Você está na página 1de 84

STRATEGIC PLANNING-

EMPLOYEE RETENTION POLICIES & JOB


SATISFACTION SURVEY
AT

Submitted by
MRIDULA KHANNA
PGDM (2007-09)

BUSINESS SCHOOL OF
DELHI
Year of Submission 2008
Page6

Business School Of Delhi, Greater Noida


CERTIFICATE

This is to certify that Ms. MRIDULA KHANNA of BUSINESS SCHOOL OF DELHI

(2007-09) batch has satisfactorily completed the thesis entitled, “Retention Policies &

JOB SATISFACTION SURVEY at Abir Infrastructure”, in partial fulfillment of the

requirements for the award of Program in Post Graduate Diploma in Management with

specialization in HUMAN RESOURCES and IT of this Institute.

Name and Signature of Name


and signature
Director of the
internal guide

Date
Place
Page6

Business School Of Delhi, Greater Noida


THESIS APPROVAL
SHEET

Thesis entitled, “RETENTION POLICIES & Job Satisfaction Survey AT ABIR

CONSTRUCTIONS”, by MRIDULA KHANNA is approved for Post Graduate Diploma

in Management at BUSINESS SCHOOL OF DELHI.

Date
Examiners
Place Page6

Business School Of Delhi, Greater Noida


ACKNOWLEDGEMENT

The goals of my eight weeks internship at ABIR were two-fold -- to complement formal

education with career-related experience. The completion of this thesis should be

attributed to everyone who assisted me with this research endeavor. My Benevolent

Sadguru, without whom I would never have had the ability to complete my report.

Further would like to thank Mrs. Bindu Sharma, for giving me the opportunity to

accomplish my summer internship at ABIR. Special thanks to our placement advisor

Mrs. Poonam Sharma.

My corporate mentor Mr. I.M. CHAUDHARY- Vice President (HR), Abir

Infrastructures Pvt. Ltd, for his enduring guidance, support and encouragement during

the period of my internship at Abir.

Then, I would like to thank my internal mentor Mr.Sachin Bhardwaj, for teaching me

the subtleties of formatting project report. I would even like to express my gratitude

towards all the faculty members at BSD.

I, finally would like to thank my family (especially my mom) for their continuous

support and for putting up with me throughout the study process.


Page6

Business School Of Delhi, Greater Noida


Date:
Mridula Khanna
Place:
PGDM (2007-09)

ABSTRACT
The construction industry in recent times is seen to be highly competitive and dynamic. To
remain progressive in such an environment construction companies need to be aggressive in
terms of getting business. This is where the Strategic Planning by the HR acts as the pivot.
Special technically skilled manpower and project managers having all round knowledge are in
short supply. There is 30 per cent shortage of especially skilled workforce. The demand for
civil engineers, too, is much more than the available strength.
Retaining good employees is critical to a firm's long-term success. Moreover, in the engineering
and construction markets, employee retention is especially serious since the job market is tight
and competition is fierce for top candidates. When you add the costs of recruiting and training
employees, the financial impact alone is staggering. Some studies estimate that losing an
employee costs a company 100% of that employee's salary. When reduced efficiency, lower
effectiveness, workforce instability and lost productivity are added to the cost to find and train a
new employee, the stakes become high. Companies simply cannot afford to ignore employee
retention.
Hewitt’s Annual Salary Increase Survey, states that India has the highest salary increase of
14% in Asia Pacific over the past year, the attrition rate in the country at 20% is second only to
Thailand in the region. Suddenly, ‘yeh dil maange more’ is the catchphrase for employees.
Employees today are young, qualified and ambitious, and they do not hesitate moving on to
greener pastures.
Page6

Business School Of Delhi, Greater Noida


Hewitt’s Asia Pacific Attrition Study 2006 cites compensation as a major factor for attrition,
but also point out to ‘lack of opportunities’ and ‘work life balance’ as important factors in the
IT-ITES sector in India. This thesis addresses the different strategies adopted by Construction
companies for employee retention.

TABLE OF CONTENTS
ACKNOWLEDGMENT…..…………………………………………………..4
ABSTRACT…………………………………………………………………….5
TABLE OF CONTENTS………………………………………………………6
TABLE OF FIGURES…………………………………………………………9
TABLE OF EXHIBITS………………………………………………………..10
TABLE OF APPENDICES……………………………………………………11

Chapter 1-
INTRODUCTION………………………………………………………………..12
1.1Background……………………………………………………13
1.2Outline of the thesis………………………………………………14
Chapter 2-
LITERATURE REVIEW…………………………………………………………15
2.1ABIR INFRASTRUCTURE-Company Profile…………………16
2.1.1Future projects………………………………………………….20
2.1.2Organisation structure…………………………………………..21
2.2Overview on Employee Retention………………………………...21
2.2.1Managerial Perspective………………………………………….22
Page6

2.2.2Employee Perspective…………………………………………...23

Business School Of Delhi, Greater Noida


2.3Why People leave Job……. ………………………………………24
2.4Present strategies adopted to retain employees……………………28
2.5Strategies suggested to retain talent………………………………34

Chapter-3
OBJECTIVES & HYPOTHESIS………………………………………………37
3.1Problem Statement…………………………………………38
3.2Research Objectives…………………………………………..38
3.3 Hypothesis…………………………………………………….39
3.4 Limitations…………………………………………………….39

Chapter- 4
RESEARCH METHODOLOGY………………………………………………40
4.1Research Design……………………………………………….41
4.2Data Collection Techniques……………………………………43
4.3A Qualitative Study…………….………………………………43
4.3.2Interview with HR Manager …………………………………43
4.4Quantitative Study………………………………………………43
4.4.1Job Satisfaction Survey (JSS)…………………………………43
4.2Target Respondents………………………………………………43
4.5Souces of Data……………………………………………………43
4.5.1Secondary Data………………………………………………..43
4.5.2Primary Data…………………………………………………..44
4.5.3Sources of Data Used In the Thesis………………………44
Chapter 5 -
Page6

DATA ANALYSIS………………………………………………………………..46

Business School Of Delhi, Greater Noida


5.1Job Satisfaction………………………………………………….47
5.2Models of Job Satisfaction………………………………………47
5.3Measuring of Job Satisfaction……………………………………49
5.4Job Satisfaction Survey…………………………………………..50
5.4.1Scoring………………………………………………………….54
5.4.2 Interpretation of scores……………………………………………….56

5.5 Comparison of scores of JSS and 9 sub sets with Levenson’s (1972) norms..57
5.5.1 Comparison of JSS scores with Levenson’s norms………………………..58
5.5.2Comparison of sub-scale PAY with Levenson’s norms……………………59
5.5.3Comparison of sub-scale PROMOTION with Levenson’s norms…………61
5.5.4Comparison of sub- scale SUPERVISION with Levenson’s norms……….63
5.5.5Comparison of sub-scale FRINGE BENEFITS with Levenson’s norms…..65
5.5.6Comparison of sub-scale CONTINGENT REWARDS with
Levenson’s norms……………………………………………………..67
5.5.7Comparison of sub-scale OPERATING PROCEDURES with
Levenson’s norms………………………………………………………69
5.5.8Comparison of sub-scale NATURE OF WORK with Levenson’s norms.71

5.5.9Comparison of sub-scale COMMUNICATION with Levenson’s norms.73

5.5.10Comparison of sub-scale CO-WORKERS with Levenson’s norms…….75

Chapter 6 -
CONCLUSION……………………………………………………………………………………77
6.1 Conclusion- inference & Findings………………………………………………..78
Page6

Business School Of Delhi, Greater Noida


LIST OF FIGURES

FIGURE 1: The Outline of the Thesis.


FIGURE 2: Research Design.
FIGURE 3: Organization Structure.
FIGURE 4: Hierarchy of Needs (MASLOW).
Page6

FIGURE 5: Total Rewards.

Business School Of Delhi, Greater Noida


FIGURE 6: Retention of Employees
FIGURE 7: Pearls of thought for employee retention
FIGURE 8: Research Design of the Project Report.

LIST OF EXHIBITS
EXHIBIT 1: Job Satisfaction Survey Form.
EXHIBIT 2: JSS Scoring.
EXHIBIT 3: Distribution of Items in Job Satisfaction Survey.
EXHIBIT 4: Job Satisfaction Sub-Scales.
Page6

EXHIBIT 5: Levenson’s (1972) JSS norms.

Business School Of Delhi, Greater Noida


EXHIBIT 6: Tabulated score of Pay Sub-Scale.
EXHIBIT 7: Tabulated score of Promotion Sub-Scale.
EXHIBIT 8: Tabulated score of Supervision Sub-Scale.
EXHIBIT 9: Tabulated score of Fringe benefits Sub-Scale.

EXHIBIT 10: Tabulated score of Contingent rewards Sub-Scale.


EXHIBIT 11: Tabulated score of Operating procedures Sub-Scale.

EXHIBIT 12: Tabulated score of Nature of work Sub-Scale.

EXHIBIT 13: Tabulated score of Communication Sub-Scale.


EXHIBIT 14: Tabulated score of Co-workers Sub-Scale.

TABLE OF APPENDICES
APPENDIX 1: HR Manager Interview Performa
APPENDIX 2: Sample JSS forms filled by employees at ABIR.
Page6

Business School Of Delhi, Greater Noida


Chapter - 1
INTRODUCTION
Page6

Business School Of Delhi, Greater Noida


The first chapter introduces the thesis. In this chapter, the background to the research problem
followed by the outline of the thesis is presented.

1.1 Background

1.2 Outline of the thesis

1.1 BACKGROUND
“It is our people who make the difference where it matters most…”
(Tesco 2002)
“This is a global success story made possible by the quality and determination of
over 100,000 people worldwide.” (Vodafone 2002)
“…we believe that competitive advantage is achieved through our people…”
(Kellogg 2002)
Page6

Business School Of Delhi, Greater Noida


Employees are important to the competitive success of organizations and yet the role of a
business function dedicated to the management of people has never been a glamorous one.

