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Company

Global Markets Research

Europe United Kingdom


Oil & Gas

FITT Research

22 October 2008

Fundamental,
Industry,
Thematic,
Thought Leading
Deutsche Bank Company Researchs
Research Committee has deemed this
work F.I.T.T for investors seeking
differentiated ideas. Here our European
oilfield service team undertakes an indepth analysis on unique data sourced
from Wood Mackenzie that seeks to
identify which oil service themes and
names should remain resilient in the face
of deteriorating macro conditions &
commodity prices.

European Oil
Services
Reality check

Fundamental: dealing with the reality of


a potentially lower oil price world
Industry: backlog should fuel impressive
EPS growth and cashflow visibility
Thematic: a unique analysis of license
terms and drilling contracts
Thought leading: ultra-deepwater and rig
construction most attractive
Playing the trends: Lamprell, Seadrill top
picks; Amec, Saipem well placed

Christyan Malek

Lucas Herrmann, ACA

Jonathan Copus

Research Analyst
(44) 20 754 58249
christyan.malek@db.com

Research Analyst
(44) 20 754 73636
lucas.herrmann@db.com

Research Analyst
(44) 20 754 51202
jonathan.copus@db.com

Deutsche Bank AG/London


All prices are those current at the end of the previous trading session unless otherwise indicated. Prices are sourced from local
exchanges via Reuters, Bloomberg and other vendors. Data is sourced from Deutsche Bank and subject companies. Deutsche
Bank does and seeks to do business with companies covered in its research reports. Thus, investors should be aware that the firm
may have a conflict of interest that could affect the objectivity of this report. Investors should consider this report as only a single
factor in making their investment decision. Independent, third-party research (IR) on certain companies covered by DBSI's research
is available to customers of DBSI in the United States at no cost. Customers can access IR at http://gm.db.com or by calling 1-877208-6300. DISCLOSURES AND ANALYST CERTIFICATIONS ARE LOCATED IN APPENDIX 1.

Europe United Kingdom


Oil & Gas

22 October 2008

European Oil Services


Reality check

FITT Research
Top picks
Seadrill Limited (SDRL.OL),NOK77.00
Lamprell (LAM.L),GBP129.50
Saipem (SPMI.MI),EUR13.02
AMEC Plc (AMEC.L),GBP468.25

Buy
Buy
Buy
Buy

Key changes

2020

% expirin g

2021 - 2037

2017

2016

2015

2014

2013

2012

2011

2000
1800
1600
1400
1200
1000
800
600
400
200
0

700

500
400
300
200
100

Day rate ('000$k/d)

600

2010E

2009E

2008E

2007E

2006

2005

2000

drilling days

day rate

Source: Wood Mackenzie, Deutsche Bank

Current expectations for E&C growth


rates and potential for margin gain
GTL

40%

Average capex growth 2008-10E

Playing the trends: Lamprell, Seadrill top picks; Amec, Saipem well placed
Our preferred names are Seadrill and Lamprell given their exposure to ultradeepwater and rig construction, respectively, and the structural dynamics
supporting them. Within E&C, we seek diversified plays exposed to our highest
conviction themes (detailed overleaf), as well as NOCs. We believe those best
placed are Saipem and Amec. In contrast, Wood Group (downgraded to Sell) is
exposed to themes/regions that appear most susceptible to negative oil price risk.
We have raised our company WACCs, which in part drives our PT revisions (see
page 45). Nonetheless, we still see significant upside potential to our top picks.
Key downside risks include oil prices sinking lower than $60/bbl for a sustained
period, macro conditions deteriorating significantly and poor execution.
Deutsche Bank AG/London

% expiring

Deepwater rig rate outlook >


2290m/7500ft

hought leading: ultra-deepwater and rig construction most attractive


With spare newbuild capacity (i.e. yet to be contracted) lowest in ultra-deepwater,
drilling activity continuing to surge and a sharp rise in license expiries expected
medium term, we believe the day rates at this end of the drilling spectrum will
continue to climb. Elsewhere in the exploration complex we favour rig
construction services.

2010

Exploration

Source: Wood Mackenzie, Deutsche Bank

2004

hematic: a unique analysis of license terms and drilling contracts


Proprietary analysis, done in conjunction with WM, reveals that between 2009 and
2012, 62% of the worlds deepwater exploration licenses are due to expire. A
sharp rise in ultra-deepwater (i.e. >2800m) license expiries in 2009 and 2012
should place additional strain on the demand for deepwater rigs capable of drilling
in these depths. Our bottom up contract analysis also shows that oil companies
are signing up these rigs for longer periods of time (100% this year signed on 4+
years vs. 15% in 2005). For those drillers exposed this extends their cashflow
visibility well into the next decade.

2009

We perform a 360 on the oil service industry and marry our renewed outlook for
capex growth across the oil chain with each companys respective exposure. Our
forecasts equally take into account the rate of margin expansion within each subsector, National Oil Company (NOC) positioning and companys ability to execute.

18%
16%
14%
12%
10%
8%
6%
4%
2%
0%
-2%

2003

Industry: backlog should fuel impressive EPS growth and cashflow visibility

To
NOK 90
NOK 85
760p
400p
500p
EUR 22
NOK 170
NOK 100
EUR 55
EUR 47
Sell
215p

500
450
400
350
300
250
200
150
100
50
0

2002

Our mid-term outlook for global capex, done in conjunction with Wood Mackenzie
(WM), suggests that growth will be robust; the long-run oil price implicit in WMs
bottom up capex forecast is $60/bbl. With the market arguably focused on the
longer-term impact of potentially lower commodity prices, our top picks centre on
themes that offer impressive structural characteristics supported by unique data
sourced from WM.

From
NOK 125
NOK 140
960p
650p
680p
EUR 30
NOK 210
NOK 125
EUR 70
EUR 53
Hold
430p

Expiry profile of deepwater exploration


licenses awarded

2008

Fundamental: dealing with the reality of a potentially lower oil price world

2007

Fundamental, Industry, Thematic, Thought Leading


Deutsche Bank Company Researchs Research Committee has deemed this work
F.I.T.T for investors seeking differentiated ideas. Here our European oilfield service
team undertakes an in-depth analysis on unique data sourced from Wood
Mackenzie that seeks to identify which oil service themes and names should
remain resilient in the face of deteriorating macro conditions & commodity prices.

2001

Research Analyst
(44) 20 754 51202
jonathan.copus@db.com

Licenses expiring

Jonathan Copus

Research Analyst
(44) 20 754 73636
lucas.herrmann@db.com

2006

Lucas Herrmann, ACA

Research Analyst
(44) 20 754 58249
christyan.malek@db.com

WM drilling days

Christyan Malek

Rating/TP changes
Acergy - TP
Aker Solutions - TP
Amec - TP
Lamprell - TP
Petrofac - TP
Saipem - TP
Seadrill - TP
Subsea 7 - TP
Technip - TP
Tecnicas Reunidas - TP
Wood Group - Rating
Wood Group - TP

Increase in
capex
momentum
vs. 2007 study

35%
30%
25%
20%

Deepwater
Facilities

Oil Sands
Refining &
Petrochemical

Middle East

15%
10%

Shallow water

Deepwater
subsea

Onshore
Upstream

5%

LNG

0%
Frontier
Developments

-5%
Regas

-10%

Broadly similar margin outlook


vs. 2007 study

-15%
-

25

50

75

100

125

150

175

200

225

Absolute margin upside 2008-10E(bps)

Source: Wood Mackenzie, Deutsche Bank

All prices are those current at the end of the previous trading session unless otherwise indicated. Prices are sourced from local
exchanges via Reuters, Bloomberg and other vendors. Data is sourced from Deutsche Bank and subject companies. Deutsche
Bank does and seeks to do business with companies covered in its research reports. Thus, investors should be aware that the firm
may have a conflict of interest that could affect the objectivity of this report. Investors should consider this report as only a single
factor in making their investment decision. Independent, third-party research (IR) on certain companies covered by DBSI's research
is available to customers of DBSI in the United States at no cost. Customers can access IR at http://gm.db.com or by calling 1-877208-6300. DISCLOSURES AND ANALYST CERTIFICATIONS ARE LOCATED IN APPENDIX 1.

22 October 2008

Oil & Gas European Oil Services

Table of Contents

Executive summary ........................................................................... 3


Global exploration capex outlook .................................................... 7
Exploration drilling trends .............................................................. 10
Exploration industry dynamics and relative profitability ............ 22
Global engineering and construction outlook .............................. 31
E&C industry dynamics and relative profitability......................... 36
Company positioning by theme, region and NOC........................ 38
Sector valuation and company overview ...................................... 42
Top picks and key recommendation changes............................... 45
Appendix A: Valuation matrices..................................................... 48
Appendix B: Global oil service spectrum ...................................... 51
Appendix C: Explanation of historical capex revisions ................ 59
Appendix D: Strategic analysis of the E&C themes...................... 60
Appendix E: Porters 5 forces on key service segments............... 62
Appendix F: Detailed specifications of yards in Eastern
Hemisphere ...................................................................................... 68
Appendix G: License expiry in shallow water and onshore......... 72
Appendix H: GOM deepwater licenses expiry by depth .............. 73
Appendix I: Drilling activity the complete picture ..................... 74
Appendix J: Regional spread of contracted newbuild rigs.......... 75
Appendix K: Snapshot of each companys financing ................... 76
Appendix L: Glossary of terms and simplifications...................... 81

Page 2

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Executive summary
Global outlook
The oil price implicit in our
(bottom

up)

forecast

for

global capex is $60/bbl

We
spend

expect

exploration

to

by

grow

an

average 15%/yr to the end


of the decade; our outlook
for E&C spend points to a
plateau medium term

Longer

term,

Mackenzies

Wood

(top

down)

view is that global capex


should

remain

flat.

DBs

forecast of a rise in oil price


from

2010

places

upside

pressure to this expectation

Our proprietary analysis of


license

expiry

terms

suggests that even if oil


prices

were

to

fall

significantly below current


levels, the access to reserves
will remain a priority over its
near-term

commerciality

and development

the risk to this assumption


is that if macro conditions
deteriorate

severely,

we

Exploration-related activities (i.e. exploration, appraisal and development) represent c. 40% of


global capex in 2009E (we forecast $660bn for 2009, up 10% from last year) with the balance
comprising engineering and construction (E&C) spend (commercialisation of oil and gas). The
long run oil price implicit in our bottom up forecast is $60/bbl. This is consistent with
Deutsche Banks commodities team (average $60/bbl for 2009/10E) but below their long-run
assumption of $80/bbl from 2011. Despite modest negative revisions to our 2008/09
forecasts (vs. last years expectations), we expect exploration spend to grow by an average
15%/yr to the end of the decade. Wood Mackenzies outlook points to double-digit growth
across all sub-segments that we have analysed. Capex employed in drilling-related activities
should boast the highest momentum across the exploration complex.
Our outlook for E&C spend points to a plateau in the medium term, albeit one exposed to
upside pressure on our capex projections for 2010 and beyond if projects get delayed. We
slice up the capex pie and reveal deepwater FPSOs/facilities, SURF and
refining/petrochemicals to boast the most impressive momentum across the service
spectrum. Furthermore, we expect the accelerated shift into ultra-deepwater drilling to spur a
proportionate increase in deepwater E&C capex (particularly on ultra-deepwater subsea and,
in turn, on facilities/FPSOs) in the mid term. The Middle East still remains the highest growth
region whilst Africa and Canada appear to have moved significantly up the ranks since our
last study in June 2007. Conversely, North America and Russia now demonstrate a negative
growth profile. We believe there is downside risk to our E&C forecast if the oil price falls
significantly below $60/bbl for a sustained period of time (see Risks section below).
Proprietary analysis, done in conjunction with Wood Mackenzie, reveals that between 2009
and 2012, 62% of the worlds deepwater (i.e. >400m) exploration licenses outside of the Gulf
of Mexico (GoM) are due to expire. Beyond 2012 our analysis shows that expiries will
continue well into the second half of the decade driven predominantly by the GoM and that
the incremental global demand to drill should gravitate towards there. Longer-term
fundamentals should also be supported by rigs continuing to be employed on (successful
exploration) wells that form the basis of appraisal and development activity. Nearer term, a
sharp rise in ultra-deepwater (i.e. >2800m) license expiries in 2009 and 2012 should place
additional strain on the demand for these types of rigs (5th/6th generation semi-submersibles
and drillships). Our positive outlook for deepwater drilling activity is equally based on
additional analysis that leverages drilling days. We forecast that deepwater will represent
over a third of the global drilling demand (onshore and offshore) by 2010 and of that the ultradeepwater contribution will double to 12%.
In contrast, shallow water licenses appear to be generally more periodic in their expiry
(around every 3-4 years). Having collectively reached a peak this year, the pressure to drill to
the end of the decade is reducing. Against a lacklustre drilling outlook, we remain cautious on
demand to drill at this end of the depth spectrum (related to jack-up rigs).

could see a reduced appetite


from NOCs/governments to
explore; in turn, this could
see

them

easing

the

pressure on oil companies to

We note that whilst the downside pressure on rig demand linked to macro and credit
conditions deteriorating further cannot be ignored, we believe that near to medium-term
drilling programmes, particularly those in South America and West Africa (where a large bulk
of the worlds license expiries exist), should be least impacted.

drill

Deutsche Bank AG/London

Page 3

22 October 2008

Oil & Gas European Oil Services

Nearer term, a sharp rise in


ultra-license expiries in 2009
and

2012

additional

should
strain

place

on

the

demand for deepwater rigs.

with this in mind and

Latest ODS Petrodata figures suggest a 34% increase in global offshore rig capacity by 2012
(40% of which will be deepwater). The common market perception is that this should be
more than sufficient to quench any future surge in drilling demand. With spare newbuild
capacity (i.e. yet to be contracted) lowest in ultra-deepwater, i.e. depths >2800m (c. 26%
across 2008-12), drilling activity continuing to surge and a sharp rise in license expiries
expected near term, we believe the day rates at this end of the drilling spectrum will continue
to climb (we estimate up to $700k/day by 2010 from current leading edge of $650/day). Note
that using the same model last year, we forecasted day rates would reach $650k/day (vs. a
consensus expectation from leading industry consultants of $550k/day).

spare newbuild capacity (i.e.


yet to be contracted) lowest
in

ultra-deepwater,

we

believe that day rates here


will continue to climb.

The cashflow visibility for


deepwater

drillers

now

extends well into the next


decade.

Elsewhere in the exploration


complex

rig

construction

services

emerges

as

distinct winner

Within

exploration

we

favour plays that have high


absolute exposure to ultradeepwater

or

rig

construction. Our top picks


are Lamprell and Seadrill
Within

E&C

we

seek

diversified plays that are


well exposed to our highest
conviction

themes;

Amec

and Saipem are best placed

Page 4

Beyond 2010, whilst impossible to quantify (our model only extends to the end of the
decade), we expect ultra-deepwater day rates to stabilise. We believe that there will be
modest downward pressure (i.e. no more than -10%/year) on deepwater rig rates in depths
lower than 2800m. This is the case because even though drilling activity at these depths
appears to be tailing off, this should be partly offset by the renewed pressure to drill (driven
by continued license expiries beyond 2010 not to mention the need to appraise and develop
successful exploration wells). In contrast, shallower water day rates are expected to decline
more rapidly mid term. Our bottom up contract analysis also shows that oil companies are
signing up deepwater rigs well ahead of their release and for longer periods of time (100% of
rigs this year signed on 4+ years vs. 15% in 2005). As a result the cashflow visibility for deep
water drillers now extends well into the next decade.
With the above in mind we believe that the construction for deepwater newbuild rigs will
remain strong in the medium term, albeit continuing at a lower pace than 2006-08. We
believe jack-up newbuild demand, whilst slowing will be supported by 1) increased demand
for premium jack-up rigs capable of working in harsh environments and 2) direct investment
by National Oil Companies who appear to be taking a more explicit role in exploration drilling
than ever before. Our analysis also suggests that upgrade and refurbishment spend will
continue to remain strong well beyond our forecast horizon.
Varying degrees of exposure to our preferred segments should power impressive earnings
growth medium term (we expect sector EPS of 24% CAGR 2008-10E). Within exploration,
we favour plays that have high absolute leverage to ultra-deepwater or rig construction. Most
exposed are Seadrill and Lamprell respectively. As these themes possess structural
characteristics that remain intact below $60/bbl, it makes them our top picks across our
entire coverage universe. Within the E&C complex we seek diversified plays that are well
exposed to our highest conviction themes as well as NOCs (with particular emphasis on
South America, the Middle East and West Africa). Against a backcloth of a falling oil price and
lack of certainty around timings on project awards, we believe this combination reduces the
downside risk on company backlog growth relative to a niche player (i.e. in a specific theme
or region). We believe those best placed are Saipem and Amec.

Key recommendations (in order of priority)


Seadrill: Buy, PT NOK 170 (previously NOK 210): Sector leading exposure to ultradeepwater and managements choice to maintain a degree of rig liquidity in their portfolio
(two rigs remain un-contracted) leaves them with sufficient exposure to further capture the
expected up-tick in day rates. A current backlog of $12.5bn fuels sector leading earnings
growth (49% 2008-10E CAGR) and provides it with excellent visibility given the current length
of contract terms (on average 4-6 yrs).
Lamprell: Buy, 400p (previously 650p): Sector leading exposure to rig construction services
provides it with the best earnings potential across the sector. Coupled with its Middle East
positioning and robust execution capabilities, a greater profile post its main market listing this
November should see it outperform.
Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Saipem: Buy, PT E22 (previously E30): Sector-leading NOC exposure, in addition to


presence in several of our preferred themes (exploration and E&C), provides continued
earnings visibility and momentum across the mid term. An excellent execution track record
should reduce the probability of negative earnings surprises vs. its peers.
Amec: Buy, PT 760p (previously 960p): Strong execution capabilities and diversification
beyond oil and gas activities (power and process represents c. 40% of current topline)
differentiates Amec amongst its E&C peers. The company uniquely boasts c. 700mn of its
own cash available for return back to shareholders. Whilst Amecs profile does not
necessarily play into the trends listed above, these credentials make it one of our key
recommendations.

We

have

raised

our

company WACCs for the


European oil services from
an average of 8.5% to 13%
across the group
together
relative

with

adjusted

valuation

targets

this drives downward PT


revisions

across

our

coverage

universe

(see

pages 45 and 51 for full


details).

We

changed

have

not

our

earnings

absolute

valuations

outlook

Our

remain conservative in that


we model an earnings peak
in 2010 (whilst impossible to
quantify this assumes oil
price reverts to sub $60/bbl).
Nonetheless

this

still

presents significant upside


potential for our top picks

Deutsche Bank AG/London

In a scenario where the oil price could sit significantly below $60/bbl for a sustained period of
time, we believe the earnings of E&C companies will be negatively impacted beyond 2010 as
oil company capex gets pulled back. The reason why our earnings outlook should remain
unchanged before then is that existing company backlog provides sufficient revenue cover
and that the margins associated with the majority of these projects have already been
contracted (subject to execution performance, of course). Even so, share price sentiment will
be negative (in anticipation of a slowdown in earnings post 2010 not to mention the sectors
strong correlation with oil price). Against this backdrop we believe Saipem and Amec would
outperform on a relative basis (vs. their E&C peers); Wood Group and Aker Solutions should
underperform (we have downgraded Wood Group to a Sell from Hold). On an absolute basis
we prefer Lamprell and Seadrill from our entire coverage universe.

Valuation more cautious view on sector target multiple linked


to the added risk of macro conditions deteriorating severely
Our 2009E EV/DACF for the sector is currently 4.0x (market cap-weighted) which represents
c. 63% discount to the sectors historical average (2000-07E) of 10.9x. At the industry level,
we believe the risk (execution)/reward (primarily revenue) trade off has shifted more into
equilibrium. However, together with the heightened lack of visibility surrounding credit
markets, particularly in emerging nations, and the risk of macro conditions deteriorating
further, on balance we argue that our sector target multiple should trade at a 15% discount
(vs. previously in line) to the historical average. Strong cashflow visibility to the end of the
decade fuelled by current sector backlog (average revenue cover sits at 18 months) coupled
with healthy balance sheets (refinancing risk on debt maturities appears limited see
Appendix K) justifies why we believe this sector should not trade at a deeper discount to
historical multiples.
Our implied price targets are supported by our DCF valuation in which we assume peak
company earnings in 2010 with subsequent linear fade to our mid-cycle scenario in 2013. We
have raised our company discount rates to reflect the increased market risk premium, as well
as the higher cost of debt driven by the lack of credit liquidity across Europe and US. We
detail changes in company WACC in Appendix A. This in part drives our price target changes
on our universe of stocks (summarised in Figure 61, page 45). We assume a long-term
growth rate of 3%, which is the average mid-cycle rate since 1990 for the European Oil
Services.

Page 5

22 October 2008

Oil & Gas European Oil Services

Risks
Key

risks

backlog
execution

are

oil

cancellation

price,
and

Oil price: whilst impossible to quantify, Wood Mackenzie estimates that 2009/10 E&C capex
would be c. 20% lower if oil prices sink to $40/bbl. Russia, North America, Europe and
Canada in particular could see an even more exaggerated decline. The Middle East will be the
least impacted but nonetheless we would expect to see a slow down. Companies most at
risk in this context are Wood Group and Aker Solutions (regional and thematic exposures
detailed on pages 40 and 41). In contrast, we believe this downside risk for companies
exposed to rig construction and ultra-deepwater drilling will be mitigated by the structural
need for operators to drill (near- and medium-term) and longer contract lives that drive
earnings growth well into the next decade.
Backlog cancellation (e.g. due to lack of client/contractor funding): Our discussions with
Wood Mackenzie and Pegasus Global (leading risk consultants) suggest there is very little
probability contracted projects will be cancelled given the healthy state of IOC and NOC
balance sheets. In the unlikely event that they do, contractors have the right to file for
liquidated damages and take control of all cash pre-payments. Equally we show that the
refinancing risk on debt maturities of the companies we cover is low (detailed in Appendix K)
and as a result we do not expect them to have cashflow issues in executing their contracts.
Execution: Poor execution is another key industry risk. We believe the potential impact this
risk can have on company earnings remains impossible to quantify ahead of any material
announcement.

Page 6

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Global exploration capex


outlook
Exploration-related activities (i.e. exploration, appraisal and development) represent c.
40% of global capex in 2009E with the balance comprising engineering and
construction (E&C) spend. The long run oil price implicit in our bottom up forecast is
$60/bbl. This is consistent with Deutsche Banks commodities team (av. $60/bbl
2009/10E) but below their long run assumption of $80/bbl from 2011. Despite modest
negative revisions to our forecast for 2008/09 (vs. last years expectations), we expect
exploration spend to grow by an average 15%/yr to the end of the decade. Wood
Mackenzies outlook points to double-digit growth across all sub-segments we have
analysed. Capex employed in drilling related activities should boast the highest
momentum across the exploration complex.

Where are we in the global exploration capex cycle?


Exploration-related
incorporates

capex

exploration,

appraisal and development


activities

The exploration end of the global capex spectrum that incorporates everything from seismic
and drilling to wellhead operations until only a few years ago was dwarfed by a
predominantly engineering and construction (E&C) driven capex cycle. National oil companies
aside, the decision by the majors to invest a higher proportion of their spend in lower-risk
opportunities in order to monetise an established resource base (e.g. stranded gas, tar sands)
played a significant role in reducing the incremental dollar invested in exploration. This
structural downward shift witnessed across 2000-03 was, however, only temporary. Visible
strains on majors long-term production profiles, within the context of an industry decline in
reserve replacement, renewed the need for a sustained up-tick in exploration spend, as
Figure 1 highlights.
Figure 1: Reversing trends: relative exploration spend re-emerges from the trough of
2002 to become a key driver of global oil and gas capex into the end of the decade
800,000

44%

700,000

42%

Capex ($bn)

600,000

40%

500,000

38%

400,000
36%

300,000

34%

200,000

Visible strains on majors


reserve

replacement

reignited
capex

the

cycle,

has

exploration
spurred

by

sustained higher oil prices


(>$50/bbl)

relative

to

32%

100,000
1999

2000

2001

2002

2003

Exploration, appraisal & development

2004

2005
E& C

2006

2007

30%
2008E 2009E 2010E

% total spend that is exploration

Source: Deutsche Bank, Company data, Wood Mackenzie

historical levels

Deutsche Bank AG/London

Page 7

22 October 2008

Oil & Gas European Oil Services

Greater exploration activity


combined with a structural
increase in finding costs
(associated, in part with
more difficult basins) is

Analysis of the outlook for global exploration by research partner Wood Mackenzie shows
accelerated growth in absolute terms. Relative to the E&C capex up-tick (expanded on in later
sections of this report) we note a temporary decline across 2007/08. We believe this is a
direct function of:

final investment decisions (FIDs) undertaken on projects that saw an acceleration in E&C
investment relative to exploration and,

a capacity bottleneck around exploration activity particularly in the availability of drilling


rigs which led to a forced decline in investment (albeit a brief one in our opinion given
the additional capacity coming online in the mid term).

expected to sustain the upcycle in exploration capex at


least till the end of the
decade

Momentum is key which themes will drive the up-cycle?


Against this updraft in exploration capex, we believe the key differentiator of performance
across the oil services (aside from structural differences between the industries in which they
are present) will be their ability to position themselves across the themes and regions that
offer the greatest topline growth.

The exploration end of the


global capex spectrum will
not only comprise
exploratory activities but

In partnership with Wood Mackenzie we have incorporated National Oil company exploration
spend, along with the groups regional and industry expertise in exploration to build a bottomup assessment of the various components (shown in Figure 2) that drive this part of the
spectrum. We also leverage Wood Mackenzie data available to DB in the form of drilling days
and licenses awarded both by region and differing depths (offshore and onshore) to update
our forecast of rig rates and margins (detailed in the next section).

also well appraisal and/or

Figure 2: Global exploration spend outlook (NOC + IOC) by theme (av. yearly growth

development

rates 2008E-10E shown alongside)


350000

300000

250000

Seismic 10%

$mn

200000
Drilling rigs 20%
150000
Subsurface equipment & Subsurface
products 13%
servicing 14 %

100000

Surface equipment 17 %

50000

Surface servicing 14%


0
1999

2000

2001

2002

2003

2004

2005

2006

2007

2008E

2009E

2010E

Source: Deutsche Bank, Wood Mackenzie, Spears and associates, company data

Whilst the above sub-categories of exploration capex appear to demonstrate accelerated


growth into the end of the decade, we note in particular that:

Page 8

absolute exploration spend is shifting toward the drilling segment (employment of rigs
offshore and onshore); as more rig capacity comes on-stream and current bottlenecks
around their availability loosen, we expect a greater portion of IOC and NOC spend to be
allocated here

this in turn should continue to depress seismic capex growth (a trend we have long
argued) as the incremental dollar of spend becomes redirected into exploration
techniques (i.e. drilling and wellhead operations) that serve to recognise and indeed
prove up (crucially in the eyes of the regulators) the estimated reserves originated
through initial 2D/3D/4D seismic analysis.
Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 3: Absolute spend across the exploration complex and expected year-on-year growth rates
$m

2007/2006 2008E/2007 2009E/2008E 2010E/2009E

Av. 2008E10E

2005

2006

2007

2008E

2009E

2010E

2006/2005

Servicing

22994

30357

34384

36937

43469

51155

32%

13%

7%

18%

18%

14%

Equipment

11730

16893

21483

24609

29178

34596

44%

27%

15%

19%

19%

17%

Servicing

15239

19460

23750

26248

30550

35556

28%

22%

11%

16%

16%

14%

Equipment & Products

35893

45303

49085

52481

60740

70300

26%

8%

7%

16%

16%

13%

Total

85,856 112,013 128,702 140,276 163,937 191,606

30%

15%

9%

17%

17%

14%

Drilling (employment
of rigs)

31752

45273

51897

53413 73,365 87,230

43%

15%

3%

37%

19%

20%

7793

10908

12870

14801

17095

40%

18%

15%

10%

5%

10%

Total

125,400 168,194 193,469 208,489 253,583 295,931

34%

15%

8%

22%

17%

15%

2007E Total

123,460 160,532 192,560 227,012 264,489

30%

20%

18%

17%

na

na

Wellhead operations
Surface

Subsurface

Seismic

% change

16281

na

1.6%

4.8%

0.5%

-8.2%

-4.1%

na

Global exp drilling

25.3%

26.9%

26.8%

25.6%

28.9%

29.5%

Global exp wellhead


operations

68.5%

66.6%

66.5%

67.3%

64.6%

64.7%

6.2%

6.5%

6.7%

7.1%

6.4%

5.8%

% breakdown by subsector

Global seismic

Source: Deutsche Bank, Wood Mackenzie, Spears and associates, company data;

Deutsche Bank AG/London

Page 9

22 October 2008

Oil & Gas European Oil Services

Exploration drilling trends


Proprietary analysis, done in conjunction with Wood Mackenzie reveals that between
2009 and 2012, 62% of the worlds deepwater (i.e. >400m) exploration licenses outside
of the Gulf of Mexico are due to expire. Beyond 2012 our analysis shows that expiries
will continue well into the second half of the decade driven predominantly by the GoM
and that incremental global demand to drill should gravitate towards there. Longerterm fundamentals should also be supported by rigs continuing to be employed on
(successful exploration) wells that form the basis of appraisal and development
activity. Nearer term, a sharp rise in ultra-deepwater (i.e. >2800m) license expiries in
2009 and 2012 should place additional strain on the demand for these types of rigs
(5th/6th generation semi-submersibles and drillships). Our positive outlook for
deepwater drilling activity is equally based on additional analysis that leverages
drilling days. In contrast shallow water licenses appear to be generally more periodic
in their expiry (around every 3-4 years) and having collectively reached a peak this
year, the pressure to drill into the end of the decade is reducing. Against a lacklustre
drilling outlook, we remain cautious on demand to drill at this end of the depth
spectrum (related to jack-up rigs). We note that whilst the downside pressure on rig
demand linked to macro and credit conditions deteriorating further cannot be ignored,
we believe that near- to medium-term drilling programs particularly those in South
America and West Africa should be least impacted.
With the above in mind, we believe the construction for deepwater newbuild rigs will
remain strong in the medium term albeit continuing at a lower pace than across 200608. This is in contrast to the jack-up newbuild rig market. We believe the latters
slowdown should be partially offset by 1) increased demand for premium jack-up rigs
capable of working in harsh environments and 2) direct investment by NOCs, who
appear to be taking a more explicit role in exploration drilling than ever before. Our
analysis also suggests that upgrade and refurbishment spend will continue to remain
strong well beyond our forecast horizon.

