Group list

Group Name

Chapter

1.

Trabajador

Chapter-1

2.

Eclipse

Chapter-1

3.

Chaplet

Chapter-1

4.

Vis@Bee

Chapter -2

5.

Wishblende

Chapter -2

6.

Bidfair

Chapter -2

7.

Aptitude

Chapter -3

8.

Aurum

Chapter -3

9.

Axon

Chapter -3

Chapter-1 MCQs
Foundations of Strategic Marketing Management
Group Name: Trabajador

Name

ID

1.

Saniul Hasan Khan Showrav

48

2.

Mehedi Hasan Shakil

58

3.

Imtiaj Uddin Ahmed

60

4.

Syed Shahreaz Ahmed

76

5.

Fasiha Jannat

132

6.

Md. Sakhawat Hossain

146

7.

Mohammad Hasan

156

8.

Md. Moshiur Rahman

170

9.

Niaz Mehedi

174

10.

Imran Selim

184

1. Goals or objectives convert the organization____________ into tangible

action.
A. Vision B. Aim C. Mission D. Commitment
2. Which one is not part of strategic marketing perspective?
A. The types of customer it wishes to serve
B. The particular needs that it wishes to satisfy
C. Technology by which organization will satisfy customer needs
D. Product producing or service delivery enterprise.
3. Goals or objectives divide into _________major categories?
A.3 B.4 C.2 D.5
4. Financial goals focus on _________
A. Manufacture and services capacity
B. Return on investment and return on sales
C .Market share and market productivity
D. All of them.
5. Distinctive competency describes an organizations______
A. Strengths B. Weakness C. Opportunities D. Threats

6. Product-marketing strategies involves_______

A. Product mix B. Marketing mix C. Promotion mix D. Product mix and
Marketing mix
7. What is the last step of strategic marketing management?
A. Formulating product marketing strategies
B. Defining organizations mission and goals
C. Developing reformulation and recovery strategies
D. Budgeting marketing and production resource
8. Which factor should not consider for adopting market penetration?
A. Market growth
B. Increase market share
C. competitive reaction
D. Promotional activities
9. Cannibalism is related with_______
A. Product development
B. Promotional activities
C. Product life cycle
D. Product extension

10. Master budget consist of__________

A. Operating and marketing budget
B. Operating and financial budget
C. Marketing and financial budget
D. None of them
11. What is the profit plan of the organization?
A. Financial budget
B. Marketing budget
C. Operating budget
D. Production budget
12. Which of the factor should be considered first before adopting a market
penetration strategy?
A. Market growth
B. Situation
C. SOWT
D. Market development
13. Market development in international arena takes one of the
________forms.
A.3 B.4 C.5 D.2

14. Cannibalism occur when_____

A. Sales of a new product come at the expense of sales of existing product
B. The existing product reduce the sales of new product
C. Competitions product cannot give access to the new of product
D. Sales of a new product kill the opportunity of sales of competition
15. When an organization defines its business from market perspectives then
this organization is viewed as a ______
a) Customer satisfying endeavor
b) Market Share increasing endeavor
c) Product-producing enterprise
d) Service-producing enterprise
16. Which one does not represent sources of environmental opportunity for
organization?
a) Unmet or changing consumer needs
b) Unsatisfied buyers groups
c) Distribution and inventory control
d) New technology for delivering value to the customers

Group Name: Chaplet

SL no

Name

Roll No

Nusrat Zahan Ankhi

32

Md. Rohij Molla

68

Muslima Akter Munia

124

Asma Akter

150

Md. Walid

154

1. Business does not includea) Group of customers wishing to be served

b) Particular needs of customers to be served
c) Ways of satisfying customer needs
d) Selling products and services only
2. Which one isnt the primary purpose of marketing?
a) Creating long term relationship between stakeholders
b) Enhancing mutually beneficial exchange relationships
c) Profit maximization
d) Both a & b
3. Which skill of CMO provides extensive market operation and information?
a) Creativity
b) Popularity
c) Analytical ability
d) Intuitive sense
4. A marketing budget ____________a plan of action for imposing a firms
marketing performance.
a) Processes
b) Writes
c) Denotes
d) Recommends
5. What is customer value proposition?
a) Sum of benefits purchased
b) Repeated customers
c) A group of customers
d) Sum of customers equity

