A REPORT ON BRAND PROMOTION FOR RADIANT INFO SOLUTIONS PVT. LTD.

Submitted By MAHENDRA CHAHAR

Submitted To
Head of Department Management Studies MDS University Ajmer

A REPORT ON BRAND PROMOTION FOR RADIANT INFO SOLUTIONS PVT. LTD.

By MAHENDRA CHAHAR FOR

Radiant Info Solution Pvt. Ltd

A report submitted in partial fulfillment of the requirements of BACHLER OF BUSINESS ADMINISTRATION KUCHAMAN COLLEGE

Authorization
This is to certify that the project entitled Brand promotion for Radiant Info solutions pvt. Ltd. submitted as partial fulfilment of the requirement of BBA Degree MDS University Ajmer is a record of bonafide work carried out by Mahendra Chahar student of BBA, under my guidance and supervision. The candidate has successfully prosecuted his project for not less than one academic session. The project report is a result of his original work and his sufficiently high standard to warrant its presentation for evaluation and adjudication for the award of degree.

Project Mentor: Prof. Anurag Jhanwar

Acknowledgements

The project work on Brand promotion for Radiant Info solutions pvt. Ltd. in IT Infrastructure Company has made it possible through the direct and indirect cooperation of many persons whom I express my gratitude. I am highly indebted and express profound gratitude towards my faculty guide Prof. Anurag Jhanwar for his valuable support and guidance during SIP. I am sincerely thankful to Mr. Nishant Gupta, (CEO) of Radiant Info Solutions Pvt. ltd. for permitting us to do the project work and submitting the report and also like to thank for his continuous motivation & Support. Lastly I am thankful to my colleagues and friends who have directly or indirectly extended their cooperation and suggestion in completing the project.

MAHENDRA CHAHAR

EXECUTIVE SUMMARY
The core reason behind the success of any organization is its IT service and its networking solutions. And this hugely depends on which service provider the organization rely on. I, Mahendra Chahar, from Kuchaman College, have undertaken this project in RADIANT INFO SOLUTIONS PVT LTD. which is a situated in Jaipur and the Title of my Project is Brand Promotion for Radiant info solutions pvt. Ltd. and in this project I have describe the methods & techniques of doing brand promotion for RADIANT INFO SOLUTIONS PVT LTD and how I implemented the various tools and techniques in doing the same. Online Marketing: Social Bookmarking: created the accounts on various bookmarking sites and provides the information about the company & its products and share the link of companys website. Article Submission: Write the attention seeking articles on products and services offers by the company and post them on articles submission websites. Free Ads Posting: Posted the Ads of various products & services offers by the company on top 100 free ads posting websites. Content Writing: write the content for Articles, Leaflets, companys website and for other promotional purposes. Search engine optimization (SEO).. Online Press release & Newsletters: Write the content for press releases & newsletters for the purpose of posting it online and increase the visibility of the Brand. On field Promotions: Visit to Housing societies: Visited various housing societies in Jaipur for the purpose of promoting the CCTV Surveillance Systems and generate their requirements for the same.

 Demonstrations: During the promotional activity at the field few people asked for the demonstration of our CCTV systems. As a result we provides them Demonstrations of the clarity, quality and durability of our products.

TABLE OF CONTENT Particulars

Authorization Acknowledgement Executive Summary 1. Introduction To the Topic a. Objectives b. Limitations c. Methodology 2. Company Profile a. Offerings 3. Industry Profile 4. Details of work Done 5. Learning 6. Conclusions 7. Suggestions 8. References

Pages
I II III-IV 1-4 5 6 7 8-13 14-22 23-26 27-28 29-30 31 32-33 34