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iPad Educational Software Development Project!

Understanding the Risks!

Alfonso Johan

Business Case
! Learning from the success of Angry Birds (300 Million downloads)! ! Tap new model of software sales via online store with world wide buyers! ! Deploy once and earn perpetually! ! Upin & Ipin very popular in Indonesia, more than Malaysia presenting large ready market with purchasing power! ! Large number of children (age 6 10) using iPad as learning tool!
Alfonso Johan

Risk Management Methodology

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Project Scope
Development of educational math game within time and cost for iPad platform targeting children age 6-10 years old and leveraging on the popularity of the Upin & Ipin cartoon

Alfonso Johan

Project Schedule
Total Duration: 138 days Total Cost: RM 131,429

Hardware

Story Line

Development

Apple Store

21 days (estimated)

51 days

104 days (estimated)

17 days (estimated)

RM 14,900

RM 15,680

RM 100,520

RM 329

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Gantt Chart

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Work Breakdown

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Critical Path
20
6 10 33

15

14

16

21
2

15
29

4 21 5 14 1 7 1 Publish

21 21
18 20

Start

43

25

37

45

46

47

7
41

42

43

Go/No-Go point!

Critical Path (138 days)

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Risk Breakdown
Hardware Story Line Development Apple Store External

Out of stock

Unclear learning goals Poor game play

Lack experience

Rejected application

Similar apps

Lack Resources Game not approved

Market size

New OS (iOS 5)

Not interesting!

Developer leaves

Software Piracy

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Probability-Impact Matrix (Cost)


Game not approved Lo Prob Extremely Hi Impact Lack experience Lack Resources Development risks have high cost impact Storyboard risks all here External risks have very little cost impact Hi Prob Lo Impact

High Impact

Developer leaves

Unclear Not Poor game learning interesting! play goals

Low Impact
Rejected application

Similar Software Market sizeapps Piracy

New OS (iOS 5)

Out of stock

Low Probability

High Probability
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Probability-Impact Matrix (Time)


Rejected application Swapped places with game not approved Storyboard risks now all Med. Prob, Hi Impact! Development risks still prominent

High Impact

Developer Unclear leaves Poor gameNot learningplayinteresting! goals

Lack experience Lack Resources

Out of stock

Low Impact
Game not approved

External risks have very little time impact

Hi Prob HI Impact

Similar Software Market size apps Piracy

New OS (iOS 5)

Low Probability

High Probability
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Priority of Risks
RBS Group Development Development Story Line Development External External External Apple Store Hardware Risk Description Lack Experience Lack Resources (All) Developer Leaves Market Size Similar Apps. Software Piracy (All) (All) Priority 1 2 3 4 5 6 7 8 9

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Risk Response
Priority 1 RBS Group Development Risk Description Lack Experience Possible Response ! ! ! ! Send for adequate training Hire experienced contract developers to lead Increase fund to hire additional programmers / graphic designers Continuous hiring process and keep results in database based on suitability Hire Subject Matter Expert Field trials. Free downloads and gather feedback
Continue hiring process and keep resume databank Maintain list of contract developers

Development

Lack Resources

Story Line

(All)

! !

Development

Developer Leaves

! !

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Risk Response (cont.)


Priority RBS Group Risk Description Possible Response

External

Market Size

Accept all risks as there is no method to accurately and cost effectively determine target group with iPad
Leverage on Upin & Ipin popularity. Have adverts on TV. Download and compare similar apps to find differentiation strategy App only available on Apple Store Accept other risks as there is no economically viable alternative Ensure all required documents are completed Submit for company approval as early as possible Accept all risks as no alternative Delay all other activities until confirmation of availability Cash & carry purchase

External

Similar Apps.

! !

External

Software Piracy

! ! ! !

Apple Store

(All)

Hardware

(All)

! ! !

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Monitoring & Control

Source code review

Periodic financial review

Project progress meeting


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Risk review meetings

Questions & Answers

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Thank you & Selamat Puasa!

Alfonso Johan