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HelpAge India runs a gamut of programmes that impact millions

of lives of needy senior citizens every year. With the elderly


population growing every year with increasing longevity in India,
the need to reach out to more and more is an urgent need.
Reason why, every rupee received in donation counts in reaching
out to the needy. Given below are glimpses of major HelpAge
initiatives:
Mobile Medicare Units (MMU): This programme
provides over 1.7 million treatments through its
81 MMU vans covering 840 locations across India.
This programme has been recognised as Asia's
largest Mobile Medical Programme for the elderly.
Cataract surgeries: HelpAge India funds over
30,000 cataract surgeries for needy elderly every
year. In most cases, these surgeries help the
affected elderly get back to work and earn a
living once again, freeing them from financial
dependency on anyone, enabling them to live a
life of dignity.
Cancer and Palliative Care :HelpAge India provides
palliative care to end stage patients suffering from
Cancer. Last year, over 7500 patients and their
families received this help.
Agecare/Physiocare centres: Elderly are usually
impacted by the onset of arthritis and other
related disease; this affects their ability to work
and therefore earn their living. HelpAge India
supports over16,000 elders in physiocare centres
across 22 states.
Support A Gran : HelpAge India enables over 30,000
destitute elderly to sustain themselves with regular
supplies of food rations, clothing and basic healthcare.
This Support-a-Gran programme works across India,
enabling these elders live with dignity and
independence.
Old Age Homes/Day Care Centres: A roof over
their heads is the critical need of the destitute,
the sick and the abandoned, the uprooted by
disasters and emergencies. This basic care is
provided by HelpAge India supporting over 60
old age homes across the country every year.
Disaster Relief and Rehabilitation: every disaster
impacts the elderly very adversely as they are unable to
push for relief packages. HelpAge India has stepped in at
every major disaster, delivering specialised relief and
rehabilitation measures. These range from floods in the
plains of Assam, Bihar, Odisha, UP, Tsunami in Tamil Nadu
to earthquakes in Gujarat and J&K and the recent
Uttarakhand Floods.
Livelihood programmes: income generation schemes enable
otherwise needy elders to set up self help groups to avail micro
credit and start commercial enterprises. These help them earn
their livelihood and regain their financial independence.
Over 3200 such Elder Self Help Groups, covering more than
42,000 elders operate across India.
Tamaraikulam Elders Village (TEV): TEV is a unique rehabilitation project
situated on the Cuddalore-Puducherry road, Tamil Nadu, built by HelpAge
India - NDTV Viewers after the Tsunami in 2004. 100 elder victims of the
Tsunami devastation were given a safe place to live in a model elder village
which provides health care, professional care, livelihood options and
recreational facilities.
ADVOCACY
HelpAge India reaches 1.2 million elderly through its
various interventions. However, that's just one percent
of the 100 million elderly in India today. To be able to
work for the other 99%, HelpAge India needs far greater
Working with Society
Public awareness on elder issues: Building public
awareness on the importance of supporting the elder
cause is a key objective of HelpAge India. It invites public
resources and consistent support of the society and
governments in states and the centre. Raising public
awareness and interacting with media, legislators and
governments to espouse the elder cause is therefore an
essential and continuous activity of HelpAge India.
participation in 'Walkathons' on International day of
st
Elder Persons (IDOP) on 1 October; involves the media
in highlighting the evil of elder abuse on The World
th
Elder Abuse Awareness Day on June 15 of each year.
Working with the Youth
Student Action for Value Education (SAVE): Student Action for Value
Education (SAVE) aims to inculcate care and respect for the elderly through
HelpAge India's long standing programme with schools across the country; the
HUG (Help Unite Generations) initiative aims at involving college students and
young professionals to engage with elders and keep in regular touch with
them, providing them companionship in their lonely, later years
Working with Governments for Elder-friendly
Policies and Laws: sensitizing legislators and
governments in states and centre has resulted in
HelpAge India contributing significantly to the
formulation of the National Policy on Older Persons
and the enactment of the Maintenance & Welfare of
the Parents and Senior Citizens Act (2007). Current ongoing
efforts aim at inclusion of age care in school curriculum and
the provision for old age pensions; in some states, this
pension facility is being introduced though the quantum of
pension is still inadequate.
Working with Senior Citizen Associations - for senior
citizens: HelpAge India taps the potential of Senior
Citizens in evolving solutions to address their needs;
it is currently associated with almost 1000 SCAs
across the country. In addition, it holds regular health
camps, offers counselling for financial assistance
schemes like the Reverse Mortgage scheme and a
nationwide helpline service for elders in distress.

