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january 2009

business
I Buy Houses: The Property Investor’s Handbook
Paul Do
Despite what most people will tell you, there is a right time and a wrong time to buy real estate — and timing could
mean the difference between getting a good return and losing your home. Experienced and successful investor
Paul Do shares the secrets of his success in a way that will allow all readers to benefit from the upcoming property
boom times.
• The book shows you how to focus on value, which is the ‘Warren Buffett’ way of investing in real estate. Value
investing allows you to buy below intrinsic value and reap the benefits when the property market booms.
• The unique System T™ framework that the author uses will show readers how to navigate the property market
so that they see a strong return on investment.
• The book is aimed at all levels of investors, from beginner to experienced.
• The author has invested over many cycles so knows the boom times when most people mistake luck for
brains, and the flat times when interest rates rise and rise and property prices fall — and how to deal with both.

Personal finance • PB • 272pp • Wrightbooks • AU$34.95 • NZ$38.99

Active Investing: How to Manage your Portfolio like a Professional in less than One Hour
a Week, Revised ed
The Australian bestseller, fully revised by popular demand
Alan Hull
Revised and updated to reflect all sorts of market conditions, this Australian sharemarket classic shows busy baby
boomers how to grow their portfolios using a professional investor’s low-risk tried and tested techniques, without
having to pay a broker or fund manager big bucks, and without the risk of losing it all on a gamble — all in less than
an hour a week!
• Packed with anecdotes and examples, this book is an easy read that will appeal to all types of investor.
• Step-by-step, the author shares his winning approach to the sharemarket, combining nearly every form of
market analysis into one fluid, time-efficient approach.
• Learn how to sensibly use CFDs to invest in blue chip shares and how to protect your investments
from a volatile market.
Alan Hull is a popular speaker on the seminar circuit, a regular on the Sky Business channel and the author of
Blue Chip Investing. He has managed tens of millions of dollars of other people’s retirement funds, his performance
beating all the major ASX market averages!

Personal finance — investment • PB • 232pp • Wrightbooks • AU$29.95 • NZ$33.99

Morningstar Shareholder: The handbook of Australia’s top 500 public companies, 29th ed
Morningstar
Shareholder has been a leading investment market publication since 1996 and provides instant access to detailed
information on the top 500 Australian companies by market capitalisation. It is an invaluable resource for DIY
investors who want to know how a company has stood the test of time and understand the established financials
that indicate the true strength of the company.
• Essential reading for new and experienced investors alike.
• Each company has share price charts showing if the stock is in uptrend, or if it is volatile and how it has
performed compared with the market.
• Every listing has 10 years’ worth of data so that you can see the trends and make a judgment based on
figures, not hype.
• Dividend summaries and consensus forecasts are provided for each company.
• Data is sourced from Morningstar, Australia’s leading provider of independent investment information.
• The book features a full page of analysis on each of the top 500 ASX-listed companies, and a
comprehensive sharemarket glossary to explain key investment terms.
Personal finance — investment • PB • 616pp • Wrightbooks • AU$99.95 • NZ$111.99

1
You Can’t Take it With You: Common-Sense Estate Planning for Australians
Andrew Simpson
While no-one may want to think about wills and estate planning, there is no doubt that as the population ages, estate planning is set to the single
biggest financial-planning issue for baby boomers and their parents. This comprehensive and current guide to wills and estate planning for
Australians, written in plain English and illustrated with case studies, will help take the angst out of an essential financial-planning step.
• Shows you how to reduce the risk of family squabbles about • Gives tips on how to minimise taxes and accounts for
your estate and protect your estate from a challenge. superannuation.
• Takes you through how to appoint guardians, executors and • Gives clear directions on how to lessen the administrative
trustees. burden on your beneficiaries and how to make sure your
• Includes information on the use of powers of attorney. assets will be distributed the way you want them to.
Personal finance • PB • 288pp • Wrightbooks • AU$34.95 • NZ$38.99

Enough: True Measures of Money, Business, and Life


John C Bogle
John Bogle is known throughout the world as the father of index investing, the founder of Vanguard and a legendary financial mind. Now he wants
to share his own journey. Filled with famous characters and telling anecdotes, tthis book aims to teach investors the importance of doing the right
thing, how to be a strong leader in today’s world, and what it means to have ‘enough’.
• As Bogle points out, Adam Smith never had all the answers, and sometimes the invisible hand needs to be a lending hand, not one that
snatches value from society.
• For those who value their reputations as much as the money in their pockets, this book is sure to become a timeless read on how good
human values create value instead of destroying it.
Availbale now: The Little Book of Common Sense Investing: 9780470102107
Business • HB • 256pp • Wiley US • AU$37.95 • NZ$42.99