6. Which factor is not included in market penetration strategy?

a) Examining market growth
b) Assessing competitive reaction
c) Developing high quality product
d) Analyzing market potentials
7. Marketing decisions involve _____ of moral judgment.
a) A specific degree
b) A small degree
c) Sum of degrees
d) Some degree
8. When does cannibalization occur?
a) When sales of existing products are grabbed by completely new
customers
b) When new customers are grabbed by new products instead of
existing products
c) When sales of new products or services are grabbed by new
customers at the expense of existing products or services
d) When existing customers switch to new products along with
existing products
9. In SWOT analysis, which one is internal factor?
a) Technology
b) R & D
c) Customer trends
d) Industry/market structure
10.What is the most profitable approach for developing foreign markets?
a. Market penetration
b. Market development
c. New offering development
d. Diversification

11.What is often a high risk strategy?

a. Market penetration
b. Market development
c. New offering development
d. Diversification
12.Goals convert the organisations mission into ____ ?
a. Specific actions
b. Tangible actions
c. Direct actions
d. Intangible actions

13.What does the operating budget project?

a. Operating revenues & expenses
b. Operating assets & liabilities
c. Future revenues & expenses
d. Future assets & liabilities

14.On what the RIGHTNESS of marketing mix depends?

a. Success requirements of market
b. Capacity measurement of the company
c. Market size
d. Customer value proposition
15.Which matter comes last in evaluating an organizations marketing mix?
a. If the costs exceed the benefits
b. If the marketing mix is internally consistent
c. If the marketing mix is properly timed
d. If the organization can afford the marketing mix

Group Name: Eclipse

SL no

Name

ID

1.

Md. Jahidul Islam

62

2.

S.M Muttaquin

120

3.

Miraj Talukdar

12

4.

Sultan Foysal

70

5.

Tayebur Rahman

47

6.

Sumon Ahmed

126

7.

Jakir Hossian

134

8.

Khen Chin

164

9.

Shayela Akter

86

10.

Shahnaz Sultana

158

1.

Managers need an appraisal of operation to determine reasons for the gap

between any occurrence of past present and future. The appraisals of
operation are what?
a) Situation analysis
b) SWOT analysis
c) Environmental opportunity
d) Distinctive competency

2.

The linkage among environmental opportunity, distinctive competency and

success requirements will determine ___________.What?
a) Organizations growth
b) Existence of organizations opportunity
c) Organizations mission, goals and objectives
d) Organizations success

3.

Introducing existing products to different geographical areas including

international expansion- Which strategy it covers?
a) Market-Penetration Strategy
b) Market- Development Strategy
c) Product- Development Strategy
d) Product-Market Strategy

4.

When sales of a new product or service come at the expense of sales of

existing product or services already marketed by the firm, what will occur?
a) Diversification
b) Cannibalism
c) New offering development
d) Annual marketing plans

5.

Preplanning of reformulation and recovery strategies, which lead to a faster

reaction time in implementing remedial actions. Preplanning of
reformulation and recovery strategies, in a word______________.
a) Pro forma
b) Marketing Audit
c) Contingency Plans
d) Customer value propositions

6. The practice of strategic marketing management starts with

a) formulating product-market strategies
b) identifying organizational opportunities
c) defining the organizations goals
d) Defining pros and cons of the organization.
7. Mission statement provides all the benefits to the organization except
a) Provide a clear managements vision regarding organizations longterm direction
b) provide guideline for identifying product opportunities
c) inspire employees to provide valued service
d) develop reformulation and recovery strategies.
8. In which strategies marketers emphasis mostly on increasing present
buyers usage and consumption rates.
a) market penetration
b) market development
c) diversification
d) New offering development.
9. Which marketing strategy give emphasis on creating new offerings for
existing markets.
a) market penetration
b) market development
c) diversification
d) Product development.
10. An organizations master budget consists of
a) an operating budget
b) a financial budget
c) a managerial budget
d) a & b both
11.The practice of strategic marketing management starts with
a) formulating product-market strategies
b) identifying organizational opportunities
c) defining the organizations goals
d) Defining pros and cons of the organization.

