Master of Business Administration- MBA Semester 3 MB0050 Research Methodology - 4 Credits (Book ID: B1700) Q1.

. Explain the process of problem identification with an example (Process 7 marks, Example 3 marks) Answer : The Process of Problem Identification Many times we face a common problem like, deployed our best team to resolve a problem and have the team execute flawlessly, only to find that the problem that was solved did not address the customers real need? This common situation cause customer and is all too prevalent in todays nonprofit business environment. Creative Problem Solving Buffalo(CPPSB)-Accurately framing the problem is the most important step of the Creative Problem Solving Buffalo (CPSB) process. it provides a structure, language, and tools for targeting opportunities. The problem identification framework under the CPSB model begins with the Task Appraisal Process given here. The Task Appraisal Process has following elements: People Are the right people working on the tasks; do they have the authority and responsibility to take action; what level of sponsorship is being provided; do the people have the necessary knowledge and skill to address the problem? Method How familiar are the people with the problem solving tools/methods that will be used?

The Task Appraisal Process can be applied in a wide range of scenarios. Here are a few examples: Interviewing clients to evaluate and determine which problems to address and more effectively position services. Leading a group of cross functional leaders to develop a consensus on the important issue to solve and streamline the engagement. Improving or repairing relationships with a previous client or organization.

Identifying the Problem and example The selection of appropriate tools and techniques to facilitate the process will depend on the specificity of the issue.

Are they broad challenges or opportunities? (e.g. My grant process takes too long.) Do they need to close the gap between current and future state?(e.g. How can we better understand the grant approval process?)

Do they understand their current state? (e.g. "Can we articulate the current cycle time, how much does it cost today? Do we have the data to support our current assumptions?") Tools and Techniques This approach provides users with a variety of tools ranging from idea generation to action planning and these tools used in conjunction with the process guidelines allow the user to achieve the desired result. The power is in the execution and the tools for executing the process are categorized into three areas:

Generating ideas Incremental change or step change will determine the appropriate and most productive use of the nine available tools.

Focusing - There are eight tools that can compress a large quantity of options or others that are suited for in-depth analysis and development. Facilitation It is a leadership role. They need to know how to use a range of creativity methods, tools, and techniques as well as manage group dynamics and move the group toward the desired outcome.

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Q2.Interview method involves a dialogue between the Interviewee and the Interviewer. Explain the interview method of data collection. What are the uses of this technique? What are the different types of interviews? (Explanation 4 marks, Uses 3 marks, Types 3 marks) Answer : The interview method of data collection : Interview is verbal questioning. In research, Lindzey Gardner has defined interview as a two-person conversation, initiated by the interviewer for the specific purpose of obtaining research-relevant information and focused by him on contact, but the information is collected through telephone, computer or some other medium. Q3.A study of different sampling methods is necessary because precision, accuracy, and efficiency of the sample results depend on the method employed for selecting the sample. Explain the different types of Probability and NonProbability sampling designs. (Probability sampling designs 5 marks, Non- probability designs 5 marks) Answer. Probability Sampling A probability sampling method is any method of sampling that utilizes some form of random selection. In order to have a random selection method, you must set up some process or procedure that assures that the different units in your methods are the ones between the different types of purposive sampling approach Q4. a. Differentiate between descriptive and inferential analysis of data. (Differences 5 marks) Answer : Descriptive and inferential analysis of data Descriptive analysis of data Descriptive statistics incl b. Explain with examples various measures of Central Tendency. (Differences 5 marks) Answer: Measures of Central Tendency Q5. The chi-square test is widely used in research. Discuss the various applications of chi-square test. Under what conditions is this test applicable? (Meaning 3 marks, Applications 4 marks, Conditions 3 marks) 10 marks Answer : Chi-Square Test meaning Chi-square is a statistical test commonly used to compare observed data with data Q6. What is analysis of variance? What are the assumptions of the technique? Give a few examples where this technique could be used. (Meaning 3 marks, Assumptions 4 marks, Examples 3 marks) 10 marks

Answer : 'Analysis Of Variance - ANOVA'