6-7 APRIL 2013

Unprecedented 21 technical tracks 30 + concurrent sessions expected

Call for Papers

Original Research Papers are invited from Faculty Members Research Scholars, Students Corporate Executives and Experts on the issues.

Comprehensive Brainstorming on Business & Economy including the National Economies International Financial Architecture & Global Trade Regime.

FACULTY OF MANAGEMENT STUDIES

PACIFIC ACADEMY OF HIGHER EDUCATION AND RESEARCH UNIVERSITY
Pacific Hills, Pratap Nagar Extn. Airport Road, Udaipur (Raj.) India Phone : +91 294-2494506/7, Fax No. : +91 294-2494512 E-mail : conference2013@conferencepacific.ac.in, Website : www.conferencepacific.ac.in

Theme
The crisis and instability in national economies and upheavals in the businesses world over in the after-math of the global meltdown followed by Euro zone crisis is almost unprecedent in every respect. It has been leading to elimination of a large number of marginal firms in every industry, erosion of revenue & profits of the even market leaders and inducing the worst ever downtrend in the economics world over. Urgent interventions are needed for a turnaround in management of businesses & economy at global and national levels, with the total revamp of international financial architecture for sustainable and inclusive growth and development. Keeping in mind, this two-day conference will address the key challenges of managing change in today's business and economic world and will focus on how the business and national economies across the globe have to be turned around. The conference shall also deliberate on successfully using change management processes to develop strategic readiness to redress this downturn, to cultivate opportunities with growth in the future.

Technical Tracks
1. Contemporary Marketing Practices and Framework for Change. HR Practices in the Changing Workplace and Societal setup. Financial Markets : Structure and Dynamics of Change. Accounting Practices under the Changing Business, Economic & Regulatory Scenario. Production and Operations Function under the changing Techno-Structural Environment. Information & Communication Technology (ICT): Influences over Corporate Management and Economic Governance. Corporate Strategies in the Globalised World. Business and Economic Environment: Dynamics of Reciprocal Influences. Services Sector and International Trade in Services. Entrepreneurship Development: Potentials and Emerging Challenges in the Globalised world. Fiscal Management under Growing Imbalances and Instability. 19. 14. 12. 13. 2. 3. 4. Infrastructure Sector: Development and Management. Business Ethics in Management, Corporate Governance and Social Responsibility. Welfare and Social Security Systems under the Winds of Change. Social Issues in Business and Economy. Business and Economic Laws: Influences over Industry and Commerce. Regulatory Authorities: Their Autonomy, Roles and Influences. Economic Policies for Growth and Sustainable Development. Global Financial Architecture: Framework and Need for Redesign. Global Trade Policy and International Business: Framework for Sustainable Development. Political and Economic Governance and Business Influences : Reciprocal Effect.

15. 16.

5.

6.

17.

18. 7. 8.

9. 10.

20.

21.

11.

International CONFERENCE

Managing Change in Business & Economy

Sub Themes
These sub themes are indicative only and the contributors are encouraged to build up their work around the broad gamut.

On

Contemporary Marketing Practices and Framework for Change

Product and brand strategies for fast changing market segments Pricing under unstable and inflationary conditions. Sales and distribution in the changing dynamics of globalised markets Dynamics of changing consumer behavior, customized marketing and crm Agri- marketing and rural marketing

Social media marketing Tele and digital marketing, e-advertising and social networking Evolution of meta, neuro, viral and green marketing Advertising, personal selling , sales promotion and other promotions in fast differentiating markets Product and segment specific ad appeals Packaging and labeling under changing trends and tastes in fast integrating market

HR Practices in the Changing Workplace and Societal setup

Strategies for attracting, acquiring and retaining talent Strategies and practices for effective HRM Participatory management in process improvement Changing dynamics of HRM activities and interventions: manpower planning, job analysis, recruitment, selection, placement, training and development, job evaluation, job change, retrenchment and retirement related decisions Industrial relations and trade unionism, collective bargaining in the market economy

Organization culture, climate re-shaping OD and HRD intervention Wellness and benefits in the changing workplace scenario Workplace diversity, alignment and inclusion Employee commitment, competence, engagement enhancing programs and organizational capability reinforcement Work-life balance : managing stress