The repercussions of not


sticking

to

drilling

schedule may be severe and


could see the oil company in
question

being

prevented

from drilling again in the


country

for

an

indefinite

period

Analysis of license terms reveals all


We have utilised Wood Mackenzies global exploration database to analyse expiry schedules
of every license awarded around the world to an oil company (Integrateds and Independents)
since 2000. Each license tendered by the host government will have a drilling commitment
(number of wells that are required to be drilled every year and before a certain date/expiry) in
which the operators must keep to. The repercussions of not sticking to this schedule may be
severe and could see the oil company in question being prevented from drilling again in the
country for an indefinite period. No doubt this is linked to the governments own appetite to
drill in the face of deteriorating macro and credit conditions and we expand on this below.
Figures 4 and 5 show the total number of deepwater licenses awarded since 2000 and their
average-term length split by exploration (looking for first oil) and development.

no doubt this is linked to


the

governments

own

appetite to drill in the face


of deteriorating macro and
credit conditions

Page 10

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 4: Deepwater licenses (i.e. >400m) awarded since


2000 has increased almost threefold

Figure 5: Deepwater license average-term length since


2000 has remains broadly constant

700

30
25

500

20

400

Years

Licenses awarded

600

300

15

200

10

100

2000

2000 2001 2002 2003 2004 2005 2006 2007

2001

2002

2003

2004

2005

Exploration
Source: Wood Mackenzie, Deutsche Bank

2006

2007

Development

Source: Wood Mackenzie, Deutsche Bank

The gradual increase in deepwater licenses since the beginning of the decade is fuelled by
the up-tick in exploration investment depicted in the previous section and highlights the
increasing emphasis on deepwater acreage as technology to drill in these depths improves.
Figure 5 shows the contrast in license term lengths between exploration and development.
Not surprisingly exploration licenses will have a much shorter life as the IOC will be keen to
prove up reserves before making an investment decision related to the fields
commercialisation (which can take up to 20 years in some cases). We noted a similar trend in
the number of shallow water and onshore licenses awarded since 2000 and the lack of
change in exploration and development term lengths (this is depicted in full in Appendix G).
Deepwater license expiries should force accelerated demand to drill across 2009-12
In conjunction with Wood Mackenzie we have tracked all exploration licenses awarded since
2000 with a focus on when they are due to expire.
Figure 6: Expiry profile of deepwater exploration licenses awarded*

2020

2017

2016

2014

2013

2015

% expiring

2021 - 2037

Exploration

2012

18%
16%
14%
12%
10%
8%
6%
4%
2%
0%
-2%
2011

500
450
400
350
300
250
200
150
100
50
0
2006

Licenses expiring

well into the next decade

2010

license expiries will continue

% expiring

that

2009

shows

2008

analysis

2007

Our

Source: Deutsche Bank; * note that even though the above depicts licenses awarded from 2000, the scale begins as of when they are due to expire i.e. 2006 onwards

An important note to raise is


that exploration drilling is
typically

followed

by

development and appraisal


drilling. These licenses (on
successful well discoveries)
will revert into development
licenses

with

far

longer

expiry terms

Deutsche Bank AG/London

These licenses (shown in Figure 6) tendered by host governments will have been awarded at
a time when the appetite to explore was relatively weaker and against a backdrop of excess
rig capacity. This is in contrast to the current tight deepwater rig environment which we
expand further on in the next section. An important note here is that exploration drilling is
typically followed by development and appraisal drilling. These licenses (on successful well
discoveries) will revert into development licenses with far longer expiry terms (as shown
above). Whilst difficult to quantify the point to make is simply that the demand to drill should
continue well beyond the expiry of an exploration license as oil companies employ these rigs
(deepwater rigs are equally capable of appraisal and development drilling) to prove up their
reserves.

Page 11

22 October 2008

Oil & Gas European Oil Services

What is more telling, in our opinion, is which regions and depths are seeing their licenses
enter into expiry near term as this would arguably place concentrated demand on rigs in the
local vicinity and by rig type respectively.
Figure 7: Given that the majority of the worlds
deepwater rigs* operate outside of GoM
5%

Figure 8: we take a closer look at the expiry profile of


deepwater exploration licenses awarded exc. GoM

3%

90

25.0%

80
39%

16%

20.0%

70
60

15.0%

50
40

10.0%

30
20

% expiring

Licenses expiring

8%

5.0%

10
2020

2017

2016

2015

2014
%

2021 - 2037

Exploration
Source: Deutsche Bank, ODS Petrodata; * refers to contracted newbuild deepwater rigs (represents 25% of
all rigs (existing + new)

2013

2012

Russia

2011

Africa

2010

Europe

2009

E Hemisphere

2008

GOM

2006

S America

0.0%
2007

29%

Source: Deutsche Bank, Wood Mackenzie

Between 2009 and 2012, 62% of the worlds deepwater exploration licenses (excluding
GoM) are due to expire with sharp rises expected to occur in 2009 and 2012.
Figure 9: Breakdown of deepwater licenses expiring by depth excluding GoM*
90
80
70

Licenses expiring

60
50
40
30
20
10
0
2006

2007

2008

2009

400-799 (Peak 2009)


1600-1999 (Peak 2010)
>2800 (Peak 2009)

The

sharp

rise

in

ultra-

deepwater (i.e. >2800m) license


expiries should place additional
strain on the demand for these
types

of

rigs

(5th/6th

generation) of which there are

2010

2011

2012

2013

2014

800-1199 (Peak 2009)


2000-2399 (Peak 2012)

2015

2016

2017

2020

2021 2037

1200-1599 (Peak 2009)


2400-2799 (Peak 2013)

Source: Deutsche Bank, Wood Mackenzie, *Given the scale of GoM licenses awards (on average 300/year vs. 40/year for everywhere else in the world) and the fact
that 90% of them are below 2800m, we have excluded this region from the chart in order to show clearly the trends occurring in ultra-deep i.e. >2800m

Figure 9 shows that licenses in the majority of depth ranges are due for expiry over the next
three years. The sharp rise in ultra-deepwater (i.e. >2800m) license relinquishments should
place additional strain on the demand for these types of rigs (fifth/sixth generation) of which
there are far fewer of to the end of the decade relative to shallow and mid-water rigs (we
discuss the supply/demand implications of this on day rates in the next section titled
exploration dynamics).

far fewer of to the end of the


decade relative to shallow and
mid-water rigs

Page 12

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 10: Breakdown of deepwater licenses expiring by region


90

450

80

400
350

70

Licenses expiring

250
50
200
40
150
30

100

20

50

10
0
2006

GoM licenses expiring

300

60

2007

2008

2009

2010

2011

2012

2013

2014

E Hemisphere (Peak 2012)


Europe (Peak 2009)
N America (Peak 2013)

2015

2016

2017

2020

S America (Peak 2012)


Africa (Peak 2009)
GOM (Peak 2016)

-50
2021 2037

Source: Deutsche Bank , Wood Mackenzie

We draw the following observations from the above:


Brazil

will

emerge

as

South America licenses will relinquish between 2010 and 2012. This should see a hike in
exploratory drilling activity that in turn should fuel greater demand for rigs near term.
Note that the increase in exploration activity triggered by the Tupi find late last year destabilised the global market for rigs as the existing ones gravitated towards South
America and un-contracted global construction capacity reduced even further (mainly
driven by new orders placed by Petrobras). Our analysis of all rigs operating globally
shows that 30% has been contracted to work in the region over the next five years
(detailed in Appendix J).

The majority of the licenses awards in Africa earlier this decade will expire next year
which should see operators continue to bid on un-contracted rigs to ensure that their
drilling commitments are fulfilled.

Europe (largely represented by the North Sea and Norwegian shelf) should see a similar
surge in drilling near term as expiries approach.

We show the Gulf of Mexico separately given its much larger scale of licenses awarded
vs. the rest of the world (albeit that each license is far smaller in block size). This is
perhaps not surprising given average license term lengths are typically longer relative to
elsewhere in the world. We note that the pressure to drill in this region is less given the
first peak in expiry does not occur until 2012. In addition, oil companies have arguably
more flexibility in being able to extend drilling programs here relative to other parts of the
world.

swing player in the global


demand for deepwater rigs

Even if oil prices were to fall


significantly

below

current

levels, the access to reserves


should remain a priority over
its

near-term

commerciality

and development

It is worth noting that the desire to drill as many exploration wells before the license expires
will also stem from the need to land grab as much as possible before it relinquishes.
Subsequent to which the oil company will (and likely at a less pressured pace) decide
whether to go ahead with FID on the field. This process can take up to five years and is
equally critical in the eyes of the regulators and investors in ensuring the companys reserve
replacement figures appear solid.
But to what extent will these drilling schedules be adhered to in light of worsening
credit and macro conditions?
What is implicit in the above is that every operator be it oil company or independent will have
no choice but to drill in order to fulfil their commitments to the host government. High
commodity prices will no doubt influence their appetite to drill more actively. However, even
if oil prices were to fall significantly below current levels the access to reserves (particularly
Deutsche Bank AG/London

Page 13

22 October 2008

Oil & Gas European Oil Services

the risk to this assumption

those that offer high net margin barrels) should remain a priority over its near-term
commerciality and development. The risk to this assumption is that the industry environment
deteriorates severely near term. Given the current financial turmoil, we caution that if credit
availability and macro conditions were to worsen, governments themselves (committed to
social programs and other fiscal pressures) could in turn pull funding and therefore become
more accommodating to drilling programs. This would see license expiries extended easing
the pressure for oil companies to drill.

is that if credit availability


and

macro

deteriorate

conditions

severely,

then

we could see a reduced


willingness

from

governments

to

explore

easing the pressure on oil

This decision process would typically be initiated by the host government or National Oil
Company. International oil companies that have left their licenses early or exited countries
pre-maturely have in the past found it extremely difficult to return. Note it is not uncommon
to see them negotiate with their partners including the host government on the grounds that
the block acreage yielded very little in the way of discoveries and should not continue to be
drilled upon. This is clearly a sensitive discussion but nonetheless one that again removes
some of the pressure to remain overly committed to drilling schedules and in particular those
that have not been successful.

companies to drill

Overall, whilst the downside


pressure

on

rig

demand

Overall, whilst the downside pressure to drill linked to a potentially worsening credit and
macro environment is real, we believe that near to medium-term drilling programs particularly
those in South America and West Africa should be least impacted. This is based on 1) Wood
Mackenzies view that these host governments in particular have greater strategic ambition
to increase their countrys oil production and 2) IOCs longer-term production targets are
weighted heavily to these regions leaving them with relatively less flexibility to relinquish their
licenses.

linked to the above scenario


is real, we believe that near
to

medium-term

drilling

programs particularly those


in South America and West
Africa

should

be

least

impacted

Following a hike in 2008, shallow water and onshore license near-term relinquishments
appear to be reducing mid term
Figure 12: Breakdown of shallow water and onshore
licenses expiring by region
140

600

14.0%

120

500

140

12.0%

100

400

80

300

60

200

40

100

20

10.0%

100

8.0%

80

6.0%

60

Exploration licenses expiring

2021-2037

2016-2020

2015

2014

2013

2012

2011

2010

0.0%
2009

0
2008

2.0%
2007

4.0%

20
2006

40

% expiring

120

2005

Source: Deutsche Bank, Wood Mackenzie, *note that even though the above shows licenses awarded from
2000, the scale begins as of when they are due to expire i.e. 2006

-100
2006

2007

2008

2009

E Hemisphere (Peak 2009)


S America (Peak 2008)
Russia (Peak 2009)
N America (Peak 2015)

% of total licenses expiring

GoM & N.America licenses


expiring

16.0%

160

Licenses expiring

180

2005

Count of licenses expiring

Figure 11: Expiry profile of shallow water and onshore


licenses awarded from 2000*

2010

2011

2012

2013

2014

2015

2016-2020

Europe (Peak 2012)


Africa (Peak 2012)
GOM (Peak 2009)

Source: Deutsche Bank, Wood Mackenzie

Shallow water licenses appear to be generally more periodic in their expiry (around every 3-4
years) and having collectively reached a peak this year, the pressure to drill into the end of
the decade is reducing. Looking at the regional splits, the GoM not surprisingly represents
one of the largest constituents of shallow water drilling and is to a large degree driving the
downtick in license relinquishments to the end of the decade. In theory this should have a
negative impact on shallow water global rig demand.

Drilling activity outlook


Wood Mackenzies global exploration database comprises signature bonuses, number of
licenses awarded and drilling days. The latter represents the time between spudding and
completion of the well and captures exploration and appraisal drilling but not development. It
will however encompass operations related to the wellhead (surface or subsurface
exploration activities). All data is categorised by depth, region, onshore and offshore. We

Page 14

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

compare trends across these various datasets below starting with Figure 13, which shows
the lag between global capex and levels of drilling activity globally.
Figure 13: Medium term, Wood Mackenzie expects a secular rise in drilling days

by the ramp up in licenses


awarded; the key downside
risk

to

exploration

and

appraisal activity will likely


be:
1) insufficient rigs to meet
implied demand,
2) reduced appetite of oil
cos to drill in the face of
rising rig rates, and
3)

deteriorating

IOC

and

275000

Insufficient historic investm ent in


capacity, w ith utilisations approaching
100%, placed a bottleneck on Oil Co's
ability to drill

100,000

90,000

225000
80,000
175000
70,000
125000

60,000

75000

50,000

25000

40,000

2000

NOC cash flow linked to


worsening credit and macro
conditions

Rise in global capex since 2002


has fuelled drilling activity
globally

days

drilling days to be spurred

Exploration, appraisal and development capex


($bn)

WM expects the increase in

2001

2002

2003

w ellhead operations

2004
drilling

2005
seism ic

2006

2007

2008E

2009E

2010E

aggregate drilling days

Source: Deutsche Bank , Wood Mackenzie

Figure 14: Signature bonuses accelerated in 2008 YTD with an increasing emphasis on
deepwater
14000
12000

$mn

10000
8000
6000
4000
2000
0
2000

2001

Onshore

2002

2003

2004

Offshore <400m

2005

2006

2007

2008
YTD

Deepw ater >400m

Source: Deutsche Bank, Wood Mackenzie

Deutsche Bank AG/London

Page 15

22 October 2008

Oil & Gas European Oil Services

Figure 15: Shift in licensees awarded has historically been followed with a similar
(directional) change in drilling days (exploration and appraisal shown)
3,000,000
95,000

drilling days

75,000

2,000,000

65,000
1,500,000

55,000
45,000

1,000,000

35,000

licenses (acreage in km2)

2,500,000

85,000

500,000

25,000
15,000

0
2000 2001 2002 2003 2004

2005 2006 2007 2008E 2009E 2010E

Onshore

Shallow w ater (0-400m)

Deepw ater (>400m)

licenses aw arded (RHS)

Source: Deutsche Bank , Wood Mackenzie; *measured by drilling days; this is defined as the time drilled between spudding & completion of well. Beyond actual drilling
it will also include time spent on wellhead related operations (surface and subsurface).

Figures 16 and 17 show how these indicators of IOC and NOC exploration spend reveal
differing trends in activity depending on the drilling depth, offshore and onshore. The appetite
to drill is not homogeneous across the spectrum of depths or indeed onshore and offshore.
Later we use the conclusions derived from these trends along with our earlier observations
on license expiries to update our outlook on rig day rates offering an alternative to the
methodologies adopted by ODS Petrodata and consultancies alike.
Shallow water drilling outlook shows mixed signals
Figure 17: Drilling activity in depths 200-399m

drilling days

Source: Wood Mackenzie and Deutsche Bank estimates

Page 16

licenses aw arded

20,000

licenses (acreage in km 2)

40,000

drilling days

2010E

2009E

2007

2008E

0
2006

2010E

2009E

2008E

2007

2006

2005

2004

2003

2002

2001

60,000

2005

50,000

80,000

2004

100,000

120,000
100,000

2003

150,000

Recovery in licenses aw arded


expected to support grow th in
drilling activity

5,000
4,500
4,000
3,500
3,000
2,500
2,000
1,500
1,000
500
0
2000

200,000

days

250,000

licenses (acreage in km 2)

300,000

2002

29,000
27,000
25,000
23,000
21,000
19,000
17,000
15,000
13,000
11,000
9,000
2000

days

Lacklustre change in
licensing expected to
pressure drilling activity

2001

Figure 16: Drilling activity in depths 0-199m

licenses aw arded

Source: Wood Mackenzie and Deutsche Bank estimates

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Drilling outlook appears polarised activity looks set to rise


sharply with depth across the medium term
Figure 18: Drilling activity in depths 800-1199m*

Figure 19: Drilling activity >3200m*

2000

drilling days

200
0
2000

2010E

2009E

2007

2008E

2006

2005

2004

2003

2002

2001

0
2000

400

licenses aw arded

drilling days

Source: Deutsche Bank & Wood Mackenzie; *for completion we have included similar graphs of drilling days
vs. licenses awarded at various intervals between 400m and 800m; 1199m and 3200m in Appendix I

2010E

4000

1000

100000
80000
60000
40000
20000
0

600

2009E

2000

800

2007

3000

1000

2008E

8000
6000

2006

4000

1200

2005

10000

2004

12000

200000
180000
160000
140000
120000

1400

2003

5000

1600

2002

14000

2001

16000

6000

days

7000

Licenses (acreage in km2)

2007 data show s an unprecented w ave of


licensing in ultra-deepw ater, This should follow
equally w ith a hike in drilling activity

Licenses (acreage in km2)

days

Ramp up in licenses aw arded in 2007 should see


an equivalent increase in drilling days to 2010; key
regional drivers are Asia and Brazil

licenses aw arded

Source Deutsche Bank & Wood Mackenzie; *for completion we have included similar graphs of drilling days
vs. licenses awarded at various intervals between 400m and 800m; 1199m and 3200m in Appendix I

Figure 20: Deepwater drilling activity will continue to intensify in depths >3000m
18000

Shift towards ultra deep water depths


>3000m

16000

outlook

demand

for

points

exponential

rise

drilling
to
in

an
ultra-

deepwater drilling (>2400m).


By 2010 we expect this end
of the depth spectrum to
represent 12% of deepwater
drilling days (vs. 6% 2007)

Deepwater drilling days

14000

Our

12000
10000
8000
6000
4000
2000
0
2000

400-799m

2001
800-1199m

2002

2003

1200-1599m

2004

2005

1600-1999m

2006

2007

2800-3199m

2008E

2400-2799m

2009E

2800-3199m

2010E
>3200m

Source: Wood Mackenzie and Deutsche Bank estimates

Onshore drilling outlook appears supported by renewed appetite from NOCs


particularly in the Middle East and South East Asia

2,500,000

54,000
49,000

d ays

44,000

Uptick in licenses awarded


should support drilling activity
to 2010 albeit from a lower base

39,000
34,000

2,000,000
1,500,000
1,000,000

29,000

500,000

24,000

drilling days

2010E

2009E

2008E

2007

2006

2005

2004

2003

2002

2001

2000

19,000

lic ens es (ac greage in k m2)

Figure 21: Onshore activity

licenses aw arded

Source: Wood Mackenzie and Deutsche Bank estimates

Deutsche Bank AG/London

Page 17

22 October 2008

Oil & Gas European Oil Services

NOC investment should continue to support drilling activity


across all depths
Governments
greater

are

placing

emphasis

on

exploration drilling with the


aim of ensuring that future
years domestic demand on
their resources is met

however, as highlighted
earlier, we caution that in
the

face

of

Drilling spend sourced from national oil companies will form a larger portion of oil service
backlog as they become more involved around the drill bit than ever before. Greater
ownership and participation of NOCs in oil and gas developments will naturally work its way
up the oil chain as their host governments place greater emphasis on energy security and
ensure that future years domestic demand on their resources are met. This is in contrast to
IOCs and in particular the independents whose appraisal and development programs will be
more commercially oriented, aimed at maintaining their commitments to shareholders and
monetising reserves across the commodity up-cycle.
We caution that in the face of deteriorating credit and macro conditions, Norway and Russia
NOCs would be most at risk to investment cut backs given the relatively higher cost to
explore vs. elsewhere in the world; South America and West Africa exploration appetites will
be least impacted. In theory this should provide service companies exposed to NOCs in
these regions with a relatively safer harbour to fluctuating oil & gas prices.

deteriorating

credit and macro conditions,

Figure 22: NOCs to play a greater role in drilling (both exploratory and appraisal)

investment cut backs are


100,000

inevitable.

90,000

We believe South America


will

be

40%

80,000

and West Africa exploration


budgets

NOCs withdrew from exploration driven, in


42%
part by lack of appetite to explore and
NOCs are now gradually appearing to take a more direct
monetise reserves in a weak macro
role in exploration drilling, as they successfully build their
environment
engineering and financial capital

70,000

least

38%

60,000
$mn

impacted

50,000

36%

40,000
34%

30,000
20,000

32%

10,000
0
2000

2001

2002

2003

Drilling capex (IOC + NOC)

2004

2005

2006

2007E

2008E

2009E

30%
2010E

% NOC

Source: Deutsche Bank, Wood Mackenzie

Moving further down the supply chain: rig construction services


Our outlook of rig construction spend (newbuild, upgrade and refurbishment) is based on
what has already been flagged by the contractors (drillers and E&C companies) and the
degree of additional investment (often termed speculative) that could materialise. We
determine the latter by analysing the incremental demand to drill measured in the form of
drilling days and licenses awarded detailed in the last section. Placing these indicators of
exploration demand against the existing newbuild outlook allows us to take a view on the
potential rate of incremental spend by rig class.
Robust drilling outlook will continue to support the rig construction market
Analysis and prediction of the rate of rig spend can never be a complete science given the
number of continually changing variables that effect the operators and oil services
perception of how the market will move. Forecasts for rig construction capex are typically
based on what has already been commissioned (with yard slots booked against it already)
and an assumption on the degree of speculative investment that will come to fruition. Figure

Page 18

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

23 shows the former which excludes upgrades, refurbishments and re-activations (due to
lack of available data).
Figure 23: Capex* invested by drillers appears to lag worldwide rig utilisations
18000

100%

16000

95%
90%

14000

85%

12000

$ mn

80%
10000
75%
8000
70%
6000

65%

4000

60%

Capex($ m n)

2010E

2009E

2007

2008E

2006

2005

2004

2003

2002

2001

2000

1999

1998

1997

1996

1995

1994

1993

50%
1992

0
1991

55%

1990

2000

Utilisations

Source: Deutsche Bank, ODS Petrodata *represents the annualised spend across the life of each rig built (typically between 1-3 years)

Across

2006/07

activity

declined,

drilling
albeit

temporarily due to lack of


rig availability

The large up-tick in spend (based on actual rigs commissioned; i.e., ignores speculative
builds) shown above should come as no surprise given the unexpected turnaround in
exploration activity. Over time this has led to record-high rig utilisations which in turn forced a
decline in drilling activity (due to lack of rig availability) across 2006-07, albeit a temporary one
(as shown in Figure 23 above). Of note is the length of time it has taken drillers to regain the
confidence to invest in new builds despite an upward shift in utilisation since 2003.
We qualify the degree of speculative investment that could materialise by analysing the
incremental demand to drill (measured as drilling days). Whilst in theory this should continue
to support the rig construction market, as illustrated in the last section, the appetite to drill
will vary across the spectrum of depths and indeed onshore relative to offshore.
Placing this demand analysis against the current newbuild outlook to date (shown in detail in
the next section) allows us to take a view, admittedly a qualitative one on the potential rate of
incremental spend by rig class (with each depth range above broadly represented by the
various rig types).
Despite the number of deepwater floater new builds coming on-stream, the relative lack of
liquidity here (only c. 26% are accessible vs. 70% for jack-ups) against accelerated drilling
activity suggests that the demand for newbuilds will continue to remain strong albeit at a
lower pace than across 2006-08. This is in contrast to the jack-up rig market (offshore and
onshore) that appears readily accessible and in turn should witness a more exaggerated
decline in newbuild investment vs. 2006-08.

Deutsche Bank AG/London

Page 19

22 October 2008

Oil & Gas European Oil Services

Notable exceptions here that place upside pressure particularly on the rate of incremental
jack-up spend include:

The demand for premium jack-up rigs capable of working in harsh environments as the
global incremental supply of oil continues to be sourced from more technically
challenging prospects (e.g. in the FSU).

National oil company investment in rig newbuilds. Figures 24 and 25 show actual capex
committed to new builds between 2008 and 2012 sourced by region and origin of the
operator; i.e., NOC vs. IOC.

Figure 24: Rig new build spend (2008-12E) by region

Figure 25: Rig new build spend (2008-12E) by NOC/IOC

Asia
16%
US
29%
Europe
15%
Africa
1%

NOC
47%

Middle East
1%

IOC (i.e private or


publicly listed
drillers)
53%

South America
10%
Norw ay
28%

Total 2008-12E capex = $60.6 bn


Source: Deutsche Bank, ODS Petrodata

Total 2008-12E capex = $60.6 bn


Source: Deutsche Bank, ODS Petrodata

On comparing the above to the split of new build spend that occurred between 2003 and
2006, we note that there has been a gradual shift from the traditional investors of rig new
builds, such as the US and Europe towards South America and Asia. This move has been
underpinned by greater participation of NOCs in rig construction and in turn
refurbishment/upgrades. Confirming this is our analysis done in conjunction with Wood
Mackenzie which shows direct investment by the NOCs in drilling since 2000 (Figure 22).

Rig upgrade and refurbishment will carry on where newbuilds


left off
This sub sector of rig construction services focuses on extending the life of a rig whether it
be through maintenance and/or or extra kitting of equipment to improve its technical
capabilities. Forward demand will be directly correlated to:

Page 20

Rig attrition. Figures 26 and 27 show that 38% of global rig capacity is above 25-yearsold (typical rig run life is 30 years) suggesting that over the next 10 years, these rigs will
require some degree of maintenance. This could vary from refurbishment e.g.
replacement of corroded parts (basically returning the rig to its original efficiency and
capability thus extending its life) through to enhancement of the rig in order to extract
more value from it. Unsurprisingly the latter will materialise into a larger (monetary)
contract size given it requires the oil service company to utilise what is often termed as
its value engineers in parallel with any necessary refurbishment. It is worth noting that
we expect a more pro-active maintenance approach in contrast to earlier parts of the
cycle where underinvestment i.e., the bare minimum was accepted (drillers, keen to
exploit the strong commodity environment, kept maintenance time as low as possible).

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 26: Majority of world rig fleet is above 20 years


old

Figure 27: Average age of world fleet is remarkably high

40.0%

120

35.0%

100

<5

6-10

11-15

16-20

21-25

2009

2006

2003

2000

1997

1994

1991

1988

1985

1982

0.0%

1979

0
1958

5.0%

20

1976

10.0%

40

1973

15.0%

60

1970

20.0%

1967

25.0%

Av. age of global fleet = 24 yrs

80

1964

30.0%

1961

Ri g s d e li v e re d p e r y e a r

% of rigs within age range

45.0%

>25

Age (yrs)
Source: Deutsche Bank, ODS Petrodata

Deutsche Bank AG/London

Source: Deutsche Bank , ODS Petrodata

Longer lead times on newbuilds (yards are now quoting four years) has led to many
operators and drillers, particularly in the US, to opt for rig upgrades often in the form of
conversion or re-activation. Interestingly, of the total number of re-activated rigs coming
on-stream across 2007-11E, 65% are sourced from the US. It appears that the US drillers
have been relatively less inclined to commit to new builds, preferring to upgrade the
existing fleet, perhaps to avoid the risk of overcapacity suffered by many of them in
previous down-cycles. It also means that they are able to exploit the current commodity
environment far more quickly and leverage arbitrage opportunities; e.g., in cases when
there is a short-term lack of rigs in a particular region.

Number of new rigs coming onto the market which will require periodic maintenance
(regulators deem five years as the maximum). With a 34% increase in rigs expected
across 2008-12 (on 2007 base), we believe this will see a proportionate increase in rig
maintenance, which coupled with the requirements of the existing asset base as
highlighted above should see demand for refurbishment remain strong well beyond our
forecast horizon.

Page 21

22 October 2008

Oil & Gas European Oil Services

Exploration industry dynamics


and relative profitability
Latest ODS Petrodata figures suggest a 34% increase in global rig capacity by the end
of the decade. The common market perception is that this should be more than
sufficient to quench any future surge in drilling demand. With spare newbuild capacity
(i.e. yet to be contracted) lowest in ultra-deepwater, i.e. depths >7500ft (c. 26% across
2008-12), drilling activity continuing to surge and finally a sharp rise in license expiries
expected near term, we believe the day rates at this end of the drilling spectrum will
continue to climb (we estimate up to $700k/day by 2010 from current leading edge of
$650/day).
Beyond 2010, whilst impossible to quantify (our model only extends to the end of the
decade), we expect ultra-deepwater day rates to stabilise. We believe there will be
modest downward pressure (i.e. no more than -10%/year) on deepwater rig rates in
depths lower than 2400m. The reason being is that even with drilling activity here
appearing to tail off this should be partly offset by renewed pressure to drill (driven by
continued license expiries beyond 2010 not to mention the need to appraise and
develop successful exploration wells). In contrast, shallower water day rates are
expected to decline more rapidly mid term. Our bottom up contract analysis also
shows that NOCs, IOCs and independents alike are signing up deepwater rigs well
ahead of their release and for longer periods of time (100% of rigs this year signed on
4+ years vs. 15% in 2005). This extends the cashflow visibility for deep water drillers
well into the next decade. Elsewhere in the exploration complex rig construction
services emerges as a distinct winner (offering best relative capex and margin upside).

Drilling services: global rig rate outlook


Analysis and prediction of rig rates can never be a complete science given the number of
continually changing variables that affect the operators and drillers perception of how the
market will move. Structural factors that influence spot (or leading edge) and long-term (or
contracted) rig rates include:

the rate of rig replacement defined as the degree with which incremental rig capacity
(confirmed new builds and upgrades) will be offset by ageing fleet due to be taken offstream

the liquidity of the rig market - operators willingness to sign up rigs at a premium or
discount to the current leading edge will, in part be based on the accessibility of
incremental supply, i.e. the proportion of rigs that are not yet locked up into long-term
contracts

IOC drilling schedule expiries as per their host government obligations, not to mention
commitment to shareholders, many of whom will have invested in these companies
based on their degree of exploration upside (e.g. the independents) or ability to grow
production (e.g. the integrated companies)

We base our short- to medium-term rig rate forecasts on our understanding of the above
supply/demand dynamics. Macro and geopolitical factors influencing rig rates include:

Page 22

oil and gas prices (higher prices will drive appetite to drill and monetise reserves quickly)

the condition of the global economy and level of GDP growth anticipated worldwide and
at the regional level
Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

We believe our near- to mid-term day rate outlook remains intact at sub $60/bbl oil on a
sustained basis and against deteriorating macro conditions. This is given the bottom up
nature of our demand forecast (linked to the structural dynamics detailed above).
DB day rate model
Our

day

rate

demand

model

driven

is
and

dependent on license expiry


terms; analysing the degree
of supply coming on-stream
and

more

importantly

operators ability to access


spare capacity, provides a
more complete picture with
which to forecast future day
rates

We have modelled short- to medium-term day rates (by depth) within the offshore segment
around our outlook for drilling activity and the our analysis on license expiries highlighted in
the previous section.
But first....