The Personal Efficiency Program: How to Stop Feeling Overwhelmed and Win Back Control of Your Work, 4th ed
Kerry Gleeson
The fourth edition of The Personal Efficiency Program continues this book’s long tradition of helping overwhelmed professionals get their work lives
organised and become more effective and efficient.
• Most time management/productivity books focus on tools and techniques and ignore your feelings about your work. This new edition is
organised around an important new principle to differentiate it from the competition: how to stop feeling overwhelmed about your work, and
start feeling happy and productive.
• Contains over 50 per cent new material including new chapters on e-mail and meetings, as well as new content on portable communications
and how best to utilise tools like mobile phones and BlackBerrys.
Previous ed: 9780471463214
Business self-help • PB • 272pp • Wiley US • AU$29.95 • NZ$34.99

Billion Dollar Green: Profit From the Eco Revolution


Tobin Smith
In Billion Dollar Green, Tobin Smith gives the facts and forecasts on growth in the ‘green investing front’ and lets readers see for themselves just
how large the opportunities for gren investing are. This book is for anyone interested in investing in the companies that will make billions from the
solutions to the billion-dollar problems in the green technology space.
• The green tech sphere has become increasingly popular over the past few years and is now one of the hottest industries to invest in.
• Billion Dollar Green helps investors understand how to make small fortunes today from ‘bridge green technologies’, which are closing the
gap between traditional and alternative fuels.
• Details eight to 10 companies that are real growth stocks with investment profit potential.
Investments • HB • 224pp • Wiley US • AU$39.95 • NZ$44.99

Clean Money: Picking Winners in the Green Tech Boom


John Rubino
Between global warming, overflowing landfills and collapsing fisheries, the environment is constantly in the news. Because solving any of the half-
dozen or so of these looming environmental crises is worth billions, a torrent of capital is flowing into this field. Cleaning Up shows investors how to
capitalise on this ever-increasing flow of capital to clean technologies.
• This book provides an overview of the most promising new technologies with personal stories of the people involved and common-sense
investment advice on separating winners from losers and building a portfolio of tomorrow’s most promising ‘enviro-tech’ stocks.
• Along the way, readers will discover the new lease on life that clean technologies offer modern industrial economies, and of course,
the fortunes to be made by investors who find the right green investments.
Investments • HB • 256pp • Wiley US • AU$39.95 • NZ$44.99

Napoleon Hill’s Golden Rules: The Lost Writings


Author of Think and Grow Rich — the all time bestseller in the field.
Napoleon Hill
Napoleon Hill’s Golden Rules: The Lost Writings consists of a series of magazine articles Napoleon Hill wrote for his two magazines between 1919
and 1923. Readers will discover principles that, if studied and put into action, will ensure their success.
• These articles focus on Hill’s philosophy of success, drawing on the thoughts and experiences of a multitude of rags-to-riches tycoons,
showing readers how these successful people achieved such status.
• Many of his writings, such as the chapter on the law of attraction have recently been used as the basis of several best-selling books.
• Napoleon Hill’s work stands as a monument to individual achievement and is the cornerstone of modern motivation.
Available now: The Attractor Factor: 5 Easy Steps for Creating Wealth (or anything else) From the Inside Out: 9780470009802
Business self-help • PB • 256pp • Wiley US • AU$24.95 • NZ$29.95

2
S.K.I.R.T.S in the Boardroom: A Woman’s Survival Business NLP For Dummies
Guide to Success in Business and Life Lynne Cooper
Marshawn Evans
Business NLP For Dummies builds upon the success
S.K.I.R.T.S. in the Boardroom equips professional women of NLP For Dummies by introducing this hugely popular
with the strategies necessary to combine confidence self-help technique to business people. It takes readers
and compassion, style and substance, and beauty and through the practical applications of NLP within the
brains for professional success. A guidebook for helping working environment and guides them through exercises
professional women navigate the male-dominated and techniques to refocus and streamline their thought
corporate world, this book offers deep and inspiring advice processes. Specifically it covers NLP principles at work,
for any woman who finds herself unmotivated, unhappy or building working relationships, leading people to perform
unsatisfied with her career. and achieving business excellence.