Financial Markets : Structure and Dynamics of Change

Securities and commodities markets in developing and developed economies Derivatives , risk management and emerging issues Financial instruments and framework for change in emerging economies Growth and expansion of regional financial services industry

FIIs,portfolio investment and related issues Role of innovation in financial markets Conflicts of interests in financial services and markets Currency markets Behavioural finance, financial mathematics and financial analytics

Accounting Practices under the Changing Business, Economic & Regulatory Scenario

Contemporary practices in accounting: costing and taxation Issues in capital budgeting, comparative taxation Harmonization of accounting standards. Accounting as a mean for financial forecasting. Roles and responsibilities of an auditor in changing global business scenario. Implementation of IFRS: international experience. Climate change and environmental reporting. Accounting for non-profit organization. Accounting education and research in changing business scenario. International taxation; tax treaties. Accounting, auditing and performance evaluation. Direct tax code and GST; case for implementation, tax heavens.

Fair value accounting. Transfer pricing. Valuation for intangibles in light of as -26 ERP in accounting. Transfer pricing. Accounting information system. Costing practices in global scenario Accounting for intellectual properties. Accounting for foreign exchange transactions. Accounting information system. Computerized accounting: implementation of xbrl Forensic accounting. Human resource accounting.

Production and Operations Function under the changing Techno-Structural Environment

Operations strategies for competitive advantage Production planning and operations control emerging techniques. Frugal engineering, reverse engineering in the competitive scenario Sustainable and green aspects of supply chains. Quality management

Dynamics of supply chain management Project management techniques Just in time manufacturing. Emerging challenges in quality certification, grading and standardization. Nano technology: present state and promising potentials.

Information & Communication Technology (ICT): Influences over Corporate Management and Economic Governance

E-business and e- commerce: growing potentials and constraints Cloud computing for businesses. ICT for rural economy, rural development and deeper outreach. Ethical and social issues in information and communication systems. ERP: impediments, adoption rate and potentials Biometrics for businesses and governance.

E-governance : evolving perspectives. Growing role of ICT in trade ,commerce and industry IT-enabled services Cyber frauds and cyber security needs, ethical hacking Datawarehousing, datamining and business intelligence Digital goods and digital markets Virtual education Cyber war, cyber privacy and security ICT in economic planning and education

Corporate Strategies in the Globalised World

Strategy formulation, implementation and control in MNCs Strategies for international logistics, operations and distribution Alliances, partnerships and networks for MNCs International joint ventures, M&Ns and FDI Organizational structuring for MNCs Functional and business level strategies and internationalization Internet and global corporate strategy

Industry specific competition and internationalization Environmental scanning for global corporations Managing technology and innovation in globalized firms MNEs and strategic international environment Generic strategy and orientation of MNEs International pricing models and strategies Strategic compliance issues for companies to keep up sustainable growth

Business and Economic Environment: Dynamics of Reciprocal Influences

Industrial, monetary, fiscal and trade policy variances shaping business and management Physical environment, natural resources and raw material security Energy security in national and global perspectives Challenges and alternatives available in the economic crisis Threats to environment components Economic variables, policy issues and business environment Technology as a harbinger of dynamic business environment Carbon footprints on the dynamic business environment Global flow of funds and federal reserves Political directives and their increasing role in regulating financial services policies , fiscal policies and monetary policies.

Central banking: autonomy versus state control Global meltdown, US financial sector crisis, US federal reserve American indebtedness Euro zone crisis, sovereign debt and bail out packages Crises of Spain, Italy, Portugal, Greece, Iceland and European Union Role of home backed securities and credit default swap in economic meltdown Role of over the counter commodity derivatives in economic meltdown

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Managing Change in Business & Economy

Services Sector and International Trade in Services

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Services sector at the center stage of economy Changing dynamics of trade in services: telecom, banking, water supply, education, tourism, hospitality, health care and medical, insurance Distinctive marketing challenges of service industry Contemporary issues of FDI in services Core competencies of countries involved in trade in services Improving service quality and productivity Trends in service sector and General Agreements on Trade in Services.

