Coatings Word July 2010

Project3:Layout 1 6/29/10 11:08 AM Page 1
l50 9001:2000 CR1lFlb FAClLl1l5

Newark, N1 Penderson, K 1ianjin, China 1ongeren, Belgium
3hamrook Reoyoles' www.shamrecktechnelegles.cem
1he information oontained in the table is for referenoe, is to the best of our knowledge true and aoourate, but no warranty is expressed or implied as to the aoouraoy.
Premlum P1F fer
bemandlng Allcatlens
0utstanding
Performanoe
Lxoeptional
uality
nanoFLON microFLON
Properties Test Method Unit 101T 114T 118C 119N 150N 160N 124T4 131T1 132T1 132T2 141T2 141T3
Average
particle size
ASTM D4464 microns 6 - 9 4 - 8 4 - 6 4 - 8 4 - 6 5 - 8 16 - 30 4 - 6 4 - 6 10 - 13 10 - 13 14 - 22
Primary
particle size
Scanning electron
microscope (SEM)
microns 0.2 0.2 0.2 0.2 0.15 0.15 N/A N/A N/A N/A N/A N/A
90% ASTM D4464 microns 13 12 10 12 9 13 40 10 10 20 20 35
Melting point ASTM D4591 C / F 323/614 321/610 320/608 320/608 321/610 321/610 325/617 328/622 328/622 327/621 328/622 327/621
Specifc
gravity
ASTM D5675 g/cc 2.15 2.15 2.15-2.2 2.1-2.2 2.2 2.2 2.15-2.2 2.1 - 2.2 2.15-2.2 2.15-2.2 2.1-2.2 2.1-2.2
Bulk Density ASTM D4895 g/l 200 - 500 200-350 250 - 400 250-450 250-450 250-450 300-550 300 - 550 300-550 300 -500 250-400 300 - 500
Surface area ASTM D5675 m^2/g 6.0 - 8.0 6.0 - 8.0 6.0 - 8.0 7.0 - 9.0 11.0-13.0 11.0-13.0 1.0-3.0 3 3 1.0-3.0 1.0-3.0 1.0 -3.0
FDA Status 21CFR 177.1550 175.300 175.300 175.300 177.1550 177.1550 175.300 177.1550 175.300 175.300 177.1550 175.300

ties
Average
Proper est Method TTe
ticle size par
ASTM D4464
Primary
ticle size par
Scanning electron
microscope (SEM)

microns
nan
Unit 101T 114T 118C
6 - 9 4 - 8 4 - 6
microns 0.2 0.2 0.2

6
C
oFLON
119N 150N 160N 124
4 - 8 4 - 6 5 - 8 16 -
0.2 0.15 0.15 N/

30
microFLON
4T4 131T1 132T1 132T2 141
4 - 6 4 - 6 10 - 13 10
A N/A N/A N/A N

- 13
1T2 141T3
14 - 22
/A N/A

ticle size par microscope (SEM)
90% ASTM D4464
Melting point ASTM D4591
c f Speci
gravity
ASTM D5675
Bulk Density ASTM D4895
Surface area ASTM D5675
A Status FD

microns 13 12 10
C / F 323/614 321/610 320/60
g/cc 2.15 2.15 2.15-2
g/l 200 - 500 200-350 250 - 4
m^2/g 6.0 - 8.0 6.0 - 8.0 6.0 - 8
21CFR 177.1550 175.300 175.30

/
12 9 13 40
08 320/608 321/610 321/610 325/
2.2 2.1-2.2 2.2 2.2 2.15-
400 250-450 250-450 250-450 300-5
8.0 7.0 - 9.0 11.0-13.0 11.0-13.0 1.0-3
00 175.300 177.1550 177.1550 175.3

/ / /
0 10 10 20 2
617 328/622 328/622 327/621 328
-2.2 2.1 - 2.2 2.15-2.2 2.15-2.2 2.1
550 300 - 550 300-550 300 -500 250
3.0 3 3 1.0-3.0 1.0
300 177.1550 175.300 175.300 177.

/ /
20 35
/622 327/621
1-2.2 2.1-2.2
0-400 300 - 500
0-3.0 1.0 -3.0
.1550 175.300

ISO Certified 9001
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Project7:Layout 1 6/10/10 4:08 PM Page 1
WWW.COATINGS WORLD.COM JULY 2010 5
COLUMNS
18 International Coatings Scene
Europe Sustaining future growth.
Latin America Sherwin-Williams enhances
maritime production.
24 Business Corner
Europe Where inks & coatings intersect, Pt. II.
JULY 2010 VOL. 15, NO.7
FEATURES
26 Top Companies Report
Our annual report profiling the top manufacturers in the world.
Ranking Page - page 28
Geographical Snapshot - page 30
Company Profiles - page 32
58 Resins Directory
DEPARTMENTS
6 Editors Page
8 As We Go To Press
8 Index to Companies
10 Fresh Paint
22 New Products
60 Industry News
61 People
62 Suppliers Corner
63 Meetings
66 Final Coat
ADVERTISING
SECTIONS
64 Classified Ads
65 Advertising Index
COVER DESIGN BY JESSICA CARLIN
26
22
COATINGS WORLDCoatings World (ISSN 152-711-29) is published monthly by Rodman Publications, Inc., 70 Hilltop Road, Ramsey, NJ 07446
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p5 toc JULY10:p. 4 tof C 4/04 6/30/10 4:19 PM Page 5
Top Companies faced
challenging 2009
Editors Page
EDITOR
Tim Wright twright@rodpub.com
VICE PRESIDENT/EDITORIAL DIRECTOR
Tom Branna tomb@rodpub.com
ASSOCIATE EDITOR
Kerry Pianoforte kpianoforte@rodpub.com
ART DEPARTMENT
Michael Del Purgatorio michaeldp@rodpub.com
INTERNATIONAL CORRESPONDENTS
Sean Milmo (Europe)
Charles W. Thurston (Latin America/Americas)
CONTRIBUTING EDITORS
Phil Phillips
EDITORIAL ADVISORY BOARD
Jim Berry (Berry Environmental)
Joseph Cristiano (consultant)
Thomas Frauman (consultant)
Sidney Lauren (consultant)
Joseph Prane (consultant)
Isadore Rubin (consultant)
Richard M. Tepper (PPG Industries)
Shelby F. Thames (University of So. Mississippi)
RODMAN PUBLISHING
PRESIDENT
Rodman J. Zilenziger, Jr. rod@rodpub.com
EXECUTIVE VICE PRESIDENT
Matthew J. Montgomery mmontgomery@rodpub.com
GROUP PUBLISHER / ADVERTISING SALES
Dale Pritchett dale@rodpub.com
ADVERTISING SALES (U.S.)
Kim Clement kclement@rodpub.com
ADVERTISING SALES (Europe)
Baudry Boisseau Associates
27 Rue J. Lebeau- B-1000, Brussels, Belgium
Tel.: 32-(0)2-513-06-47 Fax: 32-(0)2-514-17-38
baudry@baudryboisseau.com
ADVERTISING SALES (Hong Kong, Taiwan & China)
Ringier Trade Publishing Ltd
401-405 4/F New Victory House
93-103 Wing Lok Street, Sheung Wan, Hong Kong
(852) 2369 8788 Fax: (852) 2869 5919
mchhay@ringier.com.hk
CLASSIFIED ADVERTISING SALES
Patty Ivanov 631-642-2048; Fax 631-473-5694
patty@rodpub.com
PRODUCTION MANAGER
Patricia Hilla philla@rodpub.com
CIRCULATION DIRECTOR
Joe DiMaulo jdimaulo@rodpub.com
ONLINE DIRECTOR
Paul Simansky psimansky@rodpub.com
WEB MASTER
Jason Lawton jlawton@rodpub.com
A Rodman Publication
70 Hilltop Road Ramsey, NJ 07446 USA
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Web site: www.coatingsworld.com
COATINGS WORLDS circulation is audited by BPA Worldwide.
6 JULY 2010 WWW.COATINGS WORLD.COM
O
nce again, Coatings World brings the industry The Top
Companies Reportthe only truly global ranking of the top
manufacturers of paints, coatings, adhesives and sealants.
Our editorial staff has spent long hours researching the indus-
try to provide you with the most accurate ranking of paint and
coatings manufacturers operating in the global industry.
Rankings are based on annual sales in U.S. dollars. For compa-
nies based outside the U.S., sales are translated into U.S. dollars
using exchange rates from the companys fiscal closing date. For
privately-held companies, our staff interviews different industry
sources to come up with an accurate estimate of annual sales. All
told, we profiled 60 companies in this report. All have sales of
$100 million or more annually.
While revenues took a plunge, not much has changed in terms
of who the key players in the industry are. AkzoNobel maintains
its lead role followed by PPG. Most companies are still here, but
have shifted positions. Rohm and Haas is the only company from
last years report that is gone. Its powder business is now part of
AkzoNobel, the leading powder manufacturer in the world. As we
went to press, Valspar announced it was acquiring Australias
Wattyl, ranked 35th this year with sales of $302 million. The
number 34 company, Freeworld Coatings, with sales of $326 mil-
lion, could soon be taken over as well. I guess well just have to
wait and see.
Our Top Companies Report is intended to provide our readers
with a snapshot of the industrys most influential players. We
hope you will come away with a clearer insight into the future of
this truly global and always evolving industry. Also be sure to
check out the report at CoatingsWorld.com for more in depth pro-
files of the Top Companies. If you are a paint, coatings, adhesives
or sealants manufacturer with sales of $100 million for fiscal
2009 and would like to be included in our Top Companies Report,
let me know and I will add your company to the online version. I
look forward to hearing from you.
TWRIGHT@RODPUB.COM
p6 editorial JULY10:p. 6 Editors Page 7/1/10 10:55 AM Page 6
As We Go To Press
Valspar to buy Australias Wattyl
Valspar has agreed to acquire Australian
paint maker Wattyl Ltd for approxi-
mately $124 million (A$142 million) and
also assume its existing debt. The deal
will help Valspar build on its presence in
the Asia Pacific region and presents new
opportunities for growth, Valspar said. It
is subject to approval by shareholders
and regulatory authorities. Under the
deal, Wattyl, which began operations in
1915 and owns the Wattyl Solagard and
Estapol brands, will hand over its 30 per-
cent share of the domestic paints market
to Valspar.
HENKEL WINS WALMART
SUSTAINABILITY AWARD FOR
THE SECOND TIME IN A ROW
Henkel is again the recipient of the
Walmart Sustainability Award. At the
retailers vendor meeting in Bentonville,
Arkansas at the beginning of June,
Henkel was recognized as the global sup-
plier that has made the biggest contribu-
tion to sustainability. As members of
international Walmart working groups,
Henkel employees from North America,
Central America and Germany bring
their knowledge to the table on matters
such as ecology, packaging and consumer
communications and they have more
than 130 years of experience in sustain-
ability issues to rely on. Their expertise
covers the entire value chain from raw
materials and production to transporta-
tion, product use and disposal. CW
Index to Companies
This index gives the starting page for a department or feature with a significant reference to a manufacturer
of paint, coatings, adhesives and sealants. Subsidiaries are indexed under their own names.
3M . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Akzo Nobel . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 26
Arch Chemicals . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Asian Paints . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
BASF . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26, 61
Becker . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Benjamin Moore . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Berger Paints . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Boero Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Boysen Paints . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Brillux . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
CIN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Cloverdale Paint . . . . . . . . . . . . . . . . . . . . . . . . . . .26
CMP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Comex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Dai Nippon Toryo . . . . . . . . . . . . . . . . . . . . . . . . . .26
DAW . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Diamond Vogel Paint . . . . . . . . . . . . . . . . . . . . . . .26
Dunn-Edwards . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
DuPont . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Dyrup . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Empils . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
FLH Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Flugger . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Forbo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Freeworld Coatings . . . . . . . . . . . . . . . . . . . . . . . . .26
Fujikura Kasei . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Grebe Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
H.B. Fuller . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Helios . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Hempel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Henkel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8, 26
ICA Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Industrias Titan . . . . . . . . . . . . . . . . . . . . . . . . . . .26
International Paint . . . . . . . . . . . . . . . . . . . . . .10, 22
Inver S.p.A. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Jotun . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
JW Ostendorf . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Kansai Paint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Kelly-Moore . . . . . . . . . . . . . . . . . . . . . . . . . . . .22, 26
Korea Chemical Co. . . . . . . . . . . . . . . . . . . . . . . . .26
Masco . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
MetaKote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10
Murallo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22
National Paints . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Nippon Paint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Orica . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
PPG . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 26, 61, 66
Rock Paint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
RPM . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10, 26, 61
Sherwin-Williams . . . . . . . . . . . . . . . . . . . . . . . . . .26
Shinto Paint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Sika . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Tambour . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Teknos Group Oy . . . . . . . . . . . . . . . . . . . . . . . . . .26
Tiger Coatings . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Tikkurila . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Toa Paints . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Tohpe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Valspar . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8, 26
Wattyl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Yasar . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
Yung Chi . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
p8 as we go JULY10:columns 7/1/10 10:56 AM Page 8
Fresh Paint
International Paint has continued its
investment in R&D with the opening
of a new, worldwide product develop-
ment laboratory in Singapore.
Formally opened by Bob Taylor, man-
aging director of International Paints
Marine and Protective Coatings
Business Unit, the new laboratory,
which is situated in the Tuas industri-
al zone to the west of the island, will
focus on the development of the next
generation antifouling and foul release
technology. Addressing a specially
invited audience of customers, distin-
guished guests and colleagues, Taylor
said, We believe that investment in
R&D is critical to the long term suc-
cess of our customers and ourselves
and the opening of this laboratory is
the latest in a 20m R&D investment
program that has seen us build a glob-
al network of Marine R&D centers
across Asia, Europe and America.
Singapore is a major maritime
hub, and by building our laboratory
here and placing a key part of our
R&D team here, we are able to build
on the great opportunities that
Singapore offers us, he added. The
commitment that the Singapore gov-
ernment has to the marine industry
together with the extensive dry dock-
ing, anchorage and port facilities
available here in Singapore offer
unparalleled opportunities for our
R&D team to get close to the shipping
industry and understand the issues
and challenges that face us all. This
will give us a major advantage in
developing value added technologies
and products for the marine market.
The new laboratory will have 20
chemists working in modern facilities
with the latest equipment for measur-
ing and assessing antifouling perform-
ance. The waters around Singapore
offer a severe fouling challenge and
this will help us to significantly speed
up our product development, some-
thing that we believe is key in being
first to market with new technologies.
PPG LAUNCHES FIRST USE OF
NEXT GENERATION AUTOMOTIVE
WATERBORNE PAINT PROCESS
PPG has launched the first use of its
next generation B1:B2 waterborne
paint technology in the U.S. The next
generation B1:B2 (wet-on-wet) com-
pact process technology is currently in
production at the BMW assembly plant
Intl Paint opens R&D center in Singapore
International Paint has opened a new, worldwide marine coatings product development
laboratory in Singapore.
International Paints Singapore laboratory.
p10-14 fresh paint JULY10:p. 10-11 fresh paint june 6/28/10 1:46 PM Page 10
br eat he easy.
Emulsions designed specifically
for the low VOC era
f o r mu l a t e . ma n u f a c t u r e . ma r k e t . p a i n t . l i v e .
When we introduced our new EcoVAE emulsions last year, we told you
that this technology would be the foundation for a new generation of consumer
pleasing, eco-friendly paints. After just over a year in the market, formulators of all
types of paints have found that EcoVAE strikes the balance that everyone has been
looking for in making high quality, high performing, people-friendly products.

