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Introduction
This eBook is broken down into five parts. Mix these parts together and you will have a deliciously hot comp plan.
1 2 3 4 5
Get Busy
When finished with steps 1-4, its time to implement your tasty, cohesive comp plan.
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A valuable employee has a better job offer. A hiring manager insists on paying a recruit above the market rate. Worries Arise Over Internal Pay Inequities.
Want to make execs take notice before its too late? Then youd better have an action plan at the ready.
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Pain Points
The best way to gain executive support is to step into their shoes and identify the pain points theyre looking to solve. Theres a good chance theyre different than HRs. For example, HR may be concerned with the legalities of paying people in the same job different salaries without a justified business reason. Most business leaders would not place the same emphasis on this problem. Instead, you need to identify the major business priorities and then demonstrate how a comp plan will tie closely to those priorities. A recent example comes from one of our customers. The CEO was not very interested in a compensation plan. To him, a comp plan was a set of rules that limited his ability to retain talent. He had been told one too many times You cant do that. It will cause that person to go above the top of the range.
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I want to see HR and its ability to track data come into the 21st century. The minute you can properly track and trend data, HR becomes a true strategic business partner vs. the traditional stereotype of administrative and soft skills. Tracking the right information - the information that matters - is critically important. PayScale leads the industry in fresh and timely data. Combined with their ability to create custom, trend-based reports, strategic HR decision making is unleashed. - Jim Cook, CFO, Mozilla
His new HR leader had an uphill battle to get him bought in to the concept of a comp plan. She
decided to take a different approach. She asked the CEO if there were individuals who were key to the success of the business. He actually had a list of 12 names in his top drawer who he considered critical for the companys expansion plans. The HR exec asked if she could help the CEO develop a plan to ensure those 12
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people would never leave the company for more money elsewhere. He immediately lit up with excitement and gave his support because it was based on his goal of expanding the business. Sometimes the best way to get executive support is not by making big promises, but by understanding their pain points and using a small example that is meaningful.
I O R Return on BACON
Over 2 years ago, Google made the dramatic decision to give an across-the-board increase of 10% to all employees with the goal of reducing turnover. It worked. It was a hefty expense, but the ROI showed that it actually reduced turnover in some critical areas and the investment more than paid for itself. The reason it worked is that the HR/Compensation team knew exactly what the costs of turnover were and they knew what the cost of this enhancement was. They monitored the results of performance against the goal and regularly reported back. This is a dramatic example that shows how even big financial decisions can be justified with the appropriate tracking and monitoring. For most organizations the costs seem too high because there are no goals for the plan and no one is tracking and reporting on results. HR leaders should be able to justify large expenditures by understanding the possible rewards.
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When decisions about comp levels are systematic and communicated with employees, the organizations expectations of its employees become clear. They will know how they will be rewarded and how to reach their personal career and financial goals. By sharing your expectations, youre also giving your employees more control over their destiny, thereby raising satisfaction and retention.
When you reward the behaviors that you want your organization to be known for, your employees will act in a way that supports your brand and mission. This is one of the primary reasons an organization would want to establish a comp plan. Once you have executive support for establishing a comp plan, the next step is to decide what your strategy will be.
factors to consider
Who is my market?
When choosing salary data that reflects your labor market youll want to be conscious of how you define your market. PayScale recently worked with a customer in the aerospace industry. They are a small company (less than 100 employees) based in Texas. When running local market data they found that the data for the sales positions seemed highly inaccurate. With further investigation it turned out they were sourcing sales people from the two largest aerospace companies in the United States, and those
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same sales people spent much of their time not in the office, but in the Washington DC area where business deals were done. Their labor market wasnt Texas aerospace as they assumed, but global aerospace and defense. After making modifications to more accurately reflect their talent pool the numbers seemed right on. Make sure to correctly identify the labor market that is the source for your talent and think through the varied markets for different departments in your business.
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Houston 3.0%
Its burning in Houston and its not just the sun, its also the red-hot economy. The largest city in Texas hosts a variety of strong industries, including aeronautics and healthcare, but the boom in the oil and gas industry has had the biggest positive impact on wages in Houston.
Riverside 0.3%
The wages for full-time private workers in the Riverside area followed the rollercoaster brought on by the recession. Though there was actual growth in Q2, 2012 it trailed the national average by two whole percentage points. Read about other top and bottom cities here.
