Coatings Word August 2010

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WWW.COATINGS WORLD.COM AUGUST 2010 5
COLUMNS
20 International Coatings Scene
Europe SMEs look for support from EU.
Latin America Eucatex expands water-based
paint lines in Brazil.
26 Business Corner Corporate governance: A
blueprint for managing a business.
AUGUST 2010 VOL. 15, NO.8
FEATURES
28Aerospace Coatings
32 High Performance Pigments
36 Rad-Cure Raw Materials & Equipment
40 CHINACOAT 2010 Preview
DEPARTMENTS
6 Editors Page
8 As We Go To Press
8 Index to Companies
10 Fresh Paint
18 Patents
24 New Products
42 Industry News
44 People
45 Suppliers Corner
46 Meetings
50 Final Coat
ADVERTISING
SECTIONS
47 Classified Ads
49 Advertising Index
COVER DESIGN BY JESSICA CARLIN
COATINGS WORLDCoatings World (ISSN 152-711-29) is published monthly by Rodman Publications, Inc., 70 Hilltop Road, Ramsey, NJ
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28
24
p5:p. 4 tof C 4/04 7/30/10 9:36 AM Page 5
Exploring key markets
Editors Page
EDITOR
Tim Wright twright@rodpub.com
VICE PRESIDENT/EDITORIAL DIRECTOR
Tom Branna tomb@rodpub.com
ASSOCIATE EDITOR
Kerry Pianoforte kpianoforte@rodpub.com
ART DEPARTMENT
Michael Del Purgatorio michaeldp@rodpub.com
INTERNATIONAL CORRESPONDENTS
Sean Milmo (Europe)
Charles W. Thurston (Latin America/Americas)
CONTRIBUTING EDITORS
Phil Phillips
EDITORIAL ADVISORY BOARD
Jim Berry (Berry Environmental)
Joseph Cristiano (consultant)
Thomas Frauman (consultant)
Sidney Lauren (consultant)
Joseph Prane (consultant)
Isadore Rubin (consultant)
Richard M. Tepper (PPG Industries)
Shelby F. Thames (University of So. Mississippi)
RODMAN PUBLISHING
PRESIDENT
Rodman J. Zilenziger, Jr. rod@rodpub.com
EXECUTIVE VICE PRESIDENT
Matthew J. Montgomery mmontgomery@rodpub.com
GROUP PUBLISHER / ADVERTISING SALES
Dale Pritchett dale@rodpub.com
ADVERTISING SALES (U.S.)
Kim Clement kclement@rodpub.com
ADVERTISING SALES (Europe)
Baudry Boisseau Associates
27 Rue J. Lebeau- B-1000, Brussels, Belgium
Tel.: 32-(0)2-513-06-47 Fax: 32-(0)2-514-17-38
baudry@baudryboisseau.com
ADVERTISING SALES (Hong Kong, Taiwan & China)
Ringier Trade Publishing Ltd
401-405 4/F New Victory House
93-103 Wing Lok Street, Sheung Wan, Hong Kong
(852) 2369 8788 Fax: (852) 2869 5919
mchhay@ringier.com.hk
CLASSIFIED ADVERTISING SALES
Patty Ivanov 631-642-2048; Fax 631-473-5694
patty@rodpub.com
PRODUCTION MANAGER
Patricia Hilla philla@rodpub.com
CIRCULATION DIRECTOR
Joe DiMaulo jdimaulo@rodpub.com
ONLINE DIRECTOR
Paul Simansky psimansky@rodpub.com
WEB MASTER
Jason Lawton jlawton@rodpub.com
A Rodman Publication
70 Hilltop Road Ramsey, NJ 07446 USA
(201) 825-2552 Fax: (201) 825-0553
Web site: www.coatingsworld.com
COATINGS WORLDS circulation is audited by BPA Worldwide.
6 AUGUST 2010 WWW.COATINGS WORLD.COM
F
or the August issue of Coatings World, we explore two
markets: Aerospace Coatings and High Performance
Pigments. Exploring the current state of the aerospace
coatings market we talked to the leading manufacturers in a
highly consolidated market including AkzoNobel, Deft and
Sherwin-Williams. The market was valued at roughly $140 mil-
lion in 2008, according to Chemark Consulting, and is dominated
by the commercial aircraft segment, which accounted for 73.5 per-
cent of the market. The military and general aviation segments
accounted for 22.5 percent and five percent respectively.
Continued economic pressure in the airline industry continues to
depress demand for both original equipment (OE) and mainte-
nance coatings in both the commercial and general aviation seg-
ments. The military segment on the other hand is expanding at a
higher growth rate due to increases in defense spending.
The high performance pigments (HPP) and special effects pig-
ments market has had a rough few years. The recent economic
downturn, declining U.S. housing starts and automobile crisis
have had an undeniable impact on the HPP market, but there are
indications that this trend is reversing. HPPs have experienced
increased demand in China and other emerging regions, where
automotive and consumer goods production and consumption are
booming. HPP manufacturers Coatings World spoke with have
reported a rebound and hope that this upswing will continue.
Also if you plan on heading to Guangzhou this year for CHI-
NACOAT 2010, youll want to check out the preview in this issue.
Since its inception in 1996, CHINACOAT has become the key event
for coatings, printing inks and adhesives suppliers who wish to
enter, expand and consolidate their positions in the Chinese market.
Despite the global financial crisis, Chinas coatings industry con-
tinues to grow. According to CHINACOAT organizer Sinostar,
Chinas coatings output value in the first half of 2009 was worth
RMB 78.142 billion (~$11.5 billion), an increase of 3.6% over the
same period of 2008 and its sales value was RMB 76.05 (~$11.2
billion), an increase of 3.2% over 2008.
With 700+ exhibitors from 25 countries and more than 25,000
anticipated visitors, as well as a comprehensive series of technolo-
gy exchange programs, CHINACOAT 2010 will again serve as a
global meeting place for the paint and coatings industry across the
world from September 27-29.
TWRIGHT@RODPUB.COM
p6:p. 6 Editors Page 7/30/10 10:02 AM Page 6
The Innovation Principle.
Innovation is the most important formula for success. At BYK we know that innovation
demands forward thinking about new products and processes, effective services and strong
partnerships. It takes imaginative applications of state-of-the-art technologies. Ultimately,
innovation requires knowledge, experience and the drive to discover new solutions. Thats
BYKs Innovation Principle
. Put it to work for you. Together, we can help you achieve a

decisive competitive advantage.
Visit us at the Chinacoat, Guangzhou, China, Guangzhou Intl Convention & Exhibition
Center (GICEC), September 27 29, booth #9A15-24.
www.byk.com/innovation
As We Go To Press
Organizational & personnel changes at BASF
BASF has made several changes in
its organization and management
team to prepare for the integration of
Cognis. BASF will establish a new
division, effective August 1, 2010.
BASFs Care Chemicals division will
be split into two separate divisions.
The Nutrition & Health division, to
be established on August 1, will incor-
porate the Nutrition Ingredients and
Aroma Chemicals businesses, as well
as Pharma Ingredients & Services.
Walter Dissinger, currently senior
vice president, crop protection Latin
America (Mexico, Middle America,
South America), BASF S.A., Sao
Paulo, Bazil, will become president of
the newly established division.
The Personal Care, Hygiene, Home
Care and Industrial Formulators
businesses will form the Care
Chemicals division, headed by
Gabriel Tanbourgi, president of the
current Care Chemicals division.
Both divisions will be part of the
Performance Products segment.
Beate Ehle, currently president of
BASFs Intermediates division located
in Ludwigshafen, Germany, will
become president for the regional divi-
sion market and business development
North America located in Florham
Park, New Jersey. The current presi-
dent, Joseph Breunig will leave the
company effective August 31, 2010.
Sanjeev Gulab Gandhi, senior vice
president, Petrochemicals Asia Pacific,
at BASF South East Asia located in
Singapore will succeed Ehle as presi-
dent of the Intermediates division.
HUBER TO EXPAND SILICA
PRODUCTION IN INDIA
Huber Engineered Materials (HEM), a
division of the J.M. Huber Corp oration,
is set to expand silica production capac-
ity at its manufacturing facility in
Jhagadia, India. The expansion more
than doubles the current capacity to
33,000 metric tons per year. The plant
produces silica and silicate products for
a variety of applications, including
toothpaste, paints and coatings and
paper. The new capacity is designed to
meet the growing demand for each of
these applications in India and the sur-
rounding region. The project is expect-
ed to be completed by early 2012.
STANDOX RECEIVES MERCEDES-
BENZ USA APPROVAL
DuPonts Standox solventborne and
waterborne paint systems for cars and
commercial vehicles have received
approval for the refinishing of Mercedes-
Benz vehicles.
KELLY-MOORE INTRODUCES TWO
WATERBORNE PRIMERS/SEALERS
Kelly-Moore Paint has introduced Kel-
Bond Ultra and Kel-Bond Adhesion Plus,
low-VOC, high-performance interi-
or/exterior waterborne primers/sealers
with exceptional adhesion and bonding
properties. Available at all Kelly-Moore
stores, Kel-Bond Ultra is formulated to
correct and smooth badly distressed or
rough conditions and Kel-Bond Adhesion
Plus is the solution for professionals to
treat difficult, non-porous surfaces. CW
Index to Companies
This index gives the starting page for a department or feature with
a significant reference to a manufacturer of paint, coatings, adhesives and
sealants. Subsidiaries are indexed under their own names.
AkzoNobel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 28
BASF. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Benjamin Moore . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Colorcon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Deft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28
DuPont . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8, 10
Glidden Professional Paints . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Hempel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
Henkel. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Intertronics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
Industrial Nanotech. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Kelly-Moore . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
MetoKote. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Mondi Coatings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Muralo. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
Sansin . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
Seacoat Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Sherwin-Williams. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24, 28
Sika . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Sulzer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Tnemec . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
p8:columns 7/30/10 9:36 AM Page 8
Fresh Paint
MetoKote Corporation has opened a
6.5 million coating center in the
Friesenheimer Insel area of Mannheim,
Germany, that began production in July
2010 and will supply electro-deposition
coating (e-coat) on tractor components
for Germanys leading manufacturer of
agricultural equipment, John Deere.
Located approximately nine kilo-
meters (5.5 miles) from John Deeres
European headquarters and tractor
assembly facility, MetoKotes 11,500
square meter (near 124,000 square
foot) site features an advanced e-coat
operation, capable of coating multi-
ple substrates including steel, and
aluminum and iron castings.
The lines all-spray, zinc phosphate
pretreatment, and 61.6 cubic meter
(17,000 gallon) e-coat tanks are able to
process components up to 0.91M x
1.83M x 3.5M (3 x 6 x 11.5) in size and
transport them through the line by way
of its power-and-free, non-synchro-
nized, overhead conveyer system. The
cathodic e-coating system has two-color
capability. Maximum coating capacity
for the line is 2.2 million square meters
(23.7 million square feet) per year. At
full capacity the facility can employ up
to 50 team members.
MetoKotes Mannheim coating opera-
tion meets all required environmental
compliance regulations with its own
integrated waste-water treatment cen-
ter that can process six cubic meters
(1,585 gallons) of water per shift. An
inherently eco-friendly process, e-coating
reclaims 98% of its material, returning it
back to the operation. The facility also
boasts a solar panel roof which will
return 0.18 megawatts of electricity back
to the Mannheim grid on an annual
basis. The facility begins initial opera-
tions in support of John Deere; however,
MetoKote will expand its coating servic-
es by supplying e-coat to other customers
in the region. MetoKote has access to an
additional 12,500 square meters (three
acres) of land for future expansion.
INDUSTRIAL NANOTECH
DEVELOPS EXTREME HIGH
TEMPERATURE COATING
Industrial Nanotech has developed a
nanotechnology-based thermal insula-
tion coating capable of being applied to
surfaces of at least 1000F. Nansulate
Extreme High Heat was developed as a
result of a request by Saudi European
Petrochemical Company, IBN ZAHR, a
customer of the companys exclusive
distributor in Saudi Arabia, Saudi
Environmental Projects, Ltd, to insu-
late a 2.1 mile pipeline transporting
high pressure steam.
To date, we have successfully tested
the coating on surfaces with tempera-
tures up to 1004F (540C), said Stuart
Burchill, CEO/CTO of Industrial Nano -
tech, Inc. We have reason to believe the
coating can also be used on surfaces
MetoKote opens new coating center
MetoKotes new 6.5 million facility in Mannheim, Germany will supply John Deere.
p10-17:p. 10-11 fresh paint june 7/27/10 4:12 PM Page 10
Turning Passion Into Progress
To collaborate. To inspire. To innovate. To grow.
A unique approach
For Dow Coating Materials, ChinaCoat is more than a trade show. Its a chance
for us to unveil a unique way of thinking and working that is transforming the
coatings industry in Asia. A way of working that has enabled us to proudly
say more than 30% of the products DCM sells in Asia were invented in Asia
in the last 3 years. Its a strategy fueled by a passion to collaborate, to inspire,
to innovate, but, most of all, to grow.
http://www.dow.com/coating/
Please visit us at ChinaCoat 2010
Booth 10A25-40, Hall 10.2
Fresh Paint
with temperatures up to 1500F and
will finish our due diligence in that
extraordinarily high temperature envi-
ronment over the next few months.
Regardless of that outcome, the per-
formance qualities of the product are
more than satisfactory to meet the chal-
lenge presented to us in April of this
year by our representatives in Saudi
Arabia, Saudi Environmental Projects,
Ltd. This opens up a whole new market
to us which few, if any, other companies
can pursue.
The Saudi European Petrochemical
Company, IBN ZAHR, is an affiliate of
the Saudi Basic Industries Corporation
(SABIC). SABIC is one of the worlds
five largest petrochemicals manufactur-
ers and the largest and most profitable
non-oil company in the Middle East.
AKZONOBEL STRENGTHENS
PACKAGING COATINGS PORTFOLIO
AkzoNobel has agreed to acquire the
Swedish-based company Lindgens
Metal Decorating Coatings and Inks,
including its majority stake in the
Server Boya joint venture in Turkey.
The deal will add technology and
expertise to AkzoNobels own packag-
ing coatings activities, particularly in
the market for inks printed on the out-
side of two-piece metal packaging.
This is an excellent acquisition
which boosts our capability and is per-
fectly in line with our growth strate-
gy, said Leif Darner, the AkzoNobel
board member responsible for per-
formance coatings. It will strengthen
our position in metal packaging deco-
ration and enhance our presence in
important markets such as Russia,
Turkey and Australia.
As well as reinforcing our position in
metal packaging, this transaction will
also enable us to offer a number of unique
technologies and support our customers
with a comprehensive inks and coatings
portfolio, said Conrad Keijzer, managing
director of AkzoNobels industrial coat-
ings business.
Closing is expected to take place in the
third quarter of this year. Established in
2005, Lindgens, which achieved 2009
sales of approximately 25 million, man-
ufactures and markets complete system
solutions of coatings and inks for the
metal packaging industry.
NACE INTERNATIONAL NAMES
ROBERT CHALKER AS THE NEW
EXECUTIVE DIRECTOR
NACE International, the Corrosion
Society, named Robert Chalker as its
new executive director. Chalker has
served as managing director and CEO
of ASQ Global, a wholly owned sub-
sidiary of the American Society for
Quality, for the past year and half.