12. Mission statement provides all the benefits to the organization except
a) Provide a clear managements vision regarding organizations longterm direction
b) provide guideline for identifying product opportunities
c) inspire employees to provide valued service
d) develop reformulation and recovery strategies.
13. In which strategies marketers emphasis mostly on increasing present
buyers usage and consumption rates.
a) market penetration
b) market development
c) diversification
d) New offering development.
14. Which marketing strategy give emphasis on creating new offerings for
existing markets.
a) market penetration
b) market development
c) diversification
d) Product development.
15. An organizations master budget consists of
a) an operating budget
b) a financial budget
c) a managerial budget
d) a & b both

Chapter-2
Focusing on Financial aspects of marketing management
Group Name: BidFair

Serial no.

Name of the group members

Class ID

1.

Azizul Mostafa Anas

08

2.

Mojahidul Islam

44

Abdullah al Noman

88

4.

Md. Rifat Hussain Munna

104

5.

Imtiaz Uddin

176

6.

Md. Kutubuddin Raihan

26

7.

Kazi Tanzum Islam

84

8.

Nafisur Rahman

106

1. Programmed costs are the part of__________

a) Relevant costs
b) Sunk costs
c) Sensitivity analysis
d) Fixed costs

2. Which of the following is not a line-item/ categories of pro forma income

statement..
a) Sales
b) Cost of goods sold
c) General and administrative expenses
d) None of the above

3. Which of the following financial concept is closely akin to break-even

analysis..
a) Profit Margin
b) COGS
c) Operating leverage
d) None of the above

4. If Gross margin=$500000, Marketing expenses=$300000, cost of goods

sold=$100000, General and administrative expenses=$155000. What will be
net profit before tax?
a) 115000
b) 45000
c) 205000
d) 80000

5. A process by which one product or service sold by a firm gains a portion of

its revenue by diverting sales for another product or service also sold by the
firm is known as

a) Contribution
b) Diversion
c) Cannibalization
d) Measurement

6. A company plans to sell a product for $10.00, the unit variable costs are
$4.00 and total fixed costs assigned to the product are $60000. How many
units must be sold to break even?
a) $10000
b) $8000
c) $40000
d) $17000
7. ..is the difference between unit sale price and unit cost at each
level of a marketing channel.
a) Trade margin
b) Relevant costs
c) Sunk costs
d) None of the above

8. .is the difference between total sales revenue and total cost
of goods sold, or, on a per unit basis, the difference between unit selling
price and unit cost of goods sold.
a) Gross Margin
b) Gross Profit
c) a+b
d) None of the above

9. Which of the following is the part of relevant costs?

a) Opportunity cost
b) Sunk cost
c) Trade margin
d) None of the above

10.Which of the following is not a category of fixed cost?

a) Programmed cost
b) Relevant cost
c) Sunk cost
d) b+c

11.Customer lifetime value is the present value of future cash flows arising
from a customer relationship. All the following information is necessary for
calculating CLV except____________
a. The liquidity rate
b. Per period cash margin per customer
c. The retention rate
d. The interest rate

12.Company X has a card member with an annual margin of $4000. The typical
retention rate for card members is 70 percent. The applicable interest rate to
discount future cash flows is 15 percent. The CLV of this customer is______
a. $6666.66
b. $8888.88
c. $3333.33
d. $7777.77

13.Suppose, a car is purchased, it can subsequently be resold; however, it will

probably not be resold for the original purchase price. The difference is
called:a. Relevant cost
b. Sunk cost
c. Opportunity cost
d. None of these

14.A manufacturer plans to sell a product for TK 7.00. The unit variable costs
are TK 4.00 and total fixed costs assigned to the product are TK 30,000.
What will be the taka break- even volume?
a. TK 40,000
b. TK 70,000
c. TK 60,000
d. None of the above

15.Suppose, a retailer purchases an item for $15 and sells it at a price of $28.
What is the mark on by channel members?
a. 66.67
b. 53.13
c. 43.22
d. None of the above

Group Name: Vis@bee

Sl

Name

Roll no

01.