Theyve discovered that formulating with EcoVAE is uncomplicated. That the paints
they make with it show excellent scrub, stain resistance and touch-up performance.
And that EcoVAE technology is suitable for a broad range of interior paints from
premium brands to contractor flats.
If youve already found EcoVAE, thanks for your support. If you haventmaybe its time
you discovered the next generation low VOC emulsion that everyone in the North American
paint industry is talking about.
Your future is our focusworldwide.
Find the balance youre looking for.
Contact us.
www.EcoVAE.com
infopaints@celanese.com
1-972-443-4543
Celanese Houston Technology Center
1-877-TEC-SRVC
(1-877-832-7782)
Fresh Paint
in Spartanburg, South Carolina. This
marks the first use of a waterborne
compact process in a U.S. automotive
manufacturing plant.
We are proud to have launched this
process as a first in the U.S., said Bob
White, director, global accounts, BMW.
Our waterborne B1:B2 technology
highlights our dedication to helping
our customers reduce the overall paint
shop footprint and environmental
impact, while achieving superior
appearance and maintaining color
flexibility.
In the traditional automotive paint
process, the application of pretreat-
ment and electrocoat is followed by a
primer layer. After the primer layer is
cured, a topcoat layer of basecoat and
clearcoat is applied and cured. This
process has become a focus of techni-
cal brainstorming, due to it being both
costly and time consuming.
The next generation B1:B2 technol-
ogy works within BMWs Integrated
Paint Process and allows the customer
to reduce the number of steps neces-
sary to paint a vehicle by moving the
traditional primer application into the
topcoat booth. This movement elimi-
nates the dedicated primer booth and
all related processing.
The B1 layer provides primer, fill-
ing, chip and durability benefits. The
B2 layer provides color and addition-
al durability. Both the B1 and B2 lay-
ers are applied wet-on-wet and do not
require a baking or a heated dehy-
dration process in between. The fewer
processing steps results in reducing
the overall energy usage and paint
shop footprint. Compact paint pro -
cesses like the B1:B2 process from
PPG generate savings in capital and
operating costs for OEMs by reducing
the manufacturing footprint of a
paint shop, lowering energy consump-
tion and increasing overall process
efficiency.
AKZONOBEL TO DIVEST
NATIONAL STARCH BUSINESS
AkzoNobel has sold its National
Starch business to Corn Products
Inter national for $1.3 billion. The
transaction, which has been app -
roved by the boards of both
AkzoNobel and Corn Products Inte -
rnational, is expected to close at the
end of the third quarter of 2010. Corn
Products International is a global
provider of ingredient solutions for
diversified industries based in
Westchester, Illinois, in the U.S.
National Starcha subsidiary of the
KNUTSENS NEW LNG CARRIER COATED WITH INTERSLEEK AT DAEWOO
The application of International Paints (IP) premium foul release coat-
ing, Intersleek 900, to the hull of the 173,400 cubic meter Sevilla
Knutsen, a new liquid natural gas (LNG) carrier built at Daewoo
Shipbuilding and Marine En gineering (DSME) in South Korea for
Norwegian owner Knutsen OAS Shipping, is an important milestone for
several reasons.
One, it is International Paint Koreas hundredth application of
Intersleek, IPs leading range of silicone and fluoropolymer based foul
release coatings which typically cut fuel consumption and reduce emis-
sions by between 6% and 9%. Two, it is yet another application of
Intersleek to the hull of a new LNG carrier, this time for Norways
Knutsen. Previously, Intersleek has been used on a significant number
of LNG carriers, including the Q-flex and Q-max vessels built in South
Korea for Qatars Nakilat. This application means that over 1 million
square meters of Intersleek has now been applied at newbuilding in
Korea. And three, it demonstrates how one of the worlds largest ship-
builders has easily adopted the relatively new coatings technology at
the ship construction stage.
Introduced in February 2007,
Intersleek 900 is a patented
biocide-free fluoropolymer foul
release coating and represents
the very latest advances in foul
release technology. It comple-
ments the widely acclaimed
Intersleek 700 silicone-based
foul release coating which has
been available since 1999.
There have now been more than
1,000 applications of the
Intersleek range on a diverse
range of ships hulls including
container ships, tankers, bulk
carriers, ro-ro vessels and fer-
ries, gas carriers, chemical tankers and naval vessels.
IPK has achieved considerable success in the application of Foul
Release Coatings in the Korean Newbuilding market since their first
application at Daewoo in 2005. Since then, Intersleek has also been
applied at Hyundai Heavy Industries and Samsung Heavy Industries.
International Paints premium foul release
coating, Intersleek 900 was applied to
the hull of the Sevilla Knutsen.
Fresh Paint
former ICI was taken over by
AkzoNobel as part of its acquisition
of ICI in January 2008. While it was
regarded as an excellent business,
according to AkzoNobel, the board
concluded that National Starch did
not offer sufficient opportunity to
create value within the companys
transformed coatings and specialty
chemicals portfolio. In April 2010, it
was announced that AkzoNobel had
received renewed expressions of
interest in National Starch, which
had accordingly been reclassified as
a discontinued operation. National
Starch is a recognized innovator in
food ingredients and specialty
starches. The company had 2009 rev-
enue of $1.2 billion from sales of spe-
cialty starches to both local and
multinational customers in the food,
papermaking, consumer and indus-
trial markets. It has 2,250 employees
around the world and operates 11
plants in eight countries.
RPM ACQUIRES NORWEGIAN
FLOOR COATINGS BUSINESS
RPM Internationals Performance
Coatings Group has acquired
Hummervoll Industribelegg AS, a
supplier and installer of industrial
flooring systems based in Bergen,
Norway, with annual sales of more
than $11 million. Hummervoll,
founded in 1980 by Per Hummervoll,
serves both onshore and offshore
markets with its concrete- and
epoxy-based flooring systems. Its
onshore division primarily focuses on
the food, manufacturing and chemi-
cal industries. The offshore division
provides flooring solutions for oil
platforms, barricade decks and emer-
gency escape routes.
METOKOTE CORPORATION
OPENS NEW EUROPEAN
REGIONAL COATING CENTER
MetoKote Corporation has opened a
6.5 million coating center in the
Friesenheimer Insel area of Mann -
heim, Germany, that will begin produc-
tion in July 2010 and will supply elec-
tro-deposition coating (e-coat) on trac-
tor components for Germanys leading
manufacturer of agricultural equip-
ment, John Deere.
Located approximately nine kilo-
meters (5.5 miles) from John Deeres
European headquarters and tractor
p10-14 fresh paint JULY10:p. 10-11 fresh paint june 6/29/10 11:48 AM Page 13
assembly facility, MetoKotes 11,500
square meter (near 124,000 square
foot) site features an advanced e-coat
operation, capable of coating multiple
substrates including steel, and alu-
minum and iron castings.
The lines all-spray, zinc phosphate
pretreatment, and 61.6 cubic meter
(17,000 gallon) e-coat tanks are able
to process components up to 0.91M x
1.83M x 3.5M (3 x 6 x 11.5) in size
and transport them through the line
by way of its power-and-free, non-
synchronized, overhead conveyer
system. The cathodic e-coating sys-
tem has two-color capability.
Maximum coating capacity for the
line is 2.2 million square meters
(23.7 million square feet) per year. At
full capacity the facility can employ
up to 50 team members.
MetoKotes Mannheim coating oper-
ation meets all required environmental
compliance regulations with its own
integrated waste-water treatment cen-
ter that can process six cubic meters
(1,585 gallons) of water per shift. An
inherently eco-friendly process, e-
coating reclaims 98% of its material,
returning it back to the operation.
The facility also boasts a solar panel
roof which will return 0.18
megawatts of electricity back to the
Mannheim grid on an annual basis.
The facility begins initial operations
in support of John Deere; however,
MetoKote will expand its coating
services by supplying e-coat to other
customers in the region. MetoKote
has access to an additional 12,500
square meters (three acres) of land
for future expansion.
AKZONOBELS GLIDDEN
BRAND WINS MARKETING AWARD
AkzoNobels revamped Glidden paint
brand has won a top U.S. marketing
accolade for its Glidden Gets You
Going campaign. Relaunched and
revitalized last year, the brand
recently received a prestigious Effie
Award in the Household Furnishings
and Accessories category at a cere-
mony held in New York City.
It is the first time Glidden has won
an Effie, which recognizes the most
effective advertising efforts in the
U.S. each year. Launched in 1968, the
scheme honors excellence in market-
ing strategy, creative execution and
sales performance, as judged by an
independent panel of executives from
advertising agencies and Fortune
500 marketers.
This award in many ways vali-
dates the notion that simplifying the
paint and color selection process
absolutely resonates with do-it-your-
self consumers, said Akzo Nobel
Paints LLC vice president of market-
ing, Rob Horton. The response has
been overwhelming and we continue
to see the campaign, now in its sec-
ond year, positively motivate and
inspire consumers to purchase. Our
agency partners were instrumental
in delivering a compelling body of
work which disrupted traditional
paint industry conventions.
The nationwide relaunch campaign,
which included giving away free
quarts of paint and staging a spectac-
ular dance event in Manhattans
Union Square Park, focused on how
Glidden makes it easier for consumers
to add color to their lives while instill-
ing a sense of confidence that theyll
love the results. CW
Fresh Paint
Patents Update
Patent No. U.S. 7,732,017 B2
Akzo Nobel Coatings International
B.V. has been granted a patent for a
method of painting a substrate with
an emulsion paint comprised of spher-
ical polymer particles, comprised of
the steps of applying an opaque first
coating in at least one opaque layer,
the first coating being a waterborne
emulsion of a styrene acrylic copoly-
mer; and applying the emulsion paint
comprised of spherical polymer parti-
cles in at least one semi-opaque-layer
over the opaque first coating, wherein
the spherical polymer particles in the
emulsion paint show a particle size
distribution in which 3-10% of the
particles have a particle size between
63-90 micrometers and 25-40% have a
particle size between 40-63 microme-
ters; and wherein spherical particles
are pre-pigmented, the pigment con-
tent of the particles being between 3-
40% weight.
NEPTCO PATENTS
SUPERABSORBENT
WATER-RESISTANT COATINGS
Patent No. U.S. 7,491,778 B2
Neptco JV LLC has been obtained by an
article at least partially coated com-
prised of at least one surface of the arti-
cle at least partially coated with a super-
absorbent polyacrylate polymer coating
comprised of at least one water-soluble
superabsorbent polyacrylate polymer
precursor in aqueous solution, which
cures, when the coating is applied to the
at least one surface, to form a superab-
sorbent polyacrylate polymer; a viscosi-
ty-modifying agent which is a polymeric
solution or dispersion; and a film form-
ing binder in an aqueous solution com-
patible with the superabsobent polyacry-
late polymer precursor and the viscosity-
modifying agent; wherein the film form-
ing binder is selected from the group con-
sisting of polyesters, polyurethanes,
epoxies, acrylic latex, a styrene-butadi-
ene latex, and mixtures thereof and
wherein the superabsorbent polyacry-
late polymer coating absorbs from about
50 to 400 times its initial dry weight of
water when immersed in an aqueous
environment.
ANTIBACTERIAL AND ANTI-STATIC
MULTIFUNCTIONAL HARD COATING
Patent No. U.S. 7,648,762 B2
Cheil Industries, Inc. has obtained a
composition for coating on a surface
comprised of an organic conductive
filler; a photocurable resin; a pho-
topolymerization initiator; an organic
solvent and a plurality of silver
nanoparticles dispersed in the compo-
sition, wherein the composition has a
viscosity of approximately 5 to 100 cps.
PPG PATENTS URETHANE POLYOL
PRECURSORS FOR COATINGS
Patent No. U.S. 7,732,555 B2
PPG Industries Ohio, Inc. has been
granted a patent for a trimeric unsym-
metrical polyurethane polyol comprised
of the reaction product of a diiso-
cyanate; a linear aliphatic diol having
1-6 carbon atoms and a linear polymer-
ic diol having at least one oxycarbonyl
linkage and having from 5-20 carbon
atoms, wherein the ratio of diiso-
cyanate:aliphatic diol:polymeric diol is
from about 1:1.9:0.1 to 1:1.1:0.9; where-
in the polyurethane polyol consists of
hydroxyl termination.
BEHR PROCESS PATENTS
PIGMENT SPACING
Patent No. U.S. 7,727,323 B2
Behr Process Corp. has received a
patent for a process for preparing a coat-
ing composition, comprised of dispersing
a plurality of titanium dioxide particles,
pretreated with a metal oxide, with a
dispersant in a first dispersion medium;
mixing a nanoparticle metal oxide pig-
ment, pre-treated to minimize floccula-
tion, and the first dispersion medium
containing the titanium dioxide parti-
cles; and interacting the nanoparticle
pigment and the titanium dioxide parti-
cles to form an intervening dispersion of
a plurality of nanoparticle pigment sub-
stantially uniformly distributed around
the titanium dioxide particles.
IMERYS PIGMENTS
PATENTS NANOSIZE KAOLIN
Patent No. U.S. 7,727,324 B2
Imerys Pigments has been granted a
composition comprised of kaolin with
a particle size distribution wherein at
least 75% of the particles by weight
have an esd of less than 0.25 m, and
wherein the kaolin has a mean diam-
eter ranging from 0.1 m to 0.15 m.
AMERICAN THERMAL HOLDINGS
PATENTS PROTECTIVE COATING
Patent No. U.S. 7,652,087 B2
American Thermal Holdings Company
has received a patent for a coating
composition consisting essentially of
(a) approximately 30-65% by weight of
a water-soluble alkali metal silicate
binder; (b) 0.1- 50% by weight of at
least one inorganic particulate materi-
al which endothermically releases a
nonflammable gas in the presence of
heat; (c) 0.1-25% by weight of an inor-
ganic filler for increasing the thermal
stability and resistance of the compo-
sition to wear, as compared to a com-
position comprised of (a), (b) and (d) in
the absence of the inorganic filler; (d)
1-25% by weight of a polymeric binder;
and (e) not more than 1% by weight of
a surfactant. CW
AkzoNobel Coatings patents effect paint
p16 patents JULY10:p. 14 -15 patents-nov 6/22/10 4:25 PM Page 16
Sustaining future growth
International Coatings Scene
S
ustainability remains a major objec-
tive of Europes coatings sector
despite the slow economic recovery in
the region. In fact, the recession and its
aftermath have bolstered the momentum
behind sustainability initiatives in the sec-
tor rather than hamper them.
A lot of the environmental measures taken
by coatings producers over the last few
years, such as the formulation of paints with
lower levels of volatile organic compounds
(VOCs), have been driven by legislation.
There had been predictions than once regu-
lations like the EUs directive limiting the
VOC content of decorative paints came fully
into effect early this year sustainability would
be given a lower profile in the industry.
Coatings companies, however, particularly
large ones with prominent brands in the dec-
orative sector, are taking a variety of steps
like streamlining packaging, reducing waste,
preventing paint residue from contaminat-
ing water and, above all, cutting their carbon
footprints.
Also they have been introducing coatings
products, equipment and services, which
help reduce energy consumption down the
supply chain.
A lot of the impetus is coming from the need
to protect the environment but also to reduce
costs at a time when most European countries
seem to be struggling to expand their economies
after the financial meltdown of 2008.
Companies in the coatings supply chain
are seeing sustainability as an opportunity
during a time of slow economic growth
because it is a way of cutting costs while also
being innovative, said Chris Sherwin, head
of innovation at Forum for the Future, a UK-
based sustainability organization which has
been doing advisory work for AkzoNobels
decorative paints business.
It is a way of improving efficiency, he said.
Some companies argue that because of cur-
rent economic conditions they cannot afford to
introduce sustainability measures, but they
are making a big mistake.
The recession has shown how much sus-
tainability has become a core part of the
strategies of many companies in the coatings
and other supply chains.
There have been at least three periods
since the 1960s when companies took a lot of
interest in sustainability issues which then
fell away during an economic downturn,
said Sherwin. But this has not happened
during the latest recession because sustain-
ability has become embedded in corporate
strategies. It is not a public relations exer-
cise any more. It is seen as a better way of
doing business in the long term.
Despite a fall in sales and profits last year,
AkzoNobel, which has used sustainability
measures to cut costs, increased its net cash
flow almost 14 fold to 1.2 billion ($1.4 bil-
lion) in 2009.
Sustainability is integrated into everything
we do, Andre Veneman, the companys sus-
tainability director, told a recent investors
conference in Amsterdam. By 2015 our ambi-
tion is that eco-premium productsthose with
a higher eco-efficiency than main competitive
productswill make up 30 percent of sales
and that our cradle-to-gate carbon footprint
will be reduced by 10 percent.
In March the company launched in the UK
under its leading Dulux decorative brand the
Ecosense range which because of zero sol-
vent content has no lingering odor, has a 35-
50 percent lower carbon footprint and 25
percent recycled packaging.
One of our global goals is the reduction of
waste from the use of products such as left-
over paint and used packaging, said David
Brunt, global environment and sustainabili-
ty manager at AkzoNobel Decorative Paints.
EUROPE
BY SEAN MILMO
EUROPEAN CORRESPONDENT
MILMOCW@RODPUB.COM
Sustainability
is becoming
a necessity
to satisfy the
requirements
of paint
producers
customers.
p18-19 europe JULY10:columns 6/22/10 3:09 PM Page 18
EUROPE
In the UK professional decorators
can take their empty or part-empty
cans to the companys paint stores so
that they can be recycled and the left-
over paint composted or used as an
energy source.
On construction sites in the coun-
try, AkzoNobel has been providing an
environmentally responsible means
for washing out brushes, rollers and
other paint application equipment.
Our wash system converts water-
borne paint washings into clear water
and solid waste allowing for easier
and safer disposal, said Brunt.
Crown Paints, Darwen, England,
AkzoNobels former decorative paints
subsidiary in the UK, which for com-
petition reasons it had to divest two
years ago after acquiring ICI, has
been continuing the sustainability
policies of its former parent. It has
recently introduced into the UK mar-
ket its earthbalance range, which is
99 percent solvent-free, has a 22 per-
cent lower carbon footprint and a 100
percent recyclable pack.
The company is planning to calcu-
late the carbon footprint of all its
products. This is based on a system
developed by the British Standard
Institute (BSI) that covers the
method of disposal of unused paint
and of empty containers. In addition
to waste generation, Crown is also
measuring other key elements during
paints life cycle, such as demand for
water, energy and other resources.
In the UK and other European
countries, customers using or distrib-
uting coatings are increasingly look-
ing to paint producers to help them
improve their own sustainability per-
formance, particularly in the reduc-
tion of waste.
They are looking, for example, to
coatings companies or distributors
to deliver paint to construction sites
in larger containers and less fre-
quently in order to cut transport fuel
consumption.
On some of our sites we can use over
25,000 liters of paint, said Jas Dhami,
design manager at Carillion plc, an
international construction company at
Wolverhampton, England. Instead of
having large amounts of single cans
delivered, we have been employing a
system for storing the paint in 1,000
liter tanks, which provide coatings for
the paint contractors own single refill-
able containers. We also run workshops
for contractors to train them in sus-
tainability skills. We have reduced
waste by as much as 97 percent on
some sites.
Retail chains in Europe want their
suppliers to meet stricter sustainabil-
ity criteria, especially compliance
with lower carbon footprints and a
higher level of recyclable packaging.
London-based Kingfisher Group,
which runs DIY chains across
Western and Eastern Europe,
increased in 2009/10 its range of eco-
efficiency products to almost 10,000
in its major UK and French chain. It
is also building up its own eco-brand
label range. The company has also set
up a system for carrying out audits of
its suppliers. CW
Use grind gages more consistently.
Little Joe Industries offers the ADM Automatic Draw-Down Machine for use with
grind gages. The ADM automates the draw down process controlling scraper
angle, speed, and force. Since these aspects are no longer operator depend-
ent your grind gage draw-downs will be more consistent while requiring less
operator training and supervision.
Uses existing grind gages and scrapers from your current supplier.
US and foreign patents apply.
Little Joe Industries
10 Ilene Court, Suite 4, Hillsborough, NJ 08844-1922
Phone: (908) 359-5213 Fax: (908) 359-5724
Web: www.littlejoe.com Email: info@littlejoe.com
The recession has shown
how much sustainability has
become a core part of the
strategies of many companies
in the coatings and other
supply chains.
p18-19 europe JULY10:columns 6/22/10 4:21 PM Page 19
S
herwin-Williams has boosted its mar-
itime coatings production capabilities
at Sumar, in Sao Paulo state, Brazil,
with the aim of capturing a growing share of
the countrys booming maritime construction
and offshore oil industries.
Industrial paints represent 24 percent of
Sherwin-Williams revenue in Brazil, and in
2009 its sales in all segments there rose 12 per-
cent in value and 4.5 percent in volume, accord-
ing to Esmerk, a Latin information agency.
Apart from hopes for increased private sec-
tor sales of its maritime coatings, Sherwin-
Williams is counting on greater sales to the
Brazilian government both for ships and for
oil platforms, largely controlled by state-com-
pany Petrobras. A government investment
program to support the sectorthe Programa
de Modernizao e Expanso da Frota da
Transpetro (Promef)is expected to help
sales this year as some 50 new vessels are
added to the national fleet.
The first of the ships built under the pro-
gramthe Panamax oil tanker Joo Cndido
was painted by Sherwin-Williams at the
Estaleiro Atlntico Sul (EAS) shipyard, in Iojuca,
within the Suape port complex in Pernambuco
state. The ship is the first large-scale vessel built
in Brazil in nearly 14 years. Brazil already
detains the worlds fifth-largest oil tanker fleet,
an EAS spokesman indicated.
In a May interview in Brazil David Ivy Jr.,
director of marketing for Sherwin-Williams in
Brazil, said, The (governments) program for
modernization and expansion of the transporta-
tion fleet will enhance the economic growth of
states in the region, as well as promote the
progress and development of new technologies
in diverse industries. The coatings industry will
be one of those most positively affected.
Among Sherwin-Williams brands in the
Brazilian market are Aquacryl, Colorgin,
Euronavy, Kem Tone, Metalatex, Novacor and
Sumar. In 2008 Sherwin-Williams bought
Euronavy-Tintas Maritimas e Industriais
S.A., based in Setbal, Portugal.
Last year, Sherwin-Williams Protective and
Marine Coatings unveiled its Sher-Release
Silicone Fouling Release Coating System, a
nontoxic alternative to conventional antifoul-
ing coatings. And in 2008, Sherwin-Williams
introduced its SeaGuard Heavy Metal Free
Antifoulant coating, which utilizes a metal-
free organic biocide agent and provides the
same effective antifouling protection as tradi-
tional copper-based coatings.
A five-year study in 2007 by the International
Paint and Printing Ink Council (IPPIC) project-
ed that the marine coatings market would be
worth $4.7 billion in 2012 on a volume of 904
million liters, corresponding to roughly four per-
cent of the total global coatings market. Latin
America corresponds to only about one percent
of the total global marine coatings market,
IPPIC projected. CW
Sherwin-Williams enhances
maritime production
Brazil is a
high growth
market for
Sherwin-
Williams
marine and
protective
coatings
segment.
LATIN AMERICA
BY CHARLES W. THURSTON
LATIN AMERICAN CORRESPONDENT
THURSTONCW@RODPUB.COM
In 2009 Sherwin-
Williams launched
its Sher-Release
Silicone Fouling
Release Coating
System.
p20 latin america JULY10:columns 6/22/10 3:16 PM Page 20
New Products
Kelly-Moore introduces KM Professional
Kelly-Moore Paint Company has intro-
duced KM Professional Water-Oil
Hybrid, a low-VOC, high-quality interi-
or/exterior alkyd enamel that is durable
and can be cleaned up with just water.
Available at all Kelly-Moore stores, KM
Professional Water-Oil Hybrid comes in
three decorative sheenssatin, semi-
gloss and glossas well as a
primer/undercoater, and can be tinted to
many custom colors. Consisting of a
primer and enamels made with alkyd
resins that are suspended in water, the
Water-Oil Hybrid offers the easy appli-
cation and workability expected from
alkyd enamel but allows for the easy
cleanup without mineral spirits typical-
ly associated with oil-based paints. KM
Professional Water-Oil Hybrid is a low-
VOC product that emits little odor when
applying and demonstrates excellent
sealing and surface penetration proper-
ties, with great flow and leveling, and
cured hardness of the alkyd finish. It is
best suited for interior and exterior sur-
faces that require a high quality,
durable finish. Its resistance to finger-
prints and skin-oil softening, and mar-
ring and chipping from jewelry, make it
a good option especially for kitchens,
windows and doors, and exterior garage
doors. KM Professional Water-Oil
Hybrid is available in one and five gal-
lon containers, and quarts, and can be
brushed, rolled and sprayed. It has
excellent stain-blocking qualities and is
easy to sand. It can be used on properly
primed or previously painted interior or
exterior wood, metal and other sound
surfaces.
MURALOS NEW BREATHE
SAFE INTERIOR PRIMER
Muralo has introduced Breathe Safe
Water-based Zero VOC Interior
Primer, an addition to its line of high-
performance eco-friendly interior
products. Formulated with no harmful
solvents, Muralo Breathe Safe Interior
Primer seals unpainted and painted
drywall, plaster and wood trim and its
specified for space that is occupied
during painting. It is a virtually odor-
less, water-based latex, based on a sus-
tainable chemistry technology. It
meets or exceeds Green Seal and
LEED green building requirements.
Ideal for nursing homes, schools,
babies rooms and health care facili-
ties, as well as the hotel/motel indus-
tries. Also available in the Breathe
Safe line are the Flat, Eggshell and
Semi-Gloss wall finishes, which can be
tinted to any color, and a Ceiling White
Paint.
INTERNATIONAL PAINT
INTRODUCES FIRESTHETICS
International Paint has introduced
Firesthetics, designed to protect com-
mercial steel structureswithout
Kelly-Moores KM Professional Water-Oil
Hybrid is a low-VOC product that emits lit-
tle odor when applying and demonstrates
excellent sealing and surface penetration
properties, with great flow and leveling,
and cured hardness of the alkyd finish.
Breathe Safe is certified by Coatings
Research Group, Incorporated to meet
environmentally determined performance
standards established by CRGIs ISO-
accredited facility for specific product
types and to meet or exceed the VOC
requirements of LEED for most paint and
coatings applications.
new products:columns 6/23/10 9:16 AM Page 22
New Products
compromising architectural integrity
and vision. A unique fusion of science
and art, Firesthetics provides cus-
tomized fire protection solutions for
exposed steel designs using Interchar
intumescent technology. The intumes-
cent material produces a charring
effect when exposed to high heat,
which creates a protective barrier to
the steel beneath. The strength of this
barrier is achieved by the formula-
tions adhesion to steel surfaces, ultra-
strong durability and fast cure rate.
Interchars inherent durability and
mechanical resistance permits it to be
fabrication shop applied in as little as
two coatsthereby producing a more
quality-controlled application, while
virtually eliminating the complex,
labor-intensive process of applying
fireproofing material at the construc-
tion site. Together, these performance
characteristics provide up to four
hours of fire protection, thus prevent-
ing steel infrastructures from collaps-
ing prematurely, and allowing build-
ing occupants more time to evacuate
safely, according to the company.
Now, Firesthetics architectural fire
protection capitalizes on Interchars
malleability to provide factory manu-
factured columns that conform to any
steel surface shape or finish upon
curing, to deliver sharp, dramatic and
bold finishes that enhance the fire
safety, style and aesthetics of interior
and exterior spaces. Ideal for new
construction or retrofit projects, the
pre-formed molds are filled with the
epoxy intumescent material in a fac-
tory manufacturing environment,
allowed to cure, then removed from
the molds. The molded sections are
then bonded to the steelsimilar to
installing ceramic wall tilesusing
the same epoxy intumescent materi-
al. Upon final cure in the field, the
surface is buffed and a topcoat appli-
cation completes the installation. The
process also contributes toward
LEEDS credits.
Also, International Paint has
launched a sustainable approach to
commercial fire protection with
Interchar 1120. The low VOC, HAPS-
free, waterborne thin-film intumes-
cent coating is specially formulated to
protect interior exposed structural
steel. Combined with field-applied
waterborne primers and topcoats,
Interchar 1120 provides a complete
LEED-compliant package for any com-
mercial project. CW
new products:columns 6/23/10 9:16 AM Page 23
T
oday, opportunities in the electromag-
netic compatibility (EMC) industry
are constrained by what is possible
based on cost and regulatory requirements.
As many electronic devices use less metal
in their enclosures in order to reduce costs,
the requirements for EMC increase since a
potential Faraday cagea conductive enclo-
sure completely surrounding the shielded
objectis lost.
Electromagnetic interference (EMI) is high-
ly regulated by government agencies through-
out the world. Thus aside from the actual per-
formance of the devices and their impact on,
and from, other devices, additional EMC
requirements may be present because of the
regulations. While the goals are similar in the
various geographies around the globe, there
are differences that can impact the EMC
approaches used in manufacturing for differ-
ent target geographies.
As a result, materials firms have long been
on the lookout for new materials that can
generate profits for them in the EMC sector.
Materials that have been tested or used in
this sector include conductive polymers,
TCOs and carbon materials.
Carbon nanotubes can be used for EMC
applications in small quantities and are not
inherently expensive. Their current high cost
is due to their newness. Carbon nanotubes,
or some of them anyway, are more conductive
than any metal and are easily made into dif-
fusely dispersed suspensions. Carbon nan-
otube coatings or filled polymers can offer an
interpenetrating conductive network that
produces a Faraday cage with minimal quan-
tities of material.
Conductive polymers like PEDOT:PSS have
proved suitable for some EMC applications.
However, they have not come down in price as
rapidly as hoped. Still, they are flexible and
often transparent, especially in thin layers,
and offer the likelihood of low cost within the
next several years. All of these features are
attractive in certain EMC applications.
Other nanomaterials used for EMC coat-
ings include metals, mostly silver. The small
Where inks & coatings intersect, Pt.II
The second
of a two-part
series explor-
ing emerging
applications
for inks and
coatings.
Business Corner
STRATEGIES & ANALYSIS
BY PHIL PHILLIPS, PHD
CONTRIBUTING EDITOR
PHILLIPS@CHEMARKCONSULTING.NET
S
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C
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k

