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G R A P H I C C O M M U N I C AT I O N S 2 5

Digital Skills for Visual Media

Graphic Communications 25>Digital Skills for Visual Media

WELCOME TO GRAPHICS 25! This reader contains all the class handouts, tutorials, exercises and culminating projects for the semester. Read on for a few important
G R A P H I C C O M M U N I C AT I O N S 2 5

notes about how to best use this resource. Each section of the reader is designed to accompany an individual class session. Each of these chapters will typically contain four dierent kinds of material:
HANDOUTS

Digital Skills for Visual Media


Fall 2013

Handouts explain important features or dene essential terms for the section you're learning. Get into the habit of reading the handouts for each chapter; tests and quizzes will assume that you have mastered this material!
TUTORIALS

Tutorials are simple guided tours of important program features or techniques. They are designed for practice only, and while always recommended, do not need to be turned in.
EXERCISES

Exercises guide you through the construction of digital les and emphasize key features and techniques. Exercises need to be completed and turned in; they represent an important part of your nal grade in this class. Some exercises will contain step-by-step instructions while others will challenge your mastery of the material without explicit instructions.
FINAL PROJECTS

Each section of this class will end with a nal project that will allow you to work independently with the software and concepts you've learned. These project briefs layout the requirements for the exercise and outline the steps you'll need to take to complete the assignments. We wish you a productive, engaging and fun semester!

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LOGGING ONTO LAB COMPUTERS This guide will explain how to login to individual computers. It will also explain the best ways for you to store your les on CCSF machines. Logging In At the Welcome screen, type your own individual user name and password into the elds. If you dont have a user ID, see the section on Guests below. Logins will be based on your rst and last name and will be provided by your instructor. Initial Passwords will be based on your birthday using this formula: mmmddyy [ie jan1676]
The Log In Welcome Screen

Note: the rst time you login to the system you be asked to change your password. Passwords must be at least six (6) characters long and have at least one alpha character and one numeric character. Be sure to store your password somewhere where it will always be handy. Logging Out It is vital for you to logout of your computer after your class is nished. Please try to make this part of your everyday class routine! Logging In As A Guest If you do not yet have a personal user login and password, you may temporarily use the guest login: ccsfcomputers/gorams fall 13 Note: When you are logged in as a Guest, any les you store on the Desktop or Home folder will stay on the specic machine you were using for that session. They will not be available to you from another computer.
STORING FILES ON CCSF COMPUTERS

Any les you store on the Desktop or in the Home folder will be available to you from any CCSF computer that shares our network. You will have about 1.2 GB of storage space for all your classes. Any les stored on the DataDrive will only be stored locally on the machine you are currently using and will not be available from
Change your password to something memorable and make a note of it!

other machines.

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LOGGING ONTO THE SERVER This guide will explain how to access class les on the server. Connecting To The Server

In the Finder, nd the Go Menu and chose Connect to Server


(Cmd+K). In the Server Address eld, enter: grph.ccsf.edu In the connect dialog box, enter your user name and password. This
The Connect to Server dialog box

will be the same login and password you use to access individual computers. In the Volume dialog box, chose Graphic Communication, then click OK. There is also a Guest login available for unregistered students. Just chose the Guest option in the connect dialog box. Guests have the same le access as registered users. Navigate To Your Class Folder On the Desktop you will now see a new volume with folders listed by instructor names.

The Volume dialog box

Find your instructor in this list and open the folder. Inside this folder nd the folder that corresponds with your class. Inside this folder will be separate folders for class materials, storage, and a drop-box for homework assignments. Your instructor will explain to you in more detail how these folders are organized.

Log in as a registerd user or guest

Your window will now display the server contents

Graphic Communications 25>Digital Skills for Visual Media

CLOSING PROCEDURE Get into the habit of running through each of these steps at the end of class every day. Empty The Trash This ensures that youre not lugging around extra les you thought you had deleted. Manage files Take a moment to tidy up your Desktop and make sure all your les are in the right place. Create and maintaining separate folders for your various activities and classes. Backup Your Work Before you leave you should always backup any new work youve created. Be religious about this to avoid headaches later! If you have projects that are really important to you, you might want to consider keeping two separate backup copies. Logout Of Your Computers Go to Apple>Logout to formally end the session and quit out of any applications that you have open. This also ensures that no one else will have access to your les or computer preferences.

Graphic Communications 25>Digital Skills for Visual Media

TURNING IN HOMEWORK There will be graded assignments to submit at the end of almost every class this semester. Here are a few rules that you should follow to make sure you get credit for all the work you do on these projects.
SUBMITTING FILES

Copy completed les into the dropbox for your specic section of G25. You can eciently access this folder by creating a shortcut pointing to it in the Dock or Sidebar. With few exceptions, please submit native application les for graded homework.
FILE NAMES

Every digital le you submit should have your name in the title, and a le name that describes the specic assignment. When all the assignments for a session are complete, please create an enclosing folder for all the les. This folder name should begin with your last name, followed by your rst initial, and nally describe the specic assignments it contains. Your instructor will supply you with additional details on these folder naming conventions.

G R A P H I C C O M M U N I C AT I O N S 2 5

Macintosh Hardware and Operating System

Graphic Communications 25>Digital Skills for Visual Media

MACINTOSH HARDWARE AND THE OPERATING SYSTEM


WORKING WITH THE FINDER WORKING WITH APPLICATIONS DIGITAL FONT MANAGEMENT

Graphic Communications 25>Digital Skills for Visual Media

MEASUREMENT: UNDERSTANDING DIGITAL MEMORY Digital memory comes in two avors: working memory and storage memory. These terms are briey dened below: RAM (Random Access Memory) RAM is the amount of memory your computer has to run applications at any given moment. Unlike storage memory, RAM is volatile: when you shut down your computer everything that is in the RAM disappears. Hard Drive While RAM is active memory, a hard drive is storage memory. Your hard drive is a place for you to store les, music, photos, and more. As well see, one of the most appealing aspects of the Macintosh operating system is the way it allows you to intuitively organize this storage space.
STORAGE MEDIA

We have already discussed the dierence between RAM and the storage memory in a hard drive, but lets dive into a bit more detail about how that data is stored. Hard disks all work in the same way: information is stored on them magnetically. The dierence between the types of disks is the material they are made ofwhich dictates how much information can be stored and how reliably it can be stored. A disk must be formatted before it can be used. Formatting divides the surface of the disk into Tracks and Sectors. Tracks are
RAM is composed of multiple chips

rings around the disk and sectors are divisions in the rings. Higher capacity drives will have more tracks and sectors. The information is more densely packed onto the surface of the disk. Macintosh computers format disks differently than computers using Windows. Therefore, a Macintosh disk cannot be read by a Windows machine without special software. Macs can read Windows disks but not as quickly as those formatted for the MacOS. File Size and Storage Whenever we create a document and save it to a disk, it will take up space on that disk. The more data within the document, the more space it will take up on the disk. File size is measured in multiples of bytes. Here are the sizes you are likely to see: Kilobyte (K) 1,024 bytes (8,192 bits) Megabyte (MB) 1,024 kilobytes Gigabyte (GB) 1,024 megabytes Terabyte (TB) 1,024 gigabytes

Tracks and sectors on a disk.

Graphic Communications 25>Digital Skills for Visual Media

HARDWARE AND PERIPHERALS A computer requires more than just the CPU to do most tasks. Additional hardware connected to a CPU is referred to as a peripheral. There are many dierent types of peripherals; the most basic are monitors, keyboards, mice and printers. Peripherals can generally be broken down into two categories; input devices and output devicessome peripherals fall into both categories. Input Devices Some peripherals allow you to input data into a computer. Keyboard: Allows you to input text Mouse: Allows you to interact with the interface Microphone: Allows you to input sound Output Devices Here are a few peripherals for outputting data: Monitor: Allows you to look at data Speakers: Allows you to output sound Printer: Allows you to output printed materials Storage Devices Some peripherals allow you to store and archive data Hard Disk, USB Flash Drive: Allows you to copy and retrieve data.

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Graphic Communications 25>Digital Skills for Visual Media

FINDING OUT MORE ABOUT YOUR HARDWARE Apple provides a useful program for giving you the details about your hardware. It is called the System Proler. The Proler is found in the utilities folder. Simply launch it and read the details. The proler will provide you with information such as the computers serial number, processor speed, amount of RAM, installed drives and their capacities, video info, peripheral devices and more. This info can be helpful when communicating with a technical support specialist, or for your own reference For a quicker birds-eye view of your processor and RAM conguration, there is an easier way: choose About This Mac from the Apple menu. If you just want to know about the capacity of a drive, or how much storage memory a le is taking up, just select it and choose Get Info from the File menu. It will open a dialog box full of useful
About This Mac window

information.

The Get Info Window

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Graphic Communications 25>Digital Skills for Visual Media

THE MACINTOSH OPERATING SYSTEM The Macintosh was the first computer available to the public with a Graphical User Interface (GUI). A GUI is an interface where the user can trigger complicated tasks by simply clicking on an icon. We are so used to clicking on iconsno matter which platform we are usingthat we never even consider that there are a lot of instructions generated for each click we make. A single click of the mouse can send thousands of lines of instructions to the processor! For a GUI to be effective, it must be designed around symbols or metaphors that we all easily understand. The Mac OS uses the metaphor of a desk and file cabinet. The working space for the operating system is called the Desktop. It is where you access and organize files, folders, and applications. The Finder is the application that creates and controls the Desktop. On the Desktop you will see an icon representing the hard drive. If you double-click on the hard drive it will open to a window showing folders. Think of the hard drive as your file cabinetit is where you store your files. The system for arranging information in folders is called the Hierarchical File System (HFS). This system allows users to organize and access files quickly and easily. Many new users find this system confusing at first, but with a little practice youll master the Finder in no time!

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Graphic Communications 25>Digital Skills for Visual Media

WORKING WITH THE FINDER The Finder is the application in which you manage and organize the les on your computer. The essential components of the nder include menus, windows, the Dock and icons representing les, folders, applications, servers and connected external storage.

THE DOCK

The dock is a utility for opening Applications, folders and les; it gives you quick access to often-used items. It also contains the Trash Can which provides you with an easy way to delete les from your drive. You have control over many aspects of the way the dock works. You can specify its location and size; you can add and subtract icons from it; you can even rearrange the order in which items appear in the Dock. You may place icons on the dock by dragging them. To configure the Dock, go to Apple Menu > System Preferences and chose Dock in the dialog box that appears. Well explore these options in more detail later in this class.

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Graphic Communications 25>Digital Skills for Visual Media

THE ANATOMY OF A FINDER WINDOW

Close Window
Minimize Zoom(Green)

View Buttons
Action Button

Window Title

Search Box

Toolbar

Scroll Box

Sidebar Scroll bar

Resize Corner Status Bar

View by Icons

View by List

View by Columns

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Graphic Communications 25>Digital Skills for Visual Media

WORKING WITH WINDOWS Close Button Click here to close a window. You can also use the keyboard shortcut Command+W. Title Bar The title bar does more than just show you the name of the window. You click and drag on the title bar when you want to reposition a window. It also serves as a visual clue indicating which window is activethe active window will have horizontal stripes in the title bar.
A window with View by Icons selected.

Show/Hide Click this button to hide the Toolbar and sidebar. Click again to show Toolbar/Sidebar. Toolbar This area has a Forward/Back arrow, View buttons, an Action button and the Search button. Forward/Back arrows speak for themselves. The view button gives the user four options as to how a window is viewed: by Icons, by List, by Columns, and by using Cover Flow Scroll box You can use the scroll box to access icons or information that is beyond the boundaries of a window. If all of the information ts into a window you will get a white scroll bar indicating that there is nothing else to see. Otherwise you will get a blue scroll box. Click and drag a scroll box to show the missing information. You can also use the page up or page down keys to scroll up or down in a window. Scroll Arrows These arrows oer another method of scrolling in a window. Click on the arrow that is pointing in the direction you want to move. Status Bar Indicates the number of items in a folder, and the amount of disk space available. When in the Show Toolbar/Sidebar view the Status will appear at the bottom of the window.

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Graphic Communications 25>Digital Skills for Visual Media

TUTORIAL: EXPLORING WINDOWS This tutorial will take you through some basic techniques for working with windows. And even though well be working in the Finder, be aware that all Macintosh applications use windows; most of the techniques you learn here will work in the applications well learn later in the course.
MOVING AND RESIZING

Be sure you are in the Finder. If you have any open windows in front of you, close them now. Go to File>New Window to open a new window. You can also type Cmd+N to achieve the same result. You should see a new window that displays your Home folder. This is the default location for user documents, photos and other les. To move this window to another part of the screen, click and drag with the mouse in either of the light gray areas across the top and bottom of the window. Type Cmd+N to open a second window. Notice how the windows overlap each other, and the way the underlying window is grayed out. In the Finder you can only have one window that is active at any one time. Click anywhere on the underlying window to bring it to the front and activate it. You can also type Cmd+~ to cycle through all open windows. Close one of these windows by clicking on the red radio button in the upper left corner. To resize a window, just click and drag on the lower-right corner where you see the three diagonal lines. If you want the window to expand to ll your screen, you can click on the green radio button in the upper left.

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Graphic Communications 25>Digital Skills for Visual Media

THE VIEW OPTIONS

There a re many ways to view the contents of a window, and youll use them all in your career on the Macintosh. Type Cmd+N to open a new window in the nder. If the window is not displaying your Home folder, go to Go > Home. Inside the Home folder, double-click on the folder called Library to display its contents. There are four icons across the upper left part of the window that control the way you view what is inside. Icon view gives you nice big previews; List view allows you to eciently browse many les; Column view shows you the hierarchical ling systemwith folders nested inside other folders; Cover flow...well, it does looks pretty cool. Explore the dierent view options now and imagine situations where each of them might come in handy. You can also switch views using the keyboard. Use Cmd+14to switch views more eciently. Take some time to explore the other elements of working with windows that we discussed in the lecture. If youre already a pro with the Mac OS, consider circulating around the class to see if you can answer questions for your fellow students.

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Graphic Communications 25>Digital Skills for Visual Media

TUTORIAL: EXPLORE THE DOCK The Dock is a major interface element of the Macintosh OS, allowing you to launch applications and other often-used items without opening a nder window. This tutorial will take you through some of the basics of working with and conguring the Dock. Be sure you are in the Finder. If there are any open windows, close them now. The Dock should be visible across the bottom part of your screen. If it isnt, type Option+Command+D to display it. In its
The Dock System Preferences window

default position, the Dock displays applications across the left side and folders and les on the right. There are a few dierent way to customize the way the Dock works: using the Apple Dock menu item, using the Dock system preference, and by simply clicking and dragging. Resize the Dock by dragging with the mouse on the light gray vertical divider near the right edge of the Dock. A smaller Dock wont get in your way as you work. You can also change the order in which items appear in the Dock by clicking and dragging them around. To remove an item from the Dock, just click and drag it out with the mouse; youll see a satisfying pu of smoke when you release. To add an item to the Dock, just drag it in. Try this now. You have access to more Dock options by going to Apple>Dock. Explore these options now. Some people prefer to have the Dock running vertically along the right or left edge of their screens. Finally, you have even more Dock options by going to Apple>System Preferences and choosing Dock from the upper panel there.

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Graphic Communications 25>Digital Skills for Visual Media

TUTORIAL: EXPLORE THE SIDEBAR The Sidebar is a part of every Finder window. It is designed for navigation and provides quick access to drives, servers, and shared computers, enabling you to move les and folders around without opening multiple windows. Heres a quick tour of the essentials. In the Finder, open a new window. The Sidebar stretches vertically along the left edge of any open window. The Sidebar shows you mounted drives and server volumes (hard drives and ash drives) in the Devices area at the top. You can eject and unmount these volumes here as well. The Places area allows you to add icons for applications, folders and les, just like the Dock. The Search For area allows you to save le searches and also stores Smart Folders which contain predened contents based on criteria you dene. You control what appears in the Sidebar as part of the preferences for the Finder. Go to Finder>Preferences and chose the Sidebar tab from the top of the dialog box. One useful part of the Sidebar is the Places area. Experiment with this by dragging a few application icons and folders into Places. When you do this, these items will be available to you from any open window.
The Devices section of the sidebar enables you browse through and manage all external storage connected to your Mac.

For now, restore the Sidebar to its default status; well congure the Sidebar more seriously in a later exercise.

The Sidebar options in the Finder Preferences dialog box

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EXERCISE: AN ELEGANT COMPUTER SETUP OK, time to put this all together into an elegant computer setup. These are just some recommendations: as the course unfolds, feel free to setup your machine in a way that makes sense to you.
CONFIGURE SYSTEM PREFERENCES

The System Preferences dene the way your computer works in many key areas. Go to Apple>System Preferences to open the dialog box containing all the dierent settings. For now, I want you to make two changes to the default setup:
CONFIGURE YOUR MOUSE FOR RIGHT-CLICKING

Click on the Keyboard & Mouse preference, chose Mouse from the top tab, and set your right-click to trigger the Secondary
The System Preferences window

Button. Feel free to explore the other options here and set up your mouse as you see t.
SET A NEW DESKTOP IMAGE

Click show all in the upper left to take you back to the main preference window. Now click on Desktop and Screensaver from the Personal row of settings. Here, chose a dierent Desktop image and screensaver from the options you see. Feel free to explore the other system prefs as you see t. When youre nished, close this dialog box and move on.
CONFIGURE THE DOCK

Enough hand-holding! From now on, youll be given just recommendations make it happen on your own.
The Keyboard & Mouse Preferences window

Setup the Dock so that it appears across the bottom of your screen, make it fairly small and enable hiding to get it out of your way. Finally, add aliases for Photoshop, Indesign, Dreamweaver, Flash and Illustrator; get rid of any elements that you dont think youll use on a daily basis.
CONFIGURE THE SIDEBAR

First, go to Finder > Preferences and click into the Sidebar pane. Turn o any options that you dont think youll need. Be sure that Connected Servers is checked. Now hold down the Cmd key and drag an alias for Photoshop into the favorites part of the Sidebar. Feel free to add other aliases now or at any time in the future.
The Desktop & Screen Saver Preferences window

Review your changes and make sure you understand the way this all works; well build on this throughout the semester.

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G R A P H I C C O M M U N I C AT I O N S 2 5

Working with Applications

Graphic Communications 25>Digital Skills for Visual Media

FILE FORMATS: APPLICATIONS AND FILES Documents are tied to the applications that created them; for example, you need InDesign to open an InDesign document. Without the original application the document cannot be opened or edited. You can usually tell which application created a document by looking at its icon, or its le extension. File extensions are usually three letters long and preceded by a dot. Here are some common file extensions Photoshop . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .psd Illustrator. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .ai InDesign. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .indd
Some common Application Icons

MS Word . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .docx Flash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .a Shockwave Flash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .swf Some file extensions identify a file format rather than a creator application: Joint Photographic Experts Group. . . . . . . . . . . . . . . . . . .jpg Graphic Interchange Format. . . . . . . . . . . . . . . . . . . . . . . . . .gif Tagged Image File Format . . . . . . . . . . . . . . . . . . . . . . . . . . . . .tif Encapsulated PostScript. . . . . . . . . . . . . . . . . . . . . . . . . . . . .eps HyperText Markup Language. . . . . . . . . . . . . . . . . . . . . . .html

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FILES AND FOLDERS The Hierarchical File System keeps track of all of the files on a computer, and it allows the user to easily navigate around the operating system using icons representing drives, folders, and documents. It uses a nested-folder structure, allowing the user to create a structured organizational system. This makes it relatively easy to find files on a Macintosh, provided that users name things logically and maintain the organization. The computer is an amazing machine, but it cannot organize your work for you; the computing habits that separate the novice from the professional revolve around staying organized! Files can always be organized by simply dragging them to a desired location, but it is more efficient to Save files in the proper location when you create them. It is common for new users to lose track of where files are saved when they are created, but by paying attention to the Save dialog box you can assure that files are saved in the right place. The illustration below shows the relationship between a window viewed as a list and the hierarchy in a Save As dialog box. Once you understand the hierarchy, you can easily navigate to the desired folder before saving a file. If you want to save a file to another disk, you can click on the Desktop button. You can select a different disk when you are at the Desktop level. From this point on, always pay attention to where you save a file so that you can easily find it the next time you need it.

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Graphic Communications 25>Digital Skills for Visual Media

BEST PRACTICES: INTELLIGENT FILE MANAGEMENT Sticking to a few rules for working with and managing digital les will help to make your computing experiences more productive and ecient.
SAVE YOUR WORK

Get into the habit of saving the work youre doing in any application every ve minutes. The keyboard shortcut to save a digital le is nearly universal across all Macintosh applications: Cmd+S.
FILE NAMING & ORGANIZATION

Every digital le should have a le name that accurately describes its content. And always use folders to organize les that logically belong together. Logical and consistent le and folder naming is one of the most important good habits you can develop!
BACKUP YOUR WORK

At the end of a work session, be sure to backup copies of the les associated with the project youre working on. To be safe, you should always maintain two separate backups; each backup should be archived on a separate form of media, and in a dierent physical location. Free cloud backup services like Dropbox make this easy!

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Graphic Communications 25>Digital Skills for Visual Media

CUT / COPY AND PASTE Both Cut and Copy commands will place selection data onto the
py /C o t Cu

Clipboard, an area in RAM for storing information so that it can be


Pas t e

pasted into another location within a document or within another document. The difference between Cut and Copy is that Cut will remove the selected item from the document, while Copy will leave the original item in place. Each time you use the Cut or Copy command the Clipboard will be updated. The items previously on the Clipboard will be replaced by the new items. Paste is simply putting a copy of the contents of the clipboard into a document. Pasting does not remove the items from the

Cutting or copying an item will place it on the Clipboard so it can be pasted into a new location.

clipboardyou can paste the contents as many times as you like. The contents of the clipboard will be deleted when the computer shuts down.
KEYBOARD SHORTCUTS

Because these are some of the most common commands you will be using on the computer, it is important that you learn the keyboard shortcuts. These shortcuts will be the same for every program on the Macintosh: Cut Command+X Copy Command+C Paste Command+V

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KEYBOARD SHORTCUTS Learning keyboard shortcuts will streamline your workow and eciency. Knowing them is a hallmark of a Mac pro!
KEYBOARD SHORTCUTS IN THE FINDER

New Finder window. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+N New Folder. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Shift+Cmd+N Open Another Existing Document. . . . . . . . . . . . . . . . Cmd+O Save. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+S Save as. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Shift+Cmd+S Print. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+P Close Window. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+W Close all Windows. . . . . . . . . . . . . . . . . . . . . . . Option+Cmd+W Get Info . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+I Duplicate. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+D Quit Application. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+Q Move Highlighted Items to Trash. . . . . . . . . . . . . Cmd+Delete Eject. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+E Find. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+F

KEYBOARD SHORTCUTS FOR VIEWING WINDOWS

View as Icons. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+1 View as List. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+2 View as Columns . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+3 View as Cover Flow. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+4
KEYBOARD SHORTCUTS FOR EDITING

Undo. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+Z Cut. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+X Copy. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+C Paste. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+V Select All. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cmd+A

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TUTORIAL: MANAGING MULTIPLE APPLICATIONS During the course of a project, you will almost always be working with several applications that are open at the same time. Read on for a few exercises that will help you manage these applications and remain oriented in your computing environment. Go to your Application folder and launch two programs: TextEdit and Preview. Preview is a program that comes bundled with every Mac that is useful for quickly viewing images and PDF les. Add each application to the Dock. These are both useful programs to have quick access to. Navigate down to the Dock, and click and hold with the mouse on the icon for Preview. In a moment youll see the screen dim and a pop-up menu will appear. From this menu chose Options>Keep in Dock. This is an easy way to add a program that is currently running to the Dock. Do the same for Text Edit. Open a few windows and documents in each program. In TextEdit, open two or three untitled documents; in Preview open any PDF or JPEG image you have stored on your computer [our course outline, for example].

MANAGING MULTIPLE APPLICATIONS

You are now in a familiar situation: you have two open applications, each with active documents and windows. Part of using the Mac OS eciently is managing this situation to avoid clutter and distraction. Here are a few helpful techniques: Hide The Active Application Sometimes, you just want to get the currently active application out of your way, either so you can see the Desktop, or so you can see les that are open elsewhere. To Hide the program youre currently working in, go to Application>Hide. For almost every Mac application, the keyboard shortcut for hiding is Cmd+H. Try both of these techniques now. Switching Applications There are a number of ways to switch between the applications that youre running. You can click on the application icon in the Dock, or simply click on any application interface element that you see on your screen [window, panel, etc]. Try these now!

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Graphic Communications 25>Digital Skills for Visual Media

Using the Application Switcher By far the most ecient way to manage multiple applications is to use the Application Switcher. Just press and hold Cmd+Tab and youll see a oating bar on your screen that contain icons for every program youre running at that time, including the Finder.
The Application Switcher

To switch between running applications, you can either click on the icon in this bar, or continue typing Cmd+Tab to cycle through the applications (Cmd+~ reverses the order). Experiment with this now to get a feel for how it works. This might seem a bit complex when youre learning it for the rst time, but using the App Switcher is an indispensable technique to master. Well explore more uses for it later in the course.

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Graphic Communications 25>Digital Skills for Visual Media

KEYBOARD SHORTCUTS & CONTEXTUAL MENUS Using keyboard shortcuts and contextual mouse clicks are the keys to working eciently on the Macintosh. When you get the hang of how these techniques work, you will literally y through basic OS navigation, and mundane le management tasks will be completed in the blink of an eye. In general, ecient computer users avoid using menu commands repeatedly, especially for common functions, and also try to avoid long drags with the mouse.
Practice making folders

If theres something that youre doing as part of your workow that is slowing you down, chances are theres a shortcut you could be using to speed things up. This is certainly true for many menu commands, which have pre-dened keyboard shortcuts, but it is also true for navigation and le management. What follows are a few favorite shortcuts. Experiment with these and try to commit them to memory; if you learn a new shortcut that you think might be useful, please share it with the class. Working With Finder Windows. In the Finder, type Cmd+N to open a new window. Do this several times so that you have three or four windows open. Type Cmd+~ to cycle through these open windows. This shortcut works in all Adobe applications too. Type Cmd+W to close the active window. Type

and then deleting them by moving to the trash

Option+Cmd+W to close all the windows in one step.

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Graphic Communications 25>Digital Skills for Visual Media

Basic File And Disk Management In the Finder, type Shift+Cmd+N to create a new folder. Type Cmd+1 to view the folder in icon view. Inside this folder, type Shift+Cmd+N a few more times to create more sub-folders. You can also make a new folder by right-clicking and choosing New Folder from the Contextual Menu. To select all the sub-folders, type Cmd+A. To throw all these sub-folders away, type Cmd+Delete. To undo this last step, type Cmd+Z. You can also use the contextual menu to trash les. Just select the les you want to delete, right-click on them, and chose Move to Trash. Now, connect your ash drive to your computer. Use the contextual menu (right-click) to eject the drive. These are just a few examples of how the keyboard and mouse can help speed you up on the computer. Well investigate more shortcuts as the semester progresses.

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Graphic Communications 25>Digital Skills for Visual Media

EXERCISE: YOUR VERY OWN DROPBOX ACCOUNT Every student in this class will benet from a Dropbox account. Dropbox provides you with a reliable, easy was to back your class les up through the internet. And best of all the service is free. Take 10 minutes to setup your own account now! And try to get into the habit of using Dropbox as part of your own backup system.
SETTING UP YOUR ACCOUNT

Fire up a web browser and navigate to dropbox.com. Click on the Sign Up button and ll out the form. You can access your backup archive through any browser or at home through a dedicated application that should be installed separately. Files that you copy to your Dropbox locally are automatically synced with the online mirror of your archive. You can also use Dropbox to share large les online with any user you specify.
A FEW TIPS AND TRICKS

The Dropbox app exists for most smart phones and tablets. This gives you a way to access your le archive even when you are on the road. Dropox doesn't always allow you to upload folders to your account. You can compress a folder into a single le by turning it into a zip archive [File > Compress from the Finder].

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Graphic Communications 25>Digital Skills for Visual Media

EXERCISE: ESSENTIAL FILE MANAGEMENT This exercise will take you through some basic le management techniques that we want you to use during the semester. Staying organized with the digital les you create is one of the most important computing habits you can develop. Here's the scenario: you just returned from a trip to Europe and you want to create a simple website about your trip. You have collected images, text les and web links for the project, but they are an unorganized mess. In this project, you'll give every le a descriptive name, use folders to organize your assets, and back the les up for safekeeping.
GETTING STARTED

Navigate to the exercise folder. Find the folder named Stu and open it in the nder. Use the icons in the window to jump into icon view just to see what you have to work with. What a mess! You have images and text les scattered randomly in the folder; nothing has a descriptive name. Let's clean this up.
CREATE FOLDERS

Use the view icons to switch into list view. This is a more spaceecient way to view a folder like this. It also allows us to sort the contents which will be very useful in this case. Click in the Kind column to sort the window by letype. Already we are making sense of the chaos. The sort columns are very useful in changing the way information is displayed in a window. Now we have all the text les and images grouped together let's make folders to organize them. There are three easy ways to do this. You can create a folder using the icons at the top of all windows. Use this technique and make a new folder called TextFiles. Now, click on the rst text le in the directory and shiftclick on the last one; you'll select all the les in between. Drag these les into the TextFiles folder. You can also make a new folder using a keyboard shortcut: Cmd-Shift-N. Try this now; name your folder WebLinks. Select all the weblink les and drag them into this folder. Our favorite way of making new folders is to use the contextual menu system. Try this: Select all the remaining JPG les in the folder, right-click and choose New Folder with Selection. This makes a new folder and automatically places the selected items inside it. Name this folder TripImages.

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Graphic Communications 25>Digital Skills for Visual Media

ORGANIZE THE FILES

Your next job is to give each le a descriptive name. This might be a chore because there is no way of knowing what each le contains just by looking at its icon, but QuickLook will make this a breeze. Open the folder TripImages; let's start here. First select the three les that begin with Old and drag them to the trash to delete them. You can avoid a long drag in the Finder by deleting les with a keyboard shortcut: Cmd-Delete. Now, click once to select the rst image in the folder and then press the spacebar on your keyboard. This invokes QuickLook, a great utility for peeking into digital les without taking the time to open this in a specic application. Quicklook works with images, text, music and even video. Think about one or two words that would describe the image you're seeing. Back in the Finder, with the file selected, hit the Return key on your keyboard to edit the filename. You can now type directly to give the le a name that describes its contents. Make your way through the remaining les in this project: use Quicklook to get a sense of what the le contains and name the le accordingly. Finish this step by jumping out to the Desktop and renaming the folder containing all these les EuropeSummer2013.

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MAKE TWO BACKUPS

Once you've invested time in any digital project you should always back your work up. If you really care about your les you should make two backups, one to a removable drive [Flash drive, Hard drive] and one to an online archive. Before you back these les up, let's see how big this archive is. In the nder, select the EuropeSummer folder and go to File > Get Info [Cmd-I]. This is a great way to get basic information about an individual le, or about a folder full of them. In this case, our project contains over 30 les and consumes 16 Megabytes of storage space. To back these les up to a ash drive, simply insert the drive and drag the les over to copy them. To upload this folder to Dropbox, you'll have to compress it into a single le rst. In the Finder, select the original EuropeSummer folder and go to File > Compress. This will create a compressed ZIP archive of all the les that can be uploaded to online storage sites, or emailed easily in an attachment.
TAKE A SCREENSHOT

We want to see your work on this exercise. Open your perfectly organized EuropeSummer folder and be sure you're in list view. Twirl each of the three folders open to display their contents. Now, type Cmd-Shift-3 on your keyboard to take a screenshot of your monitor. Rename this le LastnameFileManagement and turn it in with the rest of the homework from the section. The techniques explained in this exercise are utterly crucial computing habits to develop. Keep them in mind as we work through the semester.

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CHALLENGE EXERCISE: ORGANIZE THIS! Lets put your le management skills to a real-world test. In this exercise, youll work with a disorganized folder; your job will be to gure out whats inside all the les, give each le a descriptive name, and then group all the les into sub-folders in a way that makes logical sense. Locate the folder Organize This. Inside, youll nd a collection of les that well use for this exercise. Youll be asked to do two things to the les in this folder: Ensure That Every File Has A Descriptive Name. Most of the les here are named correctly, but a few have names that dont describe their contents. Open these generic les, determine what information they contain, and give them descriptive names. Organize The Files Into Folders. Next, look at this collection of les and break them down into a few sub-folders that will organize the project logically. There are several ways you can do thisthe structure and folder names are up to you. When the exercise is complete, take a screenshot of your folder; name this le LastnameOrganizeThis. Turn this le in with the other assignments from this section.

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G R A P H I C C O M M U N I C AT I O N S 2 5

Digital Font Management

Graphic Communications 25>Digital Skills for Visual Media

DIGITAL TYPE FORMATS There are three technologies available for type on the Macintosh which can make the whole issue somewhat confusing. The two long-established technologies are PostScript and TrueType, and the newer kid in town is OpenType. They can all coexist peacefully on your computer as long as you do not use both versions of a font
Printer fonts are composed of vector paths, they look good at any size. Screen fonts are composed of pixels, they look jagged when enlarged.

at the same time. PostScript type was developed by Adobe, though every major type foundry produces PostScript fonts. This format requires two parts to work correctlya screen font and a printer font. Screen fonts are also called bit-mapped fonts because they are created with pixels. Screen fonts are needed to identify to the printer font. Printer fonts are created with outlines (vectors). This means that one outline can be scaled to any size and still look beautiful. TrueType was created through a partnership with Apple Computers and Microsoft. Only a single le is needed for each font. It is an outline that is used for both displaying type on the screen and printing to a page. While this may sound like a superior format, TrueType fonts have a dicult time printing on some high resolution PostScript devicesthe type of output used for oset lithography. OpenType is a hybrid format created jointly by Adobe and Microsoft. This is rapidly becoming the standard for both Macintosh and Windows computers. OpenType has many advantages over the other formatsprimarily that they can be used on both platforms. They are also 16 bit fonts (also known as Unicode), which means they can contains over 65,000 characters in a single font. This is of great help in typesetting central and eastern European, Greek, Cyrillic and non-western character-based languages such as Arabic, Japanese, Chinese or Korean that have far more characters than 256the maximum in the other font formats. There are other abilities such as small caps, fractions, swash characters, optical scaling and multiple glyphs for letters. There are not yet many applications that support all of the features of OpenType, but this will change in the near future. Again, you can have all of these font formats installed on your computer, but it is very important that you are aware of what format any particular font is.

Postscript Screen Font

Postscript Printer Font

TrueType

OpenType

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Graphic Communications 25>Digital Skills for Visual Media

FONT MANAGEMENT WITH SUITCASE We use Suitcase Fusion to manage the fonts in our computer labs. Suitcase is a specialized type of software called a font manager. Font managers allow you to easily access fonts without installing (moving)them into the System. Fonts can be temporarily made available when we need them. All of the type in our labs is organized by classication. Suitcase works in a window that is organized a bit like iTunes. When you launch Suitcase, you will see a window similar to the one at the left. The icons you will see in the Font Library are the categories of type. Click on a category name to see all of the faces it contains. You can click on the typeface name to see a preview in the lower part of the window. Once you locate the font you want, use the radio buttons in the upper-left to activate the font.

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TUTORIAL: ACTIVATING FONTS WITHOUT SUITCASE If you are working at home, or on a machine where Suitcase is not installed, you can still activate fonts for use on class projects. This tutorial will outline two alternative approaches.
INSTALL THE FONTS DIRECTLY

Font les copied into User > Library > Fonts will be available to any applications running on your computer. The only tricky thing about installing fonts this way is that this folder is invisible by default! To get into it, hold down the Option key and go to Go > Library. Copy fonts into this folder and you're o.
USE FONTBOOK

Font Book is free font management software that comes with every Mac. You instructor will take you through the basics on how to use it.

