1.

0 DESCRIPTION AND OWNERSHIP OF PROPOSED BUSINESS

1.1Company Summary
Introduction

This business is a partnership company. It is a trendy business built around the belief that eating a healthy, delicious dessert can have a significant impact on a persons well -being and attitude, especially for those who believe in marvelous food. We produce variety types of light foods such as cakes, buns and cupcakes. Incorporating the adaptability factor, our company will also cater to customers who require special needs such as vegan, gluten-free and sugar-free diets. Big Bang Bakery also believes that customers can have great tasting organic baked cupcakes if the right attention is paid to sourcing, recipes and consistent quality. Finally, it is the purpose of Big Bang Bakery to fulfill the customers need in choosing their desserts and cakes.

Goals and Objectives

Business Goals To spend about 28 days per month specifically to marketing efforts To participate in state-wide and local bridal trade shows Minimize our sales force and maximize our effectiveness

Strategic Goals Raise funds to support our goals through interested investors Achieve 99% customer satisfaction and develop repeat customer base

VISION We will become a well-known bakerys brand name among the residence in Mount Austin through a shared commitment to excellence. We are also dedicated to the uncompromising quality of our food, service, people and profit, while taking exceptional care of our guests and staff.

MISSION To create an environment where absolute guest satisfaction is our highest priority and also to provide a new taste of products to our dearest customers.

1.2Company Ownership

Company Ownership This company is owned and established by Bavithiran S/O Vadiveloo, Yasreen Binti Mohd Yasin and Noraishah bte Mior Razali in April, 2013. Big Bang Bakery is a Limited Liability Company (LLC). The Limited Liability Corporation (LLC) is a very common choice in business plans because it affords the owners a great deal of flexibility, and distances of a company. LLCs provide limited personal liability for business debts and claims. But when it comes to taxes, LLCs are more like partnerships, the owners of an LLC pay taxes on their shares of the business income on their personal tax returns.

Company History This company is established when there are three person decided to merge to run on business. The business that we choose is a bakery shop. This partnership company able to achieve few benefits that will make our company profitable. After a long discussion between three of us, we are proudly to announce that Big Bang Bakery as our company name. The named is given because we would likely want our business gives a big impact in gaining profit when we start up our business. The three of us combined our fund to develop the business that is located at Mount Austin. We are buying double-storey shop house where it is at one of the largest business park at Mount Austin. The location of the shop is strategic and quite competitive. This is because there is a lot more other shop that sell light foods. However, we will make sure that our quality of food will satisfy our customers. Three of us are the founder for this bakery shop, and we decided to employ as much as 5 employees. These employees will help us out in managing our Big Bang Bakery shop. They will also help in ensure our customer satisfy and treat our customer right. With this, the business will run smoothly and successfully.

Here are some advantages and disadvantages of doing a partnership company :-

Advantages of Partnership Capital Due to the nature of the business, the partners will fund the business with start up capital. This means that the more partners there are, the more money they can put into the business, which will allow better flexibility and more potential for growth. It also means more potential profit, which will be equally shared between the partners. Flexibility A partnership is generally easier to form, manage and run. They are less strictly regulated than companies, in terms of the laws governing the formation and because the partners have the only say in the way the business is run, without interference by shareholders. They are far more flexible in terms of management, as long as all the partners can agree. Shared Responsibility Partners can share the responsibility of the running of the business. This will allow them to make the most of their abilities. Rather than splitting the management and taking an equal share of each business task, they might well split the work according to their skills. So if one partner is good with figures, they might deal with the book keeping and accounts, while the other partner might have a flare for sales and therefore be the main sales person for the business. Decision Making Partners share the decision making and can help each other out when they need to. More partners mean more brains that can be picked for business ideas and for the solving of problems that the business encounters.

