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Dear Sir / Madam, We, the students of K.S.

School of Business Management are organizing a state level two day Inter B-School event, ADVENT 09, comprising of advertising contest, management games, seminars and many other events. !"#$%& '() is scheduled on *9th & 30th January, 2009. &he event aims at providing a platform to the B-School students to e+plore their creativity and to transcend their horizons. ,aving successfully organized the event in the last eight years on a grand scale, this year also we endeavor to spread our wings still wider and aiming to organize it at state level. !part from this, the event will -e comprised of interaction -etween the corporate e+ecutives and future Managers from various Business Schools. $+pecting a positive response from your side. &han.ing you. /ours sincerely, E ent !"#$""rdinat"r%, Jaye%h &an$ha' (9) 992*) )339+ !handani &an$ha' (9) 9.2/9 */0)9 ,ardi- &ate' Ni%ar1 J"%hi (9) 9.9.+ 3/9.) (9) 9.+9) ***0)

Team Ad ent Students0 1ouncil of KSSBM, K.S. School of Business Management 2 3esearch, 4u5arat 6niversity 1ampus, %avrangpura, !hmeda-ad-78'''( &h. N".2 (9)#+9#20302))0. E#Mai' 3 -%ad ent41mai'.$"m 5e6%ite 3 777.-%%6m."r1

The 8n%titute2
&he year 9((7 saw the opening of management education system in the country with the decision of 4u5arat 6niversity to meet the -urgeoning demand for young managers -y allowing K.S. School of Business Management and 3esearch, first of its own .ind in 1

India, offering :;ive years integrated MB! programme0 to -e set up. Initially, it started of as a three-year BB! programme, which was su-se<uently converted into a five-year integrated MB! programme. &his course provides an avenue for enhancement and improvement of the traditionally efficient 4u5arati talent through formal learning in the various aspects of -usiness management. It is the endeavor of the school through this integrated ;ive-year MB! programme, to e<uip the students to meet the needs of the community and the country.

The &r"1ramme2
&he ;ive year Integrated MB! =rogramme com-ines -oth under-graduate and postgraduate courses of Business Management. >n successful completion of the programme, the students are awarded the MB! degree -y the 4u5arat 6niversity. !n innovative feature of this programme is that the students enrolling for it can also simultaneously pursue a "iploma 1ourse in 1omputer !pplications ?"1!@ which provides s.ills in computer programming and other computer applications &he MB! programme of the school is well received -y the mar.et and many universities have replicated similar programme. =rof. %arhari =ari.h, the founder-director of the school, nurtured and developed the programme well to its present level. 6nder a-le leadership and guidance of =rof. ! .6. =atel, e+ vice- chancellor of 4u5arat 6niversity, the school has added to its infrastructure and a num-er of young and talented faculty mem-ers have 5oined the school. "r. =arimal &rivedi, vice-chancellor is also ta.ing .een interest in the activities of the school.

&9ET,:;A :< A!T8V8T8ES


Students of K.S. school not only prosper academically -ut also get an encouragement to foster their s.ills in other fields to e+plore all facets of their personality. Students and the institute conduct wide array of managerial and cultural activities encouraging ma+imum students0 participation.

ADVENT2

We organize a two days event under the -anner of ADVENT consisting of Management 4ames, =rint !d competition and lot other interesting activities that give your minds an outlet to e+plore their creativity and talent. We have -een successfully organizing this event since last seven years. 9a%t year m"re than )000 %tudent% 7itne%%ed the e ent =r"m )) >#S$h""'% a$r"%% ?u@arat.

>9::D !AM&2

D:NAT8:N

We firmly -elieve in performing social responsi-ility from our side to the society at a large. ,ence, we organize :Blood "onation 1amp0 in co-operation with =rathama Blood 1entre there-y providing the organization a platform to share their activities. &rue to the spirit of the institute, the event attracted a very positive and encouraging response from the students and faculties.