Plagued by this manpower crunch DLF, one of the biggest real estate developers in the country,
is, in fact, planning to bring back 20,000 Indian laborers from the Middle East to work in its
projects. This follows the Reliance Industries’ move of hiring nearly 40,000 Chinese workers
to lay its gas pipeline. DLF has started hiring skilled laborers such as carpenters, bar-benders and
electricians from China, Indonesia and Philippines. Chinese labor comes at a low cost and is
more productive.
“Your contribution has been valuable and has determined our success. We believe you have the
potential to take this organization to the next level and spearhead our international
assignments.”A desperate boss who is trying to retain a deserving employee only utters such
words. Sad reality, such level of recognition and acknowledgement is provided only when the
person gets an offer from another company. But then again, if timely rewards and recognition
were in place, the person would not have chosen to leave, to begin with. Unfortunately, we do
not live in a perfect world and doing the right thing at the right time does not seem so obvious to
most people!

In the best of worlds, employees would love their jobs, like their coworkers, work hard for their
employers, get paid well for their work, have ample chances for advancement, and flexible
schedules so they could attend to personal or family needs when necessary. And, never leave.
But then there's the real world. Moreover, in the real world, employees, do leave, either because
they want more money, hate the working conditions, hate their coworkers, want a change,
or because their spouse gets a dream job in another state. So, what does that entire turnover
cost? Who is likely to stay the longest?

1.2 OUTLINE OF THE THESIS


Fig.1.The outline of the thesis will be –
Page6

Business School Of Delhi, Greater Noida


Chapter -2
LITERATURE REVIEW
The literature review consists of five main parts. The first part is about the company profile, new
Page6

projects with the company, and organization structure. The second part is concerned with

Business School Of Delhi, Greater Noida


employee retention including definitions and both employees’ and managerial perspective on it.
The third part focuses on the reasons that why people leave jobs. The fourth part discusses the
motivation theories and strategies companies use to retain employees. The fifth and final part
throws light on strategies that companies can adopt to control attrition rate.

2.1 Abir Infrastructure Limited (Company Profile)


2.1.1Projects at hand
2.1.2Organization Structure
2.2 Overview on Employee Retention
2.2.1Managerial Perspective
2.2.2Employee Perspective
2.3 Why people leave Jobs?
2.4 Present Strategies Adopted to Retain Employees
2.5 Strategies Suggested to Retain Employees

2.1 ABIR INFRASTRUCTURE-COMPANY PROFILE

Abir Infrastructure Pvt. Ltd (AIPL) is one of the fastest growing infrastructure developers in
India dealing in construction and development of core infrastructure projects incorporated in
2005.It is a specialized Engineering & Construction Company started by a group of professionals
Page6

& established entrepreneurs.

Business School Of Delhi, Greater Noida


They are actively engaged in the construction of civil and structural works for hydropower
projects including roads, bridges, headrace tunnels, dams, underground powerhouses and other
Infrastructure works. They are currently doing hydroelectric power projects in Himachal
Pradesh, Sikkim, Arunachal Pradesh and Meghalaya, and thermal power projects in Andhra
Pradesh and Chhattisgarh.
Abir infrastructure Pvt .Ltd symbolizes strength, solidity, dedication and integrity, Values that
the company stands for, and values that are highly appreciated by its customers and business
associates. They follow environmentally conscious methods in all their projects and ensure that
the ecological balance is not disturbed.

Services offered by Abir Constructions

 Construction of Hydro Power Plants, Dams, Roads, Bridges, Tunnels.

 Construction of Real Estate Projects such as Residential, Commercial and retail spaces.

 Construction of Thermal Power Plants.

 Design & Engineering Services for the above.

 Maintenance (Operational) for the above.

Vision,
Mission
&
Quality
Page6

Policy

Business School Of Delhi, Greater Noida


Missio

To p
In
HR Initiative
Vision
Abir offers employees an opportunity to work in a professionally managed environment with
great growth opportunities. To make the work culture stimulating we ensure responsibility
commensurate with authority, excellent training and best in class benefits. We encourage
Page6

Business School Of Delhi, Greater Noida


employees to take increased responsibility and challenges, which lead to unconventional
opportunities.

 Training & Development

 To encourage need-based learning, Abir has defined learning hours at all levels.
 The training works across levels within the organization to ensure uniformity of
learning, whether in technical skills or soft skill areas. Outside faculties are
arranged to conduct 2-3 day seminars on team building, motivation, stress
management etc.
 As part of post employment training and development opportunities, a systematic
training plan has been formulated wherein employee knowledge sharing sessions
are conducted every fortnight by pooling in-house talent.
 Employees are regularly sent to attend relevant seminars and conferences to groom
them for assuming positions of higher responsibility, as well as specific need-based
interventions based on scientific knowledge and experience.

 Employee Motivation and Welfare Measures

 Employee motivational levels are kept high by following non-hierarchical work


environment and transparency.
 To make the performance appraisal system very fair and just, 360 degree appraisal
system is followed where managers and above are assessed by superiors, peers and
subordinates to encourage team building and fairness.
 To take care of employee grievances a solution club has been formed where
employees can freely express their problems/grievances through email, which is
kept confidential.
Page6

PROJECTS AT HAND

Business School Of Delhi, Greater Noida


Name of the Project Name of the Project / Scope of Job

16 MW Patikari HEP situated at


Pandoh, Mandi District, Himachal • Construction of Approach Roads.
Pradesh. • Civil & Hydro Mechanical Works.

100 MW Malana - II HEP situated at • Enabling Works including roads, bridges and
Malana, Kullu District, Himachal ropeways.
Pradesh. • EPC of main Civil works.
• EPC of E & M works.
1200 MW Teesta - III HEP situated at • Drilling & Boring Holes for Geological
Mangan, Sikkim. Investigations, Survey & taking samples, Diversion
works contract.
5 MW Sainj Hydro Power Project. • Turn key execution of the Project.

17.2 Srivathsa Gas Based TPS in


• Civil Maintenance Works for Gas Based Thermal
Andhra Pradesh. Power Plant.

Real Estate Development. • Expecting orders for developing real estate projects in
Gurgaon, Hyderabad, and Visakhapatnam & Chennai.
Abir has achieved a turnover of Rs 840 million in its first full year of operation and has contracts
valued more than Rs 200 billion on hand to be executed over the next four years.

2.1.1 FUTURE PROJECTS

Future Potential
Page6

Business School Of Delhi, Greater Noida


Order Book Potential

 Construction Contracts worth more than Rs. 200 billion


in
 The next five years from power generation activities.
 Rs.25billion worth construction activities of the
Transmission projects.
 Rs. 25 billion worth construction activities from Real
Estate development activities.
 Rs. 13 billion worth of orders from other infrastructure development activities.

Growth Strategy

 Focus on Infrastructure Projects such as Hydel Plants,


which includes construction of Electrical Projects and
Transmission Lines in India & South Asia.
 Currently targeting on emerging opportunities in Real
Estate sector in India.
 Acquiring contracts for other infrastructure works in
India & South Asia.

2.1.2 ORGANISATION STRUCTURE


Figure.3.organization structure
Page6

Business School Of Delhi, Greater Noida


Chairman

Business & Thermal


Finance & Company New Projects & Hydro Division
HR & Admin . Corporate Division
Accounts Secretary Coordination (Gurgaon )
Development (Hyderabad )

Sr . VP Director Sr. VP President President

VP (HR & A
VP VP VP VP VP *
Admin .)

HR Admin . Purchase CDM IT

Engineers at Engineers at
Support staff at various levels Support staff at various levels
various levels various levels

Finance & Accounts HR & Admin . Business &


New Projects &
Corporate
Coordination
Development

2.2 OVERVIEW ON EMPLOYEE RETENTION


By looking in a dictionary we are given that the word “retention” has synonyms like
preservation, maintenance, withholding and custody. Not just the meaning, the concept of
retention has different perceptions for the employees and organizations. In this part, we strive to
look at the issue through the lens of employees and management. Experts believe that, it is
usually the middle and junior management employees that leave jobs when it comes to
compensation. The fact is that higher attrition is being faced in the junior management cadre as
the job market is luring this segment of employees in an endeavor to find the right fit. For most
of the younger candidates, experts say that salary is not the key motivator but the job
role/profile figures on the top of their priority list.
The findings of a study on the availability of skilled manpower in sectors like construction
industry, commissioned by the Confederation of Indian Industry (CII), have also confirmed this
alarming trend. According to the CII study, many major projects in major industrial belts are
being delayed by 12 to 18 months because of non-availability of workers.

2.2.1 MANAGERIAL PERSPECTIVE

As most of us heard, it costs less to retain an employee than to replace an existing one. In
fact, the American Management Association estimates that the cost of replacing an
Page6

employee is equal to 30% of his or her salary (Brown and Alleyne).A recent Hewitt 'Attrition

Business School Of Delhi, Greater Noida


& Retention' survey shows that 27% of the employees in their EXIT interview mentioned
compensation as the primary reason.

In fact, “people quit people before they quit companies”. Employees are generally first
dissatisfied with their manager and the way the manager deals with the employees, before they
find fault with the company. Woodard-Chavez argues that employees might leave the
organization for better pay if they are not happy. On the other hand, they will probably stay with
the organization even for slightly less pay if they are happy with their work.
Those days are gone when salary was the sole motivator for an employee to leave an
organization. According to a survey, there are three main reasons that are followed by other
common reason:

* In equity in compensation

* Limited career opportunities

* Role stagnation
Therefore, it is very challenging task for an HR expert to cope up with this situation and retain
talent with an organization.

Associated costs with high Attrition


Talent loss:
* It includes the cost of lost knowledge, skills and contacts that the person who is leaving is
taking with them out of your door.

Training cost:

* It includes the cost of orientation in terms of the new person's salary and the cost of the person
who conducts the orientation.
Page6

* It also consists of the training.

Business School Of Delhi, Greater Noida


* Calculate the cost of various training materials needed including company product manuals,
computer or other technology equipment used in the delivery of the training.

Motivational cost:

* It refers to the cost arises because of motivating the other employees to retain them in the
organization in terms of increasing their salary and time.

Lost Productivity Costs:

* As the new employee is learning the new job, the company policies and practices, etc. they are
not fully productive.

Recruitment cost:

* The cost of advertisements; agency costs; employee referral costs; internet posting costs.
* Calculate the cost of the manager who has to understand what work remains, and how to cover
that work until a replacement is found.
* cost of the various candidates pre-employment tests to help assess candidates' skills, abilities,
aptitude, attitude, values and behaviors.