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p24-25 business corner JULY10:columns 6/22/10 3:19 PM Page 24
STRATEGIES & ANALYSIS
Business Corner
size of nanoparticles offers the potential to use such
small amounts of metals that even an expensive metal
like silver is not cost prohibitive.
ELECTRONIC PAPER
By creating a feeling that is as close as possible to paper,
industry is aiming to replace paper with electronic paper.
The present electronic paper uses glass substrates, but
by replacing them with plastic substrates, while main-
taining visibility, memory and energy-saving characteris-
tics, it can be made flexible. By changing the material
from glass to plastic, the following merits can be
obtained:
Safety. There is no need to worry about cracking or
breaking.
Weight reduction. In comparison with the same size
glass panel, the weight reduction ratio will be one-tenth
(in-house comparison).
Thinness. In comparison with the same size glass
panel, the thinness ratio will be one-fifth (in-house com-
parison).
By making it flexible, electronic paper excels in porta-
bility, and it is anticipated that it will become the perfect
new device for the mobile society of the future. In addi-
tion, installation on curved surfaces, which used to be
impossible has become possible, so the potential uses of
the displays will be broadened.
As depicted in the road map graphic on the previous
page, monochrome flexible displays will be in production
this year and color flexible displays will be sampled this
year and in production next year in 2011.
This year and next will see logistics/physical distribu-
tion and electronic information media input stylus appli-
cations on glass substrates while in 2011, Bridgestone
projects electronic information media input stylus and IC
cards over flexible substrates.
The new business opportunities that are being shaped
in displays, signage and printable electronics include
exciting new segmentslighting, photovoltaics, RFID,
sensors and batteriesall requiring technical challenges
in coating and ink technologies.
These newer materials are among the most exciting
developments in a field that has been otherwise fairly
mature for many years. CW
p24-25 business corner JULY10:columns 6/22/10 3:19 PM Page 25
TOP
COMPANIES
REPORT
T
o say 2009 was a tough year for the paint and coatings industry doesnt even begin
to put into perspective the hardship felt throughout the supply chain. Spurred by
the global recession, revenue plunged across the board in the double-digit ranges.
From the leading multinationals to smaller regional players, no paint firm was immune.
Twenty- to thirty-year industry veterens told me the sales drops were unprecedented, the
likes of which they had never seen before and hope to never see again.
As we go to press were well into the new year and business is much healthier. Looking at
the Top Companies for fiscal 2009, not much has changed in terms of who the key players
are. Rohm and Haas is gone, its powder business now in the hands of AkzoNobel; Wattyl will
be appearing for the last time, its acquisition by Valspar recently announced; and its likely
that this report could be Freeworld Coatings curtain call as well.
-Tim Wright
Editor
2010 Top 20
01 AkzoNobel 02 PPG 03 Henkel 04 Sherwin-Williams 05 DuPont
06 RPM 07 BASF 08 Valspar 09 Kansai Paint 10 Nippon Paint
11 Sika 12 Jotun 13 3M 14 Masco 15 DAW
16 HB Fuller 17 Comex 18 Hempel 19 Beckers 20 Asian Paints
p26 lead page JULY10:columns 7/1/10 10:57 AM Page 26
2010 TOP COMPANIES
1. AkzoNobel (The Netherlands) $12.154 billion
2. PPG (USA) $9.115 billion
3. Henkel (Germany) $8.680 billion
4. Sherwin-Williams (USA) $5.824 billion
5. DuPont (USA) $3.4 billion
6. RPM (USA) $3.368 billion
7. BASF (Germany) $2.976 billion
8. Valspar (USA) $2.640 billion
9. Kansai Paint (Japan) $2.397 billion
10. Nippon Paint (Japan) $2.334 billion
11. Sika (Switzerland) $2.110 billion
12. Jotun (Norway) $2.050 billion
13. 3M (USA) $2.0 billion
14. Masco (USA) $1.56 billion
15. DAW (Germany) $1.255 billion
16. HB Fuller (USA) $1.234 billion
17. Comex (Mexico) $1.2 billion
18. Hempel (Denmark) $1.152 billion
19. Beckers (Sweden) $1.075 billion
20. Asian Paints (India) $1.059 billion
21. Shawcor (Canada) $940 million
22. Chugoku Marine Paints (Japan) $936 million
23. Dai Nippon Toryo (Japan) $743 million
24. Tikkurila (Finland) $740 million
25. Benjamin Moore (USA) $650 million
26. Brillux (Germany) $625 million
27. Orica (Australia) $555 million
28. Forbo (Switzerland) $524 million
29. Arch (USA) $379 million
30. Helios (Slovenia) $371 million
31. Berger Paints (India) $355 million
32. Fujikura Kasei (Japan) $350 million
33. National Paints (Jordan) $328 million
34. Freeworld Coatings (South Africa) $326 million
35. Wattyl (Australia) $302 million
36. JW Ostendorf (Germany) $300 million
37. CIN Group (Portugal) $298 million
38. Flugger Group (Denmark) $267 million
39. Dyrup (Denmark) $261 million
40. Teknos Group (Finland) $259 million
41. Kelly-Moore (USA) $250 million
42. Rock Paint (Japan) $237 million
43. Industrias Titan (Spain) $215 million
44. KCC (South Korea) $212 million
45. Shinto Paint (Japan) $211 million
46. Dunn-Edwards (USA) $210 million
47. TOA Group (Thailand) $205 million
48. Yung Chi (Taiwan) $200 million
49. Boero Group (Italy) $185 million
50. FLH Group (Switzerland) $180 million
51. Boysen (Phillipines) $175 million
52. Grebe Group (Germany) $170 million
53. Yasar (Turkey) $155 milion
54. Tohpe Corp. (Japan) $154 million
55. Tambour (Israel) $150 million
56. ICA Group (Italy) $145 million
57. Inver SpA (Italy) $140 million
58. Diamond Vogel (USA) $135 million
59. Empils (Russia) $ 130 million
60. Cloverdale Paint (Canada) $120 million
p28 ranking page JULY10:p. 6 Editors Page 6/30/10 4:24 PM Page 28
13
ALPHABETICAL LISTING
3M - 13
AKZO NOBEL - 1
ARCH - 29
ASIAN PAINTS - 20
BASF - 7
BECKERS - 19
BENJAMIN MOORE - 25
BERGER PAINTS - 31
BOERO GROUP - 49
BOYSEN PAINTS - 51
BRILLUX - 26
CHUGOKU MARINE PAINT - 22
CIN - 37
CLOVERDALE PAINTS - 60
COMEX - 17
DAI NIPPON TORYO - 23
DAW - 15
DIAMOND VOGEL PAINTS - 58
DUNN-EDWARDS - 46
DUPONT - 5
DYRUP - 39
EMPILS - 59
FLH GROUP - 50
FLUGGER - 38
FORBO - 28
FREEWORLD COATINGS - 34
FUJIKURA KASEI - 32
GREBE GROUP - 52
H.B. FULLER - 16
HELIOS - 30
2010 TOP COMPANIES
2
4
5
6
8
14
16
25
29
41
46
58
21
60
17
34
37
43
53
30
56
57
49
1
3
7
11
12
15
18
38
39
19
24
26
40
28
36
50
52
p30-31 map JULY10:p. 6 Editors Page 7/1/10 10:12 AM Page 30
2005
TOP COMPANIES REPORT
HEMPEL - 18
HENKEL - 3
ICA GROUP - 56
INDUSTRIAS TITAN - 43
INVER SPA - 57
JOTUN - 12
JW OSTENDORF - 36
KANSAI PAINT - 9
KCC - 44
KELLY-MOORE - 41
MASCO - 14
NATIONAL PAINTS - 33
NIPPON PAINT - 10
ORICA - 27
PPG - 2
ROCK PAINT - 42
RPM - 6
SHAWCOR - 21
SHERWIN-WILLIAMS - 4
SHINTO PAINT - 45
SIKA - 11
TAMBOUR - 55
TEKNOS GROUP - 40
TIKKURILA - 24
TOA PAINTS - 47
TOHPE - 54
VALSPAR - 8
WATTYL - 35
YASAR - 53
YUNG CHI - 48
35
27
47
51
20
31
33
55
59
48
44
9
22
23
32
45
54
p30-31 map JULY10:p. 6 Editors Page 7/1/10 10:12 AM Page 31
I
n 2009 AkzoNobel was not immune to the effects of
the financial and economic crisis. The largest global
paint and coatings company saw its coatings rev-
enue fall to $12 billion from $14 billion the year before.
Lower demand in Decorative PaintsEurope, Americas
and Asiafor the full-year resulted in nine percent
lower volumes than 2008. In Performance Coatings
Marine and Protective Coatings, Car Refinishes,
Industrial Coatings, Wood Finishes and Adhesives, and
Powder Coatingsrevenue was down 12 percent, due to
lower demand across all businesses.
After its acquisition of ICI in 2008, AkzoNobel became
the largest global supplier of decorative paints with a 15
percent market share. In addition to integrating the ICI
business, a key strategy for Akzo in 2009 was a continued
focus on expanding in emerging economies to offset weak
demand in mature markets. More than 35 percent of rev-
enue was recorded from high growth markets.
AkzoNobel continued its push into high growth markets.
In Brazil, AkzoNobels Packaging Coatings business
increased its reactor capacity while the Decorative Paints
unit is investing in the Tudo de Cor (Everything in Color)
program. This aims to build strong relationships with local
communities and add color to peoples lives by, for exam-
ple, painting buildings in deprived neighborhoods.
Emerging Europe is another high growth region
AkzoNobel has targeted for expansion. The new solvent-
based Decorative Paints plant in Pilawa, Poland, has been
successfully scaled up while acquisitions were completed
for Wood Adhesives in the Czech Republic/Romania and
Slovakia.
During the year, plans were announced to build new
capacity for Specialty Plastics and Coil Coatings in India.
In China, the largest growth market of all, the roll out of
184 new controlled Decorative Paints stores was complet-
ed. The new Protective Coatings factory in Suhzou, which
opened in late 2008, is running at full capacity and the
firm increased its footprint in the country with a new tech-
nology center for Powder Coatings that opened in Ningbo.
In the broader Asia Pacific region AkzoNobel invested in
a new R&D laboratory in Singapore for its Marine and
Protective Coatings business. Investment in increased dis-
tribution and sales strength were also made in Decorative
Paints Indonesia and Vietnam.
On the acquisition and divestiture front, in Decorative
Paints, AkzoNobel acquired two distributors during 2009
in Continental Europe. In Performance Coatings, Akzo
divested Chemcraft Brazil and the non-stick businesses. It
also completed the acquisitions of SABA and Kronospan in
East Europe and announced the acquisition of the Dow
Powder Coatings assets. I
01
PUBLIC COMPANY
YEAR ESTABLISHED: 1994
HEADCOUNT: 57,060 M (2008: 58,300)
COATINGS REVENUES: $12.154 billion M (2008: $14.124)
TOTAL REVENUES: $19.375 billion M (2008: $22.658)
NET INCOME: $397 million L(2008: $1.6 billion loss)
R&D BUDGET: $465 million M (2008: $521)
SEGMENT BREAKDOWN
Decorative Paints: 34%
Performance Coatings: 29%
Specialty Chemicals: 37%
KEY PEOPLE
Hans Wijers, CEO and chairman of the board of manage-
ment; Tex Gunning, managing director of AkzoNobel
Decorative Paints; Leif Darner, board member responsible
for Performance Coatings;
AkzoNobel N.V.
Amsterdam, the Netherlands
www.akzonobel.com
The general industrial market for coating metal is large and frag-
mented. AkzoNobel is focusing on powder coatings because this is
the most sustainable form of coating for metal in this particular mar-
ket. During the year, Akzo announced the acquisition of the Dow
Chemical Companys powder coatings business. Originally pur-
chased by Dow in 2009 as part of its acquisition of Rohm and Haas,
the business brings key technological know-how and synergy poten-
tial to AkzoNobels powder coatings activities. It will also enhance the
companys position in the U.S. The acquired business has global
sales of several hundred million dollars and employs approximately
700 people, operating factories in the U.S., Europe and China. As
well as complementing AkzoNobels position in key strategic mar-
ketsespecially the U.S., automotive and trade coatersthe deal
also introduces MDF and thermoplastic capabilities to AkzoNobels
powder coatings portfolio.
Also during 2009, AkzoNobel inaugurated its Powder Coatings
Technology Centre in Ningbo, Zhejiang pro vince, China. This R&D
center has a state-of-the-art laboratory and will have an initial team
of 20 scientists and technicians organized in centers of expertise
for the strategic market sectors. The new facility is located at the
existing AkzoNobel powder coatings manufacturing site in Ningbo.
All the centers of expertiseautomotive, architectural, furniture,
domestic appliance, IT and general industrialand their corre-
sponding marketing teams will be located at the center. AkzoNobel,
owner of the brands Interpon and Resicoat, is the worlds largest
manufacturer of powder coatings.
Focus on Powder Coatings
p32-33 akzo/ppg JULY10:columns 6/28/10 2:45 PM Page 32
I
n 2009, coatings revenue for PPG fell to $9 billion, a
drop of nearly $2 billion. Sales in the Performance
Coatings segmentAerospace, Architectural Coatings
Americas and Asia Pacific, Automotive Refinish and
Protective and Marine Coatingsdecreased $621 million
or 13 percent in 2009. Sales declined as a result of lower
sales volumes, particularly in the automotive refinish busi-
ness and architectural coatingsAmericas and Asia Pacific
businesses. The volume decline in automotive refinish was
most pronounced in the U.S. and Europe, while the decline
in architectural coatings was mainly in the U.S. and Latin
America.
Sales in the Industrial Coatings segmentAutomotive
Coatings, Industrial Coatings and Packaging Coatings
decreased $931 million or 23 percent in 2009 due to lower
sales volumes, most notably in the automotive and indus-
trial businesses, reflecting the severe decline in demand
resulting from the global recession. Volume declines in
the segment occurred in all major regions.
In the Architectural Coatings-EMEA (Europe, Middle East
and Africa), sales decreased $297 million or 13% in 2009.
PPG continued to expand its footprint in the Asia Pacific
region, which posted record earnings for the year and now rep-
resents approximately 18 percent of PPGs coatings portfolio.
In 2009, PPG launched a cool roof color registration ini-
tiative with the Cool Roof Rating Council (CRRC) and the
Energy Star Cool Roof program. The initiative is
designed to help metal roof manufacturers expedite reg-
istration of their cool roof coating colors enabling them to
promote tax credits and meet green building criteria.
The initiative results from a modification Energy Star
Cool Roof recently made to its Cool Roof program, which
now accepts products registered with CRRC under its Color
Family Program. Under the CRRC program, PPG can reg-
ister a representative color in one of 17 standard color
families, provided it has met CRRCs prescribed three-year
aged exposure criteria. New or additional colors within the
same color family can be added to the CRRC registry with-
out three-year test data as long as they meet CRRCs ini-
tial ratings criteria for solar reflectance (SRV), thermal
emittance (TE) and color. PPG can then help metal roofing
manufacturers register these colors with CRRC and
Energy Star Cool Roof under their own company names.
PPG can accelerate dual color registration with CRRC and
Energy Star Cool Roof because it is the only coatings manu-
facturer with registered representative color standards, includ-
ing three-year test data, for all 17 CRRC color families in both
polyvinylidene fluoride (PVDF) and siliconized-polyester coat-
ing technologies. Flagship Duranar ULTRA-Cool coatings from
PPG are based on PVDF technology. Superl II ULTRA-Cool
coatings by PPG are made with siliconized-polyester resins.
PPG currently has 154 colors registered with CRRC. I
02
PUBLIC COMPANY
HEADCOUNT: 39,900 M (2008: 44,900)
COATINGS REVENUES: $ 9.115 billion M (2008: $10.935)
NET INCOME: $336 million M (2008: $538)
SEGMENT BREAKDOWN
Industrial Coatings: 25%
Architectural Coatings EMEA: 16%
Optical & Specialty Materials: 8%
Commodity Chemicals: 10%
Glass: 7%
KEY PEOPLE
Charles Bunch, CEO and chairman; J. Rich Alexander, sen-
ior VP, performance coatings; Pierre-Marie De Leener, sen-
ior VP, architectural coatings EMEA and president, PPG
Europe; Charles Kahle, chief technology officer and VP,
research and development, coatings.
PPG Industries
Pittsburgh, Pennsylvania/USA
www.ppg.com
In 2009, PPG Industrial Coatings introduced VIVATI VM coatings, a highly
chromatic, high-performance vacuum metalized coating system that
delivers a new level of vibrant color to consumer products.
Vacuum metalized coatings are used to place a thin metal layer on
plastic substrates, and they decorate many smartphones, music play-
ers and other hand-held devices in bright, shiny colors. Vacuum met-
alized coatings also adorn toys, personal computers, automotive trim,
sporting goods, decorative fixtures and many other products.
PPGs new vacuum metalized coating system represents a signifi-
cant advance in the industry. According to Andrew Stadler, global prod-
uct manager for PPG Industrial Coatings, Manu facturers typically pur-
chase three coating layersprimer, base coat and clear coatfrom
multiple suppliers. VIVATI VM coatings offer the first integrated system
from a single supplier.
As a single-source coating system, Stadler said VIVATI VM coatings
enable manufacturers to more effectively manage the vacuum metalizing
process. Because the primer, base and clear coats all come from one
supplier, they work together for performance and application and give
manufacturers a larger operating window with fewer mistakes and higher
production output. This helps to increase yields and expedite the launch of
new products and colors.
Stadler added that vacuum metalizing operations using single-
source VIVATI VM coatings require less training than those using mul-
tiple suppliers, which can help manufacturers to reduce risk and
launch new products and new colors more quickly.
Vacuum Metalized Coating
p32-33 akzo/ppg JULY10:columns 6/28/10 2:45 PM Page 33
H
enkels Adhesive Technologies business sector, which
posted sales of $8.6 billion in 2009, down from $9.8 bil-
lion the year before, offers decoration and renovation
products, adhesive and correction products for home and office,
building adhesives and industrial and structural adhesives,
sealants and surface treatment products.
The Adhesive Technologies business sector leads the
market in over 30 emerging economies, according to the
company. Henkel generates 38 percent of total sales in
growth regions. In 2004, the overall share of these emerg-
ing markets was just 26 percent.
Adhesive Technologies was fairly quiet on the acquisition
and divestiture front after the purchase of National Starch
in 2008. However, the business sector increased its share-
holding in joint venture companies in Turkey and China
during the year. The major disposal in the year under
review was of the North American consumer adhesives
business operated under the Duck brand.
The financial crisis exerted a negative impact on all the
sales markets of the Adhesive Technologies business sector.
There was a significant decline in production, particularly
in the steel, automotive and electronics industries. The cap-
ital goods sector and the construction industry likewise
registered heavy contraction. Private consumption also suf-
fered from the consequences of the economic crisis.
Henkels Craftsmen, Consumers and Building business
(28 percent of Adhesive Technologies sales) produces a
wide range of adhesives, sealants, correction products and
system solutions for home, school and office as well as for
refurbishment, home construction applications and for the
building industry. In 2009, performance was affected not
only by consumer reluctance and destocking by Henkels
customers but also the continuing recession affecting the
building industry. Even against this background, Henkel
continued to pursue the launch of innovative products such
as the new building adhesive under the Pattex brand.
The effects of the global economic and financial crisis were
particularly noticeable in the Transport and Metal business
(17 percent of Adhesive Technologies sales), which supplies
adhesives, sealants, cleaners, lubricants and surface treat-
ment products for major international customers in the auto-
motive and metal processing industries.
The General Industry business (14 percent of Adhesive
Technologies sales) provides adhesives, sealants, cleaners, lubri-
cants and surface treatment products for industrial mainte-
nance, repair and overhaul as well as for a multitude of indus-
tries ranging from household appliance producers to wind power
sector. The business suffered from the decline in industrial pro-
duction and a low level of propensity to invest, particularly in
the case of durable goods. Sales overall were well below the
prior-year levels for this segment. Henkels operations involving
products for industrial maintenance, repair and overhaul under
the Loctite brand performed at a more stable level and even
posted a small degree of growth in the region of North America.
The Packaging, Consumer Goods and Construction
Adhesives business (34 percent of Adhesive Technologies
sales), which provides adhesives and coatings for consumer
goods packaging, paper and woodworking industry, remained
somewhat more robust in a market environment characterized
by falling demand for consumer goods. Henkels adhesives for
flexible packaging continued to perform well. As a result of the
integration of the National Starch businesses, Henkel is now
able to offer an even more comprehensive product portfolio.
Lastly, Henkels Electronics business (seven percent of
Adhesive Technologies sales), which offers a broad range of
high-tech adhesives and soldering pastes used in the manu-
facture of microchips and printed circuit boards, was heavily
affected by developments in the semiconductor market, with
significant shrinkage during the first half of the year being
followed by a degree of recovery in the second half. I
03
PUBLIC COMPANY
HEADCOUNT: 51,361 M (2008: 55,142)
NET INCOME: $875 million M (2008: $1.814)
SEGMENT BREAKDOWN
Adhesives Technologies: 46%
Laundry & Home Care: 30%
Cosmetics/Toiletries: 22%
Corporate: 2%
KEY PEOPLE
Kasper Rorsted, CEO and chairman of the management
board; Thomas Geitner, executive vice president, adhesive
technologies.
Henkel AG & Co. KGaA
Dsseldorf, Germany
www.henkel.com
Loctite 5188
Loctite 5188 flange sealant is particularly suitable for use in engines,
gear units and pumps. It remains super-flexible yet adheres very well
to metallic substrates even after long exposure to high temperatures
and chemical attack.
Technomelt Supra Cool 130
A newly developed hotmelt adhesive for packaging that works at a sig-
nificantly lower application temperature to reduce energy consump-
tion. It also offers extremely high adhesive strength, outstanding
flowability and a wider range of application suitability.
Top Innovations 2009
p34-35henkel/sherwin JULY10:columns 6/28/10 2:51 PM Page 34
T
he largest of Sherwin-Williams three business seg-
ments, the Paint Stores Group, finished 2009 at
$4.21 billion, a decline of 12.9 percent from 2008,
while segment profit decreased 7.4 percent to $600.2 mil-
lion. Due to its heavy mix of sales to professional painting
contractors, this segment had a tough time during the
recession. According to the company, industry-wide coating
sales to professional painters declined more sharply than
sales to DIY homeowners in 2009 for two reasons. First,
because the hardest hit end marketsnew residential and
commercial constructionare painted exclusively by profes-
sionals. Second, cautious homeowners were understandably
hesitant to hire contractors to do work they believe they can
do themselves.
Sherwin-Williams believes the professional painter will be
the fastest growing customer segment in the coatings market
over the longer term, and pros prefer to shop at specialty paint
stores for supplies and equipment. As a result, Sherwin-
Williams continued to invest in new store locations in 2009.
During the year it opened 53 stores in new markets and con-
solidated an additional 45 redundant store locations, for a net
increase of eight new stores for the year. The store count in the
U.S., Canada and the Caribbean now stands at 3,354.
Sherwin-Williams Consumer Group fulfills a dual mis-
sion for the companysupplying branded and private label
products to retailers throughout North America and sup-
porting the Paint Stores Group with new product research
and development, manufacturing, distribution and logis-
tics. The group operates 25 manufacturing plants and six
distribution centers in North America.
Sales for the Consumer Group declined 3.7 percent to
$1.23 billion for the year, primarily as a result of weak
end market demand across most of the groups retail cus-
tomers. Segment profit for the year increased 12.2 per-
cent to $157.4 million. In response to the continued dete-
rioration in sales volume in North America, Consumer
Group closed or idled an additional four manufacturing
facilities and five distribution service centers.
Sales for the Global Finishes Group decreased 11.4
percent to $1.65 billion. Global Finishes Group manufac-
tures and sells OEM finishes, automotive finishes, pro-
tective and marine coatings and architectural coatings to
a growing customer base around the world.
It expanded its distribution platform, opening 10 new
company-operated branches in Latin America and three in
India. At the same time, in North America, it closed seven
automotive finishes branches, eight product finishes facili-
ties, as well as two manufacturing plants. Global Finishes
Group ended the year with 539 branches in operation com-
pared to 541 a year ago.
Sherwin-Williams has a long history of developing
innovative new coatings products. In 2009, the company
launched a new line of high-performance lubricants,
cleaners and coating removers made with biodegradable,
renewable resources under the Sprayon Eco-Grade
brand. It also extended the successful Krylon Fusion
paint for plastic line with the introduction of Krylon