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Graphic Communications 25>Digital Skills for Visual Media

EXERCISE: SETTING UP SUITCASE Before you can really get started with typesetting on the Mac you have to setup our font manager, Suitcase Fusion. Once you setup Suitcase once, youll never have to bother with it again. Navigate to the Applications folder; locate and launch the program called Suitcase Fusion. Your library will likely be empty at this point. Go to Suitcase > Preferences. In the Font Vault Options area, BE SURE that Add in Place is selected. Open the main hard drive on your computer and locate the folder GC Font Sets. This folder contains the Graphic Communications font library, divided into dierent type categories. Our library contains most of the Open Type fonts oered by Adobe. Open this folder to reveal the 5 sub-folders it contains. Select each of these and drag them into the library pane in the Suitcase interface. After a few moments, you should see the font sets in your Suitcase library; clicking on a set will reveal its contents in the main Suitcase window. Clicking on an individual font will show you a sample of the
The Suitcase preferences window

typeface. With a font [or fonts] highlighted, you can use the radio buttons in the toolbar to activate or deactivate fonts. Use this same method for activating fonts in the future. Take a few moments to explore the dierent font categories and the individual typefaces they contain. One last step: tell Suitcase to remain in the Dock for easy future access. Well be using it a lot from here on out.

The contents of the GCFontSets foldercopy these folders into the Suitcase Font Library

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Graphic Communications 25>Digital Skills for Visual Media

EXERCISE: SUITCASE IN ACTION Now that Suitcase is setup, lets put it to use. Your job here is to choose a few typefaces that might work for a logo project. Your client, in this case, is a major corporate retailer, Megatron Incorporated, who has requested a type treatment that will convey their utter competence and control over their market. Open Suitcase and orient yourself in its interface. You should see the GC type library divided up into separate sets that correspond to the dierent categories of fonts in our library. Click on the set titled Display and use the preview icons to get a sense of what these typefaces look like. Any of them seem tting for a project like this? Probably not. Lets take Suitcases ability to preview fonts even further. Click on the icon to open the custom preview eld, and key in the characters that are part of the logo youre working on: Megatron Incorporated. Setup the preview to display in 72 points [you may need to make your Suitcase window bigger]. This is a very useful way to preview the actual characters you will be using in an assignment. With the preview setup like this, click on the Serif set, and look through the typefaces until you nd a face that you like for this logo. Use the buttons in the upper-left to activate this typeface temporarily. Now run through the same process with the Sans Serif set in Suitcase. If you see multiple faces that might work for this logo feel free to activate them, but restrain yourself to your ve top choices.

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Graphic Communications 25>Digital Skills for Visual Media

Once you have your fonts activated, we can preview them even more meaningfully inside of an application. Navigate to the exercise folder for today and find the file called Megatron. indd. This is a le created in Adobe Indesign; double-click on the le with the mouse to launch Indesign and open the le there. Youll see a very simple layout with two versions of the type we need to set for the logo. This may be your rst time using Indesign but this will be easy! Equip the Type tool from the Indesign tool panel and click inside the top-most line of type. Now, swipe through the two words to select them, and use the Control Panel at the top of your window to choose one of the fonts you activated in Suitcase. Do the same for the second version of the logo-type, but use a different typeface. Now that youre seeing the 2 versions sideby-side, it should be easy to pick your favorite. Using Suitcase to preview type choices before you work in separate applications is an ecient workow! Save your file and submit it along with the other les from this session.

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Graphic Communications 25>Digital Skills for Visual Media

TUTORIAL: PRINTING A DOCUMENT This exercise will take you through some of the basic steps you need to take to output a le on one of the labs laser printers. The process is simple, but there are a few pitfalls to avoid. Read on for details! Open the le you created earlier in either TextEdit. In your word processor, go to File > Print to open the print dialogue. If youre feeling adventurous, try invoking this command with the keyboard equivalent [Cmd-P]. Inside this dialogue, click on the blue triangle button to expand it. Youll get additional controls, and a nice big preview of the page youre about to print. The important things to watch for here are that you have the right printer selected, and that the page size and orientation match how you want the nal output to be generated. Note some of the additional controls you have access to in this expanded dialogue: you can print only a range of pages, you can print multiple copies, and even collate a larger print job. For now, be sure that HP Laserjet 5200 is selected in the printer popup menu. In other rooms, youll have to be careful to choose printers that are available in those labs. Press print to send the job to the printer. If everything has been setup correctly, youll soon hear the whirring noise of the laser printer in action!

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TYPOGRAPHICAL TERMS Every discipline has a unique language to describe and discuss activities in context. Heres an introduction to the language of type. A Typeface is a unique visual design for characters, usually including letters, numbers, punctuation and other marks. When you discuss letterforms in a design, youre evaluating the typefacenot
Times Roman Typeface Family

a font. A Typeface Family consists of variations of a single shared design, called styles. Stylistic variations are usually in weight, width, optical size or a combination of these. Simple typeface families (like Times Roman) include four styles (roman, italic, bold and bold italic) while full-featured, complex type families like Helvetica Neue can include 50 or more stylistic variants. A Font is the physical thing that images or creates the type/ typeface for print or screen. This could be a job case of metal sorts for letterpress printing, a lm strip for Compugraphic typesetter or a digital le for Mac or PC. A font le contains the upper and lowercase letters of the alphabet, the numbers zero through nine, punctuation marks, and other special charactersall in a particular style. You need to access/activate a font in order to use type within a document. Well be using the application Suitcase for font management.

A Sample Font: Gotham Light (Sans Serif )

ABCDEFGHIJKLMNOPQRSTUV WXYZabcdefghijklmnopqrstu vwxyz 1234567890 !@#$%^&*()[]\|_ =+~`

Univers Typeface Family

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Graphic Communications 25>Digital Skills for Visual Media

Type Classification Most typefaces fall into one of two basic categories; serif and sans serif. A serif is the small crossbar, or nishing stroke, that ends the main stroke of letters. Sans serif typefaces have no serifs.

The other common categories are script (like handwriting), blackletter (think gothic) and decorative (very distinctive designs used minimally within a document). Monospaced and Proportional Type Typefaces can either be monospaced or proportionally spaced. Typewriter faces, such as Courier (rst example), are monospaced, each letter has the same width whether its an i or a W. Typesetquality faces, such as Times Roman (second example), are proportionally spaced, each letter uses only the width of its shape. Leading/Line Spacing Leading or line spacing is space between lines of type. When metal type was used, the space between lines was achieved by using thin strips of lead. Body copy (like what youre reading now) is generally set with about 2 points of extra spacing. If a line of type is 10 point and you add 2 points of leading, this would make the line spacing 12 points, measured from baseline to baseline. This is written as 10/12 or ten on twelve. In practice, the line spacing value depends on many factors: the length of the line (long lines need more leading), the style of the type (bold or condensed styles need more leading) and the size of the type (larger type needs less leading). Kerning Kerning is adjusting the space between letter pairs, to create even optical space. Some letter combinations like To, Tr, We, WA, TA (called kerning pairs) are have adjustments built into the font. You only need to worry about making manual kerning adjustments for larger sizes of type (above 24 pt)

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G R A P H I C C O M M U N I C AT I O N S 2 5

R aster Graphics & Adobe Photoshop

Graphic Communications 25>Digital Skills for Visual Media

RASTER GRAPHICS & PHOTOSHOP


ESSENTIALS : PHOTOSHOP SETUP, WORKING WITH LAYERS MEASUREMENT: UNDERSTANDING RESOLUTION & IMAGE SIZE DIGITAL COLOR : RGB, CMYK & GRAYSCALE TYPE : ISSUES IN RASTER TYPESETTING FINAL ASSIGNMENT: A CREATIVE SELF PORTRAIT

G R A P H I C C O M M U N I C AT I O N S 2 5

Raster Essentials

Graphic Communications 25>Digital Skills for Visual Media

ADOBE PHOTOSHOP Photoshop is an image editing application designed to create graphics based on pixels [raster graphics]. It is used professionally in preparing images for advertising, packaging, websites and mobile applications, and also to color correct and retouch individual images.
RASTER GRAPHICS

Raster graphic les are built on pixels and typically use photographic imagery. Programs like Photoshop are the only environments in which digital images can be color corrected and retouched; it also oers powerful tools for combining dierent images together into collages. Raster les cannot be scaled without a loss of image quality. As a result, great care must be taken in advance to ensure that the pixel count and resolution of your les is sucient for the project you are working on. Raster les can also consume a lot of memory, not only during processing, but also for storage.

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ADOBE PHOTOSHOP: ESSENTIAL CONCEPTS


SOUND PHOTOSHOP FILES ARE BUILT NON-DESTRUCTIVELY

Use separate layers for every element in a Photoshop composition; avoid deleting or erasing pixels whenever possible. Use Adjustment layers, Layer masks and Smart lters for non-destructive le construction.
LAYER MANAGEMENT

Every layer in a Photoshop le should have a name that describes its content. Layer Groups will help you organize the layers panel, and manage complex les.
WORKING AREA

The main working area in Photoshop is called the Canvas. The Canvas can be resized at any time, but Photoshop les have only one working area per document.

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RASTER FILE TYPES: NATIVE, PRINT, SCREEN The le type is the format in which the document is saved. It determines which programs will recognize the le. It also aects the le size and how it can best be viewed or printed. In short, there are dierent le types for dierent uses.
IMPORTANT RASTER FILE FORMATS

Here are the most commonly used le formats: PSD (Photoshop Document) Native Photoshop le. Includes layers, channels, paths. TIFF (Tagged Image File Format) For Print. Includes channels and, in Photoshop 7 only, layers. EPS (Encapsulated PostScript) For Print. Includes vector paths and spot colors. JPG (Joint Photography Experts Group) For Screen. Lossy compression: size vs. quality. Best for photos or other continuous tone images. Doesnt support transparency. GIF (Graphics Interchange Format) For Screen. Limited to 256 colors. Best for illustrations and other at graphics. PNG 8 (Portable Network Graphics) For Screen. Similar to GIF. Limited to 256 colors. Best for line arat or images with large areas of at color or few colors, e.g. logos. PNG 24 (Portable Network Graphics) For Screen. Similar to PNG-8 but more sophisticated transparency handling. Best for photographs and other 24-bit color images.

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Graphic Communications 25>Digital Skills for Visual Media

PHOTOSHOP INTERFACE: KEY COMPONENTS Photoshop shares many interface elements and conventions with the other software that you will use this semester. All the Creative Suite applications are built around oating panels, a central tool panel, and menus that you can use to issue commands as you work. WORKING WITH PANELS Creating an uncluttered work area will help you concentrate on learning Photoshop without the distraction of unnecessary panels. Panels in Photoshop work just like their counterparts in Dreamweaver, InDesign, Flash, and Illustrator.
CONTROLLING PANELS

You can close unwanted panels by clicking the X on the panel name tab. If a panel has been closed, you can reopen it by selecting
Resize Control Expand Control

the panel from the Window Menu. Some of the panels are docked together into groups. These groups can be split apart. Click and drag on the panel name tab to pull

Panel Options

it out of a group. Once removed from a group, the panel can be placed anywhere on the desktop as a oating panel, or you can snap it back into the panel dock in a new location. You can close or minimize a panel group by clicking on the X or symbol in the upper right corner of the panel group bar.
THE OPTIONS BAR

The Options Bar spans the horizontal length of the Photoshop work area. It is the place where you configure the tool you are currently using. The elds in the Options Bar will change depending on the tool you have selected. Run through a few of the tools in the Tool Panel and see the options in this area change. Most Adobe software has a central context-sensitive panel for conguring tools and formatting objects and type. Troubleshooting-tip: if a tool fails to behave in the way you expect, an odd setting in the Options Bar is almost always the culprit!

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Graphic Communications 25>Digital Skills for Visual Media

THE LAYERS PANEL Photoshop layers allow you to create documents that can be easily edited. With layers, pixels are isolated from the ones that are above or below them. This makes it easier to select and move pixels. You can control the opacity and blending mode of the pixels in a layer, and how they interact with pixels in other layers. You can hide layers, rearrange them or link them with other layers. All of this adds up to quite a bit of control. Working with layers can be confusing to new users of Photoshop. One reason is that it is necessary to target a layer in the Layers Panel before manipulating it. You should always work with the Layers Panel open, and pay close attention to which layer is targeted.

Blending Modes

Layer Opacity

Selected Layer Layer Visibility

Link Layers

Create New Layer

Delete Layer

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Graphic Communications 25>Digital Skills for Visual Media

EXERCISE: PHOTOSHOP SETUP Eliminating unnecessary visual distractions is one of the keys to working eciently in any piece of Adobe software. This exercise will take you through a few useful techniques that will help you simplify your working environment and setup Photoshop for use in this class. These demonstrations will work better with an image open in the program. Navigate to our class folder on the server and nd the folder containing the exercise les for today's session. Open the file Unclutter and continue with the exercise.
ENABLE THE APPLICATION FRAME

Before we dig any deeper, go to Window > Application Frame. This places all of the Photoshop interface into a big enclosing window and automatically hides the clutter of the Desktop. It also gives you a nice neutral area to explore the details of the interface.
SET PREFERENCES

If you want your copy of Photoshop to match the screenshots in the reader, you'll have to change the color theme of the program. Go to Photoshop > Preferences > Interface and chose the lightest color theme from the top of the dialogue. The many preference screens in this area allow you to congure the basic behavior of the program. Explore these for a bit now.

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Graphic Communications 25>Digital Skills for Visual Media

CREATE A WORKSPACE

All the Creative Suite applications allow you to dene preset collections of visible panels, something Adobe calls a Workspace. Workspaces allow you to create and save a permanently uncluttered working environment, and to return to it easily at any time. Make a Workspace that includes only Layers and History, two of Photoshop's most useful panels. Begin by dragging both Layers and History out into your work area; then close all the other panels in the dock on the right edge of your screen. Now drag Layers back into the right edge dock and nally drag History into the same dock, but positioned under Layers. Drag on the horizontal divider between the panels to make a little more room for History as you see in the screenshot. Now use the popup menu in the upper-right corner of the Options Bar to name and save this new Workspace. Open the menu and chose New Workspace. Name your Workspace GRPH 25 and click Save. The new Workspace will now appear in the menu; you can return to it at any time by selecting it from here. Take a few minutes to experiment with Workspaces. When you're done, close the Uncluttered le.
CREATE SHORTCUTS

One nal step. Navigate back out to the Finder. Create shortcuts in the Dock and Sidebar for Photoshop. This will make it easy for you to get in and out of the program with a minimum of fuss!
ELIMINATING DISTRACTIONS

At any time, pressing the tab key on your keyboard will hide all of the Photoshop interface leaving you with a view of the le you're working on. Hitting tab again will toggle the interface back on. Try it! Choosing a dierent screen mode will also conceal unnecessary visual clutter. The screen mode controls are at the very bottom of the Tool Panel; you can cycle through all three of them by pressing the F key on your keyboard, or simply by choosing them from the popup menu.

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Graphic Communications 25>Digital Skills for Visual Media

WORKING WITH PANELS

The heart of the Photoshop interface is divided among a number of panels that focus on specic program functions. These panels can be docked along an edge of the interface, or they can oat freely in your work area. Panels can be rearranged, and combined through intuitive drag and drop actions. Panels can also be reduced to icons or closed altogether. The behavior of panels is identical across all the programs in the Creative Suite. Photoshop's panels can be invoked or banished by making a selection from the Window menu. Open the Window menu now and you'll see an alphabetical list of all the possible panels with a checkbox next to panels that are currently visible. Panels in Adobe products share some common features; let's use the Layers Panel as a guide for how theses work. Drag the Layers Panel out into your work area and follow along with a brief tour. In the upper-right corner of the panel there are two controls. The left-facing arrows collapse the panel into a small icon, and the downward facing arrow invokes a popup menu with menu commands related to layers. The dark gray top edge of the panel is a draggable area that you can use to reposition, attach or dock the panel. In the upper left corner is a widget that will close the panel. Try this all out on your own now. Many panels have additional controls that are distributed iconically across the bottom and the top. We will explore some of these features as we move deeper into this course. Spend the next five minutes getting the hang of how panels work. Float them, dock them, rearrange them. When you feel like you understand the way they work, move onto the next section.

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TUTORIAL: RECOVERING FROM MISTAKES Each component of the Creative Suite has some kind of system for undoing mistakes you might make while you're building a digital le. Maddeningly enough though, the behavior of these undo commands does not work consistently across all the software. In Photoshop you have two options for recovering from a mistake: the generic undo command or the History Panel. This exercise will introduce you to each option. Navigate to the exercise folder; find and open the file Undo. Equip the paint brush [B from the keyboard] and paint a black line through the middle of this image. Now go to Edit > Undo, or simply use the universal keyboard shortcut, Cmd-Z. Press Cmd-Z repeatedly and watch what happens in your le: you toggle in between two states, undoing and redoing the same brushstroke. This is how Cmd-Z works in Photoshop.
THE HISTORY PANEL

Return to your le and make several brush strokes through the image. As you paint, watch the History Panel: every brushstroke creates a new state there. In fact, History keeps track of the last 20 moves you make in Photoshop, and allows you to undo them either sequentially or all at once. Click on one of the earlier states that are being tracked in this panel to see how this works. The History Panel can be a real life-saver. But there are a few practical limitations to the way it works that you need to be aware of. First, it only tracks 20 moves by default. Second, History is not saved with a le, it is only available when the le is open. Experiment with History to get a sense of how the system works. When you feel like you understand it well, move on to the next exercise.

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EXERCISE: WORKING WITH DOCUMENTS This exercise will explore some basic techniques for working with documents.. Here again, the basic document and window management system you see in Photoshop is mirrored throughout the Creative Suite.
MAKE A NEW FILE

Return to Photoshop; close any les that might be open from previous exercises. Go to File > New [Cmd-N] to invoke the new document dialogue. Make a new le that is 900 x 800 pixels at 72 PPI. If you'd like, you can name the le in the same place as you create it. Name your le Documents and Press OK to complete the operation.
OPEN AN EXISTING FILE

Navigate to the exercise folder; find and open the file named Pattern. You now have two separate les open; they should each be visible as tabs across the top of the interface. Tabbed les in Photoshop and other Adobe programs behave just like tabs in a web browser. Find a third le in the exercise folder called Portrait; open that too. You should now have three separate tabs, one for each document. You can have many open les at once, but only one of them will be active at any given moment. To make a document active, just click on its tab. You can cycle through open les with the Cmd-~ shortcut.
BASIC NAVIGATION

Make Portrait the active document. To get a closer look at the image, press Cmd-plus; Cmd-minus will zoom you back out. When you are zoomed in, use the spacebar to invoke the grabber hand to pan around in the le. At any time Cmd-0 will t the entire image onto your screen. These basic navigation tips work almost universally across the Creative Suite.
COPY AND PASTE

Let's now take pixels from one le and copy them into another one. Make Pattern the active le, and type Cmd-A to select all of the pixels it contains. Now type Cmd-C to copy those pixels to the Clipboard. Type Cmd-W to close Pattern. Make Documents the active le. Type Cmd-V to paste those pixels into Documents. Run through the same series of steps to copy and paste the pixels from Portrait into Documents. Both the portrait and the background pattern should be visible in the same le; you should see three layers in the Layers Panel. 58

Graphic Communications 25>Digital Skills for Visual Media

SAVE THE FILE

The rst time you save a le, you'll be prompted to name it, and to designate where it should be saved. Files should always have names that describe their contents; initial saves are best made to the Desktop. Get into the habit of saving your work every five minutes. Go ahead and save your file now. Photoshop will default to the native PSD le format because your le contains layers. In general, any layered document should always be saved in PSD format. Pop out to the Desktop to conrm that your le is there. We'll use the same document in the next exercise so don't throw it away!

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EXERCISE: EXPLORING THE LAYERS PANEL This exercise will take you through some of the basic functions of the Layers Panel, one of Photoshop's most essential interface elements. Open the le you created in the previous exercise; be sure the Layers Panel is visible front and center. This le has three layers in it right now; let's do a little housekeeping before we get any further.
NAMING AND DELETING LAYERS

In this le, the Background layer isn't serving any purpose; let's throw it away. Drag the background layer to the trash icon at the bottom of the panel to delete it from the document. In general, you should always delete unused layers for a trim ecient le. Photoshop layers should always have descriptive names. Doubleclick on the name Layer 1 and rename that layer Pattern. Do the same for Layer 2; call this one Cat1.
LAYER VISIBILITY

The column at the far left of the Layers Panel controls layer visibility. Toggle the eyeball icon for Pattern to turn it o temporarily. The checkerboard matrix you see is the way Photoshop visually represents transparency. Turn Pattern back on.
THE LAYER STACK

Navigate to the exercise folder; find and open PortraitTwo and Texture. Copy and paste the pixels from Texture into your working le. Photoshop places this new layer in the stack above Cat1. Rename this layer Texture. What we actually want is for Texture to be in-between the cat image and the background pattern. In the Layers Panel you can drag layers to change their stacking order. Drag Texture so that it is below Cat1 and watch the effect in the file.

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MOVING LAYERS

Copy and Paste the second cat image into your working le; name this new layer Cat2. Your le should now have four layers. Unfortunately, the two cat layers are right on top of each other. We can use the Move Tool to reposition them for a more pleasing composition. In order to target a layer for any action in Photoshop, it must be active in the Layers Panel. To make a layer active, simply click on it with your cursor; active layers are highlighted in blue. Make Cat1 active and then grab the Move Tool using the Tool Panel [or simply type V]. Click and drag the layer into a new position. Do the same for Cat2. When you have your layers arranged, feel free to experiment with the Layers Panel. Save your le one last time and move on to the next exercise.

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EXERCISE: WORKING WITH LAYERS! In this exercise, we will learn about using layers to create a simple collage. When youve nished you should be familiar with basic layer commands, and be comfortable working with the layers panel. Navigate to the exercise folder, nd and open the le SpaceScene; this will be your working le. Go to Menu>Window>Layers to open the layers panel.
CHANGE THE LAYER STACKING ORDER

Your document contains two layers, but only one of them is visible. We need to change the stacking order of the layers in the le in order to make both layers visible. In the Layers panel click on Layer 1 and drag it on top of the Space layer. In the le you should now see a red sun in the upper right corner of the document. The stacking order in the layers panel relates directly to the way layers combine in a Photoshop le.
MANAGE LAYERS

Every layer in the Photoshop le should have a descriptive name. Double-click on layer 1 to rename it Sun. With the sun layer selected, you can use the move tool to move the sun into a new physical location in the le. Experiment with this now. In a Photoshop le a layer must explicitly be selected in the layers panel before the contents of the layer can be manipulated. Save your le.

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COPY AND PASTE NEW ARTWORK

Now lets add a new element to the scene. In the exercise folder nd and open the le Spaceship; you should now have two documents open in the program. With Spaceship as your active document type Cmd+A to select all of the pixels in the le, then Cmd+C to copy all the selected pixels. Close the spaceship le; no need to clutter up your workspace with unnecessary open les! Return to your working document and type Cmd+V to paste the spaceship into the scene. In your document, the spaceship should appear in the collage, and in the layers panel you should see a new layer that Photoshop has automatically created.
TRANSFORM THE SPACESHIP

The station looks great but we have an obvious problem: its way too big for the scene. To change the size of the contents of the layer [scale], we will use one of Photoshops most useful commands: Free Transform. Be sure the spaceship layer is selected. Then go to Edit>Free Transform, or simply type Cmd+T. With the shift key down on your keyboard, click and drag on one of the corner handles in the transform bounding box to scale the spaceship. The shift key constrains your transformation so that it maintains the proportions of the original image. When the spaceship ts nicely into your canvas simply double-click inside the transform bounding box in order to nish the operation. Use the Move tool, if necessary, to nesse the position of the spaceship relative to the other elements in the collage; use the arrow keys on your keyboard for ner control. Give the spaceship layer a descriptive name, and save your le again.

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EXPERIMENT WITH LAYER OPACITY AND BLENDING MODES

We can help the sun to interact with the other layers in the le by experimenting with opacity and blending modes. Target the sun layer in the layers panel and use the controls at the top to assign an opacity of 80%; set the blending mode to Screen. In your collage, you will notice that the sun becomes partially transparent and begins to blend with the stareld in the background. Experiment with other blending mode and opacity settings until youre happy with your le. Save your le one last time.

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G R A P H I C C O M M U N I C AT I O N S 2 5

Raster Graphics: Resolution

Graphic Communications 25>Digital Skills for Visual Media

MEASUREMENT: UNDERSTANDING RESOLUTION Photoshop is a raster-image editor that works primarily with images that are made of pixels. In contrast, Adobe Illustrator is a vector-based illustration program that works with les based on mathematical descriptions of objects with strokes and lls. One of the main dierences between these two graphic formats is that, while vector artwork is innitely scalable, raster images are not; after a certain point, the image quality degrades as you enlarge a raster image.
RESOLUTION

Resolution is simply a quantication of how many pixels there are in a specic unit of measurement in an image. In America, that unit of measurement is an inch, so we speak of pixels per inch or PPI to describe the resolution of a Photoshop le. In a 300 PPI le, there are 300 pixels for every inch in the image. Sometimes you hear resolution expressed in dots per inch or DPI. This is usually used when speaking about a device whose resolution
Think of a Photoshop document like a piece of digital graph paper, with each square representing a pixel of a certain color.

does not change, specically a printer or other output device. Resampling This refers to changing the number of pixels in an image. In Photoshop, this is accomplished in the Image Size dialog box. Downsampling This reduces the number of pixels in a le, throwing away pixels forever. This makes the image smaller in pixel dimensions. Upsampling This increases the number of pixels by adding new pixels to a document. This makes the image larger in pixel dimensions. Upsampling is almost always undesirable, and can degrade the quality of an image.

The Image Size dialog box, used for image resampling

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RESOLUTION: OUTPUT TARGETS The target resolution for pixel images depends on the destination of those les; the rules for each destination are summarized below.
INTERACTIVE MEDIA

Images that are to only be viewed on a computer monitor, such as image assets for a website, are always specied according to the raw number of pixels the les contain. Websites designed around modern browsers are usually about 1000 pixels wide.
DESKTOP PRINTERS

For a desktop laser printer, divide the printers resolution by four to get the target resolution for a grayscale or color image. Usually thats around 150 PPI. And line art (bitmap) needs to be 600 PPI to print with clean, smooth edges. For a desktop inkjet printer with a resolution of 720 DPI, a grayscale or color image will look good at 200 PPI, and line art (bitmap mode)image will look smooth at 300 PPI.
OFFSET PRINTING

If you are preparing a color or grayscale image to go to a commercial printing press or duplicator, ask the printer to tell you the halftone line frequency, which is measured in terms of lines per inch (LPI). Double the LPI to get the resolution: Resolution = Line screen frequency x 2, or PPI = LPI x 2 Here are some common line screens and their uses: Photocopying: 65 Silkscreen Printing: 65100 Quick Printing (Paper Plates): 75 Newspaper: 85 Magazine: 133, 150 Art Magazine, Fine Printing: 150, 300 If you cant get the LPI, use 150 PPI for screen printing, quick printing, photocopying and newsprint, 300 PPI for magazines and other oset printing with color and grayscale images. For line art images (bitmap mode), use the maximum resolution of the imagesetter (usually 1200 PPI). If you dont know the maximum resolution of the imagesetter, use a resolution of 1200 PPI.

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TUTORIAL: EXPLORING IMAGE SIZE This exercise will take you on a tour of one of Photoshop's most important dialogues: Image Size. Navigate to the exercise folder in our class area on the server. Find and open the file Image Size. In Photoshop, go to Image > Image Size to open the dialogue. Lots of information here; let's dissect what we're seeing. At the top of the dialogue you'll see the raw pixel count in the file. In this case we have an image that measures 900 x 600 pixels. Working with these numbers is very important when you're creating or resizing raster graphics that will end up on a website, or in a project that will be viewed on a digital display of any kind. The Document Size portion of the dialogue shows you the physical dimensions and the resolution of the file. In this case, our image is just over 12 x 8 at 72 PPI. The information here is useful when you're preparing imagery for print projects. You have many dierent measurement systems available to you in the popup menus in this part of the dialogue; poke around to see the available options. The last crucial control here is the Resample Image checkbox. Resampling is the process of either adding or subtracting pixels from a raster le. When Resample Image is enabled, all the elds in this dialogue are editable; you are giving Photoshop permission to add or subtract image pixels based on your target size or resolution requirements. In general, it is safe to reduce the pixel count in a file, to reduce the resolution or to make an image physically smaller. All these operations throw away pixels in the image that are not needed. In general, you always want to work with the smallest possible les that will still reproduce optimally given your particular project. Resizing an image in a way that increases the pixel count in the file generally degrades the quality of the image. Try increasing the resolution here to 300 PPI and then press OK. You'll generally see a softer image where the artifacts of JPEG compression are more obvious. Type Cmd-Z to undo this operation. Much better! Jump back into Image Size and uncheck Resample Image. you'll notice that the pixel count in the le is no longer editable; unchecking this option revokes Photoshop's permission to add or subtract pixels from the le. You'll also see that while the width, height and resolution elds are still editable, they are now connected to each other in a way that they were not when Resample Image was enabled. Later in this section you will explore a technique called "resizing without resampling" that will elaborate 68 on the utility of this control.

Graphic Communications 25>Digital Skills for Visual Media

EXERCISE: RESAMPLING A FILE The exercise will explore the concept of resampling in greater detail and will address a scenario you are all certain to encounter: what do you do when a client supplies a raster graphic that is bigger than you need? The answer, of course, is to turn to Image Size! Navigate to the exercise folder; find and open the file Resample. In Photoshop, go to Image > ImageSize [or invoke the dialogue with the Cmd-Option-I shortcut]. Hypothetically, let's say we need this image to be 6 x 4 inches at 300 PPI, a resolution sucient for most print projects. Image Size is telling us that we have a le that is the right physical size, but the resolution is far greater than we require. This is a situation you should address decisively! All those extra pixels make your le bigger, make your computer slower, and tragically do not improve the quality of the image. Swipe through the resolution eld and enter your desired resolution: 300. Notice when you do this that the pixel count in the le goes down, and le size itself goes from almost 25 MB to only 6 MB. Be sure that "Resample Image" is checked and click OK to accept these changes. Back in Photoshop, your image will be smaller, but the visual integrity of the photograph has been maintained. You can use this same process to change the number of raw pixels in a le, change the physical dimensions of an image, and even resize a le according to other units of measure.

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EXERCISE: RESIZE WITHOUT RESAMPLING In this exercise, you'll explore the nuances of the Resample Image checkbox. To get started, find and open the file Resize.jpg.
THE CONCEPT

This image was emailed to you by a client to be used in an article in your magazine. You must assess the le and prepare the image for print. Lets say this le needs to be at least 3 inches wide at 300 PPI to work in the layout you've prepared. So, go to Image > Image Size to see what we have here. You might be tempted to dismiss the le as unusable based on the number in the resolution eld - it's only 72PPI. But look at the physical size of the image: 13.8 x 9.5, much bigger than you need. We can use Image size to compress the pixels in this le into a smaller physical size, thereby increasing the resolution.
UNCHECK RESAMPLE IMAGE

In Image Size, if you uncheck "Resample Image" you lock-in the number of pixels in the image. In this way, we can resize the le without resampling to see if there are enough pixels for the size and resolution requirements of this job. So uncheck "Resample Image" and enter your target resolution into the resolution eld, in this case 300PPI. Notice how the physical size of the le [width and height] changes dramatically when you do this, but that the le size and number of pixels stays the same [unlike in the previous exercise]. What you are doing here is compressing a xed number of pixels into a smaller physical space, eectively increasing the resolution of the image. So in the end, our story has a happy ending: you do in fact have enough pixels to run the image at your desired size and resolution.

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EXERCISE: EXPLORING MANUAL SELECTION TOOLS Navigate to our class folder for today and open the le Statue.psd. Well use this cute little cherub to explore the manual selection tools. Our goal here is to make a selection around the statue, to create a silhouette that hides the original background in the photo, and then move the statue into a new background. Fun!
ANALYZE THE IMAGE

Your rst step in any selection challenge should be to analyze the image and decide on your strategy. You should be looking at the shape of the object (is it geometric or organic?) and at the contrast between the object and its background. In this case, we dont really have any geometry or contrast to exploit so well have to generate the selection manually using the Lasso Tool.
EQUIP THE LASSO TOOL

[L from the keyboard]. This tool works by clicking, holding down the mouse button, and dragging along the edge of the object you want to select. Experiment for a moment to get the hang of the way the tool works. Type Cmd+D to deselect when youre ready to begin in earnest.
MAKE A ROUGH SELECTION

Use the Lasso to make a rough selection around the statue. Be as careful as you can, but dont worry if your outline is not perfect.
REFINE YOUR SELECTION

Selections almost always require a few rounds of proong and renement. Drag with the Shift key held down to add areas to your selection; drag with the Option key held down to subtract areas. You can also put the Lasso into add or subtract mode using the icons in the Options Bar. At the end of this step, you should have an accurate selection around the statue.

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MODIFY THE EDGES

The Select menu has many useful commands for modifying the edges of a selection. Well now use of few of them to create a soft silhouette that is free of edge artifacts. Go to Select>Modify>Contract. Contracting the edges of a selection is one way to ensure that all of the background is hidden in the nal silhouette. Contract your selection by 4 pixels. Now go to Select>Modify>Feather. Feathering a selection makes the edges softer. Feather your selection by 2 pixels.
CREATE THE SILHOUETTE

Our goal here is to create a silhouette that hides the original background in the photograph. You might be tempted to simply erase or delete those pixels but this is never a good approach to building Photoshop les; once those pixels have been deleted they are gone forever! Instead, well build the silhouette non-destructively. With your selection active, go to Layer>New>Layer Via Copy [Cmd+J]. This places a copy of the selected pixels onto their own layer, leaving the original pixels intact.
REFINE THE SILHOUETTE

A few more moves in the Layers panel will complete this le. First, use the eyeball icon to turn the original background layer o. Next, name your new layer SoftAngel. You should see the angel set against a transparent background. Create a new layer in your document, and place it in between the two existing layers in the le. With this new layer targeted, go to Edit>Fill. Fill the layer with white. Name this new layer WhiteFill.

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CREATE A SIMPLE COLLAGE

Let's move the angel into a new background, just to complete the exercise. Target the SoftAngel layer and type Cmd-A to select all the pixels. Now type Cmd-C to copy them to the Clipboard. Navigate to the exercise folder; nd and open the le Fullmoon. jpg. With this new image as your active le, Paste the angel into the document with Cmd-V. Name this layer Angel. Use the Move Tool to position the statue along the bottom edge of the le. Admire the results! Save this le as LastnameAngel.psd. Turn it in along with the other les from this section.

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EXERCISE: EXPLORING AUTOMATIC SELECTION TOOLS Navigate to our class folder and open the le Elephant.psd. This behemoth will help us to explore the automatic selection tools.
ANALYZE THE IMAGE

Once again, look at the image and pay attention to shape and contrast. In this case we have a lot of contrast between the elephant and the blue background. That contrast will allow us to make this selection using an automated tool, in this case the Magic Wand. Take note, however, that the background in this case is not totally uniform, something that will come into play as we build this le.
EQUIP THE MAGIC WAND

[W from the keyboard]. Be sure the Magic Wand is selected and not the Quick Select tool before you begin. Have a look at the Options Bar: the tolerance for this tool should be set to 32, the default. The tolerance value determines how many pixels are selected when you click in an image with this tool. Because we have a nearly uniform background, well begin the selection by selecting all the blue in the image. Click in the upperright corner of the image. You should see a selection that stops when it gets to the shadow being cast underneath the elephant. We could x this selection in a number of ways; lets see if a dierent tolerance value will give us a better initial selection. Type Cmd+D to deselect. Go to the Options Bar and increase the tolerance value to 100. Now click in the same area; you should see a selection that perfectly describes the elephant.

