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MAIN COMPONENTS OF BUSINESS PLAN Table of Contents in the business Plan SECTION 1: EXECOTIVE SUMMARY 1.

0 Executive Summary SECTION 2: INTRODUCTION TO THE COMPANY 2.1 Compuny Background 2.2 Purpose 2.3 The Demands 2.4 Growth Strategies 2.5 Target Market.. 2.6 Revenue Market 2.7 Operational Setup 2.8 Long Term goals of Company 2.9 Market & Competitors Information 2.10 SWOT Analysis SECTION 3: EMPLOYMENT OF KNOWLEDGEGable WORKERs 3.1 Management Team 3.2 Organization's Characteristics 3.3 Human resources Plan 3.4 Table for Staff Planning for a 3 years period SECTION 4: PRODUCTs/SERVICEs DEVELOPMENT 4.1 Products / Services / Technology Overview 4.2 Research and Development 4.3 Benefits and customer value SECTION 5: MARKETING PROGRAMS 5.1 Marketing Plan 5.2 Marketing Strategies 5.3 Marketing Budget SECTION 6: OPERATION MANAGEMENT 6.1 The Transformation Process 6.2 Process Planning 6.3 Production Schedule 6.4 Material Requirement Planning SECTION 7: FINANCIAL PROJECTION 7.1 Start up cost 7.2 Labour Salaries 7.3 Employees Provident Fund (EPF) And Social Security Organization (SOC SO) 7.4 One Month Expenses 7.5 Selling Price 7.6 Projection And Cash Flow Statement 7.7 Profit And LOss Projection 7.8 Break Even Analysis 7.9 Balance Sheet Projections For 3 Years APPENDIX ________________________________________________________________________________ ________________________________________ Part 1: Executive Summary

Usually it is written in three to four pages fter having completed a business pl an. It should be concise and to attract readers, particularly potential investor s. If the part is interasting it will cause potential investors to read the entire business plan. On the whole business plan will include the following: (a) What is the concept of the operations? (b) Who is the owner of this business? (c) Does this business have the potential to thrive? (d) How willbusiness be conducted to make profits? Part 2: Introduction This section should provide a brief description and the ctivities and related information. For example applying cial institutions, or creating a new project management out the relevance information of the business operation of the business. The following business information are (a) Location (b) Business operations (c) Raw materials (d) Equipment (e) Labour skills (f) Space (g) Overheads All of the company's information such as: (a) Company's name (b) Types of business ownership (c) Business address (d) Business operation (e) Location map (f) Space (g) Business Requirement Office-Furniture-Appliances, Office Equipment, Office Supply (a) Raw materials (b) Equipments (c) Labour skills (d) Overhead (e) Company registration date (f) Paid-up capital (g) Authorised capital (h) Bank where the business has an account Part 3: State the Specific Purposes of Business PLan Provided (a) Management team (b) Human resource planning (c) Organization chart (d) Evaluate the business viability of the proposed project: i. Future outlook or trends ii. Analysis of compatitors iii. Market segmentation iv. Market forecasts Part 4: Production Information product / Service / Technology Overview, Research and Development, Benefits and customer value. Part 5: Marketing specific core-business a for financing from finan guidelines. It is all ab depending on the nature required by the readers:

Marekting is the most important factor in ensuring the success of every busines s. Marketing strategy should have at least three components. These three co mponents are segmentation, targeting and positioning. Segmentation involves iden tifying meaningfully different groups of customers. Meanwhile, targetingis selec ting which segment(s) to serve and positioning involves implementing the chosen image and appeal to the chosen sagment. To make sure the product can be marketed throughout Malaysia and globally there will be lot of activities, procedure and regulation that needs to be fulfilled. Besides, it is essential to sign a Free Trade Agreement (FTA) a legally binding agreement between two or more countries In the Marketing section areas that should be covered are: (a) Products or Servicesoffered (b) Price of the products offered (c) Place or location to reach the potantial customer (d) Promotion Part 6: Operation Management There are several steps that has to be under taken by entrepreneurs especially i n adopting the comcept of operation management in producing the complete product or semi-complete product before it can be marketed. The key steps in the produc ton process of goods, livestock or the provision of services offered by business es must be included in the proposal. A complete chart on the production line must be provided. What is the an ticipated production capacity? The production capacity must be in line with cust omer demand. Operational areas should also show the raw materials needed. Total labor force should also be mentioned in this section. Part 7: Financial Plan Business plan: Financial forecasting

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