SEM8NA;S AND ?AEST 9E!TA;ES2

Mr. Su%hi' ,anda B!'ari% 3 MDC !"mm.C

Mr. ;a i$handran BDire$t"r#88M 8nd"reC

Mr. San@ay !ha-ra6"rti BA$$"unt Dire$t"r#Trit"n

&he institute regularly organizes seminars and guest lectures -y inviting 1orporate Stalwarts and prominent academicians with the aim of sharing their e+perience in relation to various managerial theories and practices. &his helps in the overall grooming and -oosting students0 intellectual level.

Sa'ient =eature% "= ADVENT


D. S. S$h""' "= >u%ine%% Mana1ement is the =ir%t among all the B-School to em-ar. on with such an inter B-School event across 4u5aratA &he event is -eing successfully organized since last eight years and this year .eeping the tradition alive we are stepping into the ninth golden year of the said eventA More than 9''' students witnessed this event last yearA !round BC' students from 99 B-Schools across 4u5arat participated in this event last yearA &he event was under media coverage round the cloc.A =an5ari 4roup and %eptune $ducation 1onsultant were our main sponsors and cosponsors respectively for the last yearA "%!, !hmeda-ad Mirror, $conomic &imes, Sandesh, 4u5arat Samachar, "ivya Bhas.ar and 3adio Mirchi were our eminent media partnersA Instances have -een noted that companies have performed outstandingly -y implementing the =rint !ds in their promotion campaignsA !longwith e+tracting the creativity and talent from students, the event also aims at fulfilling the Social 3esponsi-ility -y organizing a Blood "onation "rive. Dast year a wholesome of 9'C units of -lood were donated to =rathama Blood 1entreA &he event also comprises of seminars from intellectual personalities and e+perts from various fieldsA

EVENTS 8N ADVENT
&rint Ad erti%ement !"mEetiti"n2
=rint advertisement is the heart of the whole event. By this competition, students can show their creativity. Students will prepare advertisement in the print form on !B size 5

paper as per sponsor0s re<uirements. !ll the ads will -e open for e+hi-ition and the sponsors will -e at their discretion to ta.e them. Sponsors will 5udge first two winners for advertisement of their product. &he competition has got an overwhelming response from the corporates li.e Intas =harma, ,avmor ;oods, 3amdev Masala, 1ity 4old Multiple+, Eade Blue, "ig5am, 3adio Mirchi, 4un5an =aints, !5anta &oothpaste, =rathma Blood centre, Sandesh, Sanghi 1ement, =aras =harma, !sopalav, India 3enal ;oundation, &&K ,ealth 1are , !rya Sans.rti, etc.

Ad mad Sh"72 # A$t that de=ine% !reati ity


It0s an event where participants show their creativity to its crest. &hey are supposed to create a funny ad, as the name suggests on the products given to them.

&r"du$t ?arni%hin12 # 9et y"ur idea% ='"uri%h


=articipants are re<uired to give the ma+imum uses of a particular product allotted to them and that to within a given time limit.

E'e at"rF% &it$h2 # Se'' 5e'' my &a'


It0s a true management game where the participants will have to convince the 5udge to purchase their allotted products.

Da'a' Street2 # Are y"u the neGt 5arren >u==etHHH


! virtual =ortfolio 4ame where the participants will have to trade in front of the live terminal and get the ma+imum profits out of it. :ur% i% the "n'y $"''e1e that Er" ide% a 'i e termina'.

>u%ine%% &'an2 # The da7n "= neGt ?uru6hai


=articipants present their sound -usiness proposals -y e+ploring the une+plored avenues of the mar.et.

>u%ine%% IuiJ2 # The !'a%h "= Titan%


!n event aimed at testing the student0s level of general .nowledge on what0s happening and what0s not around them in the corporate world.

!"''a1e 5"r-2 # &at$h y"ur idea%


!n event where the students will have to cut out the given theme from the newspapers and magazines provided to them.