Whilst we have not quantified the impact of supply on day rates we address below,
albeit qualitatively, the extent to which capacity creep could effect our forecast, if at all.
Figures 28-31 show the timing, complexity and degree of incremental rig capacity
(already commissioned) expected to come on-stream in the medium term. It is worth
noting that rigs capable of drilling in deep and ultra deep waters are also operable in
shallower waters. Therefore in periods of low utilisation, owners of fifth/sixth generation
rigs (semi-submersibles or drillships) may choose to charter them out in reduced depths.

Figure 28: Latest ODS figures suggest a 34% increase in

Figure 29: Drillships; 116% increase in supply expected

global capacity by the end of the decade

(depths greater than 7500ft)


45

190 rigs are currently planned to


come on-stream across 08-12E

70

40

Number of rigs

Number of rigs

44 Drillships are planned to come


onstream across 08-12E

35

60
50
40
30
20

30
25
20
15
10

10

5
0

0
2008

2009

2010

2011

0-2999

2012

3000-4999

5000-7499

7500-9999

>=10000

depth (ft)

Drillship

Jackup

Semisubmersible

Tenders

2008

2009

2010

2011

2012

Source: Deutsche Bank and ODS Petrodata

Source: Deutsche Bank and ODS Petrodata

Figure 30: Semi-submersibles; 36% increase in supply


expected (bulk occurring at depths >7500ft)

Figure 31: Jackups; 25% increase in supply expected


(bulk occurring at depths b/w 300-400ft)

30
80
54 Semisubmersible rigs are
planned to come onstream
across 08-12E

20

70
Number of rigs

Number of rigs

25

15
10
5
0

91 Jackups rigs are planned to


come on stream across 0812E

60
50
40
30
20
10

0-2999

3000-4999

5000-7499

7500-9999

>=10000

0
0-199

depth (ft)
2008

2009

Source: Deutsche Bank and ODS Petrodata

2010

2011

2012

2008

200-300
2009

300-400
2010

2011

>=400
2012

Source: Deutsche Bank and ODS Petrodata

Whilst the rig market appears well supplied into the end of the decade, we highlight two
counter dynamics that should remove (in some cases completely) the downside risk on rig
utilisations.

Deutsche Bank AG/London

Page 23

22 October 2008

Oil & Gas European Oil Services

Rig attrition. Of the expected 34% increase in global capacity, ODS Petrodata
estimates that up to a third of that could potentially be soaked up in replacing older rigs
forced off stream over the next 5-10 years.

Rig liquidity. Figures 32 and 33 show the proportion of new builds that have yet to be
contracted.

Figure 32: Jackup new build spare capacity 2008-12E

Figure 33: Semi-submersible and drillship new build


spare capacity 2008-12E

Number of
contracted
Jackups
30%

Total number of
uncontracted
semis and
drillships
26%

Number of
uncontracted
Jackups
70%

Source: Deutsche Bank ,ODS Petrodata

Total number of
contracted semis
and drillships
74%

Source: Deutsche Bank, ODS Petrodata

Despite the number of deepwater floater new builds coming on-stream, the relative lack
of liquidity here (only c. 26% are still accessible) suggests that the market will continue
to remain tight in the medium term all else being equal. Conversely, the jack-up rig
market (offshore and onshore) appears readily accessible. As the new builds come on
stream, we believe this will inevitably place downward pressure on utilisation, assuming
that jack-up demand does not vary significantly from current levels.

With regards to the existing rigs already under contract (that could threaten to increase
spare capacity dramatically) analysis of the worlds contracted deepwater rigs (detailed
further in the next section) shows that the average term length on rigs signed across
2007/08 (>90% of the worlds rigs were re-negotiated during this period) is four years
(jackups around 2.5 years). The point to make is that spare capacity of existing rigs, at
least those drilling in deepwater will not free up before 2011/2012. We believe this
should be more than offset by a significant expected up-tick in drilling demand across
the same period keeping supply/demand fundamentals robust into the first half of the
next decade.

With the above in mind, we have utilised the Wood Mackenzie outlook on drilling activity and
license expiries, highlighted in the previous section, to forecast rig rates at various depth
intervals in both shallow and deepwater. Note that our forecasts have been made on a yearly
basis. So, for example, a driller currently looking to re-negotiate a contract due to expire
during 2009 would, for the purpose of our rig model, lock into the rate we estimate in 2009
(at the relevant depth) for the renewed length of the contract term.
The ultra deepwater market
(depths

>

demonstrate

7500ft)

will

the

best

performance going forward


as

supply/demand

fundamentals
further.

Page 24

tighten

As Figures 34-38 show, excess offshore rig capacity (that drove utilisation <80%) between
2003 and 2005 appears to have pressured day rates across all depths despite intermittent
increases in drilling activity during broadly the same time frame. We expect deepwater day
rates to stabilise with downward pressure on depths lower than 7500ft as drilling activity
begins to tail off offset somewhat by license expiries beyond 2010. In our opinion, the ultra
deepwater market (depths >7500ft) will demonstrate the best performance as
supply/demand fundamentals tighten further. Shallower water day rates should at best
remain at current levels.

Deutsche Bank AG/London

Oil & Gas European Oil Services

Figure 35: Shallow water rig rate outlook b/w 200m to


399m/656-1300ft

drilling days

120.0
100.0
80.0
60.0
40.0

Day rate ('000$k/d)

140.0

20.0

drilling days

day rate

2010E

2009E

2008E

2007

2006

2005

0.0
2000

2010E

2009E

2007

2008E

2006

2005

2004

2003

2002

2001

0.0

160.0

2004

50.0

180.0

2003

100.0

5,000
4,500
4,000
3,500
3,000
2,500
2,000
1,500
1,000
500
0
2002

150.0

WM drilling days

200.0

Day rate ('000$k/d)

250.0

29,000
27,000
25,000
23,000
21,000
19,000
17,000
15,000
13,000
11,000
9,000
2000

WM drilling days

Figure 34: Shallow water rig rate outlook b/w 0m to


199m/656ft

2001

22 October 2008

day rate

Robust drilling outlook and an easing of pressure to drill into


the end of the decade (as expiries roll out to 2012 should at
worst help maintain leading edge jack-up rates against a
backdrop of capacity creep and high rig liquidity.

Source: Deutsche Bank and Wood Mackenzie estimates

Source: Deutsche Bank and Wood Mackenzie estimates

Figure 36: Deepwater rig rate outlook b/w between


400m to 914m/1300-3000ft

Figure 37: Deepwater rig rate outlook b/w 914m to


2290m/3000-7500ft

350

100

4500

Source: Deutsche Bank and Wood Mackenzie estimates

2010E

2009E

2008E

0
2007E

3500

drilling days

Ramp up of new ultra deepwater rigs that will initially be


utilised in depths <5000ft coupled with a decline in drilling
activity should pressure day rates. Some support expected
from lack of rig liquidity and a hike in expiries due in 2009.

Day rate ('000$k/d)

200

5500

2006

2010E

2009E

2007E

2008E
day rate

300

6500

2005

drilling days

2006

2005

2004

2003

2002

2001

7500

2004

50

2003

100

400

8500

2002

150

500

9500

2001

200

10500

2000

250

600

11500
WM drilling days

300

Day rate ('000$k/d)

3300
3100
2900
2700
2500
2300
2100
1900
1700
1500
2000

WM drilling days

A mild recovery in drilling activity and an easing of pressure


to drill into the end of the decade (as expiries roll out to 2012)
against a readily accessible jack-up market should see day
rates fall.

day rate

Robust drilling outlook should help support day rates despite


ramp up of new ultra deepwater rigs that will initially be
utilised in depths <7500ft. Additional support expected from
lack of rig liquidity and to a lesser degree license nearing
expiry across 2009-12.
Source: Deutsche Bank and Wood Mackenzie estimates

Deutsche Bank AG/London

Page 25

22 October 2008

Oil & Gas European Oil Services

2000
1800
1600
1400
1200
1000
800
600
400
200
0

700

500
400
300
200
100

Day rate ('000$k/d)

600

drilling days

2010E

2009E

2008E

2007E

2006

2005

2004

2003

2002

2001

0
2000

WM drilling days

Figure 38: Deepwater rig rate outlook >2290m/7500ft

day rate

Increase in new ultra deepwater rigs (capable of drilling >7500ft) will likely not be enough to
quench the ramp up in drilling activity expected at these depths. We expect rig rates to rise
further as licenses expiries approach (expected to peak by 2012 ) and rig liquidity reduces.
Source: Deutsche Bank and Wood Mackenzie estimates

Ultra-deepwater day rates will stay stronger for longer as


contract term lengths increase
We have undertaken an extensive contract analysis of all deepwater rigs signed under longterm fixtures since 2004 in order to track the term length of contracts over time.
Figure 39: Term length of semi-submersible and drillship contracts since 2004
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
2004

2005
Up to 2 years

2006
2-4 years

2007

2008 YTD

4+ years

Source: Deutsche Bank, Rigzone, ODS Petrodata

Figure 39 shows term lengths on the rise as clients prefer to lock into longer fixtures on fixed
day rates (as opposed to accessing the spot market on shorter term leases typically <1 year).
This should come as no surprise given the lack of rig liquidity in the deepwater market which
coupled with accelerated global drilling activity (not to mention stricter drilling schedule
requirements by host governments) has forced IOCs and independents to sign up rigs well
ahead of their release (or delivery if they are newbuild) and for longer periods of time. In
parallel we have seen several NOCs (e.g. Petrobras) do the same as they take strategic
decisions to invest over 5-10 year periods that justify locking into contracts on rigs for 5+
years. The impact this dynamic has on our company model is that it gives us greater visibility
beyond our original earnings horizon to 2012.

Page 26

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Rig construction: strategic outlook

Our

discussions

with

industry suggest that China


offers the lowest pricing on
rig

construction

followed

by

services,

UAE

Singapore and Korea

then

A recurring theme we have experienced amongst investors and industry alike regarding the
mid- to longer-term outlook of the rig construction industry is that even against strong
demand, excess capacity (particularly from China) could see the industrys margins decline
from their current levels (c. 20% EBITDA) as pricing power diminishes. We have analysed
current and future capacity across the Middle East, Asia and Australia basically the Eastern
Hemisphere. With currently 59 yards in the region operating, two of which are undergoing
brownfield expansion and six more being built, we believe that the risk of eventual
oversupply is real (notwithstanding yards being built in China that are not public knowledge).
However, against our demand outlook and various counter-dynamics discussed below (based
on our analysis of capacity by region and industry), the risk of margins deteriorating in the
medium term appears low in our opinion.

In Figure 40 we show the current regional yard capacity for construction. Oil and gas
activities include newbuild and refurbishment of semi-submersible rigs, jack-up rigs,
drillships, tension leg platforms, FPSO, FPO, heavy lift carriers, pipelay vessels, crude oil
tankers, container vessels, gas carriers (LNG,LPG) etc. Non-oil and gas activities
comprise yards that do ship (civil and naval) building, repair and conversion, service
crafts, cargo ships, yachts, work boats, etc. We have attached a comprehensive list of
every yard and its specifications in Appendix F.

Figure 40: Regional construction capacity Total of 65 yards (including greenfield)

Source: Deutsche Bank, Company data

Whilst the risk of over supply in the region poses a continuing threat to the industrys mid- to
longer-term pricing power (the fear being that the structure of the rig construction industry
will weaken as more capacity comes online), we include below some of the counterdynamics that should offset the downside risk on the companys margins across the mid
term:

Deutsche Bank AG/London

Page 27

22 October 2008

Oil & Gas European Oil Services

The relative lack of pure


refurbishment capacity
suggests this sub-sector will
remain tight

The type of construction activity on offer from these yards does not coincide completely
with that of rig related construction. Figure 41 shows the proportion of yards that
provide oil and gas related construction. Investor perception of construction capacity in
these regions suggests that there is plenty of it; the reality is that it is being used for a
variety of products of which non oil and gas represents approximately one-third. Of the
oil and gas portion, the economies of scale on the yards offering newbuild services
makes it difficult to switch to the (smaller sized) refurbishment projects alone. Figure 42
shows the proportion of oil and gas based capacity that caters for refurbishment. The
relative lack of pure refurbishment capacity suggests this sub-sector will continue to
remain tight and perhaps even more so in the Middle East (only 14% of rig construction
is refurbishment based) across the mid term. Longer term however, we would argue
that as incremental demand for newbuilds slows this could force contractors to change
their product offering and result in a significant up-tick in refurbishment capacity.

Figure 41: Split of capacity by oil and gas related


construction and others

Figure 42: Split of capacity by refurbishment and


newbuild services
Number of yards: 45

Number of yards: 65

31%

36%

51%

69%
13%

Non oil and gas

Oil and gas

Source: Deutsche Bank, Company data

and even more so in the

capacity is shifting towards


non-oil and gas based
activities

Page 28

Refurbishment

New build + Refurbishment

Source: Deutsche Bank, Company data

Companies operating specifically in the Middle East sit within three critical barriers to
entry:

Companies looking to enter the region and more specifically UAE which represents the
bulk of construction activity in the region will lack the long standing relationships that
existing contractors have established with the local government not to mention client
base, critical prerequisites in being able to open up shop and succeed.

It makes no sense for drillers and oil companies operating here to upgrade or refurbish
their rigs anywhere else; transport costs and likely risk of delay and inferior quality far
outweighs the potential benefit of cheaper options in e.g. China.

Lack of natural harbours across the Middle East, particularly within the most
construction-heavy country, UAE. Indeed, the government recently voiced their inability
to expand industrial activity further across their coastline.

Greenfield expansions in the region as shown in Figure 43 suggest that the industry has
certainly reacted to the demand surge witnessed in rig construction but perhaps not as
aggressive as one would have expected (only four oil and gas based yards are under
construction against a current 59 in operation). Equally we show that the profile of this
incremental capacity is changing. Figure 44 shows total capex committed by all the
companies listed above (Figure 40) since 2004 and a gradual re-weighting towards nonoil and gas based activities.

Middle East

The profile of incremental

New build

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 43: Greenfield extensions* (oil and gas related)

5,000

85 hectares
Land area

8,000 m
Quay side

90

4,500

80

4,000

7,000

70

3,500

6,000

60

3,000

42 hectares
Land area

5,000
33 hecatres
Land area

4,000

50
40
2,400 m
Quay side

3,000
1,250 m
Quay side

2,000

30
20

1,000

10

Capex ($ mn)

8,000

Land area (hectares)

Quay side (m)

9,000

Figure 44: Investment in yard capacity

57.0%
55.5%

2,500
2,000

53.1%

51.8%

50.0%

1,500
1,000
500
-

Changxing (China)

Pipavav (India)

Hamriyah New (UAE)

Keppel, Nakilat JV (Qatar)

Source: Deutsche Bank, Company data* all of which will be completed by 2015; note that of the six greenfield
yards under construction two are non oil and gas related

2004

2005
Oil and gas

2006
Non - Oil and gas

2007

2008E
% of Oil and gas

Source: Deutsche Bank , Company data;

Finally, despite what appears above to be a large number of yards in China (and
potentially more that have not been disclosed), the oil and gas industry is split in its view
of the quality of product that is on offer there. With drillers having to pay hefty fines on
rig delays not to mention a forfeit of day rate, the appetite to change their traditional
supplier of choice to new players particularly within Asia is unsurprisingly low. We would
caution however that as the product quality of these yards improve (industry consultants
Pegasus Global suggest this could be the case within five years), we expect market
share to be re-distributed and pricing power to be under pressure particularly on
newbuild work given the relatively higher available capacity.

Well head services strategic outlook


Having
degree
expected

established
of

the

capex

growth

across

these

markets, we identify their


level of margin achievement

Given the array of functions that exists within associated well operations (see Appendix B for
further definitions), it is no surprise that each theme will have its own characteristic
competing forces. Advanced technology and specialised hardware, relevant project
management experience, local presence via assets or resource, strong financial capabilities
as well as degree a capacity creep are to list but a few of the internal dynamics that will
underpin each segments relative and absolute margins near term.

both in absolute and relative


terms

Whilst difficult to quantify, intuitively we know that a theme, for example, with high barriers
to entry, limited competition and suffering little capacity creep and cost inflation, will realise
top-quartile margins against a backdrop of strong demand for its services. With this in mind
we have analysed the competitive forces impacting some of the sub-segments within
wellhead operations, not to mention rig construction. This strategy has helped us to
determine which themes we believe are best placed to deliver relative performance over the
forecast period.
Having interacted with the companies under coverage, as well as Wood Mackenzie and
various other industry professionals, we show below the degree of margin achievement
(both relative and absolute) each theme could realise across our forecast horizon. Implicit in
our forecasts is the reversal of the negative effects that cost inflation and FX had on margins
across 2004/05. In our company sections these broad expectations are then married with
bottom-up analysis of the components that drive each companys margins to arrive at the
base case around which we model each of the companies (applicable only to Wood Group,
Seadrill and Aker Solutions across our coverage universe).

Deutsche Bank AG/London

Page 29

22 October 2008

Oil & Gas European Oil Services

Figure 45: Absolute and relative margin achievement across well head operations sub-segments
Theme

Surface
servicing

Surface
equipment

Subsurface
servicing

Subsurface
equipment and
products

Typical EBITDA
2008-10E
Summary of strategic analysis
margins
expectation*

25-30%

20-25%

15-20%**

10-15%**

Our analysis focuses on pressure pumping and compression services (which collectively represent the bulk
of spend in this segment). The former is a structurally strong industry with top quartile margins (relative to
other well head operations). Despite medium barriers to entry, one of them being infrastructure, market
remains dominated by few players. These include Schlumberger, Halliburton, BJS and Baker Hughes. In
contrast, compression services is structurally a weak industry with only one significant player (EXH)

Near term, however, we expect mild expansion in margins as clients become more resistant to price hikes

High barriers to entry that include technology (long lead patents), brand recognition (strong client
relationships) and capital intensity. Structurally robust industry with medium quartile margins. Market
dominated by few players. These include FMC, Cooper Cameron and National Oilwell Varco.

Near term expect impressive margin expansion as service companies less leveraged to supply chain
pressures (products manufactured in-house).

High barriers to entry that include technology (e.g. seeing an increase in the use of deviate drilling i.e.
multilateral and horizontal) and brand recognition (strong client relationships). Structurally robust industry with
medium quartile margins. Market dominated by few players. These include Baker Hughes, Schlumberger,
Halliburton and Weatherford.

Near term expect impressive margin expansion as service companies less leveraged to supply chain
pressures (equipment made to order in-house).

Medium barriers to entry and levels of substitution suggest that structurally this industry is robust with
medium quartile margins. Market dominated by few players. These include Baker Hughes, Schlumberger,
Wood Group and Weatherford.

Near term expect mild margin expansion. Even though service companies are less leveraged to supply chain
pressures (products manufactured in-house) we expect pricing power to diminish.

XXX

XX

X/X

* x/xxxx = lowest/highest margin upside; **notable exceptions respectively include: directional drilling that generates margins between 25-30% and completion/work-over: 30-35%
Source: Company data, Deutsche Bank & Wood Mackenzie estimates

Page 30

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Global engineering and


construction outlook
Engineering and construction (E&C) related activities represent c. 60% of global capex.
Our outlook for E&C spend points to a plateau in the medium term, albeit exposed to
upside pressure on our capex projections for 2010 and beyond if projects become
delayed. The long run oil price implicit in our bottom up forecast is $60/bbl. We slice
up the capex pie and reveal deepwater FPSOs/facilities, SURF and
refining/petrochemicals to boast the most impressive momentum across the service
spectrum. Furthermore we expect the accelerated shift into ultra-deepwater drilling (as
noted in the previous section) to spur a proportionate increase in deepwater E&C
capex (ultra-deepwater subsea and in turn facilities/FPSOs) mid term. Middle East still
remains the highest growth region whilst Africa and Canada appear to have moved
significantly up the ranks since our last study in June 2007. Conversely, North America
and Russia now demonstrate a negative growth profile.
We believe there is downside risk on our forecast if oil price falls below $60/bbl for a
sustained period of time (Wood Mackenzie expect E&C capex could be cut by up to
20% medium term) and that it will be far more exaggerated for Europe, Canada, North
America and Russia.

Are we approaching a peak in the cycle?


In partnership with Wood Mackenzie we have conducted our yearly global review of E&C
capex. Note we define this as spend allocated above the mud line, i.e. commercialisation
(engineering, construction and installation) of the worlds 2P reserve base.
Figure 46: Global capex split 2009E

Exploratory,
appraisal and
developm ent
spend* ;
38%

Note we define E&C capex


as spend allocated above
the mud line, i.e.
commercialisation
(engineering, construction,
procurement and

Engineering and
construction
spend; 62%

installation) of the worlds


2P reserve base

Global 2009E capex = $662 bn

Source: Deutsche Bank and Wood Mackenzie;* excludes rig construction service capex

Deutsche Bank AG/London

Page 31

22 October 2008

Oil & Gas European Oil Services

The service industry like any other commodity-related business will always prove cyclical as
oil company (NOC and IOC) development spending patterns (which tend to lag the oil cycle)
remain the underlying driver of oil service revenue. Analysis of the outlook for E&C suggests
that this cycle will undergo a smoothing out into the early part of the next decade rather
than suffer a sharp decline, shown in Figure 47.
Figure 47: E&C cycle peak remains obscure forward trajectory should remain broadly
flat medium term
440,000

36%

420,000

35%

Global E& C capex $m n

400,000

34%

380,000

33%

360,000
340,000

32%

320,000

31%

300,000

30%

280,000

29%

260,000

28%

240,000

27%

220,000
200,000

26%

2005

2006

2007

IOC + NOC

2008E

2009E

2010E

NOC % of total spend

Source: Deutsche Bank and Wood Mackenzie

Current pressures on IOCs


and

NOCs

reserves

to

replace

and

meet

production targets into the


second half of the decade
should ensure that these
projects

remain

on

the

medium-term radar

This capex study has brought to surface some of the qualitative trends that had been recently
highlighted in our oil service monthly (Eyes wide open), one of which was the increasing
frequency of project delays cited both in the upstream and downstream segments. Wood
Mackenzie has had to revise estimated timings of final investment decision (FID) on
numerous project developments that have fallen victim to elongated client/contractor
negotiations in the face of escalating EPC costs. Consequently, several of these have now
extended beyond our 2007-09E forecast horizon. Notably however, current pressures on
IOCs and NOCs to replace reserves and meet production targets into the second half of the
decade should ensure that these projects remain on the medium-term radar. If anything it
places upside pressure on our capex trajectory that appears to have approached a plateau.
We discuss the dynamics surrounding absolute levels of profitability within the service sector
in the next section (E&C industry dynamics).

Whats hot and whats not.?

Knowing
and

which

regions

themes

boast

the

greatest growth in spend


near term will form the
basis of differentiating the
drivers

behind

relative

earnings performance for


the services with respect

By region
The key differentiator of performance within our European oil service universe (aside from
margin delivery and management capabilities) will be the ability to position a firm across the
themes and regions that offer the best growth within the updraft of global capex.
In partnership with Wood Mackenzie we have adopted a rigorous approach to global E&C
spend that draws from the consultancys vast database of individual field models. We have
incorporated all upstream/downstream projects likely to be sanctioned from 2008 based on
our partners assessment of potential commercialisation of the worlds current 2P reserve
base. These capex forecasts are sense-checked with what is implicit within our own global
supply models and should not vary significantly in an oil price world of $60/bbl+ (Wood
Mackenzie long-term assumption) given the bottom-up nature of our analysis.

to their existing exposure

Page 32

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 48: Global E&C outlook (NOC + IOC) by region (av. yearly growth rates 200810E shown alongside)
450

The key regions offering

420

top quartile growth near-

390

term will be Africa, the

SE Asia 10%

Middle East and, to a lesser


degree, Canada heavy oil
Russia and North America
now demonstrate a
negative growth profile

Global E& C capex (US $ bn)

360
330

S. Am erica 1%

300

Russia -4%

270

Canada Heavy Oil 23%

240
210

N. Am erica -1%

180
150
M iddle East 18%

120
90

Europe 2%

60

Caspian shifted the most

Caspian 9%

30

since last years negative


growth outlook

Africa 21%

2005

2006

2007

2008E

2009E

2010E

Source: Company data, Deutsche Bank & Wood Mackenzie estimates

Downside

risk

on

our

forecast if oil price falls


below $60 (for a sustained
period of time) will be far
more

exaggerated

Europe,

Canada,

America
latter

and

two

already

for
North

Russia

(the

countries

are

demonstrating

negative capex)

The outlook depicted in Figure 48 implies an average growth rate in spend of 6% p.a. to
2010, slightly above the circa 5% p.a. witnessed across the first half of the decade and last
years forecast of 2% (2007-09E). Key regions offering top quartile growth in spend within
our forecast horizon are expected to be Africa, the Middle East and to a lesser degree
Canada (heavy oil) followed by South East Asia and the Caspian. The hike in oil price
witnessed across the last 12 months has seen renewed interest by the majors and
independents in mature provinces such as Europe (predominantly the North Sea). Note that
capex growth in Europe as well as Canada could equally prove elastic on the downside given
the recent drop in oil price to nearer $70/bbl. We therefore caution that there is downside risk
(we estimate up to 20% less if oil prices sink to $40/bbl) to our bottom up forecast in these
regions if oil prices fall below $60/bbl for a sustained period of time. Russia and North
America are already witnessing negative growth in capex which at sub $60/bbl could see a
more exaggerated decline.
By theme
We have utilised Wood Mackenzies regional and industry expertise on both upstream and
downstream developments to build a project-by-project database of global spend by energy
segment.
Figure 49: Global E&C outlook (NOC + IOC) by theme (av. yearly growth rates 200810E shown alongside)
455

quartile growth:

420

Upstream:

385

Refining & petrochem icals 13 %

350

Oilsands 23%

facilities and to a lesser


degree SURF
Midstream/downstream:
Refining/petrochemicals
(predominantly Middle East
and South East Asia) and to
a lesser degree oil sands

Deepw ater contribution to global


spend

14.0%

LNG plant 5%

13.0%
12.0%

GTL and Regas 1 %

315
280

Onshore upstream 4%

245

11.0%

210

10.0%

175
140

9.0%

105

Shallow w ater 3%

70

8.0%

35

Deepw ater facilities & FPSOs 23%

0
2005

Deepw ater w eighting

Deepwater FPSOs and

Global E& C capex (US $ bn)

The key markets offering top

7.0%
2006

2007

2008E

2009E

2010E
Deepw ater subsea 5%

Source: Company data, Deutsche Bank & Wood Mackenzie estimates.

Deutsche Bank AG/London

Page 33

22 October 2008

Oil & Gas European Oil Services

This years review incorporates improved Wood Mackenzie coverage of Russia, Canada and
South East Asia (including China) (IOC and NOC spend) not to mention further development
of our LNG and downstream products. All these factors have helped improve the granularity
and accuracy of our capex forecasts. The variance vs. last years capex horizon (2007-09E) is,
on average 35%. One-third of this rise is due to expanded WM coverage with the remainder
attributed to projects being pushed back (and subsequent upward cost revisions) and greater
than expected cost inflation (raw materials, staff hikes, vessel rates). We break this down
further in Appendix C.
Figure 50: Absolute spend across the global energy complex and expected year-on-year growth rates
Year/year growth rates
$mn

2006

2007

2008E

2009E

2010E

2007/06

2008E/07

Deepwater Sub-sea

9,459

13,050

14,080

13,278

15,176

38%

8%

-6%

14%

5%

Deepwater Facilities & FPSOs

18,093

20,323

23,610

28,860

38,090

12%

16%

22%

32%

23%

Shallow water upstream (surface


facilities & infrastructure)

64,958

80,965

88,596

89,940

88,356

25%

9%

2%

-2%

3%

146,612

167,543

185,318

189,725 189,829

14%

11%

2%

0%

4%

Onshore upstream (facilities &


infrastructure)
Gas to liquids (GTL)
LNG plant

2009/08E 2010/09E Av. 2008-10E

1,150

2,050

4,900

5,125

3,572

78%

139%

5%

-30%

38%

10,484

12,910

17,910

16,997

13,591

23%

39%

-5%

-20%

5%

Re-gasification terminals

6,489

6,839

7,487

7,515

5,551

5%

9%

0%

-26%

-5%

Oil Sands

11,086

14,295

16,674

21,067

26,694

29%

17%

26%

27%

23%

Refining & Petrochemicals

16,375

19,735

27,417

27,417

27,417

21%

39%

0%

0%

13%

8,099

9,078

8,767

8,104

8,387

12%

-3%

-8%

3%

-2%

Total E&C capex

292,805

346,789

394,758

408,028 416,663

18%

14%

3%

2%

6%

Total E&C capex 2007E

262,158

287,933

283,948

281,982

na

10%

-1%

-1%

na

3%**

12%

20%

39%

45%

na

Other*

Variance

Source: Company data, Deutsche Bank & Wood Mackenzie estimates;*other includes operations and maintenance capex as well as spend that cannot be categorised by one specific theme; **2007-09E

Mid term, the key drivers of global E&C spend:

Mid-stream are refining/petrochemicals and to a lesser degree oil sands. Wood


Mackenzie expects a strong up-tick in oil sands capex towards the end of the decade.
Refining and petrochemicals capex is expected to be fuelled predominantly by renewed
Middle East and South East Asia activity. Note that Wood Mackenzie have cautioned that
its forecast from 2010 for oil sands capex faces downside risk if oil prices fall below
$70/bbl for an extended period of time. Indeed we have recently seen anecdotal
evidence (commentary from Shell and Total management) that the next phase of
development (from 2010) may be pushed back. We are comfortable with our forecast for
2008/09 (even with oil prices moving towards $60/bbl) given it captures existing
developments that have already been flagged by oil companies for completion.