2.0 ASSESSMENT OF THE BUSSINESS ENVIROMENT

2.1 ECONOMIC CONDITION

Were decided to run on bakery business at Mount Austin in Johor Bahru. Were shared the economic condition between the season, secret recipe, and many other. But were still confident with our business and assured that we can compete the others bakery shop. Other than that, were sure that our bakery business were profitable because the economic growth in Malaysia were rosy every years in this time.so, were think that the people will increase their income and similar with their demands. Then the demand condition for the bakerys business will increase too. Besides that, in the growth country like Malaysia people dont have much time to bake some cake. So, because of that we can see that the demand of cake is actually larger in any place. Furthermore, were choosing in Mount Austin because the income of the residents on that place was higher than others place. But then with our strategy that made a baked with the lower price than others bakery shops besides were maintained the tasted of the cake, were sure that the customers were attracted with our business. Other than that, the economic condition at the Mount Austin was larger because there have students that will increase the demand of our cake. The example is the students of the Sunway College. Moreover, were find out the residents at Mount Austin was have a lower unemployment rate that will increase our demand of bakery. Besides, were made a contract with 2 wedding company that they will order cake with for every month.

2.2 INDUSTRY ENVIROMENT

Industry environment means the exterior forces which cannot be controlled by marketing but may have a significant impact on the success of the product offering including existing competition, the threat of new competition, price competitiveness, changes in consumer tastes and economic factors. As we know, when we open up business we will have a competitors. So, were listed out our competitor such as season, secret recipe and many others. But we can compete the others competitors with our delicious and inexpensive cake and baked. Besides that, we know that the standard of living at the Mount Austin were higher. So,the demand on that place were high. Other than that we can see that why the standard of living at Mount Austin higher because there have Sunway college. Students in the Sunway college is the one four target customers besides that the residents at the Mount Austin. Furthermore, were tried to adapt with the willingness on the resident at Mount Austin, students in Sunway College and many more. We made survey what the most people demand at the Mount Austin. The result is people demanding in the tiramisu cake. so with our own strategy, we will made variety type of tiramisu cake to attract people at Mount Austin. Moreover, were having a fixed customer that will to order cake for every month. So every month, were sure t hat our productivity bakery business runs on with good and smoothly.

2.3 GLOBAL ENVIROMENT

Global environment is the analysis of the global environment of a company is called global environmental analysis. This analysis is part of a companys analysis-system, which also comprises various other analyses, like the industry analysis, the market analysis and the analyses of companies, clients and competitors. This system can be divided into a macro and micro level. Except for the global environmental analysis, all other analyses can be found on the micro level. Though, the global environmental analysis describes the macro environment of a company. Obviously, a company is influenced by its environment So, suitable with our place at Johor Bahru that is nearest to Singapore. We will target the customers at Singapore too. And we know that the currency for Singapore is high and their demand was high too. And then similar to the mission of government with the year of visit Malaysia, we will target the others foreigner as our customers.

3.0 MANAGEMENT PLAN

3.1 Organizational Structure

NORAISHAH BINTI MIOR RAZALI (CEO AND FINANCING DIRECTOR)

BIG BANG BAKERY

BAVITHIRAN S/O VADIVELOO (CEO AND MANAGER )

YASREEEN BINTI MOHD YASIN (CEO AND MARKETING DIRECTOR)

3.2 Profile Board Of Directors

Name Date of Birth Status Position Responsibility Education Level Name of University

: Bavithiran S/O Vadiveloo : 4 January 1985 : Married : CEO and Manager : Managing the business : PhD in management : University of Sydney

Name Date of Birth Status Position

: Yasreen bt Mohd Yasin : 4 June 1988 : Single : CEO and Marketing of Director

Responsibility Education Level Name of University

: Enlarge our market business : Bachelor of human resource : Taylor University

Name Date of Birth Status Position Responsibility Education Level Name of University

: Noraishah Bt Mior Razali : 12 February 1988 : Single : CEO and Financial of Director : Determine the profit of business : Bachelor of finance : Sunway University

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3.3 Project Milestone

2013 -

APRIL

Grand opening of the Big Bang Bakery Shop. Giving flyers out to the target custmers.