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INVERT THE SELECTION

Right now we have the background selected, rather than the elephant. To select the animal, go to Select>Inverse (Shift+Cmd+I). This turns your selection inside out and gives you the result you need.
SAVE YOUR SELECTION

One strange thing about selections and Photoshop is that you need to take an extra step to save a selection in a document. With your selection active, go to Select>Save Selection. In this dialog box, give your selection a descriptive name and click OK. Now when you save your le, the selection will be saved along with it, ready for you to use again if you need to. Get into the habit of saving any selection that takes you more than a few minutes to generate.
LOAD THE SELECTION

How can you retrieve a saved selection? Just load it from the Select menu. In your le, type Cmd+D to deselect the elephant. Now go to Select>Load Selection. In this dialog box, simply chose the selection you saved earlier and click OK. You should now see an active selection in the le. Saved selections must be activated in this way before they can be used.
CREATE A COLLAGE

Find and open the le Desert.jpg. As you did before, copy and paste the elephant into this new background. Name the layer Elephant. Target this new layer and go to Edit > Transform > Flip Horizontal. Use the Move Tool to position the Elephant anyplace you'd like in the new background. This may not be the most convincing photomanipulation, but you've got to start somewhere! Save this le as LastnameElephant.psd. Turn it in along with the other les form this section.

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G R A P H I C C O M M U N I C AT I O N S 2 5

Raster Graphics: Digital Color

Graphic Communications 25>Digital Skills for Visual Media

COLOR MODES: RGB & CMYK Color can be a complex issue for computer users. There are many variables and very few settings that can be considered universal. Because of this, it is important to develop an understanding of dierent color modes. Photoshop has four primary color modes that you should be aware of. Bitmap: Each pixel can have only 1 of 2 possible states: pure black or pure white. Lineart [simple logos, type] is sometimes scanned into this color space. Grayscale: Each pixel can have one of 255 possible tonal values ranging from white to gray to black. The grayscale color space is used for simple 1 and 2 color offset print projects. RGB: This is the color space of digital devices. Image assets for interactive media must be converted to RGB. Each pixel in an RGB file is assigned a shade of Red, Green or Blue light. For each color, there are 255 possible values. RGB is additive colorcolors are dened by varying amounts of red, green, and blue light100% of each of the three colors produce white. An easy way to remember that RGB is additive color is to remember that by adding more color the result is closer to white. Because RGB color is transmissive, black is the absence of light. CMYK is the color model of oset printing, and describes the Cyan, Magenta, Yellow and Black ink that is used in traditional 4-color process printing. Each pixel in a CMYK le is assigned an intensity of Cyan, Magenta, Yellow or Black ink. CMYK is subtractive colorpigments absorb light waves of particular colors and reect light waves of other colors. In other words, magenta ink absorbs (subtracts) all wavelengths of color except magenta, which is reected towards the viewers eye. Subtractive color is reectiveblack absorbs all wavelengths of light. The color wheel demonstrates the relationship between RGB and CMYK color. Notice that cyan is opposite red. This means the two colors are complements or oppositespure cyan has absolutely no red in it. When cyan is displayed on your monitor you are viewing a color composed of 100% blue and green and no red. The same relationship exists between blue and yellow, and green and magenta.

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DEVICE DEPENDENCE

The two color models most commonly used by screen and print designers are RGB and CMYK. Each of these color models are device depen dent: the same color description can vary from one device to another. For example, an image printed in CMYK on an oset press will look dierent from the same image output to a color laser printer. The same image, in RGB, will look dierent on a website. It is this device dependency that creates much of the frustration surrounding computer-generated color images.

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TUTORIAL: MAKING COLOR SPACE CONVERSIONS This exercise will take you through Photoshop's primary color spaces and show you how to convert between them. Navigate to the exercise folder; nd and open the le ColorSpaces. Photoshop has three primary color spaces: CMYK, RGB, and Grayscale. The color space of a raster asset must be in sync with the color requirements of the project in which it will be used; dierent le destinations [print, web, mobile] have dierent requirements. Getting the color space wrong can doom your project!
RGB COLOR

Photoshop makes it easy to discern the color space of a digital le, and to convert from one space to another if necessary. You can always tell at a glance what color space a le inhabits by looking at the title bar. In this case, you can tell that this image is an 8-bit RGB le. RGB is the color space of digital devices; it is the correct color space for assets that will be used in websites, mobile applications and other projects that will be viewed on a monitor, tablet or smartphone. Photoshop stores the color information for each of the core color components of this color space in separate color channels. Go to Window > Channels to see where these channels are managed. Leave Channels open as we move this le into dierent color spaces.
CMYK COLOR

You can easily change the color mode and bit-depth of a le through the menu commands in Image > Mode. This process is deceptively simple, but you should give serious thought to color conversions before you actually make them. For now, choose Image > Mode > CMYK to convert this RGB le to the CMYK color space. How did your le change as a result of this conversion? You should now notice four color channels in the Channels Panel, your le size jumped to 3MB, and there were subtle color shifts in the image. We will explore some of the details around this RGB to CMYK conversion in a later exercise. CMYK is the color space of the printing press. Any raster graphics used in projects that will be printed with ink on paper will need to be converted to CMYK at some point in the workow.

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GRAYSCALE

Let's make one more conversion. Go to Image > Mode > Grayscale. Photoshop converts all your image colors to grays, and reduces the color components of the le down to a single gray channel. True Grayscale les are useful in simple one and two color print jobs, but this color space is never used in screen design projects.

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TUTORIAL: TROUBLESHOOTING RGB > CMYK This exercise will explore the potential pitfalls that are inherent in the RGB to CMYK conversion. Find and open the file Baloons; we'll use this image to illustrate a few important points about this slippery issue. One reason that the RGB to CMYK conversions can be so tricky is that each color space has a dierent gamut. A gamut is a technical term for the range of possible individual colors that are available in a given color space. Unfortunately, the range of colors that can be reproduced in CMYK is far smaller than the range available in RGB. Practically, this means that colors can shift, sometimes dramatically, when you convert between these two color spaces. In general, the more saturated the color, the more likely it will be to shift in CMYK. If a print client gave you an image like the Baloons le it should immediately trigger alarm bells. The super-saturated colors in the RGB le are way outside of the range available in CMYK. There is nothing that can be done technically about the uneven mapping between the RGB and CMYK gamuts. But Photoshop does give you some very useful tools that you can use to preview and anticipate the way an image might change as you prepare it for print.
SOFT PROOFING

Soft proong simulates a color space conversion and allows you to visually assess the color before concretely committing to the conversion. With the CMYK le open, go to View > Proof Colors [Cmd-Y]. The soft-proong mode will be reected in the document title bar, and if you toggle in and out of the preview you'll see a dramatic shift in the colors. You can use Photoshop to soft-proof almost any color conversion
GAMUT WARNING

For an even more dramatic view of how the colors in a le might change go to View > Gamut Warning. The Gamut Warning mode creates a gray overlay to highlight pixels in the image that are outside of the gamut of the proof space. In this case, we see that almost all of the colors in this image will shift in some away when the le is converted into CMYK. Not all RGB to CMYK color conversions are problematic. But if a client gives you a saturated RGB le for a print project, these techniques will help you anticipate and communicate about how the image will reproduce on a printing press. 81

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EXERCISE: PREPARE AN IMAGE FOR PRINT Preparing assets for print or screen projects revolves around three core le properties: resolution, color space and le type. The next two exercises put all of these variables together and take you through the process of preparing assets for print and screen respectively. Files optimized for print require enough resolution to reproduce without looking pixelated, must be in the CMYK color space, and should be saved in an uncompressed le format, usually TIF, EPS or PDF. Let's take a le that was prepared for a website and repurpose it for a print project. Along the way you will revisit each of these three core variables and make changes for a new destination. To get started, nd and open the le Resize.jpg.
THE CONCEPT

Assume that this image was emailed to you by a client to be used in an article in your magazine. You must assess the le and prepare the image for print. Many clients do not understand that the rules of resolution for web and print are very dierent. You should always assess les that a client gives you to make sure they have enough pixels for their intended destination, in this case your magazine. Lets say this le needs to be 2.5 by 2or biggerat 300 PPI So, go to Image>Image Size to see what we have here. You might be tempted to dismiss the le as unusable based on the number in the resolution eldits only 72 PPI. But look at the physical size of the image: 12" x 9" is much bigger than you need. We can use Image Size to compress the pixels in this le into a smaller physical size, thereby increasing the resolution
CHECK RESOLUTION

In Image Size, if you uncheck Resample Image you lock-in the number of pixels in the image. In this way, we can resize the le without resampling to see if there are enough pixels for the size and resolution requirements of this job. So uncheck Resample Image and enter your target resolution into the resolution eld, in this case 300PPI. Notice how the physical size of the le (width and height) changes dramatically when you do this, but that the le size and number of pixels stays the same. What you are doing here is reducing the size of a pixel, or compressing a xed number of pixels into a smaller physical space, eectively increasing the resolution of the image. 82

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CONVERT COLORS

We need to do two more things to get the image ready for print. First, go to Image>Mode>CMYK Color to change the color mode of the le. Notice the subtle color shift that occurs when we switch color spaces.
SAVE AS TIFF

Finally, we need to save the le in a format that is optimized to work with a page layout program, in this case TIFF. Choose File>Save As and chose TIFF from the format popup menu in that dialog box. Accept the default choices in the TIFF Options dialog box that follows, although you should make sure that your document is being saved in Macintosh format. To nish up, save your le to the Desktop and name it like so: LastName_Print.tif.

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EXERCISE: PREPARE AN IMAGE FOR SCREEN This exercise will take you through the steps required to prepare a photographic image for a website or other screen design project. It will be our rst look at the Save For Web Dialogue, but it will combine many of the things you have learned so far about working with raster graphics. Navigate to the Exercise folder; find and open the file Mouseboat. psd. We want to take this layered Photoshop le and save it in a format for a website. Have look at some of the characteristics of this le: CMYK color space, 300 PPI, Layers: all of these will have to be changed to prepare the image for the web. First, well make a at copy of the le in a way that will ensure that we retain the layered version. Go to Image>Duplicate; check Duplicate Merged Layers to create a at copy. Name your new le MouseBoatFlat and click OK. You now have a at copy of the original le. Jump back to the layered le and close it. ALWAYS keep your native psd les archived with a job: you never know when you might need the originals! Jump back to MouseBoatFlat. Use Image > Mode to change the color mode to RGB Color. Now go to Image Size and resample the le so that it is 600 pixels wide; this is our target size for the le.

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Were nally ready for Save For Web! With our le active, go to File>Save For Web. This powerful dialog box lets you save web graphics in a variety of formats, and it lets you preview the les with dierent settings before you commit to one set of options. First, lets see just why JPEG is recommended for photographic images. Set the display to 4-up. Then go up to the upper right part of the dialog box and choose GIF as the le option. Set the number of colors to 32 and have a look at the previews. Yuck! Can you see how all the smooth color transitions have been posterized by the GIF format? Fortunately JPEG will yield better results. Set the le format menu to JPEG and from the tiny popup menu in
The Save for Web and Devices dialog box

the upper-right choose Repopulate Views. You should now see your le being previewed with dierent JPEG compression settings.JPEG is a lossy compression method which means that it achieves its image compression with methods that can degrade image quality. The trick here will be to produce a small le without creating noticeable JPEG artifacts. To see what you should be avoiding, target the preview in the upper right and change the quality setting to Low. Zoom in a few levels and compare this version with the original image. See the blocky, odd shapes especially around high-contrast areas? Those are the JPEG artifacts we want to avoid. Set the quality back to High and play with the dierent previews to compare dierent settings. What do you think the lowest possible setting is? Lets say that were going to stick with 50 for our quality setting. That takes a le that started out at just over 1 Megabyte and gets it down

Zoom in to check for jpg artifacts

to just over 50K. Pretty good! For now lets save this le! Click the save button; be sure Images Only is enabled and save the le to the Desktop. Youll now be bumped back into Photoshop; your new le will be waiting for you back in the nder. Feel free to open the le you just optimized to have a look.

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EXERCISE: A HAND-TINTED PHOTOGRAPH In this exercise, you will colorize a black and white photograph using layers and special blending modes for applying the color. The le you build here will put together much of what you've learned about Photoshop so far in this course. Find and open the folder Colorize in the exercises folder. This folder contains a few images that work well for a project like this. Choose the one you like best and open it in Photoshop.
GETTING STARTED

The le you just opened is a grayscale jpeg. Before you can add color and layers to the image, you'll have to change a few of the specications of the le. First go to Image > Mode > RGB Color. This changes the color mode of the le so that you can colorize it. Now go to File > Save As. Give the le a descriptive name, change the le format to PSD and save the le on the Desktop. Now you're ready for action.
LAYER-BASED PAINTING

This le will use layers, the Paintbrush and the layer blending modes to blend your colors with the detail in the original image. Spend a few moments planning out your approach to the le and then create a few layers for each color you plan to use. Part of the beauty of this le will be the way you build it: each color or object in the original image will require a dierent layer. Make at least ve separate empty layers in your le; give each layer names to describe the item that they will colorize. Feel free to create more layers as you work through the project. Save your le.
DIGITAL PAINTING

Painting in Photoshop is just like painting with a real paintbrush. Equip the Brush tool from the Photoshop Tool Panel, and use the color picker to assign the foreground color you want to use. Be sure the right layer is targeted before you paint! Use the icons in the Options Bar to change your brush size and edge properties. Use the Eraser to x mistakes and cleanup your lines.

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THE BLEND MODES

Photoshop has an elaborate system for visually blending layers together called the Blending Modes. In this case, you will probably get the best results by changing the blending mode of each of your layers to Color. You can do this at any time during this project using the popup menu in the Layers Panel.
MANAGE THOSE LAYERS

Once you have a painting worth framing, take a few moments to manage the new layers you created. First, be sure each layer has a descriptive name. Then, select all the layers and type Cmd - G to place them into a Layer Group. This is an easy way to organize the Layers Panel and build Photoshop les that are easy for you to navigate. Review your le and make sure that its perfect. Save the document one last time and move on. These techniques will surely come in handy for the nal project in this section of the class.

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R aster Graphics: Type

Graphic Communications 25>Digital Skills for Visual Media

WORKING WITH TEXT IN RASTER APPLICATIONS Photoshop has a full compliment of type tools, but you should understand some of the nuances of working with type in a raster program.
FOR PRINT PROJECTS

You will always get better results setting type in InDesign or Illustrator; this is especially true for long passages of type. Photoshop is best-suited to creating type that will be integrated into a continuous tone image or illustration. One issue around setting type in Photoshop is that most at le formats rasterize the vector letter forms, resulting in soft edges and degraded legibility. Saving Photoshop les that contain type in either PSD or EPS formats can preserve the vector information in the digital fonts.
FOR SCREEN PROJECTS

The typographic content of websites is generally not set in Photoshop, but the program is used as a type layout tool for a variety of projects such as icons, games and application interfaces.

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TUTORIAL: FONT MANAGEMENT IN PHOTOSHOP Scenario: you have created a Photoshop document at home using fonts from outside of the lab. You bring your le to school, but neglect to bring the fonts with you. Are you doomed? Read on for the gory details. Photoshop is actually quite forgiving when it comes to situations like this, certainly more so than any other Creative Suite application. To see this in action, navigate to the exercise folder; find and open the file Missing.psd. This le has been setup on purpose to trigger the series of alerts you'll see when you try to open a le for which you do not have the fonts installed. You get a warning when you open the le, a yellow exclamation point next to the type layer, and an extra stern admonishment when you try to edit the layer. Check out this le now for a tour of what we're describing. This is the key: Photoshop will preserve the appearance of the type in a le for which the fonts are not active, and will even let you edit the non-type layers in the le without messing with the type. The real problem arises when you try to edit the type layer; that's when your beautiful font gets replaced by something grotesque. In this le, click into the type to attempt an edit and you'll see exactly what happens: yuck! You can easily avoid problems like this by being obsessive about your le management: if you use a typeface that you know is not installed in our labs, be sure to archive it along with your digital les.

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EXERCISE: WORKING WITH POINT TYPE Photoshop gives you two basic options for adding type to your compositions: point type and paragraph type. Both options are contained in a special type layer with a unique T icon; whenever you see this icon you know that the layer contains editable text. Point text is perfect for simple typographic treatments containing one or two words. Navigate to the exercise folder for today; find and open the file Moon. In this exercise, you will add a single word to accompany this image, learn about basic type formatting controls and nally spice up the collage using a few layer techniques from earlier in this section.
ACTIVATE FONTS IN SUITCASE

Use Suitcase to activate a few of your favorite Sans Serif fonts for this le. In the screenshots the typeface is TradeGothicBold.
ADD A TYPE LAYER

Back in Photoshop, equip the type tool [T] and click once in the middle of the canvas; a single click like this will generate a point type layer. You should see a blinking I-beam cursor. Type out the word "Innity "and click the checkbox in the options bar to complete your edit. Depending on your settings, your type may look funny but don't worry; you'll format it in a minute. For now, have a look at the Layers Panel: you should see a new layer with a special T icon. When you add type to a Photoshop le, the program automatically creates and names a special layer like this to contain it.
FORMAT THE TYPE

In order to target a type layer for global edits, it must be active in the Layers Panel and the Type Tool must be equipped. Basic formatting controls are located in the Option Bar, or in the Character & Paragraph Panels. These panels are very similar to the type formatting panels that you'll encounter across the Creative Suite. Use the iconic shortcut in the Options Bar to display these panels now. Use the Character Panel to make a few changes to the type in your le. Choose one of the typefaces you activated earlier, and bump it up to about 50 points. Click in the color tile and assign it a deep red [#970606 is used in the sample le], and nally use the popup menu in the Character Panel to make the text all caps. Back in Photoshop, use the Move Tool to reposition the type as you see t.

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REFINE THE FORMATTING

You can use the tracking commands to add horizontal space in between each character. Jump back into the Character Panel and set the tracking to about +30.
CHANGE LAYER OPACITY

The type will blend better into this mysterious background if we add some simple visual eects to it. Target the type layer and use the controls in the Layers Panel to set the opacity to about 50%. Much better! If you have the time and inclination, feel free to rene or add to this le in any way. When you're happy with your collage, save it and move on.

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EXERCISE: WORKING WITH PARAGRAPH TYPE Paragraph type is useful when you need to set longer passages of text. In this exercise, you will combine a pattern, an image and a quotation; along the way you'll be able to practice some basic paragraph formatting commands, and review some essential techniques from earlier in this section.
ACTIVATE FONTS

Use Suitcase to activate Bodoni. This is a very elegant typeface that lends itself well to the collage you will create.
CREATE YOUR WORKING FILE

Jump into Photoshop. Make a new document that is 1000 x 700 pixels. Navigate to the exercise folder; nd and open the le Pattern; this will make a perfect background. Copy and paste the pixels from this le into your working document. Name the new layer Pattern. Save your le to the Desktop.
ADD THE HAIR IMAGE

From the exercise folder, open the file Hair. Copy and Paste these pixels into your le; name the new layer Hair. The hair layer will have to be transformed to t into the lower-right corner of the collage. Invoke Transform by typing Cmd-T and rotate the layer into position. Use the Move Tool to position the hair graphic as you see in the screenshots.
REFINE LAYER OPACITY

Before you add the type, you need to tone down the background you just created. Take Pattern down to 30%, and Hair down to 20% opacity.
ADD THE TYPE

Open the text le in the exercise folder. Select all the text with the Cmd-A keystroke, and then copy the text into the clipboard. Switch back to Photoshop. Equip the Type Tool. Before you paste the text, click and drag in the le to create a paragraph frame for your type. The type you paste into this frame will automatically ow into the margins created by this frame. The frame you drag out should be inset from the edge of your canvas by about 50 pixels.

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FORMAT THE TYPE

Lots of details here so pay attention! First, use the Options Bar to assign Bodoni Bold Italic as the typeface for the layer. For now set the size to 40 points and assign a color of 160R 90G 10B. Use the icons in the Options Bar to align the type on center. Notice how the text all wraps to the dimensions of the frame you dragged out. Click into the text and enter a hard return after the word "not" and another one after the word "feet." "Your type layer should now contain three separate lines. You want to format the rst line so that it is much bigger than the other two. Swipe through the rst line to select the three words it contains. Bump this type up to 125 points in size. Accept your type edits and save your le. You will now increase the leading in the two smaller lines of type, adding vertical space in between them. Triple-click in each line to select it entirely. Now invoke the Paragraph Panel and increase the leading to 60 points. Accept your edits and save again.
FINAL REFINEMENTS

Use the Move Tool to position the type as you see in the screenshot; you want it to overlap the woman's hair. Finally, make the type interact with the hair graphic by changing its blending mode to Multiply. Make any other changes or edits that inspire you. When you're happy with the collage, save one last time and move on.

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EXERCISE: A CUSTOM BLOG HEADER In this exercise, you will create a custom header for a blog devoted to the world's best football team: FC Barcelona. You should now understand Photoshop well enough to be able to build this le with only minimal help. Jump into Photoshop and make a new le that is 1000 x 288 pixels. These are the exact dimensions of the custom header supported by the default theme in Wordpress. Now go to Edit > Fill and ll your background layer with black. Your le will be complete when you've nished the following additional steps: Add the stadium image. If you reduce the layer opacity, it will blend with the dark background. Add the team logo. Reposition and transform as necessary. Add the type. The team typeface is TradeGothicBold Condensed. It is set at 125 points and 30 points. The red color is 165R 0G 0B and the blue is 0R 83G 165B. Refer to the sample le for guidance as you work through the exercise. As always, feel free to embellish this in any way you see t. If you have the time, you can even create your own unique version of the header.

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EXERCISE: BUILDING A MORE COMPLEX FILE This exercise will take us through some of the key concepts weve been learning in this class so far, with a focus on layers and selections. This will also be an opportunity for you to test just how much youve learned about Photoshop: there will be instructions for most of the steps in building this le, but youll be on your own for some of it. Lets dive in!
OPEN THE FILE LIGHTHOUSE.PSD

This will be the central image in the collage youll build. In your le, well replace the existing sky with something more dramatic, experiment with dierent color treatments, and add a few planetary bodies to create a more fantastical atmosphere.
MAKE A NEW DOCUMENT

In Photoshop, make a new le that is 600 x 1000 pixels at 72 PPI. Whenever youre building a collage its best to start out with a new empty document rather than building on top of one of your source images. Make Lighthouse your active le. Use the selection tools of your choice to generate a selection of the lighthouse and the rocks in the foreground. With this selection active, copy and paste the lighthouse pixels into your working le. Photoshop will automatically make a new layer; name this layer Lighthouse. Use the Move Tool [V] to reposition the lighthouse and anchor it to the bottom of the le. Save your le to our exercise folder using the class naming protocol.

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ADD THE NEW SKY

Find the le NewSky.psd. Use the same techniques outlined previously to add the sky to your le. The sky layer should be underneath the lighthouse in the layer stack. Save your le.
ADD SOME PLANETS

Find the le DesertPlanet.psd. Select and add this planet to the scene. You will probably have to scale (Free Transform) the planet to make it t into the new sky. Do the same for Cloud Planet. Since this image has a black background, you can just bring the whole le in and then set the layer blending mode to Screen. Adjust the stacking order so that this planet is underneath the lighthouse but on top of the new sky. Transform as needed. Save your le.
ADD TYPE

The neutral area in the foreground is perfect for some type.Use the type tool and the typeface of your choice to add type in that area. In the sample le, we've added the words Heavy Weather.
CREATE A FRAME

You can use the stroke command to add a simple frame around all the elements in this le. First, make a new layer at the top of the layer stack; name it Frame. Then, select all the pixels in the document with Cmd-A. Then, go to Edit > Stroke. Add a 20 pixel stroke that appears on the inside edge of the selection. Save your le.
FINISHING TOUCHES

There are many ways for you to add additional elements to rene the collage; try at least one more element to your le. Add another planet, experiment further with opacity, color and blending modes, add additional image elements. When youre happy with your collage, save it one last time. Hope you enjoyed this exercise!

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Final Project

Graphic Communications 25>Digital Skills for Visual Media

FINAL ASSIGNMENT: A CREATIVE SELF-PORTRAIT This assignment is designed to give you an opportunity to put all your new Photoshop skills to work in building a le where you will make most of the creative decisions. The idea is to create a selfportrait using an image that you supply. Your are not required to use a photo of yourself for this exercise: if youd prefer, you can make your best friend, your favorite celebrity or politician, or even your pet the star of your le. You can do whatever you want with this assignment, but be aware that the nal les are due at the end of this class session; use your time accordingly! And if you need inspiration, see the folder of samples on the server. Lets get started!
PROJECT REQUIREMENTS

When you've assembled your nal le, review this list to be sure that you have met each of the following requirements: File specs. 900 x 900 pixels, RGB or CMYK color. Imagery. Combine your central image with at least 2 other images. These extras can be objects, textures or any graphic embellishment you can dream up. Type. Use a type layer someplace in your le. Frame. Create a simple frame to contain your portrait. Layer Management. All layers should be named and placed into Layer Groups. Delivery. Turn in three dierent versions of this le: 1 layered PSD le, one at RGB JPEG, 1 at CMYK TIFF. Place these les into a single enclosing folder. Be sure to archive these les for later class projects.
BUILDING THE FILE

Brainstorm. You will always be more ecient on the computer if you have a clear idea of what you want to create before you open the software. Take a few moments to plan out your le; create a simple outline or sketch and use that as you assemble the elements in Photoshop. Build a working file. Open Photoshop. Go to File>New and create a new document that is 900 x 900 pixels. Make sure your le is in the RGB color space. Click OK to open the le. Create your collage. Add the portrait image; copy and paste the other images into the working le.

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Add type. Set your name in your favorite typeface or use type as a textural element. There must be one live type layer in your nal PSD le. Create a frame. As a nal step, create a simple frame to contain your collage. You can create a frame from scratch in Photoshop, or nd a separate image to use.
HELPFUL TIPS

Save your document frequently as you work. Push the limit! Many of you have worked in Photoshop before; feel free to go beyond the basic project requirements.

FINAL STEPS

Review your work. Look your le over and review the production work in it. Are the selections clean? Do the elements all work together? Have you satised all the project requirements? Layer Management. Every layer in your le should have a descriptive name. When your le is complete, place all the layers into one or more Layer Groups. Turn in your final files. You will turn in three separate les for this project: Layered RGB PSD le [Lastname_PSnal.psd] Flat RGB JPEG le [Lastname_PSnal.jpg] Flat CMYK TIFF le [Lastname_PSnal.tif ] Place each of these les into one folder named like so: Lastname_PSnal. Copy this folder to your class dropbox. Archive and Backup . On your lab computer, store a copy of this assignment; you should also make a backup copy to your ash drive. You will need these les at the end of the semester so dont misplace them! Hope you enjoyed this project!

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V ector Graphics & Adobe Illustrator

VECTOR GRAPHICS & ILLUSTRATOR


ESSENTIALS : ILLUSTRATOR SETUP, WORKING WITH PATHS DIGITAL COLOR : SPOT COLOR, DIGITAL PAINTING THE PEN TOOL : WORKING WITH PRECISION, THE PEN TOOL TYPE : TYPE ON A PATH, TYPE OUTLINES FINAL ASSIGNMENT: CREATURES!

G R A P H I C C O M M U N I C AT I O N S 2 5

Vector Essentials

Graphic Communications 25>Digital Skills for Visual Media

ADOBE ILLUSTRATOR Illustrator is a vector illustration application. It is used to create scalable artwork such as logos, charts, info-graphics, character models and creative digital illustrations.
VECTOR GRAPHICS

Vector graphics are comprised of points and paths. Unlike their raster counterparts, vector graphics are generated mathematically and can be scaled to any size without distortion. This makes a program like Illustrator perfect for projects like logos that may require output in dierent sizes. Another advantage to working in Illustrator is that it generates object oriented les where each element in the illustration is a separate object. Illustrator les are also usually compact, both in memory and in storage.

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ADOBE ILLUSTRATOR: ESSENTIAL CONCEPTS


FILE FORMATS

The native Illustrator le format is .AI. Illustrator can export into raster le formats for web and print.
WORKING WITH IMPORTED GRAPHICS

Illustrator can import most common graphic les for use in illustrations. You can import graphics into Illustrator through the Place command or via copy and paste.
WORKING WITH LAYERS

Illustrator uses layers to organize complicated les, just like Photoshop. Layers can be organized further into Folders which work just like Layer Groups in Photoshop. Layers are less important in simple Illustrator les since the program keep track of objects separately. Illustrator automatically generates layers for the obkects in a le.
UNDOS

Illustrator supports unlimited undos and redos via Cmd-Z


WORKING AREA

The main working area in Illustrator is called the Artboard, Illustrator les can now use multiple artboards in a single document.

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ILLUSTRATOR INTERFACE: KEY COMPONENTS Our exploration of Illustrator will focus on a few key panels: Tool Panel. Contains all the Illustrator tools. Some tools share the same pane in this panel. Control Panel. Use the Control Panel to format objects and type. Pathfinder. Allows you to make simple shapes interact to create more complex shapes. Layers. Just like Photoshop, Illustrator uses layers to manage complex les. Swatches. This panel is used to create and manage colors, tints, gradients and patterns. Stroke. Format strokes applied to paths here Type. Panels Use the Character and Paragraph panels to format type.

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VECTOR GRAPHICS: IMPORTANT TERMS Path. A path is what denes an object. Paths are composed of
Bezier Control Handle

anchor points and segments. Anchor Point. Controls the direction of a path. Paths ow from one anchor point to another much like a connect the dots drawing. Every click with the Pen tool creates a new anchor point and connects the point to the previous anchor point with a line segment. There are two types of anchor pointssmooth anchor points and corner anchor points. An anchor point can also have Bezier Control Handles for creating a curved segment. Segment. The part of a path between anchor points. There are two

Anchor Point

Segment

types of segments straight segments and curved segments. Bezier Control Handles. Handles that extend from an anchor point to create and control a curved segment. The handles can work in unison (smooth), or separate from each other (corner). Smooth Point. An anchor point that creates a smooth or invisible transition between segments. If the direction of one handle is changed, the opposite handle will change as well.

Smooth Point

Corner Point. An anchor point that creates a corner in a path. A corner point can have one, two or no bezier handles. The Bezier handles work independently of each otherif you change the direction of one handle, it will not aect the other. Fill. Color applied to the inside of paths. A ll can be a solid color, a pattern or a gradient.

Corner Point

Stroke. Color applied to a path. Only solid colors should be applied as strokes. Strokes can be of any thickness. The thickness of a stroke is called its weight.

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THE PATHFINDER FILTERS The pathnder lters allow you to make simple shapes interact in order to create more complex shapes. These commands are invoked from the Pathnder Panel [Window > Pathnder]. Pathnder operations require two or more closed paths to be selected in order to work properly.

UNITE New shape will take front color.

MINUS FRONT Front object knocks out background.

INTERSECT Overlapping area is selected.

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EXERCISE: ILLUSTRATOR SETUP You'll need to congure Illustrator in a sensible way before you jump in and start working in the program. This exercise will make some suggestions for an uncluttered setup, and build on the process you already went through with Photoshop in the previous section. Launch Illustrator. You'll nd the application in the Applications folder on your lab computer. First, enable the Application Frame by going to Window > Application Frame.
SET PREFERENCES

Use the menus to navigate to Illustrator > Preferences. This should be your rst stop when learning a new application. Use the left sidebar to jump into the Interface section and choose the Light option for Brightness. That way your screen will always match the screenshots you see in the reader. Now jump into the General section and check the option to Scale Strokes and Eects. This will come in handy later. Poke around in the other program preferences and take note of all the ways you can congure the application.
CREATE A WORKSPACE

Panels and Workspaces work in Illustrator exactly as they do in Photoshop. Create and save a new Workspace with the following panels: Layers & Appearance Color & Swatches Stroke Pathnder Character & Paragraph You will use more panels as your understanding of the program grows, but this is a good starting place.
CREATE SHORTCUTS

Navigate back out to the Finder. Create shortcuts in the Dock and Sidebar for Illustrator. This will make it easy for you to get in and out of the program with a minimum of fuss!

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TUTORIAL: A TOUR OF THE ILLUSTRATOR INTERFACE You should nd yourself right at home in Illustrator after the work you just did in Photoshop. This exercise will take you through the most important components of the Illustrator interface with a special focus on a few of its unique elements. Create a new document. In Illustrator, type Cmd-N to invoke the new document dialogue. In the Prole popup menu, you can choose from a number of useful presets. Chose one and Press OK.
THE CONTROL PANEL

Most of what you see here should look familiar: menus, docked panels and a central work area [the Artboard]. Spanning the horizontal width of the interface is something unique: the Control Panel. In Photoshop, the Options Bar was a place where the current tool was congured; in Illustrator the Control Panel allows you to format the currently selected object. Equip the Rectangle Tool [M from the keyboard] and drag out a rectangle in your artboard. You'll see many options in the Control Panel for assigning formatting to this simple shape, and even to transform it. The controls you see here will change depending on the object that is selected. Some other Adobe applications, most notably InDesign, share this interface convention. Create another new document and notice how Illustrator uses a familiar tab system for managing multiple open documents.
NAVIGATION

Navigate to the exercise folder for today; find and open the file Icon.ai. All of the navigation tips you learned in the previous section of the course will work in Illustrator. Try zooming and panning around in this le. Experiment with dierent screen modes and with hiding the interface altogether. Illustrator builds on Photoshop with a convenient navigation bar that you'll nd in the lower-left corner of your work area. This navigation bar allows you to set your zoom level, identies the currently active tool, and provides access to dierent artboards in a multi-page document. When you feel like you have a good understanding of the basic Illustrator interface, close all your les and move on.

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EXERCISE: ILLUSTRATOR'S SHAPE TOOLS This exercise will introduce you to Illustrator's suite of basic geometric drawing tools and show you some simple ways to manipulate them. Create a new file. Jump into Illustrator. Go to File > New [Cmd-N] and make a new document that is 1000 x 1000 pixels. Illustrator's basic drawing tools include a host of tools for generating geometric shapes [rectangles, circles, stars], a line tool and the Pen Tool for more organic shapes. Most of these tools can be used in dierent ways. Equip the Rectangle Tool [M] and click a single time in the artboard. A dialogue will appear that allows you to enter precise numerical dimensions for the shape you need. You can also simply click and drag out the shape if you wish. For now, create a rectangle that is 200 x 700 pixels. Use the Selection Tool [black arrow] to roughly position this shape in the middle of your artboard.
FILLS AND STROKES

Objects in Illustrator can be assigned two essential properties: fill and stroke. You can use the widgets in the Control Panel to easily assign these properties to any selected object. Be sure your shape is selected. Then use the Control Panel to assign it a deep red ll and a black outline 4 points wide. Save the file. Type Cmd-S on your keyboard to save your le for the rst time. You'll notice the .ai le extension indicating a native Illustrator le.
DUPLICATE THE SHAPE

Illustrator makes it easy to duplicate existing le elements. Select the rectangle with the Selection Tool and Option-drag out a copy. This Option-duplicate technique shows up in many Adobe applications. Move your cursor to one of the corner handles and drag to rotate the new rectangle until it is perpendicular to the original shape you generated [holding down Shift will usefully constrain your rotation]. Save your le.
ALIGN THE TWO SHAPES

You can use the Align Panel to align these two shapes relative to each other. Go to Window > Align, select both rectangles, and use the alignment controls to align the shapes vertically and horizontally.

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UNITE THE SHAPES

You can use Illustrator's Pathnder feature to unite these two rectangles into a single more elegant shape. Click in your docked panels to reveal the Pathnder Panel. Select both rectangles with the Selection Tool and click on the Unite option [upper-left icon]. You should see the two shapes combine into a single unit. You will explore these basic drawing tools in more detail in future exercises. For now, feel free to experiment with any of the tools and techniques form this exercise. When you're happy with your le, save it, close it, and move on.

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EXERCISE: USING THE SELECTION TOOLS This exercise will take you through the way Illustrator's dierent selection tools work. To get started, navigate to the exercise folder for today's session; find and open the file Selections.ai In this le, you'll nd a stylized illustration of the New York City skyline. Illustrator has a number of dierent selection tools, all clustered at the very top of the Tool Panel. The two primary tools you'll explore here are the Selection Tool [black arrow, V] and the Direct Selection Tool [white arrow, A]. Equip the Selection Tool and click around in this le. The Selection tool is primarily for moving and transforming paths in their entirety. As you explore this le, you'll see that it is comprised of three separate paths, one for each set of buildings, and another for the Statue of Liberty in the center.
RESIZE THE ARTWORK

Type Cmd-A to select all the paths in this le. You'll see a bounding box that should look familiar; you are automatically in Free Transform mode! Trasform in Illustrator works just like its counterpart in Photoshop. Move your cursor over one of the corner control points, hold down shift [to scale proportionally] and Option [to scale from the center], and drag until the artwork spans the horizontal width of the artboard. You can use the same technique for simple rotations. Move each of the three paths down so that they are aligned at the bottom of your artboard.
RESIZE THE STATUE

Now use the Selection Tool to select the statue. Use the same technique you explored above to scale the statue so that the ame reaches almost to the top of your working area. Reposition the statue so that it ts elegantly into the composition. Save your work.
REFINE THE STATUE PATH

You can use the Direct Selection Tool to rene the position of individual anchor points in a path. Zoom in on the top of the statue, and click on this path with the Direct Selection Tool to select it. You'll notice that you see no transform bounding box when a path is selected in this way. You also have access to individual points and control handles for direct editing.

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Initially, all the points in the statue path will be selected. Drag a marquee selection around the top of the torch and move those points up to the top of your working area. You can use the up-arrow key to nudge elements into position with precision. There are many other places where you could make edits to the shape of the objects in this le. Use the Direct Selection Tool to make a few additional renements. When you're happy with the illustration, save your work.
CREATE A GROUP

Switch over to the Selection Tool by pressing the V key on your keyboard. Now type Cmd-A to select all the paths in this le. With everything selected, go to Object > Group [Cmd-G] to group the three paths into a single unit. Grouping paths together does not in any way sacrice editability.
FINISHING TOUCHES

Your illustration is coming along, but it would be nice to spice it up with some color. Type Cmd-0 to zoom back out, equip the rectangle tool, and draw a rectangle that is as big as your artboard. This new object may obscure the skyline, but you'll deal with that in a moment. Use the widgets in the Control Panel to assign a light blue ll color to this rectangle; assign a stroke of none. Now go to Object > Arrange > Send to Back to send this sky behind the skyline. Feel free to make any other edits to the paths and colors in this le. And remember to use the Group Selection Tool to edit the subpaths in the group. When you're happy with the le, save it one last time and move on.

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EXERCISE: A SIMPLE ICON This exercise will use Illustrator to recreate the Google Android icon. It will give you more practice in working with and manipulating simple vector shapes. You will also use Pathnders to create more complex shapes. This exercise is adapted from a tutorial by Jonathan Patterson at vectips.com. To get started, jump into Illustrator and create a new document that is 480 x 640 pixels [this is a web preset]. Inside this dialogue, name your le Lastname_Icon and click OK.
CREATE THE HEAD

Equip the ellipse tool, and click in the artboard to create a perfect circle with a diameter of 250 pixels. Use the widgets in the Control Panel to assign a light green ll to this shape and position it towards the top of your working area. Now, equip the rectangle tool and draw a rectangle that covers the lower half of the circle. Select both shapes with the Selection Tool and use the Minus Front Pathnder to create the head of the creature. Equip the elipse tool and draw a small circle to create the left eye. Fill the shape with white. Select the eys with the Selection Tool and Option-drag to copy the circle. Drag the copied shape into place to complete the eyes. Now, select both eyes and go to Object > Group [cmd-G]. This creates a single unit out of both shapes. Select the eyes and the head and use the icons in the Control Panel to align them on center. Save your le to the Desktop.

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You'll use the line tool to create the antennae. Equip the line tool and click in the artboard. In the line segment dialogue, create a line that is 50 pixels long. Give it an angle of 300 degrees. With this shape selected, assign it a 6 point stroke; use the same color you used for the head. Now, open the Stroke Panel and change the Cap setting to Round. This will round the corners of the line for a more convincing antenna. Now, use the Reflect tool to generate the next antenna. This tool shares the same pane in the Tool Panel as the Rotate Tool. Select the rst antenna and double-click on the Reect Tool to open the Reect dialogue. Turn on the preview, chose vertical and click on the copy button to copy the shape. Shift-drag the new antenna into place. As you did with the eyes, group both antennae together and align all the head elements on center using the Control Panel. Save and move on.

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CREATE THE BODY You will use similar techniques to create the body. But rst, you need a way to make sure that the body aligns on the head. You can use non-printing guides to make this easy. Make sure the head is horizontally centered in your artboard. Now, go to View > Rulers [Cmd-R] to display rulers in your le. From the vertical ruler, drag out two guides that line up with the edges of the head. Now, equip the Rounded Rectangle Tool and drag out a shape that is about twice the height as the head. Align this shape so that it spans the two guides you dragged out. Now you'll use Pathnders to make the top of this shape square. Equip the Rectangle Tool and drag out a rectangle that covers just the very top of the body shape. Select both rectangles and use the Minus Front Pathnder to straighten the top of the body. Select this new shape with the Selection Tool and drag it upwards as you see in the sample. Save and move on.

CREATE THE ARMS AND LEGS The arms and legs are all simple rounded rectangles. Create the left leg and position it so that it overlaps the bottom part of the body. Option-Shift-drag out a copy to create the right leg. As you did before, group and center the legs on the body. Now, select the legs and the body and use the Unite Pathnder to combine them all into a single shape. Wrap up the illustration by creating the two arms out of rounded rectangles. Save your le one last time. Lots of great techniques n this exercise; hope you enjoyed it!

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W orking with Color

Graphic Communications 25>Digital Skills for Visual Media

EXERCISE: ASSIGNING COLOR WITH PRECISION This exercise will take you through a few very practical demonstrations of just how important it is to specify color with precision when you're working on real projects. To get started, find and open the file Portal.ai On to the exercise! This simple graphic has been used in a print version of the Portal packaging. Your job is to convert the le to RGB and then dene and rganize some RGB colors for the web version of the logo.

GET ORIENTED

With the artwork file open, press Cmd-Y on your keyboard. This takes you into preview mode and allows you to view the structure of the le you'll be working on. You'll have ve colors to dene: Left portal & gure Right portal & gure Ramp Main gure and Portal 2 type Background Explore the sample le and the screenshot above for a view of what your nished le should look like. Your rst move should be to convert the color mode of the document. Go to File > Document Color Mode > RGB Color. Now the le is ready for RGB!

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SPECIFY THE COLORS

You can use the Swatches Panel to dene, apply and organize the colors in an Illustrator le. For this exercise, you'll dene ve colors, place them each in a Color Group and then nally apply them in the le. Define the colors. First, you should clear out your Swatches Panel so that it contains only the colors that are relevant to this project. Use the iconic controls at the bottom of the panel to delete all the Groups and swatches except for black, white, registration and none. Now, dene the colors for the web version of the graphic. Try these RGB values: Orange: 245/145/50 Blue: 70/170/240 Light Gray: 200/200/200 Dark Gray: 125/125/125 Black: 0/0/0 Each swatch will allow you to give it a name; be sure to enable the Global option to link the color denition with the objects you apply it to. Organize the colors. Once you have your colors dened, you can organize them into a Color Group. In Swatches, select each of the four colors you just dened [just like les in the Finder] and use the folder icon to add them to a new Group. Name the Group Web Graphics as you create it; you should see your web colors now neatly set apart in the Swatches Panel. Apply the colors. Apply the dierent colors by dragging the swatches into the shapes on the Artboard. Easy peasy! Save your file, close it and move on.

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EXERCISE: A SIMPLE CREATURE In this exercise, you'll build a more elaborate character that will use many of the techniques you've learned so far. This exercise is adapted from a tutorial written by Amanda Tepie at vectortuts.com. To begin create a new le that is 600 x 600 pixels. Since the initial destination of this artwork is a website, be sure your le is in RGB mode. All the colors you use should be RGB colors as you build the le.
DEFINE COLORS

Use Swatches to dene all the colors you'll use before you jump into the exercise. You can always add or subtract colors later in the process. Begin by deleting all the colors in Swatches except for black and white. Switch the panel over to small list view. Now define four new RGB colors: Light blue: 180R 235G 235B Darker blue: 95R 200G 205B Light brown: 130R 90G 25B Deep red: 230R 50G 25B Equip the Rectangle tool and drag out a rectangle that is just as big as your artboard. Give this shape a ll of the light blue and no stroke. Remember, you can assign ll and stroke right from Swatches! Select the background rectangle and go to Object > Lock > Selection. This will prevent you from selecting the background inadvertently. Save your le to the Desktop. Call it Lastname_creature.AI

DRAW THE BODY

Now, equip the ellipse tool and click in the artboard to make an ellipse that is 290 x 240 pixels. Fill with white. Select this shape with the Direct Select tool and drag the upper anchor point upward to create a more organic body shape. If you enable Smart Guides [View > SmartGuides] Illustrator will give you numerical feedback about operations like this. Select the lower anchor point and drag it down just a touch. The body, in all its glory, is complete! Save your le and move on.

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CREATE THE LEGS You'll draw the legs using a similar technique. Grab the Ellipse tool and make an ellipse that is 60 pixels wide. With the Direct Select tool, select the lower anchor point and drag downwards by about 45 pixels. To round out the shape, select the lower anchor point again and drag the control handles outwards by a bit. Now, position the left leg and Option-Shift drag out a copy for the right leg. Group both legs and then use the Control panel to center them on the body shape. Finally, select both legs and the body. Use the Unite Pathnder to combine them into a single shape. This will be useful in a minute! Now that you have a single shape, you can add a stroke. Use the light brown color you dened earlier; try six points for the width. Save your le and move on.
CREATE THE FACE

The foundation for the face is another ellipse that is 210 x 120 pixels. Fill this shape with the darker blue and position in near the upper center of the body. The eyes begin as yet another ellipse, this one 30 x 38 pixels. Fill this shape with the dark brown, select it and go to Object > Path > Oset Path. Enter -4 pixels in the dialogue. This creates a copy of the selected object, but scaled by 4 pixels inwards. Now, select both eye shapes and use the Minus Front Pathnder to subtract the inner path form the outer one. Finally, use Minus Front again with a simple rectangle to chop this shape in half and generate a semi-circular eye. Position the left eye on the face. Shift-Option drag out a copy to create the right eye. See if you can use Minus front along with an ellipse and a rectangle to create a mouth for your character. Fill this shape with the red color you dened. When you're happy with the face, save and move on.

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CREATE A TUMMY I hope you're not sick of the Ellipse tool because we need another one! This time make it 112 x 80 pixels. Give this shape a ll of the same dark blue and a 32 point stroke. Open the Stroke Panel and set the Cap to round. Check to enable the dashed line: set the dash to 0 and the gap to 22. This will give you a cool scalloped edge for the tummy. ADD DETAIL TO THE FACE You used a fancy stroke to make the tummy more organic and we can use a similar approach on the face. Select the blue ellipse under the eyes and mouth with the Selection Tool. Now go to Eect > Distort and Transform > ZigZag. Try the settings from the screenshot but feel free to experiment with other values. When you're happy with the creature so far, save and move on.

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ADD SOME HORNS The nal step in this exercise will be to add some horns to the creature. Equip the Rounded Rectangle Tool and create a rectangle that is 25 x 80 pixels; ll with the brown color. Now, equip the Direct Select tool and manipulate the point in the path so that it ares out a bit at the bottom and pinches inwards at the top. Use the arrow keys on your keyboard to make these movements in measured increments. Now, select the horn with the Selection Tool and rotate it about 20 degrees counter clockwise. Finally, with the shape selected, go to Object > Envelope Distort > Make with Warp. In the Warp dialogue, use the setting you see in the screenshot to create a subtle bend in the horn. Drag the rst horn into place. Then use reect to make a mirror image for the right horn. Drag that into place. Drag through all the elements of the creature except for the horns and go to Object > Arrange > Bring to Front. This will change the stacking order in the le so that the horns are underneath the body.

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ADD ARMS You can create paths using freeform painting tools in Illustrator. Let's explore these options to make some arms for this creature. Equip the paintbrush and draw a simple arm along the left edge of the body. This might take you a few tries; remember you can always undo your last move with Cmd-Z. When you have an arm shape you like, give it a ll of white and a 5 point brown stroke. Reect a copy of this arm over to the right side to complete this step. Save your le and move on FINISH UP Epic exercise! These techniques will come in handy soon when you design your own creature at the end of this section. There is a lot of room for you at add your own nishing touches to this illustration. Add elements, choose new colors, use gradients or patterns. When you're happy with your creature, save one nal time and move on.

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CHALLENGE EXERCISE: VECTOR PAINTING Adobe Illustrator is an amazing platform for creating illustrations. This exercise will give you an opportunity to experiment more creatively with the program, with a focus these gradients and patterns.
GETTING STARTED

Navigate to the exercise folder; find and open the file DeepSea. ai. This le is full of points and paths but none of them have been lled or stroked. Your job is to dene colors, gradients, patterns or textures and bring these raw outlines to life. You can take this le in any direction you like, but you must add color of some kind to all the outlines in the original file. If you have the time, consider adding additional elements or even type to the illustration. See DeepSeaSample.ai for a sample of what your completed le might look like. Have fun!

G R A P H I C C O M M U N I C AT I O N S 2 5

Measurement: The Pen Tool

Graphic Communications 25>Digital Skills for Visual Media

HELPFUL HINTS FOR CREATING PERFECT PATHS These tips will help you learn to create smooth, controlled paths. Position your anchor points where paths change direction. Corners are one example of a change in direction, while a change in direction for curves usually occurs at the peaks and
The handles for this curve are poorly draw. They do not continue in the same direction as the straight segments.

valleys. Use as few anchor points as you possibly can. The more anchor points you use, the more dicult it will be to create a smooth path. Curves should always be controlled by two bezier handles and straight segments should be controlled by none. This is what is referred to as the all or nothing rule. Always remember to drag as you create the rst anchor point for a curved segment. You should always drag away from the previous segment and towards the direction you want the curve to travel. The smoothest transition from a straight segment to a curved segment is created by dragging the bezier handle as if it is an extension of the straight segment. Drag your handles approximately 13 of the length of the

Notice the kinks in the path (circled).

The handles for this curve are properly drawn. They continue in the same direction as the straight segments, creating a smooth transition.

curved segment. This will give you greater control over your curve because both handles have the same amount of control over the curve. This is known as the 33-percent rule. Both bezier handles for a curved segment should fall outside the curve. The outside of a curve is not the same thing as the outside of an object. Do not be afraid to move, add or delete anchor points as necessary. You will encounter situations where it is impossible

The path hwas clean transitions.

to correct a curve by simply adjusting the handles. If the handles are getting extremely long or short, you probably need to move or add anchor points.

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EXERCISE: EXPLORING THE PEN TOOL In this exercise you will become familiar with the pen tool and its intricacies. The pen tool is the fundamental creative tool in Illustrator. It is also the most dicult to master. With practice, anyone can become skilled with the pen tool everything else in Illustrator will seem easy afterwards. Some of the concepts we will cover in this exercise are: Creating and modifying curved segments with Bezier Control Handles Corner Points and Smooth Points Converting type to outlines Subtracting overlapping shapes The Free Transform tool Begin by opening the document titled Ghost.ai. This document contains a template for your reference. A template is any le placed into Illustrator for the purposes of tracing. Redraw the ghost image by clicking with the pen tool wherever you see an x. Every segment in the ghost is a curved segmenttherefore you should drag Bezier Control Handles each time you click with the pen tool. Extra lines are provided to indicate the length and direction of each handle. To create a corner, press the option key as you drag a handle to change its direction. After you have created the outline of the ghost, create its left arm as a separate shape. Again, the locations of the anchor points and handles are indicated with an x. Repeat the process for the mouththis time we have only provided the location of the anchor points. The eyes are drawn with the ellipse tool. Be sure to save your le. Open the document Headstone.ai. Recreate the headstone by tracing the template. All of the segments for the headstone are straight, so you only need to click on each corner to draw straight segments. Draw the front face of the headstone rst, and then draw the side. The RIP is typeset with 52 point Helvetica bold. To create the letters select the Type tool and click in the middle of the headstone. Type the letters and then format the type using the Control or Character Panel. We will explore the use of type in Illustrator in a future session.

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For added eect we want to distort the letters. This can be done by converting the type to outlines (Type>Create Outlines). Select the letters with the Selection tool before choosing the command from the menu. Now we are ready to distort the letters. Choose the Free Transform tool from the Toolbox. With this tool you can alter shapes by dragging on the corners of a Bounding Box. After clicking on a corner handle, press the Command key and drag to distort the shape. Try to match the distortion on the template.
PUTING IT ALL TOGETHER

Create a new 8.5 x 11 document and save it as YourLastName_ ghost.ai. Draw a 5x 7 rectangle in the middle of the page. This will be the frame for the nished image. Draw a diagonal horizon line like the one in the sample image. You will create the moon by using the Minus Front Pathfinder. A pathnder is an Illustrator shortcut for combining or subtracting overlapping shapes. The moon is created with two 1.25 circles. Click on the page with the ellipse tool and enter a width and height of 1.25. Option-drag the circle up and to the left to make a duplicate see the example above for reference.
Pathfinders are as easy as 123.

Once the circles are properly aligned, choose Window > Pathfinders to invoke the Pathnder Panel. Click on the Minus Front pathnder. This will delete the front circle and the overlapping area from the back circle. Voila, like magic. Position the moon as it is in the reference image. Save your le. You are now ready to bring the ghost and the headstone into this illustration. Open the ghost image and Select All (command+a) and choose the Group command from the Object menu. This makes it easy to move everything together. Now copy the ghost and paste it into the document with the rectangle and moon. Position the ghost according to the reference image. Repeat the last few steps for the headstone; you are almost nished! Review the le to make sure all the elements are in place. Save your work one last time and move on.

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EXERCISE: THE DRAWING TOOLS IN ACTION In this exercise will give you another opportunity to rene your drawing skils in Illustrator. In constucting this le, you will use the rectangle tool, the ellipse tool and the pen tool. Instructions are provided in the document, but you will need these supplemental
S.S. SEC KMAN

instructions to complete the exercise. Begin by opening the document titled Tugboat.ai. This document is a template. A template is a le that you use for tracingit is a raster version of the image you are creating. Follow the directions that you see on the pagealso follow this handout for additional instructions at each step. Create a frame. Begin with the rectangle tool and draw rectangles on top of the ones indicated on the page. Draw the smokestack. Draw the smoke stack with the pen tool. Click with the pen tool on each cornerclick back on the rst anchor point to complete the path. Select the rectangle tool and draw the two stripes on the smokestack. Do your best to align the edges with the smokestack. Draw the cabin. Use the rectangle tool to draw the roof of the cabin. Then, use the ellipse tool to draw the windows (port holes). Each window is created with two circlesdraw the larger circle rst. Remember, you must press shift to draw a perfect circle. If the circle is not the correct size, you can use the bounding box to scale it. Make sure you press the shift key while scalingthis will keep the circle perfectly round. After you draw the rst two circles, you can press the option key as you drag them to the right, this will make a duplicate in the new location, leaving the original circles where you drew them. If you press command+D you will get the third window. Draw the cloud. In this step you will create the cloud from a

The Pathfinder Panel

bunch of circles. Draw the circles as they appear on the template. Then open the Pathnder Panel (Window>Pathfinder). Select all of the circles and then press option and click on the rst icon in the Pathnder palettethis is the Unite pathnder which combines all of the selected objects into a single object. Pretty neat, huh?

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Draw the hull. Now you are going to use the pen tool to draw the hull of the boat. Begin in the upper left corner by clicking with the pen tool, then work your way around clockwise. Click on each x. When you get to the fourth x you will be creating a transition between a straight segment and a curved segment. Curved segments need Bezier handles. To create the rst handle, click on the previous anchor point, keep the mouse button pressed, and drag to the left. This will create a handle. Drag until it matches the handle on the templateyou should be pressing the shift key as you drag. The shift key will constrain the handle to the horizontal axis. Now you need to complete the path by closing it. Click on the original anchor point, keep the mouse button pressed and drag the mouse upwards until the tip is at the end of the handle on the template. You want the handle to be perfectly verticalwhat key should you be pressing? When you have nished drawing the hull, use the Selection Tool to drag it into position as in the screenshots. Draw the water. You will be using the pen tool again, but this time with fewer instructions. You should be aware that the handles are all perfectly horizontal. This should also be moved into position as in the screenshots. The Final Touches. Put your name on the bow of the boat, and apply color to the illustration. You can choose your own colors. Save your le one last time and move on.

S.S. SECK MAN

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Working with Vector Type

Graphic Communications 25>Digital Skills for Visual Media

TYPESETTING IN ILLUSTRATOR Illustrator oers you a dazzling array of choices when it comes to setting type. In addition to simple point type which works just like its namesake in Photoshop, Illustrator comes with dedicated tools for creating type that runs along a path or shape, an area type option for setting type inside any shape or path and even the ability to convert type to editable outlines.
ESSENTIAL TYPE FORMATTING

Formatting type of any kind in Illustrator is accomplished with two panels that should look familiar: Character and Paragraph. These panels work just like their counterparts in Photoshop and allow a full range of character and paragraph formatting.
TYPE ON A PATH

There is a dedicated tool for setting type that follows a path or shape, useful primarily in spicing up display typography in logos, advertising and packaging of all kinds.
TYPE OUTLINES

Another useful typographic option in Illustrator is the ability to convert type to outlines, essentially giving you point-by-point control over the character forms in a logo or headline. This is also an elegant option for generating les that can be viewed and edited without requiring the additional font les that may have been used in creating the le.
AREA TYPE

The type tool in Illustrator has a number of dedicated tools for special typographic situations; these extra tools can be revealed with a long press on the tool tile, and even expanded into panel form. Area type, available in horizontal and vertical avors allows you to ow text into any shape you create in the program. AT is useful in generating creative type treatments and for creating multi-column layouts. You can even thread a longer "story" across multiple linked shapes.

Area type tool

Type on a path tool

Type tool

Vertical Type on a path tool

Vertical Area type tool Vertical Type tool


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TUTORIAL: FONT MANAGEMENT IN ILLUSTRATOR

Let this be a lesson to you!

This quick exercise will illustrate some of the important font management principles that you'll need to build into your use of the program in order to use it successfully. Navigate to the exercise folder, find and open the file FontManagement.ai. This is a document that was created using a special typeface that is not available in our computer labs. When you try to open the le you generate an ominous warning: "Font Problems!" Illustrator calmly tells you that if you want to open the le it will substitute the typeface you used for its default face, Myriad. Go ahead and open the file and examine the results. The le should look like the screenshot but after the font substitution it looks much dierent. Hopefully, this exercise will help you avoid a painful situation like this in the future when it really counts. You can avoid issues like these in two ways: Include fonts in your file management. If you always have copies of any font les used in an illustration, you'll never see this warning. If you use type that you've downloaded at home on class projects, be sure to bring the les with you to school. Convert to outlines. Type that has been converted to outlines is just like any other path or shape in an Illustrator le. You lose the ability to edit the type as type, but sometimes this can actually be an advantage if you want to ensure that no changes can be made to the type elements you've used in a composition.

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TUTORIAL: ESCAPE FROM ILLUSTRATOR Cold, hard fact: with few exceptions you cannot use a native .ai le on a webpage. So the chances are great that at some point you will need to export your work out of the program into a dierent le format. This exercise will take you on a brief tour of your options. To get started, find and open the file Export.ai This is a great example of how you can create interesting artwork by combining simple geometric shapes. Let's say you needed copies of this art for a number of dierent projects. A visit to the Save As dialogue will likely result in frustration, as the most important export options are located elsewhere.
NATIVE AI FILES

There is broad support across the Creative Suite for native Illustrator les, so consider this option before you save in another format. Illustrator les can be placed in InDesign and Photoshop; some exports even retain the vector information in the le.
EXPORTING FOR THE WEB

If you need a copy of a vector illustration that is ready for a webpage or mobile application, chances are you need either a JPEG, GIF or PNG le. In Illustrator, visit File > Save For Web. This dialogue should look familiar as it is a simplied version of the Save For Web and Devices dialogue we explored in Photoshop. You already know how this works! Go ahead and generate a PNG-8 file out of Export.ai.
HIGH-RESOLUTION RASTER FILES

There may be some scenarios in which you'll need to convert your Illustrator work into a high-resolution raster le based on pixels. To do this, go to File > Export and have a look at all of the options. One of the most useful formats you'll see here is TIFF, although many other specialized formats are supported. Go ahead and generate a 300 PPI TIFF file out of Export.ai. In general, if you can use the native .ai le then that is usually the best option. But if you do need to convert your Illustrator work into another format, you now know where to go.

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EXERCISE: SETTING TYPE ON A PATH This exercise will walk you through the steps required to bind type to a path or shape that you create in Illustrator. To get started, create a new letter-sized document; be sure to set your units of measurement to inches. Type Cmd-R to display the rulers; you should see rulers along the vertical and horizontal edges of your artboard. Drag out guides. Guides are featured in virtually every piece of Adobe software. They are non-printing objects that allow you to plan out a structure for a composition ahead of actually executing it. In Illustrator, guides are discrete objects just like any other path or shape you'd generate: they can be selected, moved, deleted and positioned precisely with the Control Panel. Begin by dragging out guides to mark the vertical and horizontal center of your page. Then, drag out two guides that give you a left and right margin of 1 inch. Finally drag out a horizontal guide at 3.5 inches. You should now have 5 guides in your le. Save and name your file. Generate a path. Equip the Pen Tool and create an arc that spans the two inner margin guides. Click once in the lower-left, click and drag at the top middle, and click again in the lower-right. Use the Stroke Panel to assign a 1 point stroke to this path. Finally, go to View > Guides > Hide Guides [Cmd-;] to temporarily hide the guides you created. Add the type. Equip the type tool and hover over your path; you should see a unique cursor indicating that you are about to bind type to this path. Click on the path and type out a single word. In the screenshots, you see the word VICTORY set in TradeGothicBold Condensed at 100 points; extra tracking has been applied to stretch the type out along the path. Edit the effect. Equip the Selection Tool. When you click on this type object, you see three vertical control handles that allow you to rene the position of the type along the path. The left and rightmost handles control the starting and ending points, while the middle handle controls the overall position and orientation of the type. Experiment with these tools now. You want your type to be roughly centered in the arc you created. Save your file.

Graphic Communications 25>Digital Skills for Visual Media

Now equip the Direct Selection Tool. You'll see that the arc you generated is still editable, just like any other path. Try editing the curve; you'll see the type reow along the new shape. Try adding some color to your type, experiment with a few dierent typefaces, and even to generate a few more examples on your own. Setting type on a path is not called for in every design, but in the right context it can add dynamism and visual interest to type.

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EXERCISE: A TYPOGRAPHIC LOGO This exercise will take you through the process of editing the letter forms in a typeface through a command called Create Outlines. Activate fonts. Jump into Suitcase and activate the typeface Ironwood [you'll nd it in the in the Display set]. Return to Illustrator and make a new document that is 1024 x 768 pixels. Set the type. Equip the type tool and click in the artboard to make it active. Type out the word SIRENS. Use the Control or Character Panel to format the type. Enlarge it to 375 points ; use the Selection Tool to position the type roughly in the center of your work area. Now use the tracking controls in the Character Panel to add space in between each letter. In the screenshots, a value of 100 has been specied. You may need to reposition the type again after this step. Save and name your file. Convert to outlines. This type is going to be used in a logo for a band; you can make some subtle edits to the letterforms to make the logo more provocative. Select the type with the Selection Tool and go to Type > Create Outlines. You should now see the individual points and control handles that dene the letter shapes in this word. A note of caution: Once you convert type to outlines there is no going back! Outline type is no longer editable as type, only as paths and points. Edit the outlines. Equip the Direct Selection Tool and get ready for action. In the sample, the shape of each S in the logo has been modied. To make these edits easy and consistent, marquee the end of each point and use the up and down arrow keys to move the spikes up or down. Refine the type. Your turn to play! Add color, lls, strokes, and even other simple paths to complete this project. When you have a version of the type that you're happy with, save your le and move on.

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EXERCISE: CREATING AN INFO-GRAPHIC This exercise will take you through some of the steps required to setup a vector info-graphic. The le you build will use type, but it will also use raster imagery from Photoshop and show you some of the ways that these two programs can work together.
GETTING STARTED

You will create a le that will ultimately be used on the web. And eventhough you cannot use native AI les in web pages, you can certainly use Illustrator to create the initial graphics. Activate fonts. Jump into Suitcase and activate the typeface Futura. If you are working in a lab [or machine] where Suitcase is not installed, just copy the Futura font les to User > Library > Fonts Explore assets. This project will use a Photoshop PSD le, a PNG logo le and an AI info-graphic that is already in progress. Take a few moments to locate these les. PLACE THE PHOTOSHOP FILE When you're ready to begin, jump into Illustrator and create a new document that is 700 x 800 pixels. Go to File > Place and locate the base image for this piece, Messi.psd. When you click OK, the image will appear centered on your artboard. In the Control Panel, you'll see an Embed button - push it now! By default, Illustrator only links to external les that are placed in this way. You can embed the le to remove the inconvenience of managing multiple linked project graphics. Whe you save the AI le, the pixels form the PSD docuent will be saved alongside the vector information. Save your le to the Desktop like so: Lastname_infographic.AI ADD THE INFO-GRAPHIC Locate and open the file MessiStats. This is an Illustrator le in which the meat of the info-graphic has been created. Select the graphic and copy and paste the paths into your working le. Use the Selection Tool and the arrows on your keyboard to move the graphic so that it is centered over the ball in the underlying collage.

This exercise is based on a le created by Ramzi Ibrahim for totalBarca. Assets used with permission. Initial image copyright Daniel Ochoa De Olza [AP].

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ADD THE TOTAL BARCA LOGO Locate the file TBLogo. Place and embed this le in the same way as you did the Messi image. Position the logo in the lower-left corner of the graphic. ADD AND FORMAT DISPLAY TYPE You can now use Illustrator to add the remaining display type to the graphic. Equip the type tool, click in the artboard and enter the following copy: LIONEL MESSI HIS AMAZING 2013 SEASON The player's name is set in Futura Extra Bold and the "amazing" line is set in Futura Light. Use the Character Panel to match the formatting form the sample as closely as possible. Move the type up into the upper-left corner of the graphic. When you have the type in place and formatted, save your le and move on. EXPORT THE FILE The last step in this exercise will be to export a copy of your graphic into a web format that can be used in HTML and CSS code. Because your graphic uses photographic imagery, JPEG will yield the best results. Go to File > Export and chose JPEG from the format dropdown menu. Be sure to specify the Desktop as the save destination. Whe you turn in this exercise, create a folder that contains the native AI les and the exported JPEG. Thanks for reading! Hope you found this useful!

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CHALLENGE EXERCISE: A VECTOR LOGO Illustrator is the perfect environment for designing logos and other identity collateral, primarily because of the exibility of vector graphic les. The same vector le that will work for a webpage or mobile application can very easily be repurposed for a brochure or billboard. This exercise will take you through the steps required to produce a simple logo based primarily on type. You should know enough about Illustrator by now to complete the project with minimal guidance. Follow these steps to construct the nal le: Activate fonts. The typeface here is Eurostile. Bold and Medium weights are used in the nal logo. Create a new document. For this project make it 800 x 600 pixels. Create geometry. The nal logo will require two ellipses. Use the Align Panel to help you keep your design symmetrical. Set the Type. The big T will require some edits to its basic shape; the company name will be bound to a path. Add color. Use RGB colors. You can either match the colors in the sample or use your own combinations. Play. If you have the time, add another artboard to your le and create a second version of the logo using the same basic elements. Experiment with dierent compositions, colors and type. Be sure to save your le as you work through the exercise. This will be good preparation for the nal class exercise.

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Final Project

Graphic Communications 25>Digital Skills for Visual Media

FINAL ASSIGNMENT: CREATURES! This assignment is designed to give you the opportunity to work more independently in Illustrator. The challenge is to create two creatures and related elements. Youll be using these later in the class in your page layout and web assignments and also in a timebased media assignment.
PROJECT REQUIREMENTS

You can incorporate anything into your work, but make sure to follow these guidelines: Initially use RGB colors in your artwork. In selecting colors, remember that a limited color palette is often more eective than a rainbow. Create at least two creaturesthey can be related or completely dierent from one another. Create at least two other objects that relate to your creatures in some way. These props will be used when you animate the le later in the semester. Use type in your le in some interesting way. The type can name the creature or work more creatively as a texture or backdrop. Final files. You will submit three separate les for this project. 1 native AI le in RGB, 1 native AI le in CMYK and 1 RGB JPEG le.
BUILDING THE FILE

Brainstorm. Spend some time researching creatures and/or sketching; have fun and let your imagination guide you! You should have a concrete idea of what you want to create before you even look at your computer. Create a working file. Open Illustrator. Go to File>New and create a new web document that is 1024 x 768 with 2 Artboards. Name and save this le as Lastname_AIFinal.ai. Use each Artboard to contain the two creatures you create. Create the first creature. Be sure to use simple closed paths that will be easy to stroke and ll. Experiment with gradients and patterns to make your creation distinctive. Add type. The type can name the creature or function more playfully. Add props. Add at least two separate "accessories" in your le. These should relate to the creature in some way. Create a second variation. The second version can use dierent color treatment or a dierent pose. You do not need to design a new creature from scratch. 144

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HELPFUL TIPS

Save your document frequently as you workyou may want to save a construction le, with all your creature parts, and a nal le with the illustration fully composed and colored. Create closed paths! Closed paths are easy to stroke and ll. Experiment with the various Pathfinders to learn about how they can help you create complex objects from simple shapes. Merge is useful for combining separate shapes; Divide is useful for creating separate shapes from overlapping paths.

FINAL STEPS

Review your work. Step back and assess the quality of your work. Have you satised all the project requirements? Are your creatures well constructeddo objects/points join cleanly? Are your color choices eective? Make sure to delete any extraneous paths from your nal le. Turn in your final files. You will turn in three separate les for this project: Native RGB AI le [Lastname_AInalRGB.ai] Native CMYK AI le [Lastname_AInalCMYK.ai] RGB JPEG le [Lastname_AInal.jpg]
An example of a Creature and some of her parts

Place each of these les into one folder named like so: Lastname_AInal. Copy this folder to your class dropbox. Archive and Backup. On your lab computer, store a copy of this assignment; you should also make a backup copy to your ash drive. You will need these les at the end of the semester so dont misplace them! Hope you enjoyed this project!

Two versions!

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T ime-Based Media & Adobe Flash

TIME-BASED MEDIA & FLASH

ESSENTIALS : FLASH SETUP, THE TIMELINE MOTION TWEENS : ANIMATING SIMPLE MOTION SHAPE TWEENS: ANIMATING SHAPE CHANGES SOUND: ADDING SOUND TO ANIMATION FINAL ASSIGNMENT: AN ANIMATED CREATURE

G R A P H I C C O M M U N I C AT I O N S 2 5

Flash Essentials

Graphic Communications 25>Digital Skills for Visual Media

ADOBE FLASH Flash is an application that creates both passive and interactive animations. Flash is a primarily a vector-based program, like Illustrator, but Flash les can include raster elements and type. Flash is the most widespread animation program for the Internet because completed Flash les can be compressed to very small sizes. Flash is also used to create interactive interfaces and games. Flash is unique in that it can build les that incorporate motion and sound. Through the Timeline, it also introduces the idea of a le that plays for a specic duration, unlike the static les you created in Photoshop and Illustrator. Many of the concepts you will learn in this section are shared with other applications that generate timebased media, such as video editors.

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FLASH: IMPORTANT CONCEPTS


FILE FORMATS

The native Flash le format is .FLA. FLA les contain fully editable, uncompressed animations and graphics. To include a Flash animation in a website, it must be exported to the SWF format. SWF collapses the native le's layers and compresses the graphics and sounds in the original animation for faster transmission on the internet.
WORKING WITH IMPORTED GRAPHICS

Flash can import most common graphic les for use in animations. In some cases, Flash will even maintain layers in native PSD and AI les which makes for ecient interplay between these applications. You can import graphics into Flash movies in several ways. Use the Import commands to add the imported le to the stage directly or to the le's Library. Flash also supports cut, copy and paste as a way of transferring graphics between Photoshop or Illustrator. Adding raster graphics can increase your le size dramatically.
WORKING WITH LAYERS

Flash uses layers to organize complicated les, just like Photoshop and Illustrator. Layers can be organized further into Folders which work just like Layer Groups in Photoshop. Some of Flashs tools can operate on more than one layer at a time. Sometimes this is useful. But to prevent this from causing accidents when working on layered les, lock all the layers beneath the one being altered.
UNDOS

Flash supports up to 300 undos and redos. This can be set in the program preferences.
WORKING AREA

The main working area in Flash is called the Stage.

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FLASH INTERFACE: KEY COMPONENTS


THE STAGE

This is the main working area in Flash, where objects and text are created. Surrounding it is a grey area called the Pasteboard, an ostage working area where items can be left temporarily as layouts are developed. During playback, the Pasteboard cannot be seen. Every image created on the stage is linked to a frame in the Timeline. You can edit initial interface options like Stage Color or Frame Rate in the Properties Panel-or- Modify >Document
THE TOOLBAR

Many of the Flash tools are similar to those found in other Adobe programs. For most tools there are options at the bottom of the tool bar that aect how the tool will operate. Sometimes there are also tool options available in the Properties panel. Holding down

some tools with the mouse button reveals a hidden nested menu of options. For example holding down the rectangle tool reveals other shapes such as oval and polystar.
PROPERTIES

The Properties Panel is the central hub of the Flash interface. It works in Flash just like the Control Panel or Options bar in Illusstrator or Photoshop. The Properties Panel shows the Stage dimensions, background color, frame rate, object formatting, frame specications and even tool settings in the current Flash document.
THE LIBRARY

This panel should always be open. All the assetsimages, sounds, imported bitmaps, and video clipsare stored here. These stored assets will only appear in the nal movie if they are dragged onto the stage. Within the Library are found a powerful element of the program, Symbols.

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THE TIMELINE The Timeline is the heart of Flash, where the arrangement of objects in frames results in the illusion of movement that is animation. The Timeline consists of horizontal layers stacked from bottom to top, as with Photoshop, with dierent objects on each layer. Each layer is divided into 3 sections: the layers name, various control buttons, and a row of cells. These frame boxes are numbered left to right in the Timeline header. Each new document begins with one layer and one blank keyframe already in that layers frame slots. The red playback head shows the current frame number on the stage. You can drag in manually -orhit "Return" to play the sequence.

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HEXADECIMAL COLOR Flash les are created exclusively for screen viewing and all colors specied in a FLA le are RGB values. But, because nothing is easy, Flash uses a unique system for specifying these colors: Hexadecimal Color. Hex color is just another way of specifying RGB values for screen display; rather than intensities of light, hex colors use three pairs of numbers and letters to specify colors. In the hexadecimal world 0 is pure black, F is pure white and all the remaining characters fall in between. An example, a rich RGB red expressed in hex values would look like this:

#FF0000
Reference lists of hex colors are widely available online. We will use the hex color system to specify color in this section of the reader.

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FRAME RATE, FRAMES AND KEYFRAMES Frames in Flash represent the passage of time. When the Frame Rate is set to the default 24.00 fps, that means that 24 frames will be played in each second. A le's Frame Rate can be modied in the Properties Panel or in the Document Settings page.
ADDING FRAMES TO THE TIMELINE

To add a frame, select a frame slot on the timeline and go to >Insert >Timeline >Frame Or press F5. To delete a frame: Shift + F5. To add a keyframe, select a frame slot on the timeline and go
Edit the Frame Rate, Stage Size and Background Color in the Document Settings Window.

to go to >Insert >Timeline >KeyFrame Or press F6. To delete a keyframe: Shift + F6. You can always Control-click OR right-click over a frame slot to choose an action from the popup menu of options.
KEYFRAMES

Keyframes represent an action taking place. When an object is rst


Frames represent a passage of time. Keyframes denote an action taking place.

drawn on the Stage, a Keyframe automatically appears.

ADDING KEYFRAMES TO THE TIMELINE

To add a keyframe, select a frame slot on the timeline and go to >Insert >Timeline >Keyframe. Or press F6. To delete a keyframe: Shift + F6. You can always Control-click OR right-click over a frame slot to choose an action from the popup menu of options.

Insert a Keyframe.

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PUBLISHING FLASH FILES Flash creates a separate type of le, called a .swf, every time the Test Movie is run. The .swf automatically receives the name of its .a source le. This published le must be updated (Control > Test Movie) every time changes are made in its .a le so that the versions match. Go to File>Publish Settings. Select .swf and hit Publish. There are many other options for publishing your Flash le; for example, you can publish it as a Quicktime .mov, you can publish it as a .swf with an HTML wrapper, you can publish a shot of your screen as a .jpg or you can choose the projector option, which is good for creating full screen animations. Depending on your animations nal destination, there are dozens of possible congurations. You will explore these publishing options in more detail when you create a website that features your animation later in the course.

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EXERCISE: FLASH SETUP You'll need to congure Flash in a sensible way before you jump in and start working in the program. This exercise will make some suggestions for an uncluttered setup, and build on the process you already went through with Photoshop and Illustrator.
SET PREFERENCES.

Use the menus to navigate to Flash> Preferences. This should be your rst stop when learning a new application. Use the left sidebar to jump into the General section and choose Document Level Undo. Type in the maximum number of undos: 300 In the same area, enable auto recovery. This tells Flash to automatically save your les every 10 minutes.
CREATE A WORKSPACE

Panels and Workspaces work in Flash exactly as they do in Photoshop and Illustrator. Do yourself a favor and follow these simple steps to an uncluttered working environment First, switch over to the SmallScreen workspace. Close all panels except for the Timeline, Properties and Library. Arrange Properties and Library so that they are docked along the right edge of the stage Save this Workspace as G25. You can always access other panels through the window menu.

CREATE SHORTCUTS

One nal step. Navigate back out to the Finder. Create shortcuts in the Dock and Sidebar for Flash. This will make it easy for you to get in and out of the program with a minimum of fuss!

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EXERCISE: A SIMPLE ANIMATION This exercise will take you through some basic animation concepts. It will also help to familiarize you with the Timeline and Property panels in Flash. Open Flash. From the welcome screen, create a new ActionScript 3.0 le. For now, accept the default settings.
SET DOCUMENT PROPERTIES.

Open the Properties panel; this is the central hub for many actions in Flash. Open the Properties tab [yes: inside the Properties panel], click on the wrench icon to get into Document Settings. Set your document dimensions to 1000 x 700, and change the background color to light gray [#99999].
ADJUST THE TIMELINE

Animations are created and controlled in the Timeline. The default view of the frames in a ash document is potentially confusing, but fortunately you can change it. From the Timeline panel popup menu, change the preview to Large; this will help you see the individual frames in the le. Feel free to revise this setting if you need to see more of your Timeline. The red playhead should be aligned on frame 1, and that frame should have a hollow circle in it. This indicates that it is an empty Keyframe. Now let's add some content! Equip the Oval tool and be sure that you're in Object drawing mode. Drag out a small oval near the top of the stage. Use Properties to assign it a ll of 990F00 and no stroke. The circle at frame 1 is now lled, indicating that the frame has content.
ADD KEYFRAMES

Adding a new frame in a timeline duplicates the previous frame; a new Keyframe is required if you want to change the content of the frame. In this case, we want to animate the ball so each frame we add here will be a key frame. Right-click inside frame 2 in the Timeline and choose Insert Keyframe. Move the red playhead over frame 2 and move the ball down about 25% of the way to the bottom of the stage. Repeat these steps until you have 5 keyframes, each with the ball in a dierent location, closer to the bottom of the stage.

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PREVIEW AND PLAY THE ANIMATION

Flash gives you many useful ways to preview and play a simple animation. Most obviously, you can move the playhead along the timeline to manually "play" the le. Pressing Return will play the le inside of Flash; use the loop controls to loop the animation over and over. Cmd-Return will write a temporary swf le which will simulate how the animation would play in a browser. Try out each of these commands now.
REFINING THE ANIMATION

Unless you've had a lot of coee, the animation probably looks pretty jerky and uneven to you. There are a variety of ways that you can rene the le to make the playback more convincing. If you want to experiment with repositioning the ball at various frames, it might be useful to temporarily change the Timeline preview to Preview in Context. This updates the Timeline with a thumbnail of the position of the ball in each frame and gives you a good guide for revising its position. Even more direct, you can enable the Onionskin option to the right of the play controls in the Timeline. This shows you dimmed previews of adjacent frames, and allows you to adjust position relative to these previews. Useful!
ADJUSTING THE FRAMERATE

Another way to rene the animation is to slow it down by changing the framerate in the le. Access the framerate controls in the Timeline directly, or via Properties. In this case, change the framerate from 24 to 12. Now play the animation and gauge the results. The ball moves more slowly when the framerate is reduced. This is a simple le, but it contains lots of great basic techniques that will serve you well when you create more complex animations. If you have time, create a few more simple animations like this using Flash's drawing tools or even with graphics you import from Illustrator or Photoshop.

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EXERCISE: THE TIMELINE This exercise will take you through a more complex animation using multiple objects. it will introduce you to the way layers work, and explore the way that Flash can import graphics created in Photoshop and Illustrator.
EXPLORE THE ASSETS

Navigate to the exercise folder; nd and open the le GoodBooks. psd in Photoshop. You'll see a le with four separate layers. Jump into Image Size and take note of the pixel dimensions of the document. Do the same for the Illustrator le Type.ai. This le contains type for this project that has been converted to outlines.
CREATE A NEW FLASH FILE

Open Flash and create a new document. Once your le is open, use Properties to set the stage to 1000 x 700 pixels. Make sure the framerate is set at 24 fps. Now, use the Timeline to create ve layers in this le. Name them Texture, Left, Center, Right and Type. Save your le as LastName_ Books.a.
ADD FRAMES

By default, Flash adds a blank keyframe to the beginning of the timeline of a new document. But we'll need more than that for this animation. This le will play for ve seconds at a framerate of 24 fps so the timeline will need 120 frames [5 x 24]. You can swipe through the timeline to select multiple cells for multiple layers all in one action. Drag out to frame 120 and type F5 to add the new frames to the le.

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IMPORT ARTWORK

Now you'll import some artwork into the Flash Library for this document. In Flash, go to File > Import > Import to Library. Choose the GoodBooks.psd le. Flash givers you the option to select individual layers when you import a PSD le. Run through the same sequence for the Type.ai file. Open the Library Panel in Flash to see the imported les. You can drag les from the library into the stage to add graphics like this to an animation.
ADD THE TEXTURE GRAPHIC

Time to add these graphics from the LIbrary to the working le. Target the Texture layer in the timeline and move the playhead to frame 1. Drag the texture item from the Library into the document and position it so that it lls the stage. You'll notice that all the frames to the right of the rst one are now lled with gray. This is Flash's way of showing you a frame with visible content. And because simple frames always duplicate the content from the preceding frame, this background texture stretches automatically to ll the timeline.
ADD THE FIRST BOOK

We'll follow the same procedure for the books, but we will want them to appear at dierent points in the timeline. Target the layer called Left and insert a keyframe at frame 24. We need a keyframe to designate the rst time this book appears in the animation. With this keyframe selected, drag out one of the book covers and position it near the upper-left corner of the stage. Save your le and then preview it. You should see the rst book appear after one second.

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ADD THE REMAINING ELEMENTS

You have three remaining elements to place into the timeline; each will require a keyframe at the right location: Center: frame 48 Right: frame 72 Type: frame 96

Save your le and then preview it. If you need to rene elements for position, be sure to do it on the rst keyframe in the layer. Your timeline at this point should look like the screenshot below.

REFINING THE TIMELINE

You can easily change the way an animation plays by manipulating the timline directly. First, add another second to the animation with all the elements visible by swiping through frames 120 - 144 and adding frames [F5]. Preview the animation to gauge the eect this has. You can also drag keyframes to dierent locations on the timeline and even cut, copy and past a range of frames using commands that should be familiar to you by now. If you have time, try creating a second version of this file where you change the order in which items appear on the stage. Be sure to save the first version separately before you experiment.

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Motion Tweens

Graphic Communications 25>Digital Skills for Visual Media

WORKING WITH SYMBOLS Motion tweens in Flash can only be created with Symbols. Symbols are objects that have been converted into special containers. A symbol is a parent object which resides in the Library. Copies of the symbol, called instances, can be dragged from the Library onto the Stage multiple times without increasing the movies size. Each instance is linked to the original symbol, so that changes made to the original symbol will change all its instances.
TO CREATE (CONVERT) TO A SYMBOL

Select an object on the Stage. Press F8.-Or-In the menu bar, select Modify>Convert to Symbol. In the resulting dialog box, name the new symbol and select which type it is to be from the radio buttons listing Movie Clip, Button or Graphic. In this class we will primarily be using the type "Graphic" Press OK. The new symbol appears in the Library.

After an Object is turned into a Symbol, it is placed in the Library Panel.

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MOTION TWEENS Flash has a few built-in functions that can quickly create certain types of animated movement. You establish the main actions in the sequence and Flash lls in the in bet weens Flash refers to these functions as Tweens.
After inserting a Motion Tween : A blue highlight will appear in the

Timeline, initialling spanning the length of the set frame rate (24 fps).

Motion Tweens can move an object, transform it (enlarge or shrink), and/or change its opacity and color.
TO CREATE A SIMPLE MOTION TWEEN:

Create a new layer for your rst Motion Tween. Drawing something on the Stage. This puts a new Keyframe in the Timeline. Select the object on the Stage. You will need to Convert To Symbol for the motion tween to work: >Modify >Convert to Symbol. In the new Convert to Symbol pop-up menu, give your new symbol a name. Select Type: "Graphic". Click "OK". Check the Library Panel for your new Symbol. In the Timeline, move the red Playback Head to the start of your sequence. Insert a Motion Tween: >Insert >Motion Tween. A blue highlight will appear in the Timeline, initialling spanning the length of the set frame rate (24 fps). Move the Playback Head to the end of the Timeline. Use the Selection Tool to move Instance of the Symbol to another place on the Stage. To see the animation, slide the Playback Head on the Timeline back and forth-or- press "Return". To see a .swf preview of the sequence, go to the menu Controls > Test Movie (Command+Return).

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EXERCISE: A SIMPLE MOTION TWEEN This exercise will take you through the process of setting up a simple motion tween. This is not dicult, but there are some important details to be aware of. Create a new Flash file. Make it 1200 x 500 pixels at 24 fps. A piece of Illustrator artwork will be the showcase here, but this time we'll import the graphic right into the stage. Go to File > Import > Import to Stage. Select the le creatures.ai and click through the dialogues until you see the creature on the stage. Flash places the creature on a new renamed layer in the timeline.
MANIPULATE THE CREATURE

Before we can animate, we need to transform and reposition the creature. Equip the transform tool and shift-drag to scale it so that it ts into the stage. Use the selection tool to reposition the creature along the left edge of the stage.
CREATE A SYMBOL

Graphic elements in a motion tween must rst be converted to Symbols before the animation will work. Right-click on the creature and chose Convert To Symbol. [You can make the same conversion through the menus at Modify > Convert to Symbol, or via the F8 keyboard shortcut.] In the Convert dialogue, give the symbol a name and keep the rest of the default settings.
CREATE THE MOTION TWEEN

In the timeine, right-click in frame 1 and choose Create Motion Tween. Flash automatically inserts 23 more frames in your le and moves the playhead to the last frame. Use the selection tool to move the creature to the right edge of the le. When you release the mouse, you'll see a visible motion path with ticks for each frame in the timeline. Play or preview the le now and you'll see that Flash has automatically generated the frames in between the starting and ending points you dened. This is a simple illustration of the beauty of the tween!

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EDITING THE MOTION TWEEN

Motion tweens are visually indicated with a blue highlight in the timeline and a diamond at the end of the tween sequence. You have control over the motion tween after you have created it. Here are a few useful tips for making these edits. If you want to extend the time period of the tween, you can click and drag the end of the tween to make it last longer. You can always edit the starting and ending points of the tween by moving the playhead to the right frame and moving the creature. You can also manipulate the motion path directly. You can modify other attributes of the starting and ending states and the motion tween will include those in the transitions it generates. Try scaling the end creature in this le to be smaller and then play the animation to gauge the result. Future exercise will explore some of the features in greater detail. Take some time to experiment with motion tweens; save your favorite version of this le to turn in along with the rest of the exercises from this section.

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EXERCISE A MORE COMPLEX MOTION TWEEN This exercise will take you through basic Motion Tweens in Flash. Go to the class server and copy the le "Motiontween.a". Refer to the le Motiontween_sample.swf for a sample of the nished sequence.
MODIFY THE BACKGROUND

Change the Color of the Stage to Light Blue: Modify >Document: click on the Background Color box
TRANSFORM THE SYMBOLS

Use the Transform Tool (shortcut: Q) to scale each Symbol, from largest to smallest [UNLOCK the Layers, as needed]: (1-largest) Monster (2) Jazzy Guy (3) Poodle (4-smallest) Tucan bird
CREATE MOTION TWEENS New layer order for completed exercise.

You will be creating Motion Tweens for each Symbol on the Stage. 48 frames is the total duration. Here are the directions for each Symbol: BIRD-Appears behind the Subway (Background Layer). Only the top half of the bird is seen. Motion Tween direction starts from ostage LEFT to ostage RIGHT. You will need to use the Transform Tool to turn the bird so it is facing the correct direction. Rearrange the Layer so that the Tucan is behind the Subway Layer. MONSTER-Appears behind the Subway (Background Layer),. It is "falling" from the sky. Motion Tween direction starts from ostage Top to behind the Subway Layer. The Monster should appear to be behind the Tucan. You will have to rearrange the Layers. POODLE-Sits beneath the Subway sign, waiting for his owner. No Motion Tween needed for this character. MAN-Appears on the Subway (Background Layer) to meet Poodle.Motion Tween direction starts from ostage RIGHT to LEFT, stopping at the Poodle.

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MOTION TWEEN DETAILS

1. LOCK all Layers except for the one you are working on. 2. In the Timeline, select the rst Keyframe for the specic Symbol. A Blue box appears around the Symbol on the Stage. 3. Insert a Motion Tween: >Insert >Motion Tween A Blue highlight will appear in Layer in the Timeline, lling 24 frames (default Frames Per Second) of "tweening". 4. On the same Layer, select frame #48 in the Timeline. The specic frame is highlighted in blue. 5. Insert a second Keyframe: f6 -or- >Insert >Timeline >Keyframe. 6. The red Playback Head will automatically jump to this spot in the Timeline. 7. Use a Selection Tool to click on the Symbol on the Stage. 8. Move the Symbol to another position. We are telling Flash where the main action is taking place. Note the path that is created when you have moved the Symbol. This path may be modied with the Selection of Direct Selection Tool (shortcut:A). 9. Hit the Return Key to play the animation -or- >Control >Test Movie to preview Save as "yourname_motion.a"

Add Motion Tweens to 4 Layers.

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EXERCISE ANIMATING ATTRIBUTES This exercise will take you through animating more complex object attributes using the motion tween. Navigate to the exercise folder and open the le ComplexMotion.a
GET ORIENTED

This le has four separate objects all on the same layer. We need to convert them all to symbols and then place them on separate layers before we can animate them. First, convert each object to a symbol. Use the Graphic symbol type and give each one a descriptive name. Now, select all of the objects and go to Modify > Timeline > Distribute to Layers. New layers are created and named for each object! Delete the unused Layer 1 and save your file as LastName_ ComplexMotion.fla
ADD MOTION TWEENS

Now, add a Motion Tween to each Layer that animates it across the stage from left to right. Stretch the animation across 72 frames. You are now ready to experiment with some of the more interesting ways that a motion tween can animate an object's state changes. For each of the scenarios below we recommend locking and hiding the layers that you are not manipulating.

MOTION PATH CHANGES

Select the Monster Layer. Lock and hide all other Layers. Use the selection tool to select the motion path connected to this layer. Drag it into a curve shape rather than a straight line. With the motion path selected, open Properties and add 4 rotations; set the ease value to -100 Hit the Return key to play the results. Cool!

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TRANSFORMATIONS

Select the artist Layer. Lock and hide all other Layers. Drag the playhead to the end of the animation in frame 72. In that frame use the Transform tool to scale and rotate the artist. Hit the Return key to play the results.

FADE IN AND OUT

Select the poodle Layer. Lock and hide all other Layers. Drag the playhead to the end of the animation in frame 72. In that frame use Properties to assign an opacity of 0% to the end of the animation. This control is nested inside the Color Eect area of the panel; Style: Alpha Hit the Return key to play the results.

TINT

Select the bird Layer. Lock and hide all other Layers. Drag the playhead to the end of the animation in frame 72. In that frame use Properties to assign a color tint to the end of the animation. This control is nested inside the Color Eect area of the panel; Style: Tint Hit the Return key to play the results.

If you have time, continue these experiments on a copy of this le. All these properties can be animated in endless combinations.

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Shape Tweens

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SHAPE TWEENS Unlike Motion Tweens, Shape Tweens can "morph"; changing a shape over time into another shape. Not only can the shape be changed, but the color, size, location and opacity of an image. This process will not work with instances of symbols. Shape tweening results best if the shapes are simple. However, wondrously strange alterations can occur with more complex shapes, so this can be a good way to create weird sequences. Create a Shape Tween: Create a new layer for your rst Shape Tween and name it. Create a simple object on the Stage for the rst keyframe. Do not convert the image to a symbol! Insert a second keyframe (F6) further down the Timeline alter the object or delete it and create another object. Select the rst keyframe in the Timeline, hold the mouse clicker over it. Go to >Insert >Shape Tween -or- Right-click "Create Shape Tween". The layers Timeline will turn light green between the keyframes and an arrow will appear running from the rst keyframe to the last. To see the results, hit the Return Key to play the animation -or>Control >Test Movie to preview

Shape Tweens morph from one object into another.

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WORKING WITH TYPE IN FLASH Adding type to your Flash les gives your animations an extra dimension. The rules for working with type in Flash are very similar to the rules we discussed in Illustrator.
TYPE FORMATTING

Character and paragraph type formatting is all handled by Properties rather than in separate panels.
FONT MANAGEMENT

Font les used in FLA documents must be active on the machine viewing the le. If they are not, then Flash will substitute the default system font for the one you selected. When you publish a SWF from Flash, it embeds the character forms in the le, but the type is no longer editable as type. You can create outlines from type objects in Flash much as you can in Illustrator. This sidesteps the font management issues, but it also leaves your type in an uneditable state. Some Flash animation operations, require that you create type outlines. In Flash, the menu command for making this happen is Modify > Break Apart [Cmd-B]. To truly convert type to outlines, rather tan simply individual type characters, you must issue this command twice. Go gure...

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SHAPE TWEENING TEXT In addition to objects, Shape Tweens can morph one word or phrase into another word or phrase.
SHAPE TWEEN TEXT:

Create a new layer for your Text Shape Tween and name it. Use the Text tool (shortcut: T) to type a word on the Stage. The rst keyframe automatically appears. Do not convert the image to a symbol! Type Shape Tweens MUST be "broken apart" in order to morph:
Shape Tween Text MUST be "broken apart" twice in order to morph.

Select the word on the Stage with the Selection Tool. Go to >Modify: Break Apart. Individual blue boxes should surround each character. Repeat this step: >Modify: Break Apart. Tiny dots will appear on each character. Insert a second keyframe (F6) further down the Timeline use the Type Tool to type a new word. Select the word on the Stage with the Selection Tool. Go to >Modify: Break Apart. Individual blue boxes should surround each character. Repeat this step: >Modify: Break Apart. Tiny dots will appear on each character.
Break Apart once: Individual blue boxes should surround each character.

Select the rst keyframe in the Timeline, hold the mouse clicker over it. Go to >Insert >Shape Tween -or- Right-click "Create Shape Tween". The layers Timeline will turn light green between the keyframes and an arrow will appear running from the rst keyframe to the last. To see the results, h it the Return Key to play the animation -or>Control >Test Movie to preview

Break Apart twice: Tiny dots will appear on each character.

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EXERCISE: A SIMPLE SHAPE TWEEN This exercise will introduce you to the Shape Tween in Flash. Fire up the program and create a new document that is 600 x 600 at 24 fps. Add 72 frames to the le and save it as LastName_Shape.a In frame 1, use the rectangle tool to draw a large square that almost lls the stage. Give it a color of dark red and no stroke. You have now dened the starting shape for the tween. Select frame 72 and add a keyframe [F6]. In this frame you'll dene the ending shape for the tween. Equip the Polystar tool and use Properties to create a 5-sided star. Give this shape a deep blue ll and no stroke. Now right-click in the timeline and choose Create Shape Tween. You should see a green highlight in the timeline and a subtle arrow marker spanning the two keyframes. Play the animation to preview the eect. You can animate many dierent attributes using this basic process. Make a copy of your layer and use it to experiment with some of these possibilities. Try transforming and moving the star in the end state and see what eect that has on the animation. When you feel like you have a good grasp of the basics, save your le and move on.

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EXERCISE: SHAPE TWEEN TEXT This exercise will take you through basic Shape Tweening Text in Flash. You will be changing the word "Hello!" into the word "Goodbye!".You may animate the words in another language if you like. Create a new document that is 600 x 600 at 24 fps. Add 72 frames to the le and save it as LastName_ShapeText.a
MODIFY THE BACKGROUND

Change the Color of the Stage to Light Blue Use the Brush, Pencil or Pen Tool to draw a talk balloons in Layer 1. Name it "Background". Lock the layer when you are done. Create a new layer. Name it "Text". Use the Type Tool to spell the word "Hello!" on the Stage. Go through the steps to prepare this layer for a Shape Tween.
Use the Brush, Pencil or Pen Tool to draw a talk balloons in Layer 1.

Insert a second Keyframe. At this point in time, use the Type tool to spell the word "Goodbye!" Go through the steps to prepare this layer for a Shape Tween. Because Shape Tweens tend to morph quickly, start the Shape Tween a few frames into the sequence rather than at Frame #1. This also applies to the end of the sequence; experiment with setting dierent start and end Keyframes.

72 frames is the total duration of this sequence. Your 2 Layers should be named "Text" and "Background".

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EXERCISE: AN ANIMATED SELF PORTRAIT This exercise will give you an opportunity to use motion tweens, shape tweens, type and more! The basic idea is that you will take your self portrait and animate it based on the layers in the original le. Feel free to use the le I've provided if your original PSD le isn't well setup for this. Have a look at TweenChallengeSample.a for an example of what you're after in this exercise.
PREPARE YOUR PSD FILE

Locate and open your Photoshop self portrait [you do have a copy handy, right?]. Simplify the layer and group structure so that you have 5 or 6 separate pieces that you can animate in Flash. Feel free to merge layers if necessary. Now, ungroup all the layers as you see in the screenshot, and make sure that each one has a descriptive name. Save this le out to the Desktop; but be sure not to overwrite your original le!
CREATE THE STRUCTURE OF THE ANIMATION

Jump back into Flash and make a new document that is 900 x 900 pixels at 24 fps. Go to File > Import > Import To Library; bring all your PSD layers into the Library. In Flash, add a new layer for each element you want to animate. Then, add blank frames in your le to accomodate the length of the animation. In my le I wanted each of the ve elements to animate over one second so I added 120 frames in the document [24 x 5].
FILE REQUIREMENTS

Now that you have all the elenents in place, create an animation that meets the following requirements: Create motion tweens for each of the PSD layers. You can animate movement, state or color changes. Add type that you create in Flash. Use a shape tween to change one word into another. Save your final file as LastnameTweenChallenge.fla and pop it into the dropbox along with the other les from this section.

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W orking with Sound

Graphic Communications 25>Digital Skills for Visual Media

WORKING WITH SOUND Most animation is created to a soundtrack, literally. The soundtrack usually comes rst and all movements are coordinated to the sounds beat or the dialog box. Sounds can use considerable amounts of disk space and RAM. However, MP3 sound data is compressed and smaller than WAV or AIFF sound data. Generally, when using WAV or AIFF les, its best to use 16-bit 22 kHz mono sounds (stereo uses twice as much data as mono).To play throughout the movie, a soundtrack must be the same length or repeat in a way that ts the movie.

IMPORTING SOUND FILES You can import the following sound le formats into Flash: WAV (Windows only), AIFF (Macintosh only), MP3 (Windows or Macintosh) 1. Insert a new layer. 2. Double click on this layer and name it Sound. 3. Choose File>Import to Library and nd the desired sound le. The sound appears in the Library. You can also drag les from the Flash Sound Library into the library for your document. 4. Create a keyframe where the sound is to start and drag the sound le onto that frames Stage. A picture of the sound appears not on the Stage, but in the Timeline. 5. With that same frame selected, go to the Properties panel and select the name of the sound in the Sound popup menu. Underneath that menu is an Eects menu with various options. A WAVEFORM will appear in the Timeline. A waveform is a visual representation of sound.

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EXERCISE: WORKING WITH SOUND Flash makes it easy to add sound to your animations. This exercise will introduce you to the basics, and will also recap some of the material from previous classes. To begin, create a new Flash le that is 1000 by 700 pixels. You'll import a Photoshop le as a background and set some simple type in Flash to generate the elements for this animation. Then you'll spice things up with sound.
CREATE THE BASIC STRUCTURE

Before you add content, create the basic structure of the le. First create three separate layers: name them Background, Type and Sound. This animation will play for 5 seconds at 24 fps so add 120 frames for each layer. Save your file as Lastname_Sound.fla
IMPORT THE BACKGROUND.

Navigate to the exercise folder for today's class; locate the le Background.psd. In Flash, target the Background layer and go to Import > Import to Stage to add the element directly to that layer. Save your le.
CREATE A MOTION TWEEN

You want to background to fade in over 2 seconds in the animation. Create a motion tween and use Color Eects > Alpha from the Properties Panel to set this up. Be sure to convert the background to a symbol before creating the tween! Type Return to preview the eect. Save your le.
CREATE THE TYPE

Now, you'll set up some type to appear after the background reaches 100% opacity. Target the Type layer and add a keyframe at frame 48. Use the type tool in Flash to set your name in a sans serif typeface. Format the type at 24 points - yes very small!. Now, create a motion tween for this layer that uses transform to make your type get bigger over 2 more seconds. By the time the animation reaches frame 96, your name should span the stage horizontally. Type Return to preview the eect. Save your le.

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EXPLORING SOUND

Getting all these steps right is deserving of praise, and the nal step for this le will be to add an applause sound that plays when your name reaches its full size. You can import sound into Flash, but the program also comes with a small library of sounds that can be used in any animations. To browse through this collection, go to Window > Common Libraries > Sounds. This will open a separate panel of sounds in the main Flash working area. Take a moment to browse through the sounds; use the small play and stop buttons in the upper-right corner of the panel to preview the sounds. The panel also displays the waveform of the sound you've selected which gives you a sense of how the sound will play and for how long. To use a sound from this library, you must drag it into the library for the le you're building. In this case, find and drag Human Crowd Horray04 and Human Crowd Yes03 into the library panel for your document.
ADDING SOUND

You want this sound to play when your name appears at full size. So, target the Sound layer and add a new keyframe at frame 96. With that keyframe targeted, drag the Horray sound onto the stage. This is a bit counter-intuitive, but that's how you add the sound to the animation. You should see a waveform appear in the Timeline indicating that the sound has been added. Drag the playhead back to the beginning of the le and play it from the top. Make any renements you need to and save your work.
EDITING SOUND LAYERS

Flash makes it easy to edit sounds after you've added them to an animation. It is especially easy to swap one sound for another, provided that the les are all in the library for the document. In this case, target the Sound layer and click on frame 96. Now, open Properties and from the name dropdown menu choose the Yes sound you added earlier. When you play the animation, the yes sound plays instead of Horray. Experiment with these features until you feel like you understand them well. Save your le one last time and move on.

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EXERCISE: MAD SCIENCE This exercise will give you an opportunity to cement your understanding of how to use sound in Flash, and will also test your ability to work independently in the program. Navigate to the exercise folder and explore the assets in the folder MadScience. Inside, you'll nd a raster background for your le and 4 separate Illustrator les to use. Create the 6 second animation described below: Your le should be 1000 x 700 at 24 fps. Save it as Lastname_ MadScience.a The background should run through all 6 seconds The words Mad Science should introduce the animation and remain visible for 2 seconds. Choose a typeface that suits the illustrations you are working with. Each of the 4 illustrator objects should appear and remain visible for one second A separate sound should play along with each object. There are a number of silly sci- sounds in the Flash sound library that are perfect for this. Optional: add a motion tween for each layer. Be sure to periodically preview and save your le as you build it. Since your le will contain a number of layers, consider using layer and library folders to organize the document. This will be great practice for the nal project that is just around the corner. Good luck!

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Final Project

Graphic Communications 25>Digital Skills for Visual Media

FINAL ASSIGNMENT: CREATURE ANIMATION This assignment is designed to give you the opportunity to work more independently in Flash. The challenge is to create your own unique animation that uses the vector creature you created in Illustrator.
PROJECT REQUIREMENTS

When you've assembled your nal le, review this list to be sure that you have met each of the following requirements: File specs: 900 x 600 pixels. One raster element created in Photoshop. This can be a simple static background. At least two vector elements including the creature you created for the nal Illustrator project. A layer containing type. A layer containing sound. No fewer than 4 separate tweens [motion, shape] Layer Management. All layers should be have descriptive names. Use Layer Folders to organize your Layers panel if necessary. Delivery. Turn in three dierent versions of this le: 1 native FLA le, one SWF le optimized for Flash Player 11+ [for your website], and 1 screen capture converted to a CMYK TIFF [for your print showcase]. Place these les into a single enclosing folder. Be sure to archive these les for later class projects.
BUILDING THE FILE

Project planning. You have a limited amount of time to devote to these animations and some pre-production planning will help you create your Flash les eciently. Professional animators use storyboards to help map out the keyframes in an animation and you can use this approach to help you plan out your project. The pages that follow have blank story board grids to use exactly for this purpose. Feel free to print these out and use them to help you structure your animation.

