Presentation onOrganisation Study at Shahi Exports Pvt. Ltd.
Bangalore By:Sandeep Kumar
S111gcma112 Industry profile: (Apparel Manufacturing) Apparel is one of the basic necessities . The Apparel and Textile industry is Indias second largest industry India and China have a comparative advantage in this industry. apparel goods had been reserved for SSI till 1997. garments made depends on various factors. In past two decade The apparel market has grown 15.5% to INR 1,224 billion. India accounts for about 12% of the worlds production of apparel. Industry has around 1, 25, 000 knitted and woven Garment units Production capacity is 8,390 million pieces, in which 1,930 million pieces are exported. Over 36.5 lakhs workers US and EURO are the main import hubs. Major Players: Aditya Birla Nuvo Raymond Koutons Arvind Mills Wills Lifestyle. Company profile: (Shahi Exports Pvt. Ltd.) Started in 1974 at Faridabad, in Delhi Bangalore operations began on 1st November 1988 with 250 associates and 104 machines. Expanded over 200 times from last 30 years Manufactures 3 million pieces of high quality wovens & knits per month In-house product development and design studio Uses 3 software platforms such as MOVEX, COGNOS and OPTITEX. Major business operations are Textile Mills and Apparel Manufacturing. Future plans: set up 3 more units in Karnataka, plants in Bangladesh and Pakistan. Competitors: Madura Garments, Gokuldas Exports and VK Exports. Key personnel: MRS. SARALA AHUJA - Chairperson(founder) MR. HARISH AHUJA - Managing Director MR. GIRISH AHUJA - Director MR. SUBHASH TIWARI - Director MR. RAMALINGAM - CEO PRODUCT PROFILE: Men/BoysKnits Women/Girls Kids Range Ladies Fashion WearWovensHome furnishings VISION: Be the global best in bringing delight to human life by weaving dreams of fashion & feelings of comfort. MISSION: Be the most preferred competitive global supplier of apparel. Be the most preferred employer in the industry. Be a learning organization to improve & excel. VALUES: Customer delight. Integrity & ethics. Respect for human values. Nurturing human talent. Continues improvement Organisation Structure: Departmental study:1. MARKETING/MERCHANDISING It includes directing and overseeing the development of product line from start to finish. Type of merchandising Marketing merchandising. Product merchandising.2. SAMPLING: Sampling is done to see how the product will look like when produced in bulk. 3. PURCHSING: Divided into two sub department fabric sourcing Trims sourcing.4. PRODUCTION DEPARTMENT: This Department Includes Various Sections As Follows: Cutting Section Embroidery Section Sewing Section Washing Section Finishing Section 5. HUMAN RESOURCE DEPARTMENT: HR department is divided into two sections for the better control of manpower Corporate HR Factory HR.6. FINANCE AND ACCOUNTING DEPARTMENT: The company uses its own funds for long term sources. For short term sources the company avails over draft facilities from banks like Canara Bank and Axis Bank. key functions includes: Capital budgeting Bills Receivable and processing Salary and wage administration Other departments: Planning Department Industrial Engineering Department Fabric Audit Department Fabric Stores Accessory Stores Maintenance Systems Documentation Department Absenteeism Weaknesses No utilization of machines Well established. Uneven Good backward SWOT production flow integration capture global market. Low cost productiongarment exports slowing ANALYSIS delay in China is getting receivables Usedown. of latest expensive. Frequent conflicts technology.unpredictable demand Brazil retailer increasing Treats Best technologicalFaster utilization of orders. material.obsolescence Open up of FDI in retail In house productFluctuation in rupee value sectorRecession in and design development major import abundant raw material centrehubs Cheap skilled labour Findings: Suggestions & Conclusion Findings, Expanded over 200 times in past 30 years. Production capacity of the unit is 8000 to 10000 garments per day. Efficiency of the company is ranging from 50% to 75%. The companys customers are situated in foreign Own product design centers Exports its products through its sister company. Company uses its own funds for long term operations Company is following manual KANBON system Suggestions: Use the electronic KANBON system Company can go for six sigma Company is facing 8% to 10% absenteeism can reduced by creating friendly work environment. frequent conflicts because of over burden can minimized by recruiting additional operators. Company is not taking many good investment opportunities mainly depending on internally generated funds consider outside sources Conclusion: Shahi Exports Pvt. Ltd, developed itself as a leading manufacturer of ready to wear garments in India. Companys strength lies in good product design team, well trained employees, quality concern and price leadership. Finally, Shahi is growing at good rate even though it has many internal and external problems and the customers are satisfied with Shahi Exports Pvt. Ltd, and have a positive attitude towards the organization.