I.

The Project

EXECUTIVE SUMMARY

This study entitled, Les Chateaux Mountain Resort and Adventures had been an answer to queries about the possible future success of Dingras Feasibility for Resort and Adventure destination in the province of Ilocos Norte. Its goal is to establish unique Resort and Adventure Park in the area, raising the bar of standard class of resort found in the province. In other words, making out of the archetypical type of Resort and Adventure Park within the province of Ilocos, where excellent service provisions and exemplary facilities could be enjoyed at its finest.

General and Specific Objectives In general, it aims the viability and feasibility of establishing a hotel and resort, as well as adventure parks for the people, especially for those local and foreign tourists who come and visit the province. In specific, it aims to contribute to the growth and development of a province in helping the economy through providing business, be the source of a place that offer tourism services and related products, and also provide employment for people in the Dingras or it the province of Ilocos Norte, at its larger scale. The study will provide business that will benefit government specifically the municipality of Dingras, the people as the customers and the entrepreneurs themselves and of course to its stakeholders.

The study also show the management structure, its marketability, the production facilities and products and services to offer, the financial estimates and analyses. It also includes the social desirability, recommendations and conclusion of the business. The proposed business will be named Les Chateaux Mountain Resort and Adventure. Its nature is to offer hotel, restaurant and bar, function rooms, Water Park, spa services, and various soft and hard adventure activities to its target customers.

Location The proposed business will be located at Barangay Capasan Dingras for the Hotel and pool areas, Barangay Bacsil and Espiritu for the Adventure sites and other amenities where stunning and grandeur ecological environment is observed.

Highlights Marketing Plan The Les Chateaux Mountain Resort and Adventures intends to cater a wide range of people especially those who considers resort hopping and adventure activities as parts of their lifestyle. Competition is inevitable in every business venture and in every economic industry that results to a number of direct and indirect competitors of the services and products offered by the establishment. The Les Chateaux Mountain resort and Adventures intends to charge its services and products on the basis that the potential markets can avail while considering also the status or quality of the services

offered to them. It means we based from the most available costs considering factors necessary to come up with the right and fair fees for the public. Cost equates quality and satisfaction, in essence. More so, it offers services and products with vast array of options giving the customers more choices and variations for selection. The business will greatly make use of the social networking sites such as instagram, facebook and the like for promotion of the business to potential markets. Also, the business can promote through the usage of radio broadcasting and flyers, posters, etc.

Technical Plan The building plan and layout were set out in accordance with the following factors: accessibility, ease of usage, conduciveness and desirability from the customers perspectives. The plan for the structure and design has been in connection with Meditterrean accent which is out of the organic and usual type of resorts in the area. The choosing of the design was for the purpose of introducing other flavor of resort type in the region since most of the existing resorts are accentuated with organic sceneries, thus making it an opportunity to grab a better chance for market persuasion to visit the place.

Production and Operation Plan The building layout had been drafted to visualize the design of the establishment and arrangement of each sectors or areas of the place, both interior and exterior of the

resort and adventures. The business will construct the building to be used for its operations. Since business waste will be at its large, mostly comprised of nonbiodegradable wastes and biodegradable kitchen throw-outs, a compose pit shall be excavated meters away from the Resort place and for small amounts of thrashes, a throw bin to be collected by the garbage collector may be sufficient. A production process was designed in order to better understand what processes need to be executed in specific service transactions.

Management and Organizational Structure The proposed business will be in the form of partnership and will have a starting capital of approximately 12,800,000. This capital will be used to build hotel and other site developments, water park, restaurant and bar, spa, and function rooms. The said capital will be utilized in the acquisition of the tools, equipment, materials, and furniture needed. Furthermore, it will be used for the actual operation of the business and for the promotion during the opening of the business. After a thorough study, the researchers projected possible problems that will arise upon the establishment of the business. After careful evaluation, corresponding solutions was made and presented in the details of this study which results to a conclusion that the establishment of a Resort and Adventures in Dingras is deemed to be feasible and viable in all respects.

Financial Aspect The total initial working capital requirement is ********. The financing and funding of the business will come from the joint contributions of the partners and long-term debt financing. Income in its first year of operations is projected to be ********** which will gradually be lessen for the next year of operations and gain income for the year **********, and for the next succeeding years, there will be a gradual increase in the income which is substantially noticeable in every year. During the last quarter of the ******* year, the business would fully recover the initial investment.

Socio Economic Aspect The social benefits of the business include job description to the local residents in the province as well as increasing employment rate in the province promoting selfsufficiency among the locals. Also, gender and age development is stimulated through the various trainings of its employees. Socio economic benefits can also be derived from the taxes. The Les chateaux Mountain Resort and Adventures pays the government. These taxes will provide for the improvement of services offered by the government which includes the promotion of the eneral welfare of the Filipino people.