University of Gujrat

City Campus

Topic:

Start up a new Business.

Business Plan:

PC-Xperts Computer Services.

Discipline:

BBA (HONORS)
Instructor Name

Sir Sajid Mehmood

Submitted By

Samran Yousaf Nakash Umar Usman Muneer Nazish Asgher Ayisha Abid
Course Title

09012120-047 09012120-045 09012120-037 09012120-055 09012120-018

Entrepreneurship.

University of Gujrat

City Campus

University of Gujrat

City Campus

University of Gujrat

City Campus

Table of Contents
Identification and Evaluation of Opportunity Executive Summary Developing a Business Plan Description of Business Description of Industry Management Plan Technology Plan Marketing Plan Marketing Strategy Financial Plane Operational Plan Critical Risk Factors

University of Gujrat

City Campus

Five Major steps of Entrepreneurial Process

Identification and Evaluation of Opportunity. Developing a Business Plane. Determing the Resources. Manage the Enterprises.

Identification and Evaluation of Opportunity:

In this step we find an opportunity and get information from surrounding about it. Mostly an Entrepreneur has less capital to start the business so secondary data is most suitable for finding the opportunity.
First you identify the opportunity then it needs to rectify this opportunity. We use some sorts of sophisticated tools for the evaluation of this opportunity. It means weather this opportunity is favorable for us or not.

Executive Summary
We conduct data about the whole Gujrat city and we feel that there is no any type of Computer Service that is delivering in door to door. We feel that most of the people living in Gujrat are growing up in Information Technology day by day. There are almost 9 houses having Computer out of 10. We also observed that many families have not any man in their houses all the time. Some families have their boys and men in foreign for the purpose of earning. So the ladies are alone at their houses and they are unable to hold their heavy computer and go to nearby shop for making it normal or okay. Some boys also feel shay to go in the computer markets because they dont have sufficient knowledge about this particular device. So the people Gujrat are feeling deficiency for some sort of computer home service.

University of Gujrat

City Campus

Developing a Business Plan

Planning is most important step of doing any work. Without proper planning no business can stand and develop properly. It is not as simple as some people consider it. A good Plane leads to a successful business. Business Plan consists on five major parts. Description of Business Description of Industry Technology Plan Operational Plan Marketing Plan Financial Plan

Description of Business:
We are going to launch a service in the era of Gujrat with the name of PC-XPERTS. We will provide our service at door to door. If someone has his computer in out of the order he or she just need to call us at our given Phone Numbers our technicians will leads to their houses and make their computer ok. Customer will feels satisfaction when our technicians make their Computer well in front of their eyes. It will reduce the hesitation and Burdon from customer. People will not as much as suspicious about their precious devices that has been using inside of the Computer and they will more reliable and realistic due to this amazing service.

Description of Industry:
Our main focus is on computer services industry in gujrat at Madina Tayba Center. Though initially we have no competitor in market but we are very much conscious about this activity. Professionals are running their shops and they are repairing computer into their shops but our service is unique that has never been sight or never seen.

Managerial Plan:
Our management system consists on five professionals. One person is manager 2nd one is keeping records of our transaction rest of the people are handling different management task in administration.

University of Gujrat

City Campus

Technology Plan:
We and our technicians are also very much curious about the changes and advancement of technology in this field. It is demand of our profession so we cannot ignore it. We are linked with Micro Soft Corporation and visiting new out looks. It will protect our future and save our business

Marketing Plan:
In this portion we are going to introduce our services at regional level 1st we introduce our services then maintain price regarding to fault and after that we try to expand our business by using some marketing tools. It contains four essential Ps of marketing. Product /Services Price Place Promotion

Product/Services: We are going to provide computer services in Gujrat for the development of this city and high profit gaining for our business growth too. Price: It depends on the nature of fault. It varies item to item. But we are charging 250 rupees as a checking fee at customer home. High breakage charge high price. Place: We decide Gujrat and all the areas of gujrat in the range of 15 Km. our major focus is on the population of Fawara Choke, Timble Bazaar, Prince Choke, Rahman shahid Road, Jail Choke, Railway Road, Margzar colony, Madina Saydan, Bhimber Road etc Promotion: We are going to introduce via local cable channel, Pepsi Cable Network, Shalimar Cable Network, Prince Cable Network. We made our advertisement campaign very attractive and to the point. People shall inspire bye our services INSHALLAH.

University of Gujrat

City Campus

Marketing Strategy:
We intend to implement a market penetration strategy that will ensure that our services are well known and respected in our respective industry.

Financial Plane:
In this session we play with numbers we represent how much money we needed and how much we have invested. What are our revenues and what are expenses, how much profit we earn, what is the flow of cash into the business, business assets & business obligations etc It consists of three major parts. Income Statement Balance Sheet Statement Of Cash Flow

Income Statement Revenue

-CGS

Gross Margin Expenses

- Marketing Expenses - Admin Expenses

60,000 30,000 30,000

11,000 4,000

Net Profit (BPT) +Dividend -Drawings Profit Margin

15,000 ______ 15,000 r.s

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City Campus

Balance Sheet Assets Technical Equipment Mechanical Equipment Cash in hand Account Receivable 40,000 30,000 20,000 10,000 100,000 r.s Liabilities + Owner Equities Account Payable 20,000 Loan from bank 50,000 Capital 30,000 100,000 r.s

Cash Flow Statement Starting Cash 100,000 Cash In Sale 70,000 Total in 130,000 Cash Out Payroll 20,000 Purchases 40,000 Overhead 25,000 Capital expense 00,000 Total out 85,000 Cash balance 45,000

University of Gujrat

City Campus

Operational Plan:
They way by which we operate our business, we understand how different operations would be performed in particular way.
It consists on following several parts: Method of Services Delivery Availability of Qualified Labor Pool Customer Support obligations Method of Services Delivery: Door step services delivery No Pain only a Phone call Computer pick & droop free

Availability of Qualified Workers:

Five technicians are working in different areas of Gujrat. One technician is available at every time. Customer Support Obligations: Only customer need is to maintain its working machine for this purpose he or she spent a lot of money. No doubt people have a lot of money but they are sophisticated into its use our basic motto is the satisfaction of customer. If customer is satisfied he/she call us again for next job. We are very much conscious about customer utility. Our 1st principle is

Customer is always right If Customer is wrong then check 1st principle again (customer is always right)

University of Gujrat

City Campus

Critical Risk Factors:

Several types of risk our business is facing initially and still now. Some risks that are involved from our Environment, from our System. Following are given below: Management Risk: Sustaining highly experienced professional Improper management hierarchy Management Risk Marketing Risk Financial Risk Legal Documentation Technological Risk

Marketing Risk: Competitor growth rate is going to high in future Low level of advertisement Low efforts on promotional strategy Financial Risk: Low amount of capital Nonsufficient resources Nongovernmental aid Little amount of debit from bank Low level of finance No funds for R&D

Technological Risk: Low efficiency due to absence of new technology & latest equipments Unawareness about new technology due to abandoned of R&D