surpass Six Sigma accuracy Significantly reduce error and improve quality through archival databases Leverage metrics toward quality improvement analysis Implement error measurement practices Adopt Six Sigma quality philosophy Commit to metrics and measurements to identify errors and sources and errors

Application World-class manufacturing

Level 6 Level 5 Level 4 Level 3 Level 2 Level 1

Typical selection and talent management systems

'Adapted from Carnegie Mellon Software Engineering Institute

of measured productivity improvements and/or reduction in "unwanted" turnover well beyond the accuracy levels most commonly reported. Some research suggests that only a Six Sigma or TQM approach can accomplish the level of quality improvement necessary for the management of intellectual capital. Using a TQM approach requires focusing primarily on identifying the "causes of failure" of otherwise qualified individuals. This approach is counter to the more common identification of the causes of success as typically seen in job analyses and competency studies. A TQM approach is capable of establishing a single instrument that can measure all relevant competencies with an accuracy level robust enough to support substantial quality gains in the management of a company's most valuable "human" assets. The result is a talent audit system an information repository where organizations have a complete inventory of strengths and weaknesses for all employees in every key position. This relational database can distinguish the job performance makeup of key talent located in a particular division anywhere in the organization, helping to place the right people in the right job. This article reviews the causes of ineffective talent management and how a Six Sigma/TQM approach can help to minimize the following five common "pain points:" Reducing unwanted turnover. Improving weak succession planning. Losing top talent. Matching the right people to the wrong jobs. Training the wrong personnel.

Pain Point 1: Reducing Unwanted Turnover

Deloitte, a member of Deloitte Touche Tohmatsu, a global leader in professional services, stated in a 2005 article summarizing its U.S. survey of human resource executives, "More than 70% of respondents say incoming workers with inadequate skills pose the greatest threat to business performance." How does your organization go about selecting the right personnel for targeted positions? If your company is like most, it relies on subjective reviews and recommendations by internal personnel. In fact, according to CEO Magazine^ (December 2005) "Internal performance reviews and 360-degree feedback systems are used by more than 95% of the largest 500 companies to evaluate employee performance." Additionally, "Reference checking is universally used as a means to assess candidates in pre-hire situations." Although these methods do provide insights about an individual, the article goes on to say, "Reliance upon the subjective judgment of untrained evaluators makes these methods untrustworthy measures of an individual's intelligence." Only through accurate skills matching can your organization make the best use of your existing personnel and their potential. The use of a talent audit system that accurately and systematically predicts the effectiveness of hiring the right talentwhile avoiding the wrong talentis essential to addressing this problem.
Pain Point 2: The Need to Identify High Potentials: Weak Succession Planning

Succession planningthe minimizing of risk through appropriate compensation, recognition, and readiness of successors by identifying and training

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high-potential employees is an ongoing challenge for organizations of all sizes. Procter & Gamble (P&G) is no exception. P&G's leader, A.G. Lafley, told Chief Executive magazine (Septerhber 2005), "Nothing I do will have a more enduring impact on P&G's long-term success than helping to develop our leaders." Unfortunately, succession planning is usually geared toward a small number of key executive positions; however, succession planning need not apply only to executives. It can be expanded to all levels in the organization with the help of a talent audit system. This type of skills detection is made possible because a talent audit system reveals data that are definable, measurable, and actionable.
Pain Point 3: Losing Top Talent

Analyze results periodically to determine the commonalities. Establish a plan to reduce the defects.
Pain Point 4: Matching the Right People to the Wrong Jobs

All organizations expect a certain amount of turnover. In small amounts, turnover keeps the organization fresh with new talent and ideas. When turnover is high or unwanted, however, the result quickly turns negative, costing the organization considerable time and money to hire and train new personnel roughly $40,000-$50,000 for hourly employees and $300,000 and more for top positions. The pain associated with turnover intensifies when you consider that "more than 70 million baby boomers will retire over the next 15 years," according to Human
Resource Executive magazine's Eorecast 2006. "During this

time, only 40 million workers will enter the workforce, leaving us with a shortage of talent and leadership." So what is the cause? Many organizations often believe that employees leave jobs primarily for better wages, benefits, or both. The actual causes actually are quite different. Reports show that one ofthe primary causes of top-performer turnover is poor job fit. Employees become frustrated when they can't do the job they want to do. Talent audits demonstrate that a large proportion of job dissatisfaction (which leads to unwanted turnover) is a result of these job mismatches. A systematic approach is needed to address the causes of poor job fit, including the actions below: Identify sources and causes of failure for each position, and identify the key skills to overcome those failure points. Assess incumbents' capabilities against the skills that ensure success. Continually conduct exit interviews to document turnover causes.