Services export Service products and marketing Competitive advantage and service sector Consumer behavior and service sector Services distribution Managing service delivery process Managing service recovery

Entrepreneurship Development: Potentials and Emerging Challenges in the Globalised world

Entrepreneurial challenges in the post globalization era Developing entrepreneurship and innovative learning for students Entrepreneurship and research and academic institutions Smes and entrepreneurship Individual and collective entrepreneurship Rural, social and corporate entrepreneurship

Techno-preneurship and micro-entrepreneurship Associate technology, innovation and entrepreneurship Venture capital funds and entrepreneurship promotion Intra-preneurship Women empowerment, entrepreneurship and economic growth

Fiscal Management under Growing Imbalances and Instability

Fiscal policies and government budget Evaluation of government expenditures Deficit financing, inflation and growth Fiscal policy and budgetary management of governments Public sector governance and fiscal accountability Budgeting institutions and public spending Sovereign borrowings

Zero based budgeting Foreign debt and ECB FRBM Act Sovereign debt and euro zone crisis International comparison of fiscal policy and taxation Taxation as means of developmental financing

Infrastructure Sector: Development and Management

Development and maintenance of infrastructure; challenges in developing and developed economies with special reference to roads, railways, seaports, airports and waste handling Green infrastructure development Urban infrastructure development and transport crisis Indigenous technology for infrastructure management and development Development of telecommunication and information infrastructure in developing and developed economies

Role of social infrastructure in shaping business and economy Renewable energy : an opportunity for energy infrastructure companies Reducing carbon foot print in infrastructural domains in fast developing economies Private partnership, public private partnership models E-learning: management and development of infrastructure Public utilities and infrastructure development in developing economies

Business Ethics in Management, Corporate Governance and Social Responsibility

Code of ethics for business Corporate social responsibilities in banks, insurance and IT and ITeS sector Role of government and corporate governance Corporate governance and recent financial turmoil Corporate governance for small and medium enterprises (SME) sector

Corporate governance in public sector enterprises CSR and different stakeholders Social movements and corporate social responsibility National ethos and business Indian ethos in management Ancient Indian scriptures and management Whistle blowers and corporate affairs, government and law

Welfare and Social Security Systems under the Winds of Change

Decline in public spending on welfare measures viz; education, health care, Water supply etc. Public and private pension, pension schemes under defined benefits vs. defined contributions Recasting of welfare measures as civil infrastructure Privatization of education, healthcare, water supply and allowing FDI in these sectors Human rights violations and social security Corruption as indirect impediment to welfare and social security

Biometrics for social security Effect of media on welfare and social security Old age, war survivors, and disabilities insurance International co-operation and social security Refugees and social security Social security and illegal immigration Social insurance and social security

Social Issues in Business and Economy

Role of culture in shaping business and economy Social stratification and subtle differences Impact of life style and socio economic classification Rural to urban drift of population and its impact Changing geographic profile and its effect Affluent life style and changes Rising materialism in society and its influence

Dwindling and deteriorating cultural beliefs, values and their impact Imbibing social and cultural values in children for a better tomorrow Constructing platform against Poverty and Social exclusion Ancient Indian Scriptures: A strategic roadmap for environment sustainability

Business and Economic Laws: Influences over Industry and Commerce

Banking laws amendments amidst changing circumstances Insurance regulation and and changing marketplace Labor law amidst post globalisation period Development of hassle free legal mechanism in developing countries Protection of intellectual property rights and legal issues Natural resources and environmental law Product liability and consumer protection Competition law amidst global competition

International sales of goods-regulatory aspects Cyber law amidst rising cyber crime Improving dispute redressing procedure in consumer courts Collusion among different industries and business laws Use of local languages in businesses and legal practices in developing countries Evolving regulatory framework for carbon capture and storage Need of regulatory framework for micro-finance and rural credit access in developing economies

Regulatory Authorities: Their Autonomy, Roles and Influences

Emergence of independent regulatory authorities in the national economies Formation, functioning and justification of Regulatory Authorities and Neo-liberal policies Restructuring and regulatory authorities Degree of autonomy of regulatory authorities across the globe Transparency and decision making in regulatory authorities Strategies for structuring consultative and participatory procedures

Accountability of administration and management Loopholes within the laws, bureaucracy and regulatory authorities Apex regulatory authorities of the government and corporate and green initiatives Upcoming areas and issues and formulation of regulations

