INTELLECTUAL PROPERTY LEADERSHIP BRIEFING

A National IP Taskforce Event Produced in Association with The Darla Moore School of Business Hosted by The Faber Center for Entrepreneurship at The Darla Moore School of Business

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F O R M O R E I NF O R MAT IO N CO N TAC T 8 0 3 . 7 7 7 . 4 0 3 1

----- A D V A N C E A G E N D A ----- (Please note all events and speakers are subject to change) Featured Speakers include:
Bob Shearer, National IP Taskforce Dr. Dirk Brown, Moore School of Business Dr. Hildy Teegen, Moore School of Business Bill Mahoney, SCRA Bobby Hitt, SC Department of Commerce Thomas M. Lundin, Philips Intellectual Property Dr. Steve Henning, OpportunIP Alex Butler, IP Vision Chris Leisner, The Claro Group Katie Develvis, The Claro Group Tom Ledbetter, Midlands Technical College Mike Elmer, Finnegan Law Firm Rory Radding, Edwards Wildman Palmer LLP Jan Jaferian, The Manitowoc Company Bob Landis, Landis Technical Consulting Florin Paun, Onera French Aerospace Lab Steve Landefeld, Bureau of Economic Analysis Damon Matteo, PARC, A Xerox Company Abha Devine, Techquity Capital John Coligandro, Mission Innovation

Wednesday, May 29
1:30 5:30 1:30 5:30 5:30 6:00 7:30

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Early Add-On Sessions Track A: IP for the Arts Workshop (optional $65) Track B: Solving the Mysteries of IP (optional $105) Conference Officially Begins Conference General Welcome Dr. Hildy Teegen Reception Honoring the Power of an IP Savvy Enterprise

Thursday, May 30th

MODULE 1
Objective:

Intellectual Property as a Competitive Asset in the Global Economy

This Module will provide the business, government, and academic leader with insight into the effects of IP in corporate performance and will provide specific examples of how IP affects almost every business decision and will emphasize IP practice as a business imperative and not simply a legal function 7:30 8:30 Check-in and Breakfast 8:30 8:45 Welcome and Introductory Remarks Dr. Dirk Brown, Moore School of Business 8:45 9:15 Keynote Speaker, Bill Mahoney, SCRA 9:15 10:15 IP Capitalization and IP Assertion and Defense Thomas M. Lundin, Principal IP Counsel, Philips Intellectual Property & Standards 10:15 10:30 Networking Break
http://www.moore.sc.edu/executiveeducation/workshopsconferences/ipbusinesssummit.aspx

Conference Website:

10:30 11:45 Panel Discussion How to Create, Utilize, and Capitalize IP for the Non-Practitioner Moderator: Dr. Dirk Brown, Moore School of Business Dr. Steve Henning, OpportunIP Damon Matteo*, PARC, a Xerox Company Chris DeSoiza**, Milliken 12:00 1:30 Lunch IP impact on the Growth and Success of SC firms and Beyond Speaker: Bobby Hitt, SC Department of Commerce MODULE 2 Leveraging IP Analytics to Compete in the Global Economy Objective: This Module will illustrate how IP can generate wealth in the enterprise and will discuss best practice management techniques and tools. 1:30 3:00 Advancements in Patent Analytics, Automated Assertion Decision Support System and Patent Valuation Models Technology Mapping and Analytics to Support Strategy and Value Creation Alex Butler, IP Vision Simulation Modeling In Support of Assertion and Settlement Decisions Katie DeVelvis, The Claro Group Technology Applied to Problem Solved - IP Valuation Methodology Christopher Leisner, The Claro Group 3:00 3:15 Networking Break 3:15 4:15 The Surprising Results of IP Litigation Research Mike Elmer, Finnegan Law Firm 4:15 4:45 Critical Corporate Capabilities in IP Assertion & Defense Rory Radding, Edwards Wildman Palmer LLP Dr. Jan Jaferian, The Manitowoc Company 4:45 5:30 IP Scorecard Bob Landis, Landis Technical Consulting Bob Shearer, Intellectual Property Task Force 5:30 Adjourn 5:30 7:00 Reception

http://www.moore.sc.edu/executiveeducation/workshopsconferences/ipbusinesssummit.aspx

Conference Website:

Friday, May 31st

MODULE 3
Objective:

Developing Enterprise Capabilities to Compete in the Global Economy

To discuss IP at business management level, with a focus on identifying and building competencies and proficiencies 7:30 8:30 Check-in and Breakfast 8:30 8:45 Welcome and Introductory Remarks, Dirk Brown, Moore School of Business 8:45 9:45 Translating Intellectual Property into Business Success Florin Paun, Deputy Director Industrial Innovation, Onera-The French Aerospace Lab 9:45 10:45 Damon C. Matteo, Vice President and Chief Intellectual Property Officer of PARC, a Xerox company, and Chairman of the US Patent & Trademark Office Advisory Board. 10:45 11:00 Networking Break 11:00 12:00 Workforce Development John Coligandro, Mission Innovation Tom Ledbetter, Midlands Technical College 12:00 1:30 Lunch Corporate Performance and Economic International Stability Dr. Steve Landefeld, Bureau of Economic Analysis MODULE 4 Leveraging Partnerships to Compete in the Global Economy Objective: To discuss best practices in Global IP Partnerships 1:30 2:30 Capitalization of IP and Deal Management Dr. Steve Henning, OpportunIP 2:30 3:30 Panel Discussion Leveraging IP in the Global Corporate Enterprise Moderator: Bob Shearer, Intellectual Property Task Force Dr. Dirk Brown, Moore School of Business Abha Divine, Managing Director, Techquity Capital, Founder of AT&T Knowledge Ventures Dr. Steve Henning, OpportunIP 3:30 4:00 Closing Remarks Dr. Dirk Brown, Moore School of Business 4:00 Adjourn
http://www.moore.sc.edu/executiveeducation/workshopsconferences/ipbusinesssummit.aspx

Conference Website: