Ashwamedha ’09

November, 2009

BROCHURE

ASHWAMEDHA

CONCEPT

In the search for India’s best, Indian Institute of

Management Indore presents Ashwamedha, an
event earmarked to anoint the person who shall
lead tomorrow's India Inc. Ashwa, the flagship
event of Ahvan (formerly called IRIS), is a unique
platform where you prove to be the rightful
holder of the title of “The Best Leader”. The
event draws a parallel to the ancient Vedic ritual
of the same name, performed to attain power,
glory, fame and prosperity. Ashwamedha pacifies
your quest for greatness and immortality. It is an
event where you would make friends but won’t
give an inch to anyone for there is no place for
second best.

Ashwamedha is reinvented every time. The event

concepts would not be akin to anything you have
seen or heard from anyone. The surprise element
has helped Ashwa achieve the status of the most
anticipated event in the B-School calendar.

“2nd Best is just an

Oxymoron”
Ashwamedha ’09 November, 2009

“The most anticipated event of IRIS, Ashwamedha, lived up to its

billing in terms of the quality of participants and the testing and
grueling rounds it comprised of” – The Financial Express

THE STAGES

Contenders from invited B-Schools

enter the contest and participate in
the Hurdle, an online test. Selected
100 proceed to Ignite. Ignite is an
online event of social relevance

30 contenders are invited to the

campus where they perform a
number of group tasks testing
managerial and leadership skills, on
Day 1 of Ashwa, the Ascend

Selected contenders proceed to Day

2, the Summit, and perform tasks of
increased complexity, stress and
pressure proving their leadership and
execution skills

Chosen few enter Spotlight, a public

stress interview by eminent panel of
“Ekameva Jayate” judges comprising of leaders from
ONE ALONE TRIUMPHS industry and the academic world
Ashwamedha ’09 November, 2009

Ashwamedha is the true embodiment of

the spirit of competition, where the
participants co-operate to advance and
yet have to outwit their adversaries

About Ashwamedha mettle in varied aspects like negotiation, Eligibility

decision making, team work, creativity,
Ashwamedha is meticulously designed each stress handling, self- confidence and other Final year PGP students of invited B-Schools (Top 30. Visit www.ahvan.in for the list
year by a special team comprising of such skills testing your managerial and of invited schools)
students, professors and consultants. Every leadership acumen in high pressure EPGP Students of invited B-Schools
year, more than 1500 of the brightest minds situations. The event is divided into multiple
from the top B-schools of the country stages and the level of complexity and People holding MBA equivalent degrees, working in concerns
participate in this grand event. Ashwamedha pressure increases with each passing round.
is a battle spread over 30 days culminating in Non MBA holders who have full time paid work experience of two years or more
a grand finale at the IIM Indore campus. With This time Ashwamedha goes global. We are
Entry Fee
the philosophy of “Ekameva Jayate”, open to final year students of India's top 30 B-
Ashwamedha awards only a single winner Schools and 30 international counterparts of Free for current PGP and EPGP students
who takes it all including the prize money of highest repute.
Rs. 1,50,000/-. Ashwamedha is the true Rs 500 is the entry fee for working professionals. Professionals will be invited to the
embodiment of the spirit of competition, We have thrown Ashwa open to corporate campus on the basis of their performance in the Hurdle- an aptitude online test, and
executives, who have been there and done it their B-Plan for sustainable solution for a given social problem. The Hurdle round will
where the participants co-operate to advance not be an elimination round for working professionals.
and yet have to outwit their adversaries. For all. It gives an opportunity for current
only one shall take the prize money and the students to benchmark skills and to match
coveted Golden Horse home. creativity with the best in business. It won’t
be a walk in the park for the executives too. If Winner takes home Rs 1,50,000 and the trophy
The event places you in a series of simulated you disagree, we invite you to prove it and
For registration and rules, visit our page in to www.ahvan.com. Registration closes on
real life scenarios where you have to use your pocket a cool 150,000 Rupees.
30th October. Campus round participants would be provided up to Rs 2000 for
wits, knowledge and passion to prove your
conveyance. Shared accomodation will be provided in IIM Indore hostel.
Ashwamedha ’09
TASK DETAILS
Hurdle
An online aptitude test. It is an elimination
round for current students and one of the
judging parameters for working
professionals
Ignite
100 surviving students would be placed in
10 clubs each of size 10. Each club will be
given a social issue for which they have to
create a B plan based solution that is
sustainable and submit their presentations.
After submissions, the Ignite round will
begin and run for 5 days. Each day two
plans get featured online from each club. All
the members of the respective clubs will
have to post their critique on the featured
CONTACT DETAILS
Srinath Ramachandra | p08srinathr@iimidr.ac.in | 9009174669
Sudhir Nair | p08sudhirn@iimidr.ac.in | 9907664683
www.ahvan.in
November, 2009
plans. After the day of featuring, the author They tasks are also designed to test aspects
TIMELINES
will get a day to incorporate the suggestions like innovation, negotiation, team play,
and submit the final B-plan. Each club will decision making, stress handling ability,
have a faculty of IIM Indore as the judge for street smartness, power play and so on. 30th Deadline for Registration
the club who will periodically post his Some fun activities will be thrown in to ease October
comments. Based on the performance in the burden of the grueling schedule.
Ignite round (plan and critique) the judges 31st Hurdle round
will recommend people to invite for the Campus round day 2- Summit October
campus round from their respective clubs.
Surviving contestants shall be given one or 1st Hurdle results, Launching of
Working professionals will also have the task two tasks of high stress and complexity to November the round Ignite
of creating a B-plan based sustainable test out leadership aptitude and execution
solution to a social issue, but professionals mettle. 5th Deadline for submission of
will not be put through the full rigor of the November initial B-Plans
Ignite round. Their B-Plan and their Grand Finale- Spotlight
performance in Hurdle will be used to 6th Ignite begins
determine the campus round invitees. Contestants entering Spotlight will face a November
stress interview with eminent judges in IIM
Campus round day 1- Ascend Indore’s auditorium filled to its capacity. The 10th Ignite concludes
ultimate winner is the one who after proving November
Ascend involves a series of tasks testing the his mettle among other participants, is also
contestant’s expertise in various domains unfazed by the crowd, panel of judges and 12th Dispatching Invitations for
like marketing, finance, strategy, operations. charms the audience with his wits. November campus round
19th Campus round day 1,
November Ascend
20th Day 2- Summit, Spotlight,
November Conclusion of Ashwamedha