Business self-help • HB • 240pp • Wiley US Business self-help • PB • 384pp • Wiley UK


AU$37.95 • NZ$42.99 AU$42.95 • NZ$47.99

Be a Shortcut: The Secret Fast Track to Business China Entrepreneurs: Voices of Experience from 40
Success Business Pioneers Includes Australian entrepreneurs
Scott G Halford Juan Antonio Fernandez, Laurie Underwood
Be a Shortcut is a business book that provides new The entrepreneurs in this book share their first-hand
frameworks and tactics to help a broad range of advice, anecdotes and best practices in tackling the
individuals become the professionals their company key challenges of winning in the China market, from
can’t live without. This book shows you how to actually negotiating with government and winning necessary
become a ‘shortcut’ using Halford’s proven, shortcut start-up approvals to hiring and keeping the right staff.
success formula. You’ll gain more influence, become more In addition, the experiences of the entrepreneurs are
valuable, get promoted faster, find better customers and juxtaposed against insights from experienced China
get better raises — no matter what you do. consultants who assist start-ups in operating in China.

Business • HB • 256pp • Wiley US Leadership • PB • 250pp • Wiley Asia


AU$37.95 • NZ$42.99 AU$32.95 • NZ$37.99

Day Trade Online, 2nd ed A Millionaire’s Options: Unlocking the Secrets of


Christopher A Farrell Successful Options Investment Strategies’
Clemen Chiang
In this heavily revised second edition, Day Trade Online
presents inside information on the strategies of top trading This book helps readers demystify the art of trading
firms, including the most secretive, misunderstood and options while getting a grasp on the advantages of this
profitable functions on Wall Street. Most importantly, the trading instrument to give themselves the competitive
book will show 10 different stocks and pinpoint which one edge to beat the market. Chiang’s powerful Freely
to trade, when, at what price and why. With the right Gapping Analysis with 88 unique strategies has been
know-how, you will be able to apply this knowledge to adopted by many of his seminar graduates in their trades
every single stock that you screen. and have proven superior in producing consistent returns.
Previous ed: 9780471331209
Trading • HB • 240pp • Wiley US Investments • PB • 320pp • Wiley Asia
AU$44.95 • NZ$49.99 AU$29.95 • NZ$32.99

Day Trading and Swing Trading the Currency Market, How to Be a Sales Superstar: Break all the Rules and
2nd ed Succeed While Doing It
Kathy Lien Mark Tewart
In addition to containing a number of new strategies that This book teaches salespeople all the specialised skills
day traders and swing traders can use in their everyday they need to be a superstar and shows them how to
investment endeavors, this guide describes everything implement those skills immediately. Readers will master:
a trader needs to know to make the most out of this the people skills necessary to relate to prospects and
market — from time-tested technical strategies that read their meaning; the life skills needed to be successful
individual traders can use to ride short-term trends, to a at any endeavour; the marketing skills to draw in new
host of more fundamentally oriented strategies. customers and keep the old ones; and the sales skills to
Previous ed: 9780471717539 eliminate objections and close the deal.

Trading • HB • 304pp • Wiley US Sales • HB • 256pp • Wiley US


AU$105.00 • NZ$120.00 AU$37.95 • NZ$42.99

Market Timing For Dummies Sales 2.0: Improve Business Results using Innovative
Joe Duarte, MD Sales Practices and Technology
Anneke Seley, Brent Holloway
Market Timing For Dummies provides readers with
a thorough introduction to this trading strategy — in Driven by an explosion of online products and changing
which the investor attempts to predict future price customer buying preferences, Sales 2.0 is the marriage
movements — as well as proven methods for accurately of Web 2.0 technologies with innovative sales processes.
predicting market trends. It discusses the various The book reveals all the differences between Sales
strategies that are used in timing the markets, and 2.0 and traditional selling. Through real-world case
shows investors how to incorporate these trend-tracking studies, readers will learn how industry leaders achieved
techniques into their own investment strategy to increase phenomenal results and a competitive advantage.
their returns.

Business strategy • PB • 384pp • Wiley US Sales • HB • 256pp • Wiley US


AU$37.95 • NZ$42.99 AU$39.95 • NZ$44.99

To order : phone 1800 777 474 fax 1800 802 258 email custservice@johnwiley.com.au 3
Prove It Before You Promote It: How to Take the 10: The Essential Rules for Beating the Market Every
Guesswork Out of Marketing Time
Steve Cuno Michael Turner, Louis Navellier
This new and engaging approach explodes the popular, Without a solid set of rules to follow, most investors
costly marketing myth of the power and importance of are victims of human emotion and become far better at
intuition. It also challenges accepted marketing wisdom, making consistent losses in the stock market than making
and offers rational, workable solutions for marketing consistent profits. This book is all about teaching you how
problems. Drawing on real-world market tests as well as to develop an investment strategy for building a world-
neurology, biology and psychology, this book reveals how class portfolio in any market. It takes you through the step-
people behave in the marketplace and how marketers can by-step process of managing that portfolio for consistent
best use that science to their advantage. profits, year in and year out.

