Program Network Timeslot Date Viewed

Full House
Nick @ Nite
9:00 - 9:30
Oct. 22, 2014

9-9:10 Show
Ariel Toy - Under the sea music as background. Kid in the background blurred dressed
as mermaid then eventually plays with the toy, she's white, brunette around 9 or 10 with
a underwater background.
Listerine - Asian women washing her hair, the hair looks nicely done straight, not messy,
now brushing her very white teeth, narrators talking about completely a great morning by
using Listerine, now theres a virtual part of Listerine people watching the virtual teeth,
now shows her bright white teeth

Maybelline New York - Pretty white woman in her 30s with a lot of makeup , Maybelline
new york brow drama, to fix eye brow with nice eye brows
Home Depot Commercial - mother about her mid 20s with her son talking to a guy about
carpets, shows a lot of carpets, and mother and son and dog having fun on the new
carpet
Cascade Platinum - White man and women, husband and white around there 40s talking
about scraping food off the dishes and there are dish issues and its Cascade platinum.
Has a example one with tablets and one with cascades
Milk Commercial - Woman and a very old guy doing the tango, milk is coming out
(virtually) and the milk falls into a cup that the old guy drinks and its in the morning
Max Tow Truck - kid playing with the max tow truck, white boy, 7 years old playing with
it, the truck does amazing things, eh also bothers his father.
Garco stroller - has shots of a baby chilling around and a kid
Honey Nut Cheeros - Kid , black he looks like hes 6 ,, dad in his mid 40s having a heart
to heart to heart moment,
Kmart - woman black in her mid thirties being happy and showing things around. At the
end woman behind her smiling with a cashier checking things out.
Manwich - kids, white and black both playing video games bored, and a sloppy joe was
handed to them and they are eating it, with the dad and they are happier after
Walmart Apples - white farmers different ages, showing video clips of apples and freshly
cut, then a women in her 30s grabbing some at walmart smiling.
Playtex - Women in her 40s talking about their bras, smiling with nice hair, posing and
walking around and pictures of different bras.
Gerberts Grow Up Plan - just describes statistics with animation.

9:15-9:26 Show
Fresh Prince of Bel Air - has funny clips of the show going on, with a rap
Party City - Adults in there 20s in costumes having a mini dance party, commercial for
Party city, them smiling and having fun, there are kids in the dance party too.
Almay Intense I-Color - Carrie Underwood, doing her makeup her hairs already night
and already has some makeup on, but she's doing eye shadow and makeup, smiling
and all, then shows the makeup.

Stop Smoking - Little bully guy pushing a teenage boy that looks about 17 thats white,
turns out to be a cigarette, making it like cigarettes control your life.

Outback - Family happy smiling at Outback, with the waitress and the juicy steak being
made, family is smiling eating now
Ninja Turtles Toy - shows the toy has a little boy hand move the toy around, also a video
game too of them.

Kmart - collage of different costumes and candies for sale.

Toyota - driving around a street with a party going on and confetti, old man driving
smiling looking at the festival he runs in and dances with random woman then takes it
seems to be his son home with him they seem to have had a good time.
NyQuil - Guy in his 30s coughing going into a babys room talking to the baby, saying he
wants a sick day for taking care of him, but instead he takes nyquil and actually sleeps at
night

Learning Chair for Toddlers - mom and dad, nicely looked have a chair for their child
smiling and laughing they are white in their 30s, they have the child laughing running
around using the chair

Dog and Cat Food Commercial - has drawings of the car and dog, with a hand bringing
out components of the food, saying whats good about it.