Prior to being named managing direc-
tor at ASQ Global in 2009, Chalker
served as director, global development
and strategic planning at SAE
International for five years where he
was responsible for the societys $57
million in revenues, and setting the
sales and marketing direction for the
global, 115,000 member organization.
Additionally, he led the organizations
customer service team, membership
and section activities, pre-professional
educational initiatives and the SAE
Foundation. From 1981 to 2003,
Chalker worked for Delphi Corporation
where his most recent assignment was
as sales director and global customer
manager. During his twenty two-year
career with Delphi he held positions in
sales, engineering and manufacturing.
I am thrilled to have the opportunity
to lead NACE International at such an
important moment in the history of our
association, Chalker said. I am look-
ing forward to working with NACE
members, volunteer leaders, and staff
in fulfilling our mission to protect peo-
ple, assets, and the environment from
the impact of corrosion.
APTERA CHOOSES
AKZONOBEL SIKKENS BRAND
AkzoNobel Car Refinishes Americas
has been chosen by Aptera, a developer
of futuristic concept cars, as the paint
provider for their concept vehicles. All
vehicles being produced today are
painted with the AkzoNobel water-
HENKEL AND BASF COATINGS SET UP RESEARCH JOINT VENTURE
BASF Coatings GmbH and Henkel AG & Co KGaA have signed a joint
venture agreement to develop corrosion protection solutions for the
automotive industry. The 50/50 venture, pending approval of the
German anti-trust authorities, will be headquartered in Dsseldorf. The
joint venture is anticipated to
launch in early 2011. The primary
focus of the joint venture will be
research and development. It is
intended to bring together the
competences of both companies in
the areas of metal pretreatment
and dip coating to develop prod-
ucts and processes that offer
greater benefits in terms of cost,
performance and environmental
compatibility than the standard corrosion protection processes current-
ly used within the automotive industry. Following a successful develop-
ment of these products and processes Henkel and BASF Coatings
intend to jointly market them in the automotive industry.
Environmental friendly
SILCO additives
SILCONA GmbH & Co. KG Am Buchenring 22 D-55442 Stromberg/Hunsrck
Phone + 49 (0) 6724/602245 Fax + 49 (0) 6724/602375 info@silcona.de www.silcona.de
A new generation of even more
GREEN ULTRALUBE
wax additives
www.keim-additec.de
E-854 HDPE-wax based emulsion
XP-10040700 HDPE-wax based micro dispersion
D-803 HDPE-wax based dispersion
Comprising following key features like all ULTRALUBE
products:
VOC-free heavy-metal free
APEO-free and additional:
formaldehyde-free amine-free
used raw materials fulllling several legislative
requirements for food contact approval like:
FDA 175.300, BfR XIV and XXXVI, Swiss
Ordinance, plastics directive and much more.

Example: Typical SILCO SPERSE dispersing additive
fulllling european/international legislations (e.g. TSCA, REACH, RoHS)
APEO-free
zero-VOC content (<0,1%)
halogene-free
heavy metal content <100 ppm (CONEC)
silicone-free
plasticizer-free
formaldehyde-free
Further SILCO specialty additives with similar
product prole available. Please inquire.
CERALENE
more than just waxes

www.euroceras.com
non-oxidized, oxidized and functionalized
LD- and HDPE waxes for use in:
aqueous and solvent based coating systems (surface modication)
processing of different types of plastics (internal/external lubrication)
masterbatches (pigment wetting/dispersion)
wood-plastic-composites (adhesion promotion)
rubber processing (release)
hot melt adhesives
bitumen
EUROCERAS Sp.zo.o.

ul. Szkolna 15

47-225 Kedzierzyn-Kozle

Poland
Phone +48-77-488 66 80

info@euroceras.com
keim additec surface GmbH Hugo-Wagener-Strae 9 D-55481 Kirchberg/Hunsrck
Phone +49 (0) 67 63/93 33- 0 Fax +49 (0) 67 63/93 33 - 30 information@keim-additec.de
ChinaCoat 2010, Guangzhou
booth no.10F 35-46
KAS_SIL_EUR_CoatingsWorld_August_RZ_03.indd 1 09.07.10 15:51
Pro essfarbe C anPro essfarbe MagentaPro essfarbe GelbPro essfarbe Sch ar
borne system, Sikkens Autowave. The
Aptera concept car is currently partici-
pating in the Progressive Insurance
Auto motive Xprize competition. Pro -
gressive Insurance sponsors the compe-
tition as a method of inspiring the
development of a new generation of
viable, safe and super fuel efficient
vehicles. This competition involves pro-
duction teams from around the world
that have designed and built produc-
tion capable, super fuel efficient and
clean vehicles. Following a rigorous
series of long distance exercises, win-
ners of the competition will share in a
$10 million cash prize to assist them in
bringing their innovations to the con-
sumer market.
ECOLAB AND DUPONT TO
COLLABORATE ON NEW
ANTIMICROBIAL TECHNOLOGIES
Ecolab Inc. has entered into a market-
ing agreement with DuPont to commer-
cialize new antimicrobial coating tech-
nologies for the food and beverage pro-
cessing industry that will reduce the
risk of environmental contamination by
enhancing food facility hygiene. The
control of mold, and pathogenic bacte-
ria, especially Salmonella and Listeria
monocytogenes, is a significant chal-
lenge for the food processing industry.
This new technology provides an
industry-leading antimicrobial coat-
ing solution that is easily applied and
removed from surfaces in the food pro-
cessing environment, said Thomas
Handley, Ecolabs president, Global
Food and Beverage. This partnership
combines the foundational knowledge
of DuPont in coatings and polymer sci-
ence, and its expertise in engineering
solutions and market-driven innova-
tion, with Ecolabs strength in applica-
tion development, regulatory and cus-
tomer expertise in the food and bever-
age processing industry.
Limited-scale market trials are under
way in Europe and North America. The
parties are currently working with reg-
ulatory agencies to obtain additional
necessary approvals in the U.S., Canada
and the European Union.
DOW CEO CALLS FOR A U.S.
ADVANCED MANUFACTURING
PLAN IN USA TODAY
In its June 21 edition, USA Today car-
ried an editorial by Andrew Liveris,
chairman and CEO, The Dow Chemical
Company, which outlines his companys
vision for an Advanced Manufacturing
Plan to rejuvenate the U.S. economy,
regrow jobs and allow the manufactur-
ing industry to compete successfully
again in the global marketplace.
The plan calls for action on a num-
ber of fronts to establish a broad pol-
icy framework that will enable eco-
nomic growth in this key sector,
which employs nearly 13 million peo-
ple in the U.S. and six million in
related fields. As part of an integrat-
ed and strategic approach that will
incentivize manufacturers to create
the jobs of the future, Liveris recom-
mends a focus on:
New infrastructure that modern-
izes our nations communication net-
works, electric grids, and air, sea and
land transportation systems;
Investment in R&D, which has
proven to lead to economic growth,
greater worker productivity and
higher standards of living;
Funding for education to enhance
key skills for manufacturing in sci-
ence, technology, engineering and
mathematics;
A pro-trade policy to create recip-
rocal market access with important
trading partners;
An alternative energy strategy that
encourages efficiency, lower carbon
alternatives and an expanded tradi-
tional supply;
Smart regulatory reform to ensure
product innovation isnt bogged down
by regulations that lack a solid scien-
tific basis;
Lowering corporate taxes and issu-
ing R&D tax credits to incentivize
manufacturing companies to operate
in the U.S.; and
Civil justice reform to control spi-
raling costs.
The USA Today editorial appeared
the same day Dow hosted vice presi-
dent Joe Biden at its global head-
quarters in Midland, Michigan,
where the company showcased sever-
al of its major green tech initiatives.
MONDI COATINGS
ACQUIRES U.S. COATING PLANT
Mondi Akrosil LLC has entered into an
asset agreement with Nitto Americas
regarding their recently discontinued
Fresh Paint
SEACOAT TECHNOLOGY AWARDED JHSV CONTRACT
Seacoat Technology, LLC, Houston, Texas, has been awarded the contract to
supply the underwater hull coating system for the JHSV (Joint High Speed
Vessel). According to Austal USA, Seacoats novel Sea-Speed V5 hard film
Siloxane Foul Release coating technology was chosen over soft silicone coat-
ings due to its superior durability, reduced weight, and foul release proper-
ties that were well matched with
the intended use of the Joint High
Speed Vessel Mission Parameters.
JHSV is a joint use platform to be
operated by both the United States
Army and Navy for transporting
troops and equipment at high
speeds in excess of 35 knots.
facilityto be named Mondi Kenosha
in Pleasant Prairie, Wisconsin. Thomas
Schbinger, CEO of Mondi Coatings,
said that this acquisition enables
Mondi Kenosha to add nearly 4.8 billion
square feet of highly competitive capac-
ity and it will complement the existing
facilities in Menasha, Wisconsin and
Lancaster, Ohio.
Mondi will purchase the 168,000
square foot building, 60 acres of land,
and other outstanding assets. The new
state-of-the-art facility provides ample
room for expansion and is an excellent
value in terms of building, land and
coating assets, initially including two
flexible, high-speed coating lines.
Mondi intends to develop the Kenosha
facility into Mondis leading plant for
specialized release liners in the rising
U.S. market and beyond.
RAL COLOURS INTENSIFY
SALES ACTIVITIES IN CHINA
As a consequence of booming demand
for Ral coloor samples in both the paint
manufacturing and paint processing
industries in China, Ral has signifi-
cantly expanded its distribution net-
work. Starting immediately, the entire
companys coloor card program will be
marketed throughout China by Ocean
Power Color Tech nology Co., Ltd. With
headquarters in Shenzhen/Guangdong,
the company operates subsidiary
branch offices in Beijing, Shanghai and
Chengdu, as well as in a further 16
Chinese cities. Ral intends to consoli-
date and expand its position over the
coming years.
SIKA BUYS GREENSTREAK
Sika AGs U.S. subsidiary, Sika
Corporation, has acquired the Green -
streak Group, Inc. Head quartered in
St. Louis, Missouri, annual revenues
for Greenstreak are approximately $30
million. Sika expects this acquisition
will further strengthen its leadership
position in the North American con-
struction industry. The acquired com-
pany has been manufacturing products
for the construction industry, including
a wide range of forming accessories,
engineered waterstops and joint seals,
doweling systems, architectural form
liners, and pipeline protections.
ULTRACHEM ACQUIRES
RW COATINGS
Ultrachem, a UK-based independent
consumables supplier and manufactur-
ers of UV inks, water-based coatings
and pressroom chemistry, has bought
RW Coatings specialty manufacturing
business. The companys clearcoat
range and brand names will continue
to be marketed independently through
John Russell to current dealers and
customers, Tim Webb, chairman of RW
Coatings, said. The coatings producer
would quit its Hertford base and move
to Ultrachems factory in Bristol, Webb
added. The coatings producer has con-
centrated the business focus on ex -
ports, which fits perfectly with the
ongoing strategy within operations,
said Tony Brinton, managing director
at Ultrachem. Both companies boast
sales of UK-made products to more
than 100 countries.
PU INDUSTRY IN EMEA TO GROW
By 2014 total production of poly -
urethane products is forecast to be
5,867,777 tons, equivalent to mean
growth of 2.9 percent per year over the
next years, despite concerns over GDP
growth. These and other findings are
published in IAL Consultants new
report, Polyurethane Chemicals and
Products in Europe, Middle East and
Africa. The eighth edition contains
both PU products production and raw
materials consumption figures with
2009 as the base year and market fore-
casts provided up until 2014. This new
study updates and expands upon the
information included in our previous
study in 2008. The information con-
tained within this report is based upon
an extensive program of interviews
throughout the industry. Of the three
regions considered, the polyurethane
industry remains the largest in Western
Europe, but growth rates are strongest
in Eastern Europe and the Middle East.
SOUTHERN AFRICAN PAINTS
AND COATINGS MARKET TO GROW
The paints and coatings market in
South Africa earned revenues of $603
million in 2009 and estimates expect it
to reach $765.3 million by 2016. The
paints and coatings market is primari-
ly driven by the construction sector.
The South African construction indus-
try slowed down drastically during
2008 and 2009 due to the economic cri-
sis, but started to recover gradually in
the third quarter of 2009. New analy-
sis from Frost & Sullivan, entitled
Southern African Paints and Coatings
Market, finds the paints and coatings
market in Southern Africa is highly
fragmented with low barriers to entry.
Several small paint manufacturers are
establishing themselves in the market,
thus increasing the competition and
range of brands available. The prod-
ucts covered in this analysis include
decorative coatings, automotive and
refinish coatings, industrial protective
coatings and other coatings.
AKZONOBEL SETS AMBITIOUS
GROWTH PLANS FOR ASIA
AkzoNobel plans to double its current
revenue in China within five years. A
target of $3 billion has been set for
2015, with China poised to play an
integral role in the companys strate-
gic focus on the worlds growth
regions. The importance of Asia, par-
ticularly China, has long been empha-
sized by our company and we are com-
mitted to expanding in the region, as
recent investments have shown, said
AkzoNobel CEO Hans Wijers. Not
only is China an important growth
engine, but it is also rapidly establish-
ing itself as a great center of innova-
tion. Its moving from made in China,
Fresh Paint
via developed in China to innovated in China, and we
believe it will become a global powerhouse for science, tech-
nology and invention.
GLIDDEN PROFESSIONAL JOINS HOMESPHERE
Strongsville, Ohio-based Glidden Professional Paints and
Lakewood-based HomeSphere have entered into a joint
agreement to offer the companys full line of Professional
paints to HomeSpheres network of builders, using the
companys technology-leveraged services.
Glidden Professional joins more than 75 other manu-
facturers currently using HomeSpheres BRI Program to
manage rebates for homebuilders and, in turn, grow their
market share through increased homebuilder sales. In
return, builders gain access to cost savings on Glidden
Professional paints, a national brand exclusively for the
commercial paint market, including contractors, archi-
tects, facility owners and managers.
The BRI partnership provides a powerful tool to fur-
ther extend our national manufacturing and distribution
network, said John Pesognelli, national sales manager
for Glidden Professionals New Home Construction
Division. HomeSphere provides a platform to communi-
cate the change to new builders and distributors and to
grow market share among our potential customers.
BRI is a web-based service serving the residential con-
struction industry. Manufacturers use the BRI application
to open up sales channels that include thousands of home-
builders and remodeling contractors, gaining inroads to
new accounts and building recognition for their products
and services. Builders, on the other hand, gain product
knowledge and manage their cash-producing rebates, help-
ing them to improve their bottom line.
The Glidden Professional paint brand offers a rich tra-
dition of innovation and color inspiration, having consis-
tently embodied quality and performance for generations
of customers. Glidden Professional paints are sold
through more than 500 Glidden Professional Paint
Centers and authorized dealers across the U.S.
BRI is a powerful marketing tool, said Chris Toth,
HomeSpheres vice president of sales. Particularly dur-
ing trying times for the residential building industry, our
customers and clients build sales and marketing chan-
nels that position their brand solidly for the future.
COLORCON, INC. ACQUIRES
BUSINESS OF PHARMACEUTICAL COATINGS
Colorcon, Inc. has acquired Pharmaceutical Coatings Pvt.
Ltd. of India, which includes the companys full product
portfolio, plus a new facility in Goa that is currently
under construction. The addition of the film coating prod-
ucts from this acquisition complement Colorcons exist-
ing range of high-quality, one-step, tablet film coatings
for pharmaceutical solid oral dose development.
Tabcoat TC, one of the newly acquired products, is
widely recognized in the Asia/Pacific market. It is avail-
able as an organic, hydro-alcoholic, or aqueous solvent
system which can be adjusted according to the needs of
the customers, and the nature of the active ingredient in
the formulation. The addition of this product also aug-
ments Colorcons offering for herbal / vitamin / nutraceu-
tical formulation options for its regional customers.
We are excited about this opportunity to expand our
film coating offering. The acquisition broadens and
strengthens our ability to respond to the specific needs of
companies in the fast growing Asia/Pacific region, said
Jean-Claude Deneuville, president of Colorcon.
BENJAMIN MOORES ADVANCE
WATERBORNE INTERIOR ALKYD
The newest coating from Benjamin Moore is called Advance,
an alkyd-based interior paint powered by the brands
Fresh Paint
Gennex waterborne colorant system.
Advance is truly an alkyd, not a
hybrid, said Carl Minchew, director of
product development for Benjamin
Moore, who explained that the new
product delivers all of the performance
virtues demanded of an oil-based paint,
yet has other characteristics common to
latex. Its practically an oxymoron that
defies belief and is definitely history-
making. Advance cleans up with soap
and water and is as green as they come,
with a low-VOC content of less than 50
grams per liter, well below the 250 to
500 count for most other alkyds, and
with significantly reduced odor.
Advance reflects Benjamin Moores
advance on the technology in many
ways. A mineral versus petroleum for-
mulation of the alkyd is one of the key
differentiators between Advance and
the acrylic-based hybrids. It is the min-
eral-based formulation that enables the
water dispersion of the Benjamin Moore
tints. Another of the advantages of the
Benjamin Moore Gennex tints is that
they are VOC-free, so Advance is low-
VOC even after the colorant is added,
and regardless the color choice, which
numbers more than 3,300. Custom color
matching also is available.
Though alkyd paint typically is pre-
ferred for trims, doors, furniture wain-
scoting, chair rails, base moldings and
cabinetry, Advance is also being mar-
keted as a wall paint, as well, with a flat
sheen and primer soon to be added to a
range that initially includes satin and
high gloss.
SULZER ACQUIRES DIAMOND-LIKE
CARBON COATINGS ACTIVITIES
Sulzer has acquired Bekaerts dia-
mond-like carbon (DLC) coatings activ-
ities. The transaction value amounts to
11.0 million. This business with its
leading DLC technology achieved sales
of 12.5 million in 2009. The acquisi-
tion will expand the geographical pres-
ence and complement the technology
range of Sulzer Metco in the thin-film
coatings market. Bekaerts diamond-
like carbon (DLC) coatings business
develops and markets thin-film coat-
ings, which combine very low frictional
resistance and extreme hardness. The
coatings are used to reduce wear and
friction in a wide range of industrial
applications, such as machine parts,
automotive components, and molds for
plastics and metals. CW
Fresh Paint
Patents Update
Patent No. U.S. 7,728,054 B2
Cytec Surface Specialties Austria
GmbH has been granted a patent for
binders for radiation-curable water-
based paints, comprised of reaction
products ABCDE of epoxy com-
pounds A having at least two epoxide
groups per molecule, unsaturated
fatty acids B, olefinically unsaturat-
ed monomers C, unsaturated
aliphatic compounds containing
hydroxyl groups, D, and polyfunc-
tional isocyanates E, characterized
in that the compounds A are bonded
to the compounds B by a beta-
hydroxyester bond and the com-
pounds C at least partially form
grafts on the adducts AB to give com-
pounds ABC, in that the compounds
D are bonded to the compounds E by
a urethane group to give semicapped
isocyanates DE, and in that the com-
pounds ABC are bonded to the com-
pounds DE, likewise with urethane
formation, wherein a mass fraction
of at least 10% of the monomers C is
an olefinically unsaturated acid.
CIBA PATENTS METHOD OF
COLORING A COATING
Patent No. U.S. 7,727,702 B2
Ciba Specialty Chemicals Corp.
has been granted a patent for a
method of irreversibly coloring a
coating composition containing a
color former comprised of the steps of
a) providing a coating composition
that contains a thermosetting resin
with the proviso that the coating
composition contains no developer
nor any additive which may function
as developer; b) mixing the coating
composition with the color former
whereby no color is formed; c) apply-
ing the colorless composition
obtained in step b) to a substrate; d)
in case of a thermosetting resin other
than an alkyd resin curing the resin
between 100 and 300 C whereby no
color is formed, and in case of alkyd
resin drying of the resin at room
temperature, whereby no color is
formed; e) exposure to UV or high
energy radiation below 400nm
whereby the color is formed.
BAYER MATERIALSCIENCE
PATENTS COATING COMPOSITIONS
Patent No. U.S. 7,728,076 B2
Bayer MaterialScience AG has
been granted a patent for a coating
composition comprised of A) a polyol
component consisting of a) from 5%
to 40% weight of one or more aliphat-
ic oligocarbonate polyols having a
number-average molecular weight
Mn of from 200 to 5,000 g/mol, b)
from 20% to 60% weight of one or
more oligoester polyols having a
number-average molecular weight of
from 200 to 5,000 g/mol, and c) from
20% to 70% weight of one or more
hydroxy-functional polyacrylate
polyols, the amounts of a), b) and c)
totaling 100% weight, and B) one or
more polyisocyanate crosslinkers
that are reactive towards OH groups
and have a mean NCO functionality
of >2.0.
PROCESS FOR THE PRODUCTION
OR COATING OF GRANULES
Patent No. U.S. 7,732,008 B2
Evonik Degussa has been granted
a patent for a process for the produc-
tion or coating of granules in a flu-
idized bed, comprised of heating a
fluidized-bed gas to produce the flu-
idized bed, wherein the fluidized-bed
gas comprises an inert gas that does
not form an explosive mixture with
constituents of the liquid medium;
applying a liquid medium comprising
a granule-forming or coating-forming
compound, or at least one reaction
component therefore, by spraying
particles located in the fluidized bed
and at a same time vaporizing an
organic solvent comprised in the liq-
uid medium, the particles having a
smaller mean diameter than that of
particles to be produced, wherein an
amount of inert gas is reduced dur-
ing operation and replaced by a
superheated vapor of the organic sol-
vent; partially condensating an
organic solvent from at least a por-
tion of a fluidized-bed waste gas
leaving the fluidized bed; and re-
heating the fluidized-bed gas leaving
the condensation device and reintro-
ducing the re-heated gas into the flu-
idized bed.
METHOD FOR MANUFACTURING
PIGMENT DISPERSION
Patent No. U.S. 7,727,325 B2
Canon Kabushiki Kaisha has
received a patent for a method for man-
ufacturing a pigment dispersion, the
method is comprised of mixing a
solution in which a pigment is dis-
solved in an acid, and a reaction liq-
uid that decreases a solubility of the
pigment in the solution, in the pres-
ence of a dispersant for the pigment,
and causing the pigment to precipi-
tate, wherein the solution and the
reaction liquid are mixed in the pres-
ence of the dispersant and a cyclic
carbonate.
USE OF NANOPARTICULATE ORGANIC
PIGMENTS IN PAINTS AND COATINGS
Patent No. U.S. 7,727,625 B2
PPG Industries has been granted
a patent for a flake assemblage com-
prised of a plurality of scattering
members encapsulated in a resinous
polymer, wherein a difference in
refractive index between the scatter-
ing members and the polymer is
greater than about 0.1 and assem-
blage has an aspect ratio of about 2
to about 250; wherein the scattering
members are not comprised of com-
posite materials. CW
Binding agents for rad-cured aqueous paints
p18:p. 14 -15 patents-nov 7/28/10 11:48 AM Page 18
SMEs look for support from EU
International Coatings Scene
E
uropes sluggish recovery from the
recession has put pressure on coat-
ings companies and their suppliers
to find and develop technologies that will
enable them to launch innovative products
to boost their sales revenues.
For larger companies this can be done
through mergers and acquisitions (M&As),
through product development partnerships
with their customers and suppliers, as well
as through the efforts of their own R&D
departments.
For small and medium enterprises (SMEs)
the options are more limited. Already strug-
gling with the effects of the economic downturn,
many of them cannot afford to finance their
own R&D programs let alone make acquisi-
tions. Instead they have to rely on partnerships,
either with other companies or increasingly
through links with research institutes and
other organizations in the public sector.
They can approach banks and venture cap-
italists for funds but with many of these
sources money is scarce and expensive after
the financial crisis.
Although European governments are cut-
ting their own budgets to reduce their debts
following the recession, they seem deter-
mined to maintain expenditure on R&D in
the belief that innovation is a major stimulus
to growth and creation of jobs.
The European Union in particular contin-
ues to be a major spender on R&D projects,
many of which have been specifically tailored
to help SMEs. It is currently in the midst of a
seven-year 32 billion ($41 billion) research
program that is continuing to launch new
R&D schemes.
The European Commission, the EU execu-
tive, has already started work on preparing
for another seven-year program starting in
2013, which should at least have a similar if
not a bigger budget to that of the existing
one. It will channel resources into bringing
new technologies, such as new coatings con-
cepts, from the discovery stage through to
commercialization in as many downstream
sectors as possible.
The EUs research schemes also include, in
addition to SMEs, large multinational play-
ers. But they have opportunities to make
much bolder moves of their own to increase
their knowledge base.
The recent 3.1 billion takeover by BASF of
Cognis AG, a German-based producer of oleo-
chemical specialties, was seen as a move by a
large company, which is both a supplier of
coatings ingredients and a coatings producer,
to acquire biomaterial technologies. In addi-
tion to being a manufacturer of biochemicals
and biomaterials for nutrition and personal
health care products, Cognis is also a leading
producer of biomaterials and additives for
coatings, particularly waterborne ones.
BASF regards the acquisition as an oppor-
tunity to expand its activities in the joint
development of products. (By purchasing
Cognis) a broader and more attractive offer-
ing of products and services, combined with
out R&D expertise, will allow us to become
an even more important partner for joint
development projects with our customers,
said John Feldmann, BASF board member
responsible for performance products.
One of Cognis biggest customers is Henkel
KGaA of Dusseldorf, its former parent which
sold it to private equity investors nine years
ago and whose businesses include surface
treatments, coatings and adhesives.
Soon after the announcement of the
takeover, BASF Coatings and Henkel agreed
to set up a joint venture in the development
of innovative corrosion protection solutions
in the automotive industry. Pooling the expe-
rience and expertise (of the two companies in
automotive corrosion protection) offers a
EUROPE
BY SEAN MILMO
EUROPEAN CORRESPONDENT
MILMOCW@RODPUB.COM
In a post
recession
environment,
SMEs
struggle
to find
investment
dollars.
p20-21:columns 7/27/10 10:26 AM Page 20
EUROPE
solid basis for research into a new and
efficient technology, said Rainer
Jahn, head of BASF Coatings.
Large producers of coatings and their
raw materials tend not to set up joint
development alliances with SMEs. It
makes sense only to do joint develop-
ment with key account holders who are
big volume purchasers of our products,
said a senior executive at one leading
coatings raw materials supplier.
SMEs need partners for innovation
work in order to share costs and
spread risks. Often their only choice is
to seek collaboration with one or more
companies of a similar size.
We developed a nano-based antimi-
crobial coating to proof of concept, but
to take it through the remaining stages
to commercialization would have cost
us at least 2 million ($3 million),
mainly because of the expense of con-
ducting safety tests, said a managing
director of one UK-based SME. We had
to abandon the idea because we could
not find partners who could afford the
sharing of that high cost.
EU and national public sector funded
schemes, however, offer SMEs the
opportunity to participate in joint R&D
projects with universities, research
institutes and other large companies
and to exploit the technologies emerg-
ing from them. The EU has allocated 6
billion to help SMEs take part in its
present seven-year program.
A current 6.9 million project, for
example, on the development of high
temperature-resistant coatings involves
SMEs from the Czech Republic, Greece,
Spain, Italy and Germany. Another
scheme just started for developing wood
coatings and adhesives with improved
durability and UV-properties has
Italian, UK, German and Swedish SMEs
participating with bigger players like
AkzoNobel and Altana of Germany.
One of the largest recently com-
pleted EU-funded coatings projects
which focused on anti-fouling coat-
ings had 31 partners, including
SMEs, from industries along the sup-
ply chain, as well as from universi-
ties and research organizations. The
scheme, called AMBIO, yielded
patent applications for five novel
coating technologies, 70 scientific
papers and fundamental advances
in the understanding of the influence
of surface nanostructures on the
adhesion of fouling organisms.
Teer Coatings Ltd (TCL), Droitwich,
England, which was an SME partici-
pant in the project, has as a result of it
developed fouling-resistant coatings
which have been extensively tested by
AMBIO partners. The company, a spe-
cialist in vacuum coatings, which
invests heavily in R&D, has developed
a number of corrosion and scratch
resistant and other innovative coat-
ings in recent years through develop-
ment partnerships, some funded by
the UK government.
We would not have been able to
maintain our high level of R&D with-
out the support of collaborations,
which has given us access to other
peoples expertise and to specialist
equipment and services, said Kevin
Cooke, TCLs collaborative research
coordinator.
In fact TCL, originally a family-
owned company, has built up such a
strong base of technological knowl-
edge that earlier this year it ceased to
be an SME. It was taken over by Miba
Group, an Austrian engineering com-
pany with a high tech coatings busi-
ness mainly serving the automobile
industry. CW
p20-21:columns 7/27/10 10:26 AM Page 21
B
razilian hard board and paint manufac-
turer Eucatex is expanding its water-
based architectural paint capacity with
an estimated $19.7 million new plant in Riberao,
in the countrys Northeastern state of
Pernambuco, with plans to begin producing two
million liters of paint per year by 2011. In addi-
tion to the production facility, the company plans
a new distribution center for solvent-based paint
at the location, which is about 60 miles from the
state capital of Recife.
Brazils Northeast is recording nearly dou-
ble-digit growth, similar to growth rates in
China. The regions excellent acceptance of
Eucatex products, especially paints, (also) led
the company to conduct a special study on
how to optimize logistics in the region, said
Marcos Nicolino, Eucatexs director of new
business, in a company statement.
Pernambuco state is offering tax incentives
for companies that make new job-creating
investments. The Northeast region is one of
Brazils poorest. The new Eucatex invest-
ments will create 150 direct and indirect jobs.
Separately, Eucatex also is expanding its
fiberboard business with a new production line
in Salto, in Sao Paulo state, where sealants also
will be produced. The companys Salto paint
plant warehouse was expanded in 2008.
Eucatex, which has been in business for 60
years, has over 2,200 employees.
A recent survey commissioned by the
Brazilian construction materials association
Abramat, and executed by think tank
Fundacao Getulio Vargas, in Rio de Janeiro,
indicates that construction materials in Brazil
should, in general, experience a 15 percent
increase in sales this year.
