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At first it seemed remarkable to me, as I spent this autumn reading article after article
relating to cognition, how rarely culture was mentioned. Kirschner, Sweller, and Clark in
their 2006 Educational Psychologist article attacking constructivist teaching never use
the word.1 Carnegie Mellon University's John R. Anderson writes a book on Cognitive
Psychology and Its Implications without using the word.2 Spiro, Couison, Feitovich, and
Anderson do not use the word in their 1988 description of Cognitive Flexibility Theory:
Advanced knowledge acquisition in ill-structured domains.3 The more I looked, the more
I found a similar omission. In the field of education, and particularly U.S. education,
cognition is treated as a science which transcends the impact of culture on the human
brain. But then I re-thought this, and found myself unsurprised. In this view this science
seems to adhere closely to the generalized attitude in education that cultural dynamics are
less important than other influences on learning – that a classroom can be essentially the
same type of architectural construct no matter what continent – that educators may be
trained in the United States for service in Kenya, Trinidad, or Malaysia – that a student in
"People in different cultures have strikingly different construals of the self, of others, and
of the interdependence of these," Hazel Rose Markus and Shinobu Kitayama wrote in
1991. "These construals can influence, and in many cases determine, the very nature of
What might this all mean for cognition in education? How do we look at the ways these
different "construals" control what occurs in the classroom? At how they impact what
occurs in every formalized learning environment? Or, indeed, how they effect what
different parts of increasingly diverse cultures "know"? This is vital not simply because
of racial, ethnic, religious, and lingual diversity, but because in periods of rapid change –
such as this moment in time, different generations can become separate cultures, seeing
the world in such significantly different ways that the very acts of cognition may no
another, a communications gap of this sort can make almost everything impossible.
There is a vast body of literature devoted to the differences in cognition and in learning
regarding racial identity in the United States, especially as it relates to the understood
Her article, and many others, goes on to detail the differences inherent in telling and
employ, "a culturally congruent approach to teaching" (King, J.E. 1991, King, S.H. 1993)
In this paper, however, it is not my intent to wade into that racially charged debate.
Rather, my hope is to use this cultural split to illustrate another. For the disconnect that
Foster describes leads me to the question of authority in cognition, which then leads me
into the rapidly expanding gulf between students and schools engendered by the current
When Foster describes the comparison of white children's storytelling to "a lecture
children using this style often showing objects to support their narratives," and African-
dialogue, sound effects, asides, repetitions, shifts in verb tenses for emphasis-similar to
those in a dramatic stage performance," she is detailing how the transmission system of
any information is altered cognitively by the implied authority it generates with its
audience.
The social/cultural cognitive impact of this irreconcilable authority makes all cognitive
social processes and seeking to determine how they might give rise to individual mental
functioning," said Wertsch and Rupert in 1993.6 "To overcome this tendency, it will be
the analysis of social processes as if they exist solely in the service of individuals'
cognitive functioning, it is essential to take into account the ways in which they reflect
and create sociocultural settings… by starting with the assumption that the social
In 1983 Patrick Wilson argued, "All that people know of the world beyond the narrow
range of their own lives is what others have told them. However, people do not count all
hearsay as equally reliable; only those who are deemed to “know what they are talking
about” become cognitive authorities."7 The question of who is deemed to "“know what
Soo Young Rieh writes about some of the ways Wilson sees cognitive authority as being
formed:
For this moment let us focus on Wilson's second and third considerations, "publisher" and
"document type," and link those to these thoughts of Carol Ann K. Winkler, a master of
library science working in a Missouri high school, as she writes about Wikipedia in the
journal Learning and Leading with Technology in 2005: " Insisting than an author take
Ira Socol – p. 7
CEP 931 Fall 2007
responsibility with his name for what he writes is society's time-tested deterrent to the
distribution of bad information. Authors expand their knowledge and perfect their writing
to heighten their reputations. Then, society rewards them by according increased value to
what information they provide. But if they provide wrong information, they have to
accept the responsibility as well. Wikipedia, on the other hand, is entirely anonymous.