Fusion Brush-On, the first brush-on paint for plastic.
Last year, Sherwin-Williams Protective and Marine
Coatings unveiled its Sher-Release Silicone Fouling
Release Coating System, a nontoxic alternative to con-
ventional antifouling coatings.
Also, Sherwin-Williams new Dutch Boy Refresh interior
paint with Arm & Hammer odor-eliminating technology
earned GreenGuard Indoor Air Quality Certified status. I
04
PUBLIC COMPANY
HEADCOUNT: 30,700 (2008)
NET INCOME: $435 million M (2008: $476)
SEGMENT BREAKDOWN
Paint Stores Group: 59%
Consumer Group: 17%
Global Finishes Group: 23%
KEY PEOPLE
Christopher M. Connor, chairman and CEO; John G. Morikis,
president and COO; Sean P. Hennessy, senior vice president
and CFO.
The Sherwin-Williams Company
Cleveland, Ohio/USA
www.sherwin-williams.com
Sherwin-Williams recently completed construction of a new 215,000
square foot factory in Zhaoqing, China to serve its growing business with
electronics and furniture manufacturers in South China. The company
also announced plans to build a new blending facility in Langfang in North
China, scheduled to open in June 2010.
Sherwin-Williams now operates five manufacturing plants and six blend-
ing facilities in China, Malaysia, Vietnam, the Philippines and Singapore, and
research and development centers in China, Vietnam and Malaysia.
In Central Europe, during the first quarter of 2009, Sherwin-Williams
acquired Altax Sp. zo.o. (Altax). Headquartered in Poznan, Poland, Altax is
a leading innovator of protective wood care coatings and serves multiple
channels, including industrial, professional and DIY. Included in the
Consumer Group, the acquisition provides a platform for further growth in
Central Europe.
Expanding its Global Footprint
(sales of painting tools and equipment in the Paint Stores Group are not reported as part of coatings revenues)
p34-35henkel/sherwin JULY10:columns 6/28/10 2:51 PM Page 35
D
uPont Performance Coatings is the worlds leading
motor vehicle coatings suppliers. Products offered
include high performance liquid and powder coatings
for motor vehicle OEMs, the motor vehicle after-market, and
general industrial applications, such as coatings for heavy
equipment, pipes and appliances and electrical insulation.
Sales of $3.4 billion in 2009 were down 21 percent when com-
pared to prior year, reflecting a 20 percent decline in volume. The
decline in volume reflects the impact of fewer motor vehicle and
industrial truck builds of motor vehicle OEMs, and lower sales of
industrial and after-market products in all regions due to the eco-
nomic recession. The North American automotive industry con-
tinued to experience structural changes, including the loss of U.S.
market share by U.S. automakers. In 2009 the global production
of automobiles and light trucks declined by 14 percent reflecting
declines of 33 percent in North America, and 10 percent in the rest
of the world, which was partially offset by an increase in produc-
tion of 44 percent in Greater China. DuPont said its sales to
OEMs improved substantially during the second half of 2009,
mostly due to the impact of government incentives programs and
higher sales in Asia Pacific. However, sales of after-market and
industrial coatings have experienced a slower recovery.
Automotive industry production forecasts for 2010 projects a
global increase of about nine percent, with increased production
in all regions. For 2010, DuPont Performance Coatings expects
sales increases that will exceed the OEMs build growth due to
expected recovery of OEMs and light truck markets.
A new DuPont laboratory and manufacturing facilities in China
helped accelerate the adoption of coatings with improved envi-
ronmental performance by Chinese automakers. During the year.
DuPonts technical center, located in Shanghai, and the manufac-
turing operations in Changchun allow nearby DuPont scientists
to respond to local customers needs quickly and efficiently.
For example, Shanghai General Motors uses advanced DuPont fin-
ishes, made in China, on its Cruze model. The new Shanghai General
Motors plant at Shenyang is located just west of the DuPont
Changchun plant, and uses the DuPont water-based coatings pro-
duced at that facility. Shanghai General Motors is a joint venture
between General Motors and the Shanghai Automotive Industry
Corporation. The site has an annual capacity of 150,000 cars.
During 2009 DuPonts auto OEM coatings business was recog-
nized for its quality service and products. DuPont Automotive OEM
Coatings was named a General Motors Supplier of the Year in
recognition of its performance as a global provider of finishes and
marked the second year in a row that DuPont Automotive OEM
Coatings earned this distinction. DuPont supplies GM in all regions
of the world with a variety of products including undercoats, color
coats and clear coats. Honda America also named DuPont Auto -
motive OEM Coatings as Supplier of the Year from among 2,400 com-
panies in its supplier base. DuPont was one of 12 to earn the award.
DuPont received recognition for top performance in the areas of qual-
ity, delivery and productivity improvement.
On the aftermarket side of the business, DuPont Performance
Coatings formed an agreement with American Honda Motor Company,
Inc., and its new Body Shop Recognition Program. The program is an
updated version of the previous Honda and Acura programs. The com-
plete program requirements say body shops must be sponsored by a
Honda or Acura dealer that is a participant in American Hondas
Collision Select program; body shops can be a dealer-owned or inde-
pendent shop; body shops must adopt the OEConnection Collision Link
software and conduct a minimum of one transaction per week through the
Collision Link system within the first 30 days. The Collision Link software
is free to body shops from participating dealers; and body shops must be
recognized as a participant in the DuPont Per formance Alliance.
During the year, DuPont Refinish introduced Go Pro, a virtual
bodyshop aimed at informing bodyshops on how to increase productiv-
ity in all business areas. It shows how DuPont Refinish can help pro-
mote bodyshop businesses more efficiently, improve the quality of
service offered to customers and attract new customers.
The interactive tour has nine steps, each relating to a different
bodyshop section. The steps detail how bodyshops can benefit from
DuPont Refinish in day-to-day business. Go Pro reinforces that
DuPont Refinish is the productive and dynamic after-market paint
brand of DuPont. I
05
PUBLIC COMPANY
HEADCOUNT: 58,000 M(2008: 60,000)
COATINGS REVENUES: $3.429 billion M(2008: $4.3)
TOTAL REVENUES: $26.109 billion M(2008: $30.5)
NET INCOME: $1.769 billion M(2008: $2.0)
R&D BUDGET: $1.378 billion M(2008: $1.393)
SEGMENT BREAKDOWN
Performance Chemicals: 19%
Agriculture & Nutrition: 31%
Electronic & Communication Technologies: 7%
Performance Materials: 18%
Safety & Protection: 11%
KEY PEOPLE
Ellen Kullman, chair of the board and CEO; Terry Caloghiris,
president, DuPont Performance Coatings; Boo Ching Chong,
VP, DuPont Performance Coatings, Asia Pacific; Timothy
McCann, VP, DuPont Performance Coatings, Americas; John
McCool, VP, DuPont Performance Coatings, EMEA.
DuPont
Wilmington, Delaware/USA
www.dupont.com
During the year, DuPont introduced better performing DuPont Teflon coatings made
without PFOA. Using new, proprietary and patented scratch resistance technology,
DuPont launched Teflon Platinum Plus coatings, the first Teflon coating made with-
out PFOA, according to the company. This new coating provides a 50% improve-
ment in scratch resistance compared to current Teflon Platinum coatings. With
enhanced scratch resistance, Teflon Platinum Plus is metal utensil safe and
designed to look newer longer.
In an effort to maximize oil productivity, DuPont has innovated StreaMax, a
coating for downhole tubes, designed to help oil companies in the Middle East
and Mexico and other growing regions maximize oil production by increasing
well productivity, reducing corrosion, and keeping maintenance costs down. In
the next three years, business is expected to grow five-foldversus 2009.
Innovative Industrial Coatings
p35-36 dupont/rpm JULY10:columns 6/28/10 2:54 PM Page 36
R
PM International Inc. is a multinational holding compa-
ny with subsidiaries that manufacture and market
high-performance coatings, sealants and specialty
chemicals, primarily for maintenance and improvement appli-
cations. Industrial products accounted for 67 percent of fiscal
2009 sales, with consumer products accounting for the remain-
ing 33 percent. Industrial segment net sales totaled $2.27 billion,
a decline of 4.3% from $2.37 billion last year. Consumer segment
net sales totaled $1.10 billion, a decline of 13.6% from $1.28 billion
during fiscal 2008.
The Industrial Segments operating groups include RPM Building
Solutions Group, which provides roofing systems, sealants and con-
crete admixtures. Leading brands include Tremco, Tremco illbruck
and Euco. RPM Performance Coatings Group includes polymer floor
coatings, corrosion control coatings and fiberglass reinforced plastic
grating. Its primary brands include Stonhard, Carboline and
Fibergrate. RPM II Group offers specialty chemicals, exterior insu-
lation and finish systems and recreational marine coatings. Major
brands include Day-Glo, Dryvit, Kop-Coat and Pettit.
Consumer products are sold primarily in North America and
have a growing presence in Europe, predominantly in the UK.
The Consumer Segments operating groups include Rust-Oleum
Group, which provides rust-preventative and small project
paints, primer-sealers, wallcovering preparation and removal
products, wood stains and finishes, mildew resistant paints and
hobbyist products. Major brands include Rust-Oleum, Zinsser,
Varathane, Tor and Testors. DAP Group markets caulks, sealants
and patch and repair products under the DAP brand.
RPM subsidiaries continued to build their businesses geo-
graphically and add product and service lines through acquisi-
tions during fiscal 2009. On February 9, 2009, Tremco illbruck
International GmbH acquired Karochemie AG, a leading suppli-
er of sealants to the construction markets in Switzerland and
Lichtenstein. With annual sales of more than $13 million,
Karochemies distribution network and sealants expertise is
expected to complement Tremco illbrucks strengths in other
parts of Europe.
On February 13, 2009, Carboline Company purchased a 49 per-
cent interest in its Chinese licensee, Carboline Dalian Paint
Production Co., Ltd. The remaining 51 percent of the joint ven-
ture is owned by UniChemical Company, a longstanding
Carboline partner in another joint venture, Carboline Korea Ltd.
Carboline Dalian has annual sales of approximately $10 million,
and manufactures corrosion control coatings and linings for a
variety of industries, including offshore drilling, oil and gas,
petrochemical, general manufacturing and electrical generation.
On April 1, 2009, Tremco Incorporated acquired Canam
Building Envelope Specialists Inc., including its Zerodraft weath-
erproofing division. With annual sales of approximately $6 mil-
lion, and based in Mississauga, Ontario, Canam is one of the
leading building envelope consulting firms in North America. It
now operates as part of Tremcos Weatherproofing Technologies
Inc. subsidiary. Its Zerodraft division, which provides specialized
retrofit weatherstripping and distributes a variety of related
insulation and sealant products, is operating as part of Tremcos
Commercial Sealants and Waterproofing Division.
The Canam acquisition fits nicely with RPMs existing aggres-
sive promotion of building envelope solutions, which can dramat-
ically reduce building energy consumption, and, therefore, green-
house gas emissions, and offer rapid payback to building owners
in terms of energy savings.
During 2009, RPM changed the names of two of its industrial
segment operating groups to better reflect the nature of their
businesses and end-market customers, and to better define their
platform for further growth, both organically and through acqui-
sitions. They are: RPM Building Solutions Group, formerly the
Tremco Group, and consisting of Tremco Roofing, Tremco
Sealants, Tremco illbruck, Tremco Barrier Solutions,
Weatherproofing Technologies Inc., Euclid Chemical Company,
Productos Cave, Prosytec, Increte and Compact Technologies; and
RPM Performance Coatings Group, formerly the StonCor Group,
and consisting of Stonhard, Carboline, Fibergrate, Plasite,
Flowcrete, Star Maling and StonCor operations in Africa, Asia,
Canada, Europe, Latin America and the Middle East. I
06
PUBLIC COMPANY
HEADCOUNT: 9,700 M(2008: 10,360)
COATINGS REVENUES: $3.368 billion M(2008: 3.643)
TOTAL REVENUES: $3.368 billion M(2008: 3.643)
NET INCOME: $119.6 million L(2008: $47.7)
SEGMENT BREAKDOWN
Industrial Segment: 67%
Consumer Segment: 33%
KEY PEOPLE
Frank C. Sullivan, chairman and CEO; Ronald A. Rice, presi-
dent and COO; P. Kelly Tompkins, executive VP-administra-
tion and CFO; Key managers: John J. McLaughlin, DAP;
Thomas E. Reed, Rust-Oleum; Charles G. Pauli, RPM II;
Randall J. Korach, Tremco; David P. Reif, StonCor.
RPM International Inc.
Medina, Ohio/USA
www.rpminc.com
RPMs family of product lines, including paints, coatings, roofing systems, sealants
and adhesives serve a broad range of markets in the U.S. and internationally.
Globally, these markets generate approximately $170 billion in annual sales, with
RPM capturing $3.4 billion in fiscal 2009. Of this amount, approximately 63% was
in the U.S. and the remaining 37% was abroad. This leaves RPM with vast growth
potential, both organically and through acquisitions, around the world. RPM is cap-
turing opportunities abroad by growing its presence in established European
economies and in emerging markets such as China, India and Latin America. In
serving these markets, RPM has nearly 9,700 employees who operate its 92 man-
ufacturing facilities in 22 countries. Net sales in North America totaled $2.387 bil-
lion; Europe, $693 million; South America/Latin America, $99 million;
Africa/Middle East, $100 milion; and Asia/Pacific, $87 million.
Global Operations
p35-36 dupont/rpm JULY10:columns 6/28/10 2:54 PM Page 37
B
ASF Coatings AG, the coatings division of BASFs
Functional Solutions business group, is one of the
worlds largest suppliers of innovative and environ-
mentally friendly coatings solutions for automotive and
industrial applications. BASF Coatings manufactures auto-
motive OEM coatings, automotive refinishes, industrial
coatings and decorative paints. Its brands, including
Glasurit and R-M for the car refinish business, put it in the
premium segment worldwide. In Brazil, BASF Coatings is
the leading manufacturer of architectural coatings, with a
top market position of the brand Suvinil.
In 2009, BASF Coatings sales dropped to $2.976 billion
from $3.729. The overall decline in demand affected all
product lines in Europe, North America and South
America. Lower sales resulted in particular from the dete-
rioration in the market environment for the automotive
industry in Europe and North and South America as well
as BASFs divestitures in its industrial coatings activities
in North America in 2008.
From a regional perspective, 45 percent of BASF
Coatings sales are generated from Europe; 24 percent from
South America, Africa and the Middle East; 17 percent
from Asia; and 14 percent from North America.
The rapid recovery of the automotive industry in China
led to sales growth for automotive coatings in Asia. In con-
trast, as a result of the difficult business BASF posted a
slight decline in sales of automotive refinish coatings.
Demand for coatings for tractors and other agricultural
machines weakened dramatically, the company said.
Sales of industrial coatings in North America declined
due to divestitures. Sales in Europe also decreased, attrib-
utable mainly to lower demand from the steel industry for
coil coatings. Even the positive development with coatings
for wind turbines could not offset this decline. Sales in the
architectural coatings business matched the previous
years level; in South America, BASF was able to gain mar-
ket share.
BASF initiated restructuring projects in Europe and
Asia. In response to changing market conditions it sold pro-
duction sites in Ako, Japan, and Verbania, Italy.
In 2010, BASF expects a slight recovery in the global
automotive industry and consumer demand, which it said
should offset the sales decline that has resulted from the
divestment of its production sites in Japan and Italy. It
expects that sales will increase slightly compared with the
2009 level and will continue to expand its presence in the
growth regions of Asia and Eastern Europe, particularly in
Russia, China and India. I
07
PUBLIC COMPANY
HEADCOUNT: 104,780 L (2008: 96,924)
COATINGS REVENUES: $2.976 M (2008: $3.729))
NET INCOME: $1.966 billion M (2008: $4.338)
R&D BUDGET: $1.949 billion M (2008: $2.018)
(BASF Coatings AG is part of the Functional Solutions unit)
SEGMENT BREAKDOWN
Chemicals: 15%
Plastics: 14%
Performance Products: 18%
Functional Solutions: 14%
Agricultural Solutions: 7%
Oil & Gas: 22%
Other: 10%
KEY PEOPLE
Raimar Jahn, CEO of BASF Coatings AG; Dr. Helmut Rdder,
member of the board of BASF Coatings AG; Udo Reiter, head
of global technology, coatings; Dr. Klaus Plitzko, head of glob-
al applied research and technology, coatings; Juan Ximenez-
Carrillo Gerber, automotive OEM coatings; Christoph Hansen,
automotive refinish coatings; Peter Alexander Fischer, indus-
trial coatings; Rui Artur Goerck, decorative paints.
BASF Group
Ludwigshafen, Germany
www.basf.com
BASF opened in September a new $3.5 million ($5 million) Refinish
Competence Center (RCC) at its coating headquarters in Muenster-
Hiltrup, Germany. The project brings all of Glasurits centrally locat-
ed training teams, made up of trainers, administrators and customer
service representatives, into one building. It also accommodates the
products of 24 companies providing body shop equipment and
accessories.
The educational operation of the refinish business currently has
seven global trainers, 150 national trainers and 300 technicians in
65 countries. With the help of 46 training centers around the world,
10,000 people take part in Glasurit courses, seminars and work-
shops annually. The Muenster-Hiltrup RCC unit has been having on
average 3,000 participants in its educational activities a year. But
the new buildings capacity will be much higher with 2,000 people
expected to use the global center before the end of this year.
Glasurit is currently the leading brand for automotive refinish
products, said Christoph Hansen, head of BASFs automotive refin-
ish business. "The new competence center will enable us to
strengthen our position further."
The RCC will play a prominent role in BASFs plans for forging
closer links between vocational colleges and the body shop sector,
as well as between refinish businesses and Glasurits training teams.
Also during the year, BASF increased its waterborne basecoat
production capacity by thirty-percent in Wrzburg. State-of-the-art
dispersion and dosing techniques were implemented as well.
Basecoat development has been concentrated in a newly con-
structed lab building. Additional application facilities were set up to
cover lab and production needs. Overall, the capacity at the
Wrzburg site has been boosted by around 30 percent and the total
investment amounted to roughly 21 million.
Expanding Refinish Operations
p38-39 basf/valspar:columns 6/28/10 3:02 PM Page 38
V
alspars net sales for the year fell 17.3 percent to
$2.879 billion, reflecting the impact of the global
recession. Sales in the Paints segment declined 4.9
percent to $1.072 billion. The Paints segment includes a
wide variety of products such as paints, primers, topcoats
and aerosol spray paints sold primarily through retailers
and distribution networks. It sells branded and other prod-
ucts in the Paints segment, including Valspar, Cabot,
Huarun, DeBeer and House of Kolor. This segment includes
architectural and automotive refinish product lines.The
firms North America architectural product line posted
increased sales for the year, while the overall paint market
declined more than 10 percent.
Coatings segment sales were down 22.9 percent to
$1.582 billion. The Coatings segment includes a broad
range of decorative and protective coatings for metal,
wood and plastic, primarily for sale to original equipment
manufacturing (OEM) customers. Products within the
Coatings segment include primers, top coats, varnishes,
inks, sprays, stains, fillers and other coatings used by
customers in a wide range of manufacturing industries,
including building products, appliances, furniture, trans-
portation, agricultural and construction equipment,
metal packaging and metal fabrication. Valspar utilizes a
wide variety of coatings technologies to meet its cus-
tomers coatings requirements, including electrodeposi-
tion, powder, solventbased, waterborne and UV
lightcured coatings. This segment includes the packag-
ing product line and three industrial product lines: coil,
general industrial and wood. According to the company,
the performance of its global packaging product line
helped to mitigate the impact of lower revenues in its
industrial product lines.
Net income in 2009 totaled $160.2 million, up $9.4 mil-
lion from $150.8 million in 2008. The company said these
positive results were due to an improved cost-price ratio,
higher efficiency in its operations from restructuring and
productivity actions, and good control of expenses.
In 2009, Valspar expanded its global automotive color
operations by opening a color technology center in Shunde,
China. Establishing a color technology center in this loca-
tion enables Valspar to offer more service options to its
automotive customers in Asia Pacific and Australia. The
center is designed to increase the quantity of available col-
ors for automotive customers while at the same time ensur-
ing that common technology, methods and procedures are
being practiced. The center plans to develop 6,000 colors
the first year with plans to grow to a capacity of 9,000 col-
ors per year. The center includes employees skilled as col-
orists, sprayers and color information experts. The new
color technology center will also support global color devel-
opment projects for Valspars automotive refinish brands
including De Beer and Valspar Refinish.
Also during the year, in response to consumer demand,
Valspar introduced 24 new paint colors to its Laura
Ashley Home collection, available in Valspar Signature
Colors. The updated colors range from soft peaches and
corals, to deep red, muted purple, and teal, adding
intriguing colors with depth while maintaining the
Laura Ashley aesthetic of contemporary English ele-
gance. The new collection is comprised of a mix of light,
calm, summery tones along with deep reds, blues and
purples. These colors can be used alone or combined to
create a classic, yet feminine atmosphere synonymous
with the Laura Ashley brand. I
08
PUBLIC COMPANY
HEADCOUNT: 8,788 M (2008: 9,341)
NET INCOME: $160 million L(2008: $150)
SEGMENT BREAKDOWN
Coatings Segment: 55%
Paints Segment: 37%
Other Segment: 8%
KEY PEOPLE
William Mansfield, chairman and CEO; Gary Hendrickson,
president and COO; Rolf Engh, executive VP, general counsel
and secretary; Steven L. Erdahl, executive VP; Anthony L.
Blaine, senior VP; Howard Heckes, senior VP; Lori A. Walker,
senior VP and CFO; J.R. Benites, group VP; Brian Falline, goup
VP; Bernard Ouimette, group VP; James Randolph, group VP.
The Valspar Corporation
Minneapolis, Minnesota/USA
www.valsparglobal.com
During 2009, The Valspar Corporation Foundation extended its
long-standing relationship with Habitat for Humanity International
with a multi-year commitment totaling more than $20 million in
cash and paint donations. The Valspar Foundation will provide paint
to Habitat affiliates across the U.S. and financial support to build
Habitats A Brush With Kindness program, an effort that assists
families in need, into a nationwide program. The Valspar Foundation
and Habitat for Humanity International launched their national part-
nership in 2002. With this extended commitment, The Valspar
Foundations paint and cash partnership with Habitat for Humanity
International will reach nearly $40 million by 2012. Valspar makes
its highest quality paint available to all Habitat affiliates in the United
States and works with them in Brazil, China, South Africa, Thailand
and Vietnam.
Supporting Habitat for Humanity
p38-39 basf/valspar:columns 6/28/10 3:02 PM Page 39
K
ansai Paint Co., Ltd. divides its business into auto-
motive (47%), industrial (24%), decorative (19%),
and marine and protective (10%) segments.
Coatings revenues for 2009 amounted to $2.397 billion,
representing a slight increase from the previous year due
to a favorable currency exchange rate.
Operating in Japan, Europe, the U.S. southeast Asia,
India and China, Kansai offers automotive coatings for
new cars, including automotive parts, as well as refinish-
es; industrial coatings, which comprise pre-coated metal
coatings and electrodeposition coatings for aluminum
sashes, as well as coatings for beverage cans, home elec-