Eucatexs primary business line is fiberboard,
which is largely consumed by the door and fur-
niture industries. The company also produces a
variety of fillers and sealants, and paints and
coatings, including acrylics, enamels, latex, var-
nishes and waterproofing. Eucatex is a publicly-
traded company controlled by the Maluf family;
Flavio Maluf is president, and son of politician
Paulo Maluf.
Last year, Eucatex paints and varnishes
were selected as number one in the Best Real
Estate Line Product - Economical Paint cate-
gory at the Artesp (So Paulo State Paint
Dealers Association) awards, based on an
Ibope Inteligncia survey among paint dealers
in So Paulo.
Apart from its Forest Stewardship Council-
approved tree plantations, Eucatex is committed
to recycling and to reporting its environmental
impact in annual reports. The company owns
some 106,000 acres of forest land in Brazil.
The company emerged from bankruptcy in
2009 and posted $120 million in net profits on
sales of $375 million, according to financial
reports. Total paint sales by the company
amounted to $28 million during first quarter
2010, up 30 percent from the prior-year quar-
ter, company reports indicate. Eucatex
exports to 37 countries. CW
Eucatex expands water-based
paint lines in Brail
Eucatex
recently
announced
investment
plans for a
new paint
manufacturing
facility.
LATIN AMERICA
BY CHARLES W. THURSTON
LATIN AMERICAN CORRESPONDENT
THURSTONCW@RODPUB.COM
Eucatex continues
to invest in its
water-based
architectural
paint portflio.
p22:columns 7/27/10 10:29 AM Page 22
Ultrablend CWM0810.qxd:Layout 1 7/28/10 2:50 PM Page 1
New Products
Sherwin-Williams Polysiloxane 1K
extends maintenance cycles
Sherwin-Williams has introduced Poly -
siloxane 1K, a single-component poly-
siloxane finish coat that provides superi-
or weathering and chemical resistance
compared to typical polyurethanes,
according to the company. Polysiloxane
1K is an ideal steel coating choice for
maintenance or new construction
applications in the petrochemical,
power generation, marine and gener-
al industrial markets. Fast-drying
Polysiloxane 1K utilizes a patented
Sherwin-Williams resin and cures
with a reaction from atmospheric
humidity. It offers low VOCs (<250
g/L), is HAPs-free and isocyanate-
free. Polysiloxane is available in an
Extra White base that can be tinted.
It provides protection in a recom-
mended range of 1.5 to 2.5 mils DFT.
Application can take place in temper-
atures as low as 40 F and up to 90
percent relative humidity. It dries to
touch within two hours at 77 F and
can be recoated within four hours.
MURALOS 563 PRIMER
NOW HAS NO VOCS.
Muralos 563 interior and exterior
primer has been reformulated to meet
the growing market demand for high-
performance eco-friendly products.
This reformulation combines new
green technology with 563s time-
tested features. Formulated with no
harmful solvents, 563 is a water-
based latex, based on a sustainable
chemistry technology. It meets or
exceeds Green Seal and LEED green
building requirements. This fast dry-
ing, virtually odorless, zero VOC
primer/sealer is specified for space
that is occupied during painting. Its
also ideal for nursing homes, schools,
babies rooms and health care facili-
ties, as well as the hotel/motel indus-
tries. 563 is recommended for use on
all new or old interior surfaces and
previously painted exterior surfaces
in sound condition. Its especially
effective on porous and uneven sub-
strates such as drywall, tape joints,
plaster and plastered spots. 563 is
suitable for use under oil, alkyd or
latex topcoats. 563 Painters Primer is
certified by Coatings Research Group,
Incorporated to meet environmental-
ly determined performance standards
established by CRGIs ISO-accredited
facility for specific product types and
to meet or exceed the VOC require-
ments of LEED for most paint and
coatings applications.
SANSINS LOW VOC
2-COAT DEC STAIN
Sansin Corporation has introduced its
2-Coat DEC Formula, a new formula-
tion for deep penetrating, lasting pro-
tection of wood decks with less product
required. Sansin 2-Coat DEC is an
environmentally-friendly wood stain
Sherwin-Williams new Polysiloxane 1K.
Muralo has reintroduced its 563 Painters
Primer with a new zero VOC formula.
p24-25:columns 7/28/10 10:10 AM Page 24
New Products
designed to protect old or new cedar, pine, spruce or fir, pres-
sure-treated lumber and exotic hard woods on decks with a
formula that deeply penetrates wood, while achieving uni-
form tone and outstanding color. Where film-build coatings
can easily peel and scratch, exposing wood to the elements,
2-Coat DEC provides water repellency from rain and lasting
protection from UV exposure.
HEMPEL LAUNCHES HEMPASIL NEXUS X-SEAL
Hempasil Nexus X-Seal is a new tie-coat from Hempel. The
new coating technology allows shipowners to upgrade ves-
sels coated with traditional antifouling to Hempasil X3
using only one tie-coat, and without fully blasting the ships
hull. The new tie-coat gives shipping companies access to
the fuel-saving and environmental benefits of Hempasil X3,
even on vessels with conventional antifouling coatings.
Nexus X-Seal is Hempels first tie-coat designed specifical-
ly to tie silicone topcoats to traditional antifouling coatings.
Hempel estimates that the one-coat Nexus X-Seal solution
can save shipping companies up to five percent in drydock-
ing expenses when applying a fouling release coating on top
of an existing antifouling coating.
NEW VERSIONS OF TNEMEC FLUOROPOLYMER
TECHNOLOGY OFFER LOW VOCS
Tnemec Company Inc., has introduced ultra-low VOC ver-
sions of its fluoropolymer coating technology. Series 1070V
Fluoronar with its gloss finish and Series 1071V Fluoronar
in a semi-gloss formulation are a complement to Tnemecs
existing line of Fluoronar products. They are new, lower
VOC versions of the popular Fluoronar fluoropolymer top-
coats. Fluoronar coatings are a higher-solids product with
the ability to achieve adequate and consistent film thick-
nesses, so they can be can be applied by brush, roll or spray.
Available in more than 500 colors, the Fluoronar coatings
are well suited for high-profile architectural projects
because of their ultra-durable finish. Under certain condi-
tions, the coatings may be used to restore aged fluoropoly-
mer coil-applied coatings or for original equipment manu-
facturer (OEM) applications.
INTERTRONICS INTRODUCES
RAPID CURE CONFORMAL COATING
Intertronics has introduced new Dymax Multi-Cure 987
conformal coating which meets the requirements of MIL-1-
46058C and IPC-CC-830B. It is specifically formulated for
rapid room temperature cure when exposed to UV and/or
visible light. Any coating in shadowed areas on densely
populated circuit boards may be cured with heat. Based on
Dymax Multi-Cure 984-LVUF, the version 987 is designed
with better wetting on circuitry and components. CW
p24-25:columns 7/28/10 10:10 AM Page 25
W
hat do CEOs do when they get to
work? After all, theres no one to
hold them accountable on a day-to-
day basis; they can do anything they think is
appropriate.
For some leaders its the days to do list
they tackle first. Others jump into the cur-
rent days firefighting. Or there might not be
a plan at all. They just see what pops up.
Many of the CEOs Ive talked to and worked
with use a version of one of these approaches. At
the end of the day they may feel they have con-
tributed, or wind up exhausted with little to show
for their effort. Theres no consistency in moving
a company forward, yet all are dedicated.
Whats missing is an overall game plan within
which the CEOs responsibilities can be executed;
a game plan that creates a high probability that
the companys goals will be achieved.
I call this game plan Corporate Governance. It
contains a series of five connected events: setting
strategy; budgeting; operating plans; corporate
initiative; and quarterly reviews.
The cycle combines planning, forecasting,
understanding variances, and a relentless drive
for improvements. Most importantly it demands
thinking and communicating. These are two
leadership activities that arebecoming obsolete
as leaders are more likely to react and transmit
messages instead.
The cycle is more easily understood by starting
with setting strategy even though this occurs in
the second quarter in the graph on the next page.
These first three elements of the Corporate
Governance cycle are the planning elements.
SETTING STRATEGY
Commonly called strategic planning, this is the
time when each business contemplates its
future over a planning timeframe, which is very
different depending on the business (high-tech
2-3 years, manufacturing 4-6 years, power gen-
eration 10+ years).
Traditional strategic thinking includes con-
templating changes in and reaction to the follow-
ing: business environment; markets; competition;
technology; and SWOT analysis (strengths,
weaknesses, opportunities, threats).
The leaders of each business need to merge
the internal view from their organization with
the realities from independent research and
analysisthe external viewinto a cogent
story. That story then leads to broad elements of
investment in resources, what those resources
will produce and what the likely impact will be
on the business.
Ultimately, the strategic plan is a roadmap
with the out years shrouded in fog. However,
it is the intent of each business and should
become the basis for decision-making.
The CEOs role in conjunction with the cor-
porate staff includes:
Establishing the need for strategic planning
through communication and referring back to the
plan when reviewing proposals for resources;
Establishing the schedule so that the
process is completed on time;
Indentifying the environmental framework
that the business must live with. For exam-
ple, assumptions for inflation, the value of the
U.S. dollar, GDP growth rates, government
intervention, etc.;
Produce the slide stack or other documen-
tation method that must be presented;
Create the atmosphere for purposeful cre-
ativity in the review sessions;
Provide honest feedback to each business
strategic team;
Determine which requested investments
and resources will be funded/pursued;
Communicate the decisions, and their ration-
ale, to the business leaders;
Communicate the consolidated plan to the
board and obtain approval;
Communicate the final, approved plan to the
Corporate governance: A blueprint
for managing a business
Using the
Corporate
Governance
Cycle to run a
more efficient
business.
Business Corner
STRATEGIES & ANALYSIS
BY IRA S. MILLER
CONTRIBUTING EDITOR
IRACHEMARK@CHEMARK.COM
p26-27:columns 7/27/10 10:30 AM Page 26
STRATEGIES & ANALYSIS
Business Corner
organization at large, key customers and
suppliers, funding sources, and any other
significant constituency;
Consistently refer to the established
strategic plan when presented with
resource decisions;
One caution: remember the one thing
we know to be true about any plan is
that it is wrong. So be flexible enough to
adjust the plan in the face of appropri-
ate information and knowledge.
BUDGETING
This is an explosion of the strategic
plans first year. It has more details,
project plans, specific timelines and
detailed financials. The CEO should fol-
low many of the steps shown above.
However, each business results and con-
solidated company results will become
the basis for goals and rewards in the
following year. Therefore, the CEO must
be judicial in applying reasonable
stretch targets while protecting the com-
pany from over committing.
OPERATING PLAN
This year budget planning started
around July 1st or six months before
the end of the year. The operating plan,
in the first quarter of the next year, is
where the numbers can be adjusted for
known changes learned in the previous
six months.
This can be handled in one of two
ways. As a final budget where the third
quarter exercise was the preliminary
budget. This is a fairly relaxed approach
which indicates a ready willingness to
change the companys commitment to
its owners/shareholders; Or, as an
opportunity to make changes only
where there is an order-of-magnitude
change in key assumptions from the
third quarter exercise.
In either case, the operating plan
becomes the final budget and basis for
the current years measurements.
QUARTERLY REVIEWS
At the end of each quarter, each business
reports to the CEO, corporate staff, and
other business leaders
on their progress
against goals. Re -
member, these goals
are rooted in the strate-
gic plan and exploded
into specific projects
and actions in the
budget/operating plan.
This is the status of
their business results
against their commit-
ment to the company.
These reviews are
usually presented on
predetermined slides
with a heavy emphasis
on financial results and
analysis of variance
from plan. How to get
back to plan or exploit market opportu-
nities are the hot topics.
CORPORATE INITIATIVE
I ask CEOs to think of corporate ini-
tiative in this way: What does the
organization, or leadership, need to
learn so that the company is prepared
for the future?
In the late 1970s, with inflation in
double digits, GEs CEO, Reg Jones,
decided the companys executives did-
nt understand how to manage in an
inflationary economy. The entire exec-
utive layer was enrolled in a one week
course at the companys Crotonville
campus. It took six months to get
everyone through, but the changes in
decision-making were significant and
beneficial to GEs results.
Acquiring skills such as listening or
coaching could be a corporate initia-
tive. The initiative for the current year
should be announced and rolled out in
the first quarter. That means the selec-
tion, design and development must
occur in the fourth quarter.
RETROSPECTIVE
I started this article by asking: How do
you determine what youre going to do
when you get to work today?
My hope is that this corporate gov-
ernance model becomes a framework
for what you actually do. The fact is,
once this is in place and running
smoothly, the fire fighting and sur-
prises will drop in number and inten-
sity. The whole organization will run
smoother.
There is one caution. Getting started
is not easy. It takes two or three annu-
al cycles before the organization fully
embraces and becomes facile with the
elements of corporate governance.
That means the CEO must be unwa-
vering in his or her determination to
implement the process and relentless
in communicating the reasons why the
process will help the company.
Remaining focused amidst all the
other pressures, urgent problems and
leaving comfort zones is extremely
difficult. The solution is to find some-
one to help stay focused. This can be
a board member or trusted friend. Or,
an outside mentor who has the expe-
rience to help through the rough
patches.
Once this process is in place, better
business results will be achieved with
less applied time and less stress. CW
See Chemarks ad this month on page 16.
Corporate Governance Cycle
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p26-27:columns 7/27/10 10:30 AM Page 27
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T
he aircraft coatings industry in
the United States is highly con-
solidated with four key suppliers:
AkzoNobel, PPG, Deft and Sherwin-
Williams. The market was valued at
roughly $140 million in 2008, according
to Chemark Consulting, and is dominat-
ed by the commercial aircraft segment,
which accounted for 73.5 percent of the
market. The military and general avia-
tion segments accounted for 22.5 percent
and five percent respectively.
Continued economic pressure in the
airline industry continues to depress
demand for both original equipment
(OE) and maintenance coatings in
both the commercial and general avia-
tion segments. The military segment
on the other hand is expanding at a
higher growth rate due to increases in
defense spending.
The commercial airline industry
operates in a very competitive envi-
ronment where margins are razor
thin. Any significant fluctuation in
costs or revenues can have severe
impacts on profitability, said John
Griffin, director, AkzoNobel Aerospace
Coatings EMEA. In down times, air-
lines will often postpone non-critical
operations, such as repainting air-
craft. However, a significant amount of
paint is used during required mainte-
nance operations, and airlines will
repaint aircraft as part of a rebrand-
ing effort to improve the airlines
image, which often takes place in the
difficult times. So, volumes are lower
than in previous years, but our airline
customers still need our products and
services to operate.
Corporate and general aviation is the
hardest hit segment because the costs
associated with private aircraft are dis-
cretionary and often the first to be cut
in a recession. The defense segment is
less volatile due to aircraft mainte-
nance requirements and long term
funding plans for new programs, but
ballooning deficits will impact this seg-
ment, said Griffin. Commercial man-
ufacturing is relatively strong by his-
toric standards, and it looks to continue
at current production levels for the
next few years.