MAY

Promoting products to customers. New website ( www.BigBangBakery.com.my ) is created.

JUNE

Promoting varieties of products.

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- 2014 -

JANUARY

Introducing membership cards to customers for more discounts and benefits.

FEBRUARY

Informing customer on how to reedem points if they will gain on their loyalty card.

MARCH

Hiring new staffs.

MAY

Introducing new products.

JUNE

Introducing couples baking session.

NOVEMBER

Enlarging the cafe shop.

DECEMBER

Calculating Balance Sheet & Income Statement

annually.

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3.4 MANAGEMENT FUNCTIONS

There is some major of management functions in our business which is planning, organizing, leading and controlling. In the planning, we are using a strategic, tactical and operational plan. For operational plan, we are focusing on the customer as we want to attract more customers to come visit our business. As for the tactical, we are planning to open new branch in the Malaysia as well as our business progress is better soon. Finally, we are planning to achieve our strategic plan which is get involved in the International Business (IB).

While, for the organizing, we are setting some activities to achieve our goals which is a convenience and comfortable workplace to the employer and employees, produce quality clothes that satisfy the customer needs, work together and shares values between employer and employees, managing our business to get a healthy competitive between competitors, improving our business by getting a direct feedback from our customers, try to maintain and increase the profit from day to day and lastly look forward to get involved in the International Business (IB). As for the structuring resources, we are trying hard to obtaining a high quality of raw materials and goods and also employing the educated employees.

We are also practices a leading strategy in our management team which is employer always let the employees to get involved in the decision making for certain parts of business to ensure that the business will run smoothly without interruption of the outsider.

Last but not least, for controlling in the management, we are having a meeting once a week to see our business progress as we are evaluating and correcting the performance of the business activities.

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4.0 MANAGING EMPLOYEES

4.1 TRAINING
Training is the acquisition of knowledge, skills, and competencies as a result of the teaching of vocational or practical skills and knowledge that relate to specific useful competencies. Training has specific goals of improving one's capability, capacity, and performance. In addition to the basic training required for a trade, occupation or profession, observers of the labor-market who need to continue training beyond initial qualifications, to maintain, upgrade and update skills throughout working life. People within many professions and occupations may refer to this sort of training as professional development. We offer a job vacancy to peoples who know in bakery. They must have a certificate in culinary and knows how to bake. We are also taking some practical students who taking culinary course. This will help them and also help us in saving our cost to pay them. We teach them how to bake the cakes that have in our shop. It is our responsible to teach them the recipe of cakes, bun, cupcakes and others that sold in our bakery shop. This is to ensure the food patability and the equivalence taste of the food. Our shop has our own machinery that are specialized to bake the cakes of own recipe. There are quite a lot of techniques that need to be done to bake certain menu of cakes. Thus, we will train our employees on how to manage, handle and use our own machinery. This will maintain the quality, taste, sizes and colour of foods that we bake. Materials and ingredients that are used to bake the foods must same and cannot be different. So, we must train and warn our employees not to change and trick the customers by changing the material and substance used to bake cakes. This will lead to dissatisfaction of the customers and get sue. So, it is prominent to train them to use same materials. In the field of employment, punctuality is the most important thing. Training them in how to manage time and be punctual to work is one of our responsibilities too. To maintain good quality and caliber of employees, the employees must obey the rules that are made by our company.

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4.2 MOTIVATING Motivation may be regarded as a set of those wishes, desires, needs and drives which stimulate or activate an individual to act. Motivation may also be defined as the process which inspires individuals to contribute to the best of their capability for the achievement of organizational goals. It is an effective instrument in the hands of the management to maximize efficiency of operations. Higher motivation leads to job satisfaction of workers and makes them committed to the organization. There are 10 steps on how to motivate employees:1. Make sure you're setting a good example of productivity and cheerfulness. Don't let your own moods distract other employees from their work.

2. Develop your listening skills. This means using active listening to its fullest potential, not just pretending interest.