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Build a working file. Create a new Flash le that is 900 x 600 at 24 fps. Decide on a length. First, decide how long the animation will be and add empty frames in the Timeline. I recommend that you target animations of 5-10 seconds. Build a skeleton. Create new named layers for each element you want to animate in the le, including sounds. Piece by piece. Build your les from the ground up, starting with the raster background. Add and animate new elements on top of this. Complete one piece of the animation before you move on to another one. Adding sound should be your last step.
HELPFUL TIPS

Preview and save your document frequently as you work. Simple is fine! For many of you this will be your rst animation; work within your means. Convert type to outlines to avoid font issues later.
FINAL STEPS

Review your work. Step back and assess the quality of your work. Have you satised all the project requirements? Do your creatures animate smoothly? Turn in your final files. You will turn in three separate les for this project: Native FLA le [Lastname_FLnal.a] Exported SWF le [Lastname_FLnal.swf ] CMYK TIFF le [Lastname_FLnal.tif ] Place each of these les into one folder named like so: Lastname_FLnal. Copy this folder to your class dropbox. Archive and Backup. On your lab computer, store a copy of this assignment; you should also make a backup copy to your ash drive. You will need these les at the end of the semester so dont misplace them! Hope you enjoyed this project!

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FLASH PROJECT STORYBOARD

Graphic Communications 25>Digital Skills for Visual Media

FLASH PROJECT STORYBOARD

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Page Layout for Print & Adobe InDesign

PAGE LAYOUT & INDESIGN


ESSENTIALS : INDESIGN SETUP, PLACING ARTWORK TYPE : TYPESETTING & TYPOGRAPHY COLOR : CMYK & SPOT COLOR; BASIC PRE-PRESS LONGER DOCUMENTS : MASTER PAGES & STYLES FINAL ASSIGNMENT: PRINT SHOWCASE

G R A P H I C C O M M U N I C AT I O N S 2 5

Page Layout Essentials

Graphic Communications 25>Digital Skills for Visual Media

ADOBE INDESIGN InDesign is page layout software, used to combine text and graphics into publications. InDesign is used to create layouts for print and screen; it is the best place to create text-heavy les, and the only place to setup multipage documents such as books, newsletters or magazines. InDesign les are typically places where graphics created in Photoshop or Illustrator are combined with type into layouts. Print layouts are usually exported to PDF before printing. InDesign has a powerful set of vector drawing tools that work just like their counterparts in Illustrator. It also has rudimentary imageediting controls for controlling color and opacity of raster images. Outside of print workows, InDesign plays a big role in producing projects designed for screen. It is an essential component in creating digital publications, and is even used as a prototyping tool for web and mobile projects.

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ADOBE INDESIGN: ESSENTIAL CONCEPTS


FILE FORMATS

The native InDesign le format is .INDD. InDesign can export into PDF for problem-free output and even into raster le formats for web and screen design. InDesign les are typically called publications.
WORKING WITH IMPORTED GRAPHICS

InDesign can import almost every graphic le under the sun, although print les typically use PSD, AI, TIFF and EPS as preferred formats. Imported PSD and AI les retain access to the layers in the original native documents. Artwork is usually imported via the Place command [Cmd-D]
FRAMES

Almost every element in an InDesign layout is contained inside a frame. Frames and their contents are formatted separately.
LIVE LINKS

Placed graphics and digital fonts used in a publication are all required in order to output native INDD les at high quality. Working successfully in InDesign requires close attention to le management!
UNDOS

InDesign supports unlimited undos and redos via Cmd-Z.


WORKING AREA

The main working area in InDesign is simply called the page. Each page is surrounded by a unique storage space called the Pasteboard.

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THE INDESIGN INTERFACE: KEY COMPONENTS


TOOL PANEL

The tool panel in InDesign contains many tools that will be familiar to you by now. In general, the lessons and tool behavior that you learned earlier in the semester will apply consistently in InDesign.
CONTROL PANEL

The Control Panel is the context-sensitive hub of the InDesign interface. It allows you to format type and objects, and to position and align elements in a layout.
PAGES

The Pages Panel allows you to manage the pages in a publication. Use this Panel to add, subtract, or move pages. Pages also allows you to create and manage Master Pages. Master Pages contain repeating page elements and page geometry.
LINKS

Use the links Panel to manage placed graphics in a publication.


STYLES

Styles are formatting instructions for text and objects that can be saved and easily reapplied. Styles are one of the keys to creating longer documents eciently and consistently.

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THE ANATOMY OF AN INDESIGN PUBLICATION

Page edge

Empty picture frame

Picture frame

Text frame

Margin guides

The Anatomy of An InDesign File

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PLACING ARTWORK You can import almost every conceivable graphic le into an InDesign layout. In addition to the usual suspects, InDesign can import layered psd les, multi-page PDF documents, native Illustrator les, and even other InDesign les. To import artwork, deselect all frames and go to File>Place (Cmd+D) and select the le to be placed. To place multiple images (or a combination of images and text blocks), use the shift key in the Place dialog box. The resulting place cursor will include small thumbnails of each image. Use the arrow keys to cycle through whats loaded in a cursor.
THE FITTING COMMANDS The Place dialog box

The Fit commands are used to t content and frames. They are available iconically through the Control Panel or through Object>Fitting. Fill Frame Proportionally resizes content and crops image to ll without distorting, and is generally the best choice.

The Fit icons in the control panel

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MANAGING PLACED GRAPHICS When placing a separate graphic le into InDesign, what you see in your layout is a preview of the graphic, not the actual image. In order to print correctly, images must be linked and the original image must be sent with the InDesign le when sending to a printer for output. The Links panel gives you information about placed graphics. Clicking on the page number next to an image name brings you to that image on the page, and selects it. The Links panel can be customized to show other information, such as les size and scaling Images can also be embedded into InDesign through the Links panel. Embedding a graphic increases the size of the InDesign le, but it also removes the burden on the user to manage so many separate les.

The Links panel, showing assets as embedded.

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PRINT LAYOUT: IMPORTANT TERMS Paper sizes. In the United States paper is typically specied as Letter [8.5 x 11 inches] or Tabloid [11 x 17 inches]. Dierent systems are used in Europe and Asia. Spread. Two or more facing pages that combine into a single unied layout. Books, magazines and some newsletters use this convention. Bleed. A technique required when elements in a layout must extend to the edge of the printed page. Elements that bleed must extend beyond the trim boundaries of the publication to compensate for potential inaccuracies in the trimming process. Absent other rimformation from your printer, use .125 [0p9] as a safe bleed value. Safe Space. You should avoid placing non-bleeding page elements near the page edge of a publication so that they don't get trimmed by mistake. A safe value to use here is .125 [0p9]. Crop marks. Printer's marks indicating where the page should be trimmed. Separations. A prepress operation that separates the dierent colors in a layout into discrete pieces of lm. A process color print job will have four separations, one for each CMYK color. Less complex print jobs using spot color might only require two or three separate pieces of lm.

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EXERCISE: INDESIGN SETUP As usual, before we jump in and start creating, we need to spend some time setting up InDesign.
SET PREFERENCES

If you want to set universal preferences that will govern every le you create, you must make these changes when no documents are open. Preferences that you change while an individual le is open will aect only that le. Launch InDesign. Be sure you have no individual les open in the program. To access the preference dialogues, go to InDesign > Preferences. In the General section, turn on Adjust Scaling Percentage [under When Scaling ] so that the Control Panel displays the correct scaling percentage when an image is selected with either selection tool. In the Type section under Type Options, turn on Apply Leading to Entire Paragraphs to make InDesign treat leading as a paragraph attribute rather than a character attribute. In the Units and Increments section, change your ruler increments to picas. Finally, jump into the Spelling section and enable dynamic spelling. Youll thank me for this later! If you ever want to delete the preferences and restore the default settings, hold shift, option, command, control as you launch InDesign

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CREATE A WORKSPACE

To arrange the panels youll work with most often, youll need to close some and display others. Set up your workspace as described below: First, choose Window > Application Frame to have InDesign display both document and panels in a single enclosing window.  To start, choose Workspace > Typography from the Workspace menu in the upper-right of the interface. Create a Workspace that matches the screenshot at left. From this predened Workspace you will have to close several panels. From the window menu, invoke the Links Panel. Drag it into the same group with Pages. When you have all the panels in the right location, use the Workspace menu to create your own saved Workspace: Workspace > New Workspace. You can always restore this workspace in Workspace > Reset Workspace. Workspaces in InDesign work just like they do in Illustrator, Flash and Photoshop. Use them to your advantage!
CREATE SHORTCUTS

Finally, navigate back out to the Finder. Create shortcuts in the Dock and Sidebar for InDesign. This will make it easy for you to get in and out of the program with a minimum of fuss!

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TUTORIAL: WORKING WITH PLACED GRAPHICS This tutorial will explore the dierent options you have for placing and manipulating external graphics in an InDesign layout. You'll create a new blank document and place graphics from the exercise folder on the server.
GETTING STARTED

Start by creating a new letter-sized document with Print as the intent. Without having created any graphic frames, go to File > Place. In the Place dialogue, navigate to the exercise folder and place the file called Bitmap.tif. You should now see a ghosted thumbnail of the graphic youre about to import connected to your cursor. First, simply click in upper left-hand corner of your page and see what happens. You should see a huge graphic that overlaps your page margins. This is a way to import an image without rst creating a frame for it; the le comes in at 100% of its physical size. Undo your last import; the graphic should disappear and you should return to a loaded place cursor. This time, click and drag out a frame for your image. Youll notice as you drag that InDesign constrains your frame to the proportions of the image youre working with. When you release the mouse, the graphic is imported to t into this frame.

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Lets do this a third way. Hit the escape key to unload your cursor. Now, use the Rectangle Frame Tool to create a new graphic frame that is 24p x 24p. With this graphic frame selected, import the le again using Place, This time youll see that the graphic is not resized to t the container. To make it t, go to Object > Fitting > Fill Frame Proportionally. Well explore the other options in this Fitting menu in a future exercise. You can also manually crop graphics in their frames, either through the Content Grabber, or with the Direct Select Tool. When the content of a frame is selected, you'll see orange selection indicators.
WORKING WITH VECTOR GRAPHICS

There are other graphic formats you can place into InDesign; each one comes with its own nuances and options. Delete all the objects and frames in your layout. Create a new graphic frame that is 30p x 30p and center it roughly on your page. Into this frame place the file called DJ.ai. This is a native illustrator le. Youll probably notice that the display quality of the graphic is quite low it almost looks pixelated eventhough it's a vector le! This is an anomaly youll see when working with vector artwork in InDesign. To improve the display quality, go to View > Display Performance > High Quality Display. Much better! Vector artwork can be resized to any scale without harming image quality. When you think you have this all down, close your le and move on.

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EXERCISE: WORKING WITH PLACED IMAGES This exercise will take you through some of the basics around placing and tting graphics into InDesign. You will add images to a promotional yer for one of our favorite Photoshop artists, Erik Johansson, and export a print-ready PDF le that can be viewed and output without InDesign.
GETTING STARTED

To get started, navigate to the exercise folder. Find and open the folder PlacedGraphics. Inside this folder, you'll nd all the assets you need for this project. In this case, you have a working INDD le, a folder full of TIF images [the best raster le format for print!] and the fonts for the layout. Your first order of business should be to activate the fonts. The typeface used in this project is called Futura. It is an iconic sans serif face that comes in a variety of weights. It has a clean, muscular character. Use Suitcase to activate this font now. Now, open the INDD le called EJFlyer. This publication is setup on a letter sized sheet [8.5 x 11 inches]; it has some simple type already set. Your job will be to add the images to the layout. The black rectangle denes the edge of the page; the pink guides dene the margins of the page, in this case 3 picas.
PLACE THE LARGE GRAPHIC

In InDesign, go to File > Place. This is the best way to import external graphic les into an ID layout. When you click Open, you'll see a "loaded" place cursor with a thumbnail of the image you selected. Drag out a graphic frame that spans the width of the margin guides. Notice as you're dragging that you'll be constrained to the proportions of the graphic. Release and you'll complete the operation. Now that the image is in the layout, you can rene it directly, or rene the frame that contains it. In this case, equip the Selection Tool, select the graphic frame and drag upwards on the lowermiddle handle to crop the image vertically. Drag until you get to the edge of the cave containing the sh. We will rene the position of all placed graphics at the end of the exercise. For now, save and move on.

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PLACE THE SMALLER GRAPHICS

Now we want to place three more les, and we want them to span the layout horizontally. We'll use some clever techniques that make placing multiple les more ecient. Equip the Rectangular frame tool. Click just under the sh image, right on the left margin guide and drag out a rectangular frame that lls the remaining space in the layout. Keep your nder on the mouse and hit the left arrow on your keyboard twice. You'll see the larger graphic frame divide into three equal smaller frames. Release the mouse to complete the operation. Type Cmd-Shift-A to make sure that no items are selected. Then go back to File > Place. This time we'll select and place the three remaining les on one operation. In the Place dialogue, clik on Fist. tif; hold down the Command key and click on Ocean and Vase to select them too. Click Open. Back in InDesign, you'll see a place cursor loaded with three separate les. You can use the left and right arrow keys to cycle through them. Click once inside each graphic frame to place the les into the frames you generated earlier. Save your le and move on.
FIT THE GRAPHICS

The images look a bit odd at this point because they are bigger than the frames that contain them. We'll use the tting commands in the next step. Equip the Selection Tool and select all three small graphic frames. Now go to Object > Fitting > Fill Frame Proportionately. This resizes the graphics to ll the frames. Much better! The most common tting commands are also available in the Control Panel. You can adjust the "crop" of the images with the Direct Select Tool. Equip it and click once on the Ocean image. You'll see an orange bounding box indicating the parts of the image that are not visible in the frame. Drag the image to the right so that more of the woman is visible. To see your le without the clutter of all the guides, press the W key on your keyboard to enter preview mode. Press W again to return to normal mode. Save your le and move on.

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GRAPHIC REFINEMENTS

Graphic frames can have a ll and a stroke just like objects in Illustrator. Swipe through all four images with the Selection Tool to select them and use the Control Panel to assign them each 4 point strokes. Now, equip the line tool and drag out a single horizontal line under the type that spans the inner margin guides. Use the Control Panel to give this a weight of 12 points. Finally, use the Selection Tool to move the type so that it sits right on top of the rule you just created. You can use the arrow keys to nudge elements into place with precision. As a nal step, add a background color to tie all the elements in the layout together. Equip the Rectangle Tool and drag out a rectangle that spans the inner margins of the page. Give this shape a ll of Black and specify a 10% tint. With the shape selected, to Object > Arrange > Send to Back. Save your le and move on.

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FINAL STEPS

There are two remaining steps to take to get this le ready to submit as homework: embed the graphics and export to PDF. Open the Links Panel to display all the graphics you placed into the publication. By default, these graphics are linked rather than embedded in the le which adds complexity to managing the project. To embed the graphics, select each of the four les in the panel and choose Embed Link form the Links Panel yaway menu. Finally, use the export command to export a PDF version of the file you created. This creates a version of the layout with all graphics and fonts embedded, and it allows users to view the le with a PDF reader rather than InDesign. To export a PDF, go to File > Export. Choose PDF [Print] as the format, specify the Desktop as the destination, and name your le LastnameFlyer.PDF. Stick with the defaults in the dialogue that follows. We are done! This exercise covered many essential techniques for working with placed graphics, and also for generating simple shapes and rules in InDesign.

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Working With Type

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LEGIBILITY/READABILITY There are two important aspects to working with type successfullylegibility and readability. These two similar terms mean dierent things for type. Keep both in mind whenever you begin a document. Legibility This refers to the clarity of the letterforms in a typeface, in other words, type that is well-designed, clear and recognizable. While legibility is a primary concern of the typeface designer, its your responsibility to select typefaces that are appropriate for the task at hand. So select typefaces oering the needed styles and characters, and with the appropriate voice or personality. Script, blackletter and decorative faces have very distinctive features, and generally low legibility. Thats why you want to use them sparingly, and at larger sizes. Readability This refers to the ease of reading or accessibility of the content in a layout. Readability is a measurement of reader comfort. Decisions that aect readability include the type size, line length, leading, color, alignment and other spacing decisions. The choices you make about the content organization and presentation within a document directly impact how readers will respond. When in doubt, keep it simple! For more information on working with type, go to Ellen Luptons class site: <http://www.thinkingwithtype.com/>

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Introduction to Graphic Arts Microcomputer Instructor: Jerry Bivens Whats the point?

Graphic Communications 25>Digital Skills for Visual Media

Spring 2006 jerry_bivens@yahoo.com

We measure type using points. There are roughly 72 points to an inchtherefore it would be logical to assume that 72 point type would be one inch in height. Ah, if life was only that easy. The actual size of a typeface has to do with several variables such as the length of the ascenders and descenders. The system of measuring type dates back to when characters where made out of metal or wood blocks. 72 point type would fit on a block that was 72 points tall. The ascenders and descenders had to fit onto the block as well

POINTS AND PICAS Typographers use a measurement system consisting of points and picas. There are 72 points to an inch or 6 pica to an inch (so a pica equals 12 points). Youll want to use pica/points for your measurements whenever you're setting type. Type size is always measured in points. Body text, such as the letters youre reading, is generally set from 9 to 12 points (this is 9 point). Subheads should generally be between 14 and 18 points. Headings from 24 to 72 points, or larger for special eects.

Alphabet Alphabet Alphabet Alphabet


72 pt. Apollo Roman
ascenders 72 pt. x-height baseline descender

72 pt. Helvetica

72 pt.

Alphabet

With 72 points to an inchit would be logical to assume that 72 point type would be one inch in height. Ah, if life was only that easy. The actual size of a typeface has to do with several variables such as the length of the ascenders and descenders proportioned to the body (or x-height). The system of measuring type dates back to when characters where made out of metal or wood blocks. 72 point type would t on a block that was 72 points tall. The ascenders and descenders had to t onto the block as well.

72 pt. Trajan

72 pt.

72 pt. Willow

72 pt.

Alphabet Alphabet

Document ruler set up in pica

Document ruler set up in inches

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TYPOGRAPHIC BEST PRACTICES Use only one space after periods and other punctuation marks. When setting body text for print you should use a size between 9 and 12 point. Use enough line spacing. Always add at least 2 points to the type size. Example: If youre using 10 point type, use 12 point line space. And the longer the line measure, the more line spacing youll need to maintain readability. Dont make your lines of type too short or too long. Optimum size for lengthy reading: Between 30 and 75 characters per line. Make paragraph beginnings clear. Use either an indent about two times the type size in points or a block style for paragraphs with extra space between the paragraphs (don't use returns). Dont justify text unless you have to. Justication is usually used when text is set in columns. If you justify text you must use hyphenation. Do not use underlines; use italics instead. Dont set long blocks of text in italics, bold, or all caps because theyre dicult to read. Leave a little more space above heads and subheads rather than below them. Use subheads liberally to help readers nd what they may be looking for. Unless you have a very good reason to do otherwise, dont use more than two typefaces in a publication. Use Script, Blackletter and Decorative/Display type sparingly, and never for body text. Generally, decorative type is used for headings and titles only.

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ESSENTIAL TYPE FORMATTING


CHARACTER FORMATTING

Character formatting controls the appearance of the individual letters of your document. Typeface, type style, type size, leading and case are some variables of character formatting. Character formatting can be done either through the Control panel or through the Character panel (Cmd+T).
LEADING

Leading is the vertical the distance between the baselines of two consecutive lines of type in a paragraph. It is applied above a line of type, rather than below. Size and leading are often specied together, such as 10 on 12 or 10/12, meaning 10 point type with an extra two points of leading. Leading can be controlled through the Character panel, as above.
PARAGRAPH FORMATTING

When you apply paragraph formatting to a paragraph, it aects all characters in the paragraph. To InDesign, a paragraph is any string of characters that ends with a hard return. Commonly used paragraph formats are alignment, indents, tabs, and drop caps.
ALIGNMENT

Most common text alignments for continuous text are ush left (ragged right) or justied left (meaning last line aligns left). This text

Character level of control panel

is aligned ush left. Centered alignment is used in certain, limited situations, as is ush right (ragged left).
INDENTS

Indents refer to the amount text is moved away from the text frame on the left or right side. An indent can move all the text in a paragraph, or only the rst line or last line. A rst line indent is the most common indication of a new paragraph.
DROP CAPS

Drop caps are strong visual indicators of a new section within a document. They are not used to indicate a new paragraph because they are too dramatic to be used so frequently. Drop caps can be controlled in terms of how many lines they span within a paragraph, and how many letters are enlarged.

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TUTORIAL: TYPE FORMATTING ESSENTIALS This exercise will introduce you to essential text formatting techniques in InDesign. Remember: InDesign can add formatting to a text frame or to the text inside the frame. You'll take a tour of the major options for each level of formatting in this brief tour.
GETTING STARTED

Before you jump into InDesign, use Suitcase to activate the fonts for this project. This le will use Trade Gothic, a classic Sans Serif typeface with many weights. These fonts are provided in the exercise folder just in case Suitcase is misbehaving for you; feel free to install them via Fontbook or directly into User > LIbrary > Fonts.
CREATE A NEW DOCUMENT

Once you have the fonts loaded, jump into InDesign and create a new document. Use the screenshot for reference: you want 2 lettersized pages, landscape orientation, 3p margins all around. Uncheck Facing Pages. You can use the Pages Panel to navigate in the le, or simply use the scroll wheel to move between the two pages in the publication. For now, be sure you are on page 1. Equip the Type Tool [T] and drag out a text frame that spans all 4 margins on the page. Now, click inside the frame and type out the following copy with hard returns at the end of each line: I love Typography! Save your file to the desktop in native indd format as Lastname_ TypeFormatting.indd and get ready for more.
FORMAT THE TEXT FRAME

First, add some formatting to the text frame itself. Select the object with the Selection Tool [black arrow - V] and go to Object > Text Frame Options [Cmd+B]. In this dialogue, set the vertical justication to centered. This centers the text inside the frame you created. If you click on the preview checkbox in the lower left, you'll see the changes update in your le in real time. You will revisit this dialogue later as we move through this project.

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FORMAT THE TEXT

Now you'll add some paragraph and character formatting to the text itself. To format text, you need to equip the text tool, and you need to have the paragraph or characters you want to format selected inside the text frame. First, drag the Character and Paragraph panels out into your document for easy access. Now, click inside the text frame and type Cmd+A to select all the copy. Use the icons at the top of the paragraph panel to center the text inside the frame horizontally. With all the copy still selected, use the Character Panel to change the typeface to TradeGothic Bold. Now go to Type > Change Case > Uppercase to set the type in all capitals. Now, you'll format each line separately. Swipe through the word "Typography!" and use the Character Panel to make it 125 points in size. Make "I LOVE" 100 points. Save your file.
ADJUST THE LEADING

You can change the vertical space between lines of copy by changing the value for leading. Triple-click in the Typography line to select the entire paragraph and use the controls in the Character Panel to assign a leading value of 100 points to that paragraph. Much better! Save your file and move on.

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PLACE A TEXT FILE

Switch over to page 2 of your InDesign le. Let's place a le with a bit more copy in it to explore even more text formatting options. Go to File > Place; locate the text le called Interview.txt. This is a raw text le containing a recent interview with President Obama in Rolling Stone Magazine. With the loaded place cursor, drag out a text frame that spans the margins of your page. When you release, the text will be imported into your publication. With the default settings, this text is a mess! Fortunately, a few easy formatting moves will help you make it more legible and attractive.
FORMAT THE FRAME

First, add formatting to the text frame itself. As you did previously, select the frame with the Selection Tool and type Cmd+B to open Text Frame Options. This time, use the column controls to add three columns to the text frame. This has a dramatic eect on the copy in the interview: shorter lines are easier to read!
FORMAT THE TEXT

Now, equip the type tool and select all the text inside the frame. Use the Character Panel to change all the copy to Trade Gothic Light 9/14. Body copy like this is usually formatted at 912 points; 14 points of leading makes the text airy and approachable. You'll notice a red plus symbol at the bottom right of the text frame. This is the overset copy indicator and you'll see this symbol when you have too much text to t inside a text frame. We won't resolve this issue in this exercise, but you should know what this means.
ADD STRUCTURE TO THE INTERVIEW

One of the nice things about a typeface that has a variety of weights is that you can use those weights to add structure to a passage like this. An interview is typically broken down into two dierent pieces of information that recur throughout: the question and the answer. We can make this more obvious, and assist the reader in making sense of all this copy, by formatting each piece uniquely. Make your way through the page and reformat each question to Trade Gothic Bold, leaving the answers set in the light weight of the typeface. A big improvement! Feel free to make any additional formatting in the document, and in general to experiment with the material we've covered so far. Then, save your le and move on.

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EXERCISE: A VINTAGE AD In this exercise, you'll build a simple ad from scratch. This project will use raster and vector assets; it will also introduce basic text formatting and a measurement system based on points and picas. To get started, navigate to our class folder and locate the folder AdGuy. This folder has all the assets youll need to assemble this le.
GETTING STARTED

This le uses two classic typefaces: Brush Script and GaramondPro. Use Suitcase to activate these fonts before you begin. Now, jump back into InDesign and type Cmd+N to create a new file. You want a letter-sized page with margins set to 3p on all sides. Save the le to the Desktop and name it LastnameAd.Indd.
PLACE THE GRAPHICS

The man graphic is in a frame that is 36p x 42p. Use the Control Panel or Rectangle Frame Tool to create a frame that is exactly this size. Then use the Place command to add the AdGuy graphic. Now, place the logo le into the lower-right corner of the layout. Use the sample le as a rough guide for sizing and positioning.
ADD THE TEXT

Create a text frame at the top of the document that spans the width of your margins. Youll nd the text for this entire ad in the AdGuy_copy text le. Copy and paste the headline into the text frame you've created and then format the type using the Control Panel. This type is Brush script 60/65. The rest of the copy for the ad is set in Garamond Regular, SemiBold and SemiBold Italic, all 11/16. The larger price line is 35/42. Use the Control Panel to format the text to match the sample as closely as you can.
ADD THE FRAME

Use the Rectangle Tool to create the frame in the layout. It has no ll and a .5 point stroke. Use Object > Arrange > Send to Back to tuck the frame under the rest of the elements in the layout Save your le and move on.

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FINISHING TOUCHES

Use the Selection Tool to rene the position of the elements in the layout. Finally, generate a print-ready PDF le and submit the document along with the other homework from this section. We hope you've enjoyed this introduction to InDesign; we're just getting started!

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Dont Be Fooled By Cheap Imitations!


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EXERCISE: AN ADVOCACY POSTER This exercise will give you an opportunity to put all the material we've learned so far into practice, combining image and type into a simple poster design. This project will take you through some of the more advanced text formatting options in InDesign, most notably columns and drop caps.
GETTING STARTED

The typeface used in this project is Eurostile, another geometric sans serif face that is perfect for this kind of advocacy piece. The character designs in Eurostile are based on a square rather than a circle (like futura). It's got good visual impact because of the large open spaces in the letterforms. Use Suitcase to activate the font; font les are also provided as part of the exercise assets. You'll be working with a large background graphic, the Eurostile fonts and a text le that will be divided between display and body copy. Jump into InDesign and create a new single-page tabloid size document [11 x 17 inches]. Go ahead and accept the defaults for the rest of the document setup. Save your le to the Desktop as LastnamePoster.indd.
INSPECT ASSETS

If you are ever handed the assets for a project, it's a good idea to inspect them to make sure all the specs are right. In this case, you've been given an RGB PSD le when what you need is a at CMYK TIFF. Jump into Photoshop to remedy these issues. First, atten the le with Layer > Flatten Image. Then go to Image > Mode > CMYK Color to change the color space. Finally, use Save As to save out a Macintosh TIFF.
PLACE THE BACKGROUND IMAGE

With that issue addressed, let's place the le into the publication. Create a new rectangular frame in your document that spans the inner margins and place the TIFF le into it. Use the Direct Select Tool to rene the crop of the image so that more of the skull is visible. Save your le and move on.

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SET THE DISPLAY COPY

Create a new text frame that spans the inner margins of the le; copy and paste the display copy into it. All of this copy is set in Eurostile Bold. In the sample le, the big "Stop" is 175/175 and the next line is 50/54. Use the paragraph controls in the Control Panel to center the headline in the frame and to give it a white ll. Save your le and move on.
SET THE BODY COPY

The body copy in this le is mostly Eurostile Medium 12/18. It is sitting in a text frame that is 60p x 16p9 aligned with to the bottom of the lower margin guide in the publication. Use the Rectangle Frame tool options to make a container that is sized correctly and then use Place or simply copy and paste the text into this frame after you've created it. Before you format the text, select the text frame and go to Object > Text Frame Options to format the frame you just created. Set it up with two columns and set the inset to 3P to keep the type o the edge of the graphic.

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CREATE A DROPCAP

Dropcaps provide the reader with an obvious point of entry into body copy like this. Fortunately InDesign makes them a snap. Click into the rst paragraph of the body copy with the text tool, and use the elds in the Control Panel to add the big initial G. These two elds control the number of characters that get bigger, and then how many lines to make the dropcap.
GRAPHIC REFINEMENTS

The smaller copy might be easier to read if has a uniform color in the background. Fortunately you can easily ll a text frame with a color. Just select the frame with the Selection tool and ll with Black. Text frames allow you independent control over the frame and the text inside it. While youre at it, add a 4 point black stroke around the skull graphic, just to tie everything together. Save your le and move on.
EXPORT A PDF

One last step. Get this ready to turn in by exporting it to PDF through File > Export. At this point you should know the drill. This exercise has covered a lot of valuable territory. Keep these text formatting techniques in mind when you're working on the nal projects for this section next week.

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EXERCISE: SUCCESSFUL TYPESETTING In this exercise, well take a horribly typeset passage and make some dramatic improvements through a few simple techniques. Think about these principles when you set your own type in the nal project next week. Navigate to the exercise folder for today; open the file Legibility. indd. This publication uses two fonts that should be active on your Mac: Courier and Myriad Pro. If you have issues with fonts, activate these two faces. This InDesign le breaks just about every rule of sound typesetting; lets jump in and make some changes. Analyze the passage. Try reading through this passage for a moment. The content is interesting, but the way the type has been set makes it almost unintelligible. Pay attention to the problems you have in reading it and try to analyze just whats wrong with the typesetting. Change the Alignment. Type that is set with a right-justied margin is inherently hard to read. Legibility improves when you have a xed point to return to at the beginning of each line of type. In this file, click inside the text with the Type tool and type Cmd-A to select all the characters. Now, use the icons in the Control panel across the horizontal top of the screen to change the alignment to Align Left. Restore lower-case letters. Passages of type set in all-caps are hard to read. To restore the lower-case letter, select all, and then go to Type > Change Case > Sentence Case. Much better! Reduce the line-length. Long lines of type are hard to read. In this case, InDesign will reow the text into shorter lines if we reduce the size of the frame that contains the text. Activate the Selection Tool [black arrow] at the top of the Tool Panel, and click on the type frame to select it. You will see 8 small control handles around the text frame; drag the middle-right handle to the left to reduce the width of the frame by 50%. Now use the alignment controls in the Control Panel to center the text frame on the page. This is getting better.

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Change the typeface. A more contemporary, proportionally spaced typeface will make this passage easier to read. Select all the characters as you did before, and then use the Control Panel to set the type; use Myriad Light. Format the type. Body copy like this is typically set at 912 points. For this le try decreasing the point size to 10 points. Increasing the amount of vertical space between the lines of type in this passage will make it easier to read. Select all the characters and use the leading controls in the Control Panel to increase the leading. Try a value of 6; your type is now set at 9/16. Divide the passage into smaller pieces. One of the advantages of typefaces with many weights is that you can use a bold or italic weight to add structure and legibility to a passage like this, and to emphasize smaller sections without being overbearing. Make your way through the text and format the rider's names in Myriad Bold. Add a hard return after each section to further break the passage up visually. Create a point of entry. Center the title of the piece and make it a bit bigger than the body copy. This gives the reader an obvious place to start reading. Adding a bold-italic weight of the type to the word Disgraced is a way to emphasize that word elegantly You can also drag the upper-middle handle of the text frame down into the layout to add white space at the top of the page and make it more inviting. Eliminate unnecessary spaces. One last point: this passage breaks a cardinal rule of professional typesetting: it uses two spaces after each period. You can easily use Find/Change to eliminate these unnecessary spaces. Click into the text frame with the type tool and position the cursor at the beginning of the passage. Now go to Edit > Find/ Change. In the Find What eld enter a period and two spaces; in the Change to eld enter a period and one space. Click Change All and you're golden. Assess your work. All these little renements add up to a giant improvement, dont you think? Export this le to PDF and turn it in along with the other assignments from this section.

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Working with Color

Graphic Communications 25>Digital Skills for Visual Media

COLOR ESSENTIALS Colors can be specied in InDesign according to three dierent color models: Process Colors This is the color system used in process color oset printing. Process colors mix four base inks, Cyan, Magenta, Yellow and Black, [CMYK] to create all the individual colors available in this model. Specify CMYK colors for most Full-Color print jobs. Spot Colors Spot Colors represent a dierent system of specifying color for oset print jobs. The most widely used spot color system is Pantone Color, a model that mixes 15 base pigments to create 1,114 unique spot colors, most of them beyond the gamut of normal CMYK printing. RGB Colors RGB color is the color space of digital devices. Specic RGB colors are derived from mixing dierent intensities of red, green and blue light. Use RGB colors for interactive media projects. When you are specifying color for print projects, you will use either CMYK or Spot color systems. All colors are dened and applied using the Swatches Panel or through the Control Panel widget. Once you have colors dened, they can be used in solid lls of objects created in InDesign, they can be used as tints, or they can be used in gradients. These colors can additionally be applied to type and even to some imported graphics.

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TUTORIAL: SPECIFYING COLOR WITH PRECISION This exercise will take you through some essential techniques for specifying color precisely, and applying it to objects created or placed in an InDesign layout. Open InDesign and create a new letter-sized document. Select the rectangle tool [M] and drag out a simple rectangle. Lets dene a few colors and apply them to this basic shape.
THE SWATCHES PANEL

Colors are defined and managed in the Swatches Panel. Open this panel from your workspace or from the window menu. From the popup menu in the upper-right of this panel, chose New Color Swatch. This is the command you would use to dene a new process or spot color. In the dialog box that appears, specify a new Process color and type in these values: 20C 100M 100Y 20K. When you click OK, a new swatch will appear in Swatches. Use the same process to create a new Spot color. In the New Color dialog box, specify a color from the Pantone+ Solid Coated library. You can add Pantone colors by selecting them from the list, or simply by typing the number directly if youre working from a Pantone book. Now that you have these colors dened, you can use them anyplace InDesign will allow you to specify color. Feel free to dene a few more colors to get the hang of how this all works.
The New Color Swatch dialog box

Next, try applying the colors you just created to lls and strokes; also practice applying them to type, and to type frames. Experiment further with all these features until they seem clear to you. Then get ready for something more ambitious.