Economic Policies for Growth and Sustainable Development

Implications of Global Financial Crises on the Economic policies of nations Ensuring price stability in post-crisis era Fiscal policy, public debt and monetary policy in emerging market economies Fiscal policy and its implications for Monetary and Financial Stability

Management of public finance and its role in formulation of fiscal policy Aligning Taxation and sustainability Fiscal expenditure directed towards sustained growth Exim policies of nations and sustained growth Perceptions and misperceptions of fiscal inflation

International CONFERENCE

Managing Change in Business & Economy

Global Financial Architecture: Framework and Need for Redesign

On

Need and scope for redesigning of existing International Financial Architecture International Financial Regulatory System and place of IMF and World Bank IMF conditionality, SAPs and under developed and developing countries Structure and working in the context of present state of Global Economy Standards and codes for soundness and surveillance of International Financial System to prevent economic crises Reform of IMF and World Bank governance under changing global economic realities Exchange rate mechanism, de-regulation of capital account and scope for International Reserve Currency The financial stability forum, its roles and relevance in post meltdown scenario The bank of international settlements and the international monetary and Financial Cooperation

Basel Committee on banking supervision and surveillance of stability in Monetary and Financial services Economic crisis, Bretten Woods Institute and economic reforms IMF and international liquidity problems Economic Stability Forum Multilateral Groupings: G5,G7,G8,G20,G77 Need and scope for development of new mechanism to bailout Global economy in the post meltdown and Euro zone crisis World Economic Forum World Bank ,Asian Development Bank and European Banks United Nations Conference on Trade and Development International Reserve Currency, Basel Norms and banking sector, Currency convertibility, trade accounts, current accounts and capital account convertibility Global financial architecture and the developing countries

Global Trade Policy and International Business: Framework for Sustainable Development

WTO and multilateral trade agreements GATT 1994: agreement on agriculture, trips, trims, sanitary and phyto sanitary measures Trade liberalization, tariffs and free trade Changing dynamics of international trade: trade in agricultural products, FTA's, trade blocks and other economic groupings FDI, FII, participatory notes, Tobin tax International flow of funds International trade, balance of trade, current account balance and balance of payment Trade promotion bodies and measures Product and brand development for international markets. Pricing, distribution and promotion for global markets International business era of risk and uncertainty Foreign legal consultants in India and honoring the gats

Small and medium enterprises and export trade policy Environmental policy constraints and international business International marketing in changing global scenario Trade, investment and competition in international banking Multinational corporations and global trade policy Multilateral groupings: ASEAN, NAFTA, SAFTA, CAFTA, BRICS Development bank of BRICS Euro zone and European union Copyrights, trademarks, patents, industrial designs, geographical indications, integrated circuits, undisclosed information, data exclusivity, compulsory licensing, patenting of incremental research Union for the Protection Of New Plant Varieties (UPOV), World Intellectual Property Organisation (Wipo)

Political and Economic Governance and Business Influences : Reciprocal Effect

Impact of ideology of ruling government on the economic environment of a country Deliberating issues between centre and state and economic policies Political and economic instability and reciprocal effects Measurement and management of political risk International Tax Management and role of governments

Role of government in curbing corruption: Facilitator or Inhibitor Rising dominance of MNCs on governments Role of Corporates in the formulation of economic policies International diplomacy and multinational corporations Decentralization in architecture and good governance Corruption as indirect impediment to economic growth

Dates To Remember
A) Free Accommodation & Discounted Registration Fee of Rs. 300/- *
on Submission of Full Length Paper till December 21,2012, if Registration fee is paid By January 15, 2013

B) Free Accommodation & Normal Registration Fee of Rs. 500/-*

on Submission of Full Length Paper till February 1, 2013, if Registration fee is paid till February 21, 2013

C) Paid Accommodation with Enhanced Registration Fee of Rs. 1500/-* & Accommodation Rs. 500/- Per Person
on Submission of Full Length Paper till March 15, 2013 if Registration fee is paid by March 31, 2013

* 40% Concession For Research Scholars & Students

Registration Fee
On Submission of Full Length Paper
Till Dec. 21, 2012, if Registration fee is paid by Jan. 15, 2013