3. Be clear about the purpose of the job, and the big picture of the company's mission and goals. Foster pride in working at that company, whether it is designed to make the world's best sandwich or build the world's best bridge. Make sure everyone knows the big picture and where their department and individual jobs fit in.

4. Don't let your personal likes and dislikes blind you to who is actually productive on the job. Be fair.

5. Don't sweat the small stuff. If you have a good worker who is frequently 10 minutes late, let them know that you expect them to be on time, but don't belabor the point if their work is otherwise above average.

6. Set goals and reward the staff when the goals are achieved. The reward can be as simple as a star on the calendar and a bigger reward at the end of the month if there are enough stars for each day.

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7. Be open, friendly, and professional with the staff, they're your hard workers and deserve to be treated with respect.

8. Make it an atmosphere where doing a good job is recognized and appreciated.

9. Encourage communication among people who have to work together. People may feel blocked in and unable to relate to co-workers when they're hidden in a cubicle. Ask the staff how they would like to see the workspace organized and set up opportunities for people to work collaboratively.

10. If you have a problem employee, do not avoid the problem. Talk to that person and make sure they know what they're doing wrong, as well as what they're doing right. Make a plan and a time chart to correct problem behaviors. If the employee will not or cannot improve after several performance meetings, and it is in your power to do so, terminate their employment. It is very demoralizing to the other staff members to have a fellow employee who isn't pulling their weight.

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4.3 EVALUATING Evaluation is a systematic determination of a subjects merit, worth and significant, using criteria governed by a set of standards. It can assist an organization to assess any aim, realizable concept or proposal, or any alternative, to help in decision making, or to ascertain the degree as achievement or value in regard to the aim and objectives and results of any such action that has been completed. The primary purpose of evaluation, in addition to gaining insight into prior or existing initiatives, is to enable reflection and assist in the identification of future change. Evaluation is often used to characterize and apprise subjects of interest in a wide range of human enterprise, including the arts, criminal justice, foundations, non-profit organizations, governments, health care, and other human services. As we know, if we want to get loyalty from our employee we must do something that make our employee feel appreciated. We have to protect our employee according to law and rules. And they must be controlled with law and rules too. So, with evaluation we can control the employee besides can change their attitude. We can evaluate their work every month and gives them some reward for the best employee. Example the reward is bonus, gives title to them who work hard such as best employee of the month. So, our employee will be more encouraged to do a work. Other than that, through evaluation we can determine and improve our employees weakness. Then, our employees will try to recovery their disability. Then, we can find any ability that our employee has but they dont realize it. Which they always have competed between each others.

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4.4 COMPENSATING EMPLOYEES

Ask any human resources consultant where financial compensation ranks in the hierarchy of employee requirements, and you're likely to get a range of answers. Some say it's the most important thing. Others declare wages are the only important thing. Still others say that while financial compensation isn't the most important thing, it's important enough that if your pay isn't fair, all the other employee benefits in the world may not be enough to keep employees on board.

Obviously, it's important to know whether you're paying enough and how to get the most for what you're paying. In addition, you have to know how to bolster the actual dollars you lay out in salary and wages with nonfinancial compensation.

Bonuses will be offered based on employee performance and overall production goals. Managers will be salaried. Other employees will be paid on an hourly basis. To recruit and retain superior staff, compensation will need to be very competitive. All the employees get a discount for purchasing the company products.

As for now, our current financial status precludes us from offering any employee incentives, however as the business grows and more employees are hired, we intend on providing basic benefits such as retirement plans and group health insurance. Besides that, we will give their card clinic so in certain clinic they will get discount.

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5.0 MARKETING PLAN

5.1 TARGET CUSTOMER

Our companys target customers mainly are students and the residence at the Mount Austin areas. Students whose studied at Sunway College will attracted to our bakery shop because based on our research, those students prefer to eat light food rather than eating fast foods, rice and noodles. Besides, the residence at the Mount Austin has increased due to the new condominium has just developed. Thus, we target more customer will come, survey and attracted to our bakery shop. Other than that, we also aim for a fixed customer which is weeding planner who will take booking cakes from us when they have a reservation of a marriage to be made. So, we will deal with the wedding planner for the booking.