We expect the accelerated


shift

into

ultra-deepwater

drilling (as noted in the


previous section) to spur a
proportionate

increase

in

E&C capex (ultra-deepwater


subsea

and

facilities/FPSOs)

Page 34

in

turn

Upstream are deepwater facilities and FPSOs (and to a lesser extent deepwater
subsea). Both of these have gradually risen in the ranks (of highest growth themes)
across the past two years of our E&C capex review. The pick up in deepwater FPSOs
and facilities capex comes as no surprise as multiple upstream developments initiated
several years ago enter into their production development phase (post subsea
infrastructure investment). Figure 51 suggests there is a 2-3 year lag (although in some
cases this can be up to seven years if governments delay sanctioning) between drilling
activity (with respect to those wells spudded successfully) and the start of a project
development life cycle. We expect the accelerated shift into ultra-deepwater drilling (as
noted in the previous section) to spur a proportionate increase in E&C capex (ultradeepwater subsea and in turn facilities/FPSOs).

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

14000

12000

12000

11000

10000

10000

8000

9000

6000

8000

4000

Aggregate drilling days

Deepwater E&C capex

13000

2012E

16000

2011E

18000

14000

2010E

15000

2009E

20000

2008E

16000

2007

22000

2006

24000

17000

2005

18000

2004

Drilling days (deepwater >400m)

Figure 51: Deep- and ultra-deepwater drilling should spur accelerated investment
across the deepwater E&C complex

Deepw ater subsea capex

Source: Company data, Deutsche Bank & Wood Mackenzie estimates.

Deutsche Bank AG/London

Page 35

22 October 2008

Oil & Gas European Oil Services

E&C industry dynamics and


relative profitability
Against the backdrop of the capex projections highlighted in the previous section, we
have analysed the competing dynamics within these various markets to arrive at our
preferred themes (best capex and margin upside) across the E&C service spectrum.
Our analysis suggests that these are refining and petrochemicals (Middle East and
South East Asia predominantly), deepwater facilities/FPSOs and subsea,
In our opinion, the oil services will witness an expansion in momentum across the
topline into the end of the decade. Margin growth should remain stable (our outlook
has not changed since last year). The latter should be supported by existing backlog
signed on favourable terms and at better prices (relative to 2005/06) which will
materialise across our forecast horizon assuming contractors execute well (average
contract life is currently 1.5-2 years).
Against the backcloth of capex projections highlighted in the previous section we are now
able to paint a picture in terms of optimising exposure where best to be positioned across
the service spectrum by theme. Our strategic analysis of the industry segments (margin
derivation detailed in Appendices D and E) coupled with our Wood Mackenzie forecasts is
shown below in Figure 52. We also highlight how these themes have evolved across the two
dimensions since our study a year ago.
Figure 52: Current expectations for growth rates and potential for margin gain
GTL

Average capex grow th 2008-10E

40%
Increase in
capex
momentum
vs. 2007 study

35%
30%
25%
20%

Deepw ater
Facilities

Oil Sands
Refining &
Petrochem ical

M iddle East

15%
10%

Shallow water

Deepwater
subsea

Onshore
Upstream

5%

LNG

0%
Frontier
Developm ents

-5%
Regas

-10%

Broadly similar margin outlook


vs. 2007 study

-15%
-

25

50

75

100

125

150

175

200

225

Absolute m argin upside 2008-10E(bps)


Source: Company data, Deutsche Bank & Wood Mackenzie estimates

Page 36

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 53: Last years growth rates and potential for margin gain (bubble size is relative proportion of total spend)
35%

GTL(Capex grow th 63%)

Average capex grow th 2007-09E

30%
25%

LNG

Oil Sands

20%

M iddle East

15%
Deepw ater
Facilities

10%
5%

Onshore
Upstream

0%
-5%

Deepw ater
subsea

Refining &
Petrochem icals

Regas

-10%

Frontier Developm ents


Shallow w ater

-15%
-

25

50

75

100

125

150

175

200

225

Absolute m argin upside 2007-09E(bps)


Source: Company data, Deutsche Bank & Wood Mackenzie estimates

Key movers and shakers


With the exception of a few themes, we believe the global service outlook will witness an
expansion in momentum in topline growth against a robust margin outlook (broadly
unchanged from last year). Reasons for this renewed up-tick (vs. 2007 where capex
momentum appeared to be slowing) include:

Wood Mackenzie assuming project FIDs (of which many were delayed across 2007-08)
will reach completion before the end of the decade;

Higher commodity prices (i.e.>$60bbl for a sustained period) has fuelled marginal
investments in maturing fields with the result being that shallow water and onshore
upstream themes are now in positive growth territory.

The themes which appear to have demonstrated the most notable shifts are:

Deutsche Bank AG/London

Frontier developments (positive): Whilst FID in the FSU has historically been
bottlenecked around local and international politics we expect a renewed appetite in
investment across the medium term (albeit that majority of this will be FEED work).

LNG (negative): this theme was expected to outperform across 2007/08; however, a
delay in project sanctioning (notably from Nigeria, which represents a large portion of the
capex) has resulted in it dropping significantly in terms of superior growth themes.

Deepwater facilities/FPSOs (positive): As highlighted in the previous section, the uptick in deepwater FPSOs and facilities capex comes as no surprise as multiple upstream
developments initiated several years ago enter into their production development phase
(post subsea infrastructure investment).

Page 37

22 October 2008

Oil & Gas European Oil Services

Company positioning by
theme, region and NOC
Varying degrees of exposure to our preferred segments should power impressive
earnings growth medium term across the oil services (we expect sector EPS of 24%
CAGR 2008-10). Within the E&C complex we seek diversified plays that are well
exposed to our highest conviction themes as well as NOCs. In our opinion, these are
Saipem and Amec. In a falling oil price and lack of certainty around timings on project
awards, we believe that being NOC exposed and in several themes/regions (as well as
non oil and gas activities) reduces the downside risk on company backlog growth
relative to a niche player (i.e. in a specific theme or region).
Within exploration we favour specialised plays that have high absolute exposure to
ultra-deepwater or rig construction given that we believe these themes possess
structural characteristics that remain intact below $60/bbl. In our opinion, these are
Seadrill (also has sector leading NOC exposure) and Lamprell.
In a scenario where the oil price sits below $60/bbl for a sustained period, we believe
the earnings of E&C companies will be negatively impacted beyond 2010 as oil
company capex gets pulled back (existing company backlog across the sector provides
revenue cover across our forecast horizon). Against this backdrop, we believe Saipem
and Amec will outperform on a relative basis (vs. their E&C peers); Wood Group and
Aker Solutions should under-perform. On an absolute basis we prefer Lamprell and
Seadrill from our entire coverage universe.

Company positioning across service spectrum


Having highlighted the segments which offer the best relative growth in capex and margin,
we have compared each companys contract blueprint against this macro backdrop in order
to model its business. Of course, the degree of margin progression and topline growth
(driven in turn by incremental contracts won) will not only depend on the companys market
share within the respective theme/region but also specific operational issues such as
resource availability (e.g. personnel, vessels/rigs, construction yards, etc.) and management
capabilities.
In Figure 54 we demonstrate this, albeit somewhat superficially by showing their topline
spread across the various themes/regions. Our estimate of their absolute exposure is given
as a percentage of 2008E group revenues.

Page 38

Deutsche Bank AG/London

Acergy

Amec**

Lamprell

Petrofac***

Saipem ****

Onshore drilling

6%

Shallow water drilling

1%

Seadrill****

Subsea 7

Technip

Tecnicas

Wood
Group*****

Estimated segment
capex 2008E ($ bn)

DB preferred
segments 2008E

32%
53.4

Deepwater drilling
5%

48%

Ultra deepwater drilling


5%

Surface servicing
Exploration: associated
well head services******

10%

10%

10%

4%

26.2

6%

52.5

20%

Surface equipment

24.6

Subsurface servicing
Subsurface equipment and products

Exploration:
rig construction services

Newbuiilds

20%

13.1

Upgrades

30%

1.3

Others

5%

Onshore/offshore operations and


maintenance

15%

10%

Deepwater SURF

65%

15%

18%

5%

4%

5%

4%

Frontier Developments

5%

5%

LNG

5%

Deepwater Facilities
Shallow water SURF/facilities

Engineering &
Construction services

36.9

20%

5%

30%

40%

15%

5%

10%

20%

85%

2.2

10%

8.8

25%

10%

14.1

5%

10%

5%

23.6

5%

5%

5%

88.6

10%

18.5

14%

25%

15%

17.9

Re-gas terminals

5%

5%

0%

5%

2%

7.5

Refining & petrochemicals

5%

10%

15%

70%

8%

27.4

Onshore facilities & infastructure

5%

14%

10%

10%

15%

166.8

5%

50%

5%

Gas to liquids

4.9

10%

Heavy Oil sands: extraction

5%
16.7
5%

Heavy Oil sands: refining


Non oil and gas

Power & Process and others


Total

(100%)

20%

55%

(100%)

(100%)

5%
(100%)

(100%)

20%
(100%)

(100%)

(100%)

(100%)

(100%)

(100%)

$ 605 bn*

Group revenues 2008E ($bn)


3.0
9.4
4.5
0.6
3.0
13.9
2.1
2.5
10.6
3.5
5.1
Source: Deutsche Bank; Company data, *excludes seismic; * *includes E&E and power and processes under Non oil and gas; * * *excludes resources division; * * * * w.r.t. drilling segment, % detailed above reflect average of 2007-10 revenue share (so as to capture backend loaded
newbuild program). In the case of Seadrill, the Well services division has since been IPOd (with 80% equity held); * * * * *includes GTS division under Non oil and gas; * * * * * * encompasses exploratory, appraisal and development activities

Oil & Gas European Oil Services

Exploration:
drilling services******

Aker
Solutions

22 October 2008

Deutsche Bank AG/London

Figure 54: Company positioning by theme*

Page 39

Saipem

Seadrill**

Subsea 7

Technip

Tecnicas
Reunidas

Wood Group

34%

50%

na

23%

16%

1%

4%

5%

38%

31%

na

12%

36%

7%

3%

3%

23%

7%

na

1%

15%

2%

5%

6%

na

40%

20%

45%

27%

na

7%

15%

5%

na

25%

10%

1%

na

5%

21%

5%

5%

2%

Aker
Kvaerner

Amec

42%

2%

3%

Middle East

5%

5%

Russia/FSU/Caspian

2%

Africa

Lamprell

Europe

34%

31%

30%

27%

North America

0%

10%

17%

60%

South America

18%

10%

SE Asia

6%

40%

26%

5%

16%

Canada (Heavy Oil)

na

DB preferred
regions*** 2008E

43%
3%

10%

(Total)

(100%)

(100%)

(100%)

(100%)

(100%)

(100%)

na

(100%)

(100%)

(100%)

(100%)

Group revenues 2008E


($bn)

3.0

9.4

4.5

0.6

3.0

13.9

2.1

2.5

10.6

3.5

5.1

Source: Deutsche Bank; *excludes resources division; * * rigs deployed all over the world and are not allocated to a specific region; * * *refers only to global E&C capex i.e. does not capture exploration related services

Technip and Saipem appear to be the most diversified plays within the European E&C service space. Both boast dominant absolute exposure to the highest number
of preferred themes globally. Lamprell and Seadrill possess high absolute exposure to rig construction and ultra-deepwater drilling, respectively.

Oil & Gas European Oil Services

Petrofac*

Acergy

22 October 2008

Page 40

Figure 55: Company positioning by region

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

NOC capex offers relatively safe haven, but for whom?

We are in an era where we


believe

governments

overseeing NOCs will have


no choice but to prioritise
national energy security and
political ambition over lower
returns
within

on
the

developments
context

of

falling oil price

In theory, capital spend originating from NOCs should be less sensitive to movements in oil
price, as their respective governments place increasing emphasis on securing energy
supplies into the next decade. Countries such as Angola, Nigeria, Brazil and Qatar, that are
deploying a significant portion of their resources and people into oil and gas related activities,
will not operate under IOCs commercial consideration. While the rate of spend will inevitably
slow down if the oil price drops significantly, the pace of decline may be tempered by the
need to maintain employment, etc. in the country itself.
There is of course a counter-argument that a falling oil price and deteriorating credit
conditions could discourage further investment by governments into oil- and gas-related
projects, as their priorities sit with alternative industries that require necessary funding.
Without analysing countries fiscal budgets and their oil price planning assumptions, it is
difficult to work out which countries would be most susceptible here. However, as discussed
earlier, we believe South America, West Africa and the Middle East will be least impacted as
their respective governments prioritise strategic expansion of their countrys oil production

Figure 56: Contracts signed with NOCs* by company: Seadrill, Saipem and Tecnicas stand out

Seadrill

Saipem

Tecnicas

Wood
Group

Petrofac

Technip

AMEC

Lamprell

Acergy

Subsea 7

Aker
Solutions

100%
90%
80%
70%
60%
50%
40%
30%
20%
10%

NOC

Pure IOC

2008YTD

2007

2008YTD

2007

2008YTD

2007

2008YTD

2007

2008YTD

2007

2008YTD

2007

2008YTD

2007

2008YTD

2007

2008YTD

2007

2008YTD

2007

2008YTD

2007

0%

Average NOC exposure

Source: Deutsche Bank and company data


*NOCs include: Norway State DFI; Petrobras; Sonangol; Sonatrach; Sinochem; CNOOC; CLJOC, PetroChina; SABIC; ONGC; Qatar Petroleum; Pars Oil and Gas Co., Iran; CNPC, Petronas Carigali; Sevmorneftegas; Kazmunaigaz;
Gazprom; Rosneft; Codelco, Chile; SOCAR; Petroci; Saudi International Petrochemical Co. (SIPCHEM); Royal Australian Navy; Sinopec; Nanjing Chemical Industry; SNPC; Petro-Vietnam; GE Petrol; NNPC; National Gas Co. of
Trinidad and Tobago; Saudi Aramco; Petroleum Authority of Thailand; Taiwanese National Oil Co; Pemex; Spanish Administration; Mubadala Development Co; Iranian Oil Co; Dubai Petroleum Establishment; Irkutsk Govt;
Petroleum Development Oman; ETAP; Oman Govt.; Kuwait Oil; Petrotin; DONG; Yemen Gas Co.; KNOC; PDVSA; NAFTEC ; ENAP ; Sasol ; National Petrochemical Co., Iran; Sigdo Koppers SA ; Petrox S ; Egyptian Natural Gas
Holding Co; Abu Dhabi National Oil Co; Eco Petrol; Turkmenneftegas, ShenHua Group, Turkiye Petrolleri, Korea National Oil Corporation, Sonangas

In a falling oil price scenario, Seadrill and Saipem backlog (and subsequent top line realisation)
should in theory be least impacted. We believe that, whilst it is difficult to measure the
impact of oil price movement on service company earnings, these companies arguably offer
the safest harbour and should demonstrate the greatest share price disconnect to volatility in
commodity prices across the medium term.

Deutsche Bank AG/London

Page 41

22 October 2008

Oil & Gas European Oil Services

Sector valuation and


company overview
Earnings momentum slowing but growth remains intact
Although the current lack of visibility on where the oil price could settle (and its impact on
mid-term capex) makes it very difficult to gauge exactly when the cycle will turn, our
confidence in earnings growth to the end of the decade is underpinned by an expectation
that the services will continue to benefit from an upward trajectory in global spend within our
forecast horizon (2008-10E). This in turn should drive positive growth for revenue out to 2010
as we assume contract terms of 18 months on average. Equally our company forecasts
broadly reflect their respective exposures across the oil chain. In saying this however, Figures
57 and 58 show the sectors rate of backlog and margin expansion slowing significantly
across 2008-10E vs. 2005-07. Future compounded EPS growth across a three-year horizon
has dropped across the past two years from a peak of 40% in Q306 (i.e. 2006-09E) to
currently 22% (2008-10E), suggesting that while the momentum is still there it is less
accelerated.
Figure 57: Rate of sector revenue growth y/y*

Figure 58: Rate of sector EBIT margin expansion y/y*

35%

15% av. 2007-10E

13% av. 2007-10E

% growth

30%
25%
20%
15%
10%

Source: Deutsche Bank and company data; * we have omitted Seadrill given its transforming asset base
makes like for like meaningless

2010 E

2009 E

1Q

2008 E

4Q

2007

3Q

2Q

1Q

4Q

2006

3Q

2Q

1Q

4Q

2005

3Q

2Q

1Q

0%
2004

2010 E

2009 E

1Q

2008 E

4Q

2007

3Q

2Q

1Q

4Q

2006

3Q

2Q

1Q

4Q

2005

3Q

2Q

1Q

5%
2004

% growth

40%
55%
50%
45%
40%
35%
30%
25%
20%
15%
10%
5%
0%

Source: Deutsche Bank and company data; * we have omitted Seadrill given its transforming asset base
makes like for like meaningless

The above equally shows that future EPS growth should be more dependent on the degree
of volume (or backlog) expansion than margin improvement. Against a backdrop of greater
potential pricing resistance from the contractors clients, this supports our top-down view
that the European Oil Services will find it increasingly difficult to extract the same increment
in margin as before. The point to make here is that the upside risk to earnings will no longer
rest on contingencies being released (and therefore margin) but rather on the rate and size of
contracts awarded. Downside risk remains execution with its potential to erode EBIT more
accentuated given the contractors reduced room for error on their projects.

Valuation more cautious view on sector target multiple linked


to the added risk of macro conditions deteriorating severely
Our 2009E EV/DACF for the sector is currently 4.0x (market cap-weighted) which represents
c. 63% discount to the sectors historical average (2000-07E) of 10.9x. Given the continued
positive momentum in both exploration and E&C capex we expect over the near to medium
term against what appears to be a slowing in earnings momentum, we believe on balance
that our target sector multiple (2009) should trade near about historical multiples.

Page 42

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

On balance we argue that


our sector target multiple
should

trade

at

15%

discount (vs. previously in


line)

to

the

historical

average

At the industry level, we believe the risk (execution)/reward (primarily revenue) trade off has
shifted more into equilibrium. However, together with the heightened lack of visibility
surrounding credit markets particularly in the emerging nations and the risk of macro
conditions deteriorating further, on balance we argue that our sector target multiple should
trade at a 15% discount (vs. previously in line) to the historical average. Strong cashflow
visibility to the end of the decade fuelled by current sector backlog (average revenue cover
sits at 18 months) coupled with healthy balance sheets (refinancing risk on debt maturities
appears limited see Appendix K) justifies why we believe this sector should not trade at a
deeper discount to historical multiples.

Figure 59: Sector EV/DACF*

Figure 60: Company 2009E EV/DACF (sector target:


9.3x)*
Target sector multiple (2009x)

European historical average (2000-07)

14.0

12.0

12.0

10.0
2009 EV/DACF

EV/DACF

10.0
8.0
6.0

8.0
6.0
4.0

4.0

Source: Deutsche Bank and company data

European oil services uses a


combination of earnings and
cash flow techniques, aided
DCF

valuation

as

important sanity check

Wood

Group

Tecnicas

Reunidas

Technip

Subsea 7

Seadrill

Saipem

Petrofac

2010E

Source: Deutsche Bank and company data

Note our valuation of the

by

2009E

Lamprell

2008E

Aker

2007

Solutions

2006

Acergy

0.0

0.0

AMEC

2.0

2.0

an

Our implied price targets are supported by our DCF valuation in which we assume peak
company earnings in 2010 with subsequent linear fade to our mid-cycle scenario in 2013. We
have raised our company discount rates to reflect the increased market risk premium as well
as the higher cost of debt driven by the lack of credit liquidity across Europe and US. We
detail changes in company WACC in Appendix A. This in part drives our price target changes
on our universe of stocks (summarised overleaf). We assume a long-term growth rate of 3%
which is the average mid-cycle rate since 1990 for the oil services.
*Comparing these companies on any one valuation metric will never yield a perfect result
given their differing asset bases/capital structures/regional tax exposures (in turn related to
where along the service chain they operate). We consider EV/DACF to be the lesser of the
evils given the broadly similar capital intensities and gearing levels across the majority of the
companies we follow. Exceptions here would be, for example, Saipem and Wood Groups
current net debt position (vs. remainder of the sector, which is net cash), Amec and
Petrofacs asset-light business relative to peers.

Company-specific overview: winners need to have it all


In picking our highest conviction stocks, we look for the following investment credentials:

Deutsche Bank AG/London

High exposure to one of our preferred themes; with regards the E&C oil services they
should also be well diversified (across the oil chain and/or in other sectors such as
power, process and infrastructure)

High NOC exposure: particular emphasis on South America, West Africa, Middle East

Excellent execution track record such that downside risk to earnings forecast is low on a
relative basis

Strong earnings upside potential

Compelling valuation we would also argue for a premium relative to the sector if the
above all co-exist (equally the reverse if they do not)
Page 43

22 October 2008

Oil & Gas European Oil Services

Figure 61: Company specific overview and price target derivation


Compan
y (local
fx)

NOC %
2008 YTD

EPS
Current Target +/Target Implie
CAGR
2009E
to sector
2009E
d PT DCF DB rec.
(08EV/DACF
(9.3x)
EV/DACF (local)
10E)***

Old New
PT PT**

Comment

+ High exposure to deepwater SURF

Acergy
(NOK)

9%

12%
(18%)

1.8

-20%

7.4

115

61

- Niche industry exposure leaves it at greater risk to reduced

Hold potential capex growth; upside earnings potential limited

125

90

140

85

execution risk relatively higher than peers


Net: argue for 20% discount to sector target (previously -10%)

Aker
Solutions
(NOK)

6%

16%
(18%)

+ Well diversified across both exploration and E&C; robust


execution track record

2.5

-35%

6.0

105

65

Hold - Exposed to Russia and Europe (regions most at risk in sub$60/bbl); limited exposure to our preferred themes
Net: argue for 35% discount to sector target (previously -10%)

AMEC ()

17%

23%
(21%)

3.9

10%

10.2

784 732

Buy

+ Superior earnings potential; downside risk on margin and


revenue growth low given execution capability and product
diversification respectively, sector leading cash yield
- Risk on oil sands capex growth (if oil prices fall further) removes
important growth driver (albeit c.10% of 08 revenues)

960 760

Net: argue for 10% premium to sector target

Lamprell
()

10%

23%
(17%)

1.7

10%

10.2

462 314

Buy

+ Excellent exposure to rig construction services; upside earnings


potential high; high Middle East exposure; robust execution track
record; compelling valuation
- Risk of slowdown on newbuild backlog growth due to lack of
financing available to drillers

650 400

Net: argue for 10% premium to sector target

Petrofac
()

39%

36%
(47%)

+ High exposure to Middle East; absolute value underpinned by


energy developments division; good relationships with suppliers
reduces execution risk, high NOC exposure

3.9

-10%

8.3

764 460

Hold - Energy developments sensitive to oil price risk, niche regional

680

500*
****

30

22

exposure leaves it at risk of reduced backlog growth if projects


get delayed
Net: argue for 10% discount to sector target (previously 0%)

Saipem
(E)

56%

28%
(22%)

6.2

15%

10.7

28

17

+ High NOC exposure; excellent exposure across several


preferred themes inc deepwater drilling; excellent execution track
record; valuation compelling and underpinned by robust drilling
Buy backlog
- Risk of delay of new rigs coming onstream, USD devaluation
translation risk on topline
Net: argue for 15% premium to sector target (previously 10%)

Seadrill
(NOK)

83%

49%
(55%)

5.4

0%

9.3

160 181

6%

15%
(13%)

1.8

-20%

7.4

140

+ Excellent exposure to ultra-deepwater drilling; valuation


compelling and underpinned by robust backlog; sector leading
Buy earnings growth, high NOC exposure
- Risk of delay of new rigs coming onstream,
Net: argue for in-line sector target multiple

210 170

+ High deepwater SURF exposure,

Subsea 7
(NOK)

65

Hold - Niche industry exposure leaves it at greater risk to reduced


potential capex growth

125 100

Net: argue for 20% discount to sector target (previously -10%)

Technip
(E)

28%

17%
(13%)

1.1

-20%

7.4

68

42

Buy

+ Excellent exposure across several preferred themes; relative


valuation compelling market appears to discount poor execution
track record, relatively high NOC exposure
- Risk of write-downs on Qatar LNG projects, USD devaluation
translation risk on topline

70

55

53

47

Net: argue for -20% discount to sector target

Tecnicas
Reunidas

+ High exposure to Middle East and refining/petrochemicals

56%

(E)

28%
(23%)

1.7

0%

9.3

48

46

Buy - Niche regional exposure leaves it at risk of reduced backlog


growth if projects get delayed

Net: argue for in-line sector target multiple


+ Diversified beyond oil and gas activities, good execution

Wood
Group

40%

23%
(16%)

5.1

22%*

4.0

-30%

6.5

Sell - Exposed to Russia and Europe (regions most at risk in sub296 133 (fromH $60/bbl); does not take LSTK projects which represents the bulk
old) of the offshore subsea and facilities market it operates in

430 215

Net: argue for 30% discount to sector target (previously -10%)

Average

Source: Deutsche Bank and company data; * Excluding Seadrill given back-end loaded rig schedule that skews earnings growth; including Seadrill average would be 24%; **taken as avg. of price target implied by relative
valuation target multiple and fair value; ***consensus shown in brackets; **** taken as an average of various scenarios (detailed below), ***** combines relative and absolute valuation techniques: DCF, sum-of-parts and
sector benchmarks

Page 44

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Top picks and key


recommendation changes
Saipem, PT E22 (previously E30); diversified (E&C and
exploration drilling), high NOC exposure and robust execution
Sector

leading

exposure

in

NOC

addition

to

presence in several of our


preferred

themes

(exploration

and

E&C)

provides continued earnings


visibility

and

momentum

across 2008-10

We believe Saipem benefits from sufficient investment credentials to differentiate the


company as the top pick across the E&C complex. Excellent execution track record should
reduce the probability of negative earnings surprises vs. peers. Sector-leading NOC exposure
in addition to presence in several of our preferred themes (exploration and E&C) provides
continued earnings visibility and momentum across 2008-10. Saipem is able to rely on
continued cash support from ENI (owns 43% of the equity of the group), which limits the
liquidity risk significantly. In our opinion, this collectively argues for a 15% premium to our
sector EV/DACF target multiple for 2009.
Supporting this view is an extensive review of the companys drilling business. We have
applied our Wood Mackenzie/DB day rate forecasts to the companys various classifications
of rigs by using water depth as the common factor.

Figure 62: EBITDA spread across exploration (drilling)

Figure 63: Drilling segment EBITDA by rig class

and E&C
1000
2000

EBIT D A (Euro m )

EBITDA (Euro m)

800
1500

1000

500

600

400

200

0
2007

2008E
Offshore construction

Onshore construction

2009E
Onshore Drilling

Source: Deutsche Bank, Wood Mackenzie and company data

Offshore Drilling

2010E

0
2008E

2009E
Onshore

JU 150

2010E
JU 300

4th gen semi

2011E

2012E

5th/6th gen semi/drillship

Source: Deutsche Bank, Wood Mackenzie and company data

As Figures 62 and 63 show, Saipems excellent leverage to ultra-deepwater via its array of
fifth/sixth generation rigs (Figure 54 highlights this unique exposure amongst the E&C peers)
represents a key growth driver for group earnings from 2009 when they are due to come onstream. As these rigs have already received, on average three-year-plus contracts, it also
improves the visibility of the companys earnings vs. its European E&C peers. The key risk in
our opinion is a delay in the delivery of these rigs.

Deutsche Bank AG/London

Page 45

22 October 2008

Oil & Gas European Oil Services

Amec, PT 760p (previously 960p), diversified (oil and gas/power


and process), sector leading cash yield and robust execution
proven management

We believe Amec should trade at a 10% premium to our 2009E EV/DACF target sector
multiple based on:

capabilities to deliver should

Managements track record and recent success in restructuring the business. Strong
execution capabilities at a time when customers are seeking to widen the playing field
for quality contractors should see Amec gain market share and place upside pressure to
our topline forecast.

The structural characteristics of the industries Amec operates in are critical in helping it
push through higher prices not least in achieving leading edge margins. In our view this
potential will be unlocked at a faster pace than we consider the market is expecting
placing upside pressure on our EPS forecast.

A cash yield (excluding pre-payments it is 707mn) that represents 45% of its market
capitalisation. This not only provides the company with sector leading cash return
potential (within E&C) but reduces its relative valuation: if we were to strip out the cash
from its market cap (and interest income from earnings) its 2009E P/E would equate to
5.6x (currently 8.9x) making it broadly comparable with the current sector average of
5.7x.

Well diversified beyond oil and gas: on average 38% of 2008-10E revenue is sourced
from power and process primarily gas turbines and nuclear). Our DB capital goods team
expect investment in this sector to grow by an average 15% 2008-10E).

see relative market share


increasing
operational transformation:
margin gap between similar
E&C peers should unwind
...half the companys market
cap is company owned cash
(i.e. exc. pre-payments)
implies high cash return
potential

Key downside risk is a slow down in oil sands spend (albeit it represents on average 10% of
2008-10E revenue), which we believe is one of the most susceptible themes to oil price
falling below $60/bbl.

Lamprell, PT 400p (previously 650p), leader in rig construction,


robust execution, highest potential upside to earnings

unique exposure to rig


construction services and
dominant foothold in the
Middle East

Lamprell is the only company in Europe with high absolute and relative exposure to rig
construction services. Based in the UAE (management all from the UK), the company has
cemented excellent local content and relationships with key drillers as well as the
government. We believe Lamprell should trade at a 10% premium to our 2009E EV/DACF
target sector multiple based on:

Excellent topline visibility underpinned by one of our top growth regions, the Middle
East. Demand to build and upgrade rigs is highly visible and we expect that it will grow
at an average of 100% across the next three years. Middle East has a 25% market share
and is growing. Lamprell has a 90% share of the regions refurbishment business and a
10% share of the local new build sector. The latter is where we believe they are gaining
significant ground as they continue to perform and execute.

Upside pressure to earnings forecast. Despite our forecasts being at the top end of
consensus, we believe next year offers significant upside risk to our forecast. What is
critical here is that this would not be possible unless Lamprell successfully expands its
capacity across 2009 (given current utilisations sit at 90%). With the addition of the new
Hamriyah yard early next year, we believe this could add significant upside pressure to
our topline forecast. We detail this in our note titled rig construction a hidden oasis
published 5 June 2008.

Execution and track record management are very confident in their ability to deliver.
We believe this is supported by their excellent track record to date. In our opinion this
adds upside pressure to our margin forecast assuming untapped contingencies are
released.

proven management
capabilities to deliver and
diversify
greater investor
awareness of Lamprells
story following main market
listing in November could
itself serve as a catalyst to
the shares

Page 46

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Equally compelling, in our view, is the companys absolute upside to the current share price.
Key risk in our opinion is the ability to recruit sufficient personnel to cater for the potential
pipeline of contracts implied by the new capacity coming on line.