On Submission of Full Length Paper

After Dec. 22, 2012- Feb. 1, 2013 if Registration fee is paid by Feb. 21, 2013

On Submission of Full Length Paper

After Feb. 1, 2013-March 15, 2013 if Registration fee is paid by March, 31, 2013

Indian Delegates : Rs. 300/-* Foreign Delegates : Free

Indian Delegate : Rs. 500/-* USD 50 & Free for Delegates from Asia, Africa & Latin America

Indian Delegate : Rs. 1500/-* Foreign Delegates : USD 200

* 40% Concession For Research Scholars & Students

Payment of Conveyance
Reimbursement of Conveyance (Inland Travel) : Conveyance Reimbursement to the main author of selected 50 full length papers (on first come first serve basis) for sleeper or A.C. 3 tier shall be accorded as per the recommendation of the referee, reviewing the paper.

Best Paper Award

The delegates desirous to participate in the best paper competition should send the full length paper by March 15, 2013. The 21 best papers ie one paper from each of the 21 tracks shall be awarded a cash denomination of Rupees 1000/-.

Publication
All the accepted papers will be published in ISBN numbered edited book. In addition to this all the accepted papers will also be further reviewed by the Journal Review Committee and will be published in the International Journal Pacific Business Review (ISSN: 0974-438X) for which an honorarium of INR 3000/- shall be paid per accepted paper .

Paper in Absentia
Paper in absentia is for those who cannot come to Udaipur due to any unavoidable reason but wish to submit a paper in absentia are encouraged to send in their full length paper by March 15. Papers submitted in absentia shall be eligible for publication. The registration fee and dates will remain the same for paper in absentia.

International CONFERENCE

Managing Change in Business & Economy

Submission of the Paper
Abstracts / Papers are invited from Researchers, Academicians, Professionals and Experts on the issues from all over the world. The contributers are requested to submit the abstracts / papers only by uploading them on the Website : www.conferencepacific.ac.in.

On

Guidelines for Formatting of the Abstract / Paper

Abstract 500 word Font Times New Roman Font size 16 pt. for Title of the Paper 14pt. for heading in the paper : 12 pt. for text Line spacing 1.5 Margin1 inch on all sides. Layout Use a single column layout with both left and right margins justified. Each table, graph and chart should have its own heading and source. Full length paper 5000 words References APA with hanging format.

Author(s) should determine the originality of the contents in all the types of articles/reviews. They must avoid plagiarism in order to maintain the high standards of the publication. Author(s) should deliberately follow the scientific research methodology to uncover the truth and augment the impact of the work.

Selection and Presentation of Paper

The selection of papers will be based on the recommendation of the review committee and their recommendation will be based on paper evaluation report. In order to maintain the quality of conference with sufficient time for paper presentation and interaction, it has been decided that ten minutes to each paper presentation shall be allowed.

Accommodation
I. II. Free Accommodation if Full Length Paper is submitted till February 1, 2013, if Registration Fee is paid till February 21, 2013. Paid Accommodation if Full Length Paper is submitted till March 15, 2013, if Registration Fee is paid by March 31,2013. Complementary accommodation shall be provided on sharing basis in Hotels and Guest Houses. However if luxurious accommodation is required it shall be provided on cost basis, and the same should be mentioned in the registration form. Travel plans with arrival and departure date may please be mailed before the last date of registration to the following Email : travel2013@conferencepacific.ac.in A fee of Rupees 1000 shall be charged for each accompanying person. The fee includes accommodation and food arrangements. *For any detail regarding accommodation you may contact: Mr. Ragvendra Singh Sisodia Cell 09784808558