tric appliances, and construction and industrial machin-
ery; decorative coatings for housing, commercial build-
ings, and public facilities, primarily coatings for new
buildings, and coatings for repair and maintenance; and
coatings for ships, marine containers, marine structures,
bridges, and chemical plants.
During the year, Kansai Paint appointed Shoju
Kobayashi as chairman of the board, and appointed Yuzo
Kawamori to replace Shoju Kobayashi as president of the
company, effective April 1, 2010.
Continuing its push into China, Kansai Paint
announced that it will establish a wholly owned sub-
sidiary, which will be mainly engaged in China business-
es, strategy formulation, marketing and capital manage-
ment in Shanghai, China, in June 2010.
In 2009, Kansai Nerolac Paints Limited, Indias second
largest paint manufacturer, began setting up its second
manufacturing facility in Tamil Nadu at Hosur with an
initial investment of approximately Indian Rupees 90
crore. The company has a similar facility in Perungudi at
Chennai.
The new facility commenced operations in October. It
manufactures decorative paints and paints for general
industrial products.
The 50-acre facility is dedicated to the manufacture of
water-based paints and has an initial capacity of 15,000
tons, and will be scaled up to 75,000 tons in three phases.
On the total investment for all the three phases, the
company said it will be based on the market demand. The
company will commence phase two work after 18 months
from the day phase one production starts. The plant will
cater to markets in Tamil Nadu, Karnataka, Andhra
Pradesh, Kerala and parts of eastern India. I
09
PUBLIC COMPANY
HEADCOUNT: 7,752
COATINGS REVENUES: $2.397 billion L (2008: $2.299)
TOTAL REVENUES: $2.397 billion L (2008: $2.299)
NET INCOME: $127 million L (2008: $108)
R&D BUDGET: No info for 2009 (2008: $55 million)
SEGMENT BREAKDOWN
Automotive coatings: 47%
Industrial coatings: 24%
Decorative coatings: 19%
Marine and protective coatings: 10%
KEY PEOPLE
Shoju Kobayashi, president and representative director;
Masanobu Ohta, chief director of general paint, president of a
subsidiary, director; Shinichi Hamamatsu, senior managing
director, representative director; Yuzo Kawamori, senior man-
aging director, deputy chief director of paint business, chief
firector of industrial coating material.
Kansai Paint Co., Ltd.
Osaka, Japan
www.kansai.co.jp
On the new product front, Kansai Paint introduced Ales Shikkui, an
eco-friendly plaster coating for interior finish. The primary ingredient of
Ales Shikkui is slaked lime, and it is a paint-like Shikkui, which is a
traditional plaster coating in Japan that has all of the primary functions
of plaster, such as deodorant, formaldehyde absorption and detoxifica-
tion, dew condensation suppression and antibacterial qualities. Because
it has no VOC components, such as auxiliary agents for producing film
or antifreeze agents, which are considered essential for water-based
coatings, there are high expectations for this product as an eco-friend-
ly interior finishing coating material.
The company also introduced a multicolor finishing method for
Ales Shikkui that features a special roller and new standing colors in
addition to the normal white. Kansai also developed Ales Shikkui EZ
clean as a clear coating for application on Ales Shikkui for protection
from dirt and to make cleaning stains easier.
Characteristics of Ales Shikkui
Deodorant function: Absorbs and eliminates bad smells found in daily life,
such as thosed caused by cigarette smoke, pet-related smells and garbage.
Antibacterial and antivirus function: Suppresses the growth and prolif-
eration of bacteria and mold.
VOC Adsorption and decomposition function: Adsorbs and renders the VOC
formaldehyde harmless, and absorbs and eliminates toluene, xylene, etc.
Fireproof certified material.
Dew condensation suppression function: The film of this product has
a porous structure. With moisture absorption and dispersion qualities,
this is effective for the suppression of dew condensation.
Carbon dioxide absorption function: The coating film formed absorbs
carbon dioxide from the air over a long time period, contributing to the
reduction of CO
2
.
Eco-friendly Ales Shikkui
p40-41 kansai/nippon JULY10 2:columns 6/29/10 4:42 PM Page 40
N
ippon Paint manufacture all types of paints and
coatings including those for automobiles, construc-
tion, architecture, steel structures, ships, metal,
electrical equipment, machinery, roadways and household
appliances among others. Nippon Paint saw its sales drop
slightly in 2009, but was able to grow net income from $18
billion to $94 billion due to restructuring.
In 2009 the company appointed Kenji Sakai as the new
president of Nippon Paint. Mr. Sakai replaced Makoto
Matsuura, effective April 1, 2009.
During the year, Nippon opened a new plant in China as
part of a restructuring of its industrial paint production
locations in that country to increase efficiency and output
capacity. The company spent about $30 million on the
facility, for which it acquired a 140,000 square meter plot
in Tianjin. It built a production wing for powdered paints
used on home appliances and furniture, and began opera-
tions there in June. Production facilities for related liquid
paints and resins will be built on the same site before
years end.
In terms of new products, Nippon continued to broaden its
offerings in diverse markets around the globe. For instance, in
Pakistan Nippon Paint launched its latest innovation in
2009Nippon Spot-lessa water-based emulsion that repels
stains and is highly washable. It is an odorless emulsion and
has near zero VOCs.
In Singapore in September, Nippon Paint launched an
environmentally friendly exterior paintSolaReflectthat
reduces heat build-up by reflecting infra red light from
coated surfaces. This allows less heat to be absorbed into
external surfaces and surroundings, creating a cooler sur-
face temperature of up to 5 C. SolaReflect is environmen-
tally friendly as it helps reduce heat build-up and subse-
quently decreases the amount of power needed for air-con-
ditioning or cooling off, which indirectly reduces carbon
emissions.
Also in Singapore, Nippon Paint introduced Aqua Bodelac,
a breakthrough in water-based enamel paint technology,
according to the company. It was awarded the Green Label by
the Singapore Environmental Council. Aqua Bodelac is a
water-based modified acrylic gloss enamel paint with low VOC
that is ideal for interior wood and metal surfaces.
Aqua Bodelac is easy to apply, requiring just two hours to
dry, is washable, alkaline and and fungus resistant, stain-
resistant and non-yellowing. I
10
PUBLIC COMPANY
HEADCOUNT: 1,675
NET INCOME: $94 million L (2008: $18)
SEGMENT BREAKDOWN
Coatings Materials: 95%
Fine Chemicals: 5%
KEY PEOPLE
Kenji Sakai, president, representative director; Yoshio Andou,
senior vice president, general manager of trade use paint divi-
sion and executive director; Ryoichi Baba, senior vice presi-
dent, representative director; Kiyohiko Chijiiwa, executive
vice president and director; Kanji Nishijima, vice president.
Nippon Paint Co., Ltd.
Osaka, Japan
www.nipponpaint.com
In 2009 Thailand became the first market to launch Nippons latest techno-
logical breakthroughAdvanced Trio Freshavailable in its new acrylic
elastic paint, Nippon 3-In-1 DuraFresh. The technology helps protect walls
from cracks and is resistant to dust and water streak marks. At the time of
launch, Nippon planned to invest more than $6 million in marketing com-
munications to expand the market, aiming to increase market share from
eight percent to 10% with the sales target of $38 million by years end.
This year, Nippon Paint will make an aggressive move in the Thai paint
market, which is worth more than $380 million annually, said Chalermpong
Mahavanidvong, chief operation officer, Nippon Paint (Thailand) Co., Ltd.
Thailand was selected as the worlds first market to officially launch
Nippon 3-In-1 Durafresh with the worlds most advanced acrylic paint
technology, Advanced Trio Fresh, which offers the ultimate protection from
cracks and gives high resistance to dust and all water streak marks, said
Mahavanidvong.
Nippon 3-In-1 DuraFresh was developed through Nippons Advanced
Trio Fresh Technology from Japan. The technology combines three acrylic
paint technologies, including Advanced Core-Shell Technology with two
layers of molecules: the harder outer layer and the softer inner layer. The
harder outer layer provides washing ability and resistance to dust and
water streak marks while the softer inner layer provides maximum elastic
efficiency in protecting walls from cracks.
The second technology is Advanced Cross-linking Technology, which helps
acrylic molecules penetrate deeply into a nano level of paint molecules thor-
oughly integrating acrylic molecules and paint molecules throughout the entire
paint film, leaving no space for dust and water, according to the company.
The third technology is Advanced Nano Technology that helps
strengthen the two technologies at the nano level, providing maximum
strength and durability in every environmental condition.
Expanding in Thailand
p40-41 kansai/nippon JULY10 2:columns 6/29/10 4:42 PM Page 41
S
ikas product line includes con-
crete admixtures, sealants, adhe-
sives, corrosion inhibitors, spe-
cialty mortars, epoxy resins, structural
strengthening systems, grouts, anchor-
ing adhesives, overlays, and protective
coatings. The sale of adhesives, sealants
and coatings amounted to approximate-
ly $2.110 billion in 2009, down from
$2.356 billion the previous year. These
products are spread out across the con-
struction segment, which is reponsbile
for about 80% of revenue, and the indus-
try segment, which makes up the
remaining 20%.
In January 2009 Sika took over the
English Iotech Group Limited, with sub-
sidiaries in Great Britain, the U.S. and
Belgium. Iotech is a specialist in the for-
mulation, production and distribution of
polyurethane liquid membranes and
their precursor products.
In September Sika purchased a
majority interest in Jiangsu TMS
Admixture Co., Ltd. The company is a
leading provider of concrete admix-
tures to the dynamically expanding
Eastern Chinese market.
Also during the year, in Antwerp,
Belgium, Sika brought a new plant on
line for production of the high-perform-
ance superplasticizers Sika ViscoCrete
and SikaPlast. Con struction of this facil-
ity, which has an annual capacity of
40,000 tons, was necessary because the
demand for Sika ViscoCrete had grown
by a multiple of what it was upon market
launch in 2000.
In Tocancip, Colombia, Sika opened
a new factory that encompasses admin-
istration and laboratory buildings, a
logistics center and production facilities
for epoxy resin coatings, acrylic resins
and sealants on an area of 64,400
square meters. I
11
12
PRIVATE COMPANY
COATINGS REVENUES: $2.050 billion
TOTAL REVENUES: $2.050 billion
SEGMENT BREAKDOWN
Jotun Dekorativ
Jotun Paints
Jotun Coatings
Jotun Powder Coatings
KEY PEOPLE
Morton Fon, president and CEO; Bard Tonning, group
executive VP, Jotun Dekorativ; Erik Aaberg, group execu-
tive VP, Jotun Paints; Esben Hersve, group executive VP,
Jotun Coatings; Martin Chew, group executive VP, Jotun
Powder Coatings.
Jotun AS
Sandefjord, Norway
www.jotun.com
J
otuns coatings revenues in 2009
totalled $2.050 billion. During
the year, Jotuns board of direc-
tors approved investment in a new
factory in the U.S. because, the compa-
ny said, the U.S. is an important
marine market and also becoming
increasingly important for the protec-
tive coatings segment. Jotun said its
existing factory in Belle Chasse, LA,
requires significant upgrading so for
business reasons as well as opera-
tional reasons it makes sense to build
a new factory.
Jotun Saudia inaugurated a new
state of the art paint factory in
Yanbu. The company invested rough-
ly US$27 million in the highly-auto-
mated factory that will exclusively
produce waterborne paints. With the
inauguration of the new factory
Jotuns installed production capacity
in the Saudi Arabia is 110 million
liters of paint, making it one of the
largest in the Middle East.
Also during the year, Palmali
Shipping Group signed a large con-
tract for 10x7.000 deadweight tonnage
newbuilding chemical vessels with
Besiktas Shipyard. Jotun Turkey won
the paint contract and is sole supplier
for the entire project.
Jotun also won a major power
plant coatings project in Indonesia.
The 10,000 megawatt project will be
completed during 2009-2014 for
which Jotun will supply more than
five billion liters of paint, to protect
ten electric power facilities. Jotun
Indonesia has secured important
power plant projects in recent years
such as Muara Karang, Paiton and
Rembang.
In the Middle East, with aims to
address the increasing demand for envi-
ronmentally safe paint products in the
region, Jotun introduced the Jotashield
SuperDurable, a low VOC coating based
on a special hybrid silicone binder with
twice the life span of traditional coat-
ings, the company said. I
PUBLIC COMPANY
SEGMENT BREAKDOWN
Construction Segment: 81.4%
Industry Segment: 18.6%
KEY PEOPLE
Walter Grebler, chairman of the board; Ernst Brtschi, CEO;
Group management: Alexander Bleibler, construction, contractors;
Christoph Ganz, construction, distribution; Ernesto Schmperli,
construction, concrete; Bruno Fritsche, industry; Silvio Ponti,
Europe North; Hubert Perrin De Brichambaut, Europe South; Iven
Chadwick, IMEA; Paul Schuler, North America; Jose Luis Vazquez,
Latin America; Jan Janisch, Asia Pacific.
Sika AG
Baar, Switzerland
www.sika.com
p42-43 sika/jotun/3m JULY10:columns 6/29/10 4:43 PM Page 42
PUBLIC COMPANY
SEGMENT BREAKDOWN
Industrial & Transportation
Health Care
Safety, Security & Protection
Consumer & Office
Display & Graphics
Electro & Communications
KEY PEOPLE
George Buckley, chairman, CEO and president; Joe Harlan,
executive VP, electro and communications; Michael Kelly,
executive VP, display and graphics; Jean Lobey, executive VP,
safety, security and protection services; Moe Nozarri, executive
VP, consumer and office; Brad Sauer, executive VP, health care;
Hak Cheol Shin, executive VP, industrial and transportation.
3M
St. Paul, Minnesota/USA
www.3M.com
A
s one of the most diverse com-
panies in this report, 3M man-
ufacturers adhesives and
sealants, and also produces an array of
coatings, grouts and concrete sealing
products spread across seven business
units, which posted sales of $23.123
billion in sales in 2009. Coatings
World estimates 3Ms sales of coatings
at approximately $2.0 billion.
3M does over $800 million globally
in pipe coatings alone. This is mainly
powder coatings. The remaining $1.4
of revenue is made up of captive ($1
billion) and merchant coatings ($400
million) used for highway signage,
traffic markings and textile coatings.
In 2009, 3M launched its first
Customer Technical Center in Dubai,
United Arab Emirates and draws
upon 3Ms global R&D strength and
45 technology platforms to provide
solutions for local customers.
This is the first center of its kind
in the Middle East. It is expected to
open later this year and will act as
an innovative base for customers to
test 3Ms products and solutions
that are new to the Middle East
market.
The center also will provide 3M
with an expanded facility in the
Middle East to better support cus-
tomer needs across the region. The
facility will be divided into a number
of zones, which will showcase 3M
technology, capabilities and products
for the Middle East market.
Customers will be able to touch and
test multiple 3M technologies and
learn about their various applications
in the on-site teaching rooms.
In addition, the center will serve
as a central ideas hub for accelerat-
ing the development of new products
and services locally. Customer
Technical Centers are unique to 3M
and serve as a mechanism for cus-
tomer inspired innovation. The facil-
ity in Dubai represents 3Ms 23rd
center. I
13
14
PUBLIC COMPANY
SEGMENT BREAKDOWN
Cabinets & Related Products: 21%
Plumbing Products: 33%
Installation and Other Services: 16%
Decorative Architectural Products: 22%
Other Specialty Products: 8%
KEY PEOPLE
Richard A. Manoogian, executive chairman; Timothy
Wadhams, president and CEO.
Masco Corporation
Taylor, Michigan/USA
www.masco.com
M
asco Corp.s decorative architec-
tural products business unit
includes its paints and stains
business, which posted sales of $1.560 bil-
lion in 2009. The products are sold in the
U.S. and Canada under the brand names
BEHR, KILZ and Expressions to the DIY
and professional markets through home
centers, paint stores and other retailers.
BEHR products were also recently intro-
duced in China. The KILZ brand is sold in
North America through home center retail-
ers and discount retailers, and through
hardware stores, paint stores and dealers.
Spearheaded by the high-profile
BEHR brand, which is sold through
The Home Depot, the segments and
the companys largest customer, the
company claims that it is the largest
supplier of architectural coatings to
the North American DIY market.
In 2009, Behr received The Home
Depots 2009 Innovation of the Year
Award for Behr Premium Plus Ultra
interior paint. This innovative product
provides an extradurable paint finish
that resists moisture, stains, scuffs
and dirt. This paint and primer in one
covers in fewer coats, saving time. The
success of this new offering is the
result of the collaborative partnership
by Behr and The Home Depot.
Also in 2009, to aid in the produc-
tivity and profitability of the profes-
sional painter, Behr launched its
Direct to Pro program in 2009. The
program is designed to provide sim-
plicity and efficiency to builders and
professional contractors through an
extensive network of service locations.
Currently available through The
Home Depot pro desk, the Direct to
Pro program offers professional users
one-stop shopping and Home Depot
tiered pricing for premium paint
based on volume. All orders are placed
at The Home Depot pro desk and
orders are filled and tinted at Behrs
fulfillment centers and delivered
directly to the job site or the local
Home Depot store, where available. I
p42-43 sika/jotun/3m JULY10:columns 6/29/10 4:43 PM Page 43
15
16
PUBLIC COMPANY
SEGMENT BREAKDOWN
North America: 43%
Europe: 29%
Latin America: 18%
Asia Pacific: 10%
KEY PEOPLE
Michele Volpi, president and CEO; James Giertz, senior
VP and CFO; James Owens, senior VP, North America;
Kevin Gilligan, VP, Asia Pacific; Jan Muller, VP, Europe;
Ramon Tico, VP, Latin America; Barry Snyder, VP and chief
technology officer.
H.B. Fuller Company
St. Paul, Minnesota/USA
www.hbfuller.com
H
.B. Fuller Company is a
global manufacturer and
marketer of adhesi ves
and other speci al ty chemi cal
products. The company is man-
aged through four regional oper-
ating segmentsNorth America,
Europe, Latin America and Asia
Paci fi c. The l argest busi ness
component in each of the region-
al segments is adhesives. H.B.
Fuller posted sales of $1.234 bil-
lion in 2009.
H.B. Fuller opened a new techni-
cal center in Shanghai Zhangjiang
Hi-Tech Park, China. The new lab,
part of the companys five-year
strategic plan, is the companys first
regional technical center in Asia
Pacific and will house research and
development, applications testing,
sales and regional leadership. The
new technical center will focus on
next-generation adhesive applica-
tions, helping the company promote
product development and localiza-
tion of initiatives in a variety of
market segments, ranging from
insulating glass, packaging and non-
wovens and fiberglass sizing and
binding, to footwear and textiles,
lean flooring and reverse-osmosis
filtration.
During the year, H.B. Fuller also
acquired Nordic Adhesives Tech -
nology a developer and manufactur-
er of polyurethane flexible packag-
ing laminating adhesives based in
Buxtehude, Germany. Nordics lami-
nating adhesives complement H.B.
Fullers existing line. Additional
new and innovative Nordic formula-
tions include solventless systems
with wide ranging capabilities
including biodegradable laminates,
high performance aliphatic solvent
based systems, and adhesive solu-
tions for high barrier films. I
PRIVATE COMPANY
SEGMENT BREAKDOWN
Architectural/Decorative: 100%
KEY PEOPLE
Dr. Klaus Murjahn, CEO.
DAW
Ober-Ramstadt, Germany
www.caparol.de
T
he parent company of the
Caparol Group is the Deutsche
Amphibolin-Werke von Robert
Murjahn Stiftung & Co KG (DAW).
DAW was founded in 1895 and today
carries out the central functions such
as purchasing, production and fin -
ances. DAW is the leading German
decorative paint manufacturer. The
Caparol brand is the leading brand
within the DAW Group. The market-
ing activities are subdivided into six
strategic business units.
In the professional business unit
high quality paints, enamels, glazes,
chemical building products and mate-
rials for facades and insulation tech-
nology are marketed under the brands
Caparol, Alligator and Alsecco for pro-
fessional users. The product range of
the brand Alpina, which is active in
the DIY business unit, is mainly com-
posed of environmentally friendly,
non-noxious, easily worked and high
quality decorative paints, enamels and
glazes and is aimed at the end-user.
The wholesale business unit compris-
es an extensive range of services for
the professional paint wholesalers
provided by the company Caparol
Marketing Service (CMS). The indus-
trial business unit is supported by the
company Caparol In dustrial Solutions
whose products and services are exclu-
sively orientated to the requirements
of industrial customers. Lastly, the
Nerchau decorating and artists paints
is located in Saxony and produces high
quality paints for educational, hobby
and artistic requirements.
With 3,700 employees and a large
number of production sites at home
and abroad, as well as $1.255 billion
turnover, the Caparol Group is one of
the leading companies for paints,
enamels and building protection in
Europe. In the professional and also
DIY markets the company with its
headquarters in the Rhine-Main
region is the market leader with its
brands Caparol and Alpina. I
p44-45 daw/hb/comex/hempel JULY10:columns 6/29/10 4:43 PM Page 44
PRIVATE COMPANY
SEGMENT BREAKDOWN
Architectural: 75%
Industrial: 15%
OEM: 5%
Auto refinish: 5%
KEY PEOPLE
Marcos Achar, CEO, Comex Group; Leon Cohen, president,
Comex Mexico; Marcos Achar Meyohas, vice president
treasurer; Elias Achar, vice president operations; Kent Child,
president, U.S. and Canada.
The Comex Group
Mexico City, Mexico
www.thecomexgroup.com
C
omex Group is the leading paint
producer in Central and South
America and the fourth largest
architectural paint manufacturer in
North America. Comex serves profes-
sional and DIY customers through more
than 3,300 locations from Canada to
Panama. Comex Groups wide range of
products are manufactured and market-
ed through a group of regional compa-
nies. Comex Groups companies in the
U.S. and Canada were formerly part of
Professional Paint, Inc. (PPI). PPI was
brought into the Comex Group in 2004.
PPIs network of regional paint for-
mulators sell under different brands in
the U.S. including Color Wheel in
Florida, Frazee in California, Kwal
Paint in Colorado, Parker Paint in the
U.S. Pacific Northwest and General
Paint in Canada. Comexs industrial line
of paint, coatings and building products
complement PPIs residential and com-
mercial paint lines. Comex Group also
operates Comex Mexico and Comex
Central America. Comex Groups, sales
are estimated to be $1.2 billion in 2009.
Broken down, approximately 75% of
sales came from the architectural seg-
ment, 15% from industrial, 5% from
OEM (excluding automotive) and 5%
from auto refinish.
The Comex Group, through its
Comex Industrial Coatings (CIC) busi-
ness, is an integral part of the ongoing
four phase rehabilitation project at the
McDonald Observatory, a research unit
of the University of Texas at Austin.
CIC coatings are being used to protect
the sensitive and expensive equipment
housed in the various buildings.
Approximately 14,000 sq. ft. of external
surface area is currently covered with
CIC product.
Comex also opened the first Visual
Color Evaluation Lab in Mexico. The
Visual Color Evaluation Lab, consid-
ered to be the first facility in America
devoted to observing architectural
paint colors, opened its doors in
Tepexpan, State of Mexico. I
17
18
PRIVATE COMPANY
SEGMENT BREAKDOWN
Marine
Protective
Container
Yacht
Decorative
KEY PEOPLE
Pierre Yves Jullien, group president and CEO; Kim Junge
Andersen, group executive VP and CFO; Key managers:
Jannik Allentoft, marine; Sueno Johnsen, protective; Lars
Hermansen, container; Christian Ottosen, yacht; Soren
Nyburg Rasmussen, technical director.
Hempel A/S
Kgs. Lyngby, Denmark
www.hempel.com
I
n 2009 Hempels revenues fell to
$1.152 billion. The firm announced
during the year that in order to meet
worldwide demand, it is building two
new factories in China and Poland, and
planning a third in Argentina. The
Polish and Chinese factories should
come online in 2010.
On the merger and acquisition front,
beginning in January 2009, in a deal
worth 105 million, Hempel acquired
the remaining shares of Hempel-Hai
Hong from China Merchants Holding
(International) Co. Ltd, integrating all
of its activities in China and the Asia