Seadrill, PT NOK 170 (previously 210), sector leading ultradeepwater exposure, significant cash return potential

sufficient exposure to the

We value Seadrill using a combination of relative and absolute valuation techniques given the
various scenarios of day rates that we have analysed as well as differing sector benchmarks
with which to compare it to (US and European sector multiples). Our base-case DCF of
NOK 180 is modelled around our forecasts for day rates. Alternative scenarios assume a) fiveyear payback and b) leading edge day rates. Seadrill currently trades at a significant discount
(at 3.2x) to the average 2009E P/E multiple for the US Oil Services (5.2x). We believe it should
trade in line with the US peer group and our target sector 2009E EV/DACF multiple based on
its:

up-tick

high relative and absolute exposure to our preferred theme within exploration drilling
services, ultra-deepwater. Managements choice to maintain a degree of rig liquidity in
their portfolio, evident in 2 (or 25%) of its new deepwater units remain un-contracted (vs.
global average of 26%) leaves them with sufficient exposure to further capture this uptick.

$12.5bn backlog fuels sector leading earnings growth (49% 2008-10E CAGR vs. sector
average of 24%): Seadrill possesses excellent visibility in earnings (out to 2016) given the
current length of contract terms some of which run at up to six years. This together with
additional upside to earnings related to higher day rates being signed should overshadow
the risk surrounding delays in rig new-build delivery. In any case even if every rig were
delayed by a quarter, we calculate it would have an immaterial impact on mid-term
earnings growth.

Sector leading cash return potential to shareholders (albeit this assumes credit markets
improve enabling counter parties such as Ship Finance to deal once again): we calculate
Seadrill could return up to half of the companys market cap by 2012 (for more detail
please refer to our note titled Playing the next leg of the ultra-deepwater wave
published 22 May 2008). Management reviews the companys dividend every quarter
and so far this year this has resulted in a yield of 7% from zero prior to that.

number two market share


globally in ultra-deepwater
drilling, our preferred theme
across

the

exploration

services

in

rig

rates

expect >7500ft as 2
deepwater

we
ultra-

newbuilds

remain un-contracted
Sector-leading cash return
potential to shareholder

Our NOK 170 price target is taken as the average of our two DCF scenarios and the share
price(s) implied by our target multiples. As highlighted above the key risk in our opinion is a
significant delay in delivery of the companys newbuilds.

Deutsche Bank AG/London

Page 47

22 October 2008

Oil & Gas European Oil Services

Appendix A: Valuation
matrices
Figure 64: European oil services valuation table
21/10/2008 15:57
Acergy
Aker Solutions
AMEC
Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip

RIC
ACY.OL
AKSO.OL
AMEC.L
LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA

Listed
Currency
NOK
NOK

NOK
NOK

Share
price
37.2
53.5
468.0
142.0
428.3
13.0
59.5
42.9
24.1

Rec
Hold
Hold
Buy
Buy
Hold
Buy
Buy
Hold
Buy

Target
share price
90.0
85.0
760.0
400.0
500.0
22.0
170.0
100.0
55.0

(Expensive)
/Cheap %
142%
59%
62%
182%
17%
69%
186%
133%
128%

Market cap
(local bn)
7.6
14.4
1.6
0.3
1.5
5.7
25.5
7.1
2.5

Market cap
($bn)
1.2
2.2
2.7
0.5
2.5
7.6
3.9
1.1
3.4

E.V.
($bn)
1.0
1.7
1.3
0.3
2.0
11.2
9.4
1.1
1.4

Tecnicas Reunidas
Wood Group

TRE.MC
WG.L

19.6
226.3

Buy
Sell

47.0
215.0

140%
-5%

1.1
1.19

1.5
2.0

0.8
2.33

Weighted average/total

91%

European multiples only


Acergy
Aker Solutions
AMEC
Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip
Tecnicas Reunidas
Wood Group

RIC

2006

2007

ACY.OL
AKSO.OL
AMEC.L
LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA
TRE.MC
WG.L

11.8
-39.4
-20.2
13.0
9.4
13.7
20.1
11.1
9.4
11.6
12.6

18.0
15.3
16.3
14.1
9.2
15.0
13.0
10.5
13.8
18.9
12.0

6.1

14.1

RIC

2006

2007

ACY.OL
AKSO.OL
AMEC.L
LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA
TRE.MC
WG.L

14.0
20.3
22.8
13.1
16.5
24.1
31.8
17.2
26.9
18.0
19.0

18.9
17.8
22.6
15.9
16.1
17.5
24.7
17.1
18.5
22.9
19.3

22.9
NA
14.3
13.8
12.2
12.0
13.1

19.4
10.6
15.2
10.4
9.3
6.6
9.0

Weighted average
Euro/US comparitive
Europe
Acergy
Aker Solutions
AMEC
Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip
Tecnicas Reunidas
Wood Group

Euro services average


European integrated average
Broader European market
US Large Cap Diversified Average
US Mid/Small Cap Service & Equipment Suppliers
US Equipment Contractors/Drillers average
Global services average

EV/DACF (x)
2008E
2.5
3.3
5.0
2.9
6.9
6.4
8.0
2.7
1.8
4.0
5.8
5.2

-0.5
0.17

NA
24%

NA
19%

28.5
Free cash yield (x)
2008E
2009E

2009E

2010E

2006

2007

1.8
2.5
3.9
1.7
3.9
6.2
5.4
1.8
1.1
1.7
5.1

0.9
1.8
2.7
0.9
1.9
4.4
4.3
0.9
0.7
0.8
4.6

-2.8%
-0.2%
56.1%
-0.8%
13.4%
-0.5%
-97.7%
-8.4%
15.8%
12.6%
2.1%

0.3%
2.7%
18.2%
11.5%
6.1%
-1.6%
-14.4%
-2.6%
4.0%
5.7%
0.9%

10.5%
17.0%
9.8%
13.9%
5.4%
-11.3%
-51.4%
20.7%
11.1%
11.4%
1.6%

1%

-4%

4.0

2.9

-5%

2009E

2010E

2006

3.9
5.1
11.3
5.1
10.1
8.6
6.1
3.7
6.1
7.4
8.5

3.7
4.3
8.9
4.0
7.0
6.9
3.2
3.2
4.9
5.1
6.8

3.1
3.8
7.5
3.4
5.4
5.3
2.8
2.8
4.5
4.5
5.6

8.0
9.5
7.4
11.8
8.3
11.3
15.3
9.4
7.2
14.8
9.5

9.6
10.0
8.3
13.5
8.9
11.0
14.4
9.7
6.4
17.9
9.9

7.6
6.7
9.7
9.0
8.2
5.4
7.7

5.7
9.9
9.6
8.3
7.7
5.2
7.2

4.7
NA
8.9
NA
NA
NA
NA

10.4
NA
7.4
8.3
7.3
12.1
9.6

10.6
6.7
8.1
6.6
5.5
6.8
6.6

P/E ratio (x)


2008E

Net debt (2008)


(local bn) / Equity (%)
/ D+E (%)
-0.9
NA
NA
-2.8
NA
NA
-0.8
NA
NA
-0.1
NA
NA
-0.3
NA
NA
2.7
94%
48%
36.8
124%
55%
0.0
NA
NA
-1.5
NA
NA

26.9%
20.5%
11.9%
24.0%
13.0%
-3.9%
6.4%
27.8%
20.7%
26.6%
1.1%

2010E

2006

2007

ROE* (%)
2008E

2009E

2010E

33.9%
23.3%
14.0%
29.8%
26.5%
20.3%
22.7%
31.7%
23.2%
24.7%
0.5%

38.0%
24.9%
13.2%
68.8%
46.3%
20.4%
8.0%
33.3%
9.0%
48.4%
16.2%

31.7%
30.4%
13.3%
69.4%
48.3%
32.2%
9.6%
31.3%
14.0%
55.8%
20.3%

35.3%
35.1%
14.9%
51.3%
43.4%
25.9%
15.6%
29.6%
18.5%
54.2%
21.9%

28.9%
33.7%
17.5%
48.3%
44.6%
26.3%
23.7%
26.2%
21.0%
54.8%
22.3%

27.1%
31.3%
19.1%
44.3%
41.8%
28.8%
21.9%
23.0%
20.8%
45.9%
22.1%

31.4%

10%

21%

29.7%

32.4%

31.6%

29.6%

2009E

2010E

2006

2007

PCF ratio (x)


2008E

2009E

2010E

PEG
2008

1.8
2.5
3.4
2.8
5.6
5.9
9.6
2.0
1.3
3.6
4.7

1.3
1.8
2.3
1.7
2.7
5.0
4.9
1.3
0.8
1.6
4.1

0.6
1.3
1.6
0.9
1.3
3.5
3.9
0.7
0.5
0.8
4.2

99.4
-29.3
20.0
44.8
6.4
13.1
16.1
24.7
5.5
7.4
13.6

17.7
15.3
20.8
7.7
9.0
10.2
11.6
12.5
11.9
17.0
14.9

2.8
4.2
11.9
4.5
7.6
4.6
3.5
2.9
3.7
8.3
9.1

2.6
3.7
9.5
3.5
5.0
4.2
2.5
2.5
3.1
3.7
9.2

2.2
3.3
7.8
2.9
3.7
3.3
2.1
2.3
2.9
3.9
9.4

0.7
0.3
0.4
0.2
0.2
0.4
0.1
0.2
0.2
0.2
0.3

4.8
4.1
5.7
5.8
4.7
4.2
5.1

3.2
5.5
5.6
5.4
4.3
3.9
4.8

2.3
NA
5.1
NA
NA
NA
NA

13.6
NA
8.8
9.9
9.5
7.5
9.1

12.9
NA
9.6
7.6
7.2
4.9
6.7

5.6
NA
5.9
6.5
6.1
4.2
5.7

4.5
NA
5.5
6.0
5.6
3.8
5.3

3.9
NA
5.2
NA
NA
NA
NA

0.3

EV/EBITDA (x)
2007
2008E

Source: Deutsche Bank, Company data

Page 48

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 65: European oil services financial matrix


Acergy
Aker Solutions
AMEC
Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip

RIC
ACY.OL
AKSO.OL
AMEC.L
LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA

Reporting
Currency
$
NOK

$
$

$
$

Share
price
37
54
468
142
428p
13
60
43
24

2006
219
1,523
54
57
120
327
143
137
195

20
226

74
121

Net income (reporting currency


2007
2008E
226
300
2,289
2,804
92
138
86
96
196
251
625
668
306
634
212
286
321
420

Tecnicas Reunidas
Wood Group

TRE.MC
WG.L

RIC
ACY.OL
AKSO.OL
AMEC.L
LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA
TRE.MC
WG.L

Reporting
Currency
$
NOK

$
$

$
$

Share
price
37
54
468
142
428p
13
60
43
24
20
226

2006
2124
50592
2125
330
1864
7517
1160
1670
6927
1247
3469

Revenues (reported currency m)


2007
2008E
2009E
2663
2977
3312
57957
59748
62434
2356
2587
2877
467
594
731
2440
3142
3488
9530
10234
11332
1676
2075
3473
2187
2528
2931
7887
7787
8637
2008
2572
3356
4433
5160
5573

RIC
ACY.OL
AKSO.OL
AMEC.L
LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA
TRE.MC
WG.L

Local
Currency
NOK
NOK

NOK
NOK

Share
price
37
54 468
142
428p
13
60
43
24
20
226

2006
1.0
3.8
18.2
4.5
48.7p
1.4
5.3
4.1
8.8
3.2
17.7p

Cash flow per share (local)


2007
2008E
2009E
7.6
13.1
14.3
9.8
12.7
14.6
29.8
39.2
49.3
44.1
31.9
40.5
50.2p
56.4p
86.2p
2.4
2.8
3.1
9.6
16.9
24.1
10.2
14.9
16.9
4.7
6.6
7.8
2.6
2.4
5.3
22.4p
24.8p
24.6p

15%
CAGR
2010E (08-10)
16.6
13%
16.3
13%
59.9
24%
48.4
23%
116.9p
44%
4.0
19%
28.0
29%
18.9
12%
8.4
13%
5.0
45%
24.p
-2%

RIC
ACY.OL
AKSO.OL
AMEC.L
LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA
TRE.MC
WG.L

Local
Currency
NOK
NOK

NOK
NOK

Share
price
37
54
468
142
428p
13
60
43
24
20
226

2006
1.3
8.0
0.1
0.0
4.8p
0.3
1.1
1.5
2.7p

Dividend per share (local)


2007
2008E
1.2
1.7
3.0
4.2
0.1
0.2
0.1
0.1
8.2p
10.6p
0.4
0.6
1.46
8.33
1.2
2.1
1.0
1.3
3.5p
5.3p

2009E
1.8
4.9
0.3
0.1
15.2p
0.6
2.7
1.9
6.6p

21%
CAGR
2010E (08-10)
2.2
12%
5.6
16%
0.3
23%
0.2
27%
19.7p
36%
0.8
13%
NA
NA
2.9
17%
2.2
28%
8.0p
23%

RIC
ACY.OL
AKSO.OL
AMEC.L
LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA
TRE.MC
WG.L

Local
Currency
NOK
NOK

NOK
NOK

Share
price
37
54
468
142
428p
13
60
43
24
20
226

2006
(557)
(71)
687
(3)
144
(39)
(28,540)
(1,265)
827
167
26

Free cash flow (mn) - local


2007
2008E
2009E
71
799
2,059
1,099
2,442
2,948
380
152
185
79
40
68
96
80
192
(173)
(651)
(225)
(6,365)
(13,129)
1,647
(544)
1,463
1,968
239
284
528
141
125
291
15
19
14

CAGR
2010E (08-10)
2,595
80%
3,361
17%
219
20%
85
46%
391
121%
1,168
NA
5,804
NA
2,245
24%
592
44%
270
47%
6
-44%

RIC

Local
Currency

Share
price

2006

108
180

149
239

m)
2009E
317
3,328
175
121
360
829
1,211
335
523
215
298

Growth
2010E (07-08)
374
32%
3,774
22%
208
49%
145
12%
467
29%
1,091
7%
1,404 107%
377
35%
571
31%
243
361

Average

Acergy
Aker Solutions
AMEC
Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip
Tecnicas Reunidas
Wood Group
Average

Acergy
Aker Solutions
AMEC
Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip
Tecnicas Reunidas
Wood Group
Average

Acergy
Aker Solutions
AMEC
Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip
Tecnicas Reunidas
Wood Group

2010E
3758
65116
3199
852
3922
12854
4048
3263
8999
3644
6044

38%
33%
36%
CAGR
(08-10)
12%
4%
11%
20%
12%
12%
40%
14%
8%
19%
8%

Weighted average

Acergy
Aker Solutions
AMEC
Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip
Tecnicas Reunidas
Wood Group
Weighted Average

2006
7.0
5.5
16.0
15.4
18.9
0.7
2.7
5.9
1.8

EPS (local currency)


2007
2008E
7.1
9.6
8.4
10.4
27.5
41.3
21.5
28.0
28.0
42.5
1.4
1.5
4.5
9.8
7.5
11.4
3.0
4.0

1.3
12.7

1.9
17.3

2006
16.9%
5.7%
5.6%
18.6%
10.6%
11.0%
40.2%
16.0%
7.5%
5.3%
7.7%
13.6%
2006
7.8
-2.5
-13.0
15.1
27.5p
1.5
6.6
9.7
3.7
1.5
21.3p

Backlog ($ bn)
2008E

2009E

2010E

EBITDA Margin (%)


2007
2008E
16.5%
19.0%
6.8%
7.8%
7.0%
8.7%
19.2%
17.9%
12.3%
11.4%
12.0%
13.9%
46.2%
47.4%
18.0%
21.2%
8.9%
10.5%
5.6%
6.2%
8.5%
9.6%

2010E
12.0
14.0
62.3
42.1
79.0
2.5
21.6
15.1
5.4

CAGR
(08-10)
11.8%
16.0%
22.8%
22.6%
36.3%
27.9%
48.8%
14.9%
16.6%

3.8
33.2

4.4
40.2

28.0%
23.0%

2010E
18.6%
9.4%
10.3%
19.0%
23.3%
17.8%
53.0%
20.2%
12.0%
6.8%
9.5%

24%
Increase (bp)
(08-10)
-40
160
164
112
1191
390
555
-93
151
64
-17

2009E
18.0%
8.7%
9.8%
18.5%
18.7%
15.9%
54.4%
20.1%
11.6%
6.6%
10.4%

15.4%
16.7%
19.2%
Debt adjusted cash flow per share (local)
2007
2008E
2009E
7.4
13.4
14.1
9.5
12.8
14.6
24.9
41.6
50.2
21.5
30.1
38.2
41.5p
49.1p
76.5p
1.9
3.0
3.3
12.8
18.2
26.3
12.8
15.8
17.5
3.1
5.8
7.0
1.9
2.6
3.7
30.p
44.4p
51.6p

20.0%
2010E
16.5
16.4
60.5
46.0
105.1p
4.1
29.8
19.6
7.6
4.2
59.1p

330
CAGR
(08-10)
11%
13%
21%
24%
46%
18%
28%
11%
14%
27%
15%
21%

Yield (%)
2008E
4.7%
7.8%
4.4%
7.4%
2.5%
4.9%
14.0%
0.0%
8.9%
6.8%
2.3%

2006
1.3%
7.1%
3.1%
0.0%
1.5%
1.6%
0.0%
0.0%
2.2%
6.4%
1.1%

2007
0.9%
2.0%
2.2%
0.0%
1.8%
1.8%
1.3%
0.0%
2.1%
2.2%
1.1%

2.1%

1.6%
6.3%
5.2%
ROACE (clean before goodwill %)
2007
2008E
2009E
38%
40%
36%
46%
48%
53%
48%
73%
na
235%
753%
466%
na
na
na
20%
15%
15%
6%
8%
13%
25%
28%
30%
43%
54%
61%
na
na
na
17%
19%
19%

2006
61%
60%
15%
99%
na
14%
6%
28%
21%
na
14%
19%

2007

2.7
26.6

2009E
10.2
12.4
52.5
35.2
60.9
1.9
18.6
13.4
5.0

2006

27%
39%
Dividend payout (%)
2007
2008E
17%

18%

2009E
4.9%
9.3%
5.6%
9.9%
3.6%
4.8%
0.0%
0.0%
11.1%
9.8%
2.9%

2010E
5.8%
10.5%
6.7%
11.8%
4.6%
6.3%
0.0%
0.0%
12.1%
11.1%
3.6%
6.2%
2010E
42%
56%
na
616%
na
18%
13%
33%
67%
na
19%

29%

34%

2009E

2010E

Acergy

ACY.OL

NOK

37

2.6

3.2

3.8

4.3

4.4

18%

Aker Solutions

AKSO.OL

NOK

54

9.3

10.0

9.5

10.8

12.9

144%

36%

40%

40%

40%

AMEC

AMEC.L

468

6.8

NA

NA

NA

NA

70%

49%

50%

50%

18%

50%

18%

Lamprell
Petrofac
Saipem
Seadrill
Subsea 7
Technip
Tecnicas Reunidas
Wood Group

LAM.L
PFC.L
SPMI.MI
SDRL.OL
SUB.OL
TECF.PA
TRE.MC
WG.L

NOK
NOK

142
428p
13
60
43
24
20
226

0.4
4.2
16.4
3.7
12.9
NA
NA

0.6
4.4
21.1
11,896.4
4.2
12.6
NA
NA

0.7
4.9
22.7
NA
4.8
13.5
NA
NA

0.7
5.2
NA
NA
5.7
14.4
NA
NA

0.8
5.5
NA
NA
7.1
15.3
NA
NA

13%
25%
39%
0%
0%
58%
115%
21%

28%
29%
31%
32%
0%
40%
50%
20%

37%
25%
42%
85%
0%
54%
50%
20%

40%
25%
33%
0%
0%
54%
50%
20%

40%
25%
33%
0%
0%
54%
50%
20%

Source: Deutsche Bank, Company data

Deutsche Bank AG/London

Page 49

Listed
Curr.

Share
price

Old Rec

New
Rec

Old PT

New PT

Currency

Old
WACC

New
WACC

Old DCF

Comments

New DCF
(Listed
curr.)

Cost of
debt

Cost of
Equity

Beta

NOK

37

Hold

Hold

125

90

NOK

9.5%

15.0%

114

61

4.7%

15.0%

Aker Solutions

NOK

54

Hold

Hold

140

85

NOK

10.9%

16.0%

100

65

3.8%

16.0%

AMEC

468

Buy

Buy

960

760

8.2%

11.5%

1,066

732

4.2%

11.5%

Lamprell

142

Buy

Buy

650

400

7.2%

12.0%

632

314

5.4%

12.0%

0.97 Niche industry exposure offset by Middle East


exposure (region at lowest risk sub $60/bbl) and
strong political capital (NOC and IOC): we argue for a
WACC slightly below sector average

Petrofac

428

Hold

Hold

680

500

8.2%

11.5%

604

460

4.1%

11.5%

0.91 Middle East exposure and strong poliitcal capital


(NOC and IOC) argues for lower WACC vs. peers

Saipem

13

Buy

Buy

30

22

8.0%

11.0%

32

17

4.2%

13.2%

Seadrill

NOK

60

Buy

Buy

210

170

NOK

8.3%

13.5%

435

181

4.4%

24.2%

1.42 ENI 43% ownership, diversified model, high NOC


exposure and excellent execution history argues for
lowest WACC across peers
2.25 Global reach and high NOC exposure are offset by
lack of transparency surrounding company's financial
instruments and niche exposure (leaving it at greater
risk to reduced potential capex growth); we argue for
higher WACC vs. peers

Subsea 7

NOK

43

Hold

Hold

125

100

NOK

8.8%

15.0%

121

65

4.2%

17.5%

Technip

24

Buy

Buy

70

55

8.1%

12.5%

65

42

3.4%

12.5%

Tecnicas Reunidas

20

Buy

Buy

53

47

10.4%

11.5%

52

46

2.5%

11.5%

Wood Group

226

Hold

Sell

430

215

7.7%

13.5%

399

133

4.0%

16.6%

Average

Deutsche Bank AG/London

Source: Deutsche Bank and company data


Priced at close 19 October 2008

8.7%

13.0%

1.04 Niche industry exposure leaves it at greater risk to


reduced potential capex growth; we argue for a
higher WACC vs. peers
0.89 Diversified model and global reach offset by poor
execution history - we argue for higher WACC than
most comparable peer Saipem
0.39 Middle East exposure and strong political capital
(NOC and IOC) argues for lower WACC vs. peers
1.56 Diversified model offset by higher exposure to
Russia and Europe (regions most at risk in sub$60/bbl) and lack of exposure to preferred themes
argues for higher WACC vs. peers

Oil & Gas European Oil Services

0.85 Niche industry exposure leaves it at greater risk to


reduced potential capex growth; we argue for a
higher WACC vs. peers
0.93 Higher exposure to Russia and Europe (regions most
at risk in sub-$60/bbl) and lack of exposure to
preferred themes argues for highest WACC vs. peers
0.91 Diversified model, global reach and strong balance
sheet argues for lower WACC vs. peers

Acergy

22 October 2008

Page 50

Figure 66: Key financials and recommendation changes

22 October 2008

Oil & Gas European Oil Services

Appendix B: Global oil service


spectrum
Making sense of the global service spectrum
The global service spectrum is highly fragmented. So we take a step back and return to
basics to establish how the various themes mentioned above, such as wellhead operations,
drilling, SURF, oil sands, LNG, etc., fit into the service jigsaw (shown in Figures 67 and
68 in the form of flow sheets). We then place a magnifying lens on each part of the oil chain
within exploration related activities and apply a top-down approach in understanding the
future dynamics, degree of profitability and key players within the related themes.

Deutsche Bank AG/London

Page 51

22 October 2008

Page 52

Figure 67: Backbone functions of the service sector across the oil life cycle*

Undiscovered oil and gas underneath seabed / ground

M ud line (seabed or dry land)

Engineering &
construction capex
(above mudline) m ainly
European and Asian
based com panies (listed
and private) w ith
relatively few er US
players
Shallow w ater
ECI of fixed
platform s

Exploration (seismic, drilling, well operations, rig


construction)

(broken dow n in next chart )

Engineering and construction (discovered oil and gas


underneath seabed / ground)

M ud line (seabed or dry land)

Onshore

Offshore

Surface facilities* *
Deepw ater
ECI or leasing of
floating platforms:
1) Sem i-submersibles
(SPAR, tension leg
platform s)
2) Floating production
storage and offloading
ships (FPSOs)

Subsea Infrastructure &


Equipment* *
Shallow w ater
1) Conventional
trunklines
2) Subsea equipment
/ system s
3) Topsides and hulls
of platform s

Deepw ater
ECI of advanced
subsea
equipment /
system s

ECI of:
1) Um bilicals, risers and flow lines
(SURF)
2) Rigid & flexible pipes
3) Topsides and hulls of platform s

Produced Oil or Oil sands

Deutsche Bank AG/London

Brow nfield and greenfield ECI of:


1) Refineries
2) Petrochem icals plants
3) Oil sands upgraders and process plants

ECI of frontier
developm ents
(harsh
operating
environm ents)

M aintenance m odification and operational


m anagem ent of offshore / onshore
facilities

ECI of
conventional
oil & gas
processing
facilities

ECI of oils
sands.
Extraction
includes m in
(<75m ) and i
situ steam
injection(>75

Produced Gas

ECI of gas to liquid


plants (GTL)

Source: Deutsche Bank *ECI is engineering, construction and installation; **Installation phase completed using various heavy lifting/pipe-laying/inspection vessels (owned or leased by E&C company) also known as lift boats

ECI of liquefaction plants (LNG


follow ed by ECI of re-gasificat
term inals

Oil & Gas European Oil Services

Exploratory, appraisal and


development capex (below
mudline) m ainly US based
com panies (private & listed)
w ith relatively few er Europeans
/ Asian players

Below m udline (seabed or dry land)

Below m udline (seabed or dry land)

Exploration*

Exploration, appraisal &


developm ent of w ell

Drilling
Services

Associated Well head


Services

Engineering, procurement and


construction of drilling rigs

Floater rigs
Sub/sem im ersibles
1) 2nd
generation:
benign/harsh
w eather
2) 3rd /4th
generation:
benign/harsh
3) 5th /6th
generation:
deckload up to
5000tn/w ater
depth up to
12,000ft
(equivalent to
drilling depth
of 40,000 ft)

Fixed rigs
Drillships

1) 3rd/4th
generation:
benign/harsh
environm ent
2) 5th/6th
generation:
deckload up to
5000tn/w ater
depth up to
12,000ft
(equivalent to
drilling depth
of 40,000 ft)

Tenders/
barges

Surface
Jack-ups
(onshore/offshore)

1) Anchoring
system used
over dynam ic
positioning so
depths are
only typically
up to 500ft.
Benign
environm ent
only

1) JU
200/250/300 etc
through to 400ft
(w ater depth)
equivalent to
drilling up to
30,000ft
2) Harsh or
benign
environment
3) Standard or
high
specification

Servicing
1) Pressure
pum ping* * (e.g.,
cem enting and
stim ulation) and
com pression
services
2) Production w ell
testing.
3) rental and
fishing
4) Operations and
m aintenance.
5) Solids control
and w aste
m anagem ent

Subsurface
Equipm ent

1) Surface
equipm ent (e.g.,
valves & surface
trees, pressure
and flow control)
2) Rig equipment
(e.g., pow er
tongs)
3) Unit
m anufacturing
(e.g., plug valves)

Rig Construction
Services

Newbuilds
1) Sem i-sub, drillship, jack-up (onshore and
offshore) & tender construction

Upgrades
1) Refurbishm ent of all types of drilling
rigs
2) Re-activation
3) Conversion

Servicing
1) Logging
w hile drilling
2) m ud logging
3) Wireline
logging (e.g.,
w ell
intervention,
openhole and
cased hole).
4) Directional
drilling
5) Operations
and
m aintenance
6) Inspection
and coating
7) Coiled tubing
(excludes
m anufacturing
of)

Others
1) M aintenance and repair: rigs typically taken
offline but m ay also be done w hile in operation
using rem ote operating vehicles)
2) Construction and refurbishm ent of lift boats* * *
i.e. heavy lift construction vessels

Equipm ent
and
products
1) Casing & tubing
services and
products (inc
cem entation)
2) Coiled tubing
3) Com pletion
equipment (e.g.,
TCP, tractors,
safety tools)
4) Dow nhole
drilling tools
5) Drill bits
6) drilling &
com pletion fluids
7) Specialty
chem icals
8) tubulars
9) Well servicing
(other than above)
10) Artificial lift
(e.g. electrical
subm ersible,
rod/gas lift and
progressive cavity
pum ps)

Source: Deutsche Bank; *Note we have excluded seismic operations; **we have placed this within surface activities but can arguably be placed in subsurface (servicing) also; ***lift boats are different to rigs in that they are used for E&C type operations within the offshore segment.
Underlying driver for this market will therefore not be exploration but offshore E&C; for simplicity we have included lift boats here as they are typically built by the same companies that construct rigs

Oil & Gas European Oil Services

Exploration, appraisal &


developm ent of w ell

22 October 2008

Deutsche Bank AG/London

Figure 68: Backbone functions of the service sector within exploration based activities

Page 53

22 October 2008

Oil & Gas European Oil Services

In February we published a physical version of the oil service spectrum in the form of a
laminate. Below we attach a corresponding breakdown across each industry segment
Figure 69: Exploration: Drilling
Exploration: Seismic

Exploration: Drilling in shallow water (up to 1,300 ft)

Seismic

Jackup rigs

Seismic technology Used to identify potential reservoirs and


reduce uncertainties across the entire range of exploration,
development, and production operations. Surveys are used to
model reservoir structures before drilling begins as well as to
plan and execute enhanced-oil-recovery strategies.

BELOW THE
Jackup rigs - mobile, self elevating drilling platforms
equipped with legs which are lowered to the seabed, the
hull then being 'jacked-up' until adequate clearance is
established. Jack-ups are typically used for exploration
drilling, and for drilling development wells through existing,
relatively small structures.

What is it?

Exploration: Drilling in deepwater (up to 12,000 ft)

Exploration: Drilling on land

Semi-submersibles rigs
Drill ships

Land rigs

'MUDLINE'
Semi-submersibles - Floating platforms which can be
self-propelled or towed, and either anchored or
dynamically positioned over the drilling location. Prior to
drilling the hull is ballasted down for stability. Semi-subs
are typically used for drilling exploration wells, plus
subsea development wells through subsea templates.
Drill ships - Designed to operate in ultra-deep waters,
with high levels of drill pipe handling capacity and heavy
duty rigs. Given operational water depths they tend to be
dynamically positioned.

