International Business Machine

Table of content
Introduction Mission..3 Vision....3 Enviromental record..3 About IBM4 Aims and objective4 Motivation.5 Mobile service frame work....5 Developer work According to MIS...6 Alpha work6 Our work force...6 Coporate culture of IBM....6 Our manage system7 Our economy..7 Innovation...7 IBM company values and JAM...7 Manufacturing of IBM7 Industry revenue growth.8 Development of e-business.8 Software group8 IBM software...9 IBM eServer....9 Open client offering 9 Software and IT service...9 Data ware house..10 IBM system storage Offering..11 Networking infrastructure11 Diversity and work force issue.....11 Business performing management...................................................................12 Award winning programs.12 Conclusion..12 Recommendation..13 References13

INTRODUCTION

Mission:
At IBM we strive to lead in the creation, development, and manufacture of the industrys most advanced information technologies, including computer systems, software, networking systems, storage devices and microelectronics. We translate these advanced technologies into value for our customers through our professional solutions and services worldwide.

Vision:
The ongoing transformation of IBM. The changing approach to Innovation. Web 2.0 tools within IBM. Emerging collaboration capabilities of virtual worlds. Sample impacts on IBMs core business. Some thoughts on collaborative innovation. Our goal is to achieve total customer satisfaction, and each one of us at IBM is dedicated to doing what it takes to make this goal a reality.

Environmental records:
IBM has a long history of dealing with its environmental problems. It established a corporate policy on environmental protection in 1971, with the support of a comprehensive global environmental management system. According to IBMs stats, its total hazardous waste decreased by 44% over the past five years, and has decreased by 94.6% since 1987. IBM's total hazardous waste calculation consists of waste from both non-manufacturing and manufacturing operations. Waste from manufacturing operations includes waste recycled in closed-loop systems where process chemicals are recovered and for subsequent reuse, rather than just disposing and using new chemical materials. Over the years, IBM has redesigned processes to eliminate almost all closed loop recycling and now uses more environmental-friendly materials in their place.

Board of Directors:

Samuel J. Palmisano

President of IBM

Shirley Ann Jackson President, Polytechnic Institute Company

Simon Shum Siuhung CEO, Lenovo Computer Ltd.

Minoru Makihara CEO, Caterpillar Inc.

About IBM;
International Business Machines Corporation, abbreviated IBM and nicknamed "Big Blue" (for its official color), is a multinational computer technology and consulting corporation headquartered in New York, and United States. The company is one of the few information technology companies which manufactures and sells computer hardware and software, and offers infrastructure services, hosting services, and consulting services in areas ranging from mainframe computers to higher networking technology. Only IBM Information Management has the end-to-end capabilities to help you manage your data and content, pull together trusted information that cuts across diverse silos, and also

gain valuable insights to optimize your business International Business Machines Corporation, abbreviated IBM and nicknamed "Big Blue" (for its official color), is a multinational computer technology and consulting corporation headquartered in New York, and United States. The company is one of the few information technology companies which manufactures and sells computer hardware and software, and offers infrastructure services, hosting services, and consulting services in areas ranging from mainframe computers to higher networking technology. In the 1950s, IBM became the dominant vendor in the emerging computer industry with the release of the IBM and other models in the IBM series of mainframes. The company's dominance became even more pronounced in the 1960s and 1970s with the IBM System/360 and IBM System/370 mainframes, however antitrust actions by the United States Department of Justice, the rise of minicomputer companies like Digital Equipment Corporation and Data General, and the introduction of the microprocessor all contributed to dilution of IBM's position in the industry, eventually leading the company to diversify into other areas including personal computers, software, and services.

Aims and Objective;

IBM leads in the creation, development, and manufacture of the industrys most advanced information technologies, including computer system, software, networking technology, data ware house and micro- electronics. IBM translates these technologies into values for our customers through our professional solutions and services worldwide.

Motivation:
In order to stay focused and enhance the responsiveness in the On Demand Era, enterprise applications are increasingly modeled after the Service Oriented Architecture (SOA). In SOA the enterprise applications are implemented as services that are composed of multiple service endpoints.

Mobile Services Framework Features:

The various features supported by MoSeF are briefed in this section categorized as follows: Service Mobility Primitives Messaging Primitives Data Virtualization Service Location Transparency

Developer work according to MIS:

Developer Works is a website run by IBM for software developers and IT professionals. It contains a large number of articles and tutorials, as well as software downloads and code samples, discussion forums, , blogs, wikis, and other resources for developers and technical professionals. IBM Subjects range from standard technologies like Java, Linux, and web services, web development, and XML to IBM's products (Rational, Lotus, Tivoli).

Alpha work:
Alpha Works is IBM's source for emerging software technologies. These technologies include: Flexible Internet Evaluation Report Architecture. IBM Linux on POWER Performance Simulator. Database File Archive and Restoration Management. Policy Management for Autonomic Computing. Unstructured Information Management Architecture (UIMA) SDK. Accessibility Browser.