Pacific region into one organization. As
part of the Asia Pacific regional inte-
gration, Hempel renamed its Chinese
company Hempel China.
Hempel China received the
Outstanding Performance Award 2009.
The prestigious award was given to ten
multinational companies that have
worked in China for more than ten
years, and have made significant con-
tributions to the Chinese coatings
industry.
During the year, Hempel was also
named Supplier of the Year 2010 by
Vestas Towers A/S.
In December 2009, Hempel acquired
the remaining share-holding in Hempel
Indonesia to reach 100 percent owner-
ship.
Lastly, it was announced in January
2010, in a deal with United Industries
Company KSCC, Hempel increased its
shares in Dahna Paint Middle East to
51.1 percent. At the same time, Hempel
increased its shares in Hempel Qatar
and Hempel Emirates from 21.2 percent
to 29 percent.
During the year, Hempel introduced
a new universal primer, Hempadur
Quattro anticorrosive coating that is
suitable for a wide range of surfaces
and offers a year-round application
window. It has been type-approved in
accordance with IMO/PSPC rules for
ballast tanks which call for 15-year
protection. I
p44-45 daw/hb/comex/hempel JULY10:columns 6/29/10 4:43 PM Page 45
B
eckers is wholly owned by
Lindngruppen AB and devel-
ops, produces and markets cus-
tomized, environmentally adapted
solutions for pre-coated coil and indus-
trial equipment, special design finish-
es for consumer electronic devices, and
wood finishes for the wood industry.
Beckers ColArt division develops, pro-
duces and markets art materials.
Operations are divided into three
business areas. Group revenue in 2009
amounted to $1.075 billion.
Becker Industrial Coatings is the
European market leader in coil coating,
used to precoat steel and aluminium for
subsequent forming without damage to
the finish. It is also a major supplier of
industrial finishing systems for metals
and plastics.
Becker Acroma develops, produces
and markets customized, environ-
mentally adapted solutions for the
global wood finishing industry.
ColArt produces and markets many
of the worlds top brands of fine art
materials; and helps artists, school
children, hobbyists and all others
interested in arts and crafts around
the world give color to their creativity.
In 2009, Beckers Industrial Coatings
Holdings AB and MatOx Oy have
entered into a three-year research and
development collaboration. Under the
terms of this agreement, MatOx will
use computational approaches to
design new and unique coatings prod-
ucts with controllable functionality,
which Beckers will have the option to
bring to market. MatOx, the wholly
owned Finnish subsidiary of UK-based
MatOx Ltd., will work with academic
staff at Helsinki University of
Technology to develop and apply com-
putational modeling and simulation in
the design of new materials. MatOx
will be focusing on several projects
directly related to smart coatings,
such as self-cleaning behavior or phys-
ical properties that change in response
to external stimuli. I
19
PRIVATE COMPANY
SEGMENT BREAKDOWN
Industrial Coatings: 80%
Art Materials: 20%
KEY PEOPLE
Jenny Linden Urnes, chairman; Erik Urnes, CEO; Mats
Hansson, CFO; Ralph Kabalo, business area manager,
Becker Industrial Coatings; Kaj Brandt; business area
manager, Becker Acroma; Thomas Brautigam, business
area manager, ColArt.
Beckers
Hoganas, Sweden
www.becker.se
20
PUBLIC COMPANY
SEGMENT BREAKDOWN
Architectural/Decorative: 90%
Industrial & Automotive: 10%
KEY PEOPLE
Ashwin Choksi, chairman; Ashwin Dani, vice chairman
and managing director; PM Murty, CEO; KBS Anand,
president, architectural, India; Vivek Subramanian, vice
president, industrial, India; Jalaj Dani, president, interna-
tional operations.
Asian Paints Limited
Mumbai, India
www.asianpaints.com
A
sian Paints is Indias largest
paint company and ranked
among the top ten decorative
coatings companies in the world
with sales of $1.059 billion in 2009.
Sales came largely from the companys
architectural and decorative opera-
tions (90%) while its automotive and
industrial coatings sales (10%) made
up the remaining.
Asian Paints along with its sub-
sidiaries have operations in 17 coun-
tries across the world with 23 paint
manufacturing facilities, servicing
consumers in 65 countries through
Berger International, SCIB Paints
Egypt, Asian Paints, Apco Coatings
and Taubmans.
One of the key marketing initiatives
for Asian Paints last year was the launch
of its Colour Next 2010 palette of colors.
It comprises various combinations of
shades that lend a unique identity to
spaces. This series of colors is the result
of an extensive trend forecasting exer-
cise spanning several months and cover-
ing various cities across Indis. Color
Next 2010 was launched in Mumbai in
December 2009. The palette is catego-
rized into five color philosophies or
design themesUrbanite, Aura, Smart
Comfort, Gallerie and Nature Networks.
During the year, Asian Paints also
launched Premium Semi Gloss Enamel
(PSGE). According to the company, it is
Indias first water-based enamel. It has
zero solvent odor, low levels of VOCs and
dries quickly. Other than having all
other functional properties of enamels, it
is also EN71 certified, which makes it a
product with low metallic content.
Also on the new product front, to cater
to higher sheen requirements of con-
sumers in interiors, Asian Paints
launched Royale Shyne. The other activi-
ty in the top end interior paints categotry
was the launch of Royale and Royale
Shyne with Teflon surface protector. I
p46-47 beckers/asian:columns 6/30/10 9:36 AM Page 46
B
redero Shaw is the worlds largest pipe coating
manufacturer with sales of roughly $940 million
in 2009. In 2009, Bredero Shaw secured two
major pipe coating projects. The first was Epic Energys
$42 million QSN3 project in Australia and the $185 mil-
lion Esso Highlands PNG LNG Project in Papua New
Guinea. One significant technology development includ-
ed Bredero Shaws introduction of the Thermotite
Ultrafamily of proprietary new insulation systems with
unique mechanical and thermal properties for deepwa-
ter oil and gas flowlines and the development of a
portable plant capability for the divisions wrap
applied, bendable Rock Jacket concrete pipe coating. In
early 2010, Bredero Shaw announced the formation of a
joint venture to provide concrete weight coatings for off-
shore pipelines in the Russian Arctic. I
21
PUBLIC COMPANY
COATINGS REVENUES:
$940 billion
SEGMENT BREAKDOWN
Pipeline & Pipe Services
Petrochemical & Industrial
KEY PEOPLE
V.L. Shaw, chair of the board;
W.P. Buckley, president and
CEO; J.D. Tikkanen, presi-
dent, Bredero Shaw.
Shawcor
Toronto, Ontario, Canada
www.shawcor.com
C
hugoku Marine Paints, Ltd. is a Japan-based com-
pany engaged in the manufacture and sale of
paints, as well as the provision of contract painting
services. The paint-related segment manufactures and
sells paints for ship, industrial and container uses, as well
as adhesives. In 2009, Chugoku Marine Paints (Shanghai),
Ltd., a subsidiary located in Jiading District, Shanghai,
China, completed construction of its second factory and
began operations. This factory, the companies third manu-
facturing plant in China following the first Shanghai fac-
tory and the Guangdong factory, was established in order
to strengthen the companies productivity and competitive-
ness, as well as increase customer satisfaction. The new
factory will supply paints for vessels, industrial paints for
bridges, industrial plants, steel structures, etc. and resins
for paints. I
22
PUBLIC COMPANY
COATINGS REVENUES:
$936 million
SEGMENT BREAKDOWN
Marine Paints
Industrial Paints
Container Paints
Adhesives
KEY PEOPLE
Tetsuo Yamazumi, president;
Chugoku Marine Paints
Tokyo, Japan
www.cmp.com.jp
T
ikkurilas operations are divided into two business
areas. Tikkurila Deco, which accounts for roughly 80%
of revenues, sells decorative paints to consumers and
professionals in more than 5,000 retail sales outlets in more
than 40 countries, while Tikkurila Industrial Coatings, which
accounts for 20% of revenues, provides coating solutions to
customers in the wood and metal industries. Tikkurila is the
leading regional paints and coatings company in Finland,
Sweden and Russia. During the beginning of 2009, a new
logistics and service center was completed near Moscow.
Tikkurila expanded further into Russia when it acquired
the remaining 30% of the shares in two St Petersburg-based
paint companies from their founders and previous manage-
ment. OOO Gamma Industrial Coatings is a producer of
metal industry coatings and OOO Tikkurila Powder
Coatings is a producer of powder coatings. I
23
PUBLIC COMPANY
COATINGS REVENUES:
$740 million
SEGMENT BREAKDOWN
Kemira Pulp & Paper
Kemira Water
Kemira Coatings
Kemira Specialty
KEY PEOPLE
Erkki Jrvinen, Tikkurilas
president and CEO; Harri
Kerminen, Kemira Oyjs presi-
dent and CEO, chairman of
Tikkurilas board.
Kemira Oyj (Tikkurila)
Helsinki, Finland
www.tikkurila.com
24
D
ai Nippon Toryo Co., Ltd. operates in the
paint industry primarily in Japan. DNTs
coatings revenue in 2009 was $743 million. It
offers various coating products, which include heavy
duty, industrial, automobile, refinishing, marine,
home use paints, plastics and powder. The company
also provides machines and equipment for paints
manufacturing and coating applications. In addition,
it offers its products in various fields, including elec-
trical home appliances, housing, automobiles and
information-related equipment, as well as for infra-
structures, including high-rise buildings and large-
scale bridge construction. Dai Nippon Toryo Co., Ltd.
was founded in 1929 and is headquartered in Osaka,
Japan. On August 29, 2008, Dai Nippon Toryo acquired a
67% state in Tokyo-based Daia Keiko Co., Ltd. I
PUBLIC COMPANY
COATINGS REVENUES:
$743 million
SEGMENT BREAKDOWN
Industrial
Automtove OEM
Auto refinish
Marine
Decorative/architectural
KEY PEOPLE
Yamashita Fumitaka, president;
Yoshinori Hirotani, executive
officer, manager of general
paint division, president of
subsidiary.
Dai Nippon Toryo
Osaka, Japan
www.dnt.co.jp
p46-47 beckers/asian:columns 6/30/10 9:36 AM Page 47
25
O
riginally known as Hobrecker & Knig back in the
1880s, Brillux is now in its fourth generation of inde-
pendent ownership by the Knig family. Founded in
1889 in Mnster, Germany, Brillux has more than 130 branch-
es in Germany, the Netherlands, Switzerland andAustria, and
is expanding into new markets throughout the EU. Based in
Mnster, the company has four plants in GermanyMnster,
(its main plant for paint, lacquers and varnishes), Herford
(plaster and adhesives), Malsch (water-based products) and
Unna (industrial lacquers).
Brillux offers an extensive portfolio of products includ-
ing a wide range of interior and exterior paints, varnish-
es, woodstains and dispersion coatings. Plasters, wall
coatings and floor coverings are also available. There are
special systems for external wall insulation, concrete
protection and concrete repairs. I
26
PRIVATE COMPANY
COATINGS REVENUES:
$625 million
SEGMENT BREAKDOWN
Paints
Lacquers
Varnishes
Adhesives
KEY PEOPLE
Peter Knig, Franz Wilhelm
Knig, Julius Schrder and
Michael Thompson.
Brillux GmbH and Co. KG
Muenster, Germany
www.brillux.de
B
onding Systems is among the worlds leading
suppliers of industrial adhesives. Sales dropped
the $524 million due primarily to volatility in
the U.S. market, which accounts for about one-third of
the divisions sales. In the industrial adhesives area,
investments were made primarily in fast-growing mar-
kets such as Russia, Vietnam and India. In the building
and construction adhesives business, the sales network
in Eastern Europe was expanded in order to ensure
maximum capacity utilization of Forbos new produc-
tion plant in Russia. In France and Greece, capacity for
the production of thermoplastic hotmelts was expanded
in order to meet the growing demand in the packaging
industry. In China, capacity for the production of ther-
moplastic hotmelts was increased for applications in
the wood-processing industry. I
27
PUBLIC COMPANY
COATINGS REVENUES:
$524 million
SEGMENT BREAKDOWN
Flooring Systems
Bonding Systems
Movement Systems
KEY PEOPLE
Dr. Albert Gnagi, chairman of
the board of directors; Michel
Riva, executive VP, bonding
systems.
Forbo
Baar, Switzerland
www.forbo.com
I
mplementing a strategy to focus on the mining and
infrastructure sectors of its business, in 2009
Oricas board decided to demerge its consumer
products group, now known as DuluxGroup. Dulux-
Group is a very different business to the remainder of
the Orica portfolio. While a market leader it remains a
relatively minor part of a larger Orica. In 2009, Orica
achieved record profits and increased its market share
despite declining markets. DuluxGroups continued
investment in brands, innovation and customer rela-
tionship management saw it achieve record sales and
continue to receive customer service awards. It has com-
pleted the acquisition of Sopel, a premium woodcare
company based in Shanghai, which provides a platform
for growth in the region through the expansion of
paints and introduction of Selleys products. I
28
PUBLIC COMPANY
COATINGS REVENUES:
$555 million
SEGMENT BREAKDOWN
Orica Mining Services
Minova
Orica Chemicals
DuluxGroup
KEY PEOPLE
Patrick Houlihan, general
manager, Orica Consumer
Products.
Orica
Melbourne, Australia
www.orica.com
D
uring the year, Benjamin Moore addedAura Bath &Spa
paint to its line up of Aura waterborne interior coatings.
Setting this new formulation apart is its matte finish, a
sheenthat, until now, was prohibitive ina high-moisture environ-
ment and overruled by the experts in favor of glossier options,
according to Benjamin Moore. Formulated by Benjamin Moores
engineers to lock out moisture and keep it from penetrating the
film, Aura Bath & Spa can withstand heat and humidity. The
matte finish retains its subtle appearance and color integrity due
to Auras proprietary Color Lock technology. Aura Bath & Spa is
also resistant to mildewand stains, easy to clean, and is durable,
the company said. The low-VOC, low-odor formula not only
ensures asafer environment, but also means afaster returnto the
rooms functionality. Aura Bath & Spa is available in any of the
nearly 3,500 colors offered by the company or can be color-
matched to any specification. I
PRIVATE COMPANY
COATINGS REVENUES:
$650 million
SEGMENT BREAKDOWN
Architectural Paint
KEY PEOPLE
Denis Abrams, president and
CEO; Jim Megin, VP finance,
CIO and treasurer; Barry
Cladwick, VP market develop-
ment and product; Ken
Marino, VP supply chain.
Benjamin Moore
Montvale, NJ/USA
www.benjaminmoore.com
p48-49 CWM0710:columns 6/30/10 3:08 PM Page 48
H
elios Group is the leading manufacturer of
coatings in South Eastern Europe with
approximately 3,000 employees in more than
thirty companies in fourteen countries. Recently,
Helios acquired Ukrainian paint maker Avrora. As a
result, Helios gained a new production location to
add to its current sites in Slovenia, Croatia, Serbia
and Russia. According to Helios, Aroras sales are
approximately $7 million. This acquisition raises
Helios total sales in Ukraine to approximately $15
million. Avrora specializes in the production of coat-
ings for the metal industry. As a result of the acqui-
sition, Helios has gained a distribution and logistics
center in Ukraine. Helios also said it will be a sup-
plier of automotive coatings to a large car factory
opening in the vicinity. I
29
PUBLIC COMPANY
COATINGS REVENUES:
$371 million
SEGMENT BREAKDOWN
Decorative coatings
Synthetic resins
Car refinishes
Metal coatings
KEY PEOPLE
Uros Slavinec, president;
Marko Vresk, vice president;
Branko Pas, vice president.
Helios
Domzale, Slovenia
www.helios.si
F
ujikura Kasei offers coatings for plastics, which
include automotive interior and exterior, automo-
tive lightings, cosmetic containers and enclo-
sures, electronic appliances, plastic hobby items and
plastic sheets; architectural coatings, such as exterior
and interior building materials, decorative items and
housing equipment; and electronic materials.
In 2008, Fujikura Kaseis U.S.-based operation, Fujichem,
Inc., purchased 100%of Evansville, IN-based Red Spot Paint
&Varnish Co., Inc. With sales of approximately $100 million
last year, Red Spot is primarily active in the automotive
coatings sector. Red Spots joint venture partners in Korea
and the UK, as well as Red Spots licensees and customers
in South America, Australia, Europe, Singapore and China,
further broaden Fujikuras global footprint to serve the glob-
al coatings for plastics market. I
30
PUBLIC COMPANY
COATINGS REVENUES:
$350 million
SEGMENT BREAKDOWN
Coatings for plastics
Architectural coatings
Electronic materials
Polymers and resins
KEY PEOPLE
Yoshiaki Hasegawa, chairman
and CEO; Joji Washino, pres-
ident and COO; Yuzo Saisu,
senior managing director;
Satoshi Yamashita, senior VP;
Shigeru Takahashi, senior VP.
Fujikura Kasei Co. Ltd.
Tokyo, Japan
www.fkkasei.co.jp
U
nder its wood protection and industrial coatings
business unit, Arch Chemicals recorded sales of
$379 million in 2009. It produces wood preserva-
tives and fire retardants sold under the brand names
Wolman, Dricon, Tanalith, Vacsol and Resistol in markets
around the world. Principal customers are sawmills and
treaters of softwoods that require chemical treatment.
Arch also manufactures and sells a wide range of industri-
al coatings for a variety of applications for wood and other
materials in markets primarily located in Europe. These
finishes are primarily industrial-applied or consumer-
applied products for the surface decoration and protection
of wood, including stains, polyester-based and poly-
urethane-based coatings, and water-based coatings and
UV systems. These coatings products are sold primarily
under the brand names Sayerlack and LineaBlu. I
31
PUBLIC COMPANY
COATINGS REVENUES:
$379 million
SEGMENT BREAKDOWN
Industrial Biocides
Water Products
Wood Protection/Industrial
Coatings
Performance Products
KEY PEOPLE
Michael Campbell, chairman,
president and CEO; Louis
Massimo, COO; Steven
Giuliano, CFO.
Arch Chemicals, Inc.
Norwalk, CT
www.archchemicals.com
32
B
erger Paints was founded in 1923 and is
Indias second largest decorative paints play-
er. It is active in a wide variety of decorative
and industrial paint sectors and continues to gain an
increasing share of the highly competitive Indian
paint market. Apart from operations in Russia, with
a production facility at the Berger manufacturing
unit at Krasnodar, Berger has also expanded its foot-
print in Nepal by setting up a second unit. Today
Bergers sister company in Bangladesh is the domi-
nant leader with over 65% market share. In keeping
with the companys dynamic growth plan, Berger has
also acquired Bolix SA of Poland, a leading provider
of External Insulation Finishing Systems (EIFS) in
Eastern Europe. Berger is also the lone supplier to
Indias nuclear power plants. I
PUBLIC COMPANY
COATINGS REVENUES:
$355 million
SEGMENT BREAKDOWN
Decorative
Automotive
Industrial
KEY PEOPLE
Subir Bose, managing director,
executive director; Kuldip
Singh Dhingra, chairman of the
board; Anirudha Sen, vice pres-
ident
Berger Paints India Ltd.
Kolkata, India
www.bergerpaints.com
p48-49 CWM0710:columns 6/30/10 3:18 PM Page 49
W
attyl, which currently ranks as Australias sec-
ond largest paint manufacturer, is a paint and
surface coatings company with manufacturing,
sales and distribution facilities in Australia and New
Zealand. The company produces a broad range of paints,
varnishes, lacquers and special purpose protective coat-
ings. Wattyls products are used by individuals, contract
painters and industrial customers. During the year, Wattyl
developed a new point of sale Wattyl Colour Designer, a
color selection system. It enhanced its range of interior and
preparatory products to strengthen its position in the inte-
rior sector and launched a new range of Wattyl industrial
protective and marine coatings to strengthen its position
in the industrial sector. Wattyl also introduced a new com-
puterized point of sale system for its Wattyl and Solver
stores in both Australia and New Zealand. I
33
PUBLIC COMPANY
COATINGS REVENUES:
$302 million
SEGMENT BREAKDOWN
Industrial
Marine
KEY PEOPLE
John Ingram, chairman; John
Nolan, managing director; John
Foyle, CEO of Wattyl New
Zealand; David Marginson,
general manager, Wattyl
Australia Pty.
The Wattyl Group
North Ryde, Australia
www.wattyl.com.au
34
35 36
N
ational Paints Factories Co., Ltd. (Sayegh Group)
claims the number one position in the Middle East
with an annual production capacity of 300,000
tons of exports to more than 60 Arab and other countries.
It is involved in a number of sectors including architectur-
al/decorative (35%), industrial (35%), auto OEM (15%),
auto refinish (10%) and marine (5%). With coatings rev-
enues of $328 million, National Paints is the major part of
the privately-owned Sayegh Group, established more than
75 years ago. The company has had in the past technical
and licensing agreements with Dyrup, Sherwin-Williams
and Inver for powder coatings. It is also a member of the
Transocean Marine Paints Consortium. The firm also
maintains three resins factories in Jordan, UAE and
Romania, producing some 40,000 tons for internal and
third party consumption. I
PRIVATE COMPANY
COATINGS REVENUES:
$328 million
SEGMENT BREAKDOWN
Architectural/decorative
Industrial
Automotive
Marine
KEY PEOPLE
Michael Sayegh, chairman of
the board, Sayegh Group; Salim
Sayegh, GM Nat. Paints UAE;
Ibrahim Sayegh, GM Nat. Paints
Jordan; Fayeq Sayegh, GM Nat.
Paints, Egypt;
National Paints
Abu Alanda, Jordan
www.nationalpaints.com
T
he central office of JW Ostendorf GmbH & Co. KG,
which is one of the key companies in Germany is in
Coesfeld. The firm is engaged in the manufacture of
paints, varnishes, lacquers and enamels for a variety of
applications and recorded sales in 2009 of approximately
$3oo million. I
PRIVATE COMPANY
COATINGS REVENUES:
$300 million
SEGMENT BREAKDOWN
Decorative Coatings
KEY PEOPLE
Christoph Koch, dir. of finance;
Michael Ostendorf, manager;
Gerald Schaefer, manager;
Martin Friedrich, manager.
JW Ostendorf GmbH & Co. KG
Coesfeld, Germany
www.jwo.com
A
leading international marketer of decorative, auto-
motive and industrial coatings, Freeworld Coatings
is the successor to the coatings division of
Barloworld. Freeworld supplies brands such as Plascon,
Plascon Professional, Crown, Polycell, Midas and
Earthcote to consumers and commercial enterprises.
Plascon markets its dcor effect in its award-winning
Plascon Living Concepts showroom at The Design Quarter
in Fourways, Johannesburg, a category first in South
African paint retailing. The showroom uses custom
designed computer software to inspire customers by allow-
ing them to see the Plascon colour range on digital images
of their homes. The Midas and Earthcote brands are mar-
keted and sold through 54 franchise stores in South Africa,
with a further 5 outlets located in Mauritius, Edinburgh,
Antwerp, Amsterdam and Windhoek. I
PUBLIC COMPANY
COATINGS REVENUES:
$326 million
SEGMENT BREAKDOWN
Decorative Coatings
Performance Coatings
KEY PEOPLE
Bobby Godsell, chairman;
Andre Lamprecht, CEO.
Freeworld Coatings
Johannesburg, South Africa
www.freeworldcoatings.com
Log On & Learn More!
For more in depth profiles of this years Top
Companies visit www.coatingsworld.com.
p50-51:columns 6/30/10 2:02 PM Page 50
T
eknos Group Oy is the leading supplier of industri-
al coatings in Scandinavia with a strong position in
retail and architectural coatings too. Teknos is one
of Finlands largest family-owned businesses. Group com-
panies operate in Scandinavia, Germany, the United
Kingdom, Poland, Slovenia and Russia, and through a
well-established network of agents and representatives in
about twenty other European countries. A highlight of the
year was the acquisition of GORIs industrial wood busi-
ness from Dyrup. Another highlight of the year was the
establishment of a joint venture company in Russia with
a local partner. Under the name Teknos Deko, the compa-
ny manufactures architectural coatings and has produc-
tion facilities in St. Petersburg. Teknos also established a
new sales company and technical service center in
Shanghai, China. I
PRIVATE COMPANY
COATINGS REVENUES:
$259 million
SEGMENT BREAKDOWN
Industrial coatings
KEY PEOPLE
Pekka Rantamaki, CEO; Soile
Haavisto, financial director;
Raimo Anjala, managing
director.
Teknos Group Oy
Helsinki, Finland
www.teknos.com
37 38
39 40
C
IN (Corporao Industrial do Norte S.A.) is a
Portuguese company that is the Iberian market
leader for paint and coating products. The com-
pany was established in 1926 and is headquartered in
Maia, Norte Region. In 2009, Corporacao Industrial do
Norte, SA (CIN) turned out relatively positive results
when compared to the decline in the coatings markets it
serves. During the last quarter of 2008, a new factory
was inaugurated in the outskirts of Barcelona, in
Montcada i Reixac. It will cover a total area of 24,833
square meters. Moving forward the Angolan market is
one of CINs priority markets where it intends to
strengthen its leadership position. CIN also launched
on its website a color simulatorCIN Color Studio
Simulatora tool that allows users to experiment with