Drilling rigs - Conventional derrick structures with


attendant mud tanks, pumps, power generation
equipment. Work over rigs
Lighter weight structures (can be mobile) used to 'workover' wells, including well stimulation, tubing, tool and
downhole pump replacement.

Where is it?

Onshore and offshore

Shallow water

Deepwater/Ultra deepwater (>7500ft)

Onshore

Nature of contract award

na

Fixed contract / spot / option exercising

Fixed contract / spot / option exercising

Fixed contract / spot / option exercising

Global current capacity (+expansion plans)

Towed seismic fleet: ~ 380 streamers


(total count expected to reach ~ 580 by 2010)

Jackup rigs : 364 (+ 67 under construction)

Semis: 156 (+ 40 under construction); Drillships: 35 (+ 21


under construction)

Land rotary rigs: 2894

Typical EBITDA margin*

Margin upside** (2008-09E)


Global market size 2008E
(=$612 bn)

na

Leading edge day rates:


Upto 300 ft - $110 k/day
Above 300 ft - $181 k/day

na

X / XX

Leading edge day rates:


Upto 3000 ft - $290 k/day
3001-5000 ft - $313 k/day
5001-7500 ft - $488 k/day
above 7500 ft - $600-$650 k/day

Day rate ~ $100k/day

X / XXXX

$14,801 mn

$53,413 mn

Relative proportion of global market (2008-10E)

2%

11%

2008-10E average capex growth rate

10%

Players (key participants in blue)

Canada: Destiny Resources


China: BGP, China Oilfield Services
France: CGGVeritas
Kazakhstan: Caspian services
Netherlands: Fugro
Norway: PGS, TGS-Nopec, Seabird Exploration, Odim (cable
handlings solutions)
Russia: Integra,
US: ION, Baker Hughes, Western Geco (owned by
Schlumberger), Bolt Technology (Equipment for seismic
exploration (seismic energy sources)), Dawson Geophysical,
Halliburton, Mitcham Industries (equipment), Seamap, Seitel,
Trace Energy Services, OYO Geospace, OMNI, TGC

20%
Denmark: AP Moller-Maersk
China: China Oilfield Services
Egypt: Egyptian Drilling company
Indonesia: Apexindo Pratama
Italy: Saipem
Norway: Seadrill, Awilco, Thule Drilling, Scorpion Offshore,
Seajacks
UK: Abbot Group
US: Atwood Oceanics, Diamond Offshore, Ensco
International, Hercules Offshore, Nabors, Noble Drilling,
Pride International, Rowan, Transocean/GlobalSantaFe

Australia: Neptune Marine (Drillship)


China: China Oilfield Services
Denmark: AP Moller-Maersk
Indonesia: Apexindo Pratama
Italy: Saipem (includes Drillship)
Norway: Aker Drilling, Fred Olsen (includes Drillship),
Ocean Rig, Petrolia Drilling (includes Drillship), Seadrill
(includes Drillship), Songa Offshore (includes Drillship),
Thule Drilling, Odfjell Drilling
US: Atwood Oceanics, Diamond Offshore (includes
Drillship), Ensco International, Helmerich Payne, Nabors,
Noble Drilling (includes Drillship), Pride International,
Transocean/GlobalSantaFe (includes Drillship)

Canada: Akita Drilling, Ensign, Major Drilling, Saxon


Energy Services, Total Energy Trust, Savanna Energy
Egypt: Egyptian Drilling company
Indonesia: Apexindo Pratama
Italy: Saipem
Romania: Rompetroll Well Services
Russia: Integra, BK Eurasia, C.A.T. Oil
UK: Abbot Group
US: Bronco Drilling, Grey Wolf, Helmerich Payne,
Hercules Offshore, Nabors, Parker Drilling, PattersonUTI Energy, Pioneer Drilling, Precision Drilling, Rowan
Co.

Source: Wood Mackenzie, Deutsche Bank, www.bakerhughes.com, www.rigzone.com. Pictures - Technip and Saipem, *rig day rates given in the case of drilling, **X = lowest margin upside, XXXX = highest margin upside,
*** notable exceptions respectively include: directional drilling that generates margins between 25-30% and completion/work-over: 30-35%, **** exceptions include purely engineering or construction/construction
management related activities (i.e. not LSTK) which will yield higher overall margin e.g. 9-11%, ***** we have placed this within surface activities but can arguably be placed in subsurface (servicing) also, ******
Construction vessels, pipelaying vessels and ROVs owned by key participants

Page 54

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 70: Exploration continued: Well head services and rig construction
Exploration: Associated Well head services

Rig Construction Services

Surface servicing

Surface equipment

Pressure pumping ***** - used to improve oil


and gas flow rates typically by pumping fluids
under high pressure to crack open reservoir rock.
Compression services at wellhead, gas gathering
and plant inlet.
Production well testing is testing of the wells
producing potential and is usually done during the
initial completion phase.
Fishing services include retrieving equipment lost
or stuck downhole and repairing wellbore
damage. Rental tools are various pieces of
equipment used in the drilling and completion
process.
Solids control and waste management reduces
wastes generated during drilling activities to
acceptable environmental levels. Surface
servicing also includes operations and
maintenance activities.

Surface equipment - valves & surface trees,


pressure and flow control.
Rig equipment - anchors, power tongs, blow
out preventers etc.
Unit manufacturing - plug valves etc.

Where is it?

Onshore and offshore

Onshore and offshore

Onshore and offshore

Onshore and offshore

Onshore

Nature of contract award

Fixed contract/ Cost plus

Fixed contract/ Cost plus

Fixed contract/ Cost plus

Fixed contract/ Cost plus

Fixed contract/ Cost plus


(E/P/I/C)

Global current capacity (+expansion plans)

na

na

na

na

Construction yards: 58

What is it?

Typical EBITDA margin*

Margin upside** (2008-09E)


Global market size 2008E
(=$612 bn)

Sub-surface servicing

Sub-surface equipment

BELOW THE
Wireline logging involves taking measurements to
provide descriptive and quantitative evaluations of the
formations intersected by a well bore.
Logging while drilling (LWD) adopts simlair techniques
to wireline logging, but is conducted during drilling
operations. Measurement while drilling (MWD) is
used for precise location of the drillbit.
Mud logging is done for gathering data and collecting
samples during the drilling of a well to identify possible
indications of hydrocarbons. Directional drilling is
necessary when a well bore needs to be drilled at an
angle other than vertical. Coiled tubing is a specialist
service which allows fluid or gas (e.g., nitrogen) to be
'spotted' into a well at a specific point. Can also be
used for deploying heavier tools downhole than
possible with wireline.
Other services include operations & maintenance,
inspection and coating.

'MUDLINE'
Casing & tubing services and products (including
cementation)
Coiled tubing
Completion equipment (e.g., TCP, tractors, safety
tools)
Downhole drilling tools
Drill bits
Drilling & completion fluids
Specialty chemicals
Tubulars
Well servicing (other than above)
Artificial lift (e.g., electrical submersible, rod/gas
lift and progressive cavity pumps)

New Builds (Exploration)

Upgrades (Exploration)

Others (Development)

Construction of semisubmersible, drillship, jackup (onshore & offshore benign / harsh) & tender
barges

Upgrades of existing rigs


including refurbishment of
all types of drilling rigs,
re-activation and
conversion.
Drilling rig packages:
Drilling equipment used in
rigs.
Maintenance and repair:
rigs are typically taken
offline but may also be
done while in operation
using remote operating
vehicles.

Construction and
refurbishment of lift boats
i.e. heavy lift construction
vessels. Lift boats are
different to rigs in that they
are used for E&C type
operations within the
offshore segment (also
included in marine installation
vessel section). Underlying
driver for this market will
therefore not be exploration
but offshore E&C.

Onshore / Offshore
(Quayside)
Fixed contract/ Cost plus
(E/P/I/C)

25-30%

20-25%

15-20% ***

10-15% ***

20%

XX

XXXX

XXX

X / XX

X / XX

Onshore
Fixed contract/ Cost plus
(E/P/I/C)

$36,937 mn

$24,609 mn

$26,248 mn

$52,481 mn

$13,084 mn

$1,308 mn

$2,196 mn

Relative proportion of global market (2008-10E)

7%

4%

5%

9%

3%

0.3%

0.4%

2008-10E average capex growth rate

14%

17%

14%

13%

144%

144%

16%

Canada: Ensign Resource Services, Trican Well


Services, Cafrac Well Services, Peak Energy
services, Enerflex Systems, Canyon Technical
Services, Cathedral Energy Services, Total Energy
Trust
China: China Oilfield Services
Egypt: Sahara Petroleum Services
Malaysia: SapuraCrest Petroleum, KMC Oiltools.
Norway: Seadrill, Aker Solutions, Petrolia Drilling,
Odfjell Drilling Group, Deepocean
Russia: FESCO, Integra, BK Eurasia, C.A.T. Oil
UK: Wood Group, Expro Intl, Nature Technology
US: Allis-Chalmers, Complete Energy Services,
Schlumberger, Pride International, Baker Hughes,
Helix Energy Solutions, Halliburton, Weathorford,
BJ Services, Basic Energy, Infinity, Exterran, Key
Energy, Michael Baker, National Oilwell Varco,
Natural Gas Services, Newpark Resources, OMNI
Energy Services, Oil States Intl, Parker Drilling,
Patterson UTI Energy, RPC, Smith International,
Superior Energy Services, Superior Well Services,
Tetra Technologiesv, W-H Energy Services

Canada: CE Franklin, Pason Systems, Farr


Canada (McCoy Corp), Tesco
Italy: Vetcogray (owned by GE Oil & Gas)
Norway: Aker Solutions, Maritime Industrial
Services, Bjorge,
Russia: Integra, Mobile Drilling Systems,
Volgograd Drilling Equipment Plant (VZBT)
UK: Abbot Group, Wood Group
US: Pride International, Halliburton,
Schlumberger, Weatherford, Nabors, Baker
Hughes, Cameron, Dril-Quip, FMC
Technologies, Gardner Denver, Hydril (owned
by Tenaris), National Oilwell Varco, Oil States
Intl, Robbins & Myers, Rowan Companies

Canada: Ensign Resource Services, Precision Drilling,


Calfrac Well Services, Cathedral Energy Services,
Mullen Group (E Can Oilfiled services division),
Phoenix Technology, Savanna Energy Services,
ShawCor, Technicoil Corporation, Trican Well Service,
Xtreme Coil Drilling
China: China Oilfield Services
Egypt: Sahara Petroleum Services
Italy: Saipem
Norway: Seadrill, Aker Solutions, AGR, Roxar, TGSNopec
Russia: Integra, BK Eurasia, C.A.T. Oil
UK: Wood Group, Expro Intl
US: Schlumberger, Pride International, Baker Hughes,
Halliburton, Weatherford, BJ Services, Helix Energy
Solutions, Nabors, Allis-Chalmers, Basic Energy,
Complete Energy Services, International Logging,
National Oilwell Varco, Cudd Pressure Control (owned
by RPC), Core Laboratories, Superior Energy Services,
Superior Well Services, Smith International, Warrior
Energy, W-H Energy Services

China: Yantai Raffles,


COSCO Shipyard, China
State Shipbuilding
Corporation
Korea: Samsung, Daewoo,
Hyundai
Netherlands: SBM
Offshore
Norway: Maritime
Industrial Services, Sevan
Marine
Russia: Integra, Mobile
Drilling Systems,
Volgograd Drilling
Equipment Plant (VZBT)
Singapore: Keppel Corp.,
Labroy Marine, SembCorp
UAE: Dubai Dry Docks
UK: Abbot Group, Lamprell
(based entirely in UAE)
US: National Oilwell,
Rowan Co., J Ray
Mcdermott

China: Yantai Raffles,


COSCO Shipyard, China
State Shipbuilding
Corporation
Korea: Samsung, Daewoo,
Hyundai
Netherlands: SBM
Offshore
Norway: Maritime
Industrial Services, Aker
Solutions
Russia: Integra, Mobile
Drilling Systems,
Volgograd Drilling
Equipment Plant (VZBT)
Singapore: Keppel Corp.,
SembCorp
UAE: Dubai Dry Docks,
QGM
UK: Lamprell (based
entirely in UAE), Abbot
Group
US: J Ray Mcdermott,
National Oilwell, Rowan
Co.

China: Yantai Raffles, COSCO


Shipyard, China State
Shipbuilding Corporation
Korea: Samsung, Daewoo,
Hyundai
Netherlands: SBM Offshore
Norway: Maritime Industrial
Services, Sevan Marine
Russia: Integra, Mobile Drilling
Systems, Volgograd Drilling
Equipment Plant (VZBT)
Singapore: Keppel Corp.,
Labroy Marine, SembCorp
UAE: Dubai Dry Docks
UK: Abbot Group, Lamprell
(based entirely in UAE)
US: National Oilwell, Rowan
Co., J Ray Mcdermott

Players (key participants in blue)

Canada: CE Franklin, Ensign Resource Services,


Precision Drilling, Calfrac Well Services, Innicor
Subsurface, Savanna Energy Services, Technicoil
Corporation, Tesco, Trican Well Service Co,
Wenzel Downhole Tools, Xtreme Coil Drilling.
China: China Oilfield Services
Malaysia: Scomi Group, Trenergy, Wah Seong
Norway: Odfjell Drilling, AGR
Russia: Integra, Volgograd Drilling Equipment
Plant (VZBT), Mobile Drilling Systems
UK: Expro Intl, Hunting, Sondex, Wood Group
US: Schlumberger, Pride International, Baker
Hughes, Halliburton, Weatherford, BJ Services,
Grant Prideco, Nabors, Allis-Chalmers, Basic
Energy, Cabot Specialty Fluids, Complete Energy
Services, Core Laboratories, Cudd Pressure
Control (owned by RPC), Dover Corp, Key Energy,
Lufkin Industries, National Oilwell Varco, Newpark
Resources, Oil States Intl, Patterson UTI Energy,
Robbins & Myers, Smith International, Stewart
and Stevenson LLC, Superior Energy Services,
Tenaris, Tetra Technologies, W-H Energy Services

Source: Wood Mackenzie, Deutsche Bank, www.bakerhughes.com, www.rigzone.com. Pictures - Technip and Saipem, *rig day rates given in the case of drilling, **X = lowest margin upside, XXXX = highest margin upside,
*** notable exceptions respectively include: directional drilling that generates margins between 25-30% and completion/work-over: 30-35%, **** exceptions include purely engineering or construction/construction
management related activities (i.e. not LSTK) which will yield higher overall margin e.g. 9-11%, ***** we have placed this within surface activities but can arguably be placed in subsurface (servicing) also, ******
Construction vessels, pipelaying vessels and ROVs owned by key participants

Deutsche Bank AG/London

Page 55

22 October 2008

Oil & Gas European Oil Services

Figure 71: Engineering & Construction: Upstream


E&C (Engineering and Construction) Development Upstream: Offshore surface facilities

Non-floating installations

Floating installations (exc


storage of oil)

Floating installations (inc storage of


oil)

Semi-submersible platforms
are floating installations
similar to semi-sub rigs but
which include production
facilities. They tend to be
moored on location, and can
be re-deployed at some
future date.
SPAR and Extendable Draft
Platforms are cylinder type
floaters
Tension Leg platforms
(TLPs) are floating
production units cables,
which considerably restrict
its heave motion.

Where is it?

Shallow water

Deepwater

Deepwater

Nature of contract award

Fixed contract/ Cost plus


(E/P/I/C)

Fixed contract/ Cost plus


(E/P/I/C)

Global current capacity (+expansion plans)

Typical EBITDA margin*


Margin upside** (2008-09E)
Global market size 2008E
(=$612 bn)

na

na

Subsea infastructure, Umbilicals,


Risers & Flowlines systems (SURF)

ABOVE THE 'MUDLINE'


SURF facilities - comprise pipelines and
Floating Production, Storage and
Offloading system (FPSOs) comprise equipment connecting the well or
a large floating vessel equipped with subsea system to an installation.
a high-capacity production facility.
Includes pipelaying, trenching or
The vessel is moored via a stationary ploughing as well as instillation of
turret around which the vessel
jumpers (short flexible pipe), pipe-inweather-vanes. Flexible risers and
pipe (two coaxial pipes), umbilicals
flowlines connect the subsea
(flexible connecting sheath, containing
wellheads to the onboard
flexible pipes & cables) and risers
processing, storage and offloading
(manifold connecting the subsea to
systems. FPSO's are differentiated
surface). Flowlines and risers may be
from more traditional fixed or
either hard pipe or flexible composites
anchored to the seabed by taut
according to the development method
vertical semi-submersible platforms
and water depths.
due to integral crude oil storage that
removes the need for additional
storage vessels and supporting
infastructure.

Fixed platforms are


fabricated and tested
onshore, then towed to site
for installation by derrick
barge or similair. Jack-up
platforms e.g., TPG 500, are
based on jack-up rig
technology, but include
processing equipment for
production. Although 'fixed'
(i.e. non- floating), the jack-up
can be moved to a new site.

What is it?

E&C Development Upstream: Infrastructure between offshore facility & well head

Marine Installation vessels (used to implement


infrastructure)

Heavy-lift crane barges & ships (aka liftboats) capable of holding a precise position through the
use of thrusters, thereby counteracting the force
of the wind, sea, current etc. ROV (remotely
operated vehicles) - unmanned vehicle, piloted &
powered via umbilcal. Construction and/or pipelay ships - undertake a wide range of subsea field
development construction tasks which include
flexible flowline and umbilical lay, subsea
installation, flowline tie-in as well as FPSO
mooring installation & tensioning. Also includes
accommodation and support vessels.

Installation components facility or well head


related technologies

Subsea equipment such


as contol systems,
multibooster pumps,
subsea gas compressors,
pipeline technologies (e.g.,
pipe in pipe, advanced
carbon filter rod, fiber
optics, high voltage &
optical communications ultra long stepout).
Overlap here with well
intervention services
associated with
exploration spend.

"Conventional"

Conventional projects
comprise shallow water
activities and proven
technology relating to
platforms attached to
the seabed and their
associated pipelines.

Deepwater / Ultradeepwater

Shallow/deepwater / Ultradeepwater

Shallow/deepwater /
Ultradeepwater

Shallow/deepwater
(often in harsh
environments)

Lump sum/ day rate / spot / option


exercising

Fixed contract/ Cost plus (E/P/I/C)

Lump sum/ day rate / spot / option exercising

Fixed contract/ Cost plus


(E/P/I/C)

Fixed contract/ Cost


plus (E/P/I/C)

Vessels: 40 (+ 11 under
construction)

Vessels ******:
Pipelay vessels : 36 (+4 under construction)
Construction (heavylift) vessels : 32 (+ 5 under construction)
Construction and pipelay vessels : 67 (+ 18 under construction)
ROVs : 99 (+ 23 under construction) ( ~ 70% of the construction & pipelay vessels are
fitted with ROVs)
Heavy transport vessels: 29 (+ 3 under construction)

4-5%

8-9%

8-9%

15-17%

na

16-17%

XXX

XXX

XXXX

na

XXX

XX

$14,080 mn

$25,074 mn

$8,358 mn

$13,373 mn

$36,776 mn

$23,610 mn

13-15%

Relative proportion of global market (2008-10E)

6%

5%

2%

4%

1%

2%

2008-10E average capex growth rate

3%

23%

3%

3%

3%

3%

Australia: Worley Parsons, Clough


France: Technip
Italy: Saipem
Korea: Hyundai
Netherlands: Heerema
Norway: Aker Solutions, Acergy,
Deepocean, Subsea 7
Switzerland: Allseas Marine
Contractors
UK: Wood group
US: Cal Dive (73% owned by Helix
Energy Solutions), Halliburton, Chicago
Bridge & Iron, J Ray Mcdermott, Global
Industries, Oceaneering, BJ Services,
Dril-Quip, Foster Wheeler, Oil States
Intl

Australia: Mermaid Marine


China: Yantai Raffles
Denmark: AP Moller-Maersk
France: Technip
Italy: Saipem
Korea: Hyundai
Malaysia: SapuraCrest Petroleum, Scomi Group
Netherlands: SBM Offshore
Norway: Acergy, Aker Solutions, Dockwise, DOF
Subsea, Deepocean, Farstad Shipping, Siem
Offshore, Solstad Offshore, Subsea 7
Switzerland: Allseas Marine Contractors
UK: Hallin Marine (vessels, diving systems,
ROVs), Soil Machine Dynamics
US: J Ray Mcdermott, Global Industries, Helix
Energy Solutions (includes 73% owned Cal Dive),
National Oilwell Varco, Oceaneering (Underwater
robots), Gulfmark, Seacor Marine, Seacore,
Tidewater

Malaysia: Scomi Group


Norway: Aker Solutions,
Bjorge
US: FMC Technologies, J
Ray Mcdermott, Cameron,
Baker Hughes, Dril-Quip,
Hydril (Drilling systems
and accessories. Owned
by Tenaris), Weatherford
International

Australia: Worley
Parsons
Denmark: AP MollerMaersk
France: Technip
Italy: Saipem
Malaysia: SapuraCrest
Petroleum
Netherlands: SBM
Offshore
Norway: Acergy, Aker
Solutions
US: J Ray Mcdermott,
KBR, Global Industries

Players (key participants in blue)

Australia: Worley Parsons,


Clough
Denmark: AP Moller-Maersk
France: Technip
Italy: Saipem
Korea: Hyundai, Samsung,
Daewoo
Netherlands: SBM Offshore,
Heerema
Norway: Aker Solutions,
Vetco Aibel, Maritime
Industrial Services
Singapore: Keppel Corp,
Sembcorp
UK: Amec, Wood Group
US: J Ray Mcdermott, Fluor,
KBR

Australia: Worley Parsons,


Clough
France: Technip
Italy: Saipem
Japan: Modec
Korea: Hyundai, Samsung,
Daewoo
Netherlands: SBM Offshore,
Heerema
Norway: Aker Solutions,
Vetco Aibel, Maritime
Industrial Services
Singapore: Keppel Corp,
Sembcorp
UK: Amec, Wood Group
US: Chicago Bridge & Iron, J
Ray Mcdermott, Fluor, KBR

Australia: Worley Parsons, Clough


China: Yantai Raffles
Denmark: AP Moller-Maersk
France: Technip
Italy: Saipem
Japan: Modec
Korea: Hyundai, Samsung, Daewoo
Netherlands: SBM Offshore,
Heerema
Norway: Aker Solutions, BW
Offshore, Prosafe, Sevan Marine,
Teekay Petrojarl, Vetco Aibel
Singapore: Keppel Corp, Sembcorp
UK: Amec, Wood Group
US: Chicago Bridge & Iron, J Ray
Mcdermott, Fluor, KBR

Source: Wood Mackenzie, Deutsche Bank, www.bakerhughes.com, www.rigzone.com. Pictures - Technip and Saipem, *rig day rates given in the case of drilling, **X = lowest margin upside, XXXX = highest margin upside,
*** notable exceptions respectively include: directional drilling that generates margins between 25-30% and completion/work-over: 30-35%, **** exceptions include purely engineering or construction/construction
management related activities (i.e. not LSTK) which will yield higher overall margin e.g. 9-11%, ***** we have placed this within surface activities but can arguably be placed in subsurface (servicing) also, ******
Construction vessels, pipelaying vessels and ROVs owned by key participants

Page 56

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 72: Engineering & Construction: Upstream/Mid-Stream


E&C Development Upstream: Onshore facilities and infastructure

E&C Development Upstream: Facility and


infrastructure construction yards

Brownfield/greenfield developments

Fabrication / Construction and onsite plants


ABOVE

Oil & gas processing units (as well as other components such as hydrogen,
sulphur etc), power generation, tanks,oil & gas gathering centres,utilities and
offsite facilities (e.g., condensate and LPG storage). Analogous to SURF facilities
in the offshore, this segment also includes pipelines, pumps/turbines.
What is it?

Fabrication plants used for flexible pipes,


umbilicals and subsea equipment. Construction
yards typically used to build offshore installations
e.g., fixed & floating platforms, FPSOs, SPARS,
etc. On site yards are generally smaller
construction yards placed to leverage off local
content as well as meet strict local content
requirements such as in the emerging oil nations
of Kazakhstan, Angola and Nigeria.

E&C Development Upstream & Downstream:


Operational management

Maintenance, modifications, operations (MMO)


and de-commissioning
THE 'MUDLINE'
Operational management includes outsourcing
services from simple management of
maintenance scehdules to near-autonomous day
to day operation and customers facilities. Also
includes modification work on mature instillations
and training/consultancy services for customer
employees.

Where is it?

Onshore (often in harsh environments)

Onshore

Onshore/Offshore

Nature of contract award

Fixed contract/ Cost plus (E/P/I/C)

Fixed contract/ Cost plus (E/P/I/C)

Cost plus reimbursible

E&C Development Mid-stream LNG/Regas

Liquefaction plant

Receiving terminals

Liquefaction trains - common/inlet facilities,


acid gas removal, very powerful compressors,
refrigeration process.
Utilities - power generation, cooling water. 'Off
site' - LPG & condensate storage and loading,
loading jetty security facilities. Infrastructure roads & fences, control room-substations etc.

Regasification terminals - used to regassify


liquefied natural gas. Usually land-based, but
can also be located near shore or more
remotely offshore.

Onshore: with proposals to build floating LNG


plants offshore
Fixed contract/ Cost plus (E/P/I/C)

Onshore (potentially offshore)


Fixed contract/ Cost plus (E/P/I/C)

Global current capacity (+expansion plans)

Typical EBITDA margin*

Margin upside** (2008-09E)

6-8% ****

na

4-5%

5-6%

2-3%

XX

na

XX

XXX / XXXX

$185,318 mn

na

$5,015 mn

$17,910 mn

$7,487 m

Relative proportion of global market (2008-09E)

29%

na

1%

2%

1%

2008-10E average capex growth rate

4%

na

3%

5%

5%

Australia: Worley Parsons


France: Technip, Lurgi (owned by Air Liquide)
Germany: Krupp Uhde, Linde
Italy: Saipem/Snamprogetti, Maire Tecnimont
Japan: Chiyoda, JGC, Toyo
Korea: Hyundai
Middle East: Consolidated Contractors
Company
Norway: Aker Solutions
Spain: Tecnicas Reunidas
UK: Amec, Wood Group
US: Air Products, Bechtel, Black & Veatch,
Chicago Bridge & Iron, Fluor, Matrix Service,
Mcdermott, Foster Wheeler, KBR

Australia: Worley Parsons


France: Technip, Lurgi (owned by Air Liquide)
Germany: Krupp Uhde, Linde
Italy: Saipem/Snamprogetti, Maire Tecnimont
Japan: Chiyoda, Toyo
Korea: Hyundai
Norway: APL
Spain: Tecnicas Reunidas
UK: Amec, Wood Group
US: Bechtel, Black & Veatch, Chicago Bridge &
Iron, Fluor, Foster Wheeler, KBR

Global market size 2008E


(=$612 bn)

Players (key participants in blue)

Australia: Worley Parsons, Clough


Canada: SNC Lavalin, Hunting, Pe Ben Oilfield, Shawcor
France: Technip
Italy: Saipem
Japan: JGC, Hitachi Zosen (GTL/LPG/ Refinery equipment), Kawasaki, Toyo
Korea: Hyundai, Samsung, Daewoo
Malaysia: Trenergy, Wah Seong
Middle East: Consolidated Contractors Company
Norway: Aker Solutions, Grenland Group, Maritime Industrial Services, Vetco
Aibel
Panama: Willbros
Russia: Transneft
Singapore: Sembcorp
Spain: Tecnicas Reunidas
UK: Petrofac, Amec, Ramco Energy, Wood Group
US: J Ray Mcdermott, Bechtel, BJ Services, Cameron (natural gascompression,
separators, refinery equipments,etc), Chicago Bridge & Iron, Fluor, Foster
Wheeler, Ingersoll Rand, Jacobs Engg, KBR, Lufkin, Markwest Hydro, National
Oilwell Varco, Shaw Group, Stewart and Stevenson LLC, Tenaris, Weatherford
International (pumps & pipelines)

China: Yantai Raffles, COSCO


Denmark: AP Moller-Maersk
France: Technip
Italy: Saipem, Socotherm
Japan: Hitachi Zosen, Mitsui Engg
Korea: Hyundai, Daewoo, Samsung
Netherlands: SBM Offshore
Norway: Aker Solutions, Aker Yards
Singapore: Keppel Corp, Sembcorp
UK: Abbot Group, Soil Machine Dynamics Ltd
(Robotics), Wood Group
US: Chicago Bridge & Iron, J Ray Mcdermott,
Gulf Island Fabrication, Oceaneering (Multiflex
Umbilicals), Seacore, Shaw Group,Tenaris,
Tidewater

Germany: Krupp Uhde


Italy: Saipem
Japan: Modec
Malaysia: SapuraCrest Petroleum
Netherlands: Brunel, Heerema
Norway: Aker Solutions, Grenland Group,
Prosafe, Vetco Aibel, Bjorge
UK: Wood Group, Petrofac, Amec
US: BJ Services, Boots & Coots (Emergency
response company to oil and gas sector), KBR,
Bristow Group RPC

Source: Wood Mackenzie, Deutsche Bank, www.bakerhughes.com, www.rigzone.com. Pictures - Technip and Saipem, *rig day rates given in the case of drilling, **X = lowest margin upside, XXXX = highest margin upside,
*** notable exceptions respectively include: directional drilling that generates margins between 25-30% and completion/work-over: 30-35%, **** exceptions include purely engineering or construction/construction
management related activities (i.e. not LSTK) which will yield higher overall margin e.g. 9-11%, ***** we have placed this within surface activities but can arguably be placed in subsurface (servicing) also, ******
Construction vessels, pipelaying vessels and ROVs owned by key participants

Deutsche Bank AG/London

Page 57

22 October 2008

Oil & Gas European Oil Services

Figure 73: Engineering & Construction: Downstream


E&C Development Downstream: GTL

E&C Development Downstream: Oil sands

E&C Development Downstream: Refining

E&C Development Downstream: Petrochemicals

Gas to liquid conversion

Brownfield / greenfield developments

Brownfield / greenfield developments

Brownfield / greenfield packages

Most methods are based on the Fischer-Tropsch


process to synthesise very clean and sulphur free
products from natural gas (diesel and naphtha). Key
differentiator between methods being type of catalyst
used along with capital cost of process.
What is it?

