SYLLABUS PART II CLASS CONTENT

Welcome: Welcome to Managerial Economics. We hope that you will find this course
both useful and thought provoking, Economics is challenging, but an essential tool for
understanding the world of organizations. Please spend some time in the first week of
class reading the syllabus, the assignment directions, and the rubrics. Doing so now will
prevent you from being surprised later, and will enhance your enoyment of the course.
Reservation Statement:
!he instructor reserves the right to adust this syllabus as needed. "f adustments are
made, the class will receive an email and#or there will be a course announcement in
$lackboard.
Contact Information: %aculty contact information is in the &ourse "nformation area.
Public Question for the instructor: If you have a question that concerns
everyone, or that others may be wondering about, please use the Help
Desk forum.
Private Questions: If you have a private question, please send the
instructor an email though the course messaging system. This is checked
regularly.
Course Emergencies: Please feel free to call your instructor regarding
course related emergencies andor other pressing matters. !hen leaving
a voicemail, please state your first and last name, your course, a contact
number, and the best time to reach you. "e considerate of the timing of
your call. #ou may also leave your instructor an email message indicating
a number and time to call you $with time %one&.
Emails: 'll correspondence needs to come through the course.
Instructors will not use personal email accounts.
Blac!oar" an" ot#er Tec#nical S$%%ort'
(vailable )*#+ from Davenport ,niversity &ustomer -ervice also' ./++0 /1123*11 or by
email at csc4davenport.edu. .Please include 5open call5 in the subect line0.
Please note that your instructor is not a technology e6pert. !here are some solutions that
can be suggested, but normally the suggestion is that you contact tech support, so you
may save yourself a step and call them first.

Re&$ire" Te't!oo:
()*+,+,,*+-)./.+0
(conomics of )trategy
$esanko, David
13-14 AY
*TH # 7ohn Wiley 8 -ons, "nc.
"f the te6tbook is purchased through another source other than the D, official online
bookstore, (kademos, make sure the "-$9: is an e6act match for the one given above. "f
the numbers do not match the te6t will be different and assignments will be difficult, if not
impossible, to complete. "t is the responsibility of students to be prepared for class, which
means they should have all re;uired course materials and te6ts at the start of class as
well as reliable access to re;uired technology tools and the internet for the duration of the
course.
"n e6treme situations, where there is delay in the shipping or procurement of materials the
instructor will make reasonable accommodations during the first week of class only. (ll
students must have te6tbooks by Week 3 Day +. 9o e6ceptions and no accommodations
will be made after this date.
Due to copyright laws sections of the te6t, other than materials authorized by the publisher
such as power points, problem solutions, etc, cannot be scanned and posted to the
classroom or emailed by either the faculty or students.
A""itional 1aterials:
Davenport ,niversity re;uires all online students to have access to Microsoft <ffice )===
.professional version0 or higher on the P& 22 or Microsoft <ffice )==3 or higher on the
M(& 22 for use in (>> online courses. !he <ffice suite should include Word, E6cel,
PowerPoint, (ccess, and <utlook. (ll assignments for this class must be submitted in
Word format or the instructor won?t be able to open and grade those that are not. !o
protect everyone in the virtual classroom from the potentially devastating effects of
computer viruses, it is essential that each participant has and uses an up2to2date antivirus
program or regularly scans for viruses using a web2based program, such as
http'##housecall.antivirus.com. !his is a good .free0 site for a drive#disk scan.
Te't!oo Rea"in2 Assi2nments note t#at 3eel4 rea"in2s are not se&$ential
Week 3 @ Economics Primer' $asic Principles, &hapter 3' !he Power of Principles' (n
Aistorical Perspective
Week ) @ &hapter )' Aorizontal $oundaries of the %irm
Week B @ &hapter 3)' Performance Measurement and "ncentives
Week * @ &hapter C' &ompetitors and &ompetition, &hapter +' Dynamics' &ompeting
(cross time
Week C @ &hapter /' "ndustry (nalysis, &hapter 1' -trategic Positioning for &ompetitive
(dvantage
Week D @ &hapter 33' -ustaining &ompetitive (dvantage
Week + @ &hapter 3*' Environment, Power and &ulture
1et#o"olo24:
Emphasis in this course will be on te6t readings and resources, active participation in the
discussion board and blog, problem solving, and writing. Please check both the Weekly
Materials section and the -yllabus section carefully for details. Eou must complete the