Viewing colors in the Pantone library

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EXERCISE: A FULL COLOR POSTCARD This exercise will take you through the steps required to assemble a full-color promo card that will be printed using CMYK colors. The postcard you'll design will be for a ctitious band named Immortal; this same format is widely used in print advertising and promotions.
PROJECT OVERVIEW

This is a simple project, but it contains many techniques that are essential in assembling les for oset printing. Your nished piece will be a 6 x 4 inch card with an image that prints all the way to the edge of the page. This will require you to setup the le to bleed in InDesign. You will also setup guides indicating the safe area in the le. Since the cards will be printed using process colors, all the color elements in your le, including placed graphics, will need to be in the CMYK color space.
GETTING STARTED

The typeface used in this project is called Nuptial Script. It is a script face originally designed for wedding invitations that has an elegant personality. This is not a face you would use for body copy, but for this kind of display typography, it is perfect. You'll find this face in the Script Set; use Suitcase to activate the font now. Jump into InDesign and create a new file that is 36p x 24p. In the new document dialogue, specify margins of 0p9 and set the bleed to 0p9 on all four sides. Click OK. Your publication has an extra set of red guides to indicate the bleed. Any elements that you want to print to the edge of the page must extend out to these guides.
PREPARE THE PROMO IMAGE

The band has sent you a promo le, but it needs some work to be ready for print. Open Immortal.psd in Photoshop to get a sense of what you've been given. In Photoshop, go to Image > Image Size to make sure you have enough pixels for your project. In this case the le is 300 PPI and a bit bigger that the trim 6.25 x 4.25 inches you'll need. Perfect! However, the le they've sent is an RGB PSD le when what you really want is a CMYK TIFF. Go to Image > Mode > CMYK Color and then go to File > SaveAs to change the le format to TIFF. Be sure to save the le out on your Desktop where youll be able to nd it later. 225

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PLACE THE IMAGE

Jump back into InDesign and create a graphic frame that extends all the way out to the red bleed guides. Then go to File > Place to import the image into your layout. Adjust the crop as needed. Save your le and move on.
SET THE TYPE

Before we set the type, we need to dene the two CMYK colors that will be used in this project. Open Swatches and dene the following colors: Rich Red: 20C 100M 100Y 20K Cool Gray: 10 C 0M 0Y 40K Now create a text frame at the bottom of the layout and set the type like so: Immortal: Nuptial Script 85/85 Coming: Nuptial Script 35/25 To start out, give the bigger type the red ll and assign the gray color to the tag line. Be sure that all your type is safely inside the inner pink margin guides. Save your le and move on.

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GENERATE A PRESS-READY PDF FILE

These nal steps will take you through the process required to create a press-ready PDF le for a full-color process printing project that includes the bleed. These techniques are not dicult to execute, but there are some technical details to be aware of. To start things o, go to File > Export [or just type Cmd-E]. Create a print PDF le, specify the Desktop as the save location, and give name the le LastnameCard.pdf. Click Save to open the PDF Options dialogue. There are a few very important options to enable here before saving the nal le. In the General pane, chose PDF/X-1a:2001. This is the safest, most universally compatible option to chose for a le going to an oset printer. Use the left sidebar to navigate to the Marks and Bleeds pane of this dialogue. Enable crop marks, and be sure to check Use Document Bleed Settings so that the PDF le will include the bleed we created in this publication. At this point, click Export to save your new le to disk. Navigate to the Desktop and have a look either though Preview, or just a simple QuickLook. Many printers have preferred settings, so always check with your printer rst, if possible. If your printer had supplied you with information about settings, you would obviously use those instructions to guide you in conguring these options. We're done! Turn in this PDF le, along with the other exercise les from this section.

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EXERCISE: WORKING WITH SPOT COLORS This exercise will take you through a project that will be printed using spot colors from the Pantone library. You will edit and import a logo created in Illustrator and then create business card and promo card layouts in InDesign.
GETTING STARTED

This project will use a typeface called Rockwell, a slab serif face that you'll nd in the Serif Set. Use Suitcase to activate it now. The les you create in InDesign will be limited to three colors: black, PMS 200 red and PMS 405 gray. This project will be built around a logo created in Illustrator. A native AI le is provided by your client.
EDIT THE LOGO

Jump into the exercise folder, nd and open the le 2SpiritLogo. ai. We need to dene and apply colors here and then Place this le into our layouts. Go to Window > Swatch Libraries > Color Books > Pantone Solid Coated. In the panel that appears use the search eld to locate Pantone 200. Drag this into Swatches for use in the le. Do the same for Pantone 405. Now, apply PMS 200 to the first S in the logo, and PMS 405 to the second one. The type in this le is already set to Black and has been converted to outlines. Save this le and get ready for InDesign.

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CREATE THE BUSINESS CARD

Jump into InDesign and create a new document that is 12p x 21p. Set the margins and bleed to 0p9. Open Swatches and empty out all the default colors in the le except for black and white. Type Cmd-R to display the rulers and drag out a vertical guide at 12 picas. [The Control Panel will indicate the 12p guide placement in the y: eld]. Now, create rectangular frame for the logo that spans the top part of the card and ends at the guide you just created. Place the logo le and go to Object > Fitting > Fit Content Proportionally. Have a look at Swatches and you will see the two colors you dened in Illustrator appear. This is handy! Save your le and move on.

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ADD THE TEXT

Equip the Rectangular frame Tool and drag out a frame that spans the lower part of the card out to the bleed guides. Give this shape a ll of PMS 200 red and a stroke of none. Open the text le 2SpiritInfo; copy and paste the store info into this frame. Go to Object > Text Frame Option and make the text align on vertical center. Then use the paragraph controls to align the text on horizontal center. Format this copy as follows: Store name: Rockwell Bold Condensed 10/14 all caps Store info: Rockwell Regular 9/11 Save the le and move on
PREVIEW THE PROJECT

There are two elements in this project that would benet from a preview before you send the les to the printer. To get a sense of how the card will look when it is trimmed, you can press W on your keyboard to preview the bleed and to eliminate the clutter of all the guides in the le. Press W again to return to normal viewing mode. You've setup a le that will separate into three separate printing plates. To preview how this le will separate, you can go to Window > Output > Separation Preview. Use the View column to preview the colors in the le and to ensure that each element has been tagged with the right color. This can be a handy le troubleshooting tool for any color print les.

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ADD ANOTHER PIECE TO THE FILE

InDesign allows you to mix dierent page sizes together in the same le. This is very useful for identity projects like this because a single digital le can house all the components of the project. Let's explore this feature by adding a 6 x 4 promo card to your le. Open Pages and use the flyaway menu to add another page in the document. Select the page in Pages and use the tiny icon at the bottom of the panel to edit the page size to 36P x 24P. You now have a new page in the le that is sized dierently than the business card on page one. This new page has inherited the bleed and margin settings from the publication as you initially specied them. Use the assets you have at your disposal to create a postcard promoting the shop. Use the additional copy in the text le, but constrain yourself to the logo, colors and type from the business card you created on page one.
FINISH UP

When you're happy with your le, export it to PDF for submission as homework. If you have the time, try creating another version of either piece using dierent colors and layouts.

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Longer Documents: Styles & Master Pages

Graphic Communications 25>Digital Skills for Visual Media

THE PAGES PANEL The Pages panel shows you small thumbnails of all the pages in your publication. From this panel, you can create new document or master pages, move pages around, duplicate and delete pages.
SELECTING PAGES

When you click once on a page in the pages panel, the page turns blue. This page is now selected. Any changes you make through the Pages panel y out menu will now aect this page or spread. The Pages panel indicates you are located on a page by highlighting the page number in a black box. When you double-click on a page in the pages panel you will navigate to that page.
CREATING NEW DOCUMENT PAGES

To create new document pages, use the insert pages command from the y out menu, or simply drag a new page into the lower part of the panel. Youll notice a black line in between the document pages indicating where the page will be dropped. Pages can also be added by dragging and dropping document pages between documents. Deleting and rearranging pages is accomplished through similarly intuitive drag and drop maneuvers.

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MASTER PAGES Master pages are building blocks for constructing new pages in a document quickly and consistently. Repeating objects, text and graphics can be placed on master page so they show up correctly on the document pages without needing to be added page by page. Creating new masters is easy. Just go to the y out menu of the Pages panel, and choose New master. Here you can create either an independent new master or one based on another master. Master page items have a dotted line bounding box around them, and are not selectable on the document page. To release an object on a document page from the master page (override), Shift+Cmd+click on the object to be released. To release all objects on a document page, go to the y out menu and select Override All Master Page Items.

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STYLES A Style is InDesigns name for a collection of type or object formatting rules that can be saved and reapplied. Styles encompass formatting for individual characters, paragraphs, objects and tables. When you apply a style to an object or piece of text, you create an active link to the formatting rules dened for the style. If you change the rules in the style, the formatting of actual objects and type in your publications will update. Styles are useful in ensuring consistent formatting of text and objects; using styles also makes it easy for you to make global formatting changes throughout complex publications with great eciency. Using styles requires some planning and analysis before a layout project begins, but this time is well-invested.
PARAGRAPH STYLES

Youll nd that Paragraph styles are among InDesigns most useful text formatting tools; even relatively simple publications will benet from using them. Once dened, Paragraph styles allow us to apply paragraph-level formatting attributes with a single mouse click. Any formatting attribute you can imagine can be embedded in a paragraph style. With one click all these attributes can be applied to the selected text! Paragraph styles are created and managed through the Paragraph Styles Panel. Styles can be dened initially by example, or simply by creating a new empty style and then selecting the formats you desire in the Paragraph Style dialog box. To apply a paragraph style, the cursor must be in the paragraph. Click on the style name in the Paragraph Style panel. You can also use a keyboard shortcut if you have assigned one.
CHARACTER STYLES

Character Styles work in exactly the same way except that they contain only character-level formatting. They are use to make local exceptions to paragraph styles. Object and table styles work in exactly the same way and are created in their own dedicated panels.

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TUTORIAL: WORKING WITH THE PAGES PANEL This exercise will take you through some basic features of the Page Panel, and give you some practice navigating eciently through multi-page documents. Navigate to the exercise folder and find the file PagePanel.indd. Open this le in InDesign. For the moment, ignore any graphic or font warnings. Go to Window > Pages to invoke the Page Panel if it is not already visible. This panel should be part of your normal workspace! Spend a few moments exploring the way this panel is setup. Youll see icons for document and master pages, a popup menu with useful commands in the upper right corner, and a series of icons across the bottom of the panel. You can use the Page Panel to add, subtract, move and rearrange the pages in a long document. These results are achieved through simple intuitive drag and drop operations, or by using the icons across the bottom of the panel. Try adding a few blank pages, deleting some existing pages, and dragging to rearrange the page order in this le. When you feel like you have the hang of these basic operations, close the le and move on.
USING PAGES TO NAVIGATE

Lets now turn our attention to some easy ways of navigating through long documents like this. You can navigate through a document interactively in the Page Panel by scrolling until your desired page is visible, and then double-clicking on the page thumbnail in the panel. Try navigating to page 35 in this document using this technique. You can also navigate through a long document using the keyboard. Option - PageDown will advance you through a document one page at a time. To easily jump to a specic page, type Cmd-J and enter the page number in the dialogue that appears. You can also use the popup menu in the lower-left part of the document window to accomplish the same result. Experiment with all of these techniques now. When you have a good understanding of Pages, move on to the next exercise.

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EXERCISE: WORKING WITH MASTER PAGES In this exercise, you'll build a simple le that will use two master pages to automate the placement of page numbers [folios] and page headers. this will be a simple demonstration of how you can use master pages to build les eciently and consistently.
CREATE A NEW FILE

Fire up InDesign and create a new letter sized document. Setup your publication to include 4 pages, uncheck Facing Pages, and add 3P0 margins around all 4 sides.
ADD PAGE NUMBERS

Now lets make InDesign add the page number automatically for each document page. In the Pages Panel, double-click on the A-Master to target it, and add a textbox across the page aligned underneath the bottom margin guides. Inside this text frame, type the word Page in the typeface of your choice. Then with the I-beam cursor still active, go to Type > Insert Special Character > Markers > Current Page Number [or more simply Cmd-Opt-Shift-N]. Youll see an A on the master page which will translate to the actual page number on all the document pages. Jump back into your document to conrm this. By default, all document pages are linked to the A Master page. Save your le to the Desktop as LastnameMaster.indd
EDIT THE MASTER PAGE

Try making changes to the way your page number is formatted on the master page and youll see the individual pages in the le update, as if by magic. Unless you specify otherwise, the master page items are linked to the individual publication pages. Jump to page one of your document and try to edit the page numbers there. You'll nd that master page items are locked on individual document pages. You can override the master items, but in doing so you break the link between the pages. Experiment further with Master Pages until you feel like you have the hang of the basic concepts. Export your completed le to PDF and turn it in along with the other assignments from this section.

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EXERCISE: USING STYLES This exercise will introduce you to the power of styles in formatting text and objects based on rules. The assignment will take you through the construction of a 4-page zine that showcases your favorite things in life. This will be a great overview of the material from this session, and also good practice for the nal project in this section.
GETTING STARTED

This file will use two typefaces, a display face called Bermuda, and a body face called Montara. These typefaces were selected to impart a personal feeling to the project. Use Suitcase to activate them now. Now, jump into InDesign and create a new letter-sized document that contains four pages. Uncheck facing pages and keep all other default settings. This le will initially use one custom CMYK color. Use Swatches to dene it now before you go any further: 20C 100M 100Y 10K. Feel free to remove the default colors in the le just for clarity. Save your le to the Desktop using this name: LastnameZine.indd.
FORMAT MASTER PAGES

The structure of these four initial pages will be identical so we can speed things up with a simple master page. Open Pages and jump into the A Master. On this page, you will add three elements. Equip the Rectangular Frame Tool and make a frame that is 30p x 24p. For now assign a ll of white [paper] and a 1 point black stroke. Use the alignment controls to center this item on the page. Make another rectangular frame that is 30p x 18p and position it directly underneath the rst frame you created. Give this frame a ll and stroke of none.. Select both frames and drag them upwards on the page so that their position roughly matches the screenshot. Now, drag out a third rectangle that spans the inner margin guides. Give it a ll of the CMYK red you created and a stroke of none. Go to Object > Arrange > Send to Back to reshue the stacking order. Finally, open the text le ZineCopy. Copy and paste the text from that le into the smaller rectangular frame. This is just dummy text that you will format in a minute.

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Scroll through the four pages in your publication; you'll see all the formatting from the master page on each one. Save your le and move on.
CREATE PARAGRAPH STYLES

Now, you can create paragraph styles to format the text in the le quickly and consistently. You will need a style for the item name and for the description. The easiest way to create styles is "by example", that is to format one paragraph and then to dene a rule based on that instance. Now, navigate to the master page, zoom in and click into the text frame to edit it. Use this formatting: Item name: Bermuda Solid 40/40. Center alignment Description: Montara Gothic 14/18 Left alignment Now, click into the thing line and open the Paragraph Styles Panel. Use the yaway menu to create a new style. Name the style Item and click OK. Do the same for the decription. You should now have two styles dened in the document. Save your le and move on. Scroll through the document pages: you should now have four beautifully and consistently formatted pages in your publication. Save your le and move on.

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EDIT THE STYLES

One of the powerful things about styles is that you can reformat page elements by simply changing the rules in the styles. Here's how. In the Paragraph Styles Panel, double-click on the item style to edit it. Click into Character Color and change the color to white. All the Item styles have now updated. Use the same process to edit the description style and make it white too. While you're there, click into Indents and Spacing and add 0p9 space before for this style to separate the body copy from the item. This is a simple le, but you can imagine how much time you'd save making formatting changes like this in a longer document if you had used styles for the initial formatting. You can also use styles to format individual characters and graphic objects in a layout like this. There will be time at the end of this exercise for you to experiment further with styles like this. For now, save and move on to a few nal steps.

CREATE A COVER

We need to add another page at the beginning of your le to serve as the cover of the zine, but we don't want it to inherit the formatting from the A-Master page. In Pages, choose Insert Pages from the y-away menu. Locate this page at the beginning of the document and be sure to specify None for the master page. Your publication should now have ve pages. See if you can replicate the typography and layout of the cover from the sample le on your own without explicit instructions.

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ADD CONTENT

Now the fun part: add content to the document pages. Each page will require three unique elements: A name A CMYK TIFF that is at least 1500 x 1200 pixels A short description Be sure to save your le as you build it. First, you need to unlock all the master page items on your publication pages in order to add unique content. In Pages, select all four pages and choose Override All Master Page Items from the panel y away menu. By default these items are locked.
FINISHING TOUCHES

Once you have all the content in your le, feel free to edit the styles, add paragraph or object styles or to make any other changes you'd like. When your project is complete, export it to PDF and turn it in along with the other assignments from this section. Hope you had fun with this project!

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Final Project

Graphic Communications 25>Digital Skills for Visual Media

FINAL ASSIGNMENT: A PRINT SHOWCASE

typophile

This assignment will give you an opportunity to create a print layout that showcases the work youve done so far in this class. Youll be working with an InDesign template for a four-page lettersize document. You will be making creative decisions about color, typography and content. Review the PrintShowcase_sample.pdf from our class folder on the server to get a better idea of what youll be creating. Your nal publication will include three showcase pages that feature your artwork from this course. The design of these pages will be based on a single master page. The opening page will give you an opportunity to introduce yourself; the design of this page will be all up to you!

Jane Doe Smith

Hi! My name is Jane Doe Smith, and Im a student in Digital Media Skills class in the Graphic Communications Department at City College of San Francisco. I chose the word typophile to describe myself because I love typographyIm facinated by the unique qualities of letterforms! For this layout I chose the typefaces Matrix Script and Myriad. I chose light blue (100% cyan) to complement my raster and vector illustrations. I hope you enjoy my work! Im looking forward to expanding my understanding of design for interactive media.

PROJECT REQUIREMENTS

When you've assembled your nal le, review this list to be sure that you have met each of the following requirements: InDesign publication. Your nal le should contain 4 pages, each with a masthead, a piece of artwork and a description. Graphics. Placed samples of all your G25 class projects.

Color. All color for placed graphics and for elements created in InDesign should be in CMYK. Delivery. Turn in two dierent versions of this project: 1 packaged INDD archive, and one press-ready PDF le.

ASSEMBLE PROJECT ASSETS

Before you start working in InDesign, youll need to create some narrative content for your document and assemble the graphic assets for the project. Here's a checklist of things you'll need: Write a brief introductory paragraph about yourselfwhy are you taking G25? What are your career goals? Include information on the typefaces and colors youre using in the document. This page could also include contact information such as an email address or a personal website URL. Write three brief paragraphs discussing what you did in the Raster, Vector and TBM nal projects. You could discuss your creative inspiration for these projects, or simply describe the
Use the Pages panel to navigate quickly through your document

technical process of assembling the digital les.

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Assemble assets. You should have press-ready CMYK versions of the three projects to be showcased in this assignment. Locate these les and copy them into a separate folder. Brainstorm on the design of the opening page. What additional assets will you need to realize your idea? How will you assemble the elements in a pleasing layout? Do some sketching or digital brainstorming to generate ideas. Youll need to choose one Display typeface and one Text typeface (serif or sans serif ) to use in your document. Choose typefaces that reect your personality and creative style. Activate these fonts using Suitcase before you open InDesign. Have your content and assets ready before you move on!

GETTING STARTED

Navigate to the exercise folder. Open the file PrintShowcase. indt. This will create a new, untitled document. Save this file as lastname_IDFinal.indd." Spend a bit of time exploring the document. Notice that the template uses a multicolumn grid and guides to provide consistency within the layout. The document also uses a Master Page to automate the formatting of the content pages, and is setup so that certain items bleed o the page.
CREATE A MASTER PAGE

The three artwork pages will be based on a single master page. Use the Pages Panel to navigate to the A-Master. A basic structure for this page is already in place, but youll need to customize it to make it your own. On the master page, make the following changes: Choose a display typeface for the masthead. This will introduce the artwork on your showcase pages. Choose a body typeface. This will the face used to describe your artwork Create paragraph styles for the masthead and artwork descriptions. This will make it easy to format the individual pages in your le. Create a graphic treatment for the masthead. This can be a simple solid ll and stroke or something more elaborate. Be sure to use CMYK colors! Save your file and move on.

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CREATE ARTWORK PAGES

Now that you have a layout, create the individual artwork pages. On each page, you will place your art, insert new copy into the masthead and artwork descriptions. Be sure to use the styles you created to format the type.
CREATE THE OPENING PAGE

The opening page in this publication is designed to introduce you to the reader. It should include the introductory paragraph you wrote earlier and at least one additional graphic element. If you would like to, you may format the opening page using the same structure as the artwork pages. You may also create an entirely original layout. All the elements on this page must follow the rules for print publications: CMYK colors, bleeds, etc.
FINAL STEPS

Embellish. If you have extra time, consider adding background


Use Setup to select the Thumbnail option for printing

graphics, adding a charater or object style to the le, or creating more elaborate mastheads. Review your work. Look your nal le over and review the production work in it. Have you satised all the project requirements? Feel free to print a hard-copy proof of your le; use the settings shown at left to economize on paper. Package the file. Packaging a le is a useful way to archive a publication and all the assets it uses. With your completed InDesign document open, go to File>Package. Select Package, then Continue at the Printing Instructions window. You should now have the Create Package Folder dialog box, as shown. Finally, select Package to make a folder containing your document fonts and graphics. Generate a PDF file. Go to File > Export to generate a pressready PDF of your publication. This le will be viewable in any PDF reader. Turn in your final files. You will turn in two separate les for this project:

The Create Package Folder dialog box

One packaged archive that includes that native INDD le, and all the assets used in the project. One press-ready PDF le. Archive and Backup . On your lab computer, store a copy of this assignment; you should also make a backup copy to your ash drive. Hope you had fun with this project!

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CREATE A BOOKLET [OPTIONAL]

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explor ations

The steps that follow take you through the process of creating a
time-based animation

folding accordion booklet out of your le. This part of the project is optional, but if you're working in a lab that has tabloid output it will be a nice way to nish the assignment. Any G25 students can have

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file name FlashFinal For the flash assignment, I made a short file type flash animation about the orange fish I had designed software Flash for the vector assignment as well as my baby blue dragon creature. In the animation I created a little file format .fla story of a baby dragon that comes by a pond and color space CMYK

their les output on cover stock and in color at the Digiprint service in Mission 205 or at a digital service bureau.
SAVE A COPY OF YOUR FILE

drops his apple before he flies away. The apple almost hits the little orange fish that had made the pond his home.

time duration 43 seconds dimensions 550 x 400 px

Since you need to make some changes to the layout in your le for the booklet, be sure to work on a separate copy of the publication. Go to File > SaveAs to save out a new version of the le specically for the booklet. Then, go to the Pages panel y-out menu and uncheck Allow Document Pages to Shuffle. With your mouse, grab page 2 of your document and drag it up to overlap with page 1 until a vertical black line appears. This indicates the 2 single pages will now act as a spread. Repeat for the other pages until all four pages are laid out as a 4-panel spread.

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OUTPUT THE FILE

You can either output this le directly from InDesign or generate a PDF. If you output the le directly, be sure to follow the instructions for each section of this dialogue below: General. Be sure to check the Spreads option to output spreads rather than individual pages. Setup. Change the Paper Size to an available larger size paper and change the orientation as noted above. In the Options section, select Scale to Fit and notice how the thumbnail on the left will display your document to t the new targeted larger paper. If you save out a PDF be sure to follow the instructions for each section of this dialogue below: General. Be sure to check the Spreads option to output spreads rather than individual pages. Marks and Bleed. Check Crop Marks and Use Document Bleed Settings only. Your instructor can help you with the detail on this process if this sounds confusing. Trim and fold the output for a cool showcase of your G25 projects in booklet form!

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Web Layout & Adobe Dreamweaver

WEB LAYOUT & DREAMWEAVER


ESSENTIALS : HTML CONCEPTS, TEXT AND LIST TAGS MORE HTML : TAGS WITH ATTRIBUTES: LINKS AND IMAGES DREAMWEAVER : DREAMWEAVER ESSENTIALS, WEBSITES CASCADING STYLE SHEETS : SYNTAX, CSS IN DREAMWEAVER FINAL PROJECT: A WEB SHOWCASE

G R A P H I C C O M M U N I C AT I O N S 2 5

Internet Essentials & Basic HTML

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INTERNET BASICS To understand how to create a website, we must rst learn how the internet works as a whole.
WHAT IS THE INTERNET?

Computer A

Computer B

The Internet as we know it is a global system of interconnected computer networks that share information, promote business and allow for social interactions. The origins of the internet reach back to research of the 1960s, but have since become a major driving force for communication and information exchange. The World Wide Web is how most people use the Internet. The World Wide

Computer C

Web is a system of linked documents. The job of a web browser, such as Safari or Chrome, is to make requests for websites and their associated les (web pages, images, videos, pdfs, etc.). When you type http://www.ccsf.edu into your web browser you are making a request for the les that make up a

Computer D

Computer E

website. The web browser puts all the pieces together.


UPLOADING FILES TO A SERVER

For a website to become "live" it must have all the les associated with the site stored on computers known as web servers. Users typically purchase server space and web addresses from companies like Dreamhost or Laughing Squid. Uploading les to a site managed in this way is accomplished through FTP [File Transfer Protocol] and is handled by special FTP software like Fugu or Fetch.

ccsf.edu

S
webpage.html image.jpg song.mp3

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WEB LAYOUT: IMPORTANT TERMS HTML stands for HyperText Markup Language. It allows you to format content on a webpage through a system of HTML tags that is read and displayed using a browser. HTML les are text documents identied with a unique .html le extension. Any text editor can be used to write HTML code.. HTML 5 was announced in 2006 and is now partially supported by the latest versions of all the major browsers. Tag: A structuring element inserted between < and > signs in a document that species how the document, or a portion of the document, should be structured. Tags are used by all format specications that store documents as text les. Browser: An internet browser is an application which can interpret HTML code and display a formatted document on the screen. CSS: stands for Cascading Style Sheets and is a language for controlling the visual presentation of markup languages like HTML. Root Folder: A root folder is the main folder where all of the les for a website are stored. This includes all HTML pages, images, and media les. Root folders can include subfolders as well. Each website has its own unique root folder. Home Page: the main page viewers see when rst arriving at a website. Hyperlinks: Text, pictures and other media embedded in HTML code that contain connections to other Web pages or elements. Users can simply click a hyper-link, and their Web browser will access the information automatically. URL (Uniform Resource Locator): the full address of a site, page, or service on the Internet. For examples, http://www.ccsf.edu/

webpage.html

<html> <head> <title> webpage </title> </head> <body>

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WORKING WITH HTML TAGS

Opening tag

Closing tag

HTML tags are structuring elements that identify the dierent pieces of a website. HTML tags usually contain three parts, an opening tag, a closing tag and content in between. See the graphic for an example of proper HTML syntax.
CORE TAGS

All HTML pages have several basic tags called core tags. These tags

<strong> Some Text </strong>

provide structure to the HTML le. These core tags include: <!doctype html> This tag identies a document as an HTML5 le. <html>: This tag tells the web browser that this is an HTML le. <Head>: The head destination is the place in the document that meta data is stored. This meta data includes programming code and information for search engines. <Title>: The title tag allows you to have a title at the top of your HTML document <body>: The body tags wrap all the page content such as images, audio, text and web multimedia.

element

OTHER TAGS

Other HTML tags are used to identify text elements, create links, use images, video and more.

ESSENTIAL CONCEPTS

Writing good HTML code is not dicult provided you follow a few rules and standards. Capitalization. Although in general HTML is not case specic it is good practice to use lowercase for coding. Quotation Marks. Attribute values should ALWAYS be enclosed in straight quotation marks. Typographer's quotes will cause errors in the code. Spacing. Extra spaces between tags will be ignored. Use this to your advantage to separate dierent elements from each other with tabs and indents. File names. Dont use spaces in le names: If you need to break apart two words, use an _ or a - instead. Dont use special characters in naming your les.

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TEXT FORMATTING Text elements are identied in HTML primarily through two sets of tags. The <p> tag creates paragraphs, and the <h1-6> tags creates headings.
PARAGRAPH AND SPACING TAGS

Use the <p> tag for body copy and longer passages of text. <p> paragraph text </p> Using a <p> tags automatically creates a hard return, i.e. skips a line before the next line of text. To create a hard return in HTML use the <br /> tag or the break tag.
HEADING TAGS

Headings create headline-style type,and should be assigned to text that is more important than regular copy. There are six levels of heading styles <h1> through to <h6>. <h1> is the largest heading and <h6> the smallest. In practice the most important element of text on your page should be placed inside an <h1>, while the least important goes inside an <h6>. You may reuse any <h> tags at any point. <h1> Heading 1 </h1> <h3> Heading 3 </h3> <h6> Heading 6 </h6> <p> and <h1-6> are considered to be block-level tags that wrap entire paragraphs or sentences.
CHARACTER FORMATTING TAGS

To add character-level text formatting you can use these tags: <strong> text </strong> bolds text within the tags <em> text </em> italicizes text within the tags <s> text </s> strikes-through text within the tags <u> text </u> underlines text within the tags These "character-level" tags are considered to be in line tags that modify specic words or passages. They are typically embedded in code that is also wrapped in block-level tags.

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CREATING LISTS Using HTML you can create a variety of dierent types of lists. Lists are obviously useful in listing items in an organized way, but also serve as the foundation for navigation in many websites. The most simple kinds of lists are Numbered lists (or ordered lists), and Bulleted lists (or unordered lists).
ORDERED LISTS <OL>

To create an ordered list you use a pair of unique tags: <ol> </ol> Starts and ends an ordered list <li> List item that goes before each item in a list. For example:
<p> Here are my skills </p> <ol> <li>Type 100 words a minute </li> <li>Leap tall buildings at a single bound </li> <li>Swim the English Channel in two hours </li> </ol>

This will appear as: Here are my skills 1. Type 100 words a minute 2. Leap tall buildings at a single bound 3. Swim the English Channel in two hours

UNORDERED LISTS <UL>

These lists use the same conventions with <UL> </UL> as the opening and closing tags. Unordered list items are preceded by bullets. Type 100 words a minute Leap tall buildings at a single bound Swim the English Channel in two hours

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SET UP YOUR HILLS ACCOUNT USING TERMINAL (You only need to do this once. The account stays active as long as youre at student at CCSF.) Choose your new password Must be at least 8 characters, at least 1 number. Cannot be a recognizable dictionary word. From your Desktop, choose Go > Utilities > Terminal At the prompt, type telnet hills.ccsf.edu Hit return. At the password: prompt, hit return (dont type anything). At the login: prompt, type your username (should be the same as your class log-in). Hit return. At the password: prompt, enter your birthday password. rst three letters of your birth month, two digits for your birthdate, two digits for your birth year You wont see the characters you type Hit return. When it asks you to create a new password, type in the old one a second time. Hit return. (you wont see the characters you type) Then IMMEDIATELY (within 20 seconds) enter the new password you created in step 1. Hit return. (you wont see the characters you type) Type in the new password a second time. Hit return. (you wont see the characters you type) At the $ prompt, type in: setup Hit return. At the prompt, type in: exit Hit return. Quit Terminal Your CCSF Hills url will look like this:

http://hills.ccsf.edu/~yourusername
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TUTORIAL: FILE PERMISSIONS AND FTP Launch your FTP program of choice. Fugu (Mac) or WS_FTP (PC) is what we use at City College. You can download both these programs from Download.com if you want to install them on your home computer. type in the IP address: hills.ccsf.edu Username: provided to you Password: that password you set in Terminal FTP programs have a local and a remote side of the program. The local side represents your les on your computer, the remote represents the les stored on your server. Hit the connect button and you will be connected to the hills server. Use the put option to upload your les or simply click and drag them into the appropriate public_html folder in the FTP program. Once the le names are visible on the remote site that means the les have been uploaded.
FILE PERMISSIONS

File permissions determine who has access to view your webpages and content. If your permissions are not set up correctly, people will not be able to access your website. In Fugu (or whatever FTP program you use) click once on the public_html icon to select it and then press CMD+i (or Remote > get info). Click the appropriate boxes under Ownership and Permissions to make the public_html info dialogue box look like the screenshot. Its important that the owner (you) have read, write, execute dialogue boxes checked. Its also important that Group and Others have the read, and execute dialogue buttons checked. Once youve set the permissions make sure to hit the Apply button to save your change. Once youve set the permissions you can close the box using the upper left-hand red button. To view your website open a browser and type hills.ccsf. edu/~(username)/(lename). Your website should load automatically if your home page is saved as index.html

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EXERCISE: THE CORE TAGS This exercise will take you through the ve core tags that exist in every HTML document. These core tags structure the html le rather than describe elements on a webpage. Fire up Text Wrangler and create a new document. Begin by typing <!doctype html>. This tag simply identies the le as an HTML5 document to the browser. Now type a few hard returns and type <html>. Hit return twice and close the tag with </html> The html tag wraps all the html content on the page. Closing a tag was you create it is a good habit to develop to ensure that all your tags get properly closed. All the rest of the information in this le will go in between the html tags. Since browsers don't pay attention to line breaks and tabs, you can space your code out and indent separate elements to make it easier to read as you're just getting started. Hit a hard return and a tab and type <head>. Close this tag a few lines later with </head>. Head elements can help describe the html le or point to external resources that the browser will use to format the page. Inside the head tags, type
<title>My First Webpage</title>

The title tag gives your document the name that appears in a browser window and in Google searches. Save your le to the Desktop as coretags.html

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THE BODY TAG

Underneath the closing head tag, but inside the html tags, type out
<body> </body>

The body tags wrap all the visible content on a webpage; all the text, images and links must appear inside these tags. Inside the opening body tag, type a return and a tab and then
<p> </p>

The <p> element identies a paragraph of text. Inside these tags, type Hello World!. The nal syntax should look like this
<p> Hello World </p>

Since Hello World is the only actual content inside the body tags, it is the only thing in this code that will be visible in a browser. Save your le.
PREVIEW THE FILE

As you write HTML code, it is useful to frequently preview your les in a web browser. This will allow you to catch errors and other formatting mistakes. Click the preview icon in the Text Wrangler toolbar to locate your le in the Finder and then open the le in a web browser for a preview. You can also simply press the spacebar to quicklook the document which renders the le as it would appear in Safari. Whichever method you use, you should see your Hello World type and the name you gave to the page in the title tags. In many exercises that follow this one, you will often preview your code as you write it.
SAVE A TEMPLATE

Almost all the projects we do this week will require les that contain these core tags. We recommend that you save the le you just created as a template; make copies as you begin new projects. Out in the Finder, select the le and go to File > Duplicate [Cmd-D] to duplicate it. Rename this le LastnameCoretags.html and turn the le in along with the other exercises from this section.

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EXERCISE: USING THE TEXT TAGS This exercise will give you some practice using the primary text tags. You will create and preview a simple webpage that uses h1, h2, p, em and strong. Out in the Finder, locate the coretags le you created earlier. Type Cmd-D to duplicate it; rename the le lastnamesanfran.html. Open this le in Text Wrangler. For this exercise you will replace all the content in between the body tags with new text. You also need to give the document a new title.
ADD TEXT TAGS

First, replace the title of the le with SanFrancisco Neighborhoods Then type a pair of h1 tags. Inside these tags, type "San Francisco: the best and the worst." Now, create a pair of <h2> tags and name your favorite neighborhood. Create a pair of <p> tags and write out a short paragraph explaining why. Create the same content for your least favorite neighborhood. Save your le and preview it in a browser. You should see type on your page that is formatted in three dierent ways.
ADD EMPHASIS

You can use the em and strong tags to add emphasis to individual words or passages. These tags also come in pairs and will wrap the phrase you want to stand out. Note: although the browser will assign default type formatting to distinguish passages tagged with em or strong, you would use these tags to indicate an item of importance. Make your way through your e and use at least one <strong> and one <em> tag. Now save your le and preview it to see these changes. Make any other edits you like. Then save your le one last time and turen it in along with the other execises from this section.
OPTIONAL UPLOAD TO HILLS

Remember that youll need to set the permissions for the le using the info button. Turn on all of the permissions. If you included the root folder in the upload youll need to set the permissions for that as well. Test by going to hills.ccsf.edu/~username/lename.html. If you included your root folder in the upload that it will be hills.ccsf. edu/~username/rootfolder name/lename.html 260

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EXERCISE: WORKING WITH LISTS The list tags are essential html components, useful in many clever ways beyond simply making lists of items. This exercise will take you through the basics of working with ordered and unordered lists as you create a simple recipe.
A SIMPLE RECIPE

Make a copy of your coretags template. Rename this le lastnamerecipe.html. Open the le in Text Wrangler. Change the title to My Favorite Food; replace the content in the body tags as follows: h1: document title h2: Recipe name h3: Ingredients & Directions p: Recipe description unordered list: ingredients ordered list: directions Be sure to preview the le in a browser as you work. Turn the le in with the rest of the homework from this section when it is complete. Be sure to archive a copy of the le as you'll need it in future class sessions!

