100 Edgewood Ave NW

Suite 805
Atlanta, GA 30303
Phone: 404.254.4827
Email: contact@gyfoundation.org
Website: gyfoundation.org
GYF POSITION ANNOUNCEMENT
Greening Youth Foundation (GYF, gyfoundation.org) is a 501(c)3 non-profit organization whose mission is to nurture
environmental stewardship among diverse youth and young adults, and expose them to conservation careers.

Opportunity:
GYF seeks a Social Media Strategist Intern (the intern) at the Southeast Regional Office of the National Park
Service, Atlanta, Georgia. The one-year internship will start on July 28, and will end on approximately July 27,
2015.

Position Overview and Tasks:
Social media has proven to be a powerful tool for National Park Service (NPS) sites and programs. Visitors and
the public are discovering and connecting to the NPS through their friends and family on social media.

The Social Media Strategist Internship gives one motivated individual the opportunity to be heavily involved in
all aspects of establishing and growing the social media footprint for Southeast Region of the National Park
Service. This includes helping with content development, and assisting in the implementation of innovative
digital marketing tactics as well as assisting with research and analysis of trends, conversations and
influencers.

Responsibilities
The intern will:
Create, strategize and drive compelling campaigns and regular programming and engagement on
Twitter, Facebook, Pinterest, Instagram, Google+ and more.
Use data insights to help the NPS Southeast Regional Office (SERO) define its holistic social goals and
continuously measure the impact and progress across all channels.
Help guide the Region toward the most effective approaches and content per platform in order to
maximize results.
Collaborate with internal departments and external influencers and partners to develop new
compelling content for audiences.
Identify and manage online red-flags and areas of concern.
Proactively drive influencer relationships and partnerships that can help create interesting content and
engagement opportunities for the Region.
Remain educated on the latest trends in the social media industry.
Promote NPS sites and expose the National Park system to new communities

The intern will keep a journal and online blog posts throughout the internship, tracking their experience in
establishing the Social Media strategy for the Region.

Requirements/Qualifications:
This internship is open to college students of diverse backgrounds between 16 and 25 years of age with
backgrounds in Business, Marketing, Computer Science, and related fields. Graduating seniors are preferred.

The successful candidate must have proven skills and experience with social media. The intern should have
web design/management skills and graphic design skills. They must be a good communicator, self-motivated,
and should be good at working independently and making presentations (oral, written, and digital) to groups.





100 Edgewood Ave NW
Suite 805
Atlanta, GA 30303
Phone: 404.254.4827
Email: contact@gyfoundation.org
Website: gyfoundation.org
U.S. citizenship or permanent U.S. residency is required, and the successful applicant should be able to pass a
federal background check.

Position Compensation
The selected applicant will be compensated at a rate of $14.88/hour, for 40-hour weeks as approved by the
supervisor. A monthly transportation stipend of $100 will be provided.

Health insurance coverage is also provided over the 1-year period.

Application Information
If interested, please send a resume and cover letter to Jasmine Ward (Program Manager) at
jward@gyfoundation.org.