BUSINESS ENGLISH 1

TEST
I Fill in the blanks using ONE word only.

10 Tips for Successful Business Networking

1. Keep in mind that networking is about being genuine and authentic, building trust
and relationships, and seeing ________ you can help others.
2. Ask yourself what your goals are in participating in networking meetings so that
you will pick groups that will help you get what you are looking for. Some meetings are based
more ________learning, making contacts, and/or volunteering rather than on strictly
making business connections.
3. Visit as many groups _______ possible that spark your interest. Notice the tone
and attitude of the group. Do the people sound supportive of one another? Does the
leadership appear competent? Many groups will allow you to visit two times before joining.
4. Hold volunteer positions in organizations. This is a _______ way to stay visible and
give back to groups that have helped you.
5. Ask open-ended questions in networking conversations. This means questions that
ask who, what, where, when, and how as opposed to those that can be answered with a simple
yes or no. This form of questioning opens up the discussion and shows listeners that you are
_________ in them.
6. Become known as a powerful resource for others. ________ you are known as a
strong resource, people remember to turn to you for suggestions, ideas, names of other
people, etc. This keeps you visible to them.
7. Have a clear understanding of what you do and why, for whom, and what makes
your doing it special or different from others doing the same thing. In order to get
referrals, you _________ first have a clear understanding of what you do that you can easily
articulate to others.
8. Be able to articulate what you are looking for and how others may help you. Too
often people in conversations ________, "How may I help you?" and no immediate answer
comes to mind.
9. Follow through quickly and efficiently on referrals you are given. When people
give you jobs you are supposed to __________, your actions are a reflection on them.
10. Call those you meet who may benefit from what you do and vice versa. Express
that you enjoyed meeting them, and ask if you could get together and _________ ideas.

points../5

II Fill in the blanks using ONE word only.

make, between, much, sell, more, enough, anything, few, did, idea

Thinking about Brands and Logos

I was at Starbucks today having a coffee.
The company has done an amazing job in Shanghai over the past ________ years. I remember,
only a few short years ago, almost no one was in there. Chinese people didnt drink that _______
coffee in those days. Now, there are more Starbucks stores than ever and they are packed. If a
place is packed it means that its really crowded and no room for ________ people.
I noticed today that they _________ something interesting. They changed their famous logo. It
isnt a huge change but it doesnt say Starbucks Coffee anymore. It actually doesnt say
____________. Its just a picture. Im very curious to see how it will do in the future because the
brand is so much a part of the company. Most people dont know the difference __________
good coffee and bad coffee. They do know that Starbucks is somehow cool and its good enough
to ________ people want it. I read that the logo change was so that the company can diversify.
That means they can start to __________ more than just coffee. They already sell tea and some
snacks.
Some investors think it is a good ________ for this change and other investors think that its too
risky and question, why would someone want to mess with a good thing? I dont know
__________ about it so Ill just wait and see what happens.
points../5
III Synonyms Give the most suitable synonym for given words or expressions:
1. to increase ________________________________________________________
2. redundancy ______________________________________________________
3. immense _________________________________________________________
4. staff ___________________________________________________________
5. commute _________________________________________________________
6. advanced_________________________________________________________

7. incentive_________________________________________________________
8. freelance _________________________________________________________
9. objective ________________________________________________________
10. data ____________________________________________________________
points../5
IV Use each word in box in the right context. One word is unnecessary.
flat, loan, clipboard, launched, caught, interest, salary, commute, reclaim
1. You can use your own money or you can ask the bank for a
________________________.
2. When you copy text, it stays on the ________________________until you want to paste
it.
3. In the 1980s, in the USA only, the company ____________________a new taste for Coca
Cola.
4. I _______________a late night flight to Athens.
5. I hate wasting time in the baggage_____________________.
6. Nokia believes in a ____________________________non-hierarchical working style.
7. Our profits are up this year, so I expect to be given a __________________rise.
8. She works form home; she does not have to ___________________by train to London
and from London every day.
points../5

V You have just returned from lunch and found this memo from your secretary on your desk.
Give a proper reply, including suitable introduction, salutation, and all parts needed to make it
businesslike. You have to use at least 70 words. The additional information has been given to you.

Telephone message
Caller: Mr Hiroko Katoaka
From Yoshimoto -Tokyo
Message:
Arriving at airport Friday 8th July at 10.30 a.m.
Needs someone to meet him and take him to hotel
We need to book 4 nights in a good hotel!

Additional information:
Write an email to Ana Stamenovic, your
colleague asking her to
1) meet Mr Kataokas flight
2) book a room in a good hotel
3 )inform Mr Kataoka about the program of
his visit to Belgrade
Include all necessary parts and suitable style
of writing.

To: ______________________________
From: ____________________________
Subject: __________________________

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points../5