RATES Gross Rates Commissionable at 15% to

Net Rates Non-commissionable accredited agencies providing camera-ready art

PRINT

SIZE 52x 39x 26x 13x 6x 1x

Full Page 1179 1325 1471 1597 1763 1989
3/4 Page 926 1041 1156 1269 1372 1479
2/3 Page 852 934 1030 1126 1214 1316
1/2 Page 646 699 774 850 910 1068
1/3 Page 442 484 529 564 617 771
1/4 Page 358 388 418 454 488 632
1/6 Page 255 278 302 332 361 446
1/8 Page 204 219 234 252 269 334
1/12 Page 159 171 184 199 212 235
1/16 Page 126 139 147 167 183 208

60p x 73p 60p x 54p5 44p8 x 73p 60p x 60p x 35p10 29p4 x 73p 60p x 29p4 x
10" x 12.167" 10" x 9.069" 7.444" x 48p2.666 10" x 5.972" 4.889" x 23p5.333 48p2.666
12.167" 10" x 8.037" 12.167" 10" x 3.907" 4.889" x
8.037"

Full Page 3/4 Page (H) 3/4 Page (V) 2/3 Page 1/2 Page (H) 1/2 Page (V) 1/3 Page (H) 1/3 Page (V)

29p4 x 14p x 14p x 17p3

14p x 73p 29p4 x 14p x 35p10 29p4 x 17p3
23p5.333 23p5.333 2.333" x
2.333" x 35p10 2.333" x 4.8896" x
4.889" x 2.333" x 2.875" V=Vertical
12.167" 4.889" x 5.972" 2.875"
3.907" 3.907" H=Horizontal
5.972"
Measurements are
width by height
1/4 Page (V) 1/4 Page (S) 1/6 Page 1/8 Page (V) 1/8 Page (H) 1/12 Page 1/16 Page

FREE ONLINE ADS w/ PRINT

WEB

• All contracts at a 13x frequency (or higher) receive a free web

profile in the Local Biz Guide on www.montereycountyweekly.com
for the duration of the contract.
• Advertisers on 26x or greater frequency agreements will have
their profile on the Weekly’s website for a full year.

WEB BANNER ADS

All print advertisers can purchase web banners at discounted
cost-per-thousand impressions basis (CPM).
• Leaderboard: $14 CPM
• Rectangle: $12 CPM
• Pencil: $12 CPM
• Condo: $10 CPM
>@7<BjE30j;=07:3
e-blast NEWSLETTER 668 Williams, Seaside CA 93955
• Monterey County Weekly’s email blast is sent every Thursday
831.394.5656
to a targeted list of highly influential in-boxes.
• Print advertisers can sponsor the newsletter for $25 CPM. 831.394.2909 fax
(Inventory is limited.) mail@mcweekly.com
• Sponsorship of the Weekly’s mobile app is available at $200 a week. www.montereycountyweekly.com
RATE info
36,000 CIRCULATION
Established in 1988, Monterey County Weekly
is the largest circulation newspaper in Monterey
County. Each Thursday, 36,000 copies are dis-
tributed free at nearly 1,000 locations through-
out the Monterey Peninsula and the Salinas
Valley, including retail, convenience and grocery
stores, shopping centers, office buildings and
restaurants.
The Weekly’s editorial product covers
local news, arts and entertainment. The Weekly
has received over 70 national, state, regional and
local awards for its editorial and advertising in
the past 21 years, from the California Newspaper
Publishers’ Association, the National Newspaper
Association, Association of Alternative
Newsweeklies, the California Teachers’
Association, AMBAG and the Hospital Council of
Northern & Central California.
PAYMENT POLICIES
All ads must be pre-paid by noon Monday until
credit is established. Pre-paid ads include new
and out-of-county customers, concert and
political promotions. Incorporated nonprofit
organizations with tax ID number are eligible
for our 13x rate. Rates are commissionable from
our gross rates for accredited advertising agen-
cies. Ad rates are subject to adjustment 30 days
after notice of a rate change. Terms: net 10 days
for advertisers with approved credit.
COLOR CHARGES
Charges are: four-color $299, two-color $199,
one color (cyan, yellow, or magenta) $99.
Color is available only on certain pages and
guaranteed page placement cannot be assured
until the Friday preceeding any issue.
ADVERTISING DESIGN
Most ads can be designed and produced within
one hour at no charge to the advertiser. There
is a $50 charge per hour for ads that require
additional work.
ELECTRONIC AD SUBMISSION
Monterey County Weekly utilizes leading edge
technology in all aspects of publishing includ-
ing digital file transfers and gladly accepts
electronically submitted ads from clients and
agencies. The Weekly production department is
a Macintosh environment and works predomi-
nantly in Indesign, Photoshop and Illustrator. Full
electronic ad submission specs are available from
your account executive at 831.394.5656 or at
www.montereycountyweekly.com.
THE CLASSIFIEDS
Monterey County Weekly Classifieds are
an excellent vehicle to advertise your help-
wanted needs and place business services ads.
Updated daily on the Web. For information call
our classified department at 831.393.3939. The
advertising deadline is Tuesday at 10am.
DEADLINES
Space reservation and ad copy are due by 5pm
Friday for the following week’s publication.
Ads requiring proofs must be received seven
days prior to publication. Proofs are available
for corrections only. Changes will be billed at
$50 per hour.
SPECIAL POSITION
Desired position will be given whenever pos-
sible. Guaranteed placement is charged at a 20%
premium.
EDITORIAL PRINCIPLES
The publisher reserves the right to revise or
reject any advertisements deemed unsuitable for
publication.
PRE-PRINTED INSERTS
Standard size inserts are $65 per thousand
for the full press run. Reduced rates are avail-
able for frequency programs. Please ask your
account executive for details.
>@7<BjE30j;=07:3
668 Williams, Seaside CA 93955
831.394.5656
831.394.2909 fax
mail@mcweekly.com
www.montereycountyweekly.com