Escolar Documentos
Profissional Documentos
Cultura Documentos
07
MITHALI RAJ
on her career so far and future plans
» PAGE 04
PHOTO : AFP
02 ERGO Friday, July 31, 2009
For adoption
Namma Chennai
Danny is a 4-year-old male Labrador
cross who is healthy, playful and
affectionate.
He has been neutered and is up for
adoption. Call Praveen at 9884144161
Shop
Block by rakhi.rediff.com
where a range of
exclusive designer
block rakhis can be
shopped. Check-out
The Contemporary Window zardosi rakhis to
presents an exhibition-cum- diamond-studded
sale of hand block printed, rakhis, which can be
hand woven silk cotton, clubbed with mithais
and salwar suits. The or pooja thali. The
collections are rakhis are priced
designed by the from Rs. 101.
mother-son duo from
Varna-Tasara Design
Studio.
The sale is on from
August 1 to 5 at The Workshop
Contemporary
Window, H137/2,
2nd Avenue,
Opposite Spencers
Money, money, money
Supermarket, Who doesn’t love
Besant Nagar. Ph money? Now, learn how
no.: 044-24462800 to make money
attending this workshop.
Speaker and author of
the bestseller ‘I Love
Money’, Suresh
Movie Padmanabhan, is
organising a talk on
‘Discovering the deepest
Spine-chilling thrillers secrets of money,
prosperity and wealth
creation’.
When was the last time you jumped up your seat watching a thriller
Drop in at Nahar Hall,
movie?
Desabandhu Plaza, 47,
A five-day film festival ‘Experience Thrillers’ promises to give you
Whites Road on August
five days of spine-chilling thrillers from across the world. The movies
1. For details call
to be screened are: The Orphanage (August 5), The Page Turner
9841438486.
(August 6), Crossed Tracks (August 7), King of the Hill (August 8)
and Shiver (August 9).
The films will be screened at Alliance Francaise of Madras.
Rejuvenate
Music
Go Thai
Morning raaga Restore the radiance of your
skin with this ancient Thai
This month’s Sundaram herbal scrub of Thai clay,
Finance Sunday Kutcheri in the galangal, turmeric and
Park will feature 13-year-old bergamot. This gentle scrub
V. Akshara from Kuwait. The promises to refresh,
young Carnatic singer will stimulate and tighten your
perform without the mike and skin. The 90-minute
speakers at 6.30 a.m. If you treatment costs Rs. 2500. For
would like to perform, sign up bookings call Prana - Thai
for the audition by calling Concept Spa at 67411000
9444040748. (extn 7300).
Friday, July 31, 2009
03
L E R T p l e a s e :
A
Do n ’ t s t o p
and s t a r e Kala Balasundaram,
a senior delivery manager with HP, started this
NGO so that passers-by do their bit for helping accident victims
MONISHA MOHANDAS ward to help an accident victim,” says Kala. “When
monishamohandas@yahoo.com we conducted a survey in this regard, we found that
the hassle of running behind police and hospital au-
H
ave you stopped and stared seeing an acci- thorities stopped them.”
dent victim on the road wondering if you These accidents need not be on road. “It can hap-
should reach out for help? The legalities of pen anywhere – at your house, industries, institu-
running behind the cops and doctors general- tions, etc. And we train public on how to handle each
ly make one think twice. But, the least one can do is of them,” says Kala, who played an active role in
offer some first-aid. Before that make sure you learn starting the Burn Ward Unit at Kilpauk Medical Col-
some lessons from ALERT. lege.
Amenity Lifeline Emergency Response Team, or
ALERT, is an NGO started in 2006 by Kala Balasunda- Orienting with ALERT
ram, Senior Delivery Manager with Hewlett-Packard. Anyone can help a victim but an ALERT trained
Kala and her team of volunteers train “focus person makes the difference. “We help by preventing
groups” comprising educational insti- the condition from getting worse,” says
tutions, corporates and drivers on WE HELP BY S. Balaji, volunteer.
how to lend help to any accident vic- The NGO currently has 20 core
tim. PREVENTING members, with a number of floating
The volunteers, along with a group THE CONDITION volunteers around the city. ALERT has
of expert doctors and trained profes- also signed a MoU with the Indian
sionals, are involved in training citi- FROM GETTING Medical Association (IMA) to train
zens. The three-hour programme held WORSE volunteers. “The training costs nothing
weekly covers first-aid topics, basic and there is a lot to be gained,” adds
life-support techniques and cardio Kala. ALERT has successfully trained
pulmonary resuscitation. It also orients one to avail more than 10,000 people in the city and the numbers
of the ‘108’ emergency service. Lawmakers and po- are growing. ■
lice are also invited to these weekly meeting to edu- If you would like to get trained, drop in an email to
cate public in facing them in times of distress. info@alert-wecare.org or call ALERT at 98843 18848.