While rising fuel costs and the
recession have taken their toll on the
airline industry, the aerospace coat-
ings market is on the up swing,
according to Chris Athanasopoulos,
director, international business, Deft,
Inc. Our commercial business is
improving with new programs like
Boeing 787, 747-8, Airbus 380, 350 and
Bombardier C Series airplanes, he
said. At the same time low-cost air-
Aerospace Coatings
The aerospace coatings market continues to face some challenging
economic conditions. However, a strong military segment and the
demand for chrome-free technology is driving the market forward.
BY TIM WRIGHT
EDITOR
p28-31:features 7/29/10 3:36 PM Page 28
lines continue to grow globally. Also as
Asian countries grow their commercial
airline industries, it increases the
need for paints, specifically the mar-
kets in China and India.
MRO (maintenance, repair and over-
haul) business will improve with the
global consolidation of major airlines as
new logos are implemented and
repainting becomes necessary, said
Athanasopoulos. The military segment
remains stable with the production of
new airplanes and the repaint pro-
grams of existing airplanes.
Cargo business is also expanding.
Airlines and cargo carriers are happy
with the increased business, said
Athanasopoulos. Coatings suppliers are
excited with the increase in coating sales.
Boeings new 747-8 cargo airplane is
looked at as the future of profitable busi-
ness. Private jets are by far the only seg-
ment that does not have any good news
to cheer about. The private jet business
will take the longest time to recover.
AEROSPACE INDUSTRY
IS LOOKING EAST
While production of aerospace equip-
ment is concentrated in North America
and Europe, demand is forecast to be
much more diverse over the next five
years with roughly one-half of the glob-
al demand coming from developing
countries.
This trend has been developing over
the last few decades. North America was
the predominant producer of commercial
aerospace equipment until Airbus em -
erged in the 1970s, said Griffin.
Now maintenance and manufacturing
operations continue to migrate to South
America and Asia to take advantage of
lower labor costs. Chinas aerospace
industry in particular continues to grow
rapidly in terms of airline operations,
maintenance and aircraft production.
The market for aerospace coatings
mirrors that of the overall aerospace
market in China, said Griffin. Most
products are imported, but this is not a
sustainable solution for China. Akzo -
Nobel is working with Chinese aircraft
manufacturers, Airbus and Boeing to
provide from local sources the high qual-
ity and high technology products
required by the industry.
Final assembly lines exist in China
for the Embraer 145 and Airbus A-320.
Indigenous manufacturing, such as the
RJ21 will grow as well, said Griffin.
AkzoNobel operates many facilities in
China. Currently one of its coatings facil-
ities in Suzhou is starting production of
aerospace products and is looking to
expand its local product range in the
coming years.
We will also continue to support the
Chinese market from our North
American and European factories
through local distributors, who in addi-
tion to keeping inventory, have the abil-
ity to blend custom colors for our OEM
approved finishes, said Griffin.
China is becoming the next major
aerospace market after North America
and Europe due to their involvement in
recent years in subcontracting for major
OEMs, which has given them a better
understanding of the industry needs.
With these experiences they have ven-
tured out and are now manufacturing
commercial and military airplanes, said
Athanasopoulos. At the same time paint
suppliers to Boeing and Airbus continue
to establish manufacturing facilities to
better service the market. A 10-15 per-
cent increase in aerospace coatings busi-
ness is not out of the question for the
next 10 years.
Deft is looking to be a player in China
in the coming years. Presently we are
studying and evaluating the business
environment, said Athanasopoulos.
Our cutting edge technologies in
chrome-free primers and fluorinated
topcoats will help Chinese manufactur-
ers improve production and help the
environment.
Beyond China, which is the market
everyone seems to talk about, Ath -
anasopoulos says not to forget the mar-
ket in India. The middle class in India
is burgeoning and its need for air travel
is in high demand, he said. A recent
marketing release by Boeing reported
that India will experience an 8.2 percent
annual aircraft sales increase over the
next 20 years, which is anticipated to
outpace China at 7.2 percent. Based on
these projections its estimated the
growth in aircraft coating sales in India
will be equal to or maybe even larger
than China. North American and
European OEMs have major invest-
ments in India.
Sherwin-Williams Aerospace re -
cently expanded its global presence
with increased distribution support
According to Chris Athanasopoulos, director, international business, Deft Inc., the mili-
tary aircraft coatings segment continues to perform well. New product development
and qualification in chrome-free primers has kept the business going strong, he said.
Production of new F-35, F-15, C-130, F-16 and F-18 aircraft, and refurbishment of old
and existing aircraft has stabilized the business.
P
h
o
t
o
:

D
e
f
t
in Asia, Africa and the Middle East.
A deal with McGean-Rohco Sing -
apore PTE Ltd. in October 2009
brought ten new Asian and Pacific
Rim agents to Sherwin- Williams
Aerospaces distribution network,
offering coverage and support in
Brunei, China, India, Indonesia,
Korea, Malaysia, Singapore, Taiwan,
Philippines and Thailand.
Sherwin-Williams European distrib-
utor, Paint Services Group, based in
Surrey, England, is now offering distri-
bution services in the Middle East and
Africatwo new, active global markets
for the aerospace market segment.
CHROME-FREE
TECHNOLOGY TAKES OFF
The aerospace industry today is de -
manding greener products from their
coatings suppliers that also reduce cycle
times, improve performance and
improve durabilityultimately helping
them to reduce their costs. This is a
major challenge for aircraft coating man-
ufacturers, but significant advance-
ments have been made to deliver green-
er, higher performance products.
The elimination of chrome from
primers and the pretreatment has and
continues to be the challenge that keeps
engineers developing new products,
said Athanasopoulos. Regulations like
REACH in Europe has brought another
challenge to both paint suppliers and
airframe manufacturers. Coatings qual-
ified to commercial and military specifi-
cations need to be reviewed and certi-
fied. If they do not meet requirement
reformulation becomes necessary, which
then requires requalification to the spec-
ification. This is a major expenditure for
both OEMs and paint manufacturers.
New coating development for compos-
ite surfaces has taken place in the com-
mercial segment. Improved exterior
durability topcoats have also found their
place in the commercial market. Deft
with recent qualification to Boeing BMS
10-103, BMS 10-125, BMS 10-126 and
Bombardier 565-14 is becoming an
active player in the commercial market.
However, according to Athan -
asopoulos, the military has taken the
lead in the qualification of chrome-free
primers and they are looking to replace
the chrome pretreatment.
Deft, along with other companies, has
developed and is promoting such tech-
nologies, he said. Deft is offering a true
self-healing conversion coating, not an
adhesion promoter, as a replacement for
Alodine 1200.
Currently, Defts chrome-free sys-
tempretreatment and primeris
being tested on the U.S. Airforces F-15
and the Norwegian Air Forces F-16.
As environmental regulations direct
aerospace coatings technology, Deft has
been successful in qualifying chrome-
free primers to MIL-PRF-23377 and
MIL-PRF-85582 military specifications.
Our cutting edge technology for com-
mercial and military fluorinated topcoats
has been another success story for Deft
with the qualification to Boeing BMS 10-
125 and to MIL-PRF-85285 military
specifications, said Athanasopoulos.
AkzoNobel Aerospace Coatings is put-
ting significant resource towards elimi-
nating chrome from all its products.
Utilizing magnesium-based pigments
has proven, in laboratory testing, to be as
effective as chromates in preventing cor-
SKYscapes is a new basecoat and
clearcoat exterior paint system
developed by Sherwin-Williams
Aerospace. It is designed to deliver
faster processing time, more color
options and easier maintenance.
This allows aviation MRO (main-
tenance, repair and overhaul)
facilities and their paint shops to
augment production schedules and
turnaround more paint jobs.
SKYscapes modified polyester top-
coat is applied using a basecoat-
clearcoat process in which all colors
are applied as a basecoat. After the
basecoat dries, the entire surface of
the aircraft is sprayed with a
clearcoat finish. Color coat dry time
is approximately two hours, com-
pared to six to 10 hours for other sys-
tems. This allows shops to apply
numerous colors in a single shift and
move the aircraft more quickly
through the painting cycle.
The new paint system offers a
longer recoat time of up to 72 hours,
which means no sanding is required
between coats. Also, baking between
topcoat layers is not required.
SKYscapes improved color palette
offers nearly an infinite selection of
consistent colors that hide well and
offer features such as easy-to-apply
pearl and mica finishes.
Commercial aircraft can now get a
business jet finish with a simpler,
faster-to-apply product, said J. Marc
Taylor, Sherwin-Williams Aerospace
director of sales. Livery brand image
is improved because planes look bet-
ter longer; and easier maintenance
and repair means shops can poten-
tially be more profitable and deliver
services more cost effectively.
Another benefit is that using
SKYscapes coatings can poten-
tially deliver less overall paint
weight. For example, one coat of
this new basecoat with its higher
pigment loadteamed with a
clearcoat finishweighs less than
two coats of a traditional pig-
mented coating. Less weight can
lead to fuel savings for airlines
and aircraft owners.
Sherwin-Wiliams Aerospace launches SKYscapes coating system
Sherwin-Williams SKYscapes
basecoat-clearcoat process boasts
two-hour dry time and requires no
sanding between coats.
rosion on high strength aluminum
alloys, said Griffin.
The new technology is not reliant on
chrome pretreatments to be effective.
AkzoNobel expects the technology to be
approved by the U.S. Air Force, under
MIL-PRF-32239 in 2010.
AkzoNobel also recently launched the
Aerowave series of waterborne struc-
tural coatings. The series includes a cor-
rosion inhibiting primer, topcoat and
composite primer, all approved by
Airbus and all with a VOC content less
than 250g/L.
AkzoNobel has launched the Aerodur
3001/3002 basecoat/clearcoat system for
commercial aviation, and the Alumigrip
basecoat/clearcoat system for general
aviation.
Applications in both OEM and main-
tenance environments have confirmed
that using a basecoat/clearcoat system
will reduce process times by 30% when
compared to current paint systems used
for aircraft exteriors, said Griffin.
For the general aviation segment,
ANAC has launched Alumigrip 4001,
recently approved by Cessna, as a dual
purpose primer and sanding surfacer,
eliminating one whole step in the exteri-
or painting process. This technology is
also being tested in Europe by the
Norwegian Air Force, Italian Air Force
and Airbus.
Sherwin-Williams Aerospace Coatings
has introduce a full line of primers that
are free of chrome and lead hazards.
These priming options meet applicator
needs for commercial, military or gener-
al aviation aircraft and meet three key
requirementsfaster priming, protec-
tion of the aircraft substrate and provid-
ing key environmental benefits.
We provide the painter a choice in
environmentally supportive primers,
including our latest Chrome Hazard Free
Epoxy Primer, Epoxy Primer Surfacer
and Urethane Primer, said J. Marc
Taylor, Sherwin-Williams Aerospace
director of sales. These new low-VOC,
two-component, corrosion-inhibitive pro -
ducts contain no hexavalent chromium
(CR(VI)) and subsequently meet the
Occupational Health and Safety Admin -
istrations (OSHA) latest standard for
occupation exposure.
Meeting SAEs Aerospace Material
Specification 3095 (AMS 3095), Sherwin-
Williams Aerospace Coatings also
launched a two-component Wash Primer
(CM0484646) designed for pretreatment
of aluminum and provides an alternative
pre-treatment option to chemical chro-
mates like Alodine and/or Anodized.
Wash primers have been popular
with European MROs for a while and
they appreciate a cost-effective option
that provides an effective aluminum
pretreatment while meeting their reg-
ulatory and safety requirements,
said Taylor. We see wash primers like
our new CM0484646 product having
similar advantages for use in North
America and predict they will gain in
popularity. CW
Ultraviolet A (UVA)-curable coatings are being researched
as an alternative to traditional two-component (2K)
polyurethane aerospace topcoats because of their rapid
cure rates, low volatile organic compounds (VOCs), low
volatile hazardous air pollutants (VHAPs) and high per-
formance properties.
Bayer MaterialScience LLC and Deft Inc., one of the
leading suppliers of coating systems for the aerospace and
industrial markets, developed UVA-curable coating formu-
lations that were evaluated against aerospace standards
for topcoats. Based on these findings, Todd Williams,
industrial post-doctoral researcher, Bayer MaterialScience
LLC, presented Development of UVA-Curable Coatings
for Aircraft Topcoats at the recent RadTech UV/EB 2010
Technology Expo and Conference in Baltimore.
Conventional coatings in the aerospace market histor-
ically have been based upon 2K polyurethane coatings
that require 72 hours to fully develop their physical
properties. The development of UVA-curable aerospace
coatings is targeted to significantly decrease refurbish-
ing time through greatly reduced curing time.
According to Williams, UVA-curable coating formula-
tions display promising physical properties. A UVA-curable
formulation was applied to C-130 and F-16 aircraft as a
stencil coating and was periodically evaluated for color
change and gloss retention. After 600 flying hours, the sten-
cil coatings on the C-130 had E values comparable to the
conventional polyurethane fluoropolymer coatings.
Aerospace coatings require a compromise of both chem-
ical resistance and flexibility while maintaining hard-
ness. In this study, formulations that yielded such a bal-
ance of chemical resistance, flexibility, and hardness were
obtained using a combination of hard and soft urethane
oligomers and reactive diluents.
Gloss reduction of these coatings was achieved through a
combination of flatteners and oxygen inhibition, leading to flexi-
ble, low gloss formulations, said Williams. Weathering of UVA
aerospace systems is another critical property that can be chiefly
controlled by raw material selection. Through this evaluation,
the overall performance of UVA-curable coatings has been
shown to rival that of conventional polyurethane coatings.
Bayer MaterialScience, Deft develop and test UVA-curable coatings for aircraft topcoats
Bayer and Defts UVA-curable formulation was applied to
C-130 aircraft like the one pictured here.
High Performance Pigments Update
The HPP market is off to a strong start for 2010, but will the trend continue?
BY KERRY PIANOFORTE
ASSOCIATE EDITOR
T
he high performance pigments (HPP) and special
effects pigments market has had a rough few years.
The recent economic downturn, declining U.S. hous-
ing starts and automobile crisis have had an undeniable
impact on the HPP market, but there are indications that
this trend is reversing. HPPs have experienced increased
demand in China and other emerging regions, where auto-
motive and consumer goods production and consumption
are booming. HPP manufacturers Coatings World spoke
with have reported a rebound and hope that this upswing
will continue.
While there continues to be positive strong trends toward
the usage of high performance and effect pigments, the down-
turn in the coatings markets in Europe and North America
and the worldwide economic crisis in 2009 strongly affected
the overall market demand for pigments, said Mehran
Yazdani, vice president, marketing, performance pigments,
Sun Chemical. However, we have seen an upswing in the
high performance and special effect pigments markets during
the first and second quarters of 2010. This improving eco-
nomic situation coupled with our focus on quality, service and
innovation has put us in an excellent position for long term
growth in high performance and effect pigments. Although
we are off to a strong start in 2010, there is still a high degree
of uncertainty regarding demand and there are continuing
reports of the recession double dipping this year.
Although the economy continues to present uncertainties
and challenges, we are encouraged by a noticeable improve-
ment in overall market demand versus the same time last
year, said Brian Marsicano, business manager, pigments, for
BASF in North America. Market demand for high perform-
ance and special effect pigments continue to rebound, but
remains highly correlated with the global economy and tied
to critical segments such as automotive and durable goods.
