Honda Prospect Motor

Marketing Division

Honda Prospect Motor

Index

Marketing Division

Honda Prospect Motor

New Dealer Flow Chart

Marketing Division

Honda Prospect Motor

New Dealer Flowchart

Business Proposal Candidate Presentation

Visit Location

Visual Identity Name / Dealers Name

Cons/Layout Discussion & Approval

Appointment Letter

3D Front View

Construction

Dealer Code & HSMS

Soft Opening & Grand Opening

Marketing Division

Honda Prospect Motor

Appointment Letter

Marketing Division

Honda Prospect Motor

Approval Layout

Marketing Division

Honda Prospect Motor

Visual Identity / Dealers Name Guidance

Diisi dengan : Tempat

Tempat Jalan Jalan Daerah Daerah Company Company

*nama fascia minimal terdiri dari 3 kata atau disesuaikan dengan lebar fascia

CONTOH :

Marketing Division Dealer propose dealers name by letter

Honda Prospect Motor

Visual Identity / Dealers Name Guidance

FASCIA 800 mm HIGH ( for less than 25 M long space)

White ACM High : 1600 mm (supplied from ChuoSenko) H Emblem : 60 Cm

FASCIA 1200 mm HIGH ( for more than 25 M long space)

White ACM High : 2000 mm (supplied from ChuoSenko) H Emblem : 90 Cm

Marketing Division

Honda Prospect Motor

Approval 3D Front View

Marketing Division

Honda Prospect Motor

Approval 3D Front View

Marketing Division

Honda Prospect Motor

Honda Dealers Building -Exterior-

Marketing Division

Honda Prospect Motor

Exterior Detail (Visual Identity)

1
2

1 2 3 4

Fascia Pylon ODS (On Directional Sign) Visual Identity order to HPM

Service Sign
Marketing Division

Honda Prospect Motor

Exterior Detail
1 2

1 2

White ACM (Alumunium Composite Material) Grey ACM (Alumunium Composite Material) Horizontal Louvre Frameless Glass Showroom levelling min 1,2m from road
Marketing Division

3
4 5

Honda Prospect Motor

Showroom Exterior Detail

Must approved by HPM Material : Ellipse Alumunium Length : 15 cm

Must approved by HPM Material: ACP Type: Seven ACP (Sub Silver QS 3102)* *HPM Reference (Other may be
approved as long as the color is similar with HPM sample)

Marketing Division

Honda Prospect Motor

Honda Dealers Building -Interior-

Marketing Division

Honda Prospect Motor

Showroom Area
1

Backdrop Using H Emblem 60 Cm Order to HPM

Form Order Example

Marketing Division

Honda Prospect Motor

Showroom Area
2

Sales Counter Table Width : 3 mtr or 5 mtr (Depends on the size of showroom)

Front View

Rear View
Marketing Division

Honda Prospect Motor

Sales Counter Desk (Detail)

Marketing Division

Honda Prospect Motor

Showroom Area
3

Ceramic Tile (Must approved by HPM) Dimension : 60cm x 60cm Type

Monalissa : Super White* Essenza : Hyper White* Valentino : Super White*

Dealer must test the ceramic first before making order

3

*HPM Reference (other maybe approved as long as the color is similar with HP sample)

System Wall (Must approved by HPM) Dimension : Depends on showroom size & height Material / Specifications :
Structure : Alumunium / steel hollow fraing attached to existing wall Board : High Pressure Laminate (HPL) on Medium Density Form (MDF) board A (2400 x 800mm) and B (2400 x 1200 mm) Rail : C profile extended alumunium railing to hang accessories items (color chart, brochure, etc)

Marketing Division

Honda Prospect Motor

System Wall Detail

Marketing Division

Honda Prospect Motor

System Wall Detail

Marketing Division

Honda Prospect Motor

Showroom Area
5

Brochure Chart Dimension : 1200mm (h) x 1200mm (w) Material

Board : 12mm transparent acrylic Brochure pouch : Deformed 12mm transparent acrylic Top list : Silver painted finished

Purpose : To inform customers the varieties and features of Honda Products

6

Color Chart Dimension : 1200mm (h) x 1200mm (w) Material

Board : 12mm transparent acrylic Brochure pouch : Deformed 12mm transparent acrylic Top list : Silver painted finished

Purpose : To inform customers the color availability of Honda products

7

Pricelist Chart Dimension : 1200mm (h) x 1200mm (w) Material

Board : 12mm transparent acrylic Brochure pouch : Deformed 12mm transparent acrylic Top list : Silver painted finished

Purpose : To inform customers the price of Honda products

Marketing Division

Honda Prospect Motor

Showroom Area
8

Discussion Table (include LCD TV) Dimension : 720mm (h) x 1500mm (w) x 800mm (l) Material
Top table Structure : Frosted Glass : Wood construction with silver painted finished

Purpose : For customers to discuss more seriously about the products

Chair - Black Dimension : 1100mm (h) x 400mm (w) x 400mm (l) Material
Seat Structure : Mesh : Steel Chrome finished

8 9

Marketing Division

Honda Prospect Motor

Showroom Area
10

Round Table Dimension : 800mm (dia) x 720mm (h) Material

Top table Structure : Frosted Glass : Steel structure with silver painted finished

Purpose : For new customer entering showroom for the first time the products

11

10

Chair - White Dimension : 900mm (h) x 450mm (w) x 400mm (l) Material
Seat Structure : Wood with white duco finished : Alumunium / steel

11

Marketing Division

Honda Prospect Motor

Supporting Items

Marketing Division

Honda Prospect Motor

ID Card and Sales Uniform

Honda Prospect Motor

Communication Tools
Letter Head Envelope

Name Card

Honda Prospect Motor

Road Sign

2M

2M

1.5 M

1.5 M

Honda Prospect Motor