2.2.2EMPLOYEE PERSPECTIVE
The reason to leave an organization may vary from person to person and from organization to
organization. The level of satisfaction/dissatisfaction is also determined by the employees’ belief
in how much influence/bearing external factors like superiors, peers, subordinates and luck,
fate and/or chance have on their success/failure in the organization. If employees feel that they
can determine the path of their careers in the organization, the degree of satisfaction is bound to
be higher. Job dissatisfaction poses a threat to the performance of workers and, in turn, to the
performance of an organization as a whole.
Page6

Business School Of Delhi, Greater Noida


If you ask retired professionals what they remember most about their workplace, their answer
would probably be a 9-5 routine, work and only work in these eight hours, a pay cheque at the
end of every month and a constant struggle to ‘save for a rainy day’. Cut to the present job
scenario where a workplace has become more than a place to earn your daily bread. It has, for
many, become a second home as you end up spending more time there, than any other place, and
have to contribute more, than just what is expected of you. This has led to both employers and
employees extending themselves beyond just a 9-5 relationship. Employees, therefore, have high
expectations, as far as benefits and remuneration, for the time and the effort they put into their
work are concerned.

2.3 WHY PEOPLE LEAVE JOB?


Polls of construction companies nationwide have shown that the number one issue facing the
industry today is shortages of skilled workers. Construction firms have found it more and more
difficult to find qualified, experienced personnel. Ever heard of the famous adage, ‘A rolling stone
gathers no moss’? In the corporate context, the adage indicates the importance of being on the
constant lookout for a suitable opportunity and shift gears once the opportunity comes knocking.

There are numerous reasons for the attrition to be high which can be categorized into two broad
classifications. The first, can be coined as “Drive Attrition” which is caused due to the employer;
the second one can be termed as “Drag Attrition” which is caused due to the employee.
The reasons for Drive Attrition are due to employer’s policy / policies of terminating the
employee at the end of the contract period for employment. Drag Attrition is due to the host of
insecurities and vulnerabilities associated with the taking up a career with a private company.
Generally, Construction companies follow the 6 days model. Employees have strong family
commitment with parents or children. A 6-day working model takes a toll on family’s emotional
and relational wellbeing. The new people driven economy offers far more options to balance work
and home life. It is time that employers take advantage of these flexible options while re-establishing
a healthy balance in employees’ personal and professional life.
Page6

Salary, can be considered as one of the main reasons to quit a job. Maslow's central theme revolves
around the meaning and significance of human work. Maslow (1970), is known for establishing the

Business School Of Delhi, Greater Noida


theory of a hierarchy of needs, writing that human beings are motivated by unsatisfied needs. A
person’s behavior is seen as dominated by his/her unsatisfied needs, and when one need is satisfied
he/she aspires for the next higher one. This is, therefore, seen as an ongoing activity, in which one is
totally absorbed in order to attain perfection through self-development (Steers and Porter, 1975).

According to Maslow (1970), there are general types of needs (physiological, safety, love, and
esteem) that must be satisfied before a person can act unselfishly. He called these needs "deficiency
needs." As long as we are motivated to satisfy these cravings, we are moving towards growth,
toward self-actualization. The five basic human needs, according to Maslow (1970), are:

(1) Physiological: hunger, thirst, bodily comforts, etc.;

(2) Safety/security: be out of danger;

(3) Belongingness and Love: affiliate with others, be accepted;

(4) Esteem: to achieve, be competent, gain approval and recognition and

(5) Self actualization: to find self-fulfillment and realize one's potential.

Figure 4. Hierarchy of Needs, source: MASLOW (1970)

NEED LEVEL DESCRIPTION EXAMPLES


Page6

Business School Of Delhi, Greater Noida


Experts are of the view that people, “Change jobs not just for money but industry potential”.
Prakash Gurbaxani believes that those who want to make a mark in life should view the potential
in an industry while making a job switchover.
Mr.Gurbaxani had a successful 14-year-long stint in the construction business in the US, he
decided to come to India to shake off the “construction man” branding, and make a mark in a
new industry. The reason why he chose to leave the construction industry was also obvious.
“Being in one industry for a while gets a person typecast.
In the early 1990s when IBM was looking for a new CEO and appointed Louis Gerstner, the then
CEO of tobacco giant RGR Nabisco as its head, it validated my theory that business is business.
I thought I’d come back to India, do a few different things, get the construction tag off my back
and reposition myself as a global manager,” states Gurbaxani, pointing out that in the US this
switchover would have been a very difficult task as he was well established in the construction
industry.

The number-one reason why contractor executives in construction industry leave their jobs is
problems with their immediate supervisor, according to a study by Hornberger Management
Co., a Wilmington, Del.-based construction industry executive search firm.
Page6

Business School Of Delhi, Greater Noida


What is interesting about the survey is that most of its Top 10 reasons for contractor turnover
relate to an executive feeling "pushed" away from a bad situation, rather than being
"pulled" by a better deal. These include a perceived lack of flexibility toward personal and
family issues, fears associated with job security, incompetent leadership, and concerns over
the firm's ethics, integrity and values and a perceived lack of recognition and appreciation of
the executive's contributions. A better opportunity or more meaningful challenge is the second-
most common reason for turnover, but increased compensation dropped from third place last
year to fifth this year. Opportunity for stock ownership dropped from fourth to last.
“Poaching” for talents is particularly acute in the information technology and information
technology-enabled sectors as well as engineering and construction.
Construction work remains a physically strenuous industrial sector, with the highest rate of
accident risk: in 2002, an incidence rate 2.3 times higher (90) than the total average (39) was
reported. The sector also suffers from a high number of sick leave days (20.5 days per year and
worker). This means that construction workers are not only more frequently ill than other
workers are, but also that the duration of the illness is longer. Another aspect is the high
invalidity rate among construction workers: more than 60% of people retiring in the sector do so
because of ill health. Herzberg (1959) constructed a two-dimensional paradigm of factors
affecting people's attitudes about work. He concluded that such factors as company policy,
supervision, interpersonal relations, working conditions, and salary are hygiene factors
rather than motivators. According to the theory, the absence of hygiene factors can create job
dissatisfaction, but their presence does not motivate or create satisfaction.
Most of the Civil Engineers prefer taking up jobs in the IT sector or accept lucrative
assignments. In the Middle East Civil, engineering graduates do not find these jobs lucrative
because construction companies do not pay enough and the jobs are also temporary. After a
project is finished in one state the company moves to its project in another state leaving the
workers behind. In most cases, the workers too do not prefer to shift unless they get good
salaries and perks like in the IT companies.
The reasons why women engineers leave jobs in engineering at different stages (e.g.
dissatisfaction with job contents and work climate; lack of career perspectives; working in a
non-engineering position/field; problems of compatibility of job and family affairs).
Page6

Business School Of Delhi, Greater Noida


The trend of teams moving out as their bosses move out has been quite a fad now -a -days.
Many organizations are trying hard against such practices. There are probably two factors that
lead such a situation - the current situation in the company and the opportunity outside. If the
entire team leaves this is probably a sign of dissatisfaction with the strategy of the firm regarding
this particular division. On the other hand, there may be a great opportunity outside the firm to
set up a company or a business unit in another firm.

Maslow's hierarchy of needs theory has proven that man likes to move on to ‘greener
pastures’. Therefore, the organization needs to ask itself whether they are willing to create
‘green pastures’ within the existing company or simply let their employees wander towards
‘greener pastures’.

2.4PRESENT STRATEGIES ADOPTED TO

RETAIN TALENT
Today’s employee retention policies move beyond “show me the money”
There was a time when an employee would just be rewarded for a job well done. Now the
organizations have realized that rewarding and appreciating employee boost’s morale and help to
excel in future projects. Organizations have found that annual salary increases do not have a
significant impact in retaining critical talent. A good mix of offerings including the right kind
of roles, career opportunities and investment in employees’ development is a global demand.
The construction and manufacturing industries, which have traditionally been conservative
about offering hefty salary hikes and have lost out to IT and business process outsourcing in the
bargain, is returning with a vengeance, according to the latest survey by Watson Wyatt, a leading
human resources consultancy.

This year, the manufacturing and engineering industry is expected to offer salary increases of
16 per cent, a percentage point more than the 15 per cent increase expected from IT, ITes and
BPO, 13.5 per cent from insurance and roughly the same as the IT industry.
Page6

Business School Of Delhi, Greater Noida


Even the conservative pharmaceutical industry -- which has been losing people, especially
medical representatives, to retail -- said it would increase salaries 15.7 per cent in 2008. Last
year, manufacturing salaries went up only 12.5 per cent and pharma only 12 per cent.

"Manufacturing growth has matched overall economic growth and the industry has realized that
it cannot lose people to other high-growth industries. That's why it is paying more," said Anita
Belani, country head, human capital group of Watson Wyatt Worldwide.

The survey was based on interviews with over 146 companies in India, including multinational
and Indian business houses, and was based on compensation budgets fixed by companies for this
year. Overall, the survey shows that salary increases across industries at 14.8 per cent are
roughly the same as last year (14.5 per cent).
The study also throws up some interesting new trends in terms of talent retention.

For instance, cash retention or deferred bonus has overtaken stock options as a popular means of
retaining employees.

Second, signing bonuses to new employees have caught on, percolating to even clerical and
supervisory staff.

Companies have also realized that overseas assignments are a strong employee retention tool.

Belani said the imposition of the fringe benefit tax has prompted companies to prefer cash
options to stock options to retain talent.

The attrition rate continues to be a worry through it is not expected to worsen this year. Across
industries, it will be around 16.3 per cent, almost the same as last year's 16.5 per cent. To have a
high rate of absence as well as employee turnover is very costly for organizations.

