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# 4 Describe one of the products that your company produces. Give me as many details as possible. # OPIc Strategy Survey , , . Stratgey 1. Memorize the specific terms! ! Stratgey 2. Specific description Stratgey 3. Orderly description ! # 1. , Name and usage 2. What is the main feature of the product? 3. What is the merit of the product? 4. The importance of the product in the company. *feature , benefit(merit) feature . # Useful Expressions

1. Name
a) My companys main product is ~ b) Our companys most popular product is AAAA USB flash drive. c) We produce durable backpacks made of water and tear-resistant Polyester fabric. *durable tear -resistant ~ 2. Features a) Our products are highly known for fashionable. b) The product is the smallest one on the market right now. C) It is all-weather proof. *proof ~ all-weather proof bullet-proof water-proof 3. Merit & Importance a) Our products are extremely selling well. TIP! "It sells like hotcakes." informal . b) We consistently emphasize the highest standards to ensure that each product is made of durable materials, with quality workmanship. *consistently , emphasize workmanship

Possible Answers Review My company is advertising company. We make commercial advertisement for the clients. Mostly we make ads for the apparel and fashion industry. My company makes very creative ads. We won many prizes because we try every new and innovative design to our ads. Many clients want us to make very trendy ads to impress the consumers. client cf) customer innovative trendy , Weak point: Be more specific! . ( ?) My companys main product is the Andre Lee line of pure sheepskin jackets. They are known for being fashionable as well as practical. Benefit Our leather jackets are endorsed by the world's famous fashion designer, Andre Lee and of course he helped design them. Feature Also, our products are completely all-weatherproof even though they are made out of soft and thin sheep skin. Feature They are extremely selling well in Europe and Australia as well as North America. In fact, they are our top-selling product of all time. Importance * line sheep skin () be known for ~ A as well as B B A endorse sell well top-selling product BONUS My company produces high-end luxury luggage products. We made a name for ourselves by being the first on the market to make durable custommade luggage capable of transporting your finest suits without wrinkling them, guaranteed. Feature & Benefit These days we've branched out, but we are still known for superior durability and convenience. Importance * high-end make a name custom-made guarantee branch out superior convenience ** Specific, Vivid, Orderly Description ! # WRAP-UP

1. Memorize the terms beforehand. 2. Specific & vivid description 3. Orderly description: name -> feature -> merit -> importance