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Mark Pinto

26 Birchwood Road | Stamford, CT 06907 203.428.7132 | markpinto333@yahoo.com http://www.linkedin.com/in/markpinto1 www.krop.com/mpinto/portfolio/

ASSOCIATE CREATIVE DIRECTOR, CONCEPT DEVELOPER AND ILLUSTRATOR


Improving competitive advantage and growing brands through new product idea generation and design
More than 20 years of experience as a concept developer, creative director, graphic designer and illustrator, championing projects from conception to completion for global brands. Combines a foundation in graphic and package design with expertise in concept development and name generation, constantly examining ways to better products, programs and promotions. Leverages collaborative and decisive leadership skills to ensure projects are delivered on time, on budget, meet brand standards and meet marketing goals. Built a portfolio of client success stories that has resulted in famous brands exceeding their consumer sales goals. An engaged and enthusiastic team leader who coaches and develops in-house and freelance designers, fostering a creative and customer-focused culture.

Expertise that Adds Company and Client Value Brand Development Name & Tagline Generation Conceptual Thinking & Illustration Team Building & Leadership New Product & Program Innovation Promotional & Logo Design POS, Display & Package Design Project Management

PROFESSIONAL EXPERIENCE

Mark Pinto Designs, Stamford, CT to Present

2013

Providing standout design, concept development and illustration to the masses


CDO - Chief Design Officer Winner of the Creativity competition, American Corporate Identity award of Excellence, American Graphic Design Award, Best of Show in the Automotive Aftermarket Global Design Award and finalist in the London International Advertising Awards.

2 | Mark Pinto
markpinto333@yahoo.com

203.428.7132 |

Melissa & Doug, Wilton, CT 2012 to 2013

Manufacturer and purveyor of educational children's toys


Designer, Contract Ideated, designed and developed form and package design for a diverse portfolio of new toys, including Snap & Sort ABC Boxes, Top This and Terrific Toppers Role Play hat sets, Actress Essentials, Glitz & Glam, Goodie Tutus and Action Adventure Role Play dress -up kits. Contributed to the development of brand assets by completing numerous projects on time and according to brand standards. Maximized kid cuteness through art direction of photo shoots specific to products. Provided standout catalog design for new and existing products.

The Family Room/Just Kid, Inc., Norwalk, CT 2004 to 2012

A marketing consultancy company specializing in research, strategy and innovation of family products
Associate Creative Director/Concept Developer Conceptualized, designed and developed new product ideas, including name and tagline generation, packaging and promotional and multimedia advertising campaigns for clients, including American Heart Association, Dannon, Disney, General Mills and Tyson Foods. Built client relationships to develop a true understanding of client specific goals, delivering creative marketing solutions based on consumer segmentation that consistently reflected their brand standards. Applied project management principles to ensure client, agency and external resources were aligned to achieve budget and timeline goals. Identified and recruited top freelance and agency talent and ideators when building project teams.

Received accolades from clients for conceptualizing, designing and illustrating portal websites for online focus groups; clients included Del-Monte, Kraft Foods, Capri Sun and Lunchables.

Colangelo Synergy Marketing, Darien, CT 2002 to 2004

Integrated agency, providing branding, advertising, interactive, promotions and experimental services
Senior Art Director

3 | Mark Pinto
markpinto333@yahoo.com

203.428.7132 |

Provided forward-thinking creative concepts for original graphic design and development in support of client brands, such as Post Cereals, Kraft Foods, Danimals, Pepperidge Farm and Cartoon Network. Collaborated with clients to develop and design product campaigns from concept to implementation. Designed graphics for national brand promotions. Worked within budget to support all initiatives. Instrumental in clients exceeding their product sales goals because of excellence in conceptualization, design and execution projects. Berni Marketing & Design, Greenwich, CT 1993 to 2002

Marketing-communications firm specializing in award-winning brand development, packaging/graphics, naming, visual merchandising and retail environmental design
Senior Designer

EDUCATION
Bachelor of Arts (B.A.), Design Virginia Commonwealth University Richmond, VA

DESIGN TOOLS & TECHNOLOGY


Adobe CS Illustrator Photoshop InDesign 3D Mock-ups and comps PC and Mac design capabilities

AFFILIATIONS
Volunteer Coach, 2000 to Present Babe Ruth League Baseball Stamford, CT

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