Contributed By : MBA (MS) Batch 2012 Compiled By: Kunal Manchanda Summers : 2010-2011 GD Topic Company Name Should Companies indulge in CSR or should it only focus on making profits Coca Cola India A case study on various travelling options to various states in India, focus on target group, financials etc HSBC Who is to be blamed for CWG Fiasco - Kalmadi or Shiela Dikshit/Delhi Govt. Standard Chartered,GE Euthanasia Tata Capital Are MBAs really required for companies Aircel Rural marketing Godrej Will the sensex go up or down ? Why do u think so ? Religare Should India relax its FDI norms JPMC Red vs. Blue Cadbury Case study on choosing 4 out of 10 survivors after earth's come to an end Cadbury Eliminate the worst 2 candidates in the group J&J strategy adopted by 3 big fmcg players related to washing powder Microsoft Public Private partnerships - way forward Standard Chartered Marketing Case where sales of a company are getting stagnant Marico Should Dabur go for online retail model Dabur Green, the colour of money Religare Spot your bingo (the usual M&M group activity) M&M Smart work is the order of the day, not hard work NIIT Social Media and effects on Brand Infoedge Marketing based handout, had to speak as a GD after reading the sheet Colpal A case where in the company was launching an extension ( a product like Harpic etc) under the same brand which also has a product like VIM(dishwash segment).. we needed to discuss on "pros and cons" of such a strategy RB smart work is better than hard work(for or against) microfinanace- a boon or curse india vs china Please come to a consensus who among you should not be selected as an organized retail vs kirana stores Generic Topics
GD Topics: Summers_2009-10 Next Upcoming Sector Launching a new Mobile store in a new location End justifies the means Foreign investment; good or bad FDI vs. FII (Merits and Demerits) Black and White Obama gets Noble Peace Price. Does he deserve it or not Are advertisement expenses justified during recession? Are sexually suggestive advertisements effective? "Wake up Sid" (Do not speak anything about the movie) Younger generation at workplace Similarities and dissimilarities in Retail and Telecom Sector Online/Social Media Marketing and its comparison with traditional marketing Direct marketing vs. Search Engine Optimization Who should be the Mother of the nation? Article 377, A debate on homosexuality Good judgments come from bad decisions and good decisions come from bad judgements Evolution of business principles in last 20 years Austerity measures: Required or Not Who would be the leader in 2020? Are some companies too big to fail Profitability v/s ethics Is telecom sector over-regulated Nobel peace prize for OBAMA ...ludicrous?? Mobile Number Portability Double party system like in US vs. Multi party system like in India Cases: Summers_2009-10 Case Study on telecom sector: A new telecom service provider is entering India; what should be its strategy? Case Study: Challenges faced by SMEs during recessionary times Survival Case Study: A plane has crashed in a rain forest. Only a few people are alive. A list of items is given like matchbox, bottle of water, wine, blade, tent etc. which you have to rank in order of importance. Case on ethical behavior of employees Case on launch of new cancer medicine Case Study: How to justify advertising expenses for a new product launch
Case Study: A new cosmetics product is launched. Should retailers be given discounts to promote the brand or should there be advertisements all over. Past Years Actual Topics 1. Infra structure vs Employment for India 2. Why is India lagging behind China? 3. Mallika Shehrawat this years best marketing campaign 4. Marico first round case study, second round Role play business plan types. 5. Abortion, Contraception & Euthanasia. 6. Sensex 7. Paper clipping, followed by a game in which everyone was asked to pick 3 pts on the time line (past or future) where he wants to land in. 8. India China. 9. Insurance claims.who gains the client or the company? 10. Survival related case study. Selection of the leader for that. 11. In pure water there is no fish 12. Cricket related topics 13. Reforms in India. Are they headed in the right direction? 14. Can India churn out MNC 15. Survival related case study 16. Which is more lucrative, retail sector or rural sector? 17. Is left right? 18. Sports in India - Cricket, cricket & cricket 19. Leaders vs. Managers 20. Manmohan Singh is a puppet Prime Minister 21. Career opportunities are after September 11 are better in Asia 22. Retail in rural markets 23. Good dictator for India, is it the right solution 24. Are drugs in sports justified? 25. Cricket a waste of national resource 26. Pure water has no fish 27. Too much of advt. has reduced its effectiveness. 28. Third party logistics 29. Is media going overboard in doing their job?? 30. Suggest names of 3 movies/novels, which were related to business and then discuss the business- related issues. 31. There can be no same organization in an insane world. 32. All Human transactions are Trade whether intended or not 33. Selfishness like virtue is in the eye of the beholder; it is a case of subjective judgment 34. Mira Nairs Kamasutra should be banned 35. India needs a dictator for the next 5 years 36. Who owns a brand- the company or the customer?
37. Amitabh Bachhan vs. Yash Chopra 38. Case: Company is in middle tier, should it go to lower category (More volumes) or target Higher Segment 39. Case on IT: Problems with retention/ discipline in workforce 40. Case - 10 ppl left in the space after earth got destroyed.10 roles are available. Amongst yourselves decide who becomes what and why? 41. Case - War strategy formulation 42. Case - five sales people. 43. Case - retrenchment of 1 employee out of 5