different colors without any risks. I
PUBLIC COMPANY
COATINGS REVENUES:
$298 million
SEGMENT BREAKDOWN
Architectural/decorative: 59%
Auto refinish: 3%
Industrial: 18%
Protective: 16%
Other: 4%
KEY PEOPLE
Antonio Serrenho, honorary
chairman; Joao Serrenho, chair-
man; Angelo Machado, member
of board; Fernando Jorge
Ferreira, CFO.
CIN Group
Maia, Portugal
www.cin.pt
F
lgger Group is one of Scan dinavias biggest suppliers
of decorative paint, wood stain, wallcoverings, paint
tools and cleaning articles. Flgger Group is represent-
ed by Flgger shops in Denmark, Norway, Sweden, Iceland,
Poland and China. In tota, have there are 507 Flgger shops,
of which 217 are owned by the company. Apart from this, its
subsidiary DAY-system contributes with sales from 214 shops
in Denmark, Norway and Sweden. The other daughter com-
pany, PP Mester Maling, has 41 shops in Denmark. The com-
pany has five factories, and the two main ones are in Kolding,
Denmark and in Bollebygd, Sweden. Here Flugger produces
paint, wood stain, fillers and chemical products. In Kolding it
produces water-based paint, and it comes to an amount of 20
million liters per year. In Bollebygd Flugger produces around
24 million liters of both water-based and turpentine-based
paint per year. I
PUBLIC SUBSIDIARY
COATINGS REVENUES:
$267 million
SEGMENT BREAKDOWN
KEY PEOPLE
Soeren Peschardt Olesen,
CEO; Paul Wulff, CFO; Claus
Bjoern, group sales director;
Steen Hoff, group supply
chain director.
Flugger Group
Roedovre, Denmark
www.flugger.com
D
yrup is wholly-owned by the Monberg & Thorsen
Group. The paint firm delivered revenue of $261
million in 2009. The slowdown in construction
activity affected the professional (PRO) and industrial
markets, in particular, which accounted for just under 60%
of Dyrups revenue in 2009. Dyrup reported marked
growth in DIY in the Iberian Peninsula throughout the
year, which made up for the sharp decline in demand in the
PRO market. DIY revenue also showed progress in Poland,
driven by the rollout of products tailored to the Polish mar-
ket. In 2008/09, Dyrup worked on the development of a
new strategyFresh Startone of the consequences of
which is tightened focus on DIY and PRO, applying a cus-
tomer-oriented approach. As a consequence of this, Dyrup
entered into an agreement in January 2009 on the sale of
its industrial activities in April 2009. I
PUBLIC COMPANY
COATINGS REVENUES:
$261 million
SEGMENT BREAKDOWN
Decorative coatings
Wood coatings
KEY PEOPLE
Erik Holm, CEO and member of
executive board; Peter Sor -
ensen, COO of Denmark; Ulrich
Mikkelsen, head of corporate
finance; Arianeh Aamodt, head
of corporate R&D.
Dyrup A/S
Soborg, Denmark
www.dyrup.com
p50-51:columns 6/30/10 2:02 PM Page 51
41 42
43
I
n 2009, Kelly-Moore Paint Company, Inc., introduced a
new Kelly-Moore Dealership Program that allows
dealers to leverage the companys reputation for high-
quality products and personalized service to gain instant
credibility and higher sales volume.According to the com-
pany, sixty-eight percent of our annual sales volume is
attributed to painting contactors. The program provides
related sundries that can be purchased in customized
quantities (only those needed) to improve inventory turns.
Initial product training is included in the program to
ensure each dealer receives all of the required sales mate-
rial and techniques that have been developed for Kelly-
Moores in-store sales representatives. The training
includes basic to advanced paint studies, application tools
and sundries. I
44
PRIVATE COMPANY
COATINGS REVENUES:
$250 million
SEGMENT BREAKDOWN
Architectural coatings: 80%
Non-auto OEM: 10%
KEY PEOPLE
Steve DeVoe, president; Dan
Stritmatter, CFO; Todd Gentry,
vice president of sales; Mike
Black, vice president of opera-
tions; Rod ONeal, marketing
director;
Kelly-Moore
San Carlos, CA/USA
www.kellymoore.com
S
ince it was founded in 1917 in Barcelona, Industrias
Titan has produced paints, enamels, varnishes, pow-
der coatings, colors for fine arts and handicrafts, as
well as ancillary products. Its present installations have a
total area of 120,000 square meters and are located in El
Prat de Llobregat, which is within the metropolitan area of
Barcelona. It has fourteen commercial delegations, six pro-
duction plants in Spain, one in Portugal and one in
Morocco. In recent years Industrias Titan has focused its
efforts on making its products more environmental friend-
ly, right through from product conception to the end user
stage. Many of its products have been awarded with the
European Ecological Label. During the year, the company
launched Titan Luxoplast Powder Fillers. The firm also
launched a new interior DIY product, Titan Tile Enamel. I
PRIVATE COMPANY
COATINGS REVENUES:
$215 million
SEGMENT BREAKDOWN
Industrial maintenance
Marine coatings
Powder coatings
Fine arts products
KEY PEOPLE
Jos Farrs Pere, CEO; Jaime
Carbonell Petit, financial gener-
al manager; Antonio Vilaseca
Martinez, technical director; and
Jose Fernndez, manager for
powder coatings.
Industrias Titan S.A.
Barcelona, Spain
www.titanlux.com
R
ock Paint Co. Ltd., a Japan-based company, is
engaged in the production and sale of paint
products and coating materials. Along with its
subsidiaries and an associate, the company has two
business segments. The paint segment offers auto-
mobile paints, construction paints, industrial paints,
paints for canned food, adhesives for light packaging
of food products, abrading agents, polyester putty,
thinners and others. The coating-related segment
offers coating tools such as brushes, rollers, spray
guns; tools such as color toning tools and sanders;
curing materials such as abrasive paper and tape
sheets, and coating facilities such as paint booths.
Rock Paint Co. was established in 1952 and is based
in Osaka, Japan. I
PUBLIC COMPANY
COATINGS REVENUES:
$237 million
SEGMENT BREAKDOWN
Automotive coatings
Industrial coatings
KEY PEOPLE
Togo Utsumi, president, repre-
sentative director; Fujio Hara,
senior managing director;
Yoshio Koike, executive director.
Rock Paint
Osaka, Japan
www.rockpaint.co.jp
K
orea Chemical Co., Ltd. was established in 1974
and is now the largest paint producer in South
Korea. The company is involved in the produc-
tion of paints for automobiles, ships, containers, con-
struction and industrial use. It also manufactures PVC
material for flooring and paint sealant. Paint for ships
and containers accounts for roughly 30% of revenues;
paint for automobiles 20%; paint for industrial use 15%;
paint for construction use 8%; paint for sealants 7%;
paint for PVC floor materials 7%; paint for others 5%
and including wholesale paint and floor materials 7%.
The company was formerly known as Kumkang Korea
Chemicals Co., Ltd. and changed its name to KCC
Corporation in March 2005. KCC Corporation is head-
quartered in Seoul, South Korea. I
PUBLIC COMPANY
COATINGS REVENUES:
$212 million
SEGMENT BREAKDOWN
Marine & container
Automotive
Industrial
Decorative
KEY PEOPLE
Mong-Jin Chung, chairman;
Mong Ik Chung, CEO.
KCC
Seoul, South Korea
www.kccworld.co.kr
p52-53 JULY10:columns 6/30/10 1:47 PM Page 52
45 46
T
OA is the leading supplier of decorative coat-
ings in Thailand with an estimated share of
50%. The company manufactures products that
cater to the mid-tier and premium-tier markets. The
TOA Group of companies includes TOA Paint
Thailand, which is TOAs 100% Thai-owned main
base of operation; TOA-Chugoku Paint, a joint ven-
ture between TOA Paint Thailand and Chugoku
Marine Paint;TOA Union Paint Thailand, a joint ven-
ture company with Japanese-based wood coatings
producer Union Paint; TOA Vietnam; Shanghai-TOA
Paint; and TOA Paint Malaysia. TOAs product port-
folio includes the recenlty launched Ultra Premium
Generation of coatings including Supershield, TOA 7
in 1 and Supershield Duraclean. I
47
PRIVATE COMPANY
COATINGS REVENUES:
$205 million
SEGMENT BREAKDOWN
Protective coatings
Marine coatings
Wood coatings
KEY PEOPLE
Arsa Sarasin, honorary chair-
man; Prachak Tangkaravakoon,
president; Motoo Horiguchi,
senior executive VP; Rams Das
Ahuja, executive VP.
TOA Group
Bangkok, Thailand
www.toagroup.com
48
D
unn-Edwards, founded in 1925, operates 103
stores in five western states: California,
Arizona, New Mexico, Nevada and Texas. Dunn-
Edwards is a leading manufacturer and supplier of
architectural and industrial coatings, providing a com-
plete line of paints and professional painting supplies.
The company caters to architects, designers, painting
contractors, homebuilders and property managers in
the Southwest; it also serves do-it-yourselfers, although
professionals account for a majority of sales. The com-
pany has launched two unique new online tools: A Spec
Guide based on project type (i.e. schools, health care
facilities), and a Color Reference Center where HOAs
and property management companies can archive
approved color schemes for convenient access. I
PRIVATE COMPANY
COATINGS REVENUES:
$210 million
SEGMENT BREAKDOWN
Industrial coatings
KEY PEOPLE
Kenneth Edwards, CEO; Karl
Altergott, president and COO;
Robert Hill, executive VP and
CFO; Darlene Mitchell, VP and
CIO; Monte Lewis, VP sales;
Tim Bosveld, VP marketing.
Dunn Edwards Corp.
Los Angeles, CA/USA
www.dunnedwards.com
S
hinto Paint Co., Ltd. engages in the manufacture,
processing, and sale of paints, adhesives, pigments,
synthetic fats/oils, fats/oils, and chemicals in Japan.
In addition, the company designs, implements, and super-
vises painting work and other various construction work,
as well as related technical supervision. Further, it
engages in contracting of installation work for painting
facilities; and related machinery equipment, tools, and
devices, as well as design and supervision of such installa-
tion work. The company provides maintenance coatings for
protection against rust and corrosion to nuclear power sta-
tions, chemical plants, petroleum refinery plants, water
and sewage treatment plants, and paper mills, as well as
large-sized steel structures, such as ships, drilling rigs, off-
shore platforms, and other ocean development plants. I
PUBLIC COMPANY
COATINGS REVENUES:
$211 million
SEGMENT BREAKDOWN
Industrial maintenance
Automotive OEM
KEY PEOPLE
Harunobu Horibe, chairman;
Akira Kubo, managing director
and technical director; Ichiro
Miyawaki, president; Minoru
Aono, senior managing director.
Shinto Paint Co. Ltd.
Amagasaki, Japan
www.shintopaint.co.jp
Y
ung Chi Paint & Varnish Manufacturing Co.,
Ltd. manufactures architecural coatings, heavy-
duty coatings, marine paints, coil coatings, can
coatings, nuclear coatings and curtain wall coatings.
The firm also manufactures and sells fire-retardant and
fire protection coatings. I
PUBLIC COMPANY
COATINGS REVENUES:
$200 million
SEGMENT BREAKDOWN
Marine
Industrial
KEY PEOPLE
Tien-Yung Chang, director,
Tsung Te Han, managing direc-
tor; H.L. Shen, general manager.
Yung Chi
Kaohsiung, Taiwan
www.rainbowpaint.com.tw
For more in depth profiles of this years Top
Companies visit www.coatingsworld.com.
p52-53 JULY10:columns 6/30/10 1:47 PM Page 53
49 50
51 52
F
LH Group, the coatings division of Looser Holding
AG, in 2009 recorded sales of approximately $180
million. Treffert Group, a member company of FLH
Group, during the year opened a subsidiary in the U.S. The
new product development and production facility is locat-
ed in Charlotte, North Carolina. With this direct presence
in the USA, Treffert wants make major inroads in the
North American wood floor coating market. The new
Treffert USA Technology Center features labs for develop-
ment, testing as well as full scale prototyping and state
of the art coating production facilities. Charlotte is in the
heart of the North American wood processing industry. The
City has a great research community, skilled labor force
and good infrastructure. I
PUBLIC COMPANY
HEADCOUNT: 610
COATINGS REVENUES:
$180 million
SEGMENT BREAKDOWN
Architectural coatings: 5%
Automotive OEM: 1%
Auto refinish: 2%
Wood coatings: 50%
Non-stick coatings: 10%
Packaging coatings: 17%
KEY PEOPLE
Thomas Lozser, CEO; Pascal
Rentzmann, group controller.
FLH Group
Arbon, Switzerland
www.flh.com
B
oero Group is Italys paint and coatings leader
in the markets its serves. In 2009 the group
reported revenue of roughly $185 million. The
firms business is divided into three segments.
Architectural and decorative coatings generated 64%
of the groups revenue last year while yacht coatings
were responsible for 19% of the revenues with the
marine segment responsible for the remaining 17%.
Architectural and decorative paint brands in the
firms portfolio include Boero Colori; Rover Attiva;
and Grandi Superfici. Yacht brands include Boero
Yacht Paint; Veneziani Yachting; and Attiva Marine.
The marine category offers the Boat brand. Boero
Group operates three manufacturing facilities. I
PUBLIC COMPANY
COATINGS REVENUES:
$185 million
SEGMENT BREAKDOWN
Arch./Deco.: 64%
Yacht: 19%
Marine: 17%
KEY PEOPLE
Andreina Boero, chairperson;
Giorgio Rupnik, CEO; Olga
Bottaro, marketing and techni-
cal director; Claudio Stringara,
arch. & deco; Paolo Zunino,
yacht; Niccolo Ballerini, marine.
Boero Group
Genoa, Italy
www.gruppoboero.it
PRIVATE COMPANY
COATINGS REVENUES:
$175 million
SEGMENT BREAKDOWN
KEY PEOPLE
Willy Ong, president; Johnson
Ongking, vice president; Ruben
Cueto, marketing manager;
Romeo Bautista, technical serv-
ices manager.
Boysen
Quezon City, Phillipines
www.boysenpaints.com
W
alter Neal Boysen founded Boysen Paints in Oakland,
CA/USA in 1926. After expanding the brand across the
U.S., Boysen Paints was introduced to Asia in the
1960s. It has given Pacific Paints the license to manufacture its
premium paint products. The growing market share in Asia and
the Pacific, especially in the Philippine market, necessitated the
creation of a fully integrated state-of-the-art manufacturing
facility in Cavite, Philippines, said to be the most modern paint
factory in Southeast Asia. In 2008, Pacific Paints (Boysen)
Philippines launched its environment-friendly paint, dubbed
the Boysen KNOxOUT, activated by Cristal Nanotechnology.
Also of note in 2008 Boysen Paints was awarded Readers Digest
Most Trusted Brand Platinum Status for the fourth year in a
row in early 2009making it one of only two paint companies
in Asia-Pacific with this distinction. I
T
he Grebe Group recorded sales of approximately $170 mil-
lion in 2009. The firms coatings business can be broken
down into the following segments: Industrial coatings,
which accounted for 40% of sales; non-automotive OEM applica-
tions, which accounted for another 40% of revenue; and lastly, rail
and defense applictions make up the remaining 20% of revenue
for the year. For household articles the firm offers Greblon Non
Stick coatings and decorative, temperature-resistant coatings. For
the stove industry it offers high-temperature resistant coatings.
For general industry applications Grebe offers coating systems for
metals, plastics and glass in applications such as sewage pipes,
household appliances, rail vehicles, mobile phones and defence
technology. The group operates facilities in Germany, UK, Italy,
Poland, China, Hong Kong Indonesia, India and Japan. In 2008
Grebe acquired Schramm Coatings GmbH. I
PRIVATE COMPANY
COATINGS REVENUES:
$170 million
SEGMENT BREAKDOWN
OEM (non-auto): 40%
Rail & defense: 20%
KEY PEOPLE
Helmut Tappe, CEO Grebe
Group; Dr. Manfred Becker,
management board; Frank
Glaser, management board; Tim
Rand, Weilburger Coatings;
Uwe Diener, marketing director.
Grebe Group
Weilburg, Germany
www.grebe-group.com
54-55:columns 6/30/10 1:47 PM Page 54
D
uring 2008, BASF signed an agreement with
Yasar to acquire Yasars shares in the 50-50
joint venture Yasar BASF Automotive Coatings
Ltd., which markets automotive OEM and refinish coat-
ings in Turkey. Yasar is now completely integrated into
BASFs global network and can offer our customers an
even wider range of services. BASF already leads the
market for automotive OEM coatings in the Turkish
market through the joint venture. I
PRIVATE COMPANY
COATINGS REVENUES:
$155 million
SEGMENT BREAKDOWN
Industrial
Automotive OEM
Auto refinish
KEY PEOPLE
Hasan Denizkurdu, CEO.
Yasar
Izmir, Turkey
www.dyo.com.tr
53 54
55 56
T
ohpe Corporation is a Japan-based manufacturer that
supplies paints and other chemical products. Its paints
include synthetic resin paints, lacquers, water-based
paints, oil-based paints and thinners. The companys chemical
products include synthetic resin adhesive processing agents
and synthetic rubber. Additionally, it is involved in the paint-
related construction activities. The company has 12 sub-
sidiaries and five associated companies. Tohpe Corporation
was incorporated in 1919 and is based in Osaka, Japan.I
PUBLIC COMPANY
COATINGS REVENUES:
$154 million
SEGMENT BREAKDOWN
Paints
Lacquers
Adhesives
KEY PEOPLE
Tsutomu Kobayashi, president;
Kazutami Kato, vice president;
Hideki Kimura, managing
director; Yukio Takeuchi, exec-
utive director.
Tohpe
Osaka, Japan
www.tohpe.co.jp
F
ounded in 1936, Tambour is today the largest
Israeli paint manufacturer. Tambours sales
reached $150 million in 2009. The firms paint
production capacity is 85 million liters. Tambour spe-
cializes in the production and marketing of decorative
and industrial paints, but supplies to other markets as
well. Tambours range of products includes acrylic poly-
mers; decorative paints; industrial paints; marine
paints; building material; gypsum products; gidge
bricks; sealants; adhesives; and printing inks. Tambour
is one of the companies active in the international paint
manufacturers club, Nova & CRGI Nova club assembles
17 members with a combined annual sales of $2 billion.
Tambour is also the authorized supplier of paint to the
land and air forces of the IDF and Israels security
industries. I
PUBLIC COMPANY
COATINGS REVENUES:
$150 million
SEGMENT BREAKDOWN
Decorative paints
Industrial paints
Marine paints
Sealants
Adhesives
KEY PEOPLE
Michael Dayan, CEO; Ari
Kanterewicz, international mar-
keting director; Ronen Cohen,
CEO of Tzah-Serafon; Micha
Scharir, VP and financial director;
Eitan Weitzman, marketing dir.
Tambour
Netanya Souty, Israel
www.tambourpaints.com
I
CA Group is a leading name in the manufacture and mar-
keting of special wood coatings. The Group comprises ICA
S.p.A., based in Civitanova Marche and Salchi Wood Coatings
S.p.A., based in Romano DEzzelino. In 2009, ICA Group manu-
factured roughly 30,000 tons of wood coatings. These coatings are
used all over the world in a wide spectrum of different sectors
ranging from decorating to woodworking, coating everything from
ships to outdoor structures, door frames, garden furniture, par-
quet floors and musical instruments. The main clients for ICA
Group are (in order of volume sales): furniture makers, frame
manufacturers, woodworking specialists, decorators and third-
party coating companies. The company also produces water-based
coatings for glass (slotted into furniture or used as a decorative
surface) and plastic materials (not only for use in the furniture
sector), as well as for a whole host of other coatings. I
PUBLIC COMPANY
COATINGS REVENUES:
$145 million
SEGMENT BREAKDOWN
Industrial wood coatings: 95%
KEY PEOPLE
Alessandro Bascelli, export
manager; Lorenzo Lavarini, area
manager; Federico Bastianelli,
area manager; Sandro Paniccia,
marketing director; Fabio
Paniccia, technical director.
ICA Group
Civitanova Marche, Italy
www.icaspa.com
For more in depth profiles of this years Top Companies visit www.coatingsworld.com.
54-55:columns 6/30/10 1:47 PM Page 55
57 58
59 60
I
nver S.p.A. is primarily engaged in the manufacture of
industrial liquid and powder coatings with 2009 sales
revenue of approximately $140 million. The sale of
powder coatings makes up about half of Invers sold quan-
tities. The firm further strengthened its position as a pow-
der coating supplier when it announced in October 2008
that it was acquiring Beckers powder coatings operations
in Europe. Specifically, Inver acquired Becker Powder
Coatings four European production plants located in
France, UK, Poland and Italy. This acquisition will almost
double the scale of Invers existing powder business and
provides it with an excellent platform for establishing a
higher profile in the European industrial coatings market.
This acquisition makes Inver the fourth largest producer
in the European powder market. I
PRIVATE COMPANY
COATINGS REVENUES:
$140 million
SEGMENT BREAKDOWN
Industrial: 95%
KEY PEOPLE
Giorgio Domenichini, presi-
dent; Giovanni Domenichini,
CEO; Gabriele Domenichini,
CIO; Corrado Minghetti, oper-
ations manager and director;
Matteo Roversi, CFO.
Inver SpA
Bologna, Italy
www.inver.com
D
iamond Vogel Paints is a family-owned, Midwestern-
based paint manufacturer and retailer headquartered
in Orange City, IA. The company operates seven man-
ufacturing facilities an over 80 service center outlets. The com-
pany is a provider of liquid and powder coatings for industrial
OEM applications, architectural paints fo commercial and
homeowner applications, and heavy-duty protective coatings
for industrial maintenance applications. Some of the latest
products that have been added to Vogels portfolio include
Pool-Cote CR chlorinated rubber pool paint for painting or
repainting existing swimming pools; Finium DTM Semi-
Gloss Primer/Finish, a premium heavy-duty 100% acrylic
semi-gloss primer/finish; Color Interior Latex Paint Plus
available in flat, eggshell and semi-gloss; and Grain Stain
Semi-Transparent Water-Based Stain. I
PRIVATE COMPANY
COATINGS REVENUES:
$135 million
SEGMENT BREAKDOWN
Industrial coatings
Heavy duty coatings
Traffic coatings
KEY PEOPLE
Drew Vogel, president and CEO;
Doug Vogel, vice president,
decorative; Mark Vogel, vice
president, industrial.
Diamond Vogel Paints
Orange City, IA
www.diamondvogel.com
I
n 2009, Empils highlighted that its line of Oreol water-
based paints grew 31% and the Rastsvet colored enam-
els grew 16% compared with the same period of 2008.
Empils paint and varnish sales volume for the first nine
months of 2009 amounted to 53,622 tons. In comparison
with the same period of 2008 sales increased four percent
in physical terms and 12% in the Russian market. Also
during the year, Empils added new product categories
sealing foams and sealantsto its product range through
a partnership with Slovenia-based TKK Srpenica. The new
products are designed both for professionals installing
windows, doors, bathroom and lavatory equipment and for
DIY consumers. TKK Srpenica has been manufacturing
sealing materials for more than 60 years. I
PRIVATE COMPANY
COATINGS REVENUES:
$130 million
SEGMENT BREAKDOWN
Arch./Deco coatings: 81%
Industrial: 9%
KEY PEOPLE
Sergey Nikitin, general manager;
Mikhail Kryachkov, trade house
director; Dmitriy Altukhov, mar-
keting director; Elena Kuzmenko,
decorative coatings.
Empils
Rostov-on-Don, Russia
www.empils.ru
C
loverdale Paint maintains more than 100 retail
stores and a network of dealer outlets across
Western Canada and the Pacific Northwest. The
firm manufactures architectural and industrial mainte-
nance products. Directly and through subsidiary com-
panies in Calgary, Alberta (Far-go Paint Inc.) and
Portland, OR (Rodda Paint Company), Cloverdale oper-
ates manufacturing plants in Surrey, Portland,
Winnipeg, Edmonton and Calgary. In terms of acquisi-
tions, Cloverdale most recently bought Guertin
Coatings of Winnipeg, Manitoba, Canada, which pro-
duces liquid and powder industrial coatings, resins,
sealants and adhesives in a 78,000 square foot facility
in Winnipeg. I
PRIVATE COMPANY
COATINGS REVENUES:
$120 million
SEGMENT BREAKDOWN
Wood coatings
Powder coatings
KEY PEOPLE
C. Alan Mordy, president and
CEO; Paul Schmidt, VP finance;
Wink Vogel, chairman.
Cloverdale Paint Inc.
Surrey, British Columbia, Canada
www.cloverdalepaint.com
56-57:columns 6/30/10 4:26 PM Page 56
Alberdingk Boley, Inc.
Greensboro, NC
(336) 454-5000
Fax: (336) 454-5007
E-mail: infosystem@alberdingkusa.com
Web site: www.alberdingkusa.com
Resins offered: acrylic resins, emulsions,
hybrid resins, UV curing resins, ure-
thane/polyurethane resins (water-based)
New Product: LUX 250
Attributes/comments: Alberdingk
LUX 250 is a solvent-free hard elastic
WB UV curable PUD that is developed
for clear and pigmented wood and plastic
coatings with excellent scratch resist-
ance and very fast flash-off time. It has
excellent chemical and stain resistance.
Andes Chemical Corp.
Doral, FL
(305) 591-5601
Fax: (305) 591-5607
Web site: www.andeschem.com
Resins offered: acrylic resins, acrylic-
styrene emulsions, alkyd resins,
crosslinking resins, emulsions, epoxy
hardeners, epoxy resins, maleic resins,
melamine/melamine-type resins, poly -
amide resins, polyester resins, ure-
thane/polyurethane resins
Celanese Emulsion Polymers
Dallas, TX
(972) 443-4014; (877) 832-7782
Fax: (972) 443-4945
E-mail: infopaints@celanese.com
Web site: www.celanese-emulsions.com
Resins offered: acrylic resins, crosslink-
ing resins, emulsions, vinyl resins
New Product: EcoVAE 401, 405 and 408
Attributes/comments: EcoVAE 401
and 405 demonstrate better scrub resist-
ance then all-acrylic emulsions, further
boosting the value proposition of vinyl
acetate/ethylene technology in the mar-
ketplace. EcoVAE 408 is designed for low
odor paint applications with freeze thaw
properties.