“I always wondered why people never come for- Visit them at www.alert-wecare.org
Big Story
Virtual people, real friends
are shy and a little socially awk-
ward, moving a conversation from
Long-distance friendships that cut across cultural barriers the Net to a coffee shop is a much
more normal and hassle-free proc-
are blossoming on social networks ess.”
Although the Internet has
stretched the boundaries of friend-
R. PREETHI friends is scary to many others. “I ship, it has created a lot of exciting
preethi@goergo.in was scared initially. How can I possibilities to compensate the tra-
make friends with random strang- ditions it may have ended. Making
T
he first thing that Denise ers? But now I’m so happy that I online friends is a great way to
Mckenney from U.S.A. wanted have friends from across the know more about different cultures
to do on November 27 2008 world.” Kalathmika affirms. and happenings across the world.
was to log on to her favourite Thanks to pre-conceived notions, For instance, the Lunar New Year,
site and send a message to a friend like the Internet is just an endless Hanukkah, Kwanzaa take a whole
in India. repository of potential serial killers, new deal of importance on your list
“I’ve been thinking of you and all many people are yet to find out the because you have a very dear friend
those in India the whole day. I hope actual truth. That the Internet is al- celebrating it.
you’re safe and okay. I’m praying so full of like-minded engaging At the end of the day, the very
for all of you.” people. For the first time in history thought that you have someone to
Nearly 8,000 miles and nine we’re lucky enough to choose whom you can rant on about any-
hours away, Kalathmika in Chennai friends not by location or luck, but thing is a very invigorating pros-
is greeted by a flurry of concerned pinpoint perfect friends by round- pect. It is strange at first. People
messages, including Denise’s. De- ing up people with amazingly simi- you’ve never met before are the first
spite the tense moments that she lar interests, matching politics, to wish a ‘Happy Birthday’. But
along with million other Indians senses of humour and passionate even if they’re strange, you
across the country had to go feelings about the tiniest hobbies. wouldn’t want to trade them for
through, she was able to smile. For Pradeep, online friends seem anything.
Thanks to her online friends, who to be much closer than his real col- Kalathmika sums it up best.
know nothing or care about the lege friends. “By making friends on- “These are friends whom you play-
Mumbai attacks but are willing to line, you’re simply speeding fully promise to meet some day
help, even if it is through a virtual through the whole process, bypass- soon and secretly make a note to
hug. ing shyness and getting rid of the yourself that you will. These are
Making friends online is still an social awkwardness that comes friends who despite everything
alien concept to many. And pro- with trying to make a friend out of a have stayed with you, despite never
moting them from virtual to real stranger. For people like me, who seeing you.” ■
Ergo readers write on their experience with friends on social networking sites
always haunted me. ly or meet regularly, we know the social networking sites
Annoyingly funny Mistaken identity! But my curiosity got over my what’s happening in each oth- have added spice to my life
A pretty picture of your true An unknown and mistaken fear to take a look at how it er’s lives and are always there Linkedin.com – It’s here
self or a fake one is enough to identity opened the doors of works. And in no time I got in for each other. I also know of a where I get good consulting/
catch the eyes of the wanderers friendship. I was lucky to find touch with so many of my couple of friends where the insights on business and work
on these social networking one of my best pals a year ago. school friends, most of whom I friendship has changed life free of cost
sites. Boom comes the request, To what I was before and to lost touch. partners. Twitter – It’s the formula to
“Do you wanna friendship wid what I am today I owe it to this The long wait for my joining But, it’s very rare that you become popular
me?” Arghhhhh! buddy. It all started with a mis- date thanks to recession got meet nice people through Blog – A writers land for sure
Countless ‘NO’ to ignore taken identity and the friend- me to explore Facebook, too. I these sites. There are people Orkut – This is mainly for
these friendship requests ship grew with mails and daily got active with two-three com- who’ll irritate by scrapping you those I know on a personal lev-
doesn’t work and you eventu- SMSes. Today I have a shoul- munities, this after carefully or sending friendship requests el.