For Ms. Winkler, who goes on to say, "it’s better to just skip Wikipedia and go straight to
the stable authoritative resources," cognitive authority lies in the stability of print and a
reliance on publisher. She also inherently relies on the philosophies of Adam Smith and
American capitalism, in that it is individual "profit" which will insure that both author
and publisher are "accurate." Wikipedia, though, relies on the theories of John Nash – the
Nash Equilibrium - for cognitive authority. It is based on the concept that it is in the best
interests of both individuals and society as a whole for Wikipedia to be as accurate and
up-to-date as possible, and that thus, following the precepts of chaos theory, that it will
be. Wikipedia makes another assumption, an assumption perhaps even more antithetical
to Ms. Winkler's thinking than the challenge to Smithian economics. Wikipedia assumes
that knowledge is not restricted to either those credentialed or those connected, that truths
may be held by those who would never be asked to write a Britannica article.
This sounds unfair. Many who think like Ms. Winkler would argue that they never meant
anything like that – they simply will restrict student access to the "proven" (the
Ira Socol – p. 8
CEP 931 Fall 2007
credentialed and connected) to protect students from information that may be wrong and
thus, as Ms. Winkler says, "dangerous,"10 but the result is the same. Information
restricted to the "certain" will always be older and of a more conservative nature than
information that is more "open." It thus might be more "dangerous" in some views of the
Consider two situations from human history: Would it make sense for early humans to
have relied on a few authority figures to tell them about dangers to the community? Or
was it better if anyone had the right to yell, "tiger!" Does it make sense now for weather
or traffic reporters to rely solely on National Weather Service or State Police reports or to
accept mobile phone calls from people witnessing a tornado or a major accident? Now
consider these academic questions: If a student were to consult a source regarding the
nation of Crna Gora – would they be better off with an "authoritative" print encyclopedia
Physics – would they be better off with a standard high school text which implied that
this was actually the way the universe works or with Wikipedia which discusses the
validity of classical mechanics and where the "discussion" tab contains a rather lengthy
debate as to where Einstein's Relativity Theory belongs in the canon of physics? Which is
The problem here is that "which is which" is entirely dependent on the image of authority
in the recipient culture. In ancient Greece the traveling dramatic troupe would have held
the authoritative history. In many Middle American communities the local minister might
Ira Socol – p. 9
CEP 931 Fall 2007
hold this – far above any printed source. In the American White House in 2003 the
evidence of hundreds of "experts" was completely discounted not because they lacked
credentials or information from "authoritative sources" but because they failed to share a
visionary world view. On university campuses across the United States research and
opinion are routinely rejected because it is presented in a format inconsistent with time-
honored tradition.
More to the point, if I believe, through my own culturally accepted folksonomy (Vander
Wal, 2004) that Wikipedia provides me with "better" information than the Britannica or
the school textbook, and the school believes the opposite, we have reached a point of
irreconcilable authorities – in which the mismatch of belief structures necessary for the
University, wrote on Inside Higher Ed about a digital book reader, "a wireless and
portable handheld device designed to make books instantly accessible. It’s actually a
graven image. A false gadget god engineered in the service of efficient data transfer and
consumer credit. Don’t be fooled, Kindle is no innocent tool. It’s not a gift that keeps on
opposes the "document type," which he blames for many sins: "Our learning culture is
awash in technology so that information can be delivered in the blink of an eye at any
time of the day or night. It’s true that more information is flowing, but it doesn’t always
result in more knowing. In this hypersphere, it may be that students are reading and
Ira Socol – p. 10
CEP 931 Fall 2007
writing more than ever before. But practice doesn’t make perfect. It could just as easily
Columbia University wrote in The New York Times, "All the advances schools and
colleges have made to supposedly enhance learning — supplying students with laptops,
equipping computer labs, creating wireless networks — have instead enabled distraction.
