Escolar Documentos
Profissional Documentos
Cultura Documentos
This course is about the mass media, how they operate, and how they affect
society. The primary goal of this course is to help you use the mass media of
communication more effectively and to better control their impact on you and
others. To achieve these goals, you must understand both the media and human
behavior. You need to know how each medium operates and why it operates as it
does, both historically and in the present. You must know the way each medium
Course Description shapes the materials that it presents to us. You need to know how we use the
media and the probable effects those uses have on us and our society. This
course will help you achieve these goals through lectures, assigned readings,
film/video screenings and writing assignments. Achievement of the goals,
though, is primarily up to you. Not only do you need to attend carefully to
readings, class discussions, and video presentations, you need to THINK about
these materials and ideas.
At the end of this course, students will be expected to have learned and be able to
articulate the following: 1. The forms of mass media that impact our culture,
Learning Outcomes past and present. 2. The ways advertising impacts our buying and consumer
behaviors. 3. The pros and cons of the internet and World Wide Web, their uses,
and how they impact our daily lives.
Baran, S. ( 2008) 5th edition. Introduction to Mass Communication. McGraw -
Required Texts & Materials
Hill: New York
Suggested Texts, Readings &
Media and Communication related current events
Materials
Every week, a few students will be assigned to bring in a current event, a website,
or something in the media related to the chapter assigned for that date. This will
be a major portion of the participation grade. The overall participation grade is
20% of the final grade. None of these activities will be made-up if they are
missed in class. Active participation in class is an integral part of the learning
process and is considered a basic expectation of the course. "Active
Class Activities and Participation participation" means more than just showing up and occupying a seat in the
classroom. It means arriving to class ON TIME and being prepared to participate
in class discussions and/or exercises. The premise of which is that learning is not
a linear process, but a reciprocal one. In such, your presence both physical and
mental is required for you to fully engage and participate in the course. Please
note, this is a subjective grade for the most part. If you come to class and don't
participate, and don't speak up, this will affect your grade.
Late Work 10 pts will be deducted for each class day that an assignment is late
There will be three exams, including the final exam. Exams are all essay and are
Exams
online on webct.
Make up Exams are frowned upon! Arrangements may be made if an emergency
Make-up Exams arises-contact instructor for scheduling. Exam grade will be lowered by a letter
grade each day that the exam is not made up after the original exam date.
Students are required to attend class. You will be given an attendance and
participation grade for every class. You will basically start out with an
attendance grade of 100. If you miss one class, you will still have a 100 because
there is one "free" absence. After that first absence, 10 pts will be deducted from
Class Attendance & Participation
the grade of 100, and for every absence after that, another 10pts will be deducted.
Grade
The remaining total of points at the end of the semester will be your attendance
grade which is 20% of your grade. Please note that absences and lack of
participation will have a significant impact on your grade. These two portions of
the class make up 40% of your grade.
Disrespect of any student or of the professor will not be tolerated. This behavior
Classroom Citizenship will be reflected in the Class Participation Grade. We are here to listen, with an
open mind, and learn; i.e.: to be good citizens.
What if I miss class? Lives are busy these days. Sometimes it is necessary to
miss class. Each of us must make a choice in this regard, so consider it your
choice to miss class. The attendance and participation policy has been outlined
so you should be aware of the related grading criteria. There is no need to
contact me about missing class unless there is some specific circumstance that
you would like for me to be aware of. Also, please do not call or email me to ask
me what you missed. You should check WebCT for any class assignments. You
are responsible for all class information regardless of whether you were able to
attend or not. In addition to checking WebCT, I suggest that you exchange
Frequently Asked Questions: emails and phone numbers with at least two people so that you can contact a
classmate for information.
What are your tests like? Typically the exams consist of multiple choice
questions. The length of your test will vary depending on how many chapters it
covers. The bulk of the questions are taken from your reading but it is important
to pay attention to videos and participate in class discussions. I sometimes draw
from these sources as well to design the test. We will have an exam review the
class prior to the exam date.
The University of Texas System and The University of Texas at Dallas have rules
and regulations for the orderly and efficient conduct of their business. It is the
responsibility of each student and each student organization to be knowledgeable
about the rules and regulations which govern student conduct and activities.