Technical Tracks & Coordinators

Contemporary Marketing Practices and Framework for Change - Mr. Dharmesh Motwani HR Practices in the Changing Workplace and Societal Set-Up - Dr. Harvinder Soni Financial Markets: Structure and Dynamics of Change - Ms. Gunjan Porwal Accounting Practices under the Changing Business, Economic & Regulatory Scenario-Ms. Nidhi Nalwaya Production and Operations Function under the Changing Techno-Structural Environment - Mr.Manoj Kumawat Information & Communication Technology (ICT): Influences over Corporate Mgt and Economic Governance - Ms. Sudha Rani Corporate Strategies in the Globalised World - Ms. Yukti Sharma Business and Economic Environment: Dynamics of Reciprocal Influences - Ms. Nidhi Vyas Services Sector and International Trade in Services - Mr. Rahul Vyas Entrepreneurship Development: Potentials and Emerging Challenges in the Globalised World - Mr. Raju Barwa Management of Business Ethics, Cororate Governance and Social Responsibility- Mr. Manoj Kumawat Fiscal Management under the Growing Imbalances and Instability - Ms. Gunjan Porwal Infrastructure Sector: Development and Management - Ms. Kinshuki Tak Welfare and Social Security Systems under the Winds of Change - Dr. Vani Verma Social Issues in Business & Economy - Dr. Jyoti Jain Business and Economic Laws: Influences over Industry and Commerce and the Reforms Needed - Mr. Rahul Vyas Regulatory Authorities: Their Autonomy, Roles and Influences - Dr. Dhiraj Jain Economic Policies for Growth and Sustainable Development - Ms. Nidhi Nalwaya Global Financial Architecture: Framework and need for Redesign - Mr. Prashant Singh Rao Global Trade Policy and International Business - Dr. Gaurav Joshi Political & Economic Governance and Business World - Ms. Khushboo Agarwal

Committees & Conveners

Committee

Convener(s) Ms. Vrinda Goel & Ms. Disha Fattawat Mr. Raghvendra Sisodia & Mr. Abhinav Sharma Mr. Vijay Joshi Ms. Asha Galundia Ms. Kinshuki Tak Ms. Nidhi Vyas Mr. Devendra Shrimali Mr. Chandresh Soni Mr. Dharmesh Motwani & Ms. Yukti Sharma Mr. Shivoham Singh & Ms. Deepti Gaur Mr. Akhilesh Jain

Invitations Committee Accommodation Committee Publication Committee Registration Committee Awards & Certification Committee Media Committee Food & Hospitality Committee Logistics Committee Stage Committee Reception Technical Committee

International CONFERENCE

Previous Conference
HIGHLIGHTS

Managing Change in Business & Economy International Conference on Contemporary Innovative Practices in Management

On

13-14 APRIL 2012 The conference witnessed thousands of research papers from more than 300 Institutes, from more than 7 countries who had gathered in the beautiful city of lakes, Udaipur making it a truly International one. Concurrent Sessions in all the 4 Technical Tracks with a total of 16 Sessions No. of Abstracts Received: More than 950 No. of Full Length Papers Received: 780 No. of Full Length Papers Accepted: 675 Total no of Delegates : 800 No of International Papers: 30

International Delegates participated from countries like Iran, Iraq, Nepal, Sudan etc. Representation of every state of India was quite visible in the Conference. Participants spanned across the states of Jammu & Kashmir, Pondicherry, Delhi, Gujarat, Maharashtra, Kerala, Karnataka, West Bengal etc.

Pacific emerging as a GLOBAL HUB for sharing knowledge through its CONFERENCES AND SEMINARS

About Pacific University

The Pacific University has come into existence by virtue of an special Act of Rajasthan State Assembly and is sponsored by the Pacific Academy of Higher Education & Research Society.Ever since its humble beginning in the 1997,with the establishment of Pacific Institute of Management & Pacific Commerce College,it is striving to make its mark on the national educational map. Today, the society continues to take rapid strides in the field of higher & technical education with the establishment of over 18 institutes in last 12 years . Today the group has a composite strength of 12,000 students, 500 faculty members and 700 non teaching staff. The campus is spread over an area of 100 acres with beautiful landscape, lush green campus and sprawling playgrounds. Most of the department in the constituent colleges in the University excel in their field and hold leading ranks in the country .The Pacific Dental College has the reputation of being No. 1 in the India by virtue of having the highest turn-out in the OPD, providing maximum practical exposure to its students. The Pacific group has best placements average in the North India due to excellent employability of its Management Faculty students. The University has also pioneered to a variety of new programmes in Acturial Science & Insurance Management, Finance & Control, Integrated 6 Years Diploma & Degree Programme , B.A. B.Ed., Financial Mathematics & Behavioral Finance, hitherto unavailable in the country.