Perhaps attendance records should include a new category: present but otherwise
engaged."13 Both of these academics find themselves at war with a technology. And in
that war they dismiss that which arrives via the technology as at least less authoritative if
not fully unreliable. This has nothing to do with either content or the ability of
undergraduate students to be distracted in classes, rather it is all about one culture group
finding themselves lost within another culture. As Kimber, Pillay, and Richards said in
them (Leu & Kinzer, 2000). In many cases, these thoughts are alarmist to teachers who
themselves have experienced and been trained in industrial age approaches and attitudes
to learning. This accelerating period of change represents an identity crisis for these
teachers..."14
This is not new. Plato struggled with the idea of literacy. The printed books of Gutenberg
threatened the linked imagery and text of the scribes. Kimber, Pillay, and Richards again,
"Resistance to any new form of literacy, regardless of historical period, is tied to fear of
the ‘new’ supplanting the ‘old’ where dominant discourses have held supremacy and
established credence for valued literacy practices of the day. Plato and Socrates decried
Ira Socol – p. 11
CEP 931 Fall 2007
the supplanting of rhetoric by written texts as destructive of the immediacy of their highly
revered oral tradition. The medieval scribes who created the beautifully embellished
illuminated manuscripts fiercely opposed the threat of Gutenberg’s printing press to their
religious omniscience. In both these cases, resistance was linked to the preservation of
the authority of the oral or written text, and the sanctity of the social practices nesting
through the simplest idea of transmission, requires that learner and source share similar
notions of authority, and share similar cultural understandings of that authority. "[W]e
frequently lose sight of Vygotsky's claim about the primacy of the social dimension of
mental functioning,"16 Wertsch and Rupert note, and when we do that we fail to
understand why our cognitive theories get us no closer to success in the classroom. In the
letters "Ph.D." spell authority (once bound into a book) – collide with students who live
in a digital culture which prizes the community cognition born of social networking and
doubt the validity of a Homeric drama performed solely from memory (and
"personalized" for each town it is presented in), the students in the classroom will doubt
the continuing validity of a text written long enough ago to have been printed, bound, and
Research to date struggles with this notion, whether trying to discover new methods of
applying the same "old European" standards of authority (Fritch and Cromwell, 2001) or
through personal justification (McKenzie, 2003). But perhaps more important is to ask
the question, what is the purpose of education? Is it to serve the teacher or to serve the
learner?
If the goal is to serve the teacher – that is, to serve the age old desire for social
reproduction – we can continue to debate this notion of differing authorities and continue
to hunt for ways to "re-engage" a new culture (generation) with the old forms of literacy.
If the goal is to serve the learner – that is, to provide the learner with ways to engage their
world effectively – we must instead focus on how to bring that which we deem "essential
knowledge" into an authority system our students can recognize. "A second important
component of sociocultural theory is the concept of mediation—that is, the notion that all
human activity is mediated by tools or signs (Vygotsky, 1962, 1978). From this
writing, or language itself—does not simply facilitate action that could have occurred
without them, but rather, by being included in the process of behaviour, alters the entire
flow and structure of mental functions." Mark Warschauer wrote in Literacy and
technology: Bridging the divide. If this is true, the first simple admission must be that
technology has changed, culture has changed, and thus, cognition has changed and the
demands for cognitive authority have changed. The second simple step is to accept that,
These changes have been occurring for generations, while schools have remained
essentially unchanged. If you take a student at the start of American industrial age
education – in the mid-19th Century – validity (reality, truth) was indeed represented by
two sources – the speech of those older and more educated, and printed books with text
and a few engravings. Even then there were threats to that order, though. Newspapers,
powered by the telegraph, the rotary press, and wood-pulp-based paper were rapidly
gaining popularity, carrying more immediate information than books could, something
crucially demonstrated during the Mexican and Civil Wars. Now books could only be
depended on for a type of static knowledge, and in any community with a newspaper
knowledge was no longer confined to those who had attended universities. With the Civil
War came distributed photography, and the cognitive authority of the engraving faded.
