Glossary of Language Techniques

Verbal/written language features: Alliteration: words that start with the same sound. Assonance: repetition of a vowel sound. Clich: a dull, over-used expression. Colloquial language: informal, conversational language. Emotive language: language that appeals to the emotions. H per!ole: deli!erate exaggeration. "mager : using metaphors, similes, etc. to create #pictures$. "mperative: a phrase used to give a command or order. %argon: &pecialised language specific to a certain group. 'etaphor: a comparison that sa s one thing is another. 'inor sentence: a sentence without a completed ver!. (eologism: inventing a new word. )nomatopoeia: a word that imitates a sound. *ersonal pronouns: words li+e #we$ or # ou$ to involve the reader. *ersonification: giving a non-human thing human characteristics. *un: using a word or phrase that has two meanings. ,epetition: repeating words or phrases for an effect. ,hetorical question: a question that doesn-t need an answer. ,h me: repetition of similar sounds, e.g. in poetr . ,h thm: the !eat of the words. &imile: a comparison that sa s one thing is li+e another. &imple sentence: a short sentence with a ver!, ma+es sense on its own. &lang: words or expressions used ! a particular group, informal. &logan: a catchphrase to advertise a compan or product. Visual language features: .alance: dividing the image into equal parts. .old lines: outlining parts of an image. .orders Colour: used to attract attention or for s m!olism. Contrast: contrasting colours, ideas, or pictures with text. /ominant feature: the one feature that first gra!s a viewer-s attention. Empt space: can !e used for an effect. 0a out: how the parts of an image are arranged. 0ettering12ont: the si3e, shape, colour, etc. *erspective: two dimensional 4flat5 or three dimensional 4with depth5 *ictures1illustrations *roportion ,everse print: white writing on a !lac+ !ac+ground & m!ol: a colour, picture, or o!6ect that represents an idea.

Glossary of Language Techniques

Verbal/written language features: Alliteration: words that start with the same sound. Assonance: repetition of a vowel sound. Clich: a dull, over-used expression. Colloquial language: informal, conversational language. Emotive language: language that appeals to the emotions. H per!ole: deli!erate exaggeration. "mager : using metaphors, similes, etc. to create #pictures$. "mperative: a phrase used to give a command or order. %argon: &pecialised language specific to a certain group. 'etaphor: a comparison that sa s one thing is another. 'inor sentence: a sentence without a completed ver!. (eologism: inventing a new word. )nomatopoeia: a word that imitates a sound. *ersonal pronouns: words li+e #we$ or # ou$ to involve the reader. *ersonification: giving a non-human thing human characteristics. *un: using a word or phrase that has two meanings. ,epetition: repeating words or phrases for an effect. ,hetorical question: a question that doesn-t need an answer. ,h me: repetition of similar sounds, e.g. in poetr . ,h thm: the !eat of the words. &imile: a comparison that sa s one thing is li+e another. &imple sentence: a short sentence with a ver!, ma+es sense on its own. &lang: words or expressions used ! a particular group, informal. &logan: a catchphrase to advertise a compan or product. Visual language features: .alance: dividing the image into equal parts. .old lines: outlining parts of an image. .orders Colour: used to attract attention or for s m!olism. Contrast: contrasting colours, ideas, or pictures with text. /ominant feature: the one feature that first gra!s a viewer-s attention. Empt space: can !e used for an effect. 0a out: how the parts of an image are arranged. 0ettering12ont: the si3e, shape, colour, etc. *erspective: two dimensional 4flat5 or three dimensional 4with depth5 *ictures1illustrations *roportion ,everse print: white writing on a !lac+ !ac+ground & m!ol: a colour, picture, or o!6ect that represents an idea.