General information on student conduct and discipline is contained in the UTD
publication, A to Z Guide , which is provided to all registered students each
academic year.
A student at the university neither loses the rights nor escapes the responsibilities
of citizenship. He or she is expected to obey federal, state, and local laws as well
as the Regents’ Rules, university regulations, and administrative rules. Students
are subject to discipline for violating the standards of conduct whether such
conduct takes place on or off campus, or whether civil or criminal penalties are
also imposed for such conduct.
The faculty expects from its students a high level of responsibility and academic
honesty. Because the value of an academic degree depends upon the absolute
integrity of the work done by the student for that degree, it is imperative that a
student demonstrate a high standard of individual honor in his or her scholastic
work.
Scholastic dishonesty includes, but is not limited to, statements, acts or omissions
related to applications for enrollment or the award of a degree, and/or the
submission as one’s own work or material that is not one’s own. As a general
Academic Integrity
rule, scholastic dishonesty involves one of the following acts: cheating,
plagiarism, collusion and/or falsifying academic records. Students suspected of
academic dishonesty are subject to disciplinary proceedings.
Plagiarism, especially from the web, from portions of papers for other classes,
and from any other source is unacceptable and will be dealt with under the
university’s policy on plagiarism (see general catalog for details). This course
will use the resources of turnitin.com, which searches the web for possible
plagiarism and is over 90% effective.
The administration of this institution has set deadlines for withdrawal of any
college-level courses. These dates and times are published in that semester's
course catalog. Administration procedures must be followed. It is the student's
Withdrawal from Class responsibility to handle withdrawal requirements from any class. In other words,
I cannot drop or withdraw any student. You must do the proper paperwork to
ensure that you will not receive a final grade of "F" in a course if you choose not
to attend the class once you are enrolled
Procedures for student grievances are found in Title V, Rules on Student Services
and Activities, of the university’s Handbook of Operating Procedures .
As per university policy, incomplete grades will be granted only for work
unavoidably missed at the semester’s end and only if 70% of the course work has
been completed. An incomplete grade must be resolved within eight (8) weeks
Incomplete Grades
from the first day of the subsequent long semester. If the required work to
complete the course and to remove the incomplete grade is not submitted by the
specified deadline, the incomplete grade is changed automatically to a grade of F.
Essentially, the law requires that colleges and universities make those reasonable
adjustments necessary to eliminate discrimination on the basis of disability. For
Disability Services
example, it may be necessary to remove classroom prohibitions against tape
recorders or animals (in the case of dog guides) for students who are blind.
Occasionally an assignment requirement may be substituted (for example, a
research paper versus an oral presentation for a student who is hearing impaired).
Classes enrolled students with mobility impairments may have to be rescheduled
in accessible facilities. The college or university may need to provide special
services such as registration, note-taking, or mobility assistance.
It is the student’s responsibility to notify his or her professors of the need for
such an accommodation. Disability Services provides students with letters to
present to faculty members to verify that the student has a disability and needs
accommodations. Individuals requiring special accommodation should contact
the professor after class or during office hours.
The University of Texas at Dallas will excuse a student from class or other
required activities for the travel to and observance of a religious holy day for a
religion whose places of worship are exempt from property tax under Section
11.20, Tax Code, Texas Code Annotated.
If a student or an instructor disagrees about the nature of the absence [i.e., for the
purpose of observing a religious holy day] or if there is similar disagreement
about whether the student has been given a reasonable time to complete any
missed assignments or examinations, either the student or the instructor may
request a ruling from the chief executive officer of the institution, or his or her
designee. The chief executive officer or designee must take into account the
legislative intent of TEC 51.911(b), and the student and instructor will abide by
the decision of the chief executive officer or designee.
Off-campus, out-of-state, and foreign instruction and activities are subject to state
law and University policies and procedures regarding travel and risk-related
Off-Campus Instruction and
activities. Information regarding these rules and regulations may be found at the
Course Activities
website http://www.utdallas.edu/BusinessAffairs/Travel_Risk_Activities.htm.
Additional information is available from the office of the school dean.
These descriptions and timelines are subject to change at the discretion of the Professor