Reiner Martens, managing director, Heubach GmbH
reported that there was some recovery in the second half of
2009 so the performance of the second half of 2010 versus
2009 should be a good indicator for 2011. Automotive OEM
has clearly improved over 2009 and the agricultural and
industrial markets are also showing signs of life, he contin-
ued. Construction is improving but low interest rates, high
foreclosure rates and low home values are impacting the mar-
ket often in varying directions.
Although the outlook is generally optimistic going forward,
high raw material prices and supply chain issues continue to
be a challenge for the HPP market. Companies continue to
combat these challenges by controlling costs and improving
and optimizing operations, although in some instances these
costs must be passed on to the customer.
At Sun Chemical, were working to control our own costs
closely with our supply chain partners and to improve our
internal manufacturing operations, said Yazdani. These
efforts have helped offset some of the rising operational costs.
However, we are again seeing raw material cost increases in
selected pigment areas that have outpaced our ability to off-
set them. As a result, we have needed to pass some of these
costs on to our customers. We will continue to invest in those
areas that provide our customers with innovative products
and services, allowing them to be more competitive and pres-
ent the best value propositions in the market.
As indicated, raw materials have continued to rise, said
Martens. Heubach has attempted to minimize the impact to
our customer base through cost control and working capital
reduction. However, due to their magnitude in certain prod-
uct areas, these costs must be passed on.
According to Rick Campbell, president, Trust Chem USA,
there have been significant shortages of several high per-
formance pigments in recent months mostly caused by supply
chain problems. In some cases it has been a critical raw
material, in some cases increased demand, in some cases pro-
duction problems and or low inventory levels and in a few
cases it has been interest in having new sources, Campbell
said. These issues have helped cause supply problems main-
ly for the large traditional sources for high performance pig-
ments but in some cases where it is raw material related, all
suppliers have had issues. These supply problems have cre-
ated significant opportunities for new suppliers of high per-
formance pigments like Trust Chem. As a result of very high
demand, we have moved quickly to increase our capacity,
which will be done gradually over the next several months
and results in a doubling of our capacity for benzimidazone,
azo condensation, quinacridones and several other key high
performance pigments within the next two to five months.
These expansions are mainly at our joint venture factories,
but also at a partner factory.
The main pressure from customers on Trust Chem is to
p32-34:p. 44,46waternborne 7/29/10 4:03 PM Page 32
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expand capacity and further refine the quality to meet spe-
cific customer requirements, said Campbell. Trust Chem
and our JV factories have combined our research and techni-
cal capabilities to stay a step ahead of their competitors.
Trust Chem will also be moving our labs in a few months as
we are making space for additional equipment to improve our
support and capabilities for coatings, especially automotive
coatings and plastics customers.
Because of the added cost associated with high perform-
ance and specialty pigments, customers expect outstanding
performance. An investment in high performance pig-
ments can yield more in return for our customers than
standard pigments, said Yazdani. High performance pig-
ments make products that are more appealing to con-
sumers, help businesses become more competitive, grow
sales and improve margins. From a technical standpoint,
the most important property exhibited by high perform-
ance pigments that distinguishes them from other pig-
ments is their durability in the applications. Some exam-
ples of this include light fastness and resistance to chemi-
cal attack and high temperatures.
Use of effect pigments allows customers to highlight their
products in terms of design and appearance, drawing the end
use customer to their lines and providing consumer appeal,
he continued. In addition, the metallic series of pigments
provide functional properties to end use applications such as
improved anti-corrosion, thermal stability and UV
reflectance.
These pigments meet specific customer needs, added
Marsicano. High performance pigments, for example, offer
enhanced durability, opacity and higher hiding. Special
effect pigments provide exceptional brilliance and ultra-
high chroma that enable the creation of novel designs and
differentiation.
The goal for the customer is to attain increased perform-
ance for demanding applications while still being competi-
tive, said Martens. High performance pigments provide per-
formance advantages including heat resistance, ease of dis-
persion, weathering, lightfastness and IR reflection.
Competition in the HPP area has been strong which has
resulted in a reduction in the pricing gap between HPPs and
conventional pigments. As a result, additional applications
for HPP pigments are being unlocked.
HPPS GAIN POPULARITY IN NICHE APPLICATIONS
While HPPs are traditionally used in automotive and indus-
trial coatings, they are also making inroads into some new
markets.
Traditional markets such as automotive and industrial
coatings will continue to be primary consumers of high per-
formance and special effect pigments, said Marsicano.
However, we continue to see interior and exterior decorative
applications as a high growth area for HPP as increased
interest for materials with improved durability, opacity and
weatherfastness properties are being requested by our served
markets.
For high performance pigments, the automotive and
industrial markets will have the greatest potential for growth
as these industries recover through 2010, said Marten.
There is also potential in the architectural market for niche
applications where either improved color space or durability
are desired.
According to Yazdani, from the market segment view-
point, Sun expects continued growth in cosmetics, special-
ties, and niche markets. We also expect flat to declining
automotive, architectural and ink markets, he added. The
trend for more efficient cars in the automotive market will
see a reduction in paint consumption, however, it will also
increase the demand for color. This trend will help to fuel
the continued growth in high performance and effect pig-
ments. In the graphic arts market, the increasing use of
non-impact printing methods such as ink jet means
increased demand for high performance pigments at the
expense of those conventional pigments used in traditional
printing inks.
INCREASED DEMAND IN ASIAN MARKETS
The market for HPP pigments has been impacted by
increased growth in manufacturing and consumption in
Asian markets, particularly in China. According to various
news reports as of November 2009, China has become the
biggest auto market in the world. Consulting firm, McKinsey
and Company estimates that Chinas automotive market will
grow tenfold between 2005 and 2030.
Most of the major paint companies have come to visit
Trust Chem in China in the last 12 months seeking a new
source for high performance pigments, said Campbell.
Demand within China and for export are putting pressure
on Chinese pigment factories to respond to new business
opportunities forcing production expansion.
The emerging industrial giantsChina, India and
Eastern Europeare seen as the markets where per capita
gross domestic product (GDP) is expected to grow most rap-
idly, said Yazdani. Related to the GDP growth of these
emerging markets will be the growth in the demand for high
performance and effect pigments for the coatings of durable
goods, buildings and the automotive sector. Sun Chemical
and our parent company, DIC, have a strong manufacturing
and market presence in China and have the capability to sup-
ply pigments to global multi-national and local Chinese coat-
ings customers.
Heubach has established Hangzhou Heubach Co., Ltd. in
Hangzhou, China. Hangzhou Heubach complements and
expands our presence in China in order to ensure short deliv-
ery times and the utmost in technical service to our global
and local customers. In the near future, the facility will be
expanded to manufacture new products for the Heubach port-
folio, said Martens. The emergence of China as a major con-
sumer of pigments has had a significant impact on the global
market for pigments and raw materials. With the build-up of
infrastructure within China and the emergence of a middle
class, the quantities consumed in China are significant
enough to impact pricing and supply in the balance of the
global market. CW
p32-34:p. 44,46waternborne 7/29/10 4:03 PM Page 34
Alberdingk Boley, Inc.
Greensboro, NC USA
Tel: 336-454-5000
Fax: 336-454-5007
info@alberdingkusa.com
www.alberdingkusa.com
UV/EB Raw Material and/or
Equip ment Offered: Alberdingk
Boley, Inc. offers water-based UV
curable dispersions.
Product Name: LUX 481
Attributes/Comments: Product with
outstanding chemical resistance, good
surface hardness and high UV-reactivity
in clears and pigmented systems.
Product Name: LUX 250
Attributes/Comments: Excellent
scratch resistance, excellent chemical
and stain resistant UV PUD disper-
sions. It is a hard-elastic WB PUD
that can be used for clear or pigment-
ed coatings on wood and plastics.
BASF Corporation
Wyandotte, MI USA
Tel: 800-231-7868
Fax: 800-392-7429
polyorders@basf.com
www.basf.com/naftaresins
Equip ment Offered: Oligomers,
photoinitiators, reactive diluents,
UV absorbers and hindered amine
light stabilizers
Product Name: BASF offers a broad
portfolio of photoinitiators, reactive dilu-
ents, oligomers, and additives that pro-
vide additional benefits to your coating
products. Our products, marketed under
the trade names Darocur, Irgacure,
Laromer, and Lucirin, provide many
options for you to meet your radcure
coating requirements.
Our UV absorbers and hindered
amine light stabilizers (HALS), market-
ed under the trade names Chimassorb
and Tinuvin, help keep your products as
vibrant as the day they were created by
providing excellent performance and
photostability.
For help with specific formulation
requirements or a complete list of
products, please contact your BASF
representative.
BYK USA Inc.
Wallingford, CT USA
Tel: 203-265-2086
Fax: 203-284-9158
richard.edgar@altana.com
Radcure Raw Materials
and Equipment Directory
Here is a look at the latest offerings from radcure raw material suppliers. For
more information on the products listed, contact the company directly.
www.byk.com
UV/EB Raw Material and/or Equip -
ment Offered: Additives
Product Name: BYK-1790
Attributes/Comments: Silicone-free
defoamer for solvent-free radiation cur-
able systems. Suitable for pigmented
and clear coatings. Shows excellent
defoaming performance in coatings con-
taining commonly used pigments, exten-
ders and matting agents.
Product Name: DISPERBYK-2008
Attributes/Comments: Wetting and
dispersing additive for high solid and sol-
vent-free coating systems. Typical appli-
cations are in wood and furniture coat-
ings, industrial coatings and printing
inks.
Gelest, Inc.
Morrisville, PA USA
Tel: 215-547-1015
Fax: 215-547-2484
info@gelest.com
www.gelest.com
Equipment Offered: Gelest, Inc. devel-
ops and manufactures molecular materi-
als that enable your optical, protective,
decorative and special purpose coating
technologies for enhanced performance
on plastics, ceramic, metal, glass, con-
crete and inorganic mineral surfaces.
Our product line includes silane, silicone
and metal-organic molecules for: adhe-
sion promotion and crosslinking;
improved chemical resistance and corro-
sion protection; controlling hydrophobic-
ity, hydrophilicity and oleophobicity; rhe-
ological aids (improved processing, dis-
persion, flow).
Hamamatsu Corporation
Bridgewater, NJ USA
Tel: 908-231-0960
Fax: 908-231-1539
usa@hamamatsu.com
Radcure Raw Materials and Equipment Directory
http://sales.hamamatsu.com
Equipment Offered: UV spotlight
sources for UV curing
Product Name: LC-L2
Attributes/Comments: The Light -
ningcure LC-L2 is a palm-sized UV
spotlight source for UV spot curing
of adhesives and UV/radcure coat-
ings. Its long-lasting LED generates
stable, high-intensity UV light (365
nm) to ensure rapid curing with
minimal thermal effects. The LC-L2
includes all required functions for
external control.
Product Name: LC-L3
Attributes/Comments: The Light -
ningcure LC-L3 UV spotlight source
for UV spot curing of adhesives and
UV/radcure coatings features 9 LEDs.
These long-lasting LEDs generate sta-
ble, high-intensity UV light (365 or
385 nm) to ensure rapid curing with
minimal thermal effects. Each LEDs
light level can be adjusted to create
tailored profiles.
Sartomer USA, LLC
Exton, PA USA
Tel: 610-363-4100, 800-SARTOMER
Fax: 610-363-4140
contact@sartomer.com
www.sartomer.com
Equipment Offered: Acrylic resins,
crosslinking resins, UV curing resins
Product Name: CN9026
Attributes/Comments: Highly func-
tional aliphatic urethane acrylate
designed for hardcoats or where addi-
tional crosslinking is necessary. It is flex-
ible at higher coat weights and has good
hardness and scratch resistance.
Shamrock Technologies, Inc.
Newark, NJ USA
Tel: 973-242-2999
Fax: 973-242-8074
marketing@shamrocktechnologies.com
www.shamrocktechnologies.com
Equipment Offered: Shamrock
Technologies offers a full line of fluoro
polymer and wax additives for UV/EB
applications. These products include
our EverGlide wax emulsions, disper-
sions and compounds, UltraGlide
PTFE dispersions, UltraMatte UV
matting agents, as well as our PTFE
powders.
Product Name: EverGlide UV 691
Attributes/Comments: EverGlide
UV 691 is an oxidized polyethylene
in UV monomer (TRPGDA). The
small 2-3 micron particle makes this
product ideal for thin film applica-
tions to provide slip and abrasion
resistance while maintaining gloss
and clarity.
Product Name: UltraMatte
UV 50-GDA
Attributes/Comments: UltraMatte
UV 50-GDA is an innovative 50%
polyethylene/silica dispersion in UV
monomer that can efficiently matte
even thin films with no appreciable
effect on viscosity. This product also
provides excellent slip, mar resist-
ance and burnish resistance. CW
Radcure Raw Materials and Equipment Directory
RadTech Has Moved
** New Address as of July 2010 **
RadTech International NA
7720 Wisconsin Ave.
Suite 208
Bethesda, MD 20814
Tel: 240-497-1242
Fax: 240-209-2340
Email: uveb@radtech.org
CHINACOAT 2010
S
ince its inception in 1996, CHINACOAT has become
the key event for coatings, printing inks and adhe-
sives suppliers who wish to enter, expand and con-
solidate their positions in the Chinese market. In terms of
exhibit size, number of exhibitors and visitors, CHINA-
COAT is now one of the largest coatings shows held in the
world today and is organized by Sinostar International.
Chinas coatings industry has achieved remarkable suc-
cess in technology innovation and marketing transformation
while facing various challenges. The industry is now more
mature and able to withstand risks. Enterprises there are
expanding their markets through merger and acquisition.
Despite the global financial crisis, Chinas coatings
industry continues to grow. According to Sinostar, Chinas
coatings output value in the first half of 2009 was worth
RMB 78.142 billion (~$11.5 billion), an increase of 3.6%
over the same period of 2008 and its sales value was RMB
76.05 (~$11.2 billion), an increase of 3.2% over 2008.
Chinas economic recovery in 2009-2010 from the global
recession indicates that the governments stimulus package
and other policies against the crisis have played an active
role in the quick recovery. At the same time the overall
dynamics of Chinas coatings industry are evolving accord-
ing to some key trends.
Export markets, which prior to the recession, were the
bedrock of the Chinese coatings industry, is no longer the
case. According to Sinostar, domestic demand now repre-
sents the major market opportunities. Domestic infra-
structure construction of roads and bridges, for example,
has boosted economic growth. Emerging industries such
as wind power generation, logistics and the information
industry are also on the rise. Another trend, according to
Sinostar, has seen Tier II and Tier III markets develop
especially in rural areas, which are becoming larger
paint consumption markets. Lastly, Chinas middle and
western regions are undergoing an accelerated pace of
development.
The overall urbanization of China is fueling the paint and
coatings industry there. It is the engine for Chinas economic
growth, according to Sinostar, and all these factors support
the continuous growth of the coatings industry in China.