ABOVE THE MUDLINE'


Application of various proprietary technologies to
Two primary extraction methods: mining and in-situ. In
improve refining processes (e.g., increasing refinery
mining, the oil-bearing is extracted at surface, mixed with
complexity and yield) as well as brownfield
water to form a slurry and piped to the separation facility
extensions or newbuild greenfield sites.
where the bitumen is extracted, and then either transported
or upgraded to a synthetic crude oil. In-situ methods include
Cyclic Steam Stimulation (CSS) and Steam Assisted Gravity
Drainage (SAGD). Both use steam injected into shallow
reservoirs to mobilise the oil. Newer technologies include
Asphaltene Gasification, VAPEX and Toe-to-Heel Air Injection
(THAI).

Application of various proprietry technologies in improving


petrochemicals process as well as brownfield extensions
or newbuild greenfield sites.

Where is it?

Onshore

Onshore

Onshore

Onshore

Nature of contract award

Fixed contract/ Cost plus (E/P/I/C)

Fixed contract/ Cost plus (E/P/I/C)

Fixed contract/ Cost plus (E/P/I/C)

Fixed contract/ Cost plus (E/P/I/C)

Global current capacity (+expansion plans)

Typical EBITDA margin*

Margin upside** (2008-09E)


Global market size 2008E
(=$612 bn)

3-4%

5-6%

5-6%

XX

XXX

XXX / XXXX

$4,900 mn

$16,674 mn

5-6%

XXX / XXXX
$27,417 mn

Relative proportion of global market (2008-10E)

1%

3%

4%

2008-10E average capex growth rate

38%

23%

13%

Players (key participants in blue)

Canada: Hunting
France: Technip, Lurgi (owned by Air Liquide)
Germany: Krupp Uhde, Linde
Italy: Saipem/Snamprogetti
Japan: JGC, Toyo, Chiyoda
Korea: Hyundai
Norway: APL
UK: Amec
US: Air Products, Chicago Bridge & Iron, Foster
Wheeler Fluor

Australia: Worley Parsons (acquired the Canadian oil sands


company - 'Colt')
Canada: Gemini Engineering, SNC Lavalin, Hatch, Talisman
Energy
France: Technip (downstream only)
Nigeria: Equinox
UK: Amec, IMV (owned by Wood Group)
US: Fluor, Jacobs Engg, KBR, Noramac Ventures

Australia: Worley Parsons


Canada: SNC Lavalin
France: Technip, Lurgi (owned by Air Liquide)
Germany: Krupp Uhde, Linde
Italy: Saipem/Snamprogetti
Japan: Chiyoda, JGC, Shinko Plantech, Toyo
Korea: Hyundai, Daewoo
Malaysia: Wah Seong
Middle East: Consolidated Contractors Company
Norway: Aker Solutions
Spain: Tecnicas Reunidas
UK: Amec, Wood Group
US: Air Products, Bechtel, Chicago Bridge & Iron,
Core Laboratories, Fluor, Foster Wheeler, Jacobs
Engg, KBR, Markwest Hydro, Matrix Service, NATCO,
Shaw Group, Team Inc

Australia: Worley Parsons


Canada: Shawcor, SNC Lavalin
France: Technip, Lurgi (owned by Air Liquide)
Germany: Krupp Uhde, Linde
Italy: Saipem/Snamprogetti, Maire Tecnimont
Japan: Chiyoda, JGC, Shinko Plantech, Toyo
Korea: Hyundai, Daewoo
Malaysia: Wah Seong
Middle East: Consolidated Contractors Company
Norway: Aker Solutions
Spain: Tecnicas Reunidas
UK: Wood Group, Amec
US: Air Products, Bechtel, Chicago Bridge & Iron, Fluor,
Foster Wheeler, Jacobs Engg, , KBR, Matrix Service,
Shaw Group, Team Inc

Source: Wood Mackenzie, Deutsche Bank, www.bakerhughes.com, www.rigzone.com. Pictures - Technip and Saipem, *rig day rates given in the case of drilling, **X = lowest margin upside, XXXX = highest margin upside,
*** notable exceptions respectively include: directional drilling that generates margins between 25-30% and completion/work-over: 30-35%, **** exceptions include purely engineering or construction/construction
management related activities (i.e. not LSTK) which will yield higher overall margin e.g. 9-11%, ***** we have placed this within surface activities but can arguably be placed in subsurface (servicing) also, ******
Construction vessels, pipelaying vessels and ROVs owned by key participants

Page 58

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Appendix C: Explanation of
historical capex revisions
Figure 74: Analysis of revisions in Engineering & Construction capex vs. 2007 report
Region
Africa

Reasons for variances


Variance in capex from 2007 report
2005
2006
2007 2008E 2009E
4%
7%
-3%
30%
62% Ghana: Addtion of Tullow in 2009
Nigeria
- 2007: Delays in JV budgets
- 2008-09: Cost revisions, Oyo field newly modelled, addition of Usan profile and Escaravos GTL
Angola: Cost revisions and addition of Block 31 projects

Caspian

-11%

-10%

20%

68%

60% Azerbaijan:
2005-06: Capex downgrades as previous estimates were replaced with actual data.
2007-09: Capex upgraded due to increased cost, especially from the Azeri-Chirag-Guneshli field.
Kazakhstan: Significant cost increases from the Kashagan, Karachaganak and Tengiz projects

Europe

-9%

-4%

21%

44%

61% Mainly due to currency impact and increased activity in mature fields in UK and Norway.

Middle East

-20%

-29%

-23%

2%

N. America

22%

29%

33%

42%

Canada Heavy Oil

-5%

0%

12%

35%

19% Cost inflation

Russia

-1%

8%

11%

15%

18% - Impact of depreciating dollar


- Cost revisions

S. America

9%

15%

31%

54%

59% Argentina: Increased onshore activity


Brazil: Increased cost estimates in deepwater segment
Trinidad: Updated with revised BP figures

21%

33%

53%

71%

73% China:
- Major update of Chinese assets and huge increase in activity
- Impact of inflation on costs and currency impact of depreciating dollar.
Australia: Added Pluto LNG field
India: Updated ONGC expenditure

7%

12%

20%

39%

45%

SE Asia

2% Kuwait: 2008-09: Projects pushed back.


Oman: 2007: Project delays
Data availability is an issue with Middle east. So, there are changes to estimates based on any
additional information becoming available.
44% GOM: Cost revisions
Western Canada: Change in methodology of cost estimation
Overall, the changes are mainly due to increase in coverage, cost inflation and changed costing
methodology

Source: Deutsche Bank, Wood Mackenzie

Deutsche Bank AG/London

Page 59

22 October 2008

Oil & Gas European Oil Services

Appendix D: Strategic
analysis of the E&C themes
Having established which
markets we expect to show
the greatest growth in
spend, we identify their
degree of margin
achievement both in
absolute and relative terms

Given the array of functions that exists within the oil service industry, it is no surprise that
each theme across the oil chain described above will have its own characteristic competing
forces. Advanced technology and specialised hardware, relevant project management
experience, local presence via assets or resource, strong financial capabilities as well as the
degree of capacity creep are to list but a few of the internal dynamics that will underpin each
segments relative and absolute margins near term.
Whilst difficult to quantify, intuitively we know that a theme, for example, with high barriers
to entry, limited competition and suffering little capacity creep and cost inflation, should
realise top-quartile margins against a backcloth of strong demand for its services. With this in
mind we have analysed the effect of competitive forces (please refer to Appendix E) upon
each of the major oil service sub-segments. Our conclusions and their implications for
margins are summarised in Figure 75. This strategic analysis has helped us to determine
which themes we believe are best placed to deliver relative performance over the forecast
period.
Having liaised with the companies under our coverage, as well as Wood Mackenzie and
various other industry professionals, we show on the next page the degree of margin
achievement (both relative and absolute) we think each theme could realise across our
forecast horizon. Implicit in our forecasts is the reversal of the negative effects that cost
inflation and FX had on margins across 2004/05. We marry these broad expectations with
bottom-up analysis of the components that drive each companys margins to arrive at the
base case around which we model each of the companies.

Page 60

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 75: Degree of absolute and relative margin achievement across the development capex spectrum
Theme

Typical EBITDA 2007-09E-Base


Summary of strategic analysis (see Appendix E)
margins*
case scenario*

E&C themes (in order of relative margin achievement)


Offshore infrastructure deepwater SURF

Offshore facilities - deepwater

XXXX

8-9%

XXX

As above.

7-8%

XXX

Medium levels of substitution and high barriers to entry suggest that this industry is
structurally robust with top quartile margins expected relative to other service segments.
Near term, we expect a cyclical shift in pricing power to Service Cos (esp. on larger
contracts with limited competition) and subsequent margin expansion despite upside
pressure on supplier prices.

4-5%

Structurally weak industry with bottom quartile margins (relative to deepwater). Near term,
however, we expect mild expansion in margins due to a cyclical shift in pricing power.

5-6%

XXX/XXXX

Medium levels of substitution and barriers to entry suggest that structurally this
industry is robust with medium quartile margins expected relative to other service
segments onshore. Near term, we expect a cyclical shift in pricing power to Service
Cos (esp. on $1bn+ contracts with limited competition) and subsequent margin
expansion despite upside pressure on supplier prices.

4-5%

Structurally weak industry with bottom quartile margins (relative to other offshore themes).
Near term, however, we expect mild expansion in margins due to a cyclical shift in pricing
power.

4-5%

XX

As above.

6-8%*

XX

Structurally robust industry with medium quartile margins (relative to other onshore
themes). Near term, however, we expect reasonable expansion in margins due to a
cyclical shift in pricing power particularly for those services will to take on lump sum
turnkey risk.

3-4%

XX

Industry still relatively fertile but structurally robust. Expect upside from low-level margins
driven by demand placed on alternative technologies within the energy complex.

4-5%

XXX

Whilst this industry is a relatively fertile one, we believe the lack of players able to
provide contract services within oil sands should defend impressive margin
expansion; equally driven by an expected up-tick in demand on oil sand technology
from 2009

2-3%

Structurally weak industry with bottom quartile margins (relative to other offshore themes).
Near term, however, we expect mild expansion due to a cyclical shift in pricing power.

Onshore/offshore frontier (nonconventional)

Offshore facilities - shallow water


LNG & refining/petrochemical
plants

Offshore infrastructure shallow


water
Onshore/offshore operations and
maintenance
Onshore facilities & infrastructure

Gas to Liquids plants


Heavy Oil sand plants

Re-gas terminals

Medium levels of substitution and high barriers to entry suggest that this industry is
structurally robust with top quartile margins expected relative to other service
segments. Near term, we expect a cyclical shift in pricing power to Service Cos and
subsequent margin expansion despite upside pressure on supplier prices.

15-17%

* x = lowest margin upside, xxxx = highest margin upside; *exceptions include purely engineering or construction related activities (i.e. not LSTK) which will yield
higher overall margin e.g. 9-11%
Source: Company data, Deutsche Bank & Wood Mackenzie estimates

Deutsche Bank AG/London

Page 61

22 October 2008

Oil & Gas European Oil Services

Appendix E: Porters 5 forces


on key service segments
Figure 76: Deepwater sub-sea (SURF & equipment) and facilities we expect top quartile margin growth near term

Strength
Strength of
of suppliers:
suppliers: medium
medium
Suppliers
equally
Suppliers equally split
split between
between
steel
steel for
for construction
construction and
and
subcontracting
subcontracting functions
functions that
that will
will
include
procurement,
include procurement,
construction
and
installation
construction and installation
depending
depending on
on level
levelof
of in
in house
house
capacity
capacity (e.g.
(e.g. owner
owner of
of vessels)
vessels)
Expect
Expect cyclical
cyclical led
led squeeze
squeeze on
on
sub
sub--contracting
contracting and
and installation
installation
capacity
as
demand
for
their
capacity as demand for their
services
services increase.
increase. This
This will
will place
place
upside
upside pressure
pressure on
on supplier
supplier
prices
prices in
in the
the near
near term
term
Note
Note that
that subsequent
subsequent increase
increase
-in
in raw
raw material
material and
andsub
sub
contracting
contracting prices
pricespotentially
potentially
passed
passed through
through to
toBuyer
Buyer
depending
depending on
on initial
initial terms
terms &&
conditions
conditions of
of Oil
Oil Service
Service
company
company--Buyer
Buyer contract.
contract.

Barriers
Barriers to
to entry
entryhigh
high
Capital
Capital intensive
intensive business
business whose
whose participants
participants
leverage
leverage the
the necessary
necessary equipment
equipment (e.g.
(e.g. heavy
heavy
lift/pipe
laying vessels,
vessels, remote
remote operating
operating vehicles)
vehicles)
lift/pipe--laying
and
and their
their geographic
geographic flexibility
flexibilityto
to win
windeepwater
deepwater
projects.
projects.(Lead
(Leadtime
time on
onvessel
vessel new
new builds
buildsbetween
between
33--44 years
years and
and average
average vessel
vessel cost
cost c.
c. $350mn)
$350mn)
Advanced
Advanced technology
technology (often
(often with
with long
long patent
patent
expiries)
expiries) on
onsubseaequipment/systems
subseaequipment/systems and
and to
to aa
--laying
lesser
lesser degree,
degree, pipe
pipe
laying vessels/operations
vessels/operations
Technical
Technical human
human expertise
expertise in
in deepwater
deepwater (not
(not to
to
-deep)
mention
-deep) with
mention current
current advances
advances into
into ultra
ultra
with
established
established track
track records
records

--medium
Levels
Levels of
of substitute
substitute competition
competition
medium::
Players
Players look
look to
to seek
seek market
market share
share with
with expansion
expansion of
of their
their
installation
installation capacity
capacity through
through new
new builds,
builds, vessel
vessel charters
charters or
or
converted
ships
(see
Appendix
1
for
comprehensive
list
converted ships (see Appendix 1 for comprehensive list of
of
market
players)
market players)
Technip
Acergy(~15%),
Technip (~35%),
(~35%), Saipem
Saipem (~25%),
(~25%),
Acergy(~15%),
-10%
Aker
-10% each)
AkerKvaerner
Kvaerner,,Subsea7
Subsea7 (b/w
(b/w c.
c. 55
each)

Strength
Strength of
of buyers:
buyers: low
low
Medium
Medium levels
levels of
of
substitution
substitution and
and high
high barriers
barriers
to
to entry
entry suggest
suggest that
that this
this
industry
industry isis structurally
structurally robust
robust
Near
Near term,
term, expect
expect cyclical
cyclical
led
led shift
shift in
in pricing
pricing power
power to
to
Service
Servicecos
cosand
and subsequent
subsequent
margin
margin expansion
expansion despite
despite
upside
upside pressure
pressure on
onsupplier
supplier
prices
prices

Threat
Threat of
of substitutes:
substitutes: low
low
NOC
NOC and
and IOC
IOC investment
investment shifting
shifting
away
away from
from shallow
shallow water
water fields
fields as
as
economics
economics become
become more
more
attractive
in
deepwater.
attractive in deepwater.
Size
Size of
of reserves,
reserves, ultimate
ultimate
recoveries
recoveries and
and rates
rates of
of flow
flow
potentially
higher
in
potentially higher in deepwater.
deepwater.

Source: Deutsche Bank

Page 62

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 77: Shallow water sub-sea and facilities we expect bottom quartile margin growth near term
Barriers
Barriersto
toentry
entry low
low
Capital
-layingvessels
Capitalintensity
intensity(pipe
(pipe-laying
vesselsetc)
etc)represent
represent
aalow
lowbarrier
barrierhere
heregiven
giventhe
theexisting
existingnetwork
networkof
of
vessels
vesselssupporting
supportingsuch
suchaamature
maturebusiness
businesse.g.
e.g.
leasing
leasing would
wouldbe
beaasimple
simplecost
costeffective
effectiveoption
option
Utilises
Utilisesmore
moreconventional
conventional(less
(lesstechnically
technically
challenging)
challenging)types
typesof
ofequipment
equipment
Strength
Strength of
of suppliers:
suppliers: medium
medium
Suppliers
Suppliersequally
equallysplit
split between
between
steel
steelfor
forconstruction
constructionand
and
subcontracting
subcontractingfunctions
functionsthat
thatwill
will
include
includeprocurement
procurementand/or
and/or
construction
and/or
installation
construction and/or installation
depending
dependingon
onlevel
levelof
ofin
inhouse
house
capacity
capacity(e.g.
(e.g.owner
ownerof
of vessels)
vessels)
We
Expect
expect
cyclical
cyclical
led
led
squeeze
on
Expect
cyclical
ledsqueeze
squeeze
on on
sub
sub--contracting
contractingand
and installation
installation
capacity
capacityas
asdemand
demandfor
fortheir
their
services
servicesincrease.
increase.This
This will
willplace
place
upside
pressure
on
supplier
upside pressure on supplier
prices
pricesin
inthe
thenear
nearterm
term
Note
Notethat
that subsequent
subsequentincrease
increase
in
inraw
rawmaterial
materialand
andsub
sub-contracting
contractingprices
pricespotentially
potentially
passed
passedthrough
throughto
toBuyer
Buyer
depending
on
initial
depending on initialterms
terms&&
conditions
of
Oil
Service
conditions of Oil Service
company
company--Buyer
Buyercontract.
contract.

Levels
Levels of
of substitute
substitute competition
competition -- high
high
Players
Playerslook
lookto
toseek
seekmarket
marketshare
sharewith
withexpansion
expansionof
oftheir
their
installation
installationcapacity
capacitythrough
throughnew
newbuilds,
builds,vessel
vesselcharters
chartersor
or
converted
ships
often
designed
for
dual
purpose
i.e.
deep
converted ships often designed for dual purpose i.e. deepand
and
shallow
water
(see
Appendix
for
comprehensive
list
of
market
shallow water (see Appendix for comprehensive list of market
players)
players)
Technip
Technip (~35%),
(~35%),Saipem
Saipem (~25%),
(~25%), Acergy
Acergy (~15%),
(~15%),
Aker
Aker Kvaerner
Kvaerner,, Subsea
Subsea 7,
7,SBM
SBMOffshore,
Offshore,Samsung,
Samsung,
Mcdermott
Mcdermott,, Heerema
Heerema,, Hyundai
Hyundai

Strength
Strengthof
ofbuyers:
buyers:high
high
High
Highlevels
levelsof
ofsubstitution
substitution
and
andlow
lowbarriers
barriersto
toentry
entry
suggest
that
this
suggest that this industry
industryisis
structurally
weak
structurally weak
Near
expect
expect
cyclical
cyclical
Nearterm,
term,we
expect
cyclical
led
ledsupport
supportin
inpricing
pricing
power
powerbetween
betweenService
Service
Cos
andbuyer.
buyer.Margins
Margins
Cos and
should
subsequently
should subsequently
improve
improve(albeit
(albeitslightly)
slightly)
despite
despiteupside
upsidepressure
pressureon
on
supplier
supplierprices
prices

Threat
Threat of
of substitutes:
substitutes:high
high
NOC
NOCand
andIOC
IOCinvestment
investmentshifting
shifting
towards
towardsdeepwater
deepwaterfields
fieldsas
as
economics
economicsbecome
becomemore
more
attractive.
attractive.
Size
Sizeof
of reserves,
reserves,ultimate
ultimate
recoveries
recoveriesand
andrates
ratesof
of flow
flow
potentially
higher
in
potentially higher indeepwater.
deepwater.

Source: Deutsche Bank

Figure 78: Onshore/offshore frontier developments we expect medium quartile margin growth near term
Barriers
Barriers to
to entry
entry high
high
Technical
Technicalhuman
humanexpertise
expertiseand
andlocal
localpresence
presencein
in
some
someof
of the
theharshest
harshest weather
weatherconditions
conditionsOil
Oil Service
Service
companies
will
encounter
companies will encounter
Superior
Superiortechnology
technology(often
(oftenwith
withlong
longpatent
patent
expiries)
expiries)on
onsubsea
subseaequipment
equipmentand
and advanced
advancedpipepipelay
layvessels/operations
vessels/operations able
ableto
todeal
dealwith
withharsh
harsh
operating
environments
operating environments
Strength
Strength of
of suppliers:
suppliers: medium
medium
Main
Main supply
supply isis steel
steel (up
(up to
to 50%
50%
of
of cost
cost base)
base) with
with remainder
remainder of
of
supply
chain
split
across
various
supply chain split across various
sub
sub--contracting
contracting functions
functions (e.g.
(e.g.
construction,
construction, procurement)
procurement)
We
Expect
expect
cyclical
cyclical
led
led
squeeze
on
Expect
cyclical
led squeeze
squeeze
on on
sub
sub--contracting
contracting capacity
capacity as
as
demand
demand for
for their
their services
services
increase.
increase. This
This will
will place
place upside
upside
pressure
pressure on
on supplier
supplier prices.
prices.
Note
Note that
that subsequent
subsequent increase
increase
in
in raw
raw material
material and
and sub
sub-contracting
contracting prices
prices potentially
potentially
passed
passed through
through to
to Buyer
Buyer
depending
depending on
on initial
initial terms
terms &&
conditions
of
Oil
Service
conditions of Oil Service
company
Buyer
contract.
company-Buyer contract.

Strength
Strength of
of buyers:
buyers:medium
medium
Levels
Levels of
of substitute
substitute competition
competition--medium
medium
Players
Playerslook
lookto
toseek
seekmarket
marketshare
sharewith
withexpansion
expansionof
of
resource
resource base
base in
in these
these frontier
frontier areas
areas via
via build
build of
of local
local
content
content(increased
(increasedinvolvement
involvementof
of local
localpersonnel)
personnel)and
and
construction
constructionyards
yards(greenfield
(greenfieldor
orbrownfield
brownfieldexpansion)
expansion)
Saipem,
Saipem,Aker
AkerKvaerner,
Kvaerner, Petrofac,
Petrofac, Daewoo,
Daewoo,Linde,
Linde,
Hyundai,
Hyundai,Amec
Amec

Medium
Medium levels
levels of
of substitution
substitution
and
andhigh
highbarriers
barriersto
toentry
entry
suggest
suggestthat
that this
this industry
industryisis
structurally
robust
structurally robust
Near
we
expect
cyclical
cyclical
led
Near term,
term, expect
expect
cyclical
led led
shift
shiftin
inpricing
pricingpower
powerto
toService
Service
Cos
(esp.on
onlarger
largercontracts
contracts
Cos (esp.
with
with limited
limited competition)
competition) and
and
subsequent
margin
expansion
subsequent margin expansion
despite
despiteupside
upsidepressure
pressureon
on
supplier
supplierprices
prices

Threat
Threat of
of substitutes:
substitutes:medium
medium
NOC
NOCand
andIOC
IOCinvestment
investmentshifting
shifting
away
away from
from traditional
traditional more
more
accessible
areas
as
economics
accessible areas as economics
become
become more
more attractive
attractive in
in frontier
frontier
areas
areas
Size
Sizeof
ofreserves
reservesand
andultimate
ultimate
recoveries
recoveries potentially
potentially higher
higher in
in
frontier
frontier areas
areas

Source: Deutsche Bank

Deutsche Bank AG/London

Page 63

22 October 2008

Oil & Gas European Oil Services

Figure 79: LNG We expect medium to top quartile margin growth near term

Strength
Strength of
of suppliers:
suppliers: medium
medium
Main
Main supply
supply isis steel
steel (up
(up to
to 50%
50%
of
cost
base)
with
remainder
of cost base) with remainder of
of
supply
supply chain
chain split
split across
across various
various
sub
sub--contracting
contracting functions
functions (e.g.
(e.g.
construction,
construction, procurement)
procurement)
Expect
Expect cyclical
cyclical led
led squeeze
squeeze on
on
sub
contracting capacity
capacity as
as
sub--contracting
demand
for
their
services
demand for their services
increase.
increase. This
This will
will place
place upside
upside
pressure
pressure on
on supplier
supplier prices.
prices.
Note
Note that
that subsequent
subsequent increase
increase
-in
in raw
raw material
material and
and sub
sub
contracting
prices
potentially
contracting prices potentially
passed
passed through
through to
to Buyer
Buyer
depending
depending on
on initial
initial terms
terms &&
conditions
of
Oil
Service
conditions of Oil Service
--Buyer
company
company
Buyer contract.
contract.

Barriers
medium
Barriers to
to entry
entry
medium
Large
requiring
Large scale
scale projects
projects
requiring contractors
contractors with
with
strong
strong balance
balance sheets
sheets given
given turn
turn key
key nature
nature of
of LNG
LNG
awards
awards
Established
NOCs(from
Established relationships
relationships with
with
NOCs(from whom
whom aa
larger
larger number
number of
of LNG
LNG contracts
contracts originate)
originate)
Regional
Regional presence
presence and
and partnership
partnership with
with local
local
personnel.
personnel. Necessary
Necessary infrastructure
infrastructure (e.g.
(e.g. yards)
yards)
required
for
construction
and
installation
phases
required for construction and installation phases
Technology
Technology licensed
licensed out
out selectively
selectively

Levels
--medium
Levels of
of substitute
substitute competition
competition
medium
Only
Only largest
largest players
players able
able to
to handle
handle increasing
increasing
number
number of
of EPIC
EPIC contracts
contracts valued
valued >> $1bn.
$1bn.
Combination
Snamthreatens
Combination of
of Saipem
Saipem &
&
Snamthreatens market
market
share
share here
here (see
(see Appendix
Appendix 11 for
for comprehensive
comprehensive list
list of
of
market
players)
market players)
Technip
Technip (~20%),
(~20%), Chiyoda
Chiyoda (~20%),
(~20%), JGC
JGC (~10%),
(~10%),
KBR
KBR (~10%),
(~10%), Saipem
Saipem Snamprogretti
Snamprogretti (~5%)
(~5%)

Strength
--low
Strength of
of buyers
buyers
low
Medium
Medium levels
levels of
of
substitution
substitution and
and barriers
barriers to
to
entry
entry suggest
suggest that
that this
this
industry
industry isis structurally
structurally
robust
robust
Near
Near term,
term, expect
expect cyclical
cyclical
led
led shift
shift in
in pricing
pricing power
power to
to
Service
cos
(esp.
on
Servicecos (esp. on
$1bn+
$1bn+ contracts
contracts with
with
limited
limited competition)
competition) and
and
subsequent
subsequent margin
margin
expansion
expansion despite
despite upside
upside
pressure
pressure on
on supplier
supplier prices
prices

Threat
Threat of
of substitutes:
substitutes: low
low
Economies
Economies of
of scale
scale (bolt
(bolt on
on
liquefaction
liquefaction trains
trains around
around existing
existing
infrastructure
infrastructure &
& established
established supply
supply
chain)
chain) increases
increases attractiveness
attractiveness of
of
LNG
LNG vs.
vs. other
other advanced
advanced energy
energy
alternatives
e.g.
GTL
alternatives e.g. GTL
Monetisation
Monetisation of
of gas
gas using
using pipelines
pipelines
increasingly
increasingly difficult
difficult for
for stranded
stranded
reserves.
LNG
more
feasible
reserves. LNG more feasible option
option
Source: Deutsche Bank

Page 64

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 80: Deepwater drilling Day rates expected to show varying results; however structurally a robust industry
Barriers
Barriers to
toentry
entryhigh
high
Capital
Capital intensive
intensive business
business whose
whose participants
participants
leverage
drillships
leverage the
the necessary
necessaryassets
assets(e.g.
(e.g.
drillships,,semi
semi-submersible
submersiblerigs)
rigs) and
and their
theirgeographic
geographicflexibility
flexibility to
to
win
win deepwater
deepwater drilling
drilling contracts.
contracts.(Lead
(Lead time
timeon
on rig
rig
new
newbuilds
builds between
between3-3-44 years
years and
and average
average rig
rigcost
cost
-300mn)
between
-300mn)
between$100
$100
Advanced
Advanceddrilling
drilling technology
technologyrequired
requiredon
onultra
ultra
deepwater
deepwaterfields
fields
Technical
Technicalhuman
human expertise
expertise with
withestablished
established track
track
records
records

Strength
Strengthof
ofsuppliers:
suppliers: low
low
Key
supply
to
drillers
will
be
Key supply to drillers will bedrill
drill
bit
bit components
components e.g.
e.g.casing,
casing,
specialised
fluids
for
well
hole
specialised fluids for well hole
etc.
etc.Expect
Expectcyclical
cyclicalled
leduptick
uptickin
in
demand
demandfor
for these
thesematerials
materials and
and
subsequent
rise
in
supplier
prices
subsequent rise in supplier prices
In
In the
thecontext
context of
ofnew
new build
build
capacity
capacitymain
mainsupply
supply isissteel
steel

--medium
Levels
Levels of
ofsubstitute
substitute competition
competition
medium
Players
look
to
seek
market
share
with
Players look to seek market share withexpansion
expansionof
of their
their
drilling
drilling capacity
capacity through
through new
new builds
builds and
and rig
rigcharters
charters
Transocean
Transocean,,Seadrill,
Seadrill, Pride
Pride (largest
(largest players),
players),
Saipem,
Saipem,Noble,
Noble,Nabors,
Nabors,Fred
Fred Olsen
Olsen

Strength
Strength of
of buyers:
buyers: low
low
Medium
levels
of
substitution
Medium levels of substitution
and
andhigh
highbarriers
barriers to
toentry
entry
suggest
suggestthat
that this
this industry
industry isis
structurally
robust
structurally robust
Near
Near term,
term,expect
expectcyclical
cyclicalled
led
shift
shift in
inpricing
pricingpower
power to
toservice
service
cos
and
subsequent
margin
cos and subsequent margin
expansion
expansiondespite
despiteupside
upside
pressure
pressureon
onsupplier
supplierprices
prices

Threat
Threatof
of substitutes:
substitutes: low
low
NOC
and
IOC
NOC and IOC investment
investment shifting
shifting
towards
towards deepwater
deepwater fields
fields as
as
economics
economics become
become more
more
attractive.
attractive.
Size
Size of
of reserves,
reserves, ultimate
ultimate
recoveries
recoveries and
and rates
rates of
of flow
flow
potentially
higher
in
potentially higher in deepwater
deepwater
Source: Deutsche Bank

Deutsche Bank AG/London

Page 65

22 October 2008

Oil & Gas European Oil Services

Figure 81: Heavy oil sands we expect medium quartile margin growth near term

Strength
Strengthof
ofsuppliers:
suppliers:medium
medium
Suppliers
Suppliersequally
equallysplit
split between
between
steel
steelfor
forconstruction
constructionand
and
subcontracting
subcontractingfunctions
functionsthat
thatwill
will
include
includeprocurement,
procurement,
construction
construction
Expect
Expectcyclical
cyclicalled
ledsqueeze
squeezeon
on
sub
sub--contracting
contractingas
as demand
demand for
for
their
theirservices
servicesincrease.
increase.This
Thiswill
will
place
placeupside
upsidepressure
pressureon
onsupplier
supplier
prices
pricesin
inthe
thenear
nearterm
term
Note
Note that
thatsubsequent
subsequent increase
increase
-in
inraw
rawmaterial
materialand
andsub
sub
contracting
contractingprices
pricespotentially
potentially
passed
passedthrough
throughto
tobuyer
buyer
depending
dependingon
oninitial
initialterms
terms&&
conditions
conditionsof
ofOil
Oilservice
service
company
company--buyer
buyer contract.
contract.