5.2 PRODUCT

There are various light foods are offer in our shop. Those light foods which attract students from Sunway College because they spent less time on eating and need to spend more time in studying. Hence, they will prefer eat light food such as sandwiches, croissant, sesame pretzel, cinnamon bread, coconut cookies, cupcakes, marble brownies and caramel pie. Moreover, the residence at the Mount Austin will also buy products from our shop because we also do offer huge birthday cakes and weeding cakes. We also accept reservation for any booking orders of cakes.

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CAKES EXAMPLES OF WEEDING CAKES :

EXAMPLES OF OTHER CAKES :

VALENTINES CAKE

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EXAMPLES OF BUNS :

TUNA BUN

- BLUEBERRY BUN

CHICKEN FLOSS

- SCALLION BUN

EGG TART

- RED BEAN ROLLS

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EXAMPLES OF CUPCAKES :

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5.3 PRICE

We did survey other bakery shop around of our shops location. As a result, we produce almost same quality of light foods as other bakery shop but, we sell those foods at a lower price and affordable price for our target customer. This is because, normally students pocket money is limited and they need to spend other thing for their studies. Thus, they will estimate their spending money and chooses to buy at our shop at a cheaper price. We also put a lower price for the birthday cakes and weeding cakes so that they afford and they feel worth it when they buy cakes from our shop.

PRICE OF CAKE

Size/s 6 inch 8 inch 10 inch 12 inch 14 inch 17 inch

Fruit Cake RM45.00 RM60.00 RM70.00 RM110.00 RM260.00 RM290.00

Sponge RM20.00 RM30.00 RM37.00 RM44.00 RM80.00 RM90.00

We sell many type of cakes such as tiramisu, deluxe mud, tim tam cake and chocolate beehive. The price of the type of cake is almost the same. But this is our assumption about the price of cakes.

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PRICE OF BREAD

TYPE OF BREAD Tuna bun Flavor fruit bun Chicken floss Scallion bun Egg tart Red bean rolls Hot dog bun Pizza bun Happy bun Couple bread France bread

PRICE (RM) 2.00 2.50 2.00 2.30 1.50 2.00 3.00 3.00 2.50 5.00 3.00

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5.4 PROMOTION

To attract more customers, we do some promotions when buying our products. Firstly, we are doing promotion on special event such as on Mothers Day, Fathers Day and Valentines Day. We are doing promotion by giving 10% discount off for every purchase of the cake on those special days. We are not only giving discount to them but we are giving them a free gift to the customers. Besides, we are also doing a promotion on purchasing of breakfast with less 30%. However, there is the time limit for the breakfast time which is until 9.30 a.m. for another promotion, we have other interesting and special offer which is, on the special event, we are giving a free large chocolate cake for the 100th customer on that day. This will attract the customer to buy cakes from our shop during the special event such as Mothers day and other events too. Furthermore, we are also provide a loyalty card for our regular customer. The benefits of the loyalty card are, they are able to receive discounts and collect points to redeem a reward. To promote our bakery shop, we are making pamphlets to distribute to people surrounding. Besides, we also have banner that promote our bakery shop to peoples.

Our loyalty card for dearest regular customers :

BIG BANG BAKERY

Membership Card

CUSTOMERS NAME

55 732092731 2187

EXP DATE :

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5.5 PLACE

Our shop is a double-storey shop house. The location of our storey shop house is located at center of the Mount Austin. There are many other shop houses around us such as mini market, cyber caf and boutique. In a nutshell, we are situated at one of the largest business park at the Mount Austin. The reason why are we choosing that location is because the place is strategic and become the focus of many people at there. Other than that, there is also a lot of executives offices nearby, so it is one of our business strategy to have a shop at this area. Furthermore, there is also a university nearby our shop (SUNWAY UNIVERSITY COLLEGE) roughly 200 meters from our shop. (Shop will become famous among students) (Low advertising cost).
We are Here !