Faculty of Management Studies Faculty of Engineering Faculty of Dental Sciences Faculty of Pharmacy Faculty of Computer Application Faculty of Hotel Management

Faculty of Fashion Technology and Mass Communication Faculty of Education Faculty of Arts Faculty of Science Fire & Safety Management

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Managing Change in Business & Economy

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Faculty of Management Studies, Pacific University

The Faculty of Management Studies focuses on management education and not just business management. The commitment is on developing thought leadership with a deep understanding of business and the pedagogy combines fieldwork, case studies and instrumented feedback, with a strong emphasis on theoretical concepts. The Faculty has under its umbrella a comprehensive portfolio that incorporates:

MBA Dual Specialization (16 Specializations with 1 Major & 1 Minor)

Marketing Management Finance Management Human Resources Management Production Management IT Management Retail Management Supply Chain Management Micro Finance Management International Business Management Project Management Tourism & Hotel Management Real Estate Management Infrastructure Management Energy Sector Management Environmental Management Agri Business & Rural Development

Sector Specific MBA Programmes

MBA International Global Centric MBA Insurance Management & Actuarial Science MBA Finance & Control MBA Techno-Engineering MBA Hospital & Healthcare Management Masters of Hospital Management

Highlights

Teaching Pedagogy of Global Standard for Worldwide Employability. Impressive Placements: Average two job offers per passing out student. Highest package of Rs. 7.6 Lakhs. Semaster Abroad Programme at Singapore. Option for Training and Industrial Tour in India and Abroad i) One week China tour. ii) Three weeks' training in Advanced Management at Singapore with South East Asia Tour. iii) Industry internship (Summer Training) with world class companies in India & abroad including US, Europe and ASEAN Countries.

Prestigious Training Partners: BSE, Orcale University California, SPSS South Asia Pvt. Ltd. an IBM company, TAI India Pvt. Ltd., All India Management Association, Skill Bridge 4 Development. Close Industry Interface: Regular industry visits, Regular visits of faculty from industry. Regular Personality Development & Employability Enhancement workshops. Over 100 Corporate Recruiters for placing students in prestigious companies including multinationals. Alumni placed worldwide across the sectors and throughout the country. World Class Infrastructure: High tech SMART classrooms, auditoriums equipped with advanced, interactive audio visual gadgets and most well stocked Library in Rajasthan with 35000 plus books, 100 plus national and international journals Supplemented by ELearning resources. Most Advanced IT Labs with 10 mbps Internet Bandwidth.

About Udaipur

Udaipur

Also acclaimed as the Venice of the East, Udaipur the city that cradles seven lakes, mystic mountains, proud histories, broad and sturdy education platforms is located in the state of Rajasthan in north-west India. Scented with a strong fragrance of historical lineage Udaipur has an air of royalty and presents to its visitors a platter sizzling with heroic stories of its founding Maharanas and the breathtaking beauty that envelopes the city and its warm hearted dwellers. One of the richest treasuries of the Indian Rajputanas, The city humbly welcomes the world tourists and guests to relish the innumerable gems it adorns. Handcrafted artifacts, majestic temples with their enthralling tales, nearby places with deep running histories that encircle Udaipur, scenic picnic spots, the lush greens are just a few of the tell tales that Udaipur has to offer. Founded by Maharana Udai Singh II in 1559, it was the first capital of the erstwhile kingdom of Mewar.Udaipur is known world over for both its rich history as well as its scenic beauty. Udaipur as a city is well connected by air, rail and road.

Moti Magri The Warmth of Udaipur cannot engulf you completely unless you have dipped into the legendary tales of the Mewar Rulers. Maharana Pratap and his iconic horse Chetak are legends that pourse life into every cell of the city. The tranquillity of the Moti Magri Hill that overlooks the Fateh Sagr envelopes around as one steps on the hill. It houses Life size Statues, lush gardens, light ad sound show, museum and the sunset point.

Fateh Sagar The rhythmic waters of this spellbinding lake calls out to all its visitors and give them a life time memory to cherish. The lake humbly crowns the beauty of the Venice of the East - Udaipur. Flanked over by the Aravalis on three sides the lake is the Apple of the eye both for locals and for the tourists. The beautiful Sunsets and Rises, the magnanimous Hills, the Rain Clouds all take turns to maintain the mesmerizing beauty of Fateh Sagar, that no doubt the exhilarates the Udaipurites.