Having personnel, who are motivated, inspired and diligent, might assist in avoiding such
Page6

inconveniences. In today's global and increasingly competitive workplace, events have become a

Business School Of Delhi, Greater Noida


strategic means in many areas for companies to attract and retain both customers and employees.
Corporate special events (CSE), such as New year parties, kick-offs, company celebrations,
incentive trips, recognition dinners are one of the strategic tools available to companies that
can be used to satisfy the social needs of the employee. CSE also provide an opportunity to
communicate corporate policies, strategies and goals to employees, or to enhance the team spirit
and the feeling of belonging to the company.
There is no secret recipe that will suddenly engage all the employees. Many companies provide
excellent work environments, perks and benefits from recreation facilities, multi-cuisine
restaurants, fitness centers, crèche facilities, concierge services to maternity and paternity
leave, adoption leave, and part-time work. While these are great strategies to keep employees
engaged, the real secret goes back to fundamental management practices – know your
employees.
Car loans can serve can serve two purposes: cars are a status symbol; cars can also be very
important due to the nature of one’s job. ABIR INFRASTRUCTURE, adopted a retention
policy of car loans, but soon scrapped it. In this policy, the company used to buy cars in the
company’s ownership and the employees paid monthly installments at discounts. After 4 years,
the employee can get the ownership of the car at a meager sum of Rs. 50000.
ESOPs are used in some organizations for increasing employee productivity and controlling
turnover. IVRCL INFRASTRUCTURES & PROJECTS LIMITED and ABIR
INFRASTRUCTURES provide various benefits to its employees, including
allowances for housing, travel assistance, medical benefits and
recreational facilities. Enhanced benefits are provided to its employees
working at remote project sites. IVRCL have also established an
employee stock option scheme, which is open for participation by all of
its employees, regardless of rank and seniority.
According to one report, popularly adopted flexi time options include the flexi-tour option,
where the employee chooses his own starting and stopping time for work and adheres to these
timings regularly; gliding schedule, where you can vary your arrival and departure times on a
daily basis, under the condition you work 8 hours a day; and the variable day option, where you
Page6

work a total of 40-48 hours a week, but the number of hours worked each day may vary.

Business School Of Delhi, Greater Noida


A deeper investment in developing management capability is a key retention strategy in many
companies today. Many studies have shown that one of the top reasons an employee leaves a
company is the manager. Encouraging managers to have regular meetings and spend quality
time on understanding the employee go above and beyond having the employee update the
manager on project status, resources and next steps. At ENERGY INFRATECH, the
management looks upon the grievances of the employees by personally interacting with the
employees.
Retention bonuses are becoming common everywhere; some industries are more likely than
others to offer them. Retail/wholesale companies are the most appropriate to implement stay-pay
bonuses, followed by financial service providers and manufacturing firms. Companies of all
sizes use retention bonus plans to keep knowledge employees retained in the company. This is
mainly to retain good employees and provide them a cash incentive to keep them motivated.
Even at ABIR INFRASTRUCTURES, employees who complete a tenure of 4 years are given
retention bonus.
A number of construction companies use well-developed procedures for identifying training
needs and career development, in particular Personal Development Reviews linking training
needs to business objectives. One firm linked training needs to individual objectives derived
from a set of key business performance indicators, such as customer satisfaction, quality of
product, competition and safety.

Employee Referral Scheme - in several companies employee referral scheme is implemented to


encourage employees to refer friends and relatives for employment in the organization.

Medi-claim Insurance Scheme; This insurance scheme is to provide adequate insurance


coverage of employees for expenses related to hospitalization due to illness, disease or injury or
pregnancy in case of female employees or spouse of male employees. All employees and their
dependent family members are eligible. Dependent family members include spouse, non-earning
parents and children above three months.
Page6

Business School Of Delhi, Greater Noida


Personal Accident Insurance Scheme; This scheme is to provide adequate insurance coverage
for hospitalization expenses arising out of injuries sustained in an accident. This covers total /
partial disablement / death due to accident.

According to NASSCOM, Hewitt the trend has changed from “Compensation to Total
Rewards” refers to the transactional and relational levers provided to employees in exchange of
their time, talents, efforts and results. The key levers in the integrated model are stated below:

Figure: 5. Total rewards. (Source: HR CONNECT, Feb’07)


Work
Compensa
Benefits Experienc
tion
e

Emplo
yee
Busine
Compensation, ss

Benefits, Work
Life,
Performance
Satisfac and
tion & Performa
Recognition
engage nce&
ment results
Page6

Business School Of Delhi, Greater Noida


Knowing the pulse of the employees, firms today lay emphasis on various things like ensuring
open communication, providing learning opportunities, ensuring career progression,
providing flexi-working hours etc. apart from compensation for employee engagement.
Employee engagement by trained managers, total rewards, and competency based learning
rather than sporadic training programmes, annual satisfaction surveys, and continuous
communication rather than event-based bulletins etc. are strategies adopted by most of the
companies.

TAVRITA HR CONSULTANCY, Suggested Interventions in the Exit Process as below-


Figure 6 –retention of employees.

Page6

Business School Of Delhi, Greater Noida


‘‘People need to be engaged and they need to be inspired by what they do,” said Hecht,
president of Retensa of New York.” That’s the new standard.”In addition, employees should feel
they are part of a team whose work is appreciated, which is why Hecht emphasizes recognition.
Providing coaching: Everyone wants to be successful in his or her current job. However, not
everyone knows how. Retention coaching when a person expresses his/her intentions to quit and
the organization is keen to retain him/her; retention coaching can help retain the valuable
employee.‘‘People have lots of choices, so the power is at the consumer level, so employers
have to leverage all their talents to increase retention,” said R. Gore Bolton, president and
CEO of Bolton & Associates LLC, a La Plata civil engineering firm.

2.5 STRATEGIES SUGGESTED TO RETAIN EMPLOYEES

In creating an effective retention program, compensation and benefits are certainly factors in a
person's job satisfaction. However, a caring workplace where employees feel valued is critical.
Companies have found that the reason employees look is not always the reason they leave. Why
do some firms do a better job of retaining employees than others? The key lies in the planning.
Companies that establish a clear, definitive strategy for retention will benefit tremendously.
Below are some strategies that are invaluable in a retention program.
Welcoming an employee into your company may seem like an easy task, but many
organizations fail to plan accordingly. Integration must begin before the employee's first day of
work. Begin with a welcome letter from a direct supervisor, the owner or other recognized
leader. The letter should share the company's vision, culture and outlook for the future, and it
also should reaffirm the company's excitement about the hire. In addition, it is ideal to have the
employee's workspace furnished, business cards and nametag ordered, office supplies stocked,
and any other required tools ready for the first day of work. Provide introductions to existing
employees and schedule lunches with a variety of people. Having a buddy system or assigning
a mentor to each new employee also is very helpful for easing tension or feelings of
nervousness.
Page6

Business School Of Delhi, Greater Noida


Figure: 7. Pearls of thought for employee retention

An open line of a communication between an employee and his or her manager is a critical goal
in ensuring employee satisfaction. Managers will benefit from periodic, informal day-to-day
discussions with employees in order to understand what challenges they face and what can be
done to further enhance their short- or long-term experiences with the organization.
Managers who show a willingness to work side-by-side with employees also demonstrate their
compassion and commitment to the team's success. Offering assistance with projects creates a
feeling of mutual respect and enhances the relationship between manager and employee.

Most employees want to grow in their careers. Companies need to work with employees to
develop personalized training programs that meet both the developing needs of the individual
and the long-term strategies of the company.

Keep your employees healthy and happy. Encourage good health and wellness of body, mind,
and spirit. You can be creative. Bring in a yoga instructor for morning meditation. Allow for
restful breaks. Learn about your employee’s outside interests. Feed their minds with books,
Page6

magazine subscriptions, and concert or theater tickets.

Business School Of Delhi, Greater Noida


Giving extra responsibility to employees is another way to get them engaged with the
company. However, just giving the extra responsibility does not help. The manager must spend
good time teaching the employees of how to manage responsibilities given to them so that they
do not feel over burdened.
Team leaders who create motivating environments are likely to keep their team members
together for a longer period of time. Motivation does not necessarily have to come through fun
events such as parties, celebrations, team outings etc. They can also come through serious
events e.g. arranging a talk by VP of Quality on career opportunities in the field of quality.
Employees who look forward to these events and are likely to remain more engaged.

Recreation is an important as any other tool. It helps in creating a conducive environment –


making fun for everyone. Thus, it is necessary to introduce consistent recreation initiatives like
Sports, Activities, family get together and unwinding zones at the workplaces. Besides this,
cultural programmes and Birthday celebrations break the monotony of everyday work pressure

Companies can look at third parties to provide benefits to it employees. The concept of Meal
Vouchers has become popular in IT companies. Meal Vouchers are exempted from Fringe
benefits Tax for the employer under section 115 WB of Income Tax Act. Employees then use the
Meal Vouchers to purchase food and beverages from 15000 affiliated eating joints/outlets spread
across 175 locations in India. These eateries in turn send the Meal Vouchers to the service
provider like Accor Services for reimbursement. The construction companies should even
provide their employees lucrative offers so that they do not leave to find new opportunities in IT
companies.
Page6

Business School Of Delhi, Greater Noida


Chapter -3

OBJECTIVES AND HYPOTHESIS

This chapter is followed by a discussion of the research issue. Then the research questions, the
objectives, and hypothesis of the study are presented. The chapter is concluded with the
delimitations of the research.

3.1 Problem statement

3.2 Research objectives

3.3 Hypothesis

3.4 Limitations

Page6

Business School Of Delhi, Greater Noida


3.1 PROBLEM STATEMENT
The purpose of this research was to identify the employee retention strategies used by Abir
Infrastructure and other construction companies in India for retaining human inventory. Also, to
determine the job satisfaction level in the employees at ABIR INFRASTRUCTURE.

3.2 RESEARCH OBJECTIVES


The purpose of this study is to provide a better understanding of employee retention strategies
adopted by construction industry. In order to reach this purpose the following research questions
are posed -

1.) The retention strategies adopted by various Indian Construction companies.

2.) Propose strategies that these companies can adopt to get a better solution to this
Herculean problem.

3.) To undertake analysis of Job Satisfaction scores of 10 respondents, in term of the nine
Job Satisfaction sub-scales, using mathematical tools like Mean and
Standard-Deviation.

(Though the issues and options analyzed are with respect to Indian service providers, the same
may be applied to service providers across the globe as the issues and options remain the same
irrespective of place of operation.)
Page6

Business School Of Delhi, Greater Noida


3.3 HYPOTHESIS
The following hypothesis will be investigated -
H1.When job satisfaction is low, turnover will be high.
. H2.When job satisfaction is high, turnover will be low.