Our Big Bang Bakery Shop :-

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First floor :

Second floor :

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6.0 FINANCIAL PLAN

6.1 START UP COSTS ANALYSIS

PRODUCT Bakery Machinery (Mixer) Spiral Mixer Infra-Red Electrical Baking Oven Refrigerator 6 door chiller Dough Divider Dough Moulder Dough Shelter Gas Heated Baking Oven Rental Ingredients Cooking supplies Desk phone Salary and wages Business license Delivery van Extra cash

UNIT 3 2 4

COST RM 9000 RM 7000 RM 28000

3 3 3 3 3

RM 21000 RM 15000 RM 15000 RM 15000 RM 30000

3 month 2 10 employees 2 -

RM 9000 RM60500 RM 3000 RM 500 RM 10000 RM 2000 RM 180000 RM 100000

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start up cost

bakery equipment vehicles office supplies petty cash

The total funds that we to run on our business is RM 400000 including all the stuff like bakery equipment, vehicles, office supplies and petty cash. But to give our business stable we will make a bank loan amounted RM 500000.

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6.2 REVENUE / EXPENDITURE 3 MONTH FORECAST: VARIOUS TYPE OF CAKES AND BREADS

MONTH 1 UNIT SALES (KG) 600

MONTH 2 650

MONTH 3 700

UNIT SALES (PER KG) SALES REVENUE UNIT COST (PER KG) TOTAL UNIT COST TOTAL PROFIT PRE-EXPENSES BUSINESS EXPENSES TOTAL PROFIT

RM 60

RM 60

RM 65

RM 36000 RM 18

RM 39000 RM 18

RM 45500 RM 20

RM 10800 RM 25200

RM 11700 RM 27300

RM 14000 RM 31500

RM 17000

RM 17500

RM 18000

RM 8200

RM 9800

RM 13500

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Forecast For Three Month Expenditure

50000 45000 40000 35000 30000 25000 20000 15000 10000 5000 0 MONTH 1 MONTH 2 MONTH 3

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6.3 EXPENSES: WHAT ARE THE EXPENSES

TYPES OF EXPENSES

MONTH 1

MONTH 2

MONTH 3

RENTAL

RM 3000

RM3000

RM 3000

WATER AND ELECTRICITY WAGES AND SALARIES TELEPHONE BILL

RM 500

RM 550

RM 650

RM 10000

RM 10000

RM 10000

RM 50

RM 50

RM 50

DELIVERY VAN EXPENSES LOAN

RM 450

RM 900

RM 1300

RM 3000

RM 3000

RM 3000

TOTAL EXPENSES

RM 17000

RM 17500

RM 18000

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EXPENSES PER MONTH

MONTH 1 MONTH 2 MONTH 3

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7.0 CONTINGENCY PLAN

A contingency plan is a plan devised for an outcome other than in the expected plan. It is often used for risk management when an exceptional risk that, though unlikely, would have catastrophic consequences. Furthermore, there are also some plans to develop our business back to normal. Firstly, we must aim or main goal to maintains business operations, which is, we have to minimum level of service and functionality. Secondly, we have to keep the plan simple. We have to know what specifically will cause us to implement the contingency plan. Next, we have to manage our risk. We got to look for opportunities to reduce risk, wherever possible. This will help to reduce, or even eliminate, the need of full contingency plans in certain areas. Besides, identify operational inefficiencies which are, provide a standard to document our planning process and find opportunities for performance improvement. Well, here is some contingency plan to do if our business plan fail, one of the plan is to reserve some amount of money from the loan we made before, that is about RM 100,000. Moreover, we also willing to sell one of the delivery van that our company owned to settle some debt. Other than that, we decide to do business by using our delivery van and minimize our products, at the same time we sell it at very low price and make sure we still have profit even though little until our business condition back to normal. We decide to open a stall outside the Sunway University College to boost our business performance.

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