A FREE report by Company Shortcuts

The Top Ten Things you dont

learn at Business School
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Lara Morgan 2013. All rights reserved in accordance with
the Copyright, Designs & Patents Act 1988.
The secret of fast growth companies is to consistently have those working with you looking for
ideas for business improvement, efficiency gains, price reductions and improvements in
service - this will lead to higher customer retention rates, profitable gains and topline sales
increases. Focus always on developing a culture of continual improvement maximise and
realise your growth potential.
Here are our top ten things that you need to know but will
never learn in Business School.
1. The People Pain never goes away but experience makes change
manageable.
Prioritise putting together a team of A-Players.
2. Timetabling discipline around nancial focus and maximising the sales
hours of each day are imperative to business success.
Book diary time for both.
3. Reward people according to what they want, not according to what you
think they want
So ask them!
4. Internal and external training and education build cultural strengths that
are priceless.
If you build in mechanisms to share learning, example - Top Ten learning points I will action.
5. Relentlessly pruning the bottom 20% of your customer base builds business
value.
Client retention and penetration are powerful assets, avoid leaky bucket syndrome.
6. Mapping the customer touch points and perfect order process should be a
continual system of review.
Progressive improvement in your culture is priceless.
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7. Reports arent always utilised.
If the people in your business dont know why they do something, tell them to stop doing it - it
probably wont be missed.
8. Make every prioritisation decision, based on a sense check against your
vision, value and protability.
ALWAYS!
9. Say No much more than Yes to anything that doesnt t the business
focus.
There are 24 hours in a global day, use every one profitably.
10.Exiting does not mean you have to sell the business.
An exit sale is not the only option, but you must develop a fast growing profitable business in
order to open up choices based around your asset.
We at Company Shortcuts exist to transform the way entrepreneurs and
growth leaders are educated and supported, so you can accelerate your
business growth whilst maximising prot.
To nd out more visit www.companyshortcuts.com
info@companyshortcuts.com @coshortcuts facebook.com/companyshortcuts
Want more?
IS YOUR ORGANISATION DRIVING WORLD CLASS GROWTH ACCELERATION?
How do company founders build a successful, scalable fast growth business whilst:
a) managing the risk of letting go?
b) learning to recruit - right role, right people, right attitides, whilst protecting your culture
and still feeling in control?
c) sharing the sales growth burden whilst systemising and delegating some responsibility?
d) adapt to changing leadership demands, yet maintain a focused, well communicated
strategy and continue to maximise profit?
We at Company Shortcuts exist to transform the way entrepreneurs and
growth leaders are educated and supported, so you can accelerate your
business growth whilst maximising prot.
Through our products, services and events we have built a unique and proven approach, using
practical tools that will secure a foundation for business growth that combines;
Entrepreneurial advantage
Growth Skills that create value
whilst maintaining Focused Ambition
To nd out more visit www.companyshortcuts.com
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Whos behind Company Shortcuts?
WERE INFECTIOUS AND AMBITIOUS - JOIN US!
Lara Morgan @iamlaramorgan
Lara Morgan is the straight talking, no nonsense entrepreneur and mother of three. Best
selling author, Lara started her first business, aged
just 23yrs, Pacific Direct, which manufactured and
sold branded licenses toiletries and amenities to the
hotel industry. Seventeen years later she sold 99% of
the business for 20million.
She now focuses on investments in hospitality and
toiletries related start-ups, as well as the growth of
the Company Shortcuts business. She continues to inspire entrepreneurs to raise their
aspirations, remove any self imposed barriers to growth and apply real strategy to enable their
businesses to succeed.
To book Lara as your next business speaker contact Nicki Tallentire
nicki@companyshortcuts.com
Nicola Cook @nicolacook
A passionate entrepreneur, bestselling author, marketer, business strategist and professional
salesperson, Nicola developed the Sales Secrets Formula which sits at the heart of the
Company Shortcuts ethos. Following a blue-chip
career working with AMEX, P&G and Chase
Manhattan, she founded Aurora Consulting in 2004,
whos client list included Capita, Business Link,
Komatsu, Petrofac and Capital Shopping Centres
plc, before joining Lara in Company Shortcuts in
2013.
Her books are translated into 11 languages and sold
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in 16 countries around the world and in November 2012 she was crowned a winner at The
North East Women Entrepreneurs of the year awards.
Shes equally passionate about professionalising sales in high growth businesses as she is
about her family which consist of a Saint of a husband and 2 young sons.
To book Nicola as your next business speaker contact Michelle Gudgeon
michelle@companyshortcuts.com
info@companyshortcuts.com @coshortcuts facebook.com/companyshortcuts