Jenifer Karim

014

02

Md. Saidul Meher

016

03

G.M. Riazuddin

030

04

Md. Saif Uddin Sajib

036

05.

Ishrat Jahan

108

06

Mohammad Azizul Islam

118

07

Md. Billal Hossain

122

08

Farhana Haque Aupi

148

09

Ripon Das

152

Question-1. The cost of past expenditures for a given activity which is typically
irrelevant in near future is known asa.
b.
c.
d.

Committed cost
Programmed cost
Sunk cost
Forgone cost

Question-2. The difference between total sales revenue and total variable cost isa.
b.
c.
d.

Net profit margin

Contribution margin
Trade margin
Gross margin

Question-3. The higher a firms operating leverage

a.
b.
c.
d.

The faster its profit increases

Working capital is reduced
Cannibalization increases
The higher the trade margin

Question-4. A firm expects a constant cash flow of $10 million per year for three
years, and the discount rate is 15%. What is the present value of this cash flow?
a.
b.
c.
d.

21.50 million
22.94 million
23 million
22.84 million

Question-5. What type of cost is opportunity cost?

a.
b.
c.
d.

Fixed cost
Variable cost
Relevant cost
Sunk cost

Question-6. Which one of the following is not the example of low operating
leverage?
a.
b.
c.
d.

Using residential contractors

Manufacturing heavy equipments
Using wholesale distributors
Using rent storage

Question-7. A pro-forma income statement is a reflection of

a.
b.
c.
d.

Financial growth rate

Financial profitability
Managers expectations given certain inputs
Past records of firms financial statement

Question-8. Find out the true statement or statements.

1. Firms with high operating leverage benefit more from sales gain
2. Firms with low fixed cost profits more once sales exceed break even
volume
3. Firms with high operating leverage are more sensitive to sales-volume
decline
a. 1+2
b. 1+3
c. 1+2+3
d. None of the above
Question-9. For multiple product break-even analysis, a manager needs to
determinea. Product line
b. Services
c. Sales mix
d. Marketing mix
Question -10 Trade margin percentages are usually determined on the basis ofa) Cost price
b) Selling price
c) Marketing cost
d) Variable cost

Question -11. Sunk cost fallacy refers toa) Spending money for a new project
b) Investing money in a profitable project
c) Recouping spent money by spending still more money in future
d) Investing money in advertising
Question -12. The cost of earnings opportunities forgone by investing in business
with its attendant risk as opposed to investing in risk-free securities is calleda) Opportunity cost
b) Opportunity cost of capital
c) Discounted cash flow
d) Relevant cost
Question-13. Contribution margin is 60 percent for a product and unit selling
price is Tk.10.
Find the unit variable cost.
a. 3
b. 5
c. 8
d. 4
Question-14 A firm expects a constant cash flow of $10 million per year for three
years, and
the discount rate is 15%. What is the present value of this cash
flow?
a. 21.50 million
b. 22.94 million
c. 23 million
d. 22.84 million
Question-15. Advertising belongs to
a) Relevant cost
b) Committed cost
c) Programmed cost
d) Sunk cost.

GROUP NAME: WISHBLENDE

SL.NO

NAME

CLASS ID

1.

Asif Mohammad Shakil

28

2.

Md.Zahurul Islam

50

3.

Syed Nazim Ud Daula

54

4.

Md.Mahiuddin Sabbir

64

5.