Lake Pichola Udaipur is indeed a multi crowned city. With Fateh Sagar as the most frequented lake, the Pichola adorns itself with some rare glittering jewels like Jag Mandir (an island marvel), the Taj Lake Palace (a hotel from the Legendary Taj group of Hotels) and the Udai Vilas (that pioneers the best Hotels pan world.) overlooking the pride of Udaipurites.Every year the Mewar Spirit gets enlivened and glorified at the Ganagur Ghats that edges the Lake. Beautified by the deep and bright colors of Rajasthan this spring festival sure is a treat to the eyes.

International CONFERENCE

In the vicinity of

Udaipur

Managing Change in Business & Economy

On

Chittorgarh Rajasthan's eternal Grandeur and Royale find themselves deeply embedded into each moment one spends in the princely ruins of Chittogarh. The Chittor Fort through its majestic precincts speaks proudly of the three wars it has stood witness to. Heroic tales of men and women both, glorify this 71 mile distant city from Udaipur. The Udaipur visit would be incomplete unless one breathes the mystical Chittorgarh airs.

Kumbhalgarh Cradled in the cluster of 13 mountain peaks of the Aravali Ranges stands this formidable medieval citadel. Rising 1914 mtrs high from the sea level, the Fort was built in the 15th century AD by Maharana Kumbha (1914 - 63 AD) and is the principal fortification after Chittorgarh, 90 kms Northwest of Udaipur. The massive Fort, encompassed by a 36 kms long wall, (which after the Great Wall of Chine claims to be seen front the moon!) has 7 majestic gates and 7 ramparts, one within the other. rounded bastion and soaring walls tower loom over the crenelated walls of the fort making it totally impregnable.

Nathdwara Shri Nathdwara (a pathway to Lord Shri Krishna) literally means the gateway to the Lord ShriNathji. This great Vaishnavite shrine was built in the 17th century on spot exactly identified by the Lord himself. The legends have it that the idol of the Lord Krishna was being transferred to safer place from Vrindaban to protect it from the destructive wrath of the Mughal Emperor Aurangzeb. When the idol reached this spot, the wheels of bullock cart it was traveling in, sank axle deep in mud and refused to move further, at all. The accompanying priest realized that this was Lord's chosen spot and the Lord did not want to travel any further. Accordingly a Temple was built here. This is a temple and place of pilgrimage amongst its believers and a petty distance of 52 kms from Udaipur through the scenic mountain valleys makes it a ll the more a mandatory visit.

Jaisamand At a sheer distance of 48 kms from Udaipur, built by Maharana Jai Singh in 1685 amongst the hills breathes the magnificent beauty of the second largest artificial lake in Asia. The lake's inauguration was celebrated by the king in the form of gold charities equal to his own weight. Also known as Dhebar, the lake takes to its credit every reason to become a part of a tourist's itinerary. Three beautiful islands, marble cenotaphs on the embankments, a summer palace of Udaipur Queens make the perfect backdrop to the Jaisamand Lake.

Organising Committee
Secretary Communications Ms. Shikha Bhargava +91-75689 02986 Joint Secretary Communications Ms. Disha Fattawat +91 7742362010 Secretary, Indigeneous Participation Dr. Pushpkant Shakdwipee +91 9672978034 Joint Secretary, Indigeneous Participation Ms. Yukti Sharma +91 9950634172 Secretary, Corporate Participation Mr. Shanker Chaudhary +91 9828377267 Joint Secretary, Corporate Participation Mr. Raju M. Barwa +91 9414729871 Secretary, Overseas Participation Mr. Prashant S. Rao +91 9828144281 Joint Secretary, Overseas Participation Ms. Sudha Rani Naidu +91 9649324883

Organisers
Conference Director Prof. B. P . Sharma Dean & Pro-President Chief Cordinator Prof. Harshita Shrimali + 91-93141 41052 Organizing Secretary Dr Mahima Birla + 91-96729 70946

FACULTY OF MANAGEMENT STUDIES

PACIFIC ACADEMY OF HIGHER EDUCATION AND RESEARCH UNIVERSITY
Pacific Hills, Pratap Nagar Extn. Airport Road, Udaipur - 313001 (Raj.) India Phone : +91 294-2494506/7, Fax No. : +91 294-2494512 E-mail : conference2013@conferencepacific.ac.in, Website : www.conferencepacific.ac.in