Marketing • HB • 240pp • Wiley US Investments • HB • 224pp • Wiley US


AU$37.95 • NZ$42.99 AU$37.95 • NZ$42.99

Throwing Sheep in the Boardroom: How Online Social Financial Darwinism: Create Value or Self-Destruct in
Networking Will Transform Your Life, Work and World a World of Risk
Matthew Fraser, Soumitra Dutta Leo M Tilman, Edmund Phelps
The rise of social networks such as Facebook, MySpace By providing an evolutionary theory that describes the
and Bebo is changing the way we see ourselves, how origins, drivers and implications of the financial shift
we interact with each other, how we work and how we we are witnessing, Tilman lays the groundwork for
do business on a daily basis. Throwing Sheep in the understanding how to create an actionable
Boardroom explores the powerful forces driving the social decision-making framework.He refers to this framework
networking revolution, the impact of these profound as Financial Darwinism, and believes that it will enable
changes and the far reaching consequences of social financial executives and investors to adapt and thrive in
networking. the ever-changing world of finance.

Organisational behavior • HB • 344pp • Wiley UK Finance • HB • 192pp • Wiley US


AU$42.95 • NZ$47.99 AU$44.95 • NZ$49.99

NOW IN PAPERBACK
A Demon of our Own Design: Markets, Richard Investments PB 288pp Wiley US AU$24.95 NZ$29.99
Hedge Funds, and the Perils of Financial Bookstaber
Innovation
Hardback ed: 9780471227274

From Wall Street to the Great Wall: Burton G Malkiel, Investments PB 320pp Norton AU$27.95
How Investors’ can Profit from China's Patricia A Taylor,
Booming Economy Jianping Mei,
Hardback ed: 9780393064780 Rui Yang

NEW EDITIONS
Wiley GAAP: Interpretation and Barry J Epstein, Accounting CD Wiley US AU$140.00 NZ$160.00
Application of Generally Accepted Ralph Nach,
Accounting Principles 2009 Steven M Bragg
Previous ed: 9780470135310

Wiley GAAP, CD-ROM and Book: Barry J Epstein, Accounting PB + Wiley US AU$280.00 NZ$315.00
Interpretation and Application of Ralph Nach, CD
Generally Accepted Accounting Steven M Bragg
Principles 2009
Previous ed: 9780470135150
Wiley Practitioner's Guide to GAAS 2009: Michael J Ramos Accounting PB 792pp Wiley US AU$135.00 NZ$150.00
Covering all SASs, SSAEs, SSARSs,
and Interpretations
Previous ed: 9780470135143

The Consultant's Quick Start Guide: Elaine Biech Management PB 280pp Jossey- AU$44.95 NZ$49.99
An Action Plan for Your First Year in Bass
Business, 2nd ed
Previous ed: 9780787956677

The Trainer's Handbook, updated ed Karen Lawson Training PB 360pp Jossey- AU$82.95 NZ$92.99
Previous ed: 9780787977498 Bass

4
Accounting
Wealth Management Planning: The UK Tax Principles Malcolm James HB 504pp Wiley UK AU$155.00 NZ$175.00
Finney
Wiley CPA Exam Review 2009: 4-Volume Set Patrick R Delaney, PB 2856pp Wiley US AU$325.00 NZ$365.00
Previous ed: 9780470135259 CPA, PhD, O Ray
Whittington, CPA,
PhD
Wiley CPA Exam Review 2009: Auditing and Patrick R Delaney, PB 672pp Wiley US AU$82.95 NZ$92.99
Attestation CPA, PhD, O Ray
Previous ed: 9780470135211 Whittington, CPA,
PhD
Wiley CPA Exam Review 2009: Business Environment Patrick R Delaney, PB 408pp Wiley US AU$82.95 NZ$92.99
and Concepts CPA, PhD, O Ray
Previous ed: 9780470135228 Whittington, CPA,
PhD
Wiley CPA Exam Review 2009: Financial Accounting Patrick R Delaney, PB 1032pp Wiley US AU$82.95 NZ$92.99
and Reporting CPA, PhD, O Ray
Previous ed: 9780470135235 Whittington, CPA,
PhD
Wiley CPA Exam Review 2009: Regulation Patrick R Delaney, PB 744pp Wiley US AU$82.95 NZ$92.99
Previous ed: 9780470135242 CPA, PhD, O Ray
Whittington, CPA,
PhD
Business
CFO Guide to Doing Business in China Mia Kuang Ching PB 200pp Wiley Asia AU$39.95 NZ$44.99