Advtange card programme for Active Ageing:
of charge benefit card offers discounts from retail
associates on various products, services and facilities
ranging from health and wellness to holiday homes. It helps
card holders to stretch household budgets, especially of
those elder citizens living on limited or fixed incomes and,
more importantly, encourages elder citizens to be physically
active as the card requires their visiting the retail outlets
themselves. Currently it has over 1.3 lakh members from
over 200 towns and cities in India.
This free
Thank you Donors!
That a million needy elderly is served by HelpAge India every year is testimony to
the fact that when thousands of carring individuals and enlightened corporates
become agents of social change, a Nation can carry all sections of society in its
march to progress. On this page are listed some of the prominent corporate donors
who have supported and aided HelpAge India's mission to work for the cause and
care of disadvantaged elderly and to improve the quality of their life.
Adani Foundation; Asian Paints Ltd.; Balmer Lawrie & Co Ltd.; Bharat Dynamics Ltd.; Bharat Heavy
Electricals Ltd.; Blue Cross Laboratories Ltd.; Canara Bank; Central Bank Of India; Chennai
Petroleum Corporation Ltd.; Delhi Metro Rail Corporation; Gail India Ltd.; Gmr Hyderabad
International Airport Ltd.; Gmr Vemagiri Power Generation Ltd.; HDFC Standard Life Insurance Co.
Ltd.; Hindustan Aeronautics Limited; Hindustan Zinc Ltd.; Hi-tech Arai Private Ltd.; MMTC Ltd.;
Mumbai Railway Vikas Corporation Ltd.; Narmada Hydroelectric Development Corporation Ltd.;
National Hydro Development Corporation Ltd.; National Small Industries Corporation Ltd.; Nmdc
Ltd.; Nsic Technical Service Centre; Ocl India Ltd.; Oil And Natural Gas Corporation Ltd.; Parrys
Sugar Industries Ltd.; Projects & Development India Ltd. (pdil); Punjab National Bank; Rites Ltd.;
Rural Electrification Corporation Ltd.; Sai Engineering Foundation; State Bank Of India; State Bank
Of Mysore; Steel Authority Of India Ltd.; Systopic Laboratories Ltd.; The Indian Officers
Association; The Indian Oil Corporation Ltd.; Titagarh Wagons Ltd.; United Way Of Mumbai
Support the elder cause today. The old cannot wait for tomorrow.
The Government of India has recognised HelpAge Indias work by according
donations made to it eligible for tax exemption.
Hyderabad
S.Dass
State Head
2-2-3 /A / A5, Prema Sai Apts
Besides ATI, Shivam Road
DD Colony, Hyderabad 500 007
Andhra Pradesh
Tel No.: 040-27427066 /27428472
Email.hyderabad@helpageindia.org
Ahmedabad
Anil Massey
State Head
407, 4th floor, Mistry Chambers,
Vidya Gauri Nilkanth Marg,
Near Cama Hotel, Khanpur,
Ahmedabad 380001
Gujarat
Tel No.: 079- 25601441
Emil: anil.massey@helpageindia.org
Head Office at Delhi
Ashima Saini
Director, Resource Mobilisation
C-14 Qutab Institutional Area,
New Delhi - 110016 Ph: 011 41688955-56
E-mail : csr@helpageindia.org,
ashima.saini@helpageindia.org ,
ganesh.dubey@helpageindia.org
Mumbai
P.N.Borgaonkar
Territory Head
34A/44, Guruchhaya
Manish Nagar, P. O. Azad Nagar
Andheri (W)Mumbai - 400053
Tel : 022-26370754 / 40
Email: mumbai@helpageindia.org
Bangalore
Rekha Murthy
113, Royal Corner No 1 & 2, Lal Bagh Road
Bangalore-560 027, Karnataka
Tel. No.: 080-22213107/22124594
Email: bangalore@helpageindia.org
State Head
Kolkata
Sharmila Majumder
Territory Head
700 014
West Bengal
Tel. No. : 033-22492526
Email: kolkata@helpageindia.org
Chennai
P.R.Anbazhakan
Territory Head
3-C, Thiagaraja Complex
853, Poonamallee High Road
Kilpauk,Chennai 600 010
Tamil Nadu
Tel. No.: 044-25322149
Email: chennai@helpageindia.org
Flat No 406, 162B, 4th Floor,
AJC Bose Road,
Kolkata.
For donations please call or give a missed call or SMS DONATE to 08285689901
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