There has been a great deal written about the pending talent storm and the shortage of appropriate talent. Through a Six Sigma approach to capturing, defining, and measuring data systematically, companies are finding that the problems associated with skills and job performance are more about having skilled personnel in the wrong jobs, rather than a lack of available skills. There is some belief among executives that companies consistently underutilize the talents of their people, leaving a significantly untapped talent reserve. With the help of a talent audit database, organizations could possess a complete inventory of strengths and weaknesses for all employees in all key positions. The skills database would allow companies to identify job performance skills and competencies accurately, much like insurance companies use health and behavior data to accurately access and predict their financial risk. For example, we have conducted talent audit research on more than 75,000 managers and executives, as well as on more than 250,000 salespeople in Fortune 500, midsized, and small companies. The associated database has identified the skills that are critical to distinguishing top performers from weaker or marginal performers in a variety of jobs across industries, indicating which employees would thrive in which roles, with the overarching goal of placing the right people in the right jobs. A crucial advantage to a talent audit is that it utilizes skills developed from research that has identified a full range of unique positions and roles according to their unique markets and customer needs. By then identifying which managers would thrive in which roles, companies are able to improve the job match of managers and subordinates, reducing unwanted turnover or continually underproducing, "less engaged" employees. In looking at the salesperson job function as an example, a talent audit can identify why job mismatch is so prevalent. Companies too often have one job description for sales representatives, regardless of customers' needs. This talent audit research already has identified 14 basic sales and customer-facing positions. Although some types of sales roles are similar enough
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Table 2: Six Sigma Framework Applied to Talent Management


Process Talent Benchmark Metrics Define Company standards Productivity Unwanted turnover Measure Accurate statistics Competencies Limitations Analyze Errors and improvements Best job fit Career potential Improve Repeatable processes Selection and assignment Career path Control Processes and measures Accurate assessment measure Development and training Succession planning Recognition and compensation Level o f engagement Improvable weaknesses Reduce costs, increase profits

to be interchangeable, manysuch as new business development actually require skills completely different from (or even opposing), for example, account maintenance. By refining the analysis through talent audit research, it is possible to match personnel to positions more specifically and successfully. Companies have achieved the following outcomes with this type of talent audit database: Identify salespeople who are most adept at developing new business. Determine which salespeople have the skills to move into management. Identify skill gaps that training can remedy. Discover which associates should support key accounts.
Pain Point 5: Training the Wrong Personnel

Training the "most trainable" personnel. Focusing on the highest potential personnel. When addressing these challenges, companies frequently come to the same conclusion: Training needs to be flexible and tailored to each individual job function. The use of a complete inventory of strengths and weaknesses for all employees, such as those found in a talent audit database, can help organizations tailor their training to the individuals that need it most.
Summary

Most estimates of effective training suggest that individuals can improve their skills by only a small margin. This means that people in the wrong positions cannot be trained to become top performers, only that their weaker skills can improve to levels not as weak as before. Clearly, training is too expensive to waste on the wrong people. To get the most out of training, four common challenges must be overcome: Maximizing people strengths rather than overcoming weaknesses. Training the right personnel for the right jobs.

There are many common threats to successful talent management in today's organizations. A Six Sigma/ TQM approach that uses talent audit research and an associated database can help minimize these threats, as shown in Table 2. Identifying the skills that distinguish top performers from poor performers can ensure an accurate job match of the right jobs to the right people, improve succession planning, provide high levels of job satisfaction, and correctly identify training needs.
Howard P. Stevens is chairman and CEO of The HR Chally Croup, a sales performance research and

consulting corporation providing personnel assessment and research services to more than 2,500 Stevens specializes in sales benchmarking, evaluation of requirements clients. the

for sales and executive

positions, and market and customer analyses. He can be reached at howardstevens@chally. com.

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