ally add the person to your list, der to share my joys and sor- monitoring the people who (actually its fraanship re- It’s also where people (girls)
reluctantly and wondering if rows. There’s never been a day post in these forums. I have quest!!). encounter “can we be friends”
the person is real or unreal. where we missed making a call. even met some of these online Personally for me, Orkut has scraps – the only bug in orkut
Nevertheless, you are so Thanks a lot, Raji. friends, though I was nervous been a great source of commu- Facebook – A cool applica-
overwhelmed when everyone Senthil, Wipro initially. nication between me and my tions to play with
on your friends’ list makes a One such friend whom I got friends. Digg – Get all the bizarre in-
sincere effort to scrap a wish
on your birthday. Nothing
Fraanship request is Ramya. She is also a twin like
me and we have so many com-
B. Soundarya, Cognizant formation you want to see/
hear is available.
wrong in saying these are “An-
noyingly Funny”.
When I first heard about Or-
kut, I was hesitant about join-
mon hobbies. She has been
there for me during my tough
I am social Girish Mahadevan
Anita Clementina, Cognizant ing it as Internet security issues times. Even if we don’t talk dai- Read on to know how each of
Friday, July 31, 2009
05
Sharapova advances
Sport Maria Sharapova rolled over fellow Russian Nadia Petrova 6-1, 6-2
in the second round of the US$ 700,000 Bank of the West Classic
on Wednesday. Former world number one Sharapova needed just
over an hour to beat current world number 10 Petrova.
Saina diagnosed
with chickenpox
Chicken pox has rendered Saina Nehwal
doubtful for next month’s World Badminton
Championship even though the ace shuttler
remains hopeful of competing in the high-
profile event at her home town Hyderabad.
Saina, who won
the Arjuna
Target practice
Award on After a lacklustre Singh got their first feel of match
play on this tour and looked at
These guys have a huge height
advantage over our boys and we
Wednesday, has
been suffering draw in their first ease combining well with Mehra-
juddin Wadoo in midfield.
have to account for that,” coach
Houghton said.
from mild fever
since Saturday practice game in The reserves were actually a
step or two ahead of their regular
They were paid for their hard
work in the 60th minute when R.
and it was
diagnosed with Barcelona, Indians counterparts – Syed Rahim Nabi
and Yadav looked lethal upfront
Mohanraj’s long clearance was
picked up by Nabi, who played it
chicken pox on
Wednesfay and come good in with a steady burst of pace.
Senior internationals Renedy
to Renedy, and the veteran mid-
fielder’s cross was headed in by
advised
complete bed the second Singh and Dipak Mandal too
combined well down the left
Yadav to give India the lead.
Eleven minutes later, on the
rest for the flank and most of India’s attacks other side of another mini-break,
next few days. ERGO CORRESPONDENT generated from that side. Show- the former Mumbai FC forward,
“I have been feedback@goergo.in ing a tendency to hold on to the who is yet to find a club, doubled
suffering from ball and playing short passes, a his and India’s tally when he
fever since
A
brace from lanky Abhishek departure from the long-ball tac- headed in a Mondal cross.
Saturday but Yadav gave the visiting In- tics of the last game, the visitors India played out the rest of the
then I saw dian team their first win on dominated possession for most game in a relatively easier tempo.
some Spanish soil late Wednes- part of the last 45 minutes. Still, Yadav came close to scoring
pockmarks appearing on the skin. Initially I day night. The Indians, who are “We were playing too many his hattrick way into the five min-
thought it must be pimples or boils but in out on a month-long exposure long and aerial passes during the utes of injury-time. But he nar-
the last couple of days some more trip to Barcelona, won their sec- first game. And the big bodied rowly missed the flight of a Govin
pockmarks developed and I had this itchy ond practice game, downing local and taller Spaniards were centre again from the left in
feeling,” Saina said from Hyderabad. fourth division side AE Prat 2-0. easily dealing with it. the 94th minute. ■
“So we decided to see the doctor, who The Indians came out in full
confirmed that I have chicken pox. I have throttle and the makeshift for-
been advised complete rest for the next 4-5 ward pairing of skipper Baichung
days and then we’ll see how it goes,” she Bhutia and Sushil Singh showed
added. some urgency and combined well
PTI to create problems in the rival de-
fence. The duo produced a few
half chances with Bhutia even
testing the keeper with a long-
ranger a quarter of an hour
False start for India into the match.