Program

TMZ

Network Timeslot Date Viewed

MyTV
10:00 - 10:30
Oct. 23, 2014

10:00 - 10:10

Show

Dominos Voice Ordering App- Guy in his mid 20s white asking his phone a lot of things,
where things are and how to do things and his phone replies rejecting everything, he
asked for dominos and it accepted that.
Oxy Clean - Guy says people everyone discovers it, he has a lot of people around his,
they are all women in there 30s-50s. All women are talking about it, of how it works, and
crticing.
TMZ Promo - has clips of what is coming up.
Every loves Raymond - funny clips to make you wanna watch it.
Ellen - #1 daytime tv show, has clips of Ellen.
MyTV Baltimore Facebook - just shows the website.
Lawyer Commercial - a man in his 30s in a suit talking about lawyers, and a old man
costumer maybe 60s talking about how great it is. and how you deserve a great lawyer
they will provide
Big Bang Theory/ Two and a Half Men commercial - Comedy block party, funny clips
about the shows.
Two and a Half Men commercial - has funny clips about it.
GetTV - Clips of shows in GetTV, old time shows with stars and legends.
10:13-10:19 Show
Gieco - group of 20 year olds in a horror making poor decisions, and then the murderer
finds them because they make bad decisions, they tell them not to make a bad decision
by not having Gieco.
TMZ Promo - showing clips of TMZ and what they talk about.
MyTv commercial - what programs go on the network and when.

Xfinity - New tablets, has workers going and explaining whats with the brand new
technology to costumers, different costumers each time. And costumers smiling and
saying how its cool.
Judge Show Commercial - A Judge talking about her show, and shows some clips

10:22 - 10:24 Show

TJ Max - People smiling having fun, with style and all, different variety mostly people that
are around there 20s-30s
KFC - A diverse group of people passing around a kfc bucket on a dinner table then it
shows the food
Action Movie on MyTV - Clips of the movie which is the most exciting Thriller of it and
etc,
Liberty Ford Commercial - They talk about the APR and show cars there while doing it.
Showing all the deals and all.
Value City - Husband and wife in there late 40s siting on a couch complimenting it but
then looking bad at a coffee table that wasn't from value city furniture
Strayer University - Steve Harley is talking with a group of people that are personal
success coaches. They are all smiling and happy and they are there only to help the
student
Big Band Theory - Actors talk about Big Bang Theory and has funny clips showing to
impress

10: 27 - 10:30 Show

Marvia Newson
Intro to Electronic Media - F 9:20-12:15
October 24, 2014
Prime Time Project
Television is a big part of todays media, and a big part of peoples everyday lives.
According to Nieselen Number, Americans spend 34 hours a week watching TV.
Children at the ages 2-11 watch an average of 24 hours of TV a week, or 31/2 hours a
day. That number dips to 22 hours for teens, ages 12-17, then goes back up to 25 for
18-24s. The main times in which Americans mainly watch TV is called Prime Time, that
is also when all the channels are practically in a big competition with each other, for
better ratings and viewers.
Usually, a lot is going on in PrimeTime everyone has their own genres they chose
for different slots, Sitcoms, Drama, Reality Shows, and Game shows. Theres a wide
variety for people to pick.
Full house is about a family in a moderate house, with a hand full of kids, teens,
parents, aunts and uncles, living and going through obstacles in their lives. This show
has the family struggle through deaths, school, jobs and arguments(real life situations)
practically so the audience can relate.This show has always been a classic in my
generation, and there is nothing wrong with how it is, but a well thought out show.
This episode in particular was about Rebecca and Jesse are apprehensive about
their twin boys attending preschool. As well as Stephanie becomes rebellious due to a
friend's influence.
The target audience is pretty wide, I would say for people that are in their teens
through 30s with their families. The commercials throughout the program had different
variety of things, for example there were toys for kids while the next couple of

commercials are for adults.

Then for my second program i watched TMZ, which is not a show I usually watch
nor a show I want to watch in the future.The shows target audience is most definitely
adults that are in their 20s. Both the commercials (which are mostly pointed at adults),
and the way the show is made (pop-star gossip) is a big give away of the audience.
There is a big difference between the two shows, one is about a family and how
they work out there problems; clean, calm, and kid-friendly, while the other one is about
pop-star gossip; crazy, hyper and fast.
What Nick at Nite usually has is a quick sneak of what is coming on next after
wards during the commercials(which was The Fresh Prince of Bel Air), while for MyTVs
TMZ commercials had, what was coming up in the show TMZ as well as a lot of
commercials about what else is on that Network.
I find that Nick at Nite has more commercials about items that they get more
money from while the network MyTV has mostly commercials about their network, what
is playing and telling the viewer that they should look into their network more often.
Which is a nice way to get more views but probably does not get as much money off of
having commercials.
The shows that I have chosen have been on the air for about 10 years or more,
which is assumed that people enjoy watching them. That means those shows will not
being ending anytime soon, (even if Full House is re-runs). The shows are worth the
value, being on the networks, and also help having the commercials reach out to people,
especially during PrimeTime.