Md.Abdul Alim

66

6.

Kaniz Fatema

82

7.

Abu sayed Ziauddin

100

8.

Jesmin Sultana

128

9.

Md.Rafiqul Islam

138

10.

Ramjan Ali

140

11.

Airin Sultana Satu

256

1. Relevant costs are estimated in case of ---(A) Established product

(B) New product
(C) Substitute product
(D) Complementary product
2. Find the breakeven volume from the given informationUnit selling = $5
Unit variable cost =$2
Total fixed cost= $30000
(A) $20000
(B) $30000
(C) $40000
(D) $50000
3. Which of the following tool includes implicity unit selling prices, cost and
volume
(A) Gross sales
(B)Gross profit
(C) Total sales
(D) Total profit
4. Working capital consists of---(A) Current assets less closing inventory
(B) Current liabilities less bank overdraft
(C) Current assets less Current liabilities
(D) Current liabilities less Current assets
5. The meaning of the marketing expenses are programmed expenses-----(A) Budgeted to produce sales
(B) To plan the organizational operation
(C) Budgeted to running cost
(D) Budgeted to service cost

6. Total variable cost fluctuates in __________ proportion to the output

volume of units produced.
(A) Same
(B) Opposite
(C) Direct
(D) Indirect
7. Selling expences are_________
(A) Fixed cost
(B) Variable cost
(C) Programmed cost
(D) Both fixed and variable cost
8. Fixed cost remains fixed for______
(A) All time
(B) Specific time period
(C) Specific volume
(D) Both B & C
9. Breakeven volume will increase if ________
(A) Fixed cost increases
(B) Fixed cost decreases
(C) Per unit profit high
(D) Not at all
10.Trade margin is calculated based on(A) Selling price
(B) COGS
(C) Variable cost
(D) Fixed cost
11.Consumer pays $6.00, retailers is margin 40%,wholesalers is margin 20%
calculate the margin of manufacturer(A) 30.6%
(B) 40%
(C) 20%
(D) 35%

12.COGS means_________
(A) Total cost
(B) Marketing cost
(C) Cost incurred in buying or producing offerings
(D) Variable cost
13.__________ is the remainder after COGS has been subtracted from sales.
(A) Net profit
(B) Gross profit
(C) Cost of goods sold
(D) Total cost
14.Customer life time value =
(A)$M[

1
1+

(B)

$M[

(C)

$M[

(D)

$M[

]
1

1+
1
1++
1
1

]
]
]

15.Calculate the CLV from the given data

$M=2000;i=10%;and r=80%
(A) 7777.78
(B) 8888.89
(C) 6666.67
(D) 555.56

Chapter: 3
Marketing Decision Making and Case Analysis
Group: Aptitude

Sl no.

Name

ID
18

1.

Morium Benta Mahabub

42

2.

Mahmuda Akhter
56

3.

Nazila Najmul Chowdhury

46

4.

Farjana Jahan

1. Decision making is a ______ and _________process and that its organization

is a definite sequence of steps, each of them in turn rational and systematic.
A. difficult, methodical
B. complicated, precise
C. rational, systematic
D. coherent, logical
2. Problem definition framework includes the objectives of the decision maker,
________ of constraints, and a clearly articulated success measure, or goal, for
assessing progress toward solving the problem.
A. recognition
B. concealment
C. reconsiders
D. recovers
3. Which allows the manager or case analyst to compute the expected monetary
value for each alternative?
A. Decision analysis
B. Relevant information
C. Case analysis
D. Payoff table

4. Which characteristics do not the relevant information includes?

A. Industry, consumers, competitive environments
B. the organization
C. alternatives
D. Products
5. Which is a fundamental tool for considering what if situation?
A. decision making
B. planning
C. Case analysis
D. decision analysis
6. The first section strategic problem of writing report is focused on paragraph
that _________
A. Evaluates the problem
B. Defines the problem
C. Analysis the problem
D. Recommends the problem