3.4 LIMITATIONS
The primary instrument of data collection was the Job Satisfaction Questionnaires, sent to
respondents. Two of the most important weaknesses is the low response rate and hence the limited
inferential power of the conclusions drawn from the result. In depth interviews was even one of the
data collection tool, the limitations could be due to certain biases, which exist in individual’s mind
towards a particular aspect of an industry or a company based on his/her experiences. The research
was conducted within a limited duration. So a detailed and comprehensive study could not be made.
Low response of the respondents due to factors like transfer on site places and small organization
size(with 20 employees).

Page6

Business School Of Delhi, Greater Noida


Chapter-4

METHODOLOGY

The term methodology refers to the way in which we approach problems and seek answers
(Taylor and Bodgan, 1998); it applies to how research is conducted. Our assumptions, interests,
and purposes shape which methodology we choose. This chapter covers the process through
which this research was carried out. It describes and discusses steps taken and methods used in
my thesis. The research conducted was based on the objectives stated in chapter 3.

4.1 Research Design

4.2 Data Collection Tools

4.3 A Qualitative Research

4.3.1Interview with HR Managers

4.4 A Quantitative Research

4.4.1 Job Satisfaction Survey

4.4.2Target Respondents

4.5 Sources of Data

4.5.1Secondary Data

4.5.2Primary Data

4.5.3 Sources of Data used in the Thesis


Page6

Business School Of Delhi, Greater Noida


4.1 RESEARCH DESIGN
Figure: 8, depicts the research design adopted for undertaking the report.

RESEARCH
OBJECTIVES

QUANTITATIVE
QUALITATIVE
RESEARCH
RESEARCH

INTERVIEWIN
QUESTIONNAI
G HR
RE
MANAGER

ANALYSIS &

CONCLUSION

Page6

Business School Of Delhi, Greater Noida


The following data collection was undertaken for this project-

4.2 DATA COLLECTION TECHNIQUES


Data collection is generally split into two different methodological approaches- quantitative and
qualitative methodology.

4.3 A QUALITATIVE STUDY


Qualitative methodology refers in its broadest sense to research that produces descriptive data -
people’s own written or spoken words and observable behavior (Taylor and Bogdan, 1998), for
instance interviewing and talking with key target people (Pyke, 2003), and it deals with
explanatory concepts (Robson and Foster, 1989). Qualitative techniques concentrate less on
quantifiable measures, and look at, for example, the reasons "why" someone may approve or
disapprove, or like or dislike an initiative taken by an organization (Sang, 2003). Qualitative data
analysis is a process of piecing together data, of making the invisible obvious (Morse, 1994).The
answers given in qualitative interview therefore often give a more actual picture of reality and
deeper understanding of the subject studied.

4.3.1 INTERVIEW WITH HR MANAGER


Robson and Foster (1989) suggest that interviews provide opportunity to listen, observe, question
freely and interpret the individual’s behavior. An interview was conducted with the HR
manager at ABIR CONSTRUCTIONS & ENERGY INFRATECH. The Performa for this
interview is provided in Appendix 1.
Page6

Business School Of Delhi, Greater Noida


4.4 QUANTITATIVE STUDY
The emphasis of Quantitative research is on collecting and analyzing numerical data; it
concentrates on measuring the scale, range, frequency etc. of phenomena. This type of research,
although harder to design initially, is usually highly detailed and structured and results can be
easily collated and presented statistically. Quantitative data collection techniques are formalized
and structured. However, quantitative data can only tell us where we are, not why, because
feelings and attitudes cannot be expressed.

4.4.1JOB SATISFACTION SURVEY


To carry out the quantitative or conclusive research a statistical analysis method has been
adopted. A statistical method is a method usually referred to when a survey is conducted. For this
research Job Satisfaction Survey (JSS) has been used to collect data.

4.4.2TARGET RESPONDENTS
The target respondents comprise of 10 respondents who have been chosen randomly from the
Executive and Managerial level at ABIR INFRASTRUCTURES. The respondents were asked
to fill the JOB SATISFACTION SURVEY.

4.5 SOURCES OF DATA


There are two fundamental categories of data available: primary data and secondary data.

4.5.1 SECONDARY DATA


Secondary data has been collected prior to the specific research by someone else for some other
Page6

purpose. Examples of secondary data are books, research reports, and articles. Secondary data

Business School Of Delhi, Greater Noida


can be divided into external data and internal data. Internal data originates from inside an
organization, e.g. HR manuals, leaflets, annual reports etc. External data is the information
gathered from outside the organization like- articles, books etc.

4.5.2 PRIMARY DATA


Primary data is the information gained from original sources that have been collected for a
specific research question and that is used for the first time. Consequently primary data is
collected by the researchers and has not been gathered for some other purpose. Examples of such
sources can be interviews or observations.

4.5.3 SOURCES OF DATA USED IN THE THESIS


In my thesis, I have used both secondary and primary data.

Primary data

This thesis is based on primary data collected during face- to –face interviews with HR managers
of Abir infrastructure and Energy Infratech. Even questionnaires of Job Satisfaction Survey were
got filled by randomly selected respondents. Moreover, the questionnaires to the respondents
were also sent and answered through e-mails. To carry out the quantitative or conclusive
research a statistical analysis method has been adopted. A statistical method is a method usually
referred to when a survey is conducted. For this research, Job Satisfaction Survey (JSS) has
been used to collect data.
Page6

Business School Of Delhi, Greater Noida


Secondary data
The secondary data used in this thesis is different books and articles dealing with Retention and
related subjects. The company’s website, internet, HR manuals, annual reports have been used.

Page6

Business School Of Delhi, Greater Noida


Chapter-5
DATA ANALYSIS
This chapter will analyze and discuss the findings that are presented earlier in the Literature
Review chapter and connect them to the theory and opinions. The conclusions that have been
drawn by the interpretation of the Job Satisfaction Survey scores of 10 respondents, in terms of
nine Job Satisfaction sub–scales, using mathematical tools like Mean and Standard Deviation
will be presented in accordance with the purpose of the thesis.

5.1 Job Satisfaction


5.2 Models of Job Satisfaction
5.3 Measuring Job Satisfaction
5.4 Job Satisfaction Survey
5.4.1 Scoring
5.4.2 Interpretation of scores
5.5 Comparison of scores of JSS and 9 sub sets with Levenson’s (1972) norms
5.5.1 Comparison of JSS scores with Levenson’s norms
5.5.2Comparison of sub-scale PAY with Levenson’s norms
5.5.3Comparison of sub-scale PROMOTION with Levenson’s norms
5.5.4Comparison of sub- scale SUPERVISION with Levenson’s norms
5.5.5Comparison of sub-scale FRINGE BENEFITS with Levenson’s norms
5.5.6Comparison of sub-scale CONTINGENT REWARDS with Levenson’s norms
5.5.7Comparison of sub-scale OPERATING PROCEDURES with Levenson’s norms
5.5.8Comparison of sub-scale NATURE OF WORK with Levenson’s norms
5.5.9Comparison of sub-scale COMMUNICATION with Levenson’s norms
5.5.10Comparison of sub-scale CO-WORKERS with Levenson’s norms
Page6

Business School Of Delhi, Greater Noida


5.1 JOB SATISFACTION
Nature of work and the state-of-mind of an individual have intrigued behavioral scientists,
psychologists, researchers and practitioners since time immemorial. Relationship with one’s
superiors, peers, colleagues & subordinates, working conditions in the organization, and
degree of fulfillment that the individual derives from her/his work, have all been found to have a
correlation with job satisfaction. The positive/negative reaction to one’s jobs can thus be termed
as Job Satisfaction/Dissatisfaction.
JOB SATISFACTION is a rather complex construct fraught with many definitions. Job
satisfaction can be defined as the “extent to which a person derives pleasure from a job”
(Muchinsky, 1993, p. 290) or “as a pleasurable or positive emotional state resulting from the
appraisal of one’s job” (Friday & Friday, 2003 as cited in Locke, 1969).
One of the biggest preludes to the study of job satisfaction was the Hawthorne studies. These
studies (1924-1933), primarily credited to Elton Mayo of the Harvard Business School, sought
to find the effects of various conditions (most notably illumination) on workers’ productivity.
These studies ultimately showed that novel changes in work conditions temporarily increase
productivity (called the Hawthorne Effect). It was later found that this increase resulted, not
from the new conditions, but from the knowledge of being observed. This finding provided
strong evidence that people work for purposes other than pay, which paved the way for
researchers to investigate other factors in job satisfaction.

5.2 Models of job satisfaction


Affect Theory
Edwin A. Locke’s Range of Affect Theory (1976) is arguably the most famous job satisfaction
model. The main premise of this theory is that satisfaction is determined by a discrepancy
between what one wants in a job and what one has in a job. Further, the theory states that how
much one values a given facet of work (e.g. the degree of autonomy in a position) moderates
Page6

how satisfied/dissatisfied one becomes when expectations are/aren’t met. When a person values

Business School Of Delhi, Greater Noida


a particular facet of a job, his satisfaction is more greatly impacted both positively (when
expectations are met) and negatively (when expectations are not met), compared to one who
doesn’t value that facet.
To illustrate, if Employee A values autonomy in the workplace and Employee B is indifferent
about autonomy, then Employee A would be more satisfied in a position that offers a high degree
of autonomy and less satisfied in a position with little or no autonomy compared to Employee B.
This theory also states that too much of a particular facet will produce stronger feelings of
dissatisfaction the more a worker values that facet.

Dispositional Theory
Another well-known job satisfaction theory is the Dispositional Theory. It is a very general
theory that suggests that people have innate dispositions that cause them to have tendencies
toward a certain level of satisfaction, regardless of one’s job. This approach became a notable
explanation of job satisfaction in light of evidence that job satisfaction tends to be stable over
time and across careers and jobs. Research also indicates that identical twins have similar levels
of job satisfaction.
A significant model that narrowed the scope of the Dispositional Theory was the Core Self-
evaluations Model, proposed by Timothy A. Judge in 1998. Judge argued that there are four
Core Self-evaluations that determine one’s disposition towards job satisfaction: self-esteem,
general self-efficacy, locus of control, and neuroticism. This model states that higher levels of
self-esteem (the value one places on his self) and general self-efficacy (the belief in one’s own
competence) lead to higher work satisfaction. Having an internal locus of control (believing one
has control over her\his own life, as opposed to outside forces having control) leads to higher job
satisfaction. Finally, lower levels of neuroticism lead to higher job satisfaction.