Our work force:

Competitive advantage today comes from expertise and expertise is not static. IBM has the worlds deepest, most diverse collection of business and technology innovators, supported by advanced collaboration systems and a culture that enables continuous learning. Our business operations and employee base are global; so is our commitment to diversity. We recognize that as one of the worlds leading institutions, IBM sets an example. And through our commitment and leadership on diversity-related issues, we know we are making a difference.

Corporate culture of IBM:

Big Blue is a nickname for IBM; several theories exist regarding its origin. One theory, substantiated by people who worked for IBM at the time, is that IBM field reps coined the term in the 1960s, referring to the color of the mainframes IBM installed in the 1960s and early 1970s. "All blue" was a term used to describe a loyal IBM customer, and business writers later picked up the term. Another theory suggests that Big Blue simply refers to the Company's logo. A third theory suggests that Big Blue refers to a former company dress code that required many IBM employees to wear only white shirts and many wore blue suits. In any event, IBM keyboards, typewriters, and some other manufactured devices, have played on the "Big Blue" concept, using the color for enter keys and carriage returns.

Our Management System:

Optimizing a global on demand enterprise means adapting continually to rapid change while integrating thousands of processes and managing millions of relationships every day

Our Economics:
Based on todays opportunities and our strengthened ability to capitalize on them, as described throughout this document, we believe IBM can generate consistently high returns on invested capital and increased shareholder value.

Innovation:
Although IBM began life as a maker of clocks, scales, electromechanical tabulators and other industrial equipment, it has never defined itself in terms of particular products or technologies. Even when the company emerged as a leader in computation, it was constantly developing new kinds of computational technology and new ways of applying it from automating the new U.S. Social Security system

IBM company values and JAM:

In July and September 2006, Palmisano launched another jam called Innovation Jam. Innovation Jam was the largest online brainstorming session ever with more than 150,000 participants from 104 countries. The participants were IBM employees, members of IBM employees' families, universities, partners, and customers. Innovation Jam was divided in two sessions (one in July and one in September) for 72 hours each and generated more than 46,000 ideas. In November 2006, IBM declared that they will invest $US 100 million in the 10 best ideas from Innovation Jam.

Manufacturing of IBM:
Virtually all modern console gaming systems use microprocessors developed by IBM. The Xbox 360 contains the Xenon tri-core processor, which was designed and produced by IBM in less than 24 months. Sonys PlayStation 3 features the Cell BE microprocessor designed jointly by IBM, Toshiba, and Sony. Nintendo's 7G (seventh generation) console. The older Nintendo Game Cube utilizes the Gekko processor, also designed by IBM.

Industry revenue growth:

Information technology today is commonly held to be a $1.4 trillion industry. It includes computing hardware, software and services for business and consumer buyers. Banking . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6.9 Insurance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6.5% Pharmaceuticals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.0% Media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.2% Retail . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3.0% Automotive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.0%

Development of e-business:
Project management Strategy and standards definition Planning and implementation Ordering support and procurement Logistics Redelivery preparation Site preparation Cabling services Configuration and installation Asset control

Software group:
IBM is one of the most famous organizations which launched their software with the help of their technology. Management information software; database servers and tools, text analytics, content management, business process management and business intelligence. Lotus software; Groupware, collaboration and business software. Rational software; Software development and application lifecycle management.
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 Tivoli software; Systems management. Web sphere; Integration and application infrastructure software.

IBM Software:
IBM creates a dedicated software business unit to focus on open, platform-independent middleware. By 2004, IBM Software generates $15 billion in revenue, of which 80 percent is from middleware.

IBM eServer:
Sharing innovation across IBMs server families, the eServer brand unites development, manufacturing, marketing and sales. Since the eServer launch in the fourth quarter of 2000, IBM has gained nearly 10 points of market share.

Open client offering:

IBM announced it will launch its new software, called "Open Client Offering" which is to run on Linux, Microsoft's Windows, and Apple. The company states that its new product allows businesses to offer employees a choice of using the same software on Windows and its alternatives. This means that "Open Client Offering" is to cut costs of managing on Linux or Apple relative to Windows. There will be no necessity for companies to pay Microsoft for its licenses for operations since the operations will no longer rely on software which is Windowsbased. IBM plans to install Open Client on 5% of its desktop PCs.

Software & IT services investment in India:

IBM is investing 8.40 Mn $ in the city of Bangalore (Karnataka) , India in the Software & IT services sector in a Design, Development & Testing project , creating 198 jobs IBM and Innovation Group have opened a new Innovation Center for Global Insurance in Bangalore. The new center will help the companies innovate on next generation core systems, develop new business models, and tap emerging technologies to create competitive advantage and improve the customer experience. Based at IBM's Bangalore campus, the new center provides clients with access to hardware, software, and services including IBM System z mainframes, IBM Information Server and DB2 Data Server software, and Innovation Group's Innovation Policy

and Innovation Claims insurance applications that deliver high quality, low-risk, and cost effective solutions for the enterprise.