Nerds on Wall Street: How Robots, Computers, and David J Leinweber HB 256pp Wiley US AU$44.95 NZ$49.99
Mathematics Have Wired the Markets
Selling the Intangible Company: How to Negotiate and T Metz HB 352pp Wiley US AU$140.00 NZ$160.00
Capture the Value of a Growth Firm
Business strategy
Answering the Ultimate Question: How Net Promoter Richard Owen, HB 320pp Jossey- AU$44.95 NZ$49.99
Can Transform Your Business Laura Brooks Bass
Financial engineering
Stochastic Simulation and Applications in Finance with Huu Tue Huynh, HB 336pp Wiley UK AU$155.00 NZ$175.00
Matlab Programs Van Son Lai,
Issouf Soumare
Investments
The Long and Short of Hedge Funds: A Complete Daniel A Strachman HB 240pp Wiley US AU$140.00 NZ$160.00
Guide to Hedge Fund Evaluation and Investing
Leadership
Leadership Wisdom: Discovering the Lessons of Rola Ruohong Wei PB Jossey- AU$17.95 NZ$19.99
Experience Bass
Management
Building Effective Technical Training: How to Develop William J Rothwell, PB + 384pp Jossey- AU$72.95 NZ$79.99
Hard Skills Within Organizations Joseph A Benkowski CD Bass

Foundations of Energy Risk Management: An GARP (Global PB 144pp Wiley US AU$140.00 NZ$160.00
Overview of the Energy Sector and its Physical and Association of Risk
Financial Markets Professionals)
Implementing Beyond Budgeting: Unlocking the Bjarte Bogsnes HB 224pp Wiley US AU$67.95 NZ$74.99
Performance Potential

Organization Change: A Comprehensive Reader W Warner Burke, PB + 850pp Wiley US AU$67.95 NZ$74.99
Dale G Lake, WS
Jill Waymire Paine
Where in the World is My Team?: Making a Success Terence Brake HB 240pp Wiley UK AU$44.95 NZ$49.99
of Your Virtual Global Workplace
Marketing
Brand Enigma: Decoding the Secrets of Your Brand Duncan Bruce, HB 344pp Wiley UK AU$64.95 NZ$72.99
David Harvey

Connective Branding: Building Brand Equity in a Claudia Fisher, HB 384pp Wiley UK AU$77.95 NZ$87.99
Demanding World Christine Vallaster

To order : phone 1800 777 474 fax 1800 802 258 email custservice@johnwiley.com.au 5
Marketing cont’d
Managing Customers Profitably Lynette Ryals HB 352pp Wiley UK AU$77.95 NZ$87.99

Power Brands: Measuring, Making, and Managing Hajo Riesenbeck, HB 350pp Wiley AU$87.95 NZ$100.00
Brand Success Jesko Perrey VCH
Non-profit organisations
The Influential Fundraiser: Using the Psychology of Bernard Ross, HB 272pp Jossey- AU$59.95 NZ$67.99
Persuasion to Achieve Outstanding Results Clare Segal Bass
Yours for the Asking: An Indispensable Guide to Reynold Levy HB 210pp Wiley US AU$44.95 NZ$49.99
Fundraising and Management
Trading
A Foreign Exchange Primer, 2nd ed Shani Beverley HB 264pp Wiley UK AU$92.95 NZ$105.00
Shamah
Currency Trading and Intermarket Analysis: How to Ashraf Laïdi HB 304pp Wiley US AU$105.00 NZ$120.00
Profit From the Shifting Currents in Global Markets
Double Your Money in America's Finest Companies: Bill Staton HB 208pp Wiley US AU$59.95 NZ$67.99
The Money Making Power of Rising Dividends
Intermarket Trading Strategies Markos Katsanos HB 352pp Wiley UK AU$130.00 NZ$145.00

The Forex Options Course: A Self-Study Guide to Abe Cofnas PB 216pp Wiley US AU$87.95 NZ$100.00
Trading Currency Options
Trade to Win: Proven Strategies to Make Money Thomas L Busby, HB 208pp Wiley US AU$87.95 NZ$100.00
Patsy Busby Dow
Trading Without Gambling: Develop a Game Plan for Marcel Link HB 352pp Wiley US AU$87.95 NZ$100.00
Ultimate Trading Success
Training
Facilitative Coaching: A Toolkit for Expanding Your Dale Schwarz, Anne PB 464pp Jossey- AU$74.95 NZ$82.99
Repertoire and Achieving Lasting Results Davidson Bass
iLearning: Creating an Integrated Learning and M Salisbury HB 224pp Jossey- AU$74.95 NZ$82.99
Collaborative Work Environment Bass

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