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UNIVERSITY OF HOUSTON

BAUER COLLEGE OF BUSINESS


DEPARTMENT OF DECISION AND INFORMATION SYSTEMS
SPRING 2015
SUPPLY CHAIN MANAGEMENT 4362
DEMAND-SUPPLY INTEGRATION
Dr. Nickolas Freeman
Assistant Professor of Supply Chain Management
Office:
Phone:
E-Mail:
Class Time:

334 Melcher Hall - Room 260D


(713) 743-2767
nfreeman@bauer.uh.edu
MW 10:00-11:30 pm MH 110-Section 20179
MW 1:00-2:30 pm MH 110-Section 20180
MW 2:30-4:00 pm MH 110-Section 20182
Office Hours: MW 11:30 am - 12:30 pm (or by appointment).
COURSE DESCRIPTION
Supply chain management is the integrated management of the flow of materials, products, services, and
cash from the suppliers all the way to the customers and from the customers back to the suppliers. Due to
the large scale and complex nature of supply chains, effective management of these flows is a challenging
task and requires integration within the firm and across the supply chain. This is often referred to as
Demand-Supply Integration, where the challenge is to balance the customers demand characteristics and
supply processes. This requires a deep understanding of a firms distribution and manufacturing and
planning and control (DMPC) systems (which are embedded in Enterprise Resource Planning (ERP)
systems in a great number of organizations) and how they can be tailored to provide competitive
advantage.
COURSE OBJECTIVES
At the conclusion of this course the student will have an in depth understanding of the strategies and
techniques used to achieve demand and supply integration across the supply chain. Specifically, the focus
is on (1) the components compromising the DMPC and how they work together and (2) alternative
strategies for balancing demand and supply factors to satisfy customer needs. The course content is also
required material for several professional society certification examinations. Hence, the course gets the
student started on the path for obtaining professional certification in supply chain management.
COURSE TEXTBOOK AND OTHER MATERIALS
Textbook: Manufacturing Planning and Control for Supply Chain Management- APICS/CPM
Certification Edition by Jacobs, F. R., Berry, W. L., Whybark, D. C. and Vollmann, T. E. (2011). ISBN
978-0-07-175031-8
Case studies: There is a course page created on Harvard Business Online for you, where you can access
the cases required for the course. You will have to register with Harvard Business Online to get access to
the cases the easiest and the least expensive way. Course packet available at the following link:

https://cb.hbsp.harvard.edu/cbmp/access/32083846

COURSE STRUCTURE
This course meets twice a week. Every session is important. Lectures will be designed to introduce or
explain some of the principles being discussed. However, lectures will only add to the materials found in
the texts, not replace them. You must read the book!
Suggested problems, cases, and unannounced quizzes will require the student to apply the materials
presented in the text and lectures. Finally, examinations will provide a final feedback opportunity for
each student to demonstrate their knowledge of the material.
GRADES
A 100 point scale is used for this course. Grades will be made up of the following items:
Examinations: There will be three in-class examinations to measure the mastery of material for content
knowledge. Each exam will contain questions pertaining to the material for that component. Each
student will be allowed to use a regular calculator (no cell phones/computers and such can be used in
place of a calculator) during the exam. Youll be given information about the format of the exam in class
before each exam.
Quizzes: There will be unannounced quizzes during the semester. Each will be closed book and will
entail knowledge of materials already assigned or discussed in class. There will be no make-ups for
missed quizzes. Absence will result in a 0" grade. At the end of the semester, one quiz grade (the lowest
grade) will be dropped. So, if you miss a quiz for any reason (e.g. illness, job interview or any other
circumstances), that will count as your lowest quiz grade to be dropped at the end of the semester.
Case Analysis: Each student will be assigned to a team for case analysis. The team will prepare the
assigned case for in class presentation and present their analysis in class. The analyses must include
answers to the questions raised in the cases as well as any other issues requested by the instructor. The
presenting team should provide copies of the power point slides and a two-page executive summary that
states the problem, alternatives, analysis overview and recommendations to each class member prior to
the case presentation.
The case analyses must be the teams own work and not discussed with anybody else other than with
those on the team.
Professionalism/Participation/Attendance: Each student is responsible for taking class notes and
completing assigned work on time. It is strongly suggested that you plan to attend every class during the
semester. No special consideration will be given for work missed due to unexcused absences. If students
must miss a class, they should contact a classmate to gain an understanding of the material covered prior
to contacting the instructor. Professors office hours are not meant as an alternative for missed classes.
Full attendance does not necessarily mean earning all the points. Your professional behavior and class
participation/preparedness is also important. You must make a contribution to class learning. I view each
class as a business meeting during which time we will discuss the assigned material. During these
meetings, I look for evidence of your preparation and understanding of the class material. This can only
be exhibited by your in class contribution. Of particular importance are those contributions that help
advance the understanding of others. The quality of ones contributions versus the quantity of
contributions weighs more heavily in demonstrating a high level of in class participation. Insightful
analysis of the days topics is a plus.
Each student is also expected to conduct himself/herself in a professional manner as expected of business
students, who are future professionals of the business world. Disruptive, inappropriate, unprofessional