Two-Factor Theory (Motivator-Hygiene Theory)


Frederick Herzberg’s Two factor theory (also known as Motivator Hygiene Theory) attempts
to explain satisfaction and motivation in the workplace. This theory states that satisfaction and
dissatisfaction are driven by different factors – motivation and hygiene factors, respectively.
Motivating factors are those aspects of the job that make people want to perform, and provide
Page6

people with satisfaction, for example achievement in work, recognition, promotion opportunities.

Business School Of Delhi, Greater Noida


These motivating factors are considered to be intrinsic to the job, or the work carried out.
Hygiene factors include aspects of the working environment such as pay, company policies,
supervisory practices, and other working conditions.
While Hertzberg's model has stimulated much research, researchers have been unable to reliably
empirically prove the model, with Hack man & Oldham suggesting that Hertzberg's original
formulation of the model may have been a methodological artifact. Furthermore, the theory does
not consider individual differences, conversely predicting all employees will react in an identical
manner to changes in motivating/hygiene factors. Finally, the model has been criticized in that it
does not specify how motivating/hygiene factors are to be measured.

5.3 Measuring job satisfaction


There are many methods for measuring job satisfaction. By far, the most common method for
collecting data regarding job satisfaction is the Likert scale (named after Rensis Likert). Other
less common methods of for gauging job satisfaction include: Yes/No questions, True/False
questions, point systems, checklists, and forced choice answers. This data is typically collected
using an Enterprise Feedback Management (EFM) system.

The Job Descriptive Index (JDI), created by Smith, Kendall, & Hulin (1969), is a specific
questionnaire of job satisfaction that has been widely used. It measures one’s satisfaction in five
facets: pay, promotions and promotion opportunities, coworkers, supervision, and the work itself.
The scale is simple, participants answer either yes, no, or can’t decide (indicated by ‘?’) in
response to whether given statements accurately describe one’s job.

The Job in General Index is an overall measurement of job satisfaction. It is an improvement to


the Job Descriptive Index because the JDI focuses too much on individual facets and not enough
on work satisfaction in general. On the next page Job Satisfaction Survey is shown in Exhibit.
Other job satisfaction questionnaires include: the Minnesota Satisfaction Questionnaire
(MSQ), the Job Satisfaction Survey (JSS), and the Faces Scale. The MSQ measures job
Page6

satisfaction in 20 facets and has a long form with 100 questions (five items from each facet) and

Business School Of Delhi, Greater Noida


a short form with 20 questions (one item from each facet. Finally, the Faces Scale of job
satisfaction, one of the first scales used widely, measured overall job satisfaction with just one
item which participants respond to by choosing a face.

5.4 JOB SATISFACTION SURVEY

The JOB SATISFACTION SURVEY is developed by Paul E. Spector. The Job Satisfaction
Survey, JSS is a 36 item, nine facet scales to assess employee attitudes about the job and aspects
of the job.
Paul E.Spector has devised a method to measure job satisfaction. It is called the job satisfaction
survey (JSS). It recognizes nine facets of job satisfaction and they are measured in the survey.

The different facets are:

1) Pay: remuneration, equity of salary.

2) Promotion: opportunity for promotion in an organization.

3) Supervision: effectiveness of immediate supervisor.

4) Benefits: monetary and non monetary fringe benefits.

5) Contingent rewards: rewards and recognition for good work.

6) Operating procedures: policies and procedure of an organization.

7) Coworkers: colleagues in one’s work area.

8) Nature of job: tasks in a job itself.

9) Communication: information flow within the organization.


Page6

Business School Of Delhi, Greater Noida


Under each of the above facets four items are assessed and a total summation of score is
computed. Each of them are rated using a six scale format ranging from strongly disagree to
strongly agree.

Each facet is assessed with four items, and a total score is computed from all items. A summated
rating scale format is used, with six choices per item ranging from "strongly disagree" to
"strongly agree". Items are written in both directions, so about half must be reverse scored.
Although the JSS was originally developed for use in human service organizations, it is
applicable to all organizations.

Exhibit: 1. JSS, is given on the next page.

Page6

Business School Of Delhi, Greater Noida


JOB SATISFACTION SURVEY

Disagree very much


PLEASE CIRCLE THE ONE NUMBER FOR EACH QUESTION THAT
COMES CLOSEST TO REFLECTING YOUR OPINION Disagree moderately

ABOUT IT. Disagree slightly


Agree slightly
Agree moderately
Agree very much

1 I feel I am being paid a fair amount for the work I do. 1 2 3 4 5 6

2 There is really too little chance for promotion on my job. 1 2 3 4 5 6

3 My supervisor is quite competent in doing his/her job. 1 2 3 4 5 6

4 I am not satisfied with the benefits I receive. 1 2 3 4 5 6

5 When I do a good job, I receive the recognition for it that I should 1 2 3 4 5 6


receive.
6 Many of our rules and procedures make doing a good job difficult. 1 2 3 4 5 6

7 I like the people I work with. 1 2 3 4 5 6


8 I sometimes feel my job is meaningless. 1 2 3 4 5 6

9 Communications seem good within this organization. 1 2 3 4 5 6

10 Raises are too few and far between. 1 2 3 4 5 6

11 Those who do well on the job stand a fair chance of being promoted. 1 2 3 4 5 6

12 My supervisor is unfair to me. 1 2 3 4 5 6

13 The benefits we receive are as good as most other organizations offer. 1 2 3 4 5 6

14 I do not feel that the work I do is appreciated. 1 2 3 4 5 6

15 My efforts to do a good job are seldom blocked by red tape. 1 2 3 4 5 6

16 I find I have to work harder at my job because of the incompetence of 1 2 3 4 5 6


people I work with.
17 I like doing the things I do at work. 1 2 3 4 5 6 Page6

Business School Of Delhi, Greater Noida


18 1 2 3 4 5 6
The goals of this organization are not clear to me.

19 I feel unappreciated by the organization when I think about what they 1 2 3 4 5 6


pay me.
20 People get ahead as fast here as they do in other places. 1 2 3 4 5 6

21 My supervisor shows too little interest in the feelings of subordinates. 1 2 3 4 5 6

22 The benefit package we have is equitable. 1 2 3 4 5 6


23 There are few rewards for those who work here. 1 2 3 4 5 6

24 I have too much to do at work. 1 2 3 4 5 6

25 I enjoy my coworkers. 1 2 3 4 5 6
26 I often feel that I do not know what is going on with the organization. 1 2 3 4 5 6

27 I feel a sense of pride in doing my job. 1 2 3 4 5 6


28 I feel satisfied with my chances for salary increases. 1 2 3 4 5 6

29 There are benefits we do not have which we should have. 1 2 3 4 5 6

30 I like my supervisor. 1 2 3 4 5 6
31 I have too much paperwork. 1 2 3 4 5 6

32 I don't feel my efforts are rewarded the way they should be. 1 2 3 4 5 6

33 I am satisfied with my chances for promotion. 1 2 3 4 5 6

34 There is too much bickering and fighting at work. 1 2 3 4 5 6

35 My job is enjoyable. 1 2 3 4 5 6
36 Work assignments are not fully explained. 1 2 3 4 5 6

Page6

Business School Of Delhi, Greater Noida


5.4.1 SCORING
1. The respondents are asked to fill in their responses on the basis of a six point Agree-
Disagree Likert11 Scale (Summated Rating Scale). The scale is given below –
1 = Disagree Very Much 4 = Agree Slightly
2 = Disagree Moderately 5 = Agree Moderately
3 = Disagree Slightly 6 = Agree Very Much
2. Out of the 36 items in the Job Satisfaction Survey, 17 items are in a positively worded
direction and the rest are in a negatively worded direction. Every item reflects an
evaluative statement. If an individual agrees with an item, it reflects a positive or negative
attitude about the job.

3. The negatively worded items are 2, 4, 6, 8, 10, 12, 14, 16, 18, 19, 21, 23, 24, 26, 29, 31,
32, 34 and 36. These negatively worded items are reverse scored and added to the scores
of the positively worded items. Only this way the total job satisfaction score can be
calculated correctly. For example, if an individual gives a score of ‘6’ (agreeing very
much) on a negatively worded item, this score will be equivalent to a score of ‘1’, which
represents strongest disagreement on a positively worded item in the job satisfaction
survey.
In Diagram ., the column on the left contains the original score, while that on the right contains
the reverse score.
Exhibit:2 .JSS Scoring
1=6
2=5
3=4
4=3
5=2
6=1

Say for instance, an individual has given a score of ‘2’ responding to item number ‘10’, this
Page6

should be reverse-scored and taken as ‘5’.

Business School Of Delhi, Greater Noida


3. Each item in the job satisfaction survey is a part of one of the nine job satisfaction sub-
scales. Each sub-scale includes four items. Exhibit:3, depicts the division of all the 36
items in the job satisfaction survey.

Exhibit:3 Distribution of Items in Job Satisfaction Survey

Sub-scale Item Numbers


Pay 1 10 19 28
Promotion 2 11 20 33
Supervision 3 12 21 30 5. An individual can
Fringe benefits 4 13 22 29
score a maximum
Contingent rewards 5 14 23 32
Operating procedures 6 15 24 31 score of ‘24’ on
Co-workers 7 16 25 34
each of the nine
Nature of work 8 17 27 35
Communication 9 18 26 36 facet sub-scales, if
s(he) gives a score
of ‘6’ on each of the four items in a particular sub-scale. Similarly, a respondent can score a total
minimum score of ‘4’ on each of the nine sub-scales, if s(he) gives a score of ‘1’ on each of the
four items in a particular sub-scale. This means that scores on each of these sub-scales can range
between 4 and 24.

6. The total score on the job satisfaction survey can range from 36 to 216. This is because an
individual can give a maximum score of ‘6’ on each of the ‘36’ items in the Job Satisfaction
Survey, resulting in a maximum possible total score of ‘216’. Similarly, an individual can give a
minimum score of ‘1’ on each of the items in the JSS, leading to a minimum possible JSS score
of ‘36’.