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percentile. They may choose to achieve this by targeting general administrative and support positions at the 40th percentile. This is a strategy that can work well for the organization who wants to be competitive in the areas where it really matters most. Generally speaking, its a good idea to start with an understanding of where your salaries place in the market range currently by benchmarking your positions. This helps to identify where weak spots exist in your current practice.
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How to Create a
Who should be involved?
Comp Strategy
Human Resources
You should be an advisor to senior leaders, coming up with ideas, research and advice, but HRs role is to champion the project.
Employees
Some organizations choose to involve employees in the process especially a group of highly influential employees who have the ability to gain support from their colleagues. If you are going to involve employees in the process be sure to consult with an attorney about potential labor issues (even if you are in a non-union environment).
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Timing
A typical overhaul of an existing comp plan or creating one from scratch can take months. Take this into account and plan accordingly for when you will need to have your new strategy in place.
comp strategy.
Startup
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o Demographics: Early stage career employees may need different incentives than those later in their career. o Culture / Management Style: You have to create a culture of pay-for-performance before you can reward it. Challenge the executive team if they are not willing to change the company culture.
than managers or directors at the organization. An example would be a highly specialized technician who is being paid more than the manager who supervises him. A focus on external alignment would address this while a focus on internal alignment would not. Its a good idea to bring a few of these issues to the table.
compensation elements.
You must have a clear picture of the amounts youre spending on training and development, benefits, equity, compensation, and other non-cash items. Its a good idea to understand how these compensation elements compare to the market but more importantly, how they are valued by your employees.
internal equity.
Companies struggle with this issue when theyre paying a highly specialized individual contributor more
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The goal is to get your leadership team talking about these issues so you can reach a consensus on the goals of your compensation plan. When you have engagement from your senior leadership team, they will start to own the outcome. The toolkit contains a list of sample questions that you can use to help engage your leadership team in meaningful dialogue.
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Pay Structure
IS IMPORTANT
- Kenneth H. Pritchard, Selecting and Using Compensation Surveys: Critical Issues for Todays HR Professionals
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The war for talent and proliferation of pay information, especially free and low-cost data online, are increasing pressure on HR offices to have and use accurate, up-todate market pay information, to share it with managers and employees and, at times, to defend its use while refuting incorrect or inferior data. Knowledge of and skill in selecting and using compensation surveys are required.
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Ranges
Market Pricing vs. Point Factoring Selecting survey data Applying your compensation philosophy to the data Choosing benchmark jobs Getting the data right Aging data Weighting your sources Determining your pay grades Building your ranges Hot jobs
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PayScale= 35 million current employee profiles, 250 compensable factors, 13,000 unique job titles.
The goal is to be able to benchmark 75-80% of the positions within your organization. Generally this is best accomplished through multiple sources, but if you only have a budget for one source, then go with PayScale for the broadest single source coverage. The methodology of the survey that you are using is important to understand and validate because it provides credibility to your comp plan as you sell this plan to your executives.
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At PayScale we provide up-to-date from data collected in the past 6 a fast moving economy like this.
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data. A lot of our reports are taken months and this timeliness is crucial in
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Though price is also important, make sure to focus instead on value. Good data doesnt come for free. Keep in mind that in a lot of traditional surveys, participation is required in order to get the data, so while youre considering the costs, you also have to factor in your time to participate in that survey. As you are evaluating different sources, check to see how many jobs you will be able to benchmark from that source and divide it by the price of the survey. Find out which survey will give you the most value and at what price. Also think about which target you are going to use from the survey data. Be aware of the difference between the average and the median and make sure not to confuse or exchange them. If you choose to use percentiles, make sure you can get that same percentile from every survey source. Then, you have to decide if you want to look at the Base Salary or the Total Cash Compensation (TCC).
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Organizations using PayScale data will be able to benchmark 85-95% of their jobs because of the broad range of data available.
It is easier for you to have a great depth of data and less non-benchmark jobs, but occasionally non benchmark positions need to be handled.