7. Which two things are used by managers to describe the relationship among
alternatives, uncertainties and potential outcomes?
A. Graphs and flow charts
B. Graphs and decision tree
C. Decision tree and payoff table
D. None of above
8. __________ provides an opportunity to relate alternatives to uncertainties.
A. Case analysis
B. Report Writing
C. payoff table
D. Decision tree
9. Which one does not tells the importance of decision analysis?
A. to quantify outcomes
B. for perfect information
C. for variety of settings
D. To maintain a good quality

10. Alternative courses of actions are controllable decision factors becauseA. Decision maker has complete enjoin of them.
B. Decision maker has partial command of them.
C. Decision maker has absolute freedom to take decision regardless the
factors.
D. Decision maker has no exact of the factors.
11. It does not articulate the broader & more important consideration of
competitive positioning-Applicable to what?
A. Consider relevant information.
B. Evaluate the decision & the decision process.
C. Problem definition.
D. Identify the best alternatives
12. Costs & revenues are associated withA. Actions related to presentation
B. Actions related to construct payoff table.
C. Special courses of actions.
D. Each courses of action.

13. Slides and transparencies may be ______________ but should never be read to
the audience.
A. used
B. referred to
C. maintained
D. formed
14. The Situation analysis should produce an answer to the __________ ?
A. Case situation
B. Relevant Questions
C. Synoptic question
D. Synoptically questions
15. To deliver a good oral presentation which thing is very important?
A. A good command in English
B. Good confidence
C. Furnished delivery
D. Polished delivery

Group name: Aurum

No

Name

ID

1.

Md. Harun-Or-Rashid

38

2.

Afroza Akther

72

3.

Tamanna Adneen

80

4.

Nilufer Yasmin Ahmed

90

5.

Nafisa Nuzhat

98

6.

Zinat Shahana Romana

102

7.

Ayesha Sadaf Hussain

130

8.

Aklima Khan

144

9.

Tahmina Akter

162

10.

Md. Sharifuzzaman

166

11.

Summaiya Binta Amin (c)

182

1. A prerequisite of effective decision making isA.

B.
C.
D.

Skill
Qualifications
Knowledge
Experience

2. Written analysis of a case has sections likeA. Strategic problem and issue identification
B. Analysis and evaluation
C. Recommendations
D. All of the above

3. Uncontrollable factors to be enumerated, exceptA. Actions of competitors

B. Market size
C. Buyer response to marketing action
D. Alternative courses of action

4. Which of the following is not an uncontrollable decision making factor?

A. Market size
B. Marketing strategies
C. Market response
D. Competitors

5. To identify the best alternative step decision analysis assigns a _________

value to the outcome with the each match.
A. Qualitative
B. Quantitative
C. Identical
D. Theoretical

6. A payoff tool is useful for displaying all of these in the below, exceptA. Alternatives
B. Uncertainties
C. Outcomes
D. Market shares

7. The expected monetary value of the price-reduction alternative equals the

probability that competitors will maintainA. Product quality
B. Product variety
C. Price
D. Supply

8. Upon the conclusion of first 3 steps of decision making process the manager
or case analyst has completedA. Problem definition
B. Workable theory
C. Framework of action
D. Situation analysis

9. The choice of an alternative depends onA. Possible uncertainties in the environment

B. Competitors response to the uncertainties
C. Subjective assessment of alternatives
D. The likelihood of occurrence of uncertainties in the environment

10. A framework for identifying the best alternative isA. Defining the problem
B. Identifying the best alternative
C. Decision analysis
D. Developing a plan for the chosen alternatives

11. Which provides an opportunity to relate alternatives to uncertainties?

A. Situation analysis
B. Evaluating the factors
C. Selection of the alternative
D. Case analysis

12. Determining what matters and what does not is a skill that is best gained
throughA. Decision analysis
B. Situation analysis
C. Experience
D. Evaluation

13. Which of the following task is difficult for both the practicing manager
and the case analyst?
A. Identifying best alternative
B. Identifying relevant information
C. Developing a plan
D. Enumerate decision factors

14. Situation analysis should produce an answer to theA. General question

B. Prolonged question
C. Analytical question
D. Synoptic question

15. One of the most difficult tasks in preparing a case for presentation isA. Planning for action
B. Communicating the case
C. Approaching the case
D. Structuring the thinking process

Group Name: Axon

SL NO

Name
Md. Sirajul Mostafa

ID
06

Musfiq-ur-rahman

10

Sujit Ghosh

40

Amit Datta

106

Rumaya Islam

114

1.
2.
3.
4.
5.