final proect to receive credit in this course. Remember, to succeed in this course,
regular participation is a must.
Eval$ation:
Each assignment in this course has a rubric that will outline all of the assignment
re;uirements and how each assignment?s grade will be determined. It is in your best
interest to carefully review each assignment rubric prior to beginning your
assignment. !he rubrics for all assignments are found in the -yllabus F(ssignment
Gubrics.
Hrades will depend upon students? ability to'
3. %ollow the learning outcomes and assignments,
). (pply and discuss the economic concepts you are learning in the readings,
the forums, and other assignments.
B. Develop and submit the appropriate assignments on time,
*. Provide regular, meaningful and substantive participation.
(ll course due dates are by 1I5NI67T8 EASTERN STAN5AR5 TI1E8 regardless of
one?s own time zoneI please keep this in mind and plan accordingly.
Bac+$% Plan:
!he familiar e6cuse Jmy computer crashed or my computer doesn?t workK will not be
accepted as an e6cuse for not completing assignments. Everyone M,-! have a back2up
plan. Please determine an alternate computer prior to having computer issues, and please
take the possibility of computer problems regarding deadlines.
Pla2iarism:
!he world of the academe is rife with academic dishonesty and plagiarism, and it is
anathema. %re;uently instructors run all of the papers through !urnitin.com. "f a student
has plagiarized his or her work, he or she will receive a zero for that week, and an incident
report will be filed with the ,niversity. "f, for some reason, the instructor has not put a
week?s work through !urnitin, and subse;uently finds plagiarism, he or she may go back
to all the work submitted and see if there was plagiarism in that earlier work and the grade
will be adusted accordingly. (ny JgamingK of !urnitin.com is an e6ample of (cademic
dishonesty and will be treated as such.
Plagiarism is serious for several reasons'
30 Eour degree should mean something, and by plagiarism, a student not only
lessens the value of his or her degree, the value of peers? degrees is lessened
as well.
)0 "t is an essential issue of fairness that someone who does the work should get
more credit than someone that does not.
B0 (lso, plagiarism cases are time consuming, and they therefore take time away
from an instructor?s interaction with students who are doing their own work.

%or the purposes of this class and plagiarism penalties, the Week * and the Week D
papers are both considered Ja significant part of the course gradeK thus plagiarism in
either of those proects would produce a failure for the class.
With apologies for the broad brush approach here, 1CL of students would never dream of
plagiarizing. We appreciate your honest dedication to your self2improvement. Please
consult the library and (P( sources under -tudent Gesources as Jnot knowingK is not an
acceptable e6cuse.
6ra"in2
Hraduate work is more difficult than undergraduate work. 9ot only are the classes more
difficult, they ask for a different set of skills to be developed. Hetting a top2level grade in a
graduate course re;uires not only mastery of the material, but the ability to demonstrate
your ability to think critically about that material. %urther, it re;uires that you be critical
about the sources you use to develop comments and build arguments. !op grades in this
class are reserved for truly superior performance. &ompleting the re;uirements of the
assignment does not produce an ( grade. (ccording to the ,niversity -tandardized
Hrading -cale for Master?s level courses, a student whose work is J-uperiorK earns an (
grade.
Every studentMs grade is based on his or her demonstration of mastery of the course
concepts through the successful completion of the assignments. &ourse Materials clearly
e6plain e6pectations of each assignment and the syllabus clearly states what is re;uired
to earn each letter grade. E6ceptions to e6pectations are not made based on individual
circumstances. !hat is, as much as an instructor may empathize with the plight of a
student, he or she cannot grade a student differently because the student is taking two
courses or has a very busy schedule or life2changing event. !his course is not based on
a curve.
Co$rse Sc#e"$le
!he due dates for all assignments are listed below. !he points for each endeavor are in
parenthesis. "t greatly enhances the discussion if you engage with your peers throughout
the week. !he schedule below includes points possible for each item and each week .in
parenthesis0.
Discussion $oard BC= .C= per week0
$log 3=C .term total0
Nuizzes )*C .BC per week0
Week * $iography 3== .total0
Maor Paper )== .total0
Week 3 ./CO points0 P

Day B @ Discussion ;uestion articles due .refer to Directions for the Discussion $oard
below0
Days B to + 2 !wo Peer responses due .C= points for discussion board0
Day + @ Nuiz due .BC points0
Day + @ P$log entry due .the blog is worth 3=C points for the term and is graded at the end
of the term, so roughly 3D points would be attributable to the blog for the week0
Week ) ./CO points0
Day B @ Discussion ;uestion articles due
Days B to + 2 !wo Peer responses due .C= points for discussion board0
Day + @ Nuiz due .BC points0
Day + @ $log entry due
Week B ./CO points0
Day B @ Discussion ;uestion articles due
Days B to + 2 !wo Peer responses due .C= points for discussion board0
Day + @ Nuiz due .BC points0
Day + @ $log entry due
Week * .3/CO points0
Day B @ "ntellectual biography due. Please cut and paste this in the te6tbo6 in the
Discussion $oard area, and submit it in the >earning Aub as an attachment .please be
sure to do this last part, as it is where you get the points for your work .3== points0.
Days B to + @ ) Peer responses due .all C= of the weekly points for the Discussion board
area is credited in this section0
Day + @ Nuiz due .BC points0
Day + @ $log entry due
Week C ./CO points0
Day B @ Discussion ;uestion articles due
Days B to + 2 !wo Peer responses due .C= points for discussion board0
Day + @ Nuiz due .BC points0
Day + @ $log entry due
Week D .)/CO points0
Day B @ Discussion ;uestion articles due
Days B to + 2 !wo Peer responses due .C= points for discussion board0