Data ware house:

IBM and HP are the only organizations which supply its products, software, and hardware applications. IBM also launched like IBM system (p 750) data ware housing. IBMs processor based models are designed with sixth generation. In addition to that IBMs sixth generation has a multithreading technology which allows two applications work together with high performance. This machine is a powerful engine which provides high performance with great efficiency; Support full data warehousing applications from operational database to enterprise database. It provides security to the database of an organization. And provides security to the intranet database. 24x7 availability of database along with back up and recovery. The DS8000 is designed to provide linear scalability of up to 512 TB and outstanding performance with fast 4 Gbps FC technology. It affords lower Total Cost of Ownership through flexible Enterprise Choice Warranty options, model to model upgradeability and tiered storage with FC and Fiber Channel ATA (FATA) drives. DS8000 advanced copy services (Flash Copy, Metro Mirror, Global Mirror, Global Copy and Metro/Global Mirror) provide the portfolio of functions needed to achieve business continuity to meet varied business needs of a data warehouse environment.

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IBM System Storage offerings:

Disk storage is a critical element in an data warehouse environment. The IBM System Storage DS8000 family is designed to deliver robust, flexible, highly available and costeffective disk storage to support mission-critical workloads. The System Storage DS4000 family is scalable, modular Fibre Channel (FC) disk storage designed with growth, reliability and availability in mind, from entrylevel to enterprise environments and performanceoriented to capacity-oriented applications. For more information regarding IBM System Storage product compatibility with the Oracle database.

Network infrastructure:
This global logistics management company required reliable, knowledge, 24x7, on site, technical support a key part of their IT infrastructure. The focus was on IBM AS/400 midrange servers that were running a mission-critical financial application. A large, number of IBM employees are responsible to manage 54,000 people in 1000 locations in over 100 countries around the world engaged with the networking technology. A great concept of VPN solution is implementing in IBM. IBM offers global research, broad experience and networking infrastructure services to help business stay flexible and maintain a competitive advantage. IBM Networking also includes IP as it is a vital component of virtually all environments.

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Diversity and workforce issues:

On September 21, 1953, Thomas J. Watson, the CEO at the time, sent out a controversial letter to all IBM employees stating that IBM needed to hire the best people, regardless of their race, ethnic origin, or gender. In 1984, IBM added sexual preference. He stated that this would give IBM a competitive advantage because IBM would then be able to hire talented people its competitors would turn down. The company has traditionally resisted labor union organizing, although unions represent some IBM workers outside the United States. In the 1990s, two major pension program changes, including a conversion to a cash balance plan, resulted in an employee class action lawsuit alleging age discrimination. IBM employees won the lawsuit and arrived at a partial settlement, although appeals are still underway. IBM also settled a major overtime class-action lawsuit in 2006.

business performance management:

Using IBM middleware such as WebSphere, as well as business analytics, companies can embed their processes with software triggers that automatically monitor what is happening in the business and correlate that to external information, to enable better real-time decision making.

Award winning learning programs:

In 2004, IBM was ranked first in Training magazines Training Top 100 for outstanding learning programs. The company has received more than 30 awards and commendations from such bodies as the International Society for Performance Improvement and the American Society for Training and Development.

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Conclusion:
IBM has long been a leader in innovation creating advanced technology and helping our clients apply it for competitive advantage. We are convinced that computing is fundamentally shifting to a new architecture based on open standards, a networked world, and emergent technologies just because of IBM. We have a strong bias for high-value segments of the industry. This provides our clients with technology, ideas and solution. Providing the new software technologies, hardware technology, and network technology raised the new standard in a business and IT field.

Users should upgrade the latest secure version of the product by applying the vendors Security fixes. Specifically protect port with filtering using firewall and router. Use IPSec to protect DSL traffic between routers. Ensure end-to-end encryption for the data that is traversing the network. Keep each component of the network patched to the latest level. Make sure that the software you have must be licensed and registered.

Recommendations:

Reference:
To find more about the organization IBM visit; www.ibm.com/support/docview.wss?rs=463&uid=swg21303057 www.ibm.com/annualreport/2004 lpg=PA15&dq=big+blue+ibm&sig=WWlqsstQ56JS_7SF7vOWanVPuUU . http://books.google.com/books? vid=ISBN0130194697&id=AwrQsOW5SsQC&pg=PA55&lpg=PA55&dq=bi g+blue+ibm&sig=IsUsDM2yvj0SFH4LDUoBcL6uXGE. http://books.google.com/books? id=HYvbeQLf_gEC&pg=PA24&lpg=PA24&dq=%22sincere+tie

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%22+ibm&source=web&ots=Kw2MtbuPZP&sig=rn5mVJGMaVXmm4d7w C9SaQMzfIs. ^ http://www-03.ibm.com/employment/us/diverse/awards.shtml#glbt ^ http://www-03.ibm.com/employment/us/diverse/awards_archive.shtml#glbt

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