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The Nuts and Bolts of Writing Letters to the Editor

Whatever the topic, a letter to the editor goes a long way in getting your message out to people. To increase the chances of having your letter printed, here are some guidelines to follow: 1. Know the rules. Each newspaper has its own rules for letters it will publish. Check the letters-to-the editor section where the requirements will be explained. If in doubt, call the editor. 2. Stick to one or two points. Briefly explain the issue you are writing about in the first paragraph of your letter. Use two or three sentences to present your opinion and the reasons that support it. 3. Use the next two paragraphs to provide the support for your opinion. Talking points will help make your arguments clear and concise. 4. Restate your opinion in the last paragraph. In two to three sentences, review your opinion and supporting information. Here you could include some directions for the readers, such as, Vote No! or Write your legislator! 5. Personalize your letter. Tell readers who you are. Include this information in the first paragraph to serve as an introduction and establish your credibility. 6. Write clearly and simply. This is not the time to use terms or phrases the public may not know or understand. Use simple words in declarative sentences. 7. Try to connect with the readers. Explain why people should care about this issue. The public needs to know how the issue will impact their lives and the community. Tell them. Write your letter as if youre saying, I want what you want. 8. Use personal experience and stories. Stress things that touch the emotions. 9. Be upbeat. That tone tends to be more persuasive than one that scolds, blames or complains. 10. Write as tightly and clearly as possible. The editor may edit your letter for readability, clarity or just plain lack of space.

11. Just do it. Many perfectly good letters to the editor never get written because writers are waiting for a perfect word or phrase or because they think they dont have anything important to say. Dont wait for lightning to strike. Just tell the story as simply, warmly and briefly as possible. 12. Be neat. Check spelling and grammar carefully. Have someone read over your letter to check for errors. Sometimes handwritten letters are more effective. 13. Provide a call to action. Encourage readers to call an official or write their own letter to the editor.

What newspaper editors look for when choosing which letters to publish:
Simplicity Reasonable length Interesting statistics A new spin on an old idea Cleverness Hooks with current news Something to draw controversy Authoritative voices (include titles, degrees) Local angle

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