An annual event, alternating between the cities of
Guangzhou and Shanghai every fall, CHINACOAT 2010
returns to Guangzhou from September 27-29 at the
Guangzhou International Convention & Exhibition Centre
(GICEC). With 700+ exhibitors from 25 countries and more
than 25,000 anticipated visitors, as well as a comprehen-
sive series of technology exchange programs, CHINACOAT
2010 will again serve as a global meeting place for the
paint and coatings industry across the world.
CHINACOAT CONFERENCE
The 8th CHINACOAT Conference will be held in a confer-
ence theater inside the exhibition center on September 27-
28, 2010, the first two exhibition days of CHINACOAT. The
theme of the conference is, Architectural Coatings for a
Sustainable World.
This conference will cover a range of new developments
in the architectural coatings market, with particular
emphasis on environmental sustainability. It will bring
together the major players in this market to discuss the
future direction of the market and in particular the impact
of current concern about environmental sustainability.
This assembly of professionals with shared interest pro-
vides a special opportunity for developing new working
From September 27-29 Guangzhou will host CHINACOAT 2010, which
has become the main attraction for companies looking to capitalize
on Chinas growing market for coatings.
Expo Preview
p40-41:p. 44,46waternborne 7/30/10 8:50 AM Page 40
relationship as well as gaining a better understanding of
market dynamics and a vast scope for innovation. The con-
ference is designed to have benefits for all the elements in
the architectural coatings supply chain, from raw materials
suppliers to paint makers through to paint retailers, speci-
fiers and architects. Commercial success no longer hinges
on large volume but on sustainable performance.
NEW TECH CORNER
This 2-day event features informal presentations on case
studies, novel technology, insights and marketing strate-
gies related to the following themes: Tailor-Made Resins
and Super-Green Additives.
On September 27, Laura Bittle, global market manager,
coatings strategic marketing and development, Wacker
Polymers, will present, Sustainability of VAE in The
Environment.
Bittle will focus on whats behind the keyword sustain-
ability and the impact products have on the environment.
This presentation evaluates renewable resources in the
chemical industry with a special focus on the fundamental
chemistry of VAE copolymers which can provide low VOC
green capable solutions for the challenges of todays coat-
ings market.
The first of three presentations on September 28, Shen
Lan, senior manager of applied technology, Evonik
Industries, will present, A Novel Matting to UV Coatings.
UV coatings have become more and more popular due to
their advantages concerning efficient curing, eco-friendly prop-
erties and excellent performance. However, to achieve a dull
matted surface is still a big challenge for UV coating applica-
tions. Recently, a novel process to treat matting agents has
been developed. Compared to traditional matting agents, the
special chemical surface treatment process generates higher
matting efficiency and better compatibility in UV coatings. In
addition, less viscosity impact and good mar resistance proper-
ties are observed in most of the investigated UV systems.
The next presentation will be, New Development of
Environment Friendly Additives for Water-Based Paints
and Coatings, presented by Helen Li, assistant technical
manager, Clariant Chemicals (China) Ltd.
With more and more public attention on environmentally
friendly, health, safety and saving energy issues, it becomes
very important to select suitable additives (APEO-free, low
VOC) to manufacture satisfied products for the customers.
The last technical workshop, Formulation of Modern
Pigment Concentrates and the Influence of Additives, will be
presented by Wilhelm Wessels, technical sales manager, BYK
Chemie GmbH. Within the presentation it will be shown how
the right selection of additives can help to formulate colorants
which fulfill those technical requirements referred to and
comply with stricter voluntary ecolabels such as Euroflower
and Green Seal 11.
TECHNICAL WORKSHOP
This years technical workshop is titled Radiation (UV &
EB) Curable Coatings/Inks Technology. Radiation curable
coatings/inks have many advantages over their conven-
tional-curing counterparts. This workshop aims to provide
the delegates with essential knowledge for understanding
radiation curing technology and developing radiation cur-
able coatings/inks formulations.
NATIONAL PRESENTATIONS
This prestigious event aims at presenting to attendees
the development of the coatings industry in Chinas
neighboring countries. After four successful year of pre-
sentations covering India, Vietnam, Malaysia, South
Korea, Indonesia, Russia, Australia, Japan, Thailand
and the Philippines, this year Sinostar has invited
experts to present an overview of Bangladeshs national
coatings industry.
Engr.Mohammed Abdur Rahman, secretary general of
the Bangladesh Paint Manufacturers Association and gen-
eral body member of Federation of Bangladesh Chamber of
Commerce and Industry (FBCCI) will present, The
Bangladesh Paint & Coatings Market.
The Bangladesh Paint Market had been experiencing a
steady growth of 10-12 percent per annum consistently
since late 90s mainly because of booming real estate devel-
opment, which however had a sluggish trend in 2007-2008
and now has started improving .
At present, approximately 100 companies are operating
in the Bangladesh paint market. Although the number of
players was higher a few years back, many small players
were forced to close in the face of raw material price hikes
in 2008 and fierce price competition among the top compa-
nies and working capital constrain. Around 10 to 12 com-
panies operate nationally and these players contribute 90%
of total market. The installed capacity of the existing facto-
ries cater the local market demand.
With the flourishing socio-economic development of the
country, consumers are becoming more conscious about
quality, variety and unique choice offerings. Rising concern
about health and environment will also influence the paint
industry in offering hazard-free and environmentally
friendly coating systems. CW
p40-41:p. 44,46waternborne 7/30/10 8:50 AM Page 41
Industry News
Evonik Industries is reorganizing its
carbon black activities. Recently
Evonik Carbon Black GmbH was
founded as a legally independent
management company under the
umbrella of Evonik Industries. chair-
man of the board (CEO) is Jack Clem
and Rainer Wobbe will take over the
position of the chief financial officer
(CFO). The operational headquarters
of the company, currently in
Frankfurt, will move to Hanau-
Wolfgang on October 1. The product
portfolio and the relationship to the
customer will not be affected by the
spin-off. Evonik, the second largest
manufacturer worldwide, produces
carbon black at 17 sites in 12 coun-
tries on four continents. In the last
fiscal year approximately 1,700
employees generated sales of 1 bil-
lion. The company reports, having
spun off the carbon black business,
Evonik is currently examining three
strategic options to develop its busi-
ness further. The possibilities extend
from optimization as an independent
market unit, through a partnership
solution, to sale of the business. One
of these three options will be decided
upon before the end of the second half
of the year.
BRENNTAG ACQUIRES
EAC INDUSTRIAL INGREDIENTS
Brenntag, a global market leader in
chemical distribution, has expanded
its market position in the Asia Pacific
region by acquiring 100% of the
shares of EAC Industrial Ingredients
Ltd. A/S, a sizeable provider of chem-
ical distribution solutions in South
and South East Asia. Selling compa-
ny is Copenhagen-based The East
Asiatic Company Ltd. A/S. The pur-
chase price is 160 million on a cash
and debt free basis. With the acquisi-
tion, Brenntag gains access to an
established distribution network
active in nine countries.
With this major acquisition in
South and South East Asia Brenntag
reinforces its growth strategy in the
Asia Pacific region. EAC Industrial
Ingredients holds an important mar-
ket share and covers with sub-
sidiaries markets in nine countries
with local presences in Thailand,
Vietnam, Indonesia, Philippines,
Malaysia, Singapore, Cambodia,
India and Bangladesh. For 2010
Brenntag expects sales of approxi-
mately 220 million for EAC
Industrial Ingredients.
The acquisition of EAC Industrial
Ingredients is a major step in the
execution of Brenntags growth
strategy. We expand our existing
presence in the growing markets of
Asia Pacific, add significant market
share and improve our market posi-
tion in focused industries like food
and beverage, coatings, personal care
and pharma, said Stephen Clark,
CEO of Brenntag. This strategic
milestone develops our market posi-
tion from a foothold in Asia to an
established operational network,
supporting our continued growth
path in the region.
Brenntag has already significant
assets in Asia Pacific with 17 sites in
11 countries and the acquisition of
EAC will increase the number of per-
sonnel in the region to about 1,000.
AIR PRODUCTS TO BUILD SOLAR
FARM AT U.S. HEADQUARTERS
Air Products will build a 12-acre solar
farm at its corporate headquarters in
Allentown, PA, capable of generating
1.5 MW of electricity. The 1.5MW is
enough to serve the energy needs of
nearly half of Air Products adminis-
tration buildings. The project is
expected to begin construction this
Evonik establishes carbon black company
PRICING CHANGES
Arkema: Aug. 18-12% increase for its Rilsan
high performance polyamides granules.
Ashland: July 155-10% increase for its
Combizell and Culminal methylcellulose prod-
ucts; July 28up to 10% increase for its
Drewplus and Advantage foam control agents;
Aug 13-8% increase for a number of products
including cellulose, chlorine, ethylene oxide
and propylene oxide.
BASF: July 1130/MT increase for straight-
acrylic, styrene-acrylic and styrene-butadiene
dispersions as well as additives in Europe,
Africa and Western Asia; July 155-20%
increase for additives and pigments for plastic
applications including antioxidants and
process stabilizers, light stabilizers, flame retar-
dants and pigments; August 1$20/dry short
ton on the following products: ASP 101, ASP
170, ASP 400, ASP 400P, ASP G90, ASP NC,
and ASP RO kaolin clays and $30/dry short ton
on the following products: ASP 100, ASP 200,
ASP 600, ASP 900, and Buca kaolin clays.
Cytec Industries: August 1$0.07/lb.
increase for all powder coating resins (Crylcoat,
Additol, Modaflow and Uvecoat) sold in North
America.
Elementis Specialties: August 15-10%
increase for Beontone organoclays and selected
products.
DISTRIBUTOR APPOINTMENTS
Arkema has appointed Grolman to distribute
its Orgasol and Rilsan fine powders for paint
and varnish applications in France, Germany,
the UK, Scandinavia and the Benelux countries.
Scott Bader has appointed Bodo Mller
Chemie to distribute its polyester resins and
gelcoats, structural adhesives and bonding
pastes, water-based polymers and solvent-
based alkyd and acrylic resins in Germany and
Austria.
p42-43:columns 7/28/10 11:50 AM Page 42
Industry News
fall and be onstream in the spring of
2011.
For years, customers around the
world have sought out Air Products
gases and materials to help improve
environmental performance, and now
we are excited to have this renewable
energy opportunity right in our own
backyard, said John McGlade, chair-
man, president and chief executive
officer of Air Products. Our employees
are looking forward to putting our
SunSource Solutions for photovoltaics
to work thereby reducing our carbon
footprint and generating sustainable,
clean energy to power a portion of our
campus.
Air Products has been supplying
critical gases and materials to photo-
voltaic (PV) manufacturers who make
solar panels for many years as part of
its leadership in the electronics indus-
try and, more recently, has been focus-
ing on reducing PV manufacturing
costs with its broad SunSource
Solutions offerings.
The solar farm is made possible
through investment by Air Products
and a $1 million grant from
Commonwealth of Pennsylvania as
part of its 2008 Alternative Energy
Funding Bill. Funding is administered
by Pennsylvanias Commonwealth
Financing Authority. By utilizing the
1.5MW of renewable power, Air
Products will reduce its dependence on
purchased electricity thereby lowering
its carbon dioxide footprint by more
than 1,000 tons per year.
IN BRIEF
Specialty chemicals group Altana
sold the polyurethane foam stabiliz-
ers business of its BYK Additives and
Instruments division to Evonik
Goldschmidt GmbH...CoorsTek,
Inc., a leading global manufacturer
of technical ceramic and specialty
material components, has signed a
definitive agreement to purchase the
advanced ceramics business of
Saint-Gobain, a leading global sup-
plier of materials and components
made from ceramics, grains and pow-
ders with facilities in Europe, North
America, South America and Asia...The
E.T. Horn Company, a leading nation-
al distributor, supplier, marketer and
manufacturer of specialty chemicals
has been named the recipient of the
2009 Most Outstanding Distributor
Award in North America by Dow
Epoxy, a business unit of The Dow
Chemical Company. CW
DESIGNERS AND MANUFACTURES OF INDUSTRIAL MIXING EQUIPMENT
T
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11 SOUTH MARION STREET WARREN, PENNA. 16365 PHONE 814/723-7980
FAX (814) 723-8502
Stirrers Or Complete Units For:
PAINTS URETHANE FOAMS
ADHESIVES SLURRIES
INKS GROUTS
CEMENTS ETC. . . .
r r s TM
Patented blending/dispersing blade design makes radical
improvement over old saw tooth designs
* Most efficient and aggressive blending/dispersing blade
available.
* Provides proper combination of pumping action and shear/
dispersion essential for fast consistent results.
* Built in pumping action cuts processing time.
* Longer life due to heavier gauge construction.
* Less heat due to shorter required running time.
* Excellent for high or low speed and high or low viscosity.
* Supplied with hubs or mounting holes required to retrofit
and upgrade present equipment.
* Pumping blades without teeth are available and are excellent
for gentle blending and agitation.
www.connblade.com
POLY STAINLESS
CONN
Since 1948
A
N
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CO., L.L.C.
p42-43:columns 7/28/10 11:50 AM Page 43
People on the Move
PPG makes executive assignments
PPG Industries has made a number of
executive assignments. Rich Alexander,
senior vice president, performance coat-
ings, has been elected executive vice
president and joins PPGs executive
committee. Alexander joined PPG in
1978 as a sales representative based in
Detroit and subsequently held several
branch sales and marketing positions.
Alexander was elected vice president,
industrial coatings, in 2002, and to his
current position in 2005.
Pierre-Marie De Leener, senior vice
president, architectural coatings
EMEA, and president, PPG Europe, has
been elected executive vice president
and also will join PPGs executive com-
mittee. In addition, De Leener will
assume management responsibility for
the companys information technology
function. Werner Baer, vice president,
information technology, will report to
De Leener. De Leener joined PPG with
the acquisition of SigmaKalon Group in
January 2008, and was appointed to his
current roles that same year.
Cynthia A. Niekamp, vice president,
automotive coatings, has been elected
senior vice president and will join PPGs
Operating Committee. Niekamp joined
PPG in her current role in January
2009. She started her career with
General Motors, where she progressed
through several production supervisory
and engineering positions with the
Delco Moraine division.
Viktor R. Sekmakas, vice president,
coatings, and president, PPG
Asia/Pacific, has been elected senior
vice president and will also join PPGs
Operating Committee. In addition,
Sekmakas will assume responsibility
for PPGs packaging coatings business.
Douglas Pegg, vice president, packaging
coatings, will report to Sekmakas.
Sekmakas joined PPG in 1997 with the
acquisition of Lilly Industries electro-
coat business and became market
development manager, powder coatings.
He was named president, PPG
Asia/Pacific, in 2008, and he additional-
ly assumed responsibility for PPGs
global industrial coatings business in
early 2010.
HARDIDE COATINGS HIRES
BUSINESS DEVELOPMENT MANAGER
Hardide Coatings has appointed Robin
Gillham business development manag-
er for its global valve, pump and auto-
motive business. Gillham joins ex-
Praxair UK sales manager Nick King in
Hardides business development team.
King will be responsible for growing the
companys oil and gas, and aerospace
sales. Gillham brings 19 years of engi-
neering and technical sales experience.
He spent almost ten years as a design
engineer with Rover and Land Rover
before moving into technical sales with
Tomita UK Ltd. to supply and support
Japanese machine components. He
returns to Hardide having previously
worked for the company between 2004
and 2008 as sales manager.