Indian hockey team began their Europe Throwing in a sur-
tour on a losing note, suffering a 1-3 defeat prise of his own and
against England in the rain-soaked opening much to the relief of
encounter of the three-match Test series. the players the referee
After an opening ceremony that included called for a water
the Lord Mayor of Birmingham meeting the break in the 22nd
two teams, the match got off amid minute. The match was
torrential rain late on Wednesday night and played in four quarters in-
England got off to a perfect start with a stead of the usual two halves, a
goal inside 60 seconds when Ben Hawes’ necessity considering the heat
effort went in off Ajitesh Roy’s stick. wave Barcelona is facing this
Two minutes later England earned their first year.
of 10 penalty corners but Ashley Jackson’s The hosts looked a little more
effort was well charged down by the first energised after the mini-break
runner Vikram Pillay. India recovered soon and came close to scoring the
and responded in kind, earning their first opener 10 minutes to the interval.
penalty corner six minutes later. Gurwinder The Indians were lucky to scram-
Singh Chandi’s pass found its way to ble out from a goalmouth raid
Dhananjay Mahadik, courtesy V.S. Vinaya’s and both sides went into the
dummy, and the Indian army man flicked it break on a deadlock.
powerfully across James Fair and inside the Like the first game, Indian
post to equalise. England took the lead coach Bob Houghton went in
again in the 18th minute after setting the with a new setup of players for
foundations from their fourth penalty the second session, replacing his
corner. At the fag end, Richard Smith made whole team except goalie Subrata Abhishek Yadav
sure of an English victory when he smashed Paul. Govin Singh and Jagpreet PHOTO: S. PATRONOBISH
home from beyond the penalty spot off a
corner rebound in the 68th minute. The
second Test will be played on Friday at the
University of Birmingham.
PTI
Friday, July 31, 2009
07
‘‘
Irfan is talented but he never had the class of Kapil or Akram. All the comparisons early on meant he was playing
under immense pressure. That wrecked his bowling and confidence. Many have started doubting his abilities and
fitness now but they should have thought earlier if he was capable of being all he was touted to be. The intention in
keeping him out of the probables list is to give him a jolt.
Maninder Singh
No rife, no catfight
Mithali Raj on the rumoured friction with skipper Jhulan Goswami, secret behind her footwork, and T20
AYON SENGUPTA (Kiran Baluch later scored 242 the mantle well. “Most of the girls men’s and women’s game during
ayon@goergo.in against West Indies in March 2004) are very young and it’s our job to the last T20 World Cup in England.
and even now she proudly occu- guide them through. The three of “Playing the semi-finals as a cur-
A
lmost as dominating and pies the second spot. “I didn’t us are the unofficial think-tank tain raiser for the men’s game was
with every possible batting even think I was good enough to and fortunately we get along well a huge experience. We have hardly
record under her belt, Mith- hit a century. A double was just a contrary to all the running ru- seen packed grounds before and
ali Raj is correctly called the dream and I think that changed mours,” Mithali clarifies. Media the game was telecast live eve-
Sachin Tendulkar of women’s my career,” the trained Bharatana- glare hasn’t even spared this form rywhere,” Mithali recalls. “I wish
cricket. A comparison she admits tyam dancer says. of the game and rumours were rife we had qualified for the final.
to enjoy a lot. A lesson or two from her classi- with a tiff between her and Jhulan Would have played at Lord’s
“I know about the title and it is cal foray in her early years might during the just-concluded T20 then.”
