1



-
-

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: iCook U&A Research 2008 Amway AC Nielson


Slow Food
Fast Food
www.slowfoodthai.org

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-
-

. .

: iCook U&A Research 2008 Amway AC Neilson

1.4%

3.4%
2.7%

1.4%
0.2%
2.0%

0.8%

1.6 %

0.5%

0.1%

0.1%

0.5%

1.8%

2548

0.3%

0.6%

0.9%
0.1%

2549

2550

0.9%

1.2%
0.1%

2550

: . Update 2554 . = 346,264 = 839,486

21

21

1 ( 2 )

2 ( 2 )
3 ( 2 )

21

(1.5 )
( 2 )
(2.5 )
( 2 )

21

4 ( 2 )
( 1 )
( 1 )

10

21 /

8 (2 )
( 2 )

( 1 )

11

21 /

12

 4
VitalokTM

OptitempTM

()

()

Stack Cooking

Exclusive Design

13

18/10

18 %

8-10 %
14

15

 (Optitemp) (1/3)
3
(3 Ply Steel)

16

 ( Optitemp ) (2/3)

(98% )

17

 ( Optitemp )

(3/3)

500 C
200

400 C
25

18

 (Stack Cooking)(1/2)

3 +
Optitemps

19

 Stack Cooking (2/2)

( 50 70%)

20

 (VitalokTM)

21

 ( Vitalok) (2/4)

22

 ( Vitalok) (3/4)

(%

() VS

23

 ( Vitalok ) (4/4)
33%

24

 (Exclusive Design)
( Phenolic )
204C 400F

25

Vitalok

Optitemp
3

26


Wok

27

28

(VitalokTM )

29

 ( Vitalok ) (1/2)

30

 ( Vitalok ) (1/2)

31

 (1/2)
18/10

18/10
1
2
3
18/10
32

 (2/2)
Optitemps base
5

33

 (1/4)

!!
34

 (2/4)

35

 (3/4)

36

 (4/4)

37

 (1/4)
- (Ergonomic Design)
-

38

 (2/4)

(Phenolic)

39

 (3/4)

40

 (4/4)

41

Vitalok

42

...

... +
43

( 1 )
44

90

* 182

45

46


()

(Ergonomic & Balance)

(Polyoxymethylene)

47

48

(49)

 (Chef Knife)

50

 (Slicer Knife)


8

51

 (Santoku Knife)

7
52

 (Petty Knife)

5
53

 (Paring Knife)

54



(Polypropylene)

55

56

10

57

58

59

60

61

62

63

64

***

65

**-
66


-
2

67

68

69


-
...
-

-
70

71

72

73

204

74

75

76

77

78

79

Question
80

THANK YOU

81