Double Bond Chemical Industries USA
W. Simsbury, CT
Fax: (860) 408-1216
E-mail: joseph.leon@sbcglobal.net
Web site: www.double-bond-chem.com
Resins offered: uv curing resins
New Product: CN 1686
Attributes/comments: Ultimate an -
tioxidant for thermoplastic compounding
especially for polyethylene, polypropy-
lene with TPE.
Dow Coating Materials
Philadelphia, PA
(989) 832-1560, (800) 447-4369
Fax: (989) 832-1465
E-mail: custinfogrp@dow.com
Web site: www.dowcoatingmaterials.com
styrene emulsions, cellulose derivatives,
emulsions, epoxy hardeners, epoxy
resins, high-solid resins, methacrylic
monomers/polymers, urethane /
polyurethane resins
New Product: Rhoplex VSR-2015
Binder with Versair Technology
Attributes/comments: Interior
Painting with Less Odor. With Versair
technology, paint formulators can make
informed choices of binders and additives
as they develop low-odor coatings without
sacrificing performance.
Eliokem
Akron, OH
(330) 734-1223
Fax: (330) 734-1151
E-mail: valerie.bokar@eliokem.com
Web site: www.eliokem.com
styrene emulsions
New Product: Pliotec SA40
Attributes/comments: Pliotec SA40 is
an APE-free waterborne, acrylic resin.
This resin has excellent adhesion to con-
crete and can be formulated in coatings
with VOC levels less than 100g/L.
Evonik Tego Chemie GmbH
Essen, Germany
+49(0)201-172-2222
Fax: +49(0)201-173-1939
E-mail: info-tego@evonik.com
Web site: www.tego.de
Resins offered: crosslinking resins,
emulsions, epoxy resins, high-solid
resins, hybrid resins, polyester resins,
silicone polyesters, silicone resins, UV
curing resins, urethane/polyurethane
resins, water-thinned resins
New product: Tego AddBond 1270
Attributes/comments: Tego AddBond
1270 features excellent improvement of
adhesion on metals and plastics,
improves anti-corrosion characteristics
for solventborne formulations, after neu-
tralization can be used in waterborne
formulations and is suitable for contact
with foodstuffs.
Georgia-Pacific Chemicals, LLC
Atlanta, GA
(866) 4GP-CHEM
E-mail: gpchemical@gapac.com
Web site: www.gp/chemical.com
Resins offered: crosslinking resins,
epoxy hardeners, high-solid resins, phe-
nolic resins, rosin esters, terpenes
Lanxess
Pittsburgh, PA
(800) 526-9377
E-mail: info@lanxess.com
Web site: www.us.lanxess.com
Resins offered: nylon resins, polyamide
resins
Resins Suppliers Directory
Here is a look at the latest offerings from resins suppliers. For more
information on the products listed, please contact the company directly.
p58-59 resins JULY10:p. 68,72,73 resins update 6/28/10 3:09 PM Page 58
Lubrizol
Cleveland, OH
(800) 380-5397
E-mail: coatingsexpertcenter@lubrizol.com
Web site: www.lubrizolcoatings.com
New product: Turboset Ultra Pro Self-
Crosslinking Polyurethane Dispersion
Attributes/comments: A one-compo-
nent product, Turboset Ultra Pro water-
borne dispersion contains a polymer and
crosslinker in one package. Designed to
exhibit exceptional floor-wear character-
istics, such as black heel mark and scuff
resistance, Turboset Ultra Pro is ideal
for sports and recreational floors.
Reichhold, Inc.
Research Triangle Park, NC
(919) 990-7500
E-mail: leighann.gibbons@reichhold.com
Web site: www.reichhold.com
Resins offered: alkyd resins, emul-
sions, natural resins
New product: Beckosol AQ 210
Attributes/comments: Beckosol AQ
210, a new environmentally-friendly and
cost effective alkyd latex resins, designed
for your metal primer requirements.
Royce International
East Rutherford, N
(516) 367-6298
Fax: (516) 367-6291
E-mail: info@royceintl.com
Web site: www.royceintl.com
Resins offered: epoxy hardeners, epoxy
resins, high-solid resins, polyamide resins,
polybutadienes, polyethylene resins,
polypropylene resins, UV curing resins,
urethane lacquers, urethane/polyurethane
resins
New product: Low Crystallizable
Bisphenol F Liquid Epoxy Resin
Attributes/comments: U.S. manufactur-
er of epoxy resins and amine curing agents.
Retgers Germany GmbH
Duisburg, Germany
+49 203 4296-02
Fax: +49 203 422551
E-mail: resins@ruetgers-group.com
Web site: www.novares.de
Resins offered: hydrocarbon resins
Attributes/comments: Novares hyrdro-
carbon resins and modifiers.
Sartomer USA, LLC
Exton, PA
(610) 363-4100, (800) SARTOMER
Fax: (610) 363-4140
E-mail: contact@sartomer.com
Web site: www.sartomer.com
Resins offered: acrylic resins, cross -
linking resins, UV curing resins
New product: CN9026
Attributes/comments: Highly func-
tional aliphatic urethane acrylate
designed for hardcoats or where addi-
tional crosslinking is necessary. It is flex-
ible at higher coat weights and has good
hardness and scratch resistance. CW
SHOULD YOUR COMPANY BE HERE?
To be included in the next edition of
Coatings Worlds Resins Directory email
Tim Wright, editor, at twright@rodpub.com.
p58-59 resins JULY10:p. 68,72,73 resins update 6/28/10 3:09 PM Page 59
Industry News
Rhodia has announced plans to acquire
Feixiang Chemicals, Chinas leading
producer of amines and surfactants. The
acquisition will enable Rhodia to inte-
grate specialty amine technologies into
its Novecare business portfolio. The com-
bination of Rhodias formulation expert-
ise and end-market applications with
Feixiang Chemicals specialty amines
capabilities will reinforce Rhodias posi-
tion in specialty surfactants for the
home and personal care, agrochemicals,
oilfield and industrial markets.
Headquartered in Zhangjiagang near
Shanghai, Feixiang Chemicals Feixiang
Chemicals is one of the leading compa-
nies in the Asia-Pacific area, producing,
developing and selling the full range of
fatty amines and specialty amines. It
employs approximately 650 people. The
company has demonstrated its ability to
drive top line growthaverage of 20%
per yearwhile enhancing its profitabil-
ity over the past five years. The acquisi-
tion price is based on an enterprise value
of $489 million for 100% of the company.
The current majority owner will retain
12.5% of the capital over the next two
years. The deal is expected to be finalized
in the second half 2010.
HUNTSMAN TO EXPAND
POLYETHERAMINES CAPACITY
The Performance Products division of
Huntsman Corp. will expand manufac-
turing capacity of its specialty amines
manufacturing facility located in
Llanelli, Wales. The planned expansion
will increase capacity by more than
50%. The investment will boost its pro-
duction capabilities primarily related
to its Jeffamine polyetheramines fami-
ly of products, as well as diglycolamine
agent and morpholine.
BASF AGREES IN PRINCIPLE
TO TAKEOVER COGNIS
BASF's proposed acquisition of Cognis
is entering its final stages with a deal
agreed in principle, according to the
newspaper Financial Times Deut -
schland (FTD). The main conditions of
the deal and the price have been
agreed, but no announcement is
expected before the middle of this
month. Permira and Goldman Sachs
Capital Partners Cognis co-own-
ersare looking for roughly 3.5 bil-
lion ($4.68 billion) for Cognis, includ-
ing the companys 2 billion of debt,
FTD reported.
CELANESE ACQUIRES
TWO NEW PRODUCT LINES
Celanese Corporations Advanced
Engineered Materials business has
completed a transaction to acquire
two product lines, DuPont Zenite liq-
uid crystal polymer (LCP) and
Thermx polycyclohexylene-dimethyl-
ene terephthalate (PCT), from
DuPont Performance Polymers. Re -
venues of Zenite LCP and Thermx
PCT were approximately $40 million
in 2009. The acquisition price was
not disclosed.
IN BRIEF
Celanese Emulsion Polymers
EcoVAE resins have been approved
by the Master Painters Institute
Starting Point Program...BASF has
launched a product finder containing
more than 800 product lines at
www.basf.com/productfinder...Altana
has acquired ABB Micafils
polyurethane casting resins busi-
ness...Perstorp has opened a new
application laboratory in Ghatkopar,
India........Eastman Chemical
Company has released a new com-
prehensive review, Our
Sustainability Journey. CW
Rhodia acquires Chinese company
PRICING CHANGES
BASF: July 1$0.17/lb. increase for 1,6
Hexanediol (HDO), Epsilon-Caprolactone
(CLO) and 1,5 Pentanediol (PDO) in North
America and $0.03/lb. increase on all Styrofan
and Styronal styrene-butadiene latex products
in the U.S. and Europe.
Coatex: June 1510% increase for its dis-
persing agents and 7% increase for its rheolo-
gy modifiers.
Dow Europe GmbH: June 1350/MT
increase for liquid, solid and solid solution
epoxy resins and 250/MT increase for epoxy
blends and Novolac resins in Europe.
DSM Powder Coating Resins: July
1$0.07-$0.09/lb. increase for its Uralac pow-
der coating resins sold in North America.
DuPont Titanium Technologies: July
1150/MT increase for all DuPont Ti-Pure tita-
nium dioxide grades sold in Europe, Middle
East and Africa.
International Specialty Products (ISP):
July 18-10% increase for selected biocides,
including those based on IPBC, Folpet, tin and
CTL; 5-7% increase for polymers, vinyl
monomers, emollients, emulsifiers, preserva-
tives, UV fillers and encapsulates.
Oxea: July 1$0.10/lb. increase for select
polyols and olefin derivatives in North America
and 50/MT increase for Neopentylglycol in
Europe.
Reichhold: June 7$0.09/lb. increase on all
vinyl ester resins in North America.
Southern Clay Products: July 15-9%
increase for its paint and coatings additives.
Wacker Polymers: July 180/MT increase
for Vinnapas and Vinnol dispersions in Europe.
DISTRIBUTOR APPOINTMENTS
Sekisui Specialty Chemicals has appoint-
ed Grolman GmbH & Co. KG to distribute its
range of Celvol polyvinyl alcohol in Germany,
Austria, Switzerland, Czech Republic, Slovakia
and Hungary.
p60 industry news JULY10:columns 6/22/10 4:29 PM Page 60
People on the Move
R. Korach named president of RPM BSG
RPM Building Solutions Group (BSG)
has named Randall J. Korach its new
president. He succeeds Jeffrey L.
Korach, his father,
who retired on June
1, 2010. Randy
Korach had previ-
ously served as
RPM BSG chief
operating officer.
Prior, he held vari-
ous operational and
management posi-
tions with Tremco Incorporated, the
largest operating unit of RPM BSG, most
recently as president of its Global
Sealants Division.
WULFSOHN RESIGNS VP POST AT PPG
PPG Industries has announced that
William A. Wulfsohn, senior vice
president, industrial coatings, has
resigned from the company. A succes-
sor has not been named. Wulfsohn
joined PPG as vice president, coat-
ings, and managing director, PPG
Europe, in 2003, and he was appoint-
ed senior vice president, industrial
coatings, in 2005. In his most recent
position, Wulfsohn was responsible
for the companys automotive, indus-
trial and packaging coatings busi-
nesses, PPGs Asia/Pacific region and
the companys information technolo-
gy function.
BASF MAKE PERSONNEL CHANGES
The board of executive directors of
BASF has made a number of changes
in its management team. Jacques
Delmoitiez, currently president of
BASFs Polyurethanes division locat-
ed in Brussels, Belgium, will become
president of BASFs regional division
Europe, located in Ludwigshafen,
Germany effective October 1. The cur-
rent president, Walter Seufert is retir-
ing. Wayne T. Smith, currently presi-
dent of BASFs Catalysts division
located in Iselin, New Jersey, will take
over responsibilities for the Poly -
urethanes division. Frank A. Bozich
will become head of the Catalysts
division. CW
Randy Korach
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available.
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* Built in pumping action cuts processing time.
* Longer life due to heavier gauge construction.
* Less heat due to shorter required running time.
* Excellent for high or low speed and high or low viscosity.
* Supplied with hubs or mounting holes required to retrofit
and upgrade present equipment.
* Pumping blades without teeth are available and are excellent
for gentle blending and agitation.
www.connblade.com
POLY STAINLESS
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p61 people JULY10:columns 6/29/10 12:05 PM Page 61
Suppliers Corner
Eliokem has launched Pliotec SA40,
an APE-free (alkyl phenol ethoxy-
late) carboxylated styrene acrylic
latex. Pliotec SA40 is recommended
for usage in low VOC waterproofing
sealers, concrete sealers, swimming
pool paints and general purpose
primers. This resin provides excel-
lent water, alkali and efflorescence
resistance, according to the company.
Pliotec SA40 also has superior adhe-
sion to concrete substrates. Pliotec
SA40s composition and resulting
minimum film formation tempera-
ture permits the formulation of coat-
ings with VOC levels less than 100
g/l and lower coalescent demand.
X-RITE LAUNCHES RANGE OF MULTI-
ANGLE SPECTROPHOTOMETERS
X-Rite, Incorporated has launched a
new family of multi-angle spec-
trophotometers and advanced quali-
ty control and formulation software
that give manufacturers powerful
new tools to introduce processes,
improve first-time quality and
reduce the time and effort of trou-
bleshooting problems on the factory
floor, according to the company. With
the new MA94/96/98 family, X-Rite
now offers a wider range of solutions
so customers can tailor their invest-
ments by selecting the instruments
that best suit their applications,
measuring anything from the most
basic paints to sophisticated interfer-
ence pigment coatings. The new spec-
trophotometers offer improvements
such as better data repeatability and
a more robust method for measuring
flexible or curved surfaces, and cus-
tomers will be able to utilize the
advanced X-ColorQC software that
comes with the instruments to obtain
more information from data. The
MA94, 96 and 98 instruments all fea-
ture: X-Rites JOBS workflow routine
with both text and visual cues that
instructs the user where measure-
ments need to be collected and
records data for analysis using the
bundled X-ColorQC software; quick
measurement time of about 1 second,
with calculation and display in a
total of 2 seconds; battery-powered
operation that records more than
1,400 measurements per full charge,
in addition to operation from an AC
adapter and data collection via USB
2.0 or wireless data collection via
Bluetooth.
MICHELMAN OFFERS
MICHEM LUBE 190
Michelmam offers Michem Lube 190,
an anionic polyethylene wax emul-
sion additive that significantly
improves the mar and scratch resist-
ance, and water repellency, of archi-
tectural and decorative paints,
stains, sealants and numerous other
interior and exterior coatings,
according to the company. It is com-
monly used in exterior wood coatings
when abrasion resistance is required
along with water beading, and can
provide blocking resistance as well.
This low-VOC surface modifier is
also used in rub resistant high gloss
OPVs and topcoats where water sen-
sitivity is important. It produces
good results at 5% in styrenated
acrylics from 200 to 500 strokes.
PERSTORP LAUNCHES VOXTAR
RENEWABLE PENTAERYTHRITOL
Perstorp has launched Voxtar, renew-
able pentaerythritol platform, which
cuts carbon footprint by 63% com-
pared to fossil-based Penta and Di-
Penta. Based on renewable raw mate-
rials and energy, Voxtar has a signifi-
cantly smaller carbon footprint than
conventional fossil-based Penta prod-
ucts. And while Perstorp Penta is a
product with a reasonable environ-
mental profile compared to many
chemicals, the company has now
improved it even further. The Voxtar
product line shrinks carbon footprint
by up to 63% compared to convention-
al Penta products, all while providing
identical properties and performance,
according to the company In addition,
Voxtar renewability is independently
certified. By combining the renewabil-
ity of Voxtar with the latest water-
borne technology, high-solid alkyd
paints and alkyd emulsion paints
secure superior environmental per-
formance with up to 40% reduction in
carbon footprint compared to tradi-
tional petroleumbased latex paints.
EMERALD KALAMA CHEMICAL
OFFERS K-FLEX PLASTICIZER
Emerald Kalama Chemical has
launched a new plasticizer, Kalama
K-FLEX 850S, to meet the perform-
ance challenges of todays adhesives,
PVC compounds, coatings and other
latex polymer applications. Kalama
K-FLEX dibenzoate ester plasticizers
are highly effective, low VOC, non-
phthalate, non-alkyl phenol ethoxy-
late (APE-free) plasticizers that are
compatible with a wide range of poly-
mers including, acrylic, styrene
acrylic, styrene butadiene (SB),
vinyl acetate (PVA), vinyl acetate-
ethylene (VAE), PVC, and plastisol
systems. The product is also environ-
mentally friendly and classified as
non-hazardous under OSHA, as well
as the new UN Globally Harmonized
System of Classification and
Labeling of Chemicals (GHS). CW
Eliokem offers Pliotec SA40 APE-free latex
p62 suppliers corner JULY10:p.50 SC-dec 6/28/10 3:16 PM Page 62
Meetings
July 19-21: Coatings for people in
general industry, sales and marketing,
St. Louis, MO/USA. More info:
Missouri S&T Coatings Institute,
http://coatings.mst.edu.
July 19-23: Cal Poly Polymers and
Coatings Summer Short Course, San
Luis Obispo, CA. More info:
www.polymerscoatings.calpoly.edu.
Aug. 2-8: Annual Short Course Advances
in Emulsion Polymerization and Latex
Technology, Davos, Switzerland. More
info: www.davoscourse.com.
Sept. 16-17: Feica European Adhesives
& Sealants Conference 2010, Helsinki,
Finland. More info: www.feica-confer-
ences.com.
Sept. 23-26: Paintistanbul 2010,
Istanbul, Turkey. Mor info: Istanbul
Congress Center & Lufti Kirdar
Rumeli Exhibition Center. More info:
Interteks International Trade
Exhibitions, www.paintistanbul.com.
Sept. 23-24: CEPE Annual Conference
and General Assembly, Istanbul.
Turkey. More info: Vincentz Network,
www.european-coatings.com/cepe.
Sept. 26-29: : Southern Society of Coa -
tings Technology (SSCT) 2010 Annual
Meeting & Technical Conference
Racing to New Technology in Coatings,
Hilton Resort, Daytona Beach, FL/USA.
More info: SSCT, www.ssct.org.
Sept. 27-29: CHINACOAT 2010,
Guangzhou, China. More info:
www.chinacoat.net.
Oct. 7-10: Turkchem 2010, Istanbul,
Turkey. More info: Artkim Group,
www.turkchem.net. CW
Cal Poly summer short course begins 7/19
MAJOR MEETINGS
Sept. 23-24: CEPE Annual Meeting,
Istanbul, Turkey; www.european-coat-
ings.com/cepe
Sept. 27-29: CHINACOAT 2010,
Guangzhou, China; www.chinacoat.net.
p63 meetings JULY10:p. 51 meetings june 6/22/10 3:25 PM Page 63
Classified Advertising
Equipment for Sale
Pigments/ Additives
Stainless IT Stainless ITT
The CONN Blades
Most Efficient & Aggressive Available
UHMW Poly
w w w . c o n n b l a d e . c o m
(814) 723-7980
WWW.COATINGS WORLD.COM
Coatings World Classified Ads
patty@rodpub.com
WWW.COATINGS WORLD.COM
Blades
Grinding
CWM CLASSIFIED 0710.qxd:CWM Class March2004 6/30/10 11:51 AM Page 1
Classified Advertising
Products & Services
Company Name Page Phone Fax Website
ACT Test Panel Technologies . . . . . .25 . . . . . . . . .517-439-1485 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.acttestpanels.com
Buhler Inc. . . . . . . . . . . . . . . . . . . . . . . .14 . . . . . . . . .763-847-0280 . . . . . . . . . . . .763-847-9909 . . . . . . . . . . .www,buhlergroup.com/ink
Celanese . . . . . . . . . . . . . . . . . . . . . . . . .11 . . . . . . . . .972-443-3913 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.Celanese-Emulsions.com
Chemark Consulting . . . . . . . . . . . . . .25 . . . . . . . . .910-692-2492 . . . . . . . . . . .910-692-2523 . . . . . . . . . . .www.chemarkconsulting.net
Chesapeake Energy . . . . . . . . . . . . . . .9, 17 . . . . . . .405-935-2605 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.chk.com/cemi
Conn & Company . . . . . . . . . . . . . . . .61 . . . . . . . . .814-723-7980 . . . . . . . . . . . .814-723-8502 . . . . . . . . . . .www.connblade.com
Elementis Specialties . . . . . . . . . . . . .27 . . . . . . . . .609-443-2000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.elementis.com
Evonik Degussa Corporation . . . . . .7 . . . . . . . . . .973-541-8923 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.evonik.com/chroma-chem
Evonik Degussa Corporation . . . . . .23 . . . . . . . . .800-367-4857 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.aerosil.com
Heubach Ltd. . . . . . . . . . . . . . . . . . . . .3 . . . . . . . . . .800-HEUBACH . . . . . . . . .215-736-2249 . . . . . . . . . . .www.heubachcolor.com
Hydrite Chemical Co. . . . . . . . .29 . . . . . . .262-792-1450 . . . . . . . .262-792-8721 . . . . . . .www.hydrite.com
Little Joe Industries . . . . . . . . . . . . . .19 . . . . . . . . .908-359-5213 . . . . . . . . . . . .908-359-5724 . . . . . . . . . . .www.littlejoe.com
Micro Powders, Inc. . . . . . . . . . . . . . . .4 . . . . . . . . . .914-793-4058 . . . . . . . . . . . .914-472-7098 . . . . . . . . . . .www.micropowders.com
Munzing . . . . . . . . . . . . . . . . . . . . . . . . .Cov. 4 . . . . . .973-279-1306 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.munzing.com
Nubiola Inorganic Pigments . . . . . . .15 . . . . . . . . .770-277-8819 . . . . . . . . . . . .770-277-8809 . . . . . . . . . . .www.nubiola.com
Paintistanbul 2010 . . . . . . . . . . . . . . . .63 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.paintisanbul.com
Reitech Corporation . . . . . . . . . . . . . . .59 . . . . . . . . .610-929-9451 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.reitechcorporation.com
Shamrock Technologies Inc . . . . . . . .Cov. 2 . . . . . .973-242-2999 . . . . . . . . . . . .973-242-2536 . . . . . . . . . . .www.shamrocktechnologies.com
Sinostar Intl Ltd. . . . . . . . . . . . . . . . . .21 . . . . . . . . .852-2865-0062 . . . . . . . . . . .852-2804-2256 . . . . . . . . . .www.chinacoat.net
Troy Corporation . . . . . . . . . . . . . . . . .Cov. 3 . . . . . .973-443-4200 . . . . . . . . . . . .973-443-0843 . . . . . . . . . . .www.troycorp.com
Advertising Index
CWM CLASSIFIED 0710.qxd:CWM Class March2004 6/30/10 2:32 PM Page 2
Final Coat
PPG Milford employees support local
schools and organizations
E
mployees at PPGs packaging coatings technology
facility in Milford, Ohio helped to obtain $5,000 in
grants through the PPG Industries Foundation for
local schools and organizations in 2009 and 2010, and the
foundation has donated $4,000 to The United Way of
Greater Cincinnati Eastern Area in 2010.
Through a program called Public Education Lead -
ership Community (PELC) grants, PPG employee
Cassandra Tembo requested two $1,000 foundation
grants in 2009 to support assembly presentations of
Carnegie Science Center of Pittsburghs Ion Jones and
the Lost Castle of Chemistry program at Butler
Technology and Career Development Schools and White
Oak Middle School.
Also in 2009 and 2010, three PPG Milford employees
obtained grants for eligible local organizations through
the foundations Grant Incentives for Volunteerism by
PPG Employees and Retirees (GIVE) program, which
recognizes employee and retiree volunteerism with
annual grants of $500 for an ongoing volunteer rela-
tionship or $1,000 for serving on an organization's
board of directors. Donald Bolling volunteered with
Freestore-Foodbank Inc. of Cincinnati last year, Angela
Martin volunteered with the Moeller High School
Boxing Team in Cincinnati in 2009 and served on the
board of A Kid Again in Cincinnati in 2010, and Robert
Janzen served on the board of the Milford Youth
Baseball Association last year.
Additionally, the PPG Industries Foundation donated
$4,000 this year to the United Way of Greater Cincinnati
Eastern Area. In 2009, PPG Milford was one of the Top
100 corporate campaign contributors to the local United
Way with 10-500 local employees, with a total pledge of
$10,763 from participation by more than 70 percent of
employees. Also, 18 PPG Milford employees participated
in a Community Care Day project in 2009 to provide
painting, yard and gutter cleanup, tree trimming, and car
washing services to a local senior homeowner. CW
PPG Milford employees helped local resident Bea Baker, in front row
wearing blue shirt and black cap, for their Community Care Day effort in
2009 by providing interior painting and exterior cleanup assistance.
Debra Gordon, far left, area director, United
Way of Greater Cincinnati Eastern Area, and
Ed Humphrey, far right, Clermont County
Commissioner, congratulate Ryan Kingery and
Jessica Williamson of PPG Industries packag-
ing coatings technology center in Milford on
winning the Resource Award from the local
United Way. PPG Milford earned the honor for
contributing significantly to the local United
Ways success through time, money, advocacy
or in-kind contributions.
p66 final coat JULY10:columns 6/22/10 3:28 PM Page 66
Troy Corporation 8 Vreeland Road Florham Park, NJ 07932 USA tel +1.973.443.4200 fax +1.973.443.0843
Troy Corporation provides paint and coatings manufacturers with the 'Key to Green Coatings' by
offering ecological friendly products that are designed to meet or exceed the toughest performance
standards without compromising sustainability, environmental sensitivity, or regulatory compliance.
Troy is the leader in VOC and formaldehyde-free preservation and provides solutions for complex
technical formulations. Troy develops and promotes sustainable technologies that satisfy wet-state
and dry film material protection needs. Contact your local Troy representative to obtain your
"Key to Green Coatings' and unlock your specific formulation solution.
Visit www.troycorp.com for more information.
Troy CWM0710.qxd:Layout 1 6/16/10 2:35 PM Page 1

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