behavior will not be tolerated in any case.


Promptness is also important, and is an expected in the business world. Students arriving late to class or
leaving class early tend to disrupt the learning of others. Please be on time to class and let me know
ahead of time if you must leave class early.
The use of computers will not be permitted unless specifically authorized by the professor. When
permitted, please realize that computer use and Internet network access is not granted in class for the
purpose of surfing the Web, checking e-mails or instant messaging during class times as this behavior
is unprofessional, and fails to meet the expected standards of the business program. The sole purpose of
allowing Internet access during class times (when necessary) is to enhance the overall learning
environment by providing timely electronic access to relevant Internet material. All other electronic
devices such as cell phones, PDAs, iPods (other mp3 players) and such are strictly permitted for use in
class. Cell phones will not be allowed for any form of use during class time or while taking
exams/quizzes.
Grades:
Exams (3 exams 20% each)
Case Analysis
Quizzes
Professionalism/Participation and Attendance
Total

Percentage
60%
15%
15%
10%
100%

In determining the final course grade, the following scale is used to convert points into letter
grades:
A=
B+ =
B =
C+ =
C=

90-100 %
88-89 %
80-87 %
78-79 %
70-77 %

D=
F=

60-69%
0-59%

MAKE-UP EXAM POLICY


Exams may not be missed for the convenience of the student. The exam dates are published in the Course Schedule and it
is expected that you will schedule your other activities around these exam dates. If a major exam is to be missed due to an
approved university absence, you must inform the instructor before the exam (if not possible, no later than 24 hours after
the exam) and you must furnish the professor with the original documentation (copies will not be accepted) why your
absence should be excused. There will be no make-ups for missed exams without a university approved excuse.
If your excuse is approved, you are allowed to take the exam on the date agreed by the professor and the student. The
make-up exam will cover the material of the missed exam and the new material that is covered prior to the make-up exam
date. The format of the exam may be different from the exam given in class. An exam, whether regularly scheduled or
make-up, that is missed without an approved excuse will be assigned a grade of ZERO.
GENERAL
Professors office hours are set up to assist you with your understanding of the material. You are STRONGLY encouraged
to see the professor at the first sign of any problem or lack of understanding. Do not wait until it is too late!
Blackboard Learn will be used to post online course materials, announcements, grades or any required modifications to
the course schedule. It is the students responsibility to check Blackboard before every class period for important
announcements, such as class notes, emails, and grades among others.

ACADEMIC DISHONESTY
Scholastic Dishonesty is defined as (1) Acquiring or attempting to acquire information (this includes OBSERVING THE
WORK OF OTHERS DURING AN EXAM), (2) Providing information on homework, quizzes, case analyses or exams;
(3) Plagiarism, (4) Conspiracy to commit any of the above, (5) Fabrication of information.
University of Houston honor code statement applies to all students in this class. For more information, please see Bauer
Academic Honesty on http://www.bauer.uh.edu/current/academic-honesty.asp
Any student caught providing or receiving assistance on an exam, quiz, case analyses, any other assigned work will
immediately be given a grade of F for the course. Cheating will not be tolerated.
STUDENTS WITH DISABILITIES
Any student who feels s/he may need an accommodation based on the impact of a disability should contact the professor
privately within the first two weeks of classes to discuss his/her specific needs. The student also needs to contact the
Center for Students with Disabilities (contact information is below) within the first two weeks for coordinating
accommodations.
Justin Dart Center for Students with Disabilities
CSD Building #568, Room #110
University of Houston
Houston, Texas 77204-3022
Phone: (713) 743-5400
TDD: (713) 749-1527

HAVE A GREAT SEMESTER!

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