CHRIS CRAVEN Mooresville, NC 28117 (704) 293-8021 jccraven@roadrunner.

com

Seeking to obtain a fast paced sales, business development, and marketing career opportunity within the Carolinas that utilizes my broad experience in developing creative solutions that enhance performance, effect change, drive profits and growth EXPERIENCE AND ACCOMPLISHMENTS: G&G OUTFITTERS, INC., Concord, NC 2012-2013 Southeast Regional Sales Director / Brand Consultant Working with the Licensed Sports Group I partnered with professional and collegiate sports teams, leagues, and sponsors to provide branded merchandise and marketing solutions. Laid off due to reduction in staff within the LSG. Managed Florida Lottery Collegiate Promotional Giveaway program for eight member institutions and IMG College, with 100% accuracy on deliverables Developed Retail and Promotional product offering and branding strategy for Major League Lacrosse teams for the 2012 and 2013 seasons Consulted with Corporate Partnership Sales, Community Relations, and Premium Ticketing/Suite Sales to offer sponsorship and brand activation plans for the NFL, NHL, NBA, and IMG College clients resulting in 350% growth in new business development SYNERGISTIC TECHNOLOGIES, Charlotte, NC 2011 Sr. Sales Representative Freelancing as an Independent Representative I managed a full line of sports medicine, spinal and orthopedic implants, instruments, biologics, and wound care devices Assisted #1 surgical representative in OR, introducing new spinal implant lines to two major healthcare systems in western NC CATAWBA VALLEY BREWING COMPANY, Charlotte, NC 2009-2010 Director of Marketing & Business Development Managed introduction of North Carolina microbrewery into the Charlotte market, driving business into the wholesale and retail markets, while investigating possible partnership Developed 60 new accounts in first 6 months of business, with a 95% retention rate, and increased month to month market penetration and growth Increased product recognition and brand awareness by partnering with 3 local philanthropic events and multiple grass roots marketing efforts within the growing Charlotte microbrewery and business communities Cultivated social media presence by developing Facebook and Twitter pages that attracted over 1,000 new followers in just 3 months Achieved goal of becoming #1 selling microbrew at local restaurant chain

LANTHEUS MEDICAL IMAGING, Charlotte, NC and Atlanta, GA 2001-2009 Lantheus was formerly DuPont 2001-02 and Bristol-Myers Squibb Medical Imaging 2002-2007 Senior Cardiovascular Territory Manager Achieved market growth of imaging agents to physicians, support staff, and C-Level administrative decision makers in both the hospital and outpatient setting Drove user adoption and growth of by influencing and educating customers through routine use of strategic and direct selling techniques to build and maintain one of the nations top 10 market shares (80% vs. 55% national avg.) Increased sales for 4 straight quarters, with 1300% growth from Q1 2008 to Q2 2009 Recognized on Bristol-Myers Squibb Medical Imagings Honor Roll in 2007 for having 6th highest sales performance in the nation (top 3%) at 139% LY Accomplished 233% growth in sales in 2006, totaling just under $6MM in combined sales and promoted from Cardiovascular Imaging Specialist Managed a $25K annual Travel and Expense budget, while providing medical education and thought leadership development ACTION SPORTS IMAGE, Harrisburg, NC 2000 Division Director-Wholesale Specialty Executed leadership and strategic planning to expand the development and sales of NASCAR licensed products while managing 7 support staff members and an independent representative sales force that ranked #1 in the industry with over 80% market share CAPITOL NETWORKS, Raleigh, NC 1997-00 Affiliate Marketing Representative Solicited and serviced radio stations for on-air programming for growing news, agricultural, and sports networks, accounting for over a $.5MM in revenue Built and maintained NFLs and NASCARs largest networks while managing the Carolina Panthers (100+ affiliates) and Performance Racing (350+) Networks MURRAYS TICKETS & TOURS, Atlanta, GA 1996-97 Sales Executive Achieved #2 ranking on East Cost with 300% growth in sales while managing corporate sports and entertainment events and hospitality for Fortune 500 ATLANTA FALCONS, Atlanta, GA 1994-96 Sales Representative Successfully promoted season and group ticket sales for Atlantas National Football League franchise, increasing sales by nearly 100% in less than two years EDUCATION Robert Morris University, Coraopolis, PA MBA - 3.4 GPA Appalachian State University, Boone, NC B.S., Business Administration, -Major: Marketing, Minor: International Business