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Aging Data
Aging data is sometimes necessary when youre dealing with dated information, but it is risky because the market changes fast and doesnt move the same for all jobs. Even though its become common, it doesnt really make sense. Its simply the best you can do when your data was collected a year ago or more. If you are using PayScales data, aging is not necessary as all reports are aged to 30 days prior to the report run date. This aging is done with our sophisticated MarketMatch algorithm that uses information about the changes in market that are reflective of the variables in your report (industry, geography, position, etc).
To age data, you first want to choose the multiplier that represents what has been happening in the market since the date of the survey. There are many ways to find a multiplier. For example, World at Work (www.worldatwork.com) publishes a survey every year with actual and anticipated wage increases.
o Find the effective date of the survey data and decide on the target date for the data. o Decide on an annual adjustment factor, or percentage. o Calculate the portion of the factor to use, which is based on the effective date of your market data and the date to which you want to age the data. o Apply the aging factor to the market data.
Aging Data
Effective Date Buyer ll Marketing Coordinator Accountant 2 7/1/2012 7/1/2012 7/1/2012
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Weighting Data
Weighting is recommended when using multiple sources of data. This can help you determine an appropriate market wage from multiple sources of data.
find more reliable based on the representation or quality of the data. o Multiply the source market data by the percentage (weight) assigned to that source. o Add the weighted numbers from each source together. This is your weighted average. This data average will be used to make the decisions for your compensation structure. You can do this for every job and it will show you the market value for that job.
Position
Buyer ll Marketing Coordinator Accountant 2
SOURce 1
$39,064 $31,454 $54,792
Weight
0.25 0.25 0.25
Source 2
$41,601 $32,469 $57,328
Weight
0.5 0.5 0.5
Source 3
$43,630 $33,484
Weight
0.25 0.25
Weighted Average
$41,474 $32,469 $56,060
ranges
Build Pay
Traditional salary survey providers are like the 10 oclock news. I dont wait until 10 oclock to watch the news anymore. PayScale is information on demand.
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There are a few ways you can proceed to build pay ranges. You can use your data to create a market midpoint and then build individual ranges for every job in your organization. Doing it this way, every separate job will have a different pay range. Or, you can choose to build grades. Grades are recommended over individual ranges,
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three main reasons why pay grades are preferred over individual ranges:
o Easier to administer with fewer pay ranges. o Allows decisions regarding internal alignment. o Easier placement of jobs that dont have a market benchmark. Pay grades also help you evaluate where a specific employee should be. Placement within the grade can be measured by compa-ratio, which is the employees pay divided by the range midpoint. Pay grades are used to group jobs that have approximately the same relative worth. All jobs within a particular grade are paid at the same rate or within the same pay range.
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hierarchy.
o The pay increase and promotion policy of the organization. The easier it is for employees to advance within their jobs, the more grades there will likely be as well.
Midpoint differentials
The number of grades is determined by a midpoint differential. Choose a midpoint differential based on all the factors listed above (Determining the Number of Pay Grades). With more grades, the midpoint differential will be smaller. With fewer grades, the differential will be wider. Typically, midpoint differential will be a number between 10-25%. For example, if you have an organization that has relatively small differences in pay between the highest level employee and the lowest level employee and you have lots of job levels (Jr., Sr. etc) you would want to have smaller midpoint differentials (likely 12-15%).
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Calculating Midpoints
Starting Point: $32,000 Midpoint Differential: 15%
Grade 1 2 3 4 5 6 7 8 9 10 Rounding $32,000 $36,800 $42,320 $48,668 $55,968 $64,363 $74,018 $85,121 $97,889 $112,572 $32,000 $37,000 $42,000 $49,000 $56,000 $64,000 $74,000 $85,000 $98,000 $113,000
Range Widths
The spread between minimum to maximum will depend on many variables within your organization. Generally, pay spreads are narrower for lower paying jobs and wider for higher paying jobs. This is because of longevity, time to proficiency and tenure. Its more likely that a person at a higher paying job, with more responsibility and bigger scope, will have a greater range to grow in their position and pay than someone at a lower-level job where the skill level is lower. Having an overlap in pay ranges makes it possible for an experienced employee in a low-grade job to be paid more than an inexperienced employee in a higher-grade job.