AIR PRODUCTS APPOINTS CORPORATE
SUSTAINABILITY MANAGER
Air Products has appointed Julie
OBrien corporate sustainability man-
ager. In this new role, OBrien is
responsible for developing and manag-
ing the companys sustainability ini-
tiatives, practices and reporting
worldwide. She will work with senior
business and functional managers and
Air Products Sustainability Council to
drive achievements against the com-
panys sustainability growth strategy
and improvement targets.
PPG AEROSPACE NAMES GLOBAL
PLATFORM DIRECTOR FOR COATINGS
PPG Industries aerospace business has
appointed Brian Roberson global plat-
form director for coatings. Roberson
joined PPG Aerospace in 1999 as
Southwest region sales and market
development representative, based at
the Dallas Application Support Center.
He held marketing and sales positions
with increasing responsibility for PPG
Aerospace until 2005, when he became
Mountain West regional sales manager
for PPGs automotive refinish business,
based in Denver. He moved to Toronto
in 2007 as director in Canada for the
automotive refinish business, and he
subsequently returned to PPG
Aerospace and assumed his current
position.
FERRO CORPORATION NAMES
CHIEF FINANCIAL OFFICER
Ferro Corporation has appointed
Thomas R. Miklich vice president and
chief financial officer. Miklich has
more than 30 years of diverse finan-
cial experience and has served as chief
financial officer for both public and
private companies, including OM
Group, Inc., a specialty chemicals com-
pany; Van Dorn Company, a manufac-
turer of containers for the food, chem-
ical, paint, household, automotive
products and petroleum industries;
and The Sherwin Williams Company,
a manufacturer and distributor of
paint, coatings and related products.
E.T. HORN HIRES NEW
ACCOUNT MANAGER
The E.T. Horn Company, a national dis-
tributor, supplier, marketer and manu-
facturer of specialty chemicals and
ingredients has hired Eva O'Keefe as
strategic account manager. She will be
assigned to broaden and oversee key
accounts within the companys coatings
and building materials group, which
concentrates within the paint and coat-
ings, building materials, non-structural
adhesives, inks/graphic arts, and
ceramics markets. CW
p44:columns 7/28/10 11:54 AM Page 44
Suppliers Corner
Specialty chemical manufacturer
Buckman is introducing a new green
Flamebloc GS line of fire retardant
products to the commercial and con-
sumer markets. The GS (Green
Series) portfolio of products are zero-
VOC, made from all GRAS raw mate-
rials and requires no halogen to acti-
vate their enhanced fire-retardant
capabilities, according to the compa-
ny. This innovative product portfolio
includes 13 substrate specific
chemistries designed to protect
paper, wood, leather, metal, plastic
and fabric. Based on the proprietary
chemistry of Flame Seal Products,
Inc., a water-based polymeric amino-
polyphosphate composition provides
superior char forming protection
against flame or heat by coating or
adsorption of the product.
UNION PROCESS OFFERS DATA
ACQUISITION PACKAGE
Union Process now offers an optional
data acquisition package to provide
customers with real-time data that
will be helpful in monitoring condi-
tions in the mill as well as improving
quality control and providing an eas-
ier method to do test comparisons.
The software package is designed to
interface with the Baldor VS1SP
variable frequency drive, which is
standard on most Union Process
Attritors sold in the U.S. Now, with
the optional Union Process Data
Acquisition Software Package, the
customer can monitor the following
parameters: voltage to the motor,
motor current in amps, motor
absolute speed in rpm, reference
speed in Hertz, torque in Newton-
meters, actual motor rpm, agitator
rpm and kilowatts. The data acquisi-
tion package can be added to any
new or existing Union Process
Attritor (either laboratory or produc-
tion size) as long as that Attritor
uses a Baldor VS1SP variable fre-
quency drive.
BYK INTRODUCES
BYK-P 9928 ADDITIVE
BYK-Chemie has introduced two new
additives. BYK-P 9928 is a processing
additive for foam-free vinyl esters.
According to the company, the design
of vinyl esters has an impact on the
cobalt complex that is added for accel-
erating the curing process and on its
activity in the resin. BYK-P 9928
slightly interferes with the interaction
between the cobalt and the resin,
reduces the reactivity of the cobalt and
slows down the curing process. The
result is that the hydrogen peroxide is
decomposed to radicals that react with
the vinyl ester, instead of forming
water and oxygen which would eventu-
ally try to evaporate and create foam.
BYK-P 9928s benefits are no foam-
ing of vinyl ester resins, no negative
influence on mechanical properties or
corrosion resistance, liquid supply form,
easy incorporation, and storage stability
in the pre-accelerated resin for at least
six months.
MERCK OFFERS TIVIDA
SCRATCH RESISTANCE ADDITIVE
Merck KGaA has launched the
Tivida brand, a new product group of
additives developed for application
in various coating systems that sig-
nificantly increases the scratch
resistance of automotive coatings.
Small, every day scratches from wip-
ing over the surface, for example, can
be avoided or reduced by the addition
of Tivida, according to the company.
The first product in the brand family,
Tivida AS 1010, was developed
specifically for high-gloss, solvent-
based two-component PUR coating
systems. The additive can be opti-
mally incorporated into the composi-
tion of the binding agent, thus chang-
ing its structure. The nanoparticles
make the solvent-based coating system
harder and, at the same time, more
elastic due to the cross-linking of the
polymer shell with the binding agent.
The cross-linkage of the additive with
the binding agent occurs throughout
the whole product. Thus, the desired
protection against scratches is
achieved not only in new coating lay-
ers, but also after weathering.
Additional products in the Tivida prod-
uct line will be launched over the
course of the year, including additives
for UV-curing and water-based coating
systems.
ATLAS INTRODUCES NEW
MECHANICAL COOLING SYSTEM
FOR CORROSION CABINETS
Atlas Material Testing Technology has
introduced a new mechanical cooling
system for its CCX advanced cyclic cor-
rosion cabinets. Special cooling require-
ments including material specifications
are often listed in corrosion standards,
especially those from many large auto-
mobile manufacturers such as Honda,
Toyota, and Ford. This new device
reduces the component footprint by
approximately 80%. The compact,
streamlined design fits in line with the
exposure cabinet and solution reser-
voir. The unit is fully integrated and
operated by the premium PC-based
control system, connecting to the left
side of the corrosion cabinet with 6"
ports. Not only can the unit run to
below freezing temperatures, but it also
allows for precise temperature ramp-
ing rates. In addition, noise levels have
been reduced by 10% as compared to
the previous design. The exterior of the
cooling unit is constructed with corro-
sion-resistant fiberglass to provide
years of continuous use. CW
Buckman launches green fire retardant line
p45:p.50 SC-dec 7/28/10 11:54 AM Page 45
Meetings
Sept. 16-17: Feica European Adhesives
& Sealants Conference 2010, Helsinki,
Finland. More info: www.feica-confer-
ences.com.
Sept. 23-26: Paintistanbul 2010,
Istanbul, Turkey. Mor info: Istanbul
Congress Center & Lufti Kirdar
Rumeli Exhibition Center. More info:
Interteks International Trade
Exhibitions, www.paintistanbul.com.
Sept. 23-24: CEPE Annual Conference
and General Assembly, Istanbul.
Turkey. More info: Vincentz Network,
www.european-coatings.com/cepe.
Sept. 26-29: : Southern Society of Coa -
tings Technology (SSCT) 2010 Annual
Meeting & Technical Conference
Racing to New Technology in Coatings,
Hilton Resort, Daytona Beach, FL/USA.
More info: SSCT, www.ssct.org.
Sept. 27-29: CHINACOAT 2010,
Guangzhou, China. More info:
www.chinacoat.net.
Oct. 7-10: Turkchem 2010, Istanbul,
Turkey. More info: Artkim Group,
www.turkchem.net.
Oct. 12-13: 7th International
Woodcoatings Congress Reducing the
Environmental Footprint, Amsterdam,
the Netherlands. More info: PRA
Coatings Technology Centre, www.pra-
world.com.
Oct. 12-14: Corosave, Stuttgart,
Germany. More info: fairXperts
GmbH, www.corosave.de.
Oct. 12-13: European Coatings
Confernce Packagaing Coatings. More
info: Vincentz Network, www.european-
coatings.com/events/ecc.cfm. CW
CHINACOAT opens in Guangzhou 9/27
MAJOR MEETINGS
Sept. 23-24: CEPE Annual Meeting,
Istanbul, Turkey; www.european-coat-
ings.com/cepe
Sept. 27-29: CHINACOAT 2010,
Guangzhou, China; www.chinacoat.net.
p47:p. 51 meetings june 7/27/10 9:50 AM Page 47
Classified Advertising
Employment
Partner Wanted
Equipment for Sale
Coatings World
Phone: 631-642-2048
Fax: 631-473-5694
patty@rodpub.com
Blades
Grinding
CWM CLASSIFIED 0810.qxd:CWM Class March2004 7/27/10 9:57 AM Page 1
Classified Advertising
Pigments/ Additives
WWW.COATINGS WORLD.COM
WWW.COATINGS WORLD.COM
Products & Services
TRAFe
producing high quality transparent
iron oxide pigments and
dispersions.
Shangyu Fine Chemical Zone of Zhejiang Province
312369, China.
Tel: 86-575-82028128 Fax: 86-575-82022898
E-mail: guanhua@chems-field.com
Website: www.chems-field.com
Shangyu Chemsfield Co., Ltd.

Shangyu Chemsfield Co
Website: www.chems-field.com
E-mail: guanhua@chems-field.com
Tel: 86-575-82028128 Fax: 86-575-8202289
312369, China.
P Zhejiang of Zone Chemical Fine Shangyu
dispersions.
pigments oxide iron
transpa quality high producing
o., Ltd.
98
Province
and
arent
CWM CLASSIFIED 0810.qxd:CWM Class March2004 7/27/10 9:57 AM Page 2
Advertising Index
Company Name Page Phone Fax Website
Buhler Inc. . . . . . . . . . . . . . . . . . . .21 . . . . . . .763-847-0280 . . . . . . . . .763-847-9909 . . . . . . . .www.buhlergroup.com/ink
BYK USA Inc. . . . . . . . . . . . . . . . .7 . . . . . . . . .203-265-2086 . . . . . . . . .203-284-9158 . . . . . . . .www.byk.com
Chemark Consulting . . . . . . . . . .16 . . . . . . .910-692-2492 . . . . . . . .910-692-2523 . . . . . . . .www.chemarkconsulting.net
Conn & Company . . . . . . . . . . . .43 . . . . . . .814-723-7980 . . . . . . . . .814-723-8502 . . . . . . . .www.connblade.com
Dow . . . . . . . . . . . . . . . . . . . . . . . . .11 . . . . . . .800-447-4369 . . . . . . . . .989-832-1465 . . . . . . . .www.dow.com/coating
Evonik Degussa Corporation . . .3 . . . . . . . . .732-981-5343 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.evonik.com/chroma-chem
Hoover Color Corp . . . . . . . . . . . .Cov. 4 . . . .540-980-7233 . . . . . . . . .540-980-8781 . . . . . . . .www.hoovercolor.com
Keim-Additec Surface GmbH . .13 . . . . . . .+49 (0) 67 63/93 33-0 . . . . . . . . . . . . . . . . . . . . . . .www.keim-additec.de
Micro Powders, Inc. . . . . . . . . . . .Cov. 2 . . . .914-793-4058 . . . . . . . . .914-472-7098 . . . . . . . .www.micropowders.com
Mitsubishi Gas
Chemical America, Inc. . . . . . . .9 . . . . . . . . .212-687-9030 . . . . . . . . .212-687-2810 . . . . . . . .www.aromaticchemicals.com
Sartomer . . . . . . . . . . . . . . . . . . . .37 . . . . . . .610-363-4100 . . . . . . . . .610-363-4140 . . . . . . . .www.sartomer.com
Shamrock Technologies Inc . . . .4 . . . . . . . . .973-242-2999 . . . . . . . . .973-242-2536 . . . . . . . .www.shamrocktechnologies.com
Sinostar Intl Ltd. . . . . . . . . . . . . .19 . . . . . . .852-2865-0062 . . . . . . . .852-2804-2256 . . . . . . .www.chinacoat.net
Sun Chemical . . . . . . . . . . . . . . . .33 . . . . . . .800-543-2323 . . . . . . . . .513-681-5505 . . . . . . . .www.sunchemical.com
Trust Chem USA . . . . . . . . . . . . .35 . . . . . . .401-398-7301 . . . . . . . . .401-398-7321 . . . . . . . .www.trustchemusa.com
Ultrablend LLC . . . . . . . . . . . . . .23 . . . . . . .800-680-3344 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .www.ultrablend.com
Unimim Specialty Minerals Inc. . .25 . . . . . . .618-747-2311 . . . . . . . . .618-747-9318 . . . . . . . .www.BrilliantAdditions.com
Classified Advertising Rates
Ruled Box Ad $100 per column inch
Tel: (631) 642-2048 Fax: (631) 473-5694 patty@rodpub.com
Ad Index CWM0810:CW February04 Index 7/29/10 2:58 PM Page 1
Final Coat
Paint engineer for Art All Around project
in Maine receives prestigious award
J
on Cavallo, who serves as paint engineer for the Maine
Center for Creativitys (MCC) Art All Around project in
Portland Harbor, Maine has been honored with a presti-
gious international award for engineering expertise. Cavallo
recently received the Award of Merit and accompanying
title of fellow from the ASTM International Committee
D33 on Protective Coating and Lining Work for Power
Generation Facilities. The Award of Merit is the highest
organizational recognition for individual contributions to
ASTM standards activities. Cavallo is providing pro bono
paint engineering services to MCCs Art All Around proj-
ect, which involves the painting of 16 Sprague oil storage
tanks in South Portland, Maine. When completed in 2012,
it will be the worlds largest public art painting, viewed by
land, sea and air.
Cavallo recently inspected the second finished oil tank.
London-based artist Jaime Gilis bold, colorful design was
completed last fall on the first 36-foot tall tank. Professional
paint subcontractor AMEX has been enlisted to transfer
Gilis artwork onto the Sprague tanks.
Cavallos expertise in surface preparation, corrosion mit-
igation and paint adherence will help ensure the project
stands the test of time, especially against the often harsh
weather conditions in the Northeast.
Cavallo works as a senior consultant and corporate corro-
sion and coatings specialist at Enercon Services Inc. in Tulsa,
Oklahoma. He is a registered professional engineer in three
states, an SSPC protective coatings specialist, and a NACE
International CIP Level III coating inspector with nuclear
facilities endorsement.
In addition to ASTM International, he is also a member
of the Society for Protective Coatings (SSPC), NACE
International, ASME International and the National
Society of Professional Engineers. CW
Jon Cavallo recently received the Award of Merit and accompanying
title of fellow from the ASTM International Committee D33 on
Protective Coating and Lining Work for Power Generation Facilities.
A resident of South Berwick, Maine, the pro bono paint engineer
for the worlds largest public art painting, recently inspected the
second completed oil storage tank.
p50:columns 7/27/10 10:31 AM Page 50

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