1. Which of the factors listed below is not a reason for decision making in
organizations being a complex process?
a. Several stakeholders will have an interest in the decision
b. Factors in the current context of the organization affect the decision
c. People have to make decisions in a historical context
d. Modern information systems enable people to evaluate a range of
possible

outcomes.

2. The overall process of decision making in, for example, staff selection
includes which of these stages?
a. Agreeing the job specification
b. Deciding which candidate to appoint
c. Identifying the need for a new member of staff
d. all of the above
3. A manager who is helping a customer return some shoes they purchased last
week is dealing with what type of decision?
a) Programmed decision
b) Uncertainty
c) Bounded rationality
d) Non-programmed decision

4. A solution to a problem that is arrived at through an unstructured process of

decision making is called a:
a) Uncertainty
b) Programmed decision
c) Bounded rationality
d) Non-programmed decision

5. As a manager moves to higher positions in an organisation the ability to

make ______ becomes ______ important.
a) Non-programmed; less
b) Programmed; much more
c) Programmed; more
d) Non-programmed; more

6. Decision making situations can be categorized along a scale which ranges

from:
a) Certainty to uncertainty to risk
b) Certainty to risk to uncertainty
c) Uncertainty to certainty to risk
d) Certainty to risk to uncertainty to ambiguity

7. When a manager knows little about the intended goals of a decision and the
outcomes of the options are unclear, what type of situation are they in?
a. Certainty
b. Risk
c. Ambiguity
d. Uncertainty

8. If a manager at Wipro wants to award a contract for printing the company's

promotional literature and has obtained quotations from several printers, the
manager can select a printer and know with ______ what the printing should
cost.
a. Certainty
b. Ambiguity
c. Uncertainty
d. Risk

9. In Herbert Simon's theory, a manager who accepts the first satisfactory solution
to a problem has made a ______ decision, while a manager who continues to
search for the best possible solution is seeking to find a ______ decision
a) Satisficing; maximising
b) Maximising; satisficing
c) Maximising; minimising
d) Minimising; maximising

10. The decision making model which emphasises that organisations contain
diverse interest groups who will bargain about goals and alternative actions,
often with incomplete information is known as the:
a. Political model
b. Computational or rational model
c. Inspirational or garbage can model
d. Administrative or incremental model

11. When participating in a group presentation, it is imperative to

a. ensure everyone understands the assignment.
b. ensure everyone makes equal contributions.
c. incorporate every suggestion.
d. solve the problem or issue as quickly as possible

12. A public discussion with a moderator in which a series of short speeches is

presented to an audience is
a) a symposium presentation.
b) a forum presentation.
c) a panel discussion.
d) a group discussion.

13. What step of the problem-solving process involves examining the

symptoms and the causes of the issue your small group is tackling?
a) proposing solutions
b) defining the problem
c) setting criteria to judge the merits of suggested solutions
d) analyzing the problem

14. What type of written format should be taken into the presentation?
a) A formal essay
b) Note form using short simple sentences or bullet points
c) A 'scripted' form to be read aloud
d) Do not take in anything at all as it is an oral presentation

15. Effective presentations require:

a) Good presentation skills and especially the ability to present material
dramatically.
b) A pleasant smile, good eye contact, suitable clothes and a wellmodulated voice.
c) Planning, practice and presentation skills.
d) Planning, a logical order of presentation and asking the class lots of
questions