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Calculating Minimum
midpoint
Calculating Maximum
minimum
$30,000
1.20 = $25,000
Whole range spread = 40%
minimum
maximum
Insight
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These 5 top jobs are more popular than they were five years ago. See more hot jobs here
Job Title Data Scientist Video Game Designer Sustainability Consultant Solar Sales Consultant Social Media Manager
Implementation Planning
Once the structure is built and the foundation has been established, your success depends on how well you can execute the total rewards plan. This eBook is packed with options since there is not a one-size-fits-all approach to follow. Here are the suggested steps to cooking up a plan that satisfies. Like any good implementation process, you want to start with pre-planning to ensure everything goes smoothly. For a successful implementation:
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Reward Strategies
o Base rewards on the changes in market conditions. If the cost of labor for a given job is going up, you can choose to reward for that in your organization. o Reward for longevity or proficiency, a demonstrated competence, or an achievement for example. o Reward performance. You may decide that the higher performers are going to be paid more than the lower performing employees.
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o Reward for skill or education attainment. Skill attainment is important in skill-based businesses, such as manufacturing or engineering. o Choose a combination. A business leader can say, I want to reward all of these. It would be expensive, but its your choice.
Salary Targeting
Salary targeting is taking your ideas about salary, benchmark ranges, and rewards and helping to quantify how you align with the desired strategy. Salary targeting is also used as a way to talk about dollars or for approval of your strategy. This is more
of a budgeting exercise than it is a decision-making exercise. The other thing salary targeting can do is to illuminate your organizations weak spots. It helps your executive team visualize the results and consequences. It shows you if youre out-of-sync with a certain employees wages and lets you set a game plan to fix it, which will keep that individual engaged and positive.
Performance + Proficiency
Salary Targeting Matrix Performance & Proficiency
www.payscale.com Performance 3 - Exceeds 2 - Meets 1 - Does Not Meet
Employee Placement 0.85 0.80 0.80 0.95 0.90 0.85 1.05 1.00 0.95 1.15 1.10 1.05 1.25 1.20 1.10 Ready for promotion
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Range Midpoint $15.25 $35.25 $35.25 $17.50 $15.25 $76,000 $20.25 $35.25 $13.25 $35.25 $13.25 $15.25 $35.25 $35.25 $15.25 $15.25 $47,000
Target Salary $15.25 $35.25 $38.78 $19.25 $15.25 $76,000 $22.28 $38.78 $14.58 $38.78 $14.58 $15.25 $35.25 $40.54 $17.54 $15.25 $47,000
Delta to % Behind Reccd Desired Salary Target Increase $2.01 $4.73 $5.23 $2.65 $2.10 $11,000 $3.53 $6.18 $2.38 $6.34 $2.43 $2.55 $6.25 $7.24 $3.14 $2.85 $8,853 15.18% 15.50% 15.57% 15.96% 15.97% 16.92% 18.80% 18.94% 19.47% 19.53% 19.96% 20.08% 21.55% 21.73% 21.79% 22.98% 23.21% 1.00% 1.00% 1.00% 1.00% 1.00% 2.00% 3.00% 3.00% 4.00% 4.00% 4.00% 5.00% 6.00% 6.00% 6.00% 7.00% 7.00%
Cost $275 $635 $698 $345 $274 $1,300 $1,170 $2,034 $1,015 $2,699 $1,011 $1,321 $3,619 $4,156 $1,797 $1,805 $2,670
has compared their benchmark jobs to the market and has made a decision to alter their range structure based on the movement of the market. In this instance, we are isolating the component that is the change in market. o The second adjustment is a change in market movers (i.e. where the market is moving much faster than the overall trend). o Merit Matrix is how you reward employees, in this case based on performance and placement in the range. Increases are dictated by where a person is within the pay range, as measured by comparatio and performance rating. The logic behind this approach is that you reward proficiency or longevity in addition to performance. o In this company, the final bit of money is a consistency factor. If a particular department does not have the funds, even though they have a high performing team, you can use the consistency funds to even that out.