7. To convert the total score on the job satisfaction survey into a 100-point scale, the score is
multiplied by 0.46.
Page6

Business School Of Delhi, Greater Noida


The nine facets of the Job Satisfaction Scale and their description are given in Exhibit:4
Exhibit:4,Job Satisfaction Sub-Scales

S. No. Sub-Scale Description

1. Pay Pay and remuneration


2. Promotion Promotion opportunities
3. Supervision Immediate supervisor
4. Fringe benefits Monetary and non monetary fringe benefits
5. Contingent Performance based rewards, appreciation,
rewards recognition
6. Operating Operating policies and procedures
procedures
7. Co-workers People you work with
8. Nature of work Job tasks themselves
9. Communication Communication within the organization

5.4.2 INTERPRETATION OF SCORES


1. A high score on the job satisfaction survey will represent a high degree of job
satisfaction. However, to interpret the level of job satisfaction accurately, the Mean of all
the JSS scores obtained from the 10 respondents at ABIR INFRASTRUCTURE is
calculated.
2. There are nine sub-scales in the job satisfaction survey. Four items represent each sub-
scale. The total of these four items in each sub-scale for every respondent is calculated
individually. Then, the scores so obtained for each sub-scale (from 10 respondents) is
totaled to calculate the Mean. The Mean is then compared with the norms suggested by
Levenson (1972).
The following interpretation can be done after comparison of the Mean with the norms –
a. If Mean is higher than the norm in a particular scale; the respondents exhibit
Page6

a high level of satisfaction on that scale.

Business School Of Delhi, Greater Noida


b.. If the Mean is lower than the norm in a particular scale, the respondents
exhibit a low level of satisfaction on that scale.
c. If the Mean falls within the range, Mean plus ½SD and Mean minus ½SD,
then the respondents exhibit an acceptable level of satisfaction on that scale.

5.5 COMPARISON OF SCORES ON JOB

SATISFACTION SURVEY & ITS 9 SUB-

SCALES WITH LEVENSON’S (1972)

NORMS
EXHIBIT 5
LEVENSON’S (1972) JOB SATISFACTION SURVEY NORMS

Sub-scale Mean StandardDevia


tion
Pay 10.5 5.1
Promotion 11.5 5.1
Supervision 19.9 4.6
Fringe benefits 13.1 5.0
Contingent rewards 13.4 5.1
Operating procedures 12.5 4.6
Co-workers 18.8 3.7
Nature of work 19.2 4.4
Communication 14.0 5.0
Total satisfaction 133.1 27.9
Page6

Business School Of Delhi, Greater Noida


5.5.1 COMPARISON OF JSS SCORES WITH

LEVENSON’S (1972) NORMS

Comparison & analysis


As per the calculation of the total job satisfaction score and the Mean, the following results were
derived –

Total Satisfaction Score = 727.72


Mean = 72.77

As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for total satisfaction –

Mean Norm = 133.1


Standard Deviation Norm = 27.9
The total satisfaction Mean of all the 10 respondents is compared with the norms suggested by
Levenson (1972). According to the norms, a deviation of –13.95 to +13.95 is acceptable. Since
the Mean (72.7) does not fall within the range, Mean minus ½SD (119.15) and Mean plus ½SD
(147.05). The respondents seem to be slightly dissatisfied. However, the detailed analysis of sub-
sets will provide a clearer picture of satisfaction level of employees at ABIR
INFRASTRUCTURE.
Page6

Business School Of Delhi, Greater Noida


5.5.2 COMPARISON OF SUB-SCALE PAY WITH

LEVENSON’S (1972) NORMS


Comparison & analysis
EXHIBI T 6-Tabulation of Pay Sub-Scale

S. Item 1 Item Item Ite Total


No. 10 19 m
28

1 6 6 6 6 24

2 3 3 4 5 15

3 3 4 3 1 11

4 5 2 2 4 13

5 2 2 3 5 12

6 3 3 4 5 15

7 6 6 6 6 24

8 2 3 2 5 12

9 3 3 4 1 11

10 4 2 2 5 13

TOTAL
150

MEAN
15.0
Page6

As per the calculation of the pay sub-scale score and the Mean the following results were derived

Business School Of Delhi, Greater Noida


Pay Score = 150
Mean = 15
As per the norms suggested by Levenson (1972), following are the norms for the
Mean and Standard Deviation for Pay –
Mean Norm = 10.50
Standard Deviation Norm = 5.10

The pay Mean of the 10 respondents is compared with the norms suggested by Levenson (1972).
According to the norms, a deviation of –2.55 to +2.55 is acceptable. Since the pay Mean (14.70)
does not fall within the range, Mean minus ½SD (7.95) and Mean plus ½SD (13.05), it is higher
than the upper limit of the range. The sample size, therefore exhibits a higher level of job
satisfaction in terms of pay and remuneration, when compared with the norms. A majority of
respondents feel they are paid a fair amount of for the work they do.

Page6

Business School Of Delhi, Greater Noida


5.5.3 COMPARISON OF SUB SCALE

PROMOTION WITH LEVENSON’S NORMS


Comparison & analysis

S. Item 1 Item Item Ite Total EXHIBIT 7-


TABULATED
No. 10 19 m SCORE OF
28 PROMOTION

1 6 6 6 4 22

2 5 6 6 4 21

3 3 6 4 6 25

4 2 5 3 3 13

5 4 5 6 3 18

6 5 4 6 6 21

7 6 4 6 6 22

8 4 6 3 5 18

9 3 4 6 6 25

10 4 4 6 6 22

TOTAL
186

MEAN
18.6

As per the calculation of the promotion sub-scale score and the Mean the following results were
derived
Page6

Promotion Score = 186

Business School Of Delhi, Greater Noida


Mean = 18.6

As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for Promotion –

Mean Norm = 11.50

Standard Deviation Norm = 5.10

According to the norms, a deviation of –2.55 to +2.55 is acceptable. Since the promotion mean
(18.2) does not fall within the range mean minus ½SD (8.95) and mean plus ½SD (14.05). It
exhibits a higher level of job satisfaction in terms of promotion, when compared with
Levenson’s norms. A majority of respondents feel that people get ahead in organizations, as they
do in other places. The respondents feel there are ample chances of promotion.

Page6

Business School Of Delhi, Greater Noida


5.5.4 COMPARISON OF SUB SCALE
SUPERVISION WITH LEVENSON’S (1972)
NORMS
S. Item 3 Item Item Ite Total
No. 12 21 m Comparison &
30 analysis
1 6 6 6 6 24 EXHIBIT8-
TABULATED
SCORE OF
2 5 6 3 3 17 SUPERVISION

3 6 6 4 6 22

4 6 5 6 5 22

5 5 6 6 5 22

6 3 5 3 6 17

7 6 6 6 6 24

8 5 5 6 6 22

9 6 6 4 6 22

10 5 6 6 5 22

TOTAL
214

MEAN
21.4

Page6

Business School Of Delhi, Greater Noida


As per the calculation of the supervision sub-scale score and the Mean the following results were
derived –
Supervision Score = 214
Mean = 21.4

As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for Supervision –

Mean Norm = 19.90


Standard Deviation Norm = 4.60

The supervision mean of the respondents is compared with Levenson’s norms. According to the
norms, a deviation of–2.30 to+2.30 is acceptable. Since the supervision mean (21.4), falls within
the range mean minus ½SD (17.60) and mean plus ½SD (22.20). It exhibits an acceptable level
of satisfaction in terms of immediate supervisor, when compared with the norms. The
respondents feel that their supervisors are fully competent in doing his/her work.

Page6

Business School Of Delhi, Greater Noida


5.5.5 COMPARISON OF SUB SCALE FRINGE
BENEFITS WITH LEVENSON’S NORMS
Comparison & analysis

EXHIBIT 9- TABULATED SCORE OF FRINGE BENEFITS

Page6

Business School Of Delhi, Greater Noida


S. Item 4 Item Item Ite Total
No. 13 22 m
29

1 3 6 6 4 19

2 3 4 5 3 15

3 3 4 5 3 16

4 5 5 3 4 17

5 4 5 5 5 17

6 3 3 5 4 15

7 4 3 6 6 19

8 3 4 5 5 17

9 3 6 4 3 16
As per the
10 4 5 5 3 17
calculation of the
TOTAL fringe benefits
168
sub-scale score
MEAN
and the Mean the
16.8
following results
were derived –
Fringe benefits Score = 168
Mean = 16.8
Page6

Business School Of Delhi, Greater Noida


As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for Fringe benefits –

Mean Norm = 13.10


Standard Deviation Norm = 5.00

The fringe benefits mean of the respondents is compared with the norms suggested by Levenson
(1972). According to the norms, a deviation of –2.50 to +2.50 is acceptable. Since the fringe
benefit mean (16.8),does not fall within the range mean minus ½SD (10.60) and mean plus ½SD
(15.60). Therefore, the sample size, exhibits a greater level of satisfaction, in terms of monetary
and non- monetary fringe benefits, when compared with the norms. The respondents feel that the
benefits they get are as good as most other organizations offer.

Page6

Business School Of Delhi, Greater Noida


5.5.6 COMPARISON OF SUB SCALE CONTINGENT

REWARDS WITH LEVENSON’S (1972) NORMS


Comparison & analysis
EXHIBIT 10- TABULATED SCORE OF CONTINGENT REWARDS

S. Item 5 Item 14 Item 23 Item 32 Total


No.

1 6 6 3 1 16

2 5 6 3 2 16

3 6 6 3 3 18

4 3 5 4 2 14

5 2 3 4 2 11

6 4 6 4 2 16

7 6 2 6 2 16

8 2 4 2 3 11

9 6 5 4 3 18

10 3 3 6 2 14

TOTAL
150

MEAN
15.0

As per the
calculation of the contingent rewards sub-scale score and the Mean the following results were
derived –
Contingent rewards Score =150
Mean = 15.0
Page6

Business School Of Delhi, Greater Noida


As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for Contingent rewards –

Mean Norm = 13.40


Standard Deviation Norm = 5.10

The contingent rewards mean of the respondents is compared with Levenson’s (1972) norms.
According to the norms, a deviation of –2.55 to + 2.55 is acceptable. Since, the contingent
rewards mean (15) falls within range mean minus ½SD (10.85) and mean plus ½SD (15.95). The
respondents exhibit an acceptable level of satisfaction in terms of appreciation, recognition, and
rewards for good work, when compared with the norms. Majority of respondents feel that when
they do a good job, they receive the recognition that they deserve and feel appreciated for the
work they do. The respondents also seem to feel that there are sufficient rewards for those who
work in the organization and that their efforts are rewarded.