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More HTML Tags With Attributes

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HTML ATTRIBUTES Using images and links require html tags that use attributes. An attribute is an element placed within a tag that modies the way the tag normally works. Here's an example:
<a href=page.html> Link to page </a>

In the example above the href element is the attribute. It accompanies the anchor tag and provides information about where the link should go. Attributes always come with values that oer specic information about the formatting in the tag. Attribute syntax always follows the structure in this example:
attribute="value"

Note that you only need to place attributes in the opening tag, you are not required to repeat them in the closing tag.

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HYPERLINKS

Destination

Label

Hyperlinks allow you to connect HTML pages to other HTML pages and documents. Links have 3 parts: a destination (where the user goes when they click), a label (the part that the user sees and clicks) and a target (determines where the destination will be displayed).
LINKING TO ANOTHER WEB PAGE

<a href=page.html target=_blank> Hyperlink </a>

Type <a href=page.html> and substitute page.html with the name of the destination web page. The a stands for anchor, or where the pages destination is. The href stands for hypertext reference, or what is the name of the HTML document that you are connecting to. Type the label text, which will become the active hypertext for the user to click on when you launch the webpage. Type </a> to close the tag. Example: <a href=page.html> Link to page </a>

Target

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WORKING WITH IMAGES Web Browsers consistently support images in the GIF, JPEG or PNG formats. If your image is saved in any other image format youll need to convert your image to one these formats before adding it to a webpage. It's important to have the .gif or .jpg or .png extensions to your lename otherwise the web browser may not recognize the le as an image le. To convert images to these formats you can use image-editing software like Adobe Photoshop, Adobe Fireworks or other image-editing programs.
ADDING IMAGES TO WEB PAGES

To add the images to your web pages you use the <img> tag. along with the attribute src=filename.fileextension. Example: <img src=images/china.jpg> . Note there is no closing tag for <img>, we call this a one-sided tag. In the value for src youll need to give the relative location of the image le.
LINKING IMAGES

You can make an image link to an other page by including the <img> tag inside the opening and closing parts of the anchor tag. In the following example, the image will link to www.china.com website. <a href=www.china.com><img src=images/china.jpg></a>

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TABLES Tables allow you to present tabular data on a webpage. This is useful to decsribe content that requires rows and columns. In modern web design, tables are no longer used for layout. In HTML, constructing tables requires four separate tags: <table></table> Sets up and closes table (tag surrounds the table content) <tr></tr> Table row command. Tag that denes each row in the table <td></td> Table data command. Denes each cell in each row of data <th> </th> Table header tag. Used to label columns in a table.

Once you start using tables, things can get visually complicated. Consider formatting your HTML so that its easy to dierentiate the dierent tags from each other. For instance:
<table> <tr> <td> table cell </td> </tr> </table>

this is much easier to read than <table><tr><td> table cell </td> </tr> </table>.

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EXERCISE: ADDING IMAGES AND LINKS This exercise will give you some good practice working with images and links, two tags that require attributes. You will add an image and a link to the recipe you created earlier in this section.
GETTING STARTED

You will need an image and a link for this exercise. Get these assets squared away before jumping into the code. First, locate an image using Google Image Search to illustrate your recipe. Use Photoshop to resize the image to be 400 pixels wide. Now nd a good source of more information about your recipe on an existing website. Leave this page open in your web browser; you'll return to it in a moment. Find your recipe le from the last class. Make a copy of the le in the Finder and rename it lastnamerecipe2.html. Make a folder called Recipe and place this html le and the resized image inside.
ADD THE IMAGE

Use the img tag to add the image to your page. Since you are using an image that it is the same folder as your html page, you only need to add the le name in the attribute. The tag will look like this:
<img src="filename.jpg">

Preview your page in a browser to make sure the image is displaying correctly. Save your le and move on.

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ADD THE LINK

Add a paragraph tag at the end of the le and insert a link to a website with more information about your recipe. You will need to have this all wrapped in <p> tags and the link text itself will require an anchor tag. The completed code will look like this:
<a href=" http://www.page.com">LinkText</a>

To make sure your link is properly interpreted, we recommend pasting it directly from the browser window. Preview the le to make sure that the link works. Save your le and turn this completed exercise it along with the other les from today's session.

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CHALLENGE EXERCISE: A WISHLIST This exercise will put everything you've learned so far together in another fun project. Use html to create a 4-item wishlist of things you want. Each item should have an image and a link. You'll do this without explicit instructions [hopefull!]. Your nal wishlist should contain 4 items. For each item, include the following: Document Title <h1> Item name <h2> An image [400 pixels wide] <img> Item description <p> A link to a source <a>

Have fun with this exercise!

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EXERCISE: A SIMPLE HTML WEBSITE In this exercises we will combine all of the HTML you've learned so far to build a simple two page website for a ctitious record label called Acme Records International.
GETTING STARTED

Navigate to the exercise folder and nd the folder Acme Records. This folder contains all the assets you'll need for this project. Be sure to save any new html les you create into this folder as well. Use your coretag template le to generate a new html document that contains all the core tags. Rename this le acme.html and copy it into the AcmeRecords folder. Open this le in Text wrangler.
INSERT THE PROJECT COPY

Find the text file AcmeWebsiteCopy.txt. Copy the text into your document in between the <body> tags in the document. Add tags to the text as follows: Use the <h1> tag to make the Acme Records International the heading. Use <p> tags to make the imported copy into three paragraphs. The nal paragraph should be the legal copyright information. Save and preview in a browser. If you text looks oddly spaced go back and check your code.
ADD EMPHASIS

The record company wants the word San Francisco in the website copy to pop on screen, so lets make it bold using the <strong> tag. They also want to italicize the phone number, so lets place the phone number into an <em> tag. Your client would like you to add a trademark special character after Acme Records International in the heading. Make sure to put your cursor after international and add the following ascii code:
&trade;

The legal department also want you to add a copyright symbol in the paragraph at the bottom. Place your cursor BEFORE the 2012 and add the following ascii code:
&copy;

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ADD THE LOGO

Lets spice up this page by adding in the company logo at the top of the page. Put your cursor BEFORE the <h1> in your code and add the code:
<img src= "acmeRecordsLogo.png">

The src attribute tells the browser to locate an image, and the lename, in this case, acmeRecordsLogo.png tells the browser which image to use. Save your file and preview the site.

CREATE THE SONG PAGE

Acme Records would like another webpage that contains a tabular data list of their top artists and songs. Create a new html le that contains only the core tags; rename this le songs.html and copy it to the project folder.
INSERT COPY

Insert the text for this page. Included is a text le marked AcmeWebsiteCopy.txt. Copy the text into your document into the <body> section of the document. Add html tags as follows: Use the <h1> tag to make the Hit Songs the heading. Put 2012 Acme Records International inside a <p> tag. Add a copyright special character before the 2012 as well. Save your le and preview in a browser just to be sure all the basic elements are working.

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ADDING A TABLE

For this page, you are going to create a 4 row, 2 column chart of bands and their top songs. In between the body tags add the following code:
<table border=1 cellpadding=10> </table>

This adds a table element to the HTML document and gives it some simple attributes.
ADD THE BAND & SONG INFO

Flesh out the table by adding the following code between the <table> tags:
<tr> <td> Artist </td> <td> Song </td> </tr>

The <tr> creates the table row and the <td> creates the column itself. Save and open songs. html into a browser to test it. If your preview does not match the screenshot, check your code for errors. Now add the first artist and song. Insert the following tags to follow the code you've already written:
<tr> <td> Drive Shaft </td> <td> You All Everybody</td> </tr>

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Lets add the rest of the other artists/songs:


<tr> <td> <td> </tr> <tr> <td> <td> </tr> Spinal Tap </td> The Majesty of Rock</td> Dr. Teeth and the Electric Mayhem </td> Manamana </td>

Save and preview songs.html in a browser to test it. Check your code for errors if things look funny.

LINKING PAGES

Your client would like you to create a link from chart busting hits on acme.html to the songs.html page. Open up acme.html and nd the phrase chart busting hits in the rst paragraph. Place the phrase in <a> tags to link out to the ther page in the site:
<a href="songs.html">chart busting hits </a>

The href attribute tells the browser to link to an external le, and the songs.html, tells the browser which le that is. Test the link to make sure it works correctly. If it does not check the code. Your client also want the phrase main page on songs.html to be a link to acme.html. Open up songs.html, nd the phrase main page below the table. Add the tag and the correct attribute:
<p> <a href="acme.html"> Main Page </a> </p>

This will create a link from songs.html to acme.html. Test songs.html in a browser to make sure the link works. We're done! When everything in your site is working, turn the project in along with the other assignments form this section. Be sure all the les for this project are contained in a folder called Lastname_ AcmeRecords.

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Dreamweaver Essentials

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ADOBE DREAMWEAVER Dreamweaver is a web development tool, enabling users to eciently design, develop and maintain websites and applications. Dreamweaver combines web graphic les and text along with HTML and CSS rules to generate content for websites, Wordpress Themes and mobile applications.

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ADOBE DREAMWEAVER: ESSENTIAL CONCEPTS CODE MODE/DESIGN MODE In Dreamweaver you can create content by manually adding code, or by working in a design mode that allows you to work more directly with the elements in your project. Design mode gives you a rough preview of what the program will look like when rendered in an actual web browser. The Split mode allows you to look at both in a split-screen. SITES Dreamweaver encourages users to create sites rather than individual web pages. Dening a new site is usually the rst step in the process of assembling a web project in Dreamweaver. PREVIEW IN A BROWSER/LIVE VIEW Although Adobe Dreamweaver oers a Design Mode, it is still a good idea to preview your content. Previewing your document allows you to see what your content will look like in a browser and allows you to test for errors. Preview your site at any time by going to File>Preview in a Browser, or by clicking the globe icon in the document toolbar.

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DREAMWEAVER INTERFACE: KEY COMPONENTS Document toolbar. contains buttons and pop-up menus that provide dierent views of the document window(such as Design View and HTML Code View), various viewing options, and previewing your work in the browser. Properties. lets you view and change a variety of properties for the selected object or text. It also allows you to edit existing CSS rules that are currently in use. Files. allows you to manage the les and folders that make up your site, also provides a view of all your les on your local disk. CSS Panel. Create, organize and view CSS rules for a page.

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WORKING WITH IMAGES IN DREAMWEAVER Adobe Dreamweaver can quickly add images to an html document. Make sure your images les are the appropriate format including jpeg, gif or png. To add an image go to Insert>Image and le the image you wish to add. You can also click and drag the image from the Files panel it it setup. Once an image is added you can use the property panel to modify its properties. SRC: This attribute controls the location of where the image le is in context to the HTML document. Link: Allows you to turn the image in a hyperlink. You canTo add a link to text or image, highlight the text or select the image rst. In the Link option in the properties panel you can either add a relative or absolute link. To add an absolute link type in the full url address. To add a relative link click on the browse to le option and choose the appropriate link le. Alt: Controls alternative text. Alternative text is used by screen reader devices to give a semantic label to a visual image. W: Controls the width of a image in either pixels or percentages H: Controls the height of an image in either pixels of percentages

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EXERCISE: DREAMWEAVER SETUP Setting up Dreamweaver is a snap. You'll be ne sticking with the default setup for the most part, but there are a few important interface elements to tweak to make your time in the program more pleasant. Launch Dreamweaver. You'll nd the application in the Applications folder on your lab computer. First, enable the Application Frame by going to Window > Application Frame. This will make it much easier to manage projects that use multiple html pages.
CREATE A WORKSPACE

Panels and Workspaces work in Dreamweaver exactly as they do in the other software we've learned this semester. First, use the Workspace menu to load the Designer Workspace. Then, close a few of the panels and create your own Workspace with the following three panels: Properties Files CSS Rules Be sure that Properties is docked along the bottom of your screen and that Files and CSS are docked along the left edge. You may use more panels as your understanding of the program grows, but this is a good starting place.
CREATE SHORTCUTS

Navigate back out to the Finder. Create shortcuts in the Dock and Sidebar for Dreamweaver. This will make it easy for you to get in and out of the program with a minimum of fuss!

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TUTORIAL: DEFINING A SITE The rst step in any Dreamweaver project is to dene a new site. A site creates relationships between the les stored on your computer and the les that you create and modify in Adobe Dreamweaver. Before you create a site you should create a root folder somewhere on your computer. Its a good idea to setup useful les such as images, audio and video BEFORE creating the site. To create a New site go to Site>New Site When the site manager dialogue box opens choose the site button on the left Give your site a name in the site name option bar Under local site folder click on the folder icon to set your site to your root folder on your computer Click Save To edit the site go to Site>Manage Sites

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EXERCISE: A SIMPLE WEBSITE IN DREAMWEAVER This project is designed to familiarize you with the Dreamweaver workow in creating simple websites with images, links and text. It will also introduce concepts that you'll use in the web layout nal assignment. All the assets you'll need to complete this project are in the exercise folder.
CREATE A ROOT FOLDER

File management is utterly crucial in web design; if you are not organized with your les links will be broken and pages will fail to load properly. Before you begin, create a root folder in the Finder that will house all the assets for the website. This folder will be separate from the exercise folder containing the project assets. Create a new folder named CatsWebsite on your Desktop. From the exercise folder copy over the images folder. Now, launch Dreamweaver and get ready for action.

CREATE A NEW SITE

The rst thing you should do when you start a project like this in Dreamweaver is to dene a new site. When you do this you tell Dreamweaver where all the project assets are, and you establish some of the specs for the site. Go to Site>New Site In the window set the site name to CatsWebsite. Set the Local Site Folder to the root folder you created in step one. Click Save. You should notice the your Files panel updates to show youre the contents of your root folder. You can now work directly with the Files Panel without having to jump out to the Finder for text and images.

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CREATE AN INDEX PAGE

Almost all websites have an html page named index. This is the rst page that the browser loads; the homme page. In Dreamweaver, create a new html page by going to File>New. In the dialogue choose: Blank Page Page Type: HTML Page Layout: None Doctype: HTML 5 Now, click on the create button. Save the le by going to File>save. Save the le as index.html into your root folder. It is important that you include the extension .html so that the web browser knows that this is an HTML le. Click into Design view and click into the work area until you get a blinking I-beam cursor. From the Files Panel drag the le catbanner. jpg into your page. Hit return and drag the le home.jpg to stack it underneath the banner. Save the le and preview in a browser by going to File>Preview in Browser. You can also use the globe icon in the Toolbar as a shortcut for previewing your pages. Click over into code view to look at the code that Dreamweaver has generated for you. It automatically created the core html tags; it also generated the <img> tags for each image you imported. It is a good habit to look at the code Dreamweaver is generating as you build a site like this.

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ADD HTML PAGES

Your site will need ve total pages. The next step will be to create and save placeholders for each of the pages dedicated to each cat so that you can construct the site navigation. Use the File > New command to create four new html les; name each one for the cats in the site. Save each page into your root folder. In Files, you should now see ve separate html les in your root folder.
ADD NAVIGATION

Open the index.html page. You will create a simple navigation for your site here and use Dreamweaver to create links to the other pages in the site. Click underneath the home image and enter the following text:
Home | Grumpy Cat | Vacuum Kitty | Maru Boxlover | Colonel Meow

Now use the links eld in Properties to make each piece of text link to the correct page. Save and preview your page. You don't have any content on the cat pages yet, but the links should still work.

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CREATE CAT PAGES

Each of the cat pages should have the same content: The cat's name An image of the cat The site navigation A descriptive paragraph An external link to a page devoted to the cat A unique Title All these assets are provided in the project folder. You can copy and paste the navigation from Home to the other pages in the site. As you create the individual pages, be sure to save and preview. When this project is complete, copy your root folder to the graphics server along with other assignments from this section.

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CHALLENGE EXERCISE: FOOD LOVER The previous exercise will have given you a good overview for how Dreamweaver works. Now, we want you to create a site on your own.
PROJECT OVERVIEW

This will be a fun site describing your favorite food. You can take this seriously or approach it from a humorous angle. The project will put all your Dreamweaver skills to the test and be good practice for the nal assignment in this section.

Your completed site must include: As site dened in Dreamweaver An index page 4 sub pages, each dedicated to a separate food item Navigation that links all pages together

Each subpage must include: Food name [h1] Description [p] An image [500 pixels wide]

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C ascading Style Sheets in Dreamweaver

Graphic Communications 25>Digital Skills for Visual Media

CASCADING STYLE SHEETS


CONTENT HTML CSS

Cascading Style Sheets or CSS is a coding language used to format how web pages look visually and structurally. CSS is very similar to the ways character and paragraph styles are used in InDesign. The benet of CSS is that it can be applied to multiple webpages, saving the time having to apply the formatting to every page individually. Another benet is that when a CSS rule is altered any item that uses the rule automatically updates. This makes updating a large website with a lot of html pages a snap.
HOW DOES CSS WORK?

<html> <head> </head> <body>

h1 { font-family: arial; color: #f00; }

We use HTML tags to structure the content in a site. We take the text and divide it into <h1> and <p> tags. We use <img> tags to identify our images. We can use CSS to format those HTML objects. For instance, we could set up a CSS rule that all <p> tags will use the arial font, or that all <h1> tags will be red. CSS can get even more sophisticated; it can set positions and even add animation to our layouts.
CSS SYNTAX

CSS syntax is broken down roughly into three components Selector: this allows you to select which element to format Property: this denes the property you want to format Vaue: this denes the specic value of the property

This all sounds absurd until you see it action: p { color:red; } The CSS rule above targets all the P tags. P is the selector. It assigns the paragraphs a color; color is the property. The specic color applied here is red; red is the value.

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WORKING WITH CSS IN DREAMWEAVER?

You can create, manage and apply CSS rules using the CSS Panel. To create a new CSS rule go to Format>CSS Styles>New or by clicking the add new rule button in the CSS Panel. When you create a new CSS rule be very careful about the Selector you choose for the rule. CSS rules can either be embedded in a single le [in the body tag] or stored in a separate css text le. Storing styles externally is an easy way to apply the same rules across all the pages in a website. To add an existing stylesheet go to Format>CSS Styles>Attach Style Sheet or click on the link button in the CSS Styles panel.

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HEXADECIMAL WEB COLOR Many web authoring applications require you to specify color using hexadecimal values. Hex color is just another way of specifying RGB values for screen display; rather than intensities of light, hex colors use three pairs of numbers and letters to specify colors. In the hexadecimal world 0 is pure black, F is pure white and all the remaining characters fall in between. An example, a rich RGB red expressed in hex values would look like this: #0000. Dreamweaver and other Adobe software allow you to create colors using hex values. Reference lists of hex colors are also widely available online.

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WORKING WITH PAGE PROPERTIES Adobe Dreamweaver makes it easy to quickly modify page elements such as page color, link color and text color. To modify your page properties go to Modify>Page Properties or click the Page Properties button in your properties Panel. This will open a dialogue box that allows you to modify color properties of your page. All color properties can be chosen from Dreamweavers built in color picker, or by typing out a hexadecimal value Text Color: Set the color for the text of that page BackgroundColor: Sets the color page Background-image: Allows you to use an image, rather than a solid color as your background. Repeat: If you choose to use an image you have a choice of how the image will display. By default an image tiles, meaning it repeats over and over until it lls the page. You can choose from repeat, repeat-x, which means it repeats only horizontally. Repeat-Y, which means it only repeats vertically or no-repeat, which means the image posts only once.
LINK COLORS

Link colors can also be set by choosing the Link option. Link Color: Sets the color for default links. By default this is blue. Rollover Color: This sets the color for a link when the mouse is hovering over it, or rollovering it. Visited Color: This sets the color for a link that has been clicked on. Defaultly this is purple. Active Color: This sets a color for a link to change to once a link has been clicked.

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WORKING WITH FLASH FILES One of the benets of working with the web is the ability to work with time base media such as ash les. In order to work with an native Flash animation you will need an SWF le to insert into Dreamweaver.
TO INSERT A FLASH SWF FILE

To insert a Flash File into Adobe Dreamweaver go to Insert>Media>SWF MODIFYING IMPORTED SWF FILES Once you have inserted a Flash SWF into your webpage you can select it to edit its properties using the properties panel. Loop: This checkbox allows your ash animation to be looped automatically. Autoplay: This checkbox controls whether you animation will play automatically when the webpage is loaded. W: Sets the width of your Flash SWF item. H: Sets the height of your Flash SWF item. Align: Allows your to align your SWF to the right, left and center. Edit: The edit button when clicked will launch open the original .a into Adobe Flash to make changes. This requires Adobe Flash to be installed on your computer. Play: Allows you to preview the SWF le in Adobe Dreamweaver

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EXERCISE: EXPLORING CSS Locate the le Internetcats.html. First, preview the le in a browser just to get oriented, and then open it in a text editor. This le has some content but no CSS rules. This exercise will take you through the process of adding the CSS directly into the HTML document. In general, you should always use an external style sheet but this will be good practice! CSS embedded this way is inserted into the head of the document. Find the opening and closing head tags; jump down to the line after the title tags and enter a few hard returns to give yourself some space to work. CSS inserted this way uses the style element. To begin, type the opening and closing style tags. Inside the opening style tag add the attribute code that tells the browser that you're about top add some CSS rules for this le. Your nal style tags should look like this:

<style type="text/css"> </style>

FORMAT THE BODY

After the opening style tag, add a few more hard returns and write your rst CSS rule [what a moment!]

body { font-family: arial; background-color: #F0F8FF;}

This rule selects the body tag and species a font and a background color for all the content on the page. Save your le and preview it just to see the result. If your le looks funny, be sure you have brackets, colons and semi-colons in the right place.

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FORMAT THE TEXT TAGS

Now, you'll write a rule to format the h1 tags; the syntax will be the same, but you'll grab a dierent selector. Try this:

h1 { color: #DC143C;}

To complete the exercise, write rules for the h2 and p tags. Choose your own colors based on the color denitions in this link: www. w3schools.com/html/html_colornames.asp [the link is in the exercise folder. Your completed style element, including the CSS rules should look like this:

<style type="text/css"> body { font-family: arial; background-color: #F0F8FF;}

h1 {

h2 {

color: #DC143C;}

p {

color: #FF7F50;}

</style>

color: #000000;}

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EXERCISE: CSS IN DREAMWEAVER This exercise will take you through a few ways that you can format text and specify color for web content through CSS. instead of embedding the CSS in a specic page, this project will create one external stylesheet that will be used for the entire site.
GETTING STARTED

In this exercise, you'll work with the internet cats website you created last session. Open Dreamweaver and make that the active site. Open the grump.html le. In this site, you've used a number of html tags: h1, p, img, a. You can format each tag with a separate CSS rule.
CREATE AN <H1> RULE

Go to Format>CSS Styles> New. Set the selector to tag. This means we are creating a rule for an HTML tag. From the list choose the h1 tag. Choose to dene your rule in a New Style Sheet. This will write your CSS to a separate le. The next dialogue will ask you what you want to name your css style sheet and where to save it. Call your file catstyles.css and make sure you save it into your root folder. Under the option font-family choose Arial, Helevetica, Sans-Serif, and set the font-size to 36 pts. Click Apply to preview what you've done in Dreamweaver, and OK when you're happy with these changes. You can always double check by previewing the le in a browser. You'll see catstyles.css appear in the Files Panel for your site. There are many other levels of formatting you can add to this rule, but for now let's move on.

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CREATE A <P> RULE

So now that we set up our headings lets tackle our paragraphs! Go to Format>CSS Styles New. Make sure the selector is set to tag. This time choose the <p> tag from the dropdown menu. Be sure to save this new rule in your existing style le. Format the <p> tags like this: font-family: Arial, Helevetica, Sans-Serif font-size: 12pt line-height: 14pt Click ok to save. Preview in a browser to test your styles.

CREATE AN <A> RULE

Create a rule for the <a> tags to format the links. Go to Format>CSS Styles>New. This time choose the <a> tag from the dropdown list; save your rule in catstyles.css. Format the <a> tags like this: font-family: Arial, Helevetica, Sans-Serif font-size: 12pt text-decoration: none color: #f00 This will not only set up a typeface and size, but also a color for links. It will also remove the obnoxious default underline from the links. Click ok to save; preview in a browser to test.

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CREATE AN <IMG> RULE

You can use the same process to add formatting to the images in your site. Dene a new rule for the <img> tag. This time click into Border and create a solid, medium, gray border treatment.
CREATE A <BODY> RULE

Formatting the <body> tag is a way to add background color or patterns to a website. Create one nal rule for <body> that assigns a light-gray background color #CCC Save and preview your le.
EDITING CSS

All the rules you've just dened can be viewed and edited in the CSS Styles Panel. Open this panel and have a look. If you click the All button, you'll see your main css le and all ve rules it contains. If you click on an individual rule, you'll see the formatting instructions it contains. Just for fun, let's add a color to the <h1> rule. Double-click on the h1 rule to revisit the Rule Denition dialogue and specify #33C as the color for those elements. Click Apply to preview the eect.

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APPLY THE CSS TO THE OTHER SITE PAGES

Open the meow.html le from the Files Panel. No styles! Right now, your CSS rules are dened only for this page. But because your rules live in an external le, you can easily apply them to other pages in the site. Even better, once the rules are applied, you can edit them once and have those changes apply universally. In meow.html, go to Format > CSS Styles > Attach stylesheet. Browse to your root folder and select catstyles.css. When you click OK, you'll see all the formatting from grump.html here on the new page. Use the same process to attach the catstyles.css le to the remaining pages in your site. Choose File > Save All to save all changes, and preview the site in a browser. Beautiful!
THE POWER OF CSS

Just to prove the point, jump over to grump.html. Edot the h1 rule to change the color of the text from blue to green [#360]. When you save the le, all the h1 on all your pages will update to the new color. And that, my friends, is power. Feel free to explore some of the other options to format elements via CSS. When you're happy with your site, save all the pages one last time and move on.

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EXERCISE: CREATE A SIMPLE WEBSITE This exercise will create a dynamic website for a ctitious brand called the Acme Bakery. This project will rene what you already know about CSS, and it will take you into areas that were not covered in the previous assignment.
PROJECT OVERVIEW

Your completed site will have three pages Home | Bread | Contact Each page will have a banner and working navigation bar Each page will feature unique text and image content All the project assets can be found in the AcmeBakery which will be the root folder for the site.
GETTING STARTED

The Acme company has provided you a banner that they want on each page. However, it was sent as psd le, which means will need to convert it to a web acceptable format such as jpeg, png or gif. Since this banner features photographic imagery, thebest format for it is JPEG. Launch Photoshop and open the le acmebanner.psd. Convert it to a web format by going to File > Save for Web. Save the image as acmebanner.jpg into the root folder. Now, jump to Site>New Site to setup a new project in Dreamweaver. Give the site a name and set the root folder to AcmeBakery. You should see the les appear in your les panel.

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CREATE THE WEBPAGES

Begin by creating the three web pages for the website. There will be a home page, a bread page, and a contact page. In Dreamweaver go to File>New to create a new document; save it as index.html into your root folder. Create two more pages and called them bread.html and contact.html.
INSERT THE BANNER AND NAVIGATION

Lets start adding content! First, add the banner to each page by dragging acmebanner.jpg from Files. Then, create a simple navigation bar out of type as you did in the previous assignment. The nav should sit right under the banner: Home | Bread | Contact Use the links eld in Properties to make the pages link correctly. Save your page and preview it in a browser. When everything is working properly, copy the navigation to the other project pages. Go to File > Save All to save your work.

ADD PAGE CONTENT

Each page will have content in the same format An h1 heading A paragraph of text or a list Home and Contact have an image [600 pixels wide] All the image elements are clearly labeled in the root folder. The text for each page is in the le AcmeBakery.rtf. Place these elements into your pages now. Save all and preview.

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A FEW FINAL TOUCHES

Go to bread.html. Well add a Flash sideshow animation after the text on this page. Go to Insert>SWF and locate the breadslideshow. swf. Test this by previewing in a browser. Go to contact.html. Highlight joe@acmebakery.com and make this into an email link by typing the following string into the link eld in Properties: mailto:joe@acmebakery.com As always, save all and preview all your pages. With all the content in place, we can now format the html elements in the le with CSS.

CREATE A BACKGROUND PATTERN

You can use a CSS for the <body> tag to add a seamless repeating background pattern to your site. Open index.html and go to Format>CSS Styles>New. As you did before, choose tag as your selector type and target the body tag. Save your le as a new style sheet; name it acmestyles.css and make sure it gets saved into your root folder Click into the background category and browse for a background image. In the dialogue, choose backgroundtile.jpg. Set Background repeat to Repeat and click Apply to preview the eect. Cool! Click OK to accept these changes.
CREATE MORE CSS RULES

You have <h1> <p> <a> <img> and <ol> tags that you could format for this page. Finish this project by dening at least three more CSS rules for these tags. Do this rst in the index page. When you have a look you like, attach the acmestyles.css le to the other two pages as you did in the previous exercise. When you're happy with your site, save all files one last time and copy al your exercise folders over to our class dropbox.

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G R A P H I C C O M M U N I C AT I O N S 2 5

Final Project

Graphic Communications 25>Digital Skills for Visual Media

FINAL ASSIGNMENT: WEB SHOWCASE For your nal web assignment youll create a ve page showcase of the work youve done this semester. It will include a home page, raster page, vector page, time based media page, and contact page. The layout to the website will be similar to the layout you did for your print layout assignment.
PROJECT REQUIREMENTS

When you've assembled your nal le, review this list to be sure that you have met each of the following requirements: 5 pages. Your nal site must contain ve separate pages. Page banners. Each page must have a unique banner created in Photoshop Working navigation. Each page should have working links to the other pages in the site Artwork. Each page should showcase the artwork from your G25 class projects. These graphics should be in the correct color space and le format. Descriptions. Each page should contain brief descriptions of the artwork. The home page should have a short bio and the contact page should list basic contact information. CSS rules. At least three elements should be styled with CSS rules. Delivery. Copy your root folder with HTML and graphic assets to your class dropbox. Name the folder Lastname_WebFinal. Uploading your site to the Hills server is recommended but optional.
GETTING STARTED

Create a root folder. Begin by downloading WebAssignment.zip from the class server. Unzip the folder marked Web Assignment. Rename the folder with your lastname. This will be your root folder. Inside this folder are templates for each of the ve pages in your nal site. Gather assets. For this project youll need a copy of your raster, vector and time based media assignments. You should have a copy in your archived les. No files should exceed 900 pixels in width. Copy these les to your root folder before you begin. Brainstorm. Model your website on the print showcase you assembled in InDesign. Before you begin producing the site, spend a few moments brainstorming on how you'll want it to look. 302

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BUILDING THE SITE STRUCTURE

You will have to work eciently and methodically to complete this project in the time allotted. Do yourself a favor and follow these steps in sequence. Define a site. Open Dreamweaver and go to Site > New Site. Set your Local Site Folder to your root folder you created earlier. Click Save Create page banners. For this assignment youll build custom web banners in Adobe Photoshop for each of your ve pages. Create new documents with the following dimensions: width: 955px height: 175px color mode: RGB

Create these documents now. Start by designing a banner for your home page. Include your name and the describing word that you came up with in your InDesign showcase. Save your documents as a png, gif or jpg into your root folder. Create banners for your remaining pages with the same dimensions and setup. These banners will be for the raster, vector, the timebased, and the contact pages.
ADD BANNERS TO SITE PAGES

Return to Adobe Dreamweaver. Open each of the HTML pages and add the web banners to the top of the appropriate page using Insert > Image. Work in design view for these rst few steps. When this is complete, go to File > Save All to save all your work. At this point, preview your site in a browser to make sure that everything looks as expected.

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CREATE NAVIGATION BARS

The next step will be to create navigation. You can create the navigation on the home page and then copy this element to the other pages in the site. In Dreamweaver, target your index.html le. Click with the mouse right under your page banner; when you see a blinking I-beam cursor, add the following text Home | Raster | Vector | Time Based Media | Contact

ADD LINKS

Now, make each page in the navigation a live link to the appropriate page. Save and test your le in a browser to ensure the links work properly. Once the navigation works on the home page, copy and paste the text to the other pages in your site. Be sure it ends up right underneath the page banner. Preview your site, save all and move on.

ADD PROJECT CONTENT

Now that we have a skeleton of the site complete, we can add some of the graphic content. Make your way through each page and add your G25 projects underneath the navigation bar using Insert > Image. When you come to the TBMedia page, you'll have to use Insert > Media > SWF You can center your projects on the page by highlighting the project and using the format>align>center option in Dreamweaver. If you have graphics that you created for your bio and contact pages, add them too. If not, save this for later. Preview your site, save all and move on.

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ADD PROJECT DESCRIPTIONS & COPY

Now, make your way through the site and add all the copy you have created for this project. Start with your project descriptions. Make the raster document active. To add your content, click into the space under the graphic and paste the description you came up with for the print showcase. Do the same for the vector and time based media assignments. For the home page use the bio you created for the previous project. For your contact page, add the following info: Address Telephone # Email You dont have to put your actual information if you do not want to. Make the email information an email link so that when clicked it launches a mail program like Mac Mail or Microsoft Outlook.

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SET UP CSS RULES

Last step! Create at least two CSS rules that format the text elements in your site. There is a CSS stylesheet in your root folder called styles.css; you can use it to format the look of your paragraphs, links and tables. Please NO NOT MODIFY the existing CSS rules, doing this may aect your layout positioning. CSS is a complex topic and you may accidently aect your website in a way you did not intend. To add a new rule, go to Format>CSS Styles>New Make sure that tag is targeted as the selector. Choose the <p> tag. Where it says, where will the rule be dened? make sure the styles. css option is highlighted. If it is not highlighted use the dropdown menu to nd it. Set a typeface and color for the <p> tag. Use the Apply button to preview the eect on your pages. Repeat the process and set a typeface and color for the <a> tags. Your nal site must contain at least two additional CSS rules. Preview your site, save all and move on.

FINAL STEPS

Make it pretty! Add a bit of color to your pages by adding a background color or background-image to spice up your site. Do this with CSS that targets the <body> tag. If you have extra graphics that you want to include in the home or contact pages, add them now. Review your work. Make a pass through each page to ensure that all the content is in place and that all the links are working. Preview your site one last time. Review the project requirements to make sure that your site satises all of them. Delivery. Once you are nished, copy your root folder into your class dropbox.

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OPTIONAL: UPLOAD YOUR WEBSITE & SET PERMISSIONS

Upload you weblayout assignment to the hills server using Fugu. Drag the les from your local site to the hills side to upload the les. Make sure you are uploading these les to the public_html folder. Once you have uploaded your root folder les to the class server youll need to set the permissions. Make sure to highlight each html le, folder, css le and folder and use Info button in Fugu. Youll want to turn all the permissions on for each le. Test your website by going to hills.ccsf.edu/~username/ Congratulations you're done!

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