The cyclorama was embraced as a dramatic way of explaining history that did not rely on
text.17 But very soon those to technologies were themselves threatened by motion
reality that when the Edison and Biograph companies could not actually film the battles
they resorted to faking them for film (most famously the bathtub-filmed The Battle of
Manila Bay) in order to provide the American public with a believable vision of the
move. Americans of a certain age know there memories of World War II predominantly
through radio, with its immediate information and sonic background from across the
globe. A later generation understands the Kennedy assassination through both "official"
sources (Walter Cronkite) and the first great equivalent of a web-based document, the
Zapruder film (41 years earlier The New York Times had succeeded where all other New
Ira Socol – p. 14
CEP 931 Fall 2007
York newspapers had failed by believing a young telegraph operator – David Sarnoff –
over the authoritative sources regarding the RMS Titanic, so there was already a long
history of this). If you simply consider fictional film, where "black and white" once
conveyed authority and accuracy (from the Italian neo-realist films beginning with Open
City), the grainy hand-held color of Vietnam films soon took over that position (see JFK).
Today, the film In the Valley of Elah uses low-resolution jpeg to demonstrate this.
triggers that say, "authority." Can schools make the same kinds of decisions?
Columbia's Dr. Freedman attacks complaints about the “teacher-centered lesson”19 from
his New York Times column. And Kirschner, et al, declare that, "based on our current
ineffective."20 Both are chasing the wrong targets. In the former case an educator sees his
role as purely colonial, one culture imposing its understanding not just of facts, but of the
idea of knowledge itself, on another culture. In the latter there is a belief that education
can simply be reduced to the mechanics of a science – if this technique is applied the
But if Vygotsky was right about "the primacy of the social dimension of mental
functioning," and right again about cultural and technological changes "alter[ing] the
entire flow and structure of mental functions," then the battles of those above have
Ira Socol – p. 15
CEP 931 Fall 2007
already been fought, and lost. Just as we cannot bring education back to where it was
cognitive authority on students who will need to function in a future driven by a radically
Thus the questions have to become: How do we create communal cognitive environments
in schools which can both rely on and challenge the development of peer authority? How
which document form, publisher nature, and authoritorial credentials will be constantly
global mesh of chains of cognitive authority? And how do we begin to design systems
which allow media to be simply converted into a knowledge transmission structure that
works effectively with our culture? Investigating any of these will require that we re-
think every bit of technology in our schools, from the architecture of the room to the
furniture to the devices which carry text. Investigating any of these will require that we
challenge every part of the system that is the school, from the schedule to the role of the
These are not easy studies to imagine, much less to complete. They will require real risk,
perhaps to students as much as to researchers. Most of all they will require an acceptance
of the fact that the world has changed so radically that the two-hundred year old
any meaningful ways. And an acceptance of the fact that if we continue to train our
children for the world of our past, we will be doing incalculable harm.
1
Kirschner, P.Sweller, J. and Clark, R. Why Minimal Guidance During Instruction Does Not Work: An
Analysis of the Failure of Constructivist, Discovery, Problem-Based, Experiential, and Inquiry-Based
Teaching. Educational Psychologist. 2006, Vol. 41, No. 2, Pages 75-86
2
Anderson, J. Cognitive Psychology and Its Implications. 2004. Worth Publishers, New York, NY.
3
Spiro, R. Coulson, R. Feltovich, P. Anderson, D. Cognitive Flexibility Theory: Advanced Knowledge
Acquisition in Ill-Structured Domains. University of Illinois at Urbana. 1988.
4
Markus, H.R. and Kitayama, S. Culture and the Self. Implications for Cognition, Emotion, and
Motivation. Psychological Review. American Psychological Association. 1991, Vol. 98, No. 2, p.224
5
Foster, M. Sociolinguistics and the African-American Community: Implications for Literacy. Theory into
Practice, Vol. 31, No. 4, Literacy and the African-American Learner (Autumn, 1992), pp. 304
6
Wertsch, J. and Rupert, L. The Authority of Cultural Tools in a Sociocultural Approach to Mediated
Agency. Cognition and Instruction 1993, Vol. 11, No. 3&4, p229
7
Rieh, S. Y. Cognitive Authority. Paper at the University of Michigan. 2004 p1
http://www.si.umich.edu/rieh/papers/rieh_IBTheory.pdf
8
Ibid: p2
9
Winkler, C.A. Point/Counterpoint Are Wikis Worth the Time? Learning and Leading with Technology.