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1. Market
4. Consistency
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Insight
# of Employees 12
Below Min (2) (High Performance) 5 (2) 7.7% Raise (1) 4 (3) 3 (4) 2 (3) 6.5% Raise (0) 5.3% Raise (0) 4.1% Raise (1)
Bottom Third (5) Middle Third (1) Top Third (1) 7.7% Raise (0) 6.5% Raise (2) 5.3% Raise (2) 4.1% Raise (1) 2.9% Raise (0) 5.8% Raise (1) 4.9% Raise (0) 4% Raise (0) 3.1% Raise (0) 2.2% Raise (0) 3.9% Raise (0) 3.3% Raise (0) 2.7% Raise (1) 2.1% Raise (0) 1.4% Raise (0)
Above Max (3) 0% Raise (0) 0% Raise (1) 0% Raise (1) 0% Raise (1) 0% Raise (0)
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commitment of what you are willing to pay for a job, and when you have people outside of that range it sends an inconsistent message. So, its important to minimize outliers as much as possible. Here are some ideas for minimizing your outliers. Apply the strategy that is right for your organization. Before you decide how to mitigate this issue you always want to first validate your data. If there is an area where there is a lot of green, you may need to revisit your strategy.
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Insight
Min
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Max
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within the range and performance. For example, a star performer who is lower in the range may get an 8% increase, while a star performer who is high in the range may get a 6% increase. A matrix is used to show percent increases by both range and performance. Some flexibility may be given to managers by providing a range rather than using an exact percentage. This method is
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favored if your organization is committed to both paying relative to the market and rewarding top performers. In the long term, high performers have higher salaries and moderate performers salaries will shift as the market shifts. Note: this option can be used with market & performance, market & tenure, or any number of variables you may wish to reward.
more skewed and above the market. o Tier increases by position in range Continue to allocate increases to outliers falling above the range, but give a smaller percentage than to those in or below the range. For example, if you are farther behind the market you may get a 6% increase, but if you are above the market rate you may get a 2% increase. This method is favored when your organization has a commitment to
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paying relative to the market, and would like to decrease the amount over range, over a longer period of time. This option has less risk of turnover of red outliers than the following options. o Freeze base pay and offer performance - based bonuses Discontinue base-pay increases for red outliers until the market catches up. Offer clear incentives for a lump-sum performance-based bonus annually (or semiannually or quarterly). Only reward top performers among the red outliers. This method is favored if your organization has both a commitment to paying relative to the market and to rewarding top performers. This option has some risk of turnover among red outliers, especially those who are underperformers. o Freeze base pay Discontinue base pay increases for red outliers until the market catches up. This option has a moderate to high risk of turnover among red outliers, including those who are top performers. o Decrease base pay Decrease base pay for red outliers to the maximum of the range. Increases
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will happen only when the market moves. This option is for organizations with a strong commitment to internal equity and market-based pay. There is a very high risk of turnover among red outliers with this option, especially top performers. This option is not recommended unless there is a strong policy desire for it.
Equipping Managers
Equipping your managers to deal with the changes in the comp plan is critical. Managers have to be bought in before the employees. This gives them the respect that they deserve as chosen managers in your organization. It helps prepare them for some tough conversations by giving them tools to keep employees motivated and enforce the strategy. If you dont treat your managers like managers and treat them like employees, theyll start to act like employees (being self-motivated instead of organizationally motivated). Here are some tips to make the most of getting your managers engaged:
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1. Educate them.
Teach them all the nuts and bolts of the comp plan. Do this before required action. Roll it out with enough time in advance of the increases so managers are equipped to use it to make decisions. Allow significant time for managers to ask questions and get all the answers they need before the roll-out.
1. Vertical Response fell off the 2011 Best Places to Work list. 2. PayScale Insight empowered them to make smart adjustments to salaries.
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Conclusion
Now that youve done all the hard work to get your comp plan off the ground, youre ready to reap the key rewards of good comp strategy:
planning process. Youll need to revisit your strategy often to make sure that your comp plan continues to perform for your organization.
Attract talent.
By pricing jobs based on an accurate look at market data, youll be more competitive in your recruiting efforts.
About PayScale:
PayScale leads the world in compensation knowledge with the freshest and most detailed data from over 35 million salary profiles. More than 2200 organizations trust PayScales software and intelligence to get the greatest return on their talent. Smart businesses use PayScale insights to recruit, retain and motivate their people.
Retain Employees.
Now that youve got all of your employees within the correct pay ranges and youve communicated your rationale to them, theyll be more satisfied and stay.
Drive Performance.
When employees dont have to worry about their salary, they are more motivated to focus on doing a good job.
Be Confident.
With accurate knowledge behind you, you can now be more confident in all of your discussions about salary with execs, directors, recruits and employees. A good compensation strategy doesnt stop with the
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