Page6

Business School Of Delhi, Greater Noida


5.5.7 COMPARISON OF SUB SCALE OPERATING

PROCEDURES WITH LEVENSON’S (1972) NORMS


Comparison & analysis
EXHIBIT11- TABULATED SCORE OF OPERATING PROCEDURES

S. Item 6 Item 15 Item 24 Item 31 Total


No.

1 4 1 1 2 8

2 4 5 2 4 15

3 6 4 2 4 16

4 4 4 5 2 15

5 6 2 2 2 12

6 2 5 4 4 15

7 1 1 4 2 8

8 6 2 2 2 12

9 6 4 2 4 16

10 5 4 4 2 15

TOTAL
132

MEAN
13.2

As per the
calculation of the operating procedures sub-scale score and the Mean the following results were
derived –
Operating procedures Score =132
Mean = 13.2
Page6

Business School Of Delhi, Greater Noida


As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for Operating procedures–

Mean Norm = 12.50


Standard Deviation Norm = 4.60

The operating conditions Mean of the 10 respondents is compared with the norms suggested by
Levenson (1972). According to the norms, a deviation of –2.30 to +2.30 is acceptable. Since, the
operating procedures mean (13.2), falls within the range mean minus ½SD (10.20) and mean
plus ½SD (14.80), it is an acceptable level of satisfaction on the operating conditions sub-scale.
This exhibits that the respondents feel that rules and regulations in the organization do not act as
a hindrance in performing their jobs. They also feel that their efforts to do a good job are very
rarely blocked by red tape and the work that they are assigned is well within their capacities.

Page6

Business School Of Delhi, Greater Noida


5.5.8 COMPARISON OF SUB-SCALE NATURE OF
WORK WITH LEVENSON’S (1972) NORMS
Comparison & analysis
EXHIBIT 12- TABULATED SCORE OF NATURE OF WORK

S. Item 8 Item 17 Item 27 Item 35 Total


No.

1 6 6 6 6 24

2 4 6 5 5 20

3 4 6 5 5 20

4 2 5 5 5 17

5 6 5 4 5 20

6 4 5 6 5 20

7 6 6 6 6 24

8 5 6 5 4 20

9 3 6 6 5 20

10 3 6 5 3 17

TOTAL
132

MEAN
13.2

As per the calculation of the nature of work sub-scale score and the Mean the following results
were derived –
Nature of work Score =202
Mean = 20.2
Page6

Business School Of Delhi, Greater Noida


As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for Nature of work procedures–

Mean Norm = 19.20


Standard Deviation Norm = 4.40

The nature of work mean of all the 10 respondents is compared with the norms suggested by
Levenson (1972). According to the norms, a deviation of –2.20 to +2.20 is acceptable. Since, the
operating procedures mean (20.2), falls within the range mean minus ½SD (17) and mean plus
½SD (21.40), it is an acceptable level of satisfaction on the nature of work conditions sub-scale.
This shows that the employees like doing the things they do at work.

Page6

Business School Of Delhi, Greater Noida


5.5.9 COMPARISON OF SUB-SCALE COMMUNIATION
WITH LEVENSON’S (1972) NORMS
Comparison & analysis
EXHIBIT 13- TABULATED SCORE OF COMMUNICATION

S. Item 9 Item 18 Item 26 Item 36 Total


No.

1 6 6 6 6 24

2 5 6 3 6 20

3 5 6 3 6 20

4 5 5 2 5 17

5 3 6 2 6 17

6 4 4 6 6 20

7 5 5 5 5 20

8 4 6 5 6 21

9 4 5 3 6 18

10 6 6 2 5 19

TOTAL
196

MEAN
19.6

As per the
calculation of the communication sub-scale score and the Mean the following results were
derived –

Communication Score =196


Page6

Mean = 19.6

Business School Of Delhi, Greater Noida


As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for–

Mean Norm = 14
Standard Deviation Norm = 5

The communication mean of the respondents is compared with norms of Levenson (1972).
According to the norms, a deviation of –2.50 to +2.50 is acceptable. Since, the communication
mean (20.2), does not fall within the range mean minus ½SD (11.50) and mean plus ½SD
(16.50), it exhibits a higher level of satisfaction. A majority of employees have a clear
understanding of goals in the organization. The information flow is smooth in the organization.

Page6

Business School Of Delhi, Greater Noida


5.5.10 COMPARISON OF SUB-SCALE CO- WORKERS
WITH LEVENSON’S (1972) NORMS
S. Item 7 Item 16 Item 25 Item 34 Total Comparison &
No. analysis
EXHIBIT 14-
1 6 6 6 6 24 TABULATED
SCORE OF CO-
2 6 1 4 6 17 WORKERS

3 6 1 6 6 19

4 5 6 5 5 21

5 5 5 5 6 21

6 4 6 1 6 17

7 6 6 6 6 24

8 5 5 5 1 21

9 6 1 6 6 19

10 5 6 5 5 21

TOTAL
204

MEAN
20.4

As per the calculation of the co-workers sub-scale score and the Mean the following results were
Page6

derived –

Business School Of Delhi, Greater Noida


Co-workers Score =204
Mean = 20.4

As per the norms suggested by Levenson (1972), following are the norms for the Mean and
Standard Deviation for–

Mean Norm = 18.80


Standard Deviation Norm =3.70

According to the norms, a deviation of –1.85 to +1.85 is acceptable. Since, the co-workers mean
(20.4), falls within the range mean minus ½SD (16.95) and mean plus ½SD (20.65), its slightly
close to the upper limit. The sample size, therefore, exhibits an acceptable level of satisfaction, in
terms of people they work with, when compared with the norms. The employees are comfortable
working with their subordinates and superiors.

Page6

Business School Of Delhi, Greater Noida


Chapter – 6
CONCLUSION
In this final chapter, I have concluded the findings of the study, and formulated the findings in
generalized terms.

6.1 Conclusion- inference

Page6

Business School Of Delhi, Greater Noida


6.1 CONCLUSION

INFERENCE

The research hypothesis,” When job satisfaction is low, turnover will be high and, when job
satisfaction is high, turnover will be low”, has been proved with JOB SATISFACTION
SURVEY.

This report fulfills the three research objectives, which are mentioned below--

1. The retention strategies adopted by various Indian Construction companies.

2. Propose strategies that these companies can adopt to get a better solution to this
Herculean problem.
3. To undertake analysis of Job Satisfaction scores of 10 respondents, in term of
the nine Job Satisfaction sub-scales, using mathematical tools like Mean and
Standard Deviation.

The project report addresses common problems across similar industries (construction,
Page6

manufacturing, engineering), which are high attrition rate and job dissatisfaction. These
problems affect not only employees, but also the whole organization.

Business School Of Delhi, Greater Noida


FINDINGS
After the analysis of the JOB SATISFACTION SURVEY scores obtained from the employees
at ABIR INFRASTRUCTURE, following can be concluded---

1. The majority of employees at ABIR are a happy bunch.

2. The employees are satisfied with the work they perform.

3. The respondents feel they are paid fair amount for the work they do and anticipate
chances of salary increase in the organization.

4. The employees feel comfortable working with their peer, subordinates, and superiors.

5. The scores clearly suggest that in future, ABIR would be able to achieve its goals.

6. The organization would also save costs in controlling attrition.

7. Costs on training, re-training, counseling sessions would be saved.

8 . On the other hand, it is important to keep in mind, that there can be compulsory
attrition due to other factors, which cannot be ignored.

The strategies suggested in the paper are not exhaustive to retain the human capital of
Construction and Engineering companies. These are just the basics and if implemented in a
proper way can give good results.
Page6

Business School Of Delhi, Greater Noida


‘Hire people, who are better than you are, then leave them to get on with it…;
Look for people who will aim for the remarkable, who will not settle for the routine.” –

DAVID OGILVY

BIBLIOGRAPHY & WEBLIOGRAPHY


Books/journals/articles/websites

Specter, P.E. (1985), Measurement of human service staff satisfaction:


Development of the Job Satisfaction Survey. American Journal of Community
Psychology, 13, 693-713.

CURRENCY (a quarterly newsletter for community bank executives) VOL.16,


NO.2 SPRING 2004.
Article on “Manufacturing to match IT pay hikes in 2008: survey”. By Surajeet
Das Gupta.
HR Connect. Issue 4 Feb’07.
Aniruddh Banerjee,” Attrition & Informal Group: Have You Looked Inside the
Sleeves? “—www.iipmthinktank.com
Bavendam James. “Managing job satisfaction, special reports” Volume 6 (2000)
<http://www.employeesatisfactions.com/>

Wikipedia.
http://en.wikipedia.org/wiki/Motivation
www.tatamcgrawhillconsructions.com
Page6

http.www.dbrownonline.com/mt/mt-tb.cgi/273

Business School Of Delhi, Greater Noida


Lyndsay Swinton, 'Management for the rest of us' (link to www.mftrou.com)

APPENDIX 1

HR MANAGER INTERVIEW PEROFORMA

Q-1. Do you collect exit interview data? If so, can we have the form? Who do you
collect it from? What do you do with the data?

Q-2. Do you offer any bonuses linked to company performance? (Retention bonuses)

Q-3. Where do most of your employees come from? What is the typical recruitment process?

Q-4. Do you operate teams?

Q-5. Roughly how many hours of training per annum do you provide for new
employees, current employees?
Q-6. Do you provide any job security guarantees?

Q-7. Does your firm have a particular set of values that it strongly promotes?

Q-8. Do you provide employees with detailed information on company performance?


What form?
Page6

Q-9. In your opinion, what are the main reasons for people leaving?

Business School Of Delhi, Greater Noida


Q-10. What HR policies do you have in place to control turnover – what was mean to
work but hasn’t?

Page6

Business School Of Delhi, Greater Noida

Você também pode gostar