an honour. But it puts up added well have helped her become a World Cup. It was said that Mithali The Indian Railways employee
pressure too,” she says. “I under- classic bat for which she is known was not too pleased batting lower has her focus set on the next T20
stand that every time I go out to world over. “At least, I am nimble down the order and was keen on championships in the West Indies
bat they expect me to score. So- on my feet. Maybe all that dancing opening the innings but was not and feels the team should play
metimes I fail to overcome the during childhood has something given a chance by the skipper. “In more of the shorter version of the
pressure. But again, I have always to do with it,” she acknowledges. T20s you have to innovate and at game to adapt quickly. “I think the
given my 100 per cent on the Mithali matured on to become times your best players should be best way for women’s cricket to go
field.” the mainstay of Indian batting promoted up to get the maximum forward is adopt T20 readily. Test
Like Tendulkar, she too basked along with former skipper Anjum time,” she says. “But we are play- matches in our circle are far in-
in the limelight very early in her Chopra, whom she succeeded ing it only off late and will take between and One-Dayers are get-
career, scoring a mammoth 214 briefly before handing over the time to get our strategies right.” ting out of sync,” she says. “A few
against England during the second reigns to present incumbent Jhu- But she is quick to recognise the more T20s will keep us in good
Test in Taunton in 2002 when she lan Goswami. At just 26 she is one sudden adulation the women’s shape and our first trip to the Ca-
was just 19. At the time it was the of the senior-most in a relatively game is getting because of the si- ribbean isles may turn out to be a
highest Test score by a batswoman young team and has taken over multaneous running of both the memorable one.” ■
08 ERGO Friday, July 31, 2009
Portfolio
Highest c
The las
season h
seen seve
Antonio Marras for Kenzo promine
Dries Van Noten trends
emergin
and re
emerging
from on
shoulde
Riccardo Tisci for Givenchy gowns t
red-carp
pantsuit
Christian Lacroix the mon
sleeve,
croppe
Emporio Armani Prada pants, m
skirts an
nude as t
new blac
Ergo pic
out thre
trends th
look set
carry ov
to nex
season
Jean-Paul Gaultier John Richmond Louis Vuitton Riccardo Tisci for Givenchy
common denominators
st
has
eral
ent
s
ng
-
g– Koushik Ghosh and Priti
Alexis Mabille
ne- Christian Lacroix Bansal
er
to
pet
ts,
no D&G
,
d
midi
nd
the Lefranc.Ferrant
ck.
cks
ee
hat
to
ver
xt
n.
Giorgio Armani Riccardo Tisci for Givenchy Giorgio Armani Prive Karl Lagerfeld for Chanel
Monochrome
son’s best trophy jackets came from the The monochrome trend isn’t fading off yet. Black and white remained
Compiledfavourite
by ShaliniatShah.
Armani
and Dolce & Gabbana not far behind. Prive, Chanel, Lacroix, Lefranc.Ferrant, Alexis Mabille and Josep Font.
PHOTOS: AFP
10 ERGO Friday, July 31, 2009
Flick
RAKHI KA
SWAYAMVAR
NDTV Imagine head sees no obstacle
to the item girl’s wedding
S
amir Nair, CEO of NDTV “Now he has filed a criminal
Imagine, says that the police case against us. Our legal team is
complaint filed against item looking into it as we speak.
girl Rakhi Sawant and five Strange that the case has gone
others linked to the reality show from civil to criminal. This guy
“Rakhi Ka Swayamvar” for infrin- runs a portal and claims he owns
gement of copyright won’t affect the word ‘swayamvar’. It’s like
the live telecast of the wedding me claiming I own the word Ra-
Sunday. mayan or Mahabharat. There’s
“We’re telecasting the marriage shadi-com. So we can’t do soap
deferred - live (minutes after ac- with the word shaadi?”
tual shooting) and we don’t an- The show “Rakhi Ka Swayam-
ticipate any trouble. This guy var”, through which Rakhi decid-
from Jaipur (Gaurav Tiwari) filed ed to find her life partner, is on its
a case against us in a district last leg now. She will be tying the
court. knot with her chosen groom Sun-
They passed an order against day in the presence of family,
him. Then he moved to the high friends as well as officials from
court. His case was dismissed the channel. ■
from there,” Nair said. IANS
Lolith from CSS Corp has nominated his friends as Partners in Crime. This Deepa from HCL Technologies has nominated her friends as Partners in
pic was taken during the 7th anniversary celebrations of their project at Crime. This pic was clicked in Pookkkot lake at Wayanad in Kerala.
GRT Temple bay, Mahabalipuram.
Gowrisankar from Perot Systems has nominated his team members as Rajasekar from Sutherland Global Services has nominated his friends as
Partners in Crime. This picture was taken in munnar during their team Partners in Crime. This pic was clicked during their team outing in
outing, Munnar.
Devi Kandasamy from HOV Services has nominated her friends as Partners Umadevi P. from TCS group has nominated her friends as Partners in
in Crime. This picture was clicked at Manimuthar Falls at Tirunelveli. Crime. The picture was clicked during their Kodaikanal Trip.
Friday, July 31, 2009
13
Traffic Jam
Trick to avoid church
In an attempt to avoid going to church, a seven-year-old boy stole
a car and led police on chase that ended when the child parked
the car in a driveway and ran inside a home.
sudoku
VIjay Kumar
Sukhlecha
from
3i-infotech
has shot this
picture in
Udaipur,
Rajasthan
using Sony
cybershot
w-95
camera.
