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Press Release

January 2015
Broadsword Productions, Crossbow Media and
TM Audio Visual rebrand as The Broadsword Production Group
Technical events specialists, Broadsword Productions, Crossbow Media and TM
Audio Visual (TMAV) have rebranded under one name, the Broadsword
Production Group, with a sharp new logo and website to match. The move
makes things even simpler for clients, who can choose from a range of
creative, technical and production event services from one organisation.
The trio of departments has worked in partnership for a number of years to offer a
broad mix of creative, production and technical event services. A sharp increase in
demand from clients for a more integrated approach combining all three services,
was the main catalyst behind the re-brand, which coincides with the 10-year
anniversary of Broadsword Productions.
We were already working together as a tight unit, so it was a logical step to rebrand under one name. And what better time to do it than when we are celebrating
our tenth year in business, says Production Director, Bruce Teggart.
There will be three divisions within the new Broadsword Production Group Technical, Creative and Production - to reflect the services previously offered under
the separate identities. And customers of Broadsword Productions, Crossbow
Media and TM Audio Visual will continue to get the same superior service they are
used to, as Managing Director, Justin Shaw, is keen to emphasise. Our new tagline
is part of your team because we genuinely do become the technical partner in our
clients event management teams, he says. Our aim is to go above and beyond to
take away any technical headaches so our clients can relax and enjoy their own
event.
The rebrand comes complete with slick new logo and marketing material, courtesy
of Broadsword Creative Director, Martin Walton. We wanted a cleaner, fresher look,
to reflect our professional, progressive ethos. The abstract sword imagery
interprets the company name in way that isnt too literal, and nicely represents
each of the different divisions. Its also an example of the strong creative
approach we lend to what we do if you say youre good at creative design you
should be displaying that.
These design concepts extend to the Broadsword Production Groups newly
launched website. The fully content-managed, responsive site, produced and
managed by Bromley creative communications agency, RONIN Marketing, is
minimalist yet striking in its design, and is built for optimum user-friendliness.
Its an exciting time for the Broadsword Production Group, and for our clients,
Walton concludes.

Broadsword Production Group Ltd, Unit 20 Gardner Industrial Estate, Kent House Lane,
Beckenham, Kent BR3 1QZ
www.broadswordgroup.uk, Tel: +44(0)20 8776 5386
Registered in England No. 05893488

Notes to editors
About Broadsword
The Broadsword Production Group is a technical event production company
supplying technical equipment and services; video and content production;
logistics planning; and technical project management.
Broadsword has over two decades of experience organising technical services for
press conferences, corporate galas, charity fundraisers, product launches and
award ceremonies. Clients include The Saatchi Gallery, The Labour Party, Ocado,
Guys & St Thomas Trust and Nikon.
A trusted technical partner, Broadsword mixes creativity with technology to
produce great live experiences. Offering an inspiring combination of services,
Broadsword has three departments:
Broadsword Technical
Broadsword Technical provides top quality audio visual equipment for events
sound; video and data; set and staging; and lighting all operated by friendly
technicians, to exacting standards.
Broadsword Creative
Broadsword scripts, designs and produces engaging video, audio and presentation
graphics. Specialists in using Dataton Watchout, Broadsword Creative can control
multiple screens and super-wide projections.
Broadsword Production
European and worldwide technical project management, Broadsword works as part
of the clients team to help plan where an event will be, what it will look like, and
how it will operate.
For more information:
Martin Walton
The Broadsword Production Group
martin@broadswordgroup.uk
+44(0)20 8776 5312
www.broadswordgroup.uk

Sara Laccone
RONIN Marketing
sara@roninmarketing.co.uk
+44 (0) 20 3701 3979
www.roninmarketing.co.uk

Broadsword Production Group Ltd, Unit 20 Gardner Industrial Estate, Kent House Lane,
Beckenham, Kent BR3 1QZ
www.broadswordgroup.uk, Tel: +44(0)20 8776 5386
Registered in England No. 05893488

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