December/January 2005-2006 p. 6-7. International Society for Technology in Education.
10
Ibid: p6
11
Musgrove, Laurence. Blind, Deaf, and Dumb. Views. Inside Higher Ed. December 3, 2007
http://www.insidehighered.com/views/2007/12/03/musgrove
12
Ibid.
13
Freedman, S. New Class(room) War: Teacher vs. Technology. On Education. The New York Times.
November 7, 2007
14
Kimber, K. Pillay, H. and Richards, C. Reclaiming Teacher Agency in a Student-Centred Digital World.
2002. Asia-Pacific Journal of Teacher Education 30(2):p. 156
15
Ibid: p.161
16
Wertsch, J. and Rupert, L. Op cit. p.229.
17
Roadside Georgia, The Cyclorama: http://roadsidegeorgia.com/site/cyclorama.html
18
George Mason University Communication Department. Film and the Spanish American War.
http://chnm.gmu.edu/aq/war/recep1.htm
19
Freedman, S. Op. Cit.
20
Kirschner, P.Sweller, J. and Clark, R. Op. Cit. p.76
Sources
Anderson, J. Cognitive Psychology and Its Implications. 2004. Worth Publishers, New
York, NY.
Bruner, J. The Culture of Education. 1996. Harvard University Press. Cambridge, MA.
Ira Socol – p. 17
CEP 931 Fall 2007
Fritch, J. W., & Cromwell, R. L. Evaluating Internet resources: Identity, affiliation, and
cognitive authority in a networked world. 2001. Journal of the American Society for
Information Science and Technology, 52, 499-507.
George Mason University Communication Department. Film and the Spanish American
War. http://chnm.gmu.edu/aq/war/recep1.htm
King, J.E. Unfinished Business: Black student alienation and Black teacher's
emancipatory pedagogy. In M. Foster (Ed.), Readings on equal education: Qualitative
investigations into schools and schooling (pp. 245-271). New York, NY AMS.
Kirschner, P.Sweller, J. and Clark, R. Why Minimal Guidance During Instruction Does
Not Work: An Analysis of the Failure of Constructivist, Discovery, Problem-Based,
Experiential, and Inquiry-Based Teaching. Educational Psychologist. 2006, Vol. 41, No.
2, Pages 75-86
Markus, H.R. and Kitayama, S. Culture and the Self. Implications for Cognition,
Emotion, and Motivation. Psychological Review. American Psychological Association.
1991, Vol. 98, No. 2, 224-253
Rieh, S. Y. Information quality and cognitive authority in the World Wide Web.
Unpublished doctoral dissertation, 2000. Rutgers University, New Brunswick, NJ.
Rieh, S. Y. Judgment of information quality and cognitive authority in the Web. Journal
of the American Society for Information Science and Technology, 2002. 53, 145-161.
Turner, S. What is the Problem with Experts? Social Studies of Science, Vol. 31, No. 1,
123-149 (2001)
Warschauer, M. Literacy and technology: Bridging the divide. 2006. In D. Gibbs and K.-
L. Krause (Eds.), Cyberlines 2: Languages and cultures of the Internet (pp. 163-174).
Albert Park, Australia: James Nicholas.
Winkler, C.A. Point/Counterpoint Are Wikis Worth the Time? Learning and Leading
with Technology. December/January 2005-2006 p. 6-7. International Society for
Technology in Education.
http://www.iste.org/Content/NavigationMenu/Publications/LL/LLIssues/Volume_33_200
6_2005_/December_January_No_4_1/33406s.pdf