So you think you would make a terrific photographer but never really had the
KAKURO
platform? Mail us your best work and we’ll publish it in this space, with credit.
E-mail: clickpick@goergo.in
TEAM
Editor: Karthik Subramanian
karthik@goergo.in
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V.R. Vasudevan, K.G. Gurumurthy
N. Ravichandran, E. Baskar
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copies@goergo.in
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mail your feedback to
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I
n less than a few hours, our and S.Sreejith, V.Haripriya and involved with the birth and
last print edition goes to Francis Barclay in March. Pho- growth of Ergo, it is my duty to
print. And the single most tographer S.S.Kumar on loan thank all those at The Hindu’s
difficult decision to take at from The Hindu.Through the press facility at Maraimalai Na-
this point is what story to run first year of running, we had the gar and many others from the
and what to retain for the on- best numbers in terms of con- circulation department, who
line edition. It feels as if the best tributors.Ergo also benefited toiled through the night to en-
way to work, and if I philoso- considerably through contribu- sure that the tabloid reached
1st Issue
phise a bit and extend it to life tions from our student report- you.
as well, is to treat each day as ers: Anusha Parthasarathy, A big thank you for Shanka-
your last. (That by the way is no Monisha Mohandas, Vipasha ranna for all the lemon tea that
way inspired by that Nickelback Sinha, Nandhini Ramkumar, kept us warm while we warmed
song on your best friend’s V.Lokpria, Rini Mukkath, S.Mad- the chairs.
advice.) humita, Archana Thiagarajan, As we step into the purely on-
I had decided to do away with Swetha Ganesan, K.Malathi and line world, most of my team
feeling soppy and writing emo- Tharini Viswanath. We also had members are heading off to
tional stuff about all the strug- a freelance contributor in Dee- roles in other departments of
gles we faced to put this tabloid pa Venkatraman and our two The Hindu and its supplements.
together. Not because I can’t industry ‘insiders’ – Uturn car- Do keep an eye open for all of
sound soppy – ask my friends, toonist Arun and Roadster co- them who kept you informed
they know I can be a real drama lumnist Vikram Sunderraj – who and entertained over the past
queen – but the fact remains contributed regularly to keep year and a half.
that we have had a lot of fun in the tabloid abuzz. Some of the columns – First
putting it together. An overtly While the responsibility of Innings, Made in Chennai, Win-
emotional farewell to the print producing the content and dow Shopper, Too Good for
product will only be unfair to packaging the product fell on Critics – will continue online. We
the memories of the fun we had the full-time and part-time jour- are also working on some brand
in putting it together. nalists, designing it was the re- new content that should augur
We started our print run on sponsibility of our Senior well with the online audience.
100th Issue
December 10, 2007. But the core Deputy Chief Designer J. Prem We are also working on the fin-
team has been involved with Kumar and Deputy Chief De- ishing touches for a site revamp
the product from the days it was signer R.Ravi Kannan. It in- that must improve the online
on the drawing board. The volved extensive preparation of experience considerably.
brainstorming sessions and the templates and design guides. A We have been flooded with
chatter on how Ergo should special mention here for Ravi requests to continue with our
shape up consumed a good Kannan to have come up with reader contribution columns –
three months at least before we close to 50 mastheads for Ergo. partners in crime, clickpick, doo-
hit the ground running. We eventually zeroed in on the dle corner and mokkai of the
Unlike the efforts involved in current masthead because the day – on the website too. The
running online operations that advertising and marketing team ambition is to make www.goer-
we will concentrate upon he- felt that the blue and red com- go.in a true web 2.0 offering.
reafter, launching the print bination was sure to garner the Follow the developments on our
product was a more elaborate attention – it was like combin- twitter feed –
exercise because of all the cogs ing the best of the world of the www.twitter.com/goergo.
and levers involved. It was a colas.The design of the tabloid Send us your feedback and sug-
blessing that we had on board was further boosted by regular gestions to
young yet experienced journal- contributions from two young feedback@goergo.in.
ists who had an idea on what designers – S.Kannan Sundar It has been great fun knowing
would work and what would and Prathap Kumar. Our illus- you all. Ergo, our association
not. trator R.Venugopal came up will continue.
There were 10 of us at the caricatures that brought the Karthik Subramanian
time of our launch – Vijay Par- pages to life. Editor
250th Issue