Day + @ Nuiz due .BC points0
Day + @ $log entry due
Day + @ Maor paper due .)== points0
Week + ./CO points0
Day B @ Discussion ;uestion answer due
Day B 2 C @ Peer responses due .C= points for discussion board0
Day C 2 Nuiz due .BC points0
Day C @ &ourse evaluation due @ $lackboard home page .C bonus points0
Day C @ last day of class.
5irections for t#e 5isc$ssion Boar"
"n each week?s forum area there is a topic posted which relates to the reading, to a
contemporary economic issue, or both. Eour assignment is as follows'
$E D(E B
30 Provide two articles .with links0 that are germane to the topic given. ,se (P(
format as appropriate, throughout.
)0 %or each of the articles, provide a short .3== words or so0 paragraph as to what
your articles say, why you selected them, and what fundamental ;uestion they
address regarding the issue posed in the Discussion Nuestion.
B0 E6plain why the articles you have chosen are appropriate, that is, on what basis
you think they represent authoritative and reliable sources. Aow do they show that
they represent an informed and intellectually trustworthy sourceQ Peer2reviewed
and scholarly articles need less e6planationI those from other sources may need
further discussion as to why this is a good source to use. !his does not have to be
a long e6planation, but let us know why you think the articles can be relied upon.
*0 Provide two ;uestions that the articles raise in your mind, that is, something you
that was unclear to you, a view of the problem you had not seen before that you
would like to e6plore further, their conflict with other viewpoints, etc.
$E D(E B @ +
30 (fter having read your peer?s offerings, discuss their posting in relationship to
theirs. !he primary way to do this would be to compare or contrast the views in
your articles to theirs. Eou also might discuss how your articles may answer the
;uestions they have raised in their answer to ;uestion four, above, or to discuss
the veracity of the sources chosen by your peer. !here should be t3o of these
responses, consisting of at least )C= words, each.

Late Polic4:
!his is only a seven2week class, and timeliness is e6tremely important. Do not fall behind
as it will be e6tremely difficult to catch up @ most students never do. (ll course due dates
are by midnight, Eastern -tandard !ime8 regardless of where one livesI please keep this
in mind and plan accordingly.
"f an assignment has not been posted by midnight, it is not accepted, regardless of the
reason it is late. Please note that the time used for this cutoff is when the Davenport
server indicates that it arrived, and not when you sent it, and plan accordingly. "f there is
an e6tenuating circumstance that prevents one from submitting an assignment, please
contact your instructor before deadline e6piration.
%rom time to time, students have problems with $lackboard. "f there is a ,niversity2wide
$lackboard issue, you will be notified via email. ,nless you receive an email from
Davenport notifying you of a $lackboard problem, your assignment is e6pected to be
turned in on time. !his means that if you are having trouble with $lackboard, you should
contact tech support and work out the problem .your ticket will serve as proof that you
were being assisted0. (lways have a back2up plan for emergenciesI thus ensuring the
assignment will be turned in on time.
Professional Comm$nication + Gespect for other learners and faculty is e6pected
Postings of a negative nature that interfere with a collegial learning community will not be
tolerated and may be grounds for removal from a course
A""itional s$22estions for s$ccess:
3. When submitting material, please use your name as part of the identifier. %or
instance, you might name your attachment Janesmithwk3.docK .without the
;uotation marks0. Eou won?t be marked down if you don?t, but it makes it much
easier on the instructor to grade and give feedback if you do.
). +ote that form matters. !he ,niversity lists written communication as an essential
skill for conferring this degree. "n every endeavor, there is a language and a way
to talk about things with precision and universal understanding. While an M$( is,
for the most part, a practical degree, being a Master?s level designation, it has its
own language. "f you can?t communicate an idea clearly, you really don?t know it.
(P( is re;uired on each of the weekly Discussion $oard Gesponses, for the Week
* $iography, and for the final paper. Writing cogently is essential to gaining an
advanced degree and being credible in the workplace.

B. ,ook to the quality of your sources. -ource ;uality is much more important than
source ;uantity. Eour sources should be peer2reviewed. !e6tbooks, encyclopedias
and dictionaries do not count as a sourceR While they are peer2reviewed .in their
own fashion0 please get used to using other research materials9

*. The Discussion "oard is not a chat room. -tandard English is e6pected. !he first
person singular is e6pected to be capitalized. !e6t2message abbreviations are not
allowed.
C. Proofread your work. Please take time to re2read your work. Everyone makes
mistakes, but let us all make an effort to keep them at a minimum. "f you have
problems with writing, it might be a good idea to contact your advisor and#or seek
out tutoring.
D. -se feedback to your benefit. &onsider taking the comments and suggestions
about your work seriously. "nstructors give e6tensive feedback on your written
work, and understand the learning process. Eour improvement is their goal. "t is
frustrating to see mistakes repeated often.
+. Inquire if confused. "f you have a ;uestion about your grade, please feel free to
ask about it by phone or by email. Eour grade may or may not change, but you
will receive an e6planation of the rationale of the grade. -ometimes instructors
make mistakes in this process, so please feel free to ;uestion a grade that you
don?t understand so you can continue to improve.
/. "f you feel you need t$torin2 in a subect' http'##www.davenport.edu#tutoring2
services
.