9"1" De%i1nin12 # >rand the An6randed


=articipants will -e ma.ing a logo of the topic allotted to themA they would -e giving a -rand name, a logo and a slogan to the product or service to them.

Main SE"n%"r
SE"n%"r%hiE am"unt2 ;%. /0,000
>ene=it%2 /our name will -e associated as the main sponsor of the event. More than 9''' students will witness the event and it would -e under media coverage round the cloc., so the sponsor will get a good amount of -rand e+posure. !n event partner will -e allowed to place ma+imum of 9' -anners in around the venue. &he position of the -anner would -e conveyed to the sponsor in advance 2 the last word would -e that of the management. &he event partner would -e allowed to distri-ute pamphlets among the students -ut with prior permission of the management. &he name of the sponsor will -e announced as the event partner of the event at the -eginning of the day, during the -rea.s and at the end of the day through out the event.

!"#SE"n%"r
SE"n%"r%hiE am"unt2 30,000
>ene=it%2 /our name will -e associated as the co-sponsor of the event. More than 9''' students will witness the event and it would -e under media coverage round the cloc., so the sponsor will get a good amount of -rand e+posure. !n event partner will -e allowed to place ma+imum of F -anners in around the venue. &he position of the -anner would -e conveyed to the sponsor in advance 2 the last word would -e that of the management. &he event partner would -e allowed to distri-ute pamphlets among the students -ut with prior permission of the management.

&rint ad erti%ement !"mEetiti"n.


SE"n%"r%hiE am"unt2 )0,000

>ene=it%2 Students from all participating colleges will -e given one product and criteria related to that product as per your description and they will have to prepare an !B size print ad. Sponsor of print ad competition will -e allowed to place ma+imum of 7 -anners in and around the venue. &he position of -anner would -e conveyed to the sponsor in advance 2 the last word would -e that of management. &he sponsor of print ad will -e allowed to distri-ute pamphlets among the students -ut with prior permission of the management. &he name of the sponsor will -e announced at the -eginning of the day, during the -rea.s and at the end of the day through out the event. Sponsor will -e given chance to display their product also su-5ect to product characteristics. !ll the ads of a particular product will -e given to a particular sponsor.

?ame %E"n%"r
SE"n%"r%hiE am"unt2 ;%. +,/00
/our name will -e associated as the game sponsor of that particular game and associated sponsor of the event. ! game sponsor will -e allowed to place ma+imum of * -anners in and around the venue during the event. &he position of the -anner would -e conveyed to sponsor in advance and last word would of that of the management. &he name of the sponsor will -e announced as the game sponsor of that particular game at the -eginning of that event, during the -rea. and at the end of game and as an associate sponsor through out the event. In the product garnishing, elevator0s pitch 2 ad-mad show, we will have one special round for event sponsor. In 4reat gam-ler, Business plan 2 Business <uiz, we will try to involve your product or -rand name in that game.

A%%"$iate SE"n%"r
SE"n%"r%hiE Am"unt2 ;%. 3000
>ene=it%2 ! sponsor will -e allowed to place ma+imum of 9 -anner in and around the venue during the event. &he position of the -anner would -e conveyed to sponsor in advance and last word would of that of the management. &he name of the sponsor will -e announced as an associate sponsor of the event, during the -rea.s and through out the event.

Media &artner
>ene=it%2 /our name will -e associated as media partner of the event. ! media partner will -e allowed to place ma+imum of B -anners in and around the venue. &he position will -e conveyed to the sponsor in advance 2 the last word would -e that of management. &he name of the media partner will -e announced at the -eginning of the day, during the -rea. and at the end of the day.

M"de "= &ayment2


Sponsor can pay the amount -y 1ash or 1he<ueA 1he<ue should -e in favor of DSSM &'a$ement !e''. 10

Than-% ="r y"ur !""Eerati"n

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