Barriers
Barriers to
toentry
entryhigh
high
Capital
Capital intensive
intensive business
business whose
whose participants
participants
leverage
leverage the
the necessary
necessary equipment
equipment (e.g.
(e.g. heavy
heavy lifting
lifting
trucks
trucks and
and mining
mining equipment)
equipment) to
to win
win projects.
projects.
Established
Established infrastructure
infrastructure not
not to
to mention
mention
relationships
NOCs;
relationships with
with IOCs
IOCs and
and
NOCs; track
track record
record often
often
-client
results
-clientbusiness
results in
in repeat
repeat contractor
contractor
businessand
and
reluctance
reluctance from
from client
client to
to change
change
Advanced
Advanced technology
technology (often
(often with
with long
long patent
patent
expiries)
expiries) on
on types
types of
of extraction
extraction methods
methods e.g.
e.g. in
in situ
situ
bitumen
bitumen production
production or
or processes
processes e.g.
e.g. tailing
tailing
management.
management.
Technical
Technical human
human expertise
expertise and
and know
knowhow
howhard
hard to
to
reproduce
reproduce

--medium
Levels
Levels of
of substitute
substitute competition
competition
medium
Players
look
to
seek
market
share
as
they
build
Players look to seek market share as they buildtrack
track record
record
-requisite
and
-requisite for
and relationships
relationships with
with client
client base
base(a
(a pre
pre
for winning
winning
contracts)
often
through
long
standing
contacts
in
other
contracts) often through long standing contacts in other
industries
industries
Colt
Worley
Parsons
(15%),
Fluor
Colt Worley Parsons (15%), Jacobs
Jacobs (10%),
(10%),
Fluor(10%),
(10%),
Amec
Amec(10%),
(10%), Hatch
Hatch (10%)
(10%)
Technip,
22
-5%
Technip, SNC,
SNC, Equinox,
Equinox, Vista,
Vista, Gemini,
Gemini, IMV
IMV (b/w
(b/w c.
c.-5%
each)
each)

Strength
Strengthof
ofbuyers:
buyers: low
low
Medium
Medium levels
levels of
of
substitution
substitution and
and barriers
barriers to
to
entry
entry suggest
suggest that
that this
this
industry
industry isis structurally
structurally robust
robust
Near
Near term,
term,expect
expectcyclical
cyclical
led
led shift
shift in
in pricing
pricing power
power to
to
service
cos(esp.
(esp. on
on larger
larger
servicecos
contracts
contracts with
with limited
limited
competition)
competition)
Medium
Medium term,
term, expect
expectaa
slowing
slowing in
inmargin
margin expansion
expansion
due
due to
to upside
upside pressure
pressure on
on
supplier
prices
and
supplier prices and greater
greater
resistance
from
Oil
cos
resistance from Oilcos

Threat
Threat of
of substitutes:
substitutes: medium
medium
NOC
NOC and
and IOC
IOC investment
investment shifting
shifting
away
away from
from traditional
traditional more
more
accessible
accessible areas
areas as
as economics
economics
become
becomemore
more attractive
attractive in
in oil
oil
sands
sands
Size
Size of
of reserves
reserves and
and ultimate
ultimate
recoveries
recoveries potentially
potentially higher
higher in
in oil
oil
sands
sands
Source: Deutsche Bank

Page 66

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 82: Rig construction services we expect medium quartile margin growth near term
Barriers
Barriersto
toentry
entry medium
medium
Established
Establishedrelationships
relationshipswith
withIOCs,
IOCs, NOCs
NOCs and
andoil
oil
service
servicecompanies;
companies;track
trackrecord
recordoften
oftenresults
results in
in
repeat
-clientbusiness
repeatcontractor
contractor-client
businessand
andreluctance
reluctance
from
fromclient
clientto
tochange
change
Location
Locationand
andpartnership
partnershipwith
withlocal
localgovernment
governmentand
and
personnel.
personnel.Clients
Clientswill
willoften
oftenopt
optfor
forcontractors
contractors
located
in
close
proximity
located in close proximity
Necessary
Necessaryexpertise
expertiseand
andinfrastructure
infrastructure(e.g.
(e.g.yards)
yards)
required
requiredfor
forconstruction
constructionand
andprocurement
procurementphases.
phases.
Large
Largescale
scaleprojects
projectsrequires
requirescontractors
contractorswith
with
strong
strongbalance
balancesheets
sheetsgiven
giventurn
turnkey
keynature
natureof
of
awards
awards

Strength
Strengthof
ofsuppliers:
suppliers:medium
medium
Main
Mainsupply
supplyisissteel
steel(up
(upto
to35%
35%
of
ofcost
costbase)
base)with
withremainder
remainderof
of
supply
supplychain
chainsplit
splitacross
acrossvarious
various
sub
contracting
functions
(e.g.
sub -contracting functions (e.g.
construction,
construction,procurement)
procurement)
We
expect
cyclical
squeeze
Expect
cyclical
led led
squeeze
on on
sub
sub--contracting
contractingcapacity
capacityas
as
demand
demandfor
fortheir
theirservices
services
increase.
increase.This
Thiswill
willplace
placeupside
upside
pressure
on
supplier
pressure on supplierprices.
prices.
Note
Notethat
thatsubsequent
subsequentincrease
increase
in
inraw
rawmaterial
materialand
andsub
sub-contracting
contractingprices
pricespotentially
potentially
passed
passedthrough
throughto
tobuyer
buyer
depending
dependingon
oninitial
initialterms
terms&&
conditions
of
Oil
Service
conditions of Oil Service
company
buyer
contract.
company -buyer contract.

Levels
Levelsof
ofsubstitute
substitutecompetition
competition
by
bytheme:
theme:medium
medium
Large
Largescale
scaleplayers
players (operating
(operatingEPIC
EPICcontracts
contracts>>$500mn)
$500mn)seeking
seeking to
totake
take
on
onsmaller
smallersized
sizedprojects
projectsand
andaccept
acceptlower
lowerprices
prices(advantaged
(advantagedby
by economies
economies
of
scale)
could
alter
market
share
within
each
of
the
themes
bel
ow:
of scale) could alter market share within each of the themes bel ow:
Jack
Jack--up
uprefurbishment
refurbishmentand
andnew
newbuild
buildconstruction
constructionplayers:
players:
Lamprell
Lamprell(40%),
(40%),Keppel
KeppelFELS
FELS(20%),
(20%),PPL
PPL(15%),
(15%),Maritime
MaritimeIndustria
Industria l lServices
Services
(5
-10%),Dubai
10%),QGM
QGM(5
(5-10%),
DubaiDry
Drydocks
docks(5%)
(5%)
(5--10%),
Semi
subrefurbishment
refurbishment&
&new
newbuild
buildconstruction
constructionplayers:
players:
Semi--sub
Keppel
Keppel(15%),
(15%), Sembcorop
Sembcorop Marine
Marine(10%),
(10%), Jurong
Jurong (10%),
(10%),JJRay
RayMc
McDermott
Dermott
(10%),
(10%), DubaiDryDocks
DubaiDryDocks (15%),
(15%),PPL
PPL(10%),
(10%),Samsung
Samsung(10%)
(10%)Daewoo
Daewoo(10%),
(10%),
Lamprell,
Lamprell,MIS,
MIS,QGM
QGM (all
(all<10%)
<10%)
by
byregion
region:: high
high

Strength
Strengthof
ofbuyers
buyers --medium
medium
Medium
Mediumlevels
levelsof
ofsubstitution
substitution
and
andbarriers
barriersto
toentry
entrysuggest
suggestthat
that
this
thisindustry
industryisisstructurally
structurallyrobust
robust
Medium
Mediumterm,
term,expect
expectaaslowing
slowing
in
inmargin
marginexpansion
expansionfor
forOil
Oil
Services
due
to
upside
pressure
Services due to upside pressure
on
onsupplier
supplierprices
pricesand
andgreater
greater
resistance
resistancefrom
fromOil
Oil cos
cos

Threat
Threatof
ofgeographical
geographicalsubstitution
substitutionisisreal:
real:regional
regionalmarkets
markets will
will
increasingly
increasinglycompete
competeagainst
againsteach
eachother
otherfor
forbusiness
business
Regional
Regionalplayers
players(includes
(includessemi/
semi/jackup
jackup refurb
refurband
andnew
newbuilds):
builds):
Middle
MiddleEast
East --mainly
mainlyUAE
UAE(25%),
(25%),Singapore
Singapore(40%),
(40%),S.E
S.EAsia
Asia(15%)
(15%)
USA/GoM
USA/GoM (15%),
(15%),West
WestAfrica
Africa(5%),
(5%),

Threat
Threatof
ofsubstitutes:
substitutes:low
low
Industry
Industryitself
itselfhas
hasno
noalternative
alternative
Source: Deutsche Bank

Deutsche Bank AG/London

Page 67

22 October 2008

Oil & Gas European Oil Services

Appendix F: Detailed
specifications of yards in
Eastern Hemisphere
Figure 83: Detailed yard specifications
Location

Company

Yard name

Status

New build/
Refurbishment

Oil and gas/ Non

Products / Services

The range of services offered are those that are typically required during a
docking, including: general fabrication and repair in steel, stainless steel and
aluminium, heavy engineering and diesel fitting, electrical marine
maintenance, blasting and painting, hydraulic repair, propulsion system
servicing and repair including CPP and azimuthing drive units.

Australia

Mermaid Marine Dampier

Existing

Others

Non oil and gas

Azerbaijan

Keppel Corp.

Existing

New build +
Refurbishment

Oil and gas

Construction and repair of offshore drilling rigs

Caspian Shipyard Company Ltd

Azerbaijan

Mcdermott
International

Baku

Existing

New build

Oil and gas

From MCCI fabrication yard and marine base at BDJF, the company offers
services including design, fabrication and installation of offshore platforms
and installation of offshore pipelines for the oil and gas industry.

China

China State
Shipbuilding
Corporation

Changxing Shipbuilding Base

Greenfield expansion

New build

Oil and gas

The new capacity will be capable of building various high-tech ships, such
as LNG ships, offshore engineering facilities and cruise ships shall have
been completed before the year 2015

China

China State
Shipbuilding
Corporation

Chengxi shipyard Co. Ltd.

Existing

New build +
Refurbishment

Oil and gas

It specializes in shiprepair and newbuilding, steel construction as well as


offshore engineering, lifting gears and mechanical-electric equipments
repair and manufacture. Ship repair is the main business of the company,
and the annual capacity of ship repair is 200 vessels around including but
not limited to bulk carrier, container, chemical tanker (tanker), self-unloader,
LPG and engineering vessels.

China

China State
Shipbuilding
Corporation

China State Shipbuilding


Corporation

Existing

New build

Oil and gas

FPSO, Tension leg platforms, Semi submersibles, Jack ups

China

China State
Shipbuilding
Corporation

Guangzhou Huangpu Shipyard

Existing

Others

Non oil and gas

Established in 1851, having long been specialized in military and civil


products in South China, Guangzhou Huangpu Shipyard is adept in service
crafts,cargo ships, yachts,work boats,high speed aluminum ships, offshore
structures,large-sized steel structures for land-based construction and
heavy duty harbour machinery and so on.

China

China State
Shipbuilding
Corporation

Non oil and gas

It is the largest modern ships building complex in South China with a history
of 50 years. This company has long focused on developing and building
handysize tankers and has grown into a domestic winner in building tankers
for the European owners. It has scored significant achievements in the
development of new and high-tech ships such as the ro/pax vessels and
semi-submersible heavy lift vessels and so on.

China

China State
Shipbuilding
Corporation

Guangzhou Wenchong Shipyard Existing

New build +
Refurbishment

Oil and gas

Being a large shipbuilding and shiprepairing yard and a heavy industry


enterprise in South China, it is capable of building a range of ships and
machinery, such as containerships (in series),dredgers(in series),product oil
tankers, multipurpose cargo ships of 20,000 dwt,habour machinery, cranes
and processing large-sized machine works. For shiprepairs, annually this
yard can handle as many as 120 units of ships with tonnage of not
exceeding 200,000 dwt.each.

China

China State
Shipbuilding
Corporation

Hodong Zhonghua
Shipbuilding(Group)Co. Ltd

Others

Non oil and gas

A large shipbuilding complex having a history of over 70 years, it can build


not only naval and civil ships but also low-speed/two-strok diesel engines
and large steelstructures.It has already delivered more than 3,000 ships to
the domestic and overseas owners.And its products have been exported to
over 30 countries and regions worldwide.

Guangzhou Shipyard
International Co.,Ltd.

Existing

Existing

Others

China

China State
Shipbuilding
Corporation

Jiangnan Shipyard(Group)Co. Ltd Existing

New build

Oil and gas

New build liquefied gas carriers, car carriers, crude oil tankers, Panamax
bulk carriers, Handymax bulk carriers, Lake suitable bulk carriers, multipurpose cargo ships, fast feeder container ships etc. And in particular, gas
carriers have become one of the major products of the shipyard in the past
years. Apart from new building section, Jiangnan Shipyard has specific
divisions specializing in manufacturing pressurized tanks liquefied gas
carriers, large steel structures for civil architect engineering, variety of
mechanical and electrical equipment, nonstandard equipment, pressure
containers, port machinery etc.

China

China State
Shipbuilding
Corporation

Longxue Shipbuilding Base

Others

Non oil and gas

In light of the agreement signed between CSSC and Guangzhou Municipal


Government,a sum of 4.5 billion yuan RMB will be invested in the first
phase of the construction.With this done,the shipbuilding capability of
Longxue Shipbuilding Base shall have grown into the largest shipbuilding
base in South China and the firet-rate shipbuilding base in the world.

Greenfield expansion

Other Details

Source: Deutsche Bank, Company data

Page 68

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 84: Detailed yard specifications continued


Location

Company

Yard name

Status

New build/
Refurbishment

Oil and gas/ Non

Products / Services

Other Details

Oil and gas

Being reorganized by two shipyards,originally called Shanghai Shipyard and


Chengxi Shipbuilding respectively,Shanghai-Chengxi Shipbuilding Co.,Ltd.is
a leading extra large shipbuilding enterprise in China.It is specialized in
building many kinds of hightech vessels,such as containerships,bulk
carriers,reefer containerships,semi-submersible drilling rigs,some of which
have been exported to Europe,Asia and other areas in the world.In
addition,this yard is adept in shiprepairs and ship conversion for the
shipowners worldwide.

New build

Oil and gas

Known as the largest and most advanced shipyard in China,Shanghai


Waigaoqiao Shipbuilding Co.,Ltd.is renowned for its leading position mainly
of building the sophisticated ships,namely,the 175,000-dwt green Capesize
bulk carriers,105,000-dwt Aframax crude oil tankers and 150,000-dwt and
170,000-dwt floating production, storage and offloadings (FPSO). Its
products have been sold to some foreign countries and regions in the world
such as Belgium,America,Japan,Greece,Hong Kong and Taiwan and so on.

Existing

Others

Non oil and gas

A new Shipbuilding Industry Zone in Wuhu is being planned


and will be established, and when Wuhu Xinlian moves to the
The Wuhu Xinlian is now the biggest shipyard in Anhui Province and is also
Zone in 2010, its shipbuilding capacity will reach 500,000
a large (Grade 1) shipbuilding enterprise in China.
DWT, with a sales volume of 4 billion yuan (approx.
US$533,000,000).

COSCO Shipyard Dalian

Existing

Refurbishment

Oil and gas

Repair and conversion of large bulk carrier, container carrier and VLCC,
Semi submersibles and FPSO.

Capacity of 200 large-size ocean vessels' repair and


conversion annually. It has one world's biggest DWT 300,000
floating dock, one DWT 180,000 dock, one DWT 80,000 dock
and 9 repair berths including DWT 300,000 wharf and 10,000t
slipway. Its land area totaling 1,200,000 sq meter.

China

COSCO Shipyard Guangzhou

Existing

Others

Non oil and gas

Ship repair.

COSCO (Guang Zhou) Shipyard is equipped with a Panama


size DWT 80,000 floating dock, a DWT 150,000 dock, four
repair berths, a deep quay of 1200m, and 200,000 m2 land
area as well as other perfect facilities.

China

COSCO Shipyard Nantong

Existing

Others

Non oil and gas

Ship repair and ship conversion.

Shipyard has one DWT 150,000 floating dock, one DWT


80,000 floating dock, four repair berths and 400,000m2 land
areas.Capacity is of approximately 150 vessels per year.

China

COSCO Shipyard Shanghai

Existing

New build

Oil and gas

Onshore and offshore engineering activities for refrigerated carrier,


chemical tanker, LPG tanker and other emergency projects.

COSCO (Shang Hai) Shipyard has one DWT 50,000 floating


dock, 350m berthing quays.

A newly built shipyard with one DWT 150,000 dock and four
piers in service.
Zhoushang shipyard is building a very large ship repairing,
building and conversion base composing of 3 docks ranging
from DWT 80,000 to DWT 300,000 ( dock capacity: nearly
DWT 1,110,000), three piers, 4,500m coastline and 2,000,000
m2 land area. Within the next few years, it will have the
potential to grow into a mega shipyard and capable of
servicing all marine activities, including VLCC repairs and
offshore blocks fabrication.

China

China State
Shipbuilding
Corporation

China

China State
Shipbuilding
Corporation

Waigaoqiao Shipbuilding Co.,Ltd Existing

China

China State
Shipbuilding
Corporation

Wuhu Xinlian Shipbuilding Co

China

Shanghai-Chengxi Shipbuilding
Co.,Ltd

Existing

New build

Existing + Brownfield
expansion

Others

Non oil and gas

Ship repairing, building and conversion base (expansion work in progress)

Keppel Nantong Shipyard


Company Limited

Existing

Others

Non oil and gas

Shipbuilding and repairing

Yantai Raffles

Existing

New build

Oil and gas

New build semisubmersible rigs, Jackup rigs, platform conversion, Vessels,


Dry dock with an area of 72 hectares
FPSO, FPO, Heavy lift carrier, pipelay vessels etc.

China

COSCO Shipyard Zhoushan

China

Keppel Corp.

China

Yantai Raffles

India

SembCorp

Pipavav Shipyard

Greenfield expansion

New Build

Oil and gas

VLCC vessels

Indonesia

Clough

Petrosea

Existing

New build

Oil and gas

A comprehensive range of services are undertaken from offshore wellhead


& production platforms, subsea pipeline and umbilical installations, mooring
systems and Floating Production, Storage and Offloading (FPSOs) through
to downstream processing facilities.

Indonesia

Labroy Marine

Batam Island

Existing

New build

Oil and gas

Labroy is in the areas of delivering high specification of offshore support


vessels (OSV), Anchor Handling/Supply Tugs (AHTS) and Platform Supply
Vessel(PSV) and has recently started with Jack up rig construction.

Indonesia

Mcdermott
International

Batam Island

Existing

New build

Oil and gas

It offers services including design, fabrication and installation of spar


platforms; design and installation of subsea facilities; design, fabrication,
and installation of new and refurbished bottom-founded offshore platforms;
and, installation of offshore pipelines for the oil and gas industry.

Indonesia

SembCorp

Karimun Sembawang Shipyard

Existing

Others

Non oil and gas

Main activities encompass block fabrication, tank cleaning, afloat ship


repairs, de-sludging and de-sloping of tankers. Construction of multipurpose barges/vessels for accomodation, work and bulk cargoes.

The 85-hectare shipyards infrastructure is under


development and construction is scheduled for completion in
September 2008. It will comprise a 600-metre-long VLCC
drydock equipped with shipbuilding workshop facilities and
equipment, gearing it towards the building of large VLCC
sized vessels in the future.

Operates from a 35-hectare site located on Karimun Island in


Indonesia, approximately 40 km southwest of Singapore.

Source: Deutsche Bank, Company data

Deutsche Bank AG/London

Page 69

22 October 2008

Oil & Gas European Oil Services

Figure 85: Detailed yard specifications continued


Location

Company

Yard name

Status

New build/
Refurbishment

Oil and gas/ Non

Products / Services

Other Details

Indonesia

SembCorp

SMOE Indonesia

Existing

Others

Non oil and gas

Provides support to the Groups operations and is capable of delivering a


full spectrum of turnkey solutions that include engineering, procurement,
construction, transportation, installation and commissioning services.

Japan

Kawasaki
Shipbuilding
Corporation

Kobe

Existing

New build +
Refurbishment

Oil and gas

Its product ranges include high-performance LNG and LPG carriers,


container ships, bulk carriers and VLCCs, as well as submarines. The
Company is spearheading development of offshore structures and research
vessels.

Japan

Kawasaki
Shipbuilding
Corporation

Sakaide

Existing

New build +
Refurbishment

Oil and gas

Its product ranges include high-performance LNG and LPG carriers,


container ships, bulk carriers and VLCCs, as well as submarines. The
Company is spearheading development of offshore structures and research
vessels.

Japan

Mitsui
Engineering &
Shipbuilding

Mitsui

Existing

New build

Oil and gas

The company builds LNG carrier, bulk carrier, oil tanker, FPSO, ROVs Patrol
ships etc.

Kazakhstan

Keppel Corp.

Keppel Kazakhstan LLP

Existing

New build +
Refurbishment

Oil and gas

Construction and repair of offshore drilling units and structures and


specialised vessels

Korea

Daewoo

Daewoo

Existing

New build

Oil and gas

It also works on:


Fixed platforms, rigs, FPSO/FPU/FSOs for offshore oil and gas exploration &
Tankers, LNG & LPG carriers, container ships, roll roll-on rollproduction. It also manufactures Gas Carriers(LNG,LPG), VLCC, Container
off carriers, chemical carriers, product tankers, passenger
ships, Roll-on Roll-off freight carrier, Pasenger carriers, Bulk carriers, Naval
ferries, submarines, destroyers, battle ships, submarine
ships: Submarines, war ships, auxiliaries
rescue vessels, AUV, and other specialty vessels

Korea

Hyundai

Hyundai

Existing

New build

Oil and gas

Floating Units, Fixed Platforms, Pipelines & Subsea Facilities, Offshore


Installations. It also works on VLCCs, Tankers, Product Carriers, Chemical
Tankers, Containerships, Bulk Carriers, OBO Carriers, Ro-Pax Ships, Ro-Ro
Ships, Pure Car Carriers, LNG Carriers, LPG Carriers, Submarines,
Destroyers, Frigates

Korea

Samsung

Geoje Shipyard

Existing

New build

Oil and gas

Crude Oil Tankers, Container Vessels, Cruiser & Ferries,


Shipbuilding Capacity - 4,000,000 gt/yr
Gas Carriers(LNG,LPG),FPSO, Drillships, Offshore Platforms, Cargo &
Offshore and Steel Structure capacity - 250,000 mt/yr
Material Handling Equipment, Tension leg platforms, Semisubmersibles etc

Offshore yard covering over 229 acres, including a156-acre


assembly yard and a 73-acre fabrication shop.

Kuwait

Maritime
MIS Kuwait
Industrial Services

Existing + Brownfield
expansion

Refurbishment

Oil and gas

The facilities comprise a two-story warehouse, covered


machine shop, and mechanical fabrication bays, each having
its own overhead crane, with capacities ranging from 5 to 15
tons. The facility is equipped with lathes, boring machines,
Used primarily as a comprehensive oilfield machine shop and support base
milling machines, grinders, shapers, valve repair and test
for MIS services in Kuwait and the Northern Gulf, the Kuwait facilities are
equipment, and welding and cutting equipment.
located in East Ahmadi, Kuwait.
In order to gear up for the additional fabrication work MIS
Kuwait is expanding the facilities to a second work area at
Mina Shuaiba (about 15 kms away) in addition to the existing
facility at East Ahmadi.

Philippines

Keppel Corp.

Keppel Cebu Shipyard Inc

Existing

Others

Non oil and gas

Shipbuilding and repairing

Philippines

Keppel Corp.

Keppel Philippines Marine Inc

Existing

Others

Non oil and gas

Shipbuilding and repairing

Philippines

Keppel Corp.

Subic Shipyard & Engineering Inc Existing

Others

Non oil and gas

Shipbuilding and Repairing

Qatar

Keppel Corp.,
Nakilat JV

Keppel Corp., Nakilat JV

New build

Oil and gas

LNG infrastructure (refurbishment of LNG tankers, FPSOs)

Keppel and Qatar Gas Transport Company Ltd


(NAKILAT) formed a 20/80 joint venture to develop a shipyard
in the Port of Ras Laffan by 2010. The yard covers 42
hectares of land area. Quay side includes six full length wet
berths, totalling 2.4 km long.

Greenfield expansion

Saudi Arabia

Maritime
MIS ARABIA
Industrial Services

Existing

Refurbishment

Oil and gas

Jack up refurbishment (derived from projects underatken)

MIS-Arabia covers a total land area of 85,000m2 with a


covered fabrication shop of 4,000 m2. The fabrication shop
holds five overhead cranes of various capacities (10 tons, 30
tons). It also holds various equipment required for pressure
vessels manufacturing, including dished end forming
machines. Furthermore, the facility contains a stress-relieving
furnace of 3m x 3m x 12m (MIS-Arabia is in the process of
doubling the area of its fabrication shop and introducing a
new furnace of 6m x 7m x 18m).

Saudi Arabia

SembCorp

FDSCO

Greenfield expansion

Others

Non oil and gas

Shipbuilding, ship repairing, marine engineering facilities. Other associated


facilities will include ship construction halls, wet and dry berths, final
outfitting and commissioning quay, supporting infrastructures and services
as well as training facilities.

The yard will have a shiplift system for new building and
repair of vessels up to Handymax size and a floating dock for
repair of vessels up to Suezmax size. The shipyard is
expected to be completed in 2009.

Singapore

Clough

Asia Offshore

Existing

New build

Oil and gas

Asia Offshore specializes in engineering and fabrication of steel structure,


process modules, topsides modules and other process facilities for the
onshore and offshore oil and gas industry.

Singapore

Keppel Corp.

FSTP Pte Ltd

Existing

New build +
Refurbishment

Oil and gas

Construction, fabrication and repair of offshore production facilities and


drilling rigs

Singapore

Keppel Corp.

Keppel FELS Ltd

Existing

New build +
Refurbishment

Oil and gas

Construction, fabrication and repair of offshore production facilities and


drilling rigs, power barges, specialised vessels and other offshore
production facilities.

Singapore

Keppel Corp.

Keppel Shipyard Ltd

Existing

Others

Non oil and gas

Shiprepairing, shipbuilding and marine


construction

Singapore

Keppel Corp.

Keppel Singmarine Pte Ltd

Existing

Others

Non oil and gas

Shipbuilding and repairing

Singapore

Keppel Corp.

Offshore Technology
Development Pte Ltd.

Existing

New Build

Oil and gas

Production of jacking systems and provision of jacking analysis

Source: Deutsche Bank, Company data

Page 70

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 86: Detailed yard specifications continued


Location

Company

Yard name

Status

New build/
Refurbishment

Oil and gas/ Non

Products / Services

Other Details
Over a total land area of 68 hectares in 2 locations, Jurong
Shipyard operates four graving docks with a total capacity of
1,100,000 dwt and berthing quays stretching over a total
length of 2,728 metres with a maximum draft of 9 metres.

Singapore

SembCorp

Jurong shipyard

Existing

New build +
Refurbishment

Oil and gas

ship repair, newbuilding, ship conversion and offshore engineering.

Singapore

SembCorp

Jurong SML

Existing

Others

Non oil and gas

Repair of small and medium-sized vessels, including afloat and anchorage


repairs and the construction of mid-sized vessels.

Operating from two locations that cover an area of 12


hectares, Jurong SML has two dry docks (17,500 dwt
capacity) at Shipyard Road, as well as a floating dock and
three slipways at Tuas.

Oil and gas

Design and construction of mobile offshore jack-up and semi-submersible


drilling rigs, offshore construction and support vessels. Repair, upgrading
and conversion of offshore rigs, as well as afloat repairs and conversions.

With a total land of 18.6 hectares, PPL Shipyard's operations


span two locations. The Pandan Road yard is equipped with a
sea frontage of 700 metres, 250 metres of wharf with a
water depth of 7 metres 2 large workshops and 5 large open
concrete fabrication slabs. Its newly developed yard in Tuas
has a shoreline frontage of 700m, and 100m of wharf with a
water depth of 5.5 metres.

Tankers, bulk carriers and container & cargo vessels,passenger ships


conversions & upgrading, FPSO conversions, offshore conversions and
newbuildings, complex lengthening conversions, damage repairs, chemical
tankers, LNG carriers, liquefied gas carriers and navy ships repairs.

The shipyard has five docks totalling 775,000 dwt with


adjacent engineering and fabrication facilities. It has almost 4
km of continuous deep and sheltered berthage of up to 14
metres in depth. The shipyard's 100,000 dwt dry dock is one
of the deepest in South-east Asia with a draft of 13.1 metres
allowing cruise and naval vessels to dock without restrictions.

Singapore

SembCorp

PPL Shipyard

Existing

New build +
Refurbishment

Oil and gas

Singapore

SembCorp

Semwabang Shipyard

Existing

New build +
Refurbishment

Singapore

SembCorp

SMOE Shipyard

Existing

New build

Oil and gas

Thailand

Clough

Clough Thailand

Existing

New build

Oil and gas

Thailand

Lamprell

Sattahip

Existing

Refurbishment

Oil and gas

Drilling rig upgrade and refurbishment facility. Under Construction:


Expected completion in Q4 2008

UAE

Consolidated
Contractors
Company

Mussafah fabrication Yard

Existing

New build

Oil and gas

Wellhead jackets and decks, topsides, modules and loading terminals.

UAE

Dubai Dry Docks Dubai Dry Docks

Existing

New build +
Refurbishment

Oil and gas

Jackup refurbishment, newbuild semisubmersibles, FPSO conversions etc. Also provides ship repair service

UAE

Keppel Corp.

Arab Heavy Industries Public


Joint stcok company

UAE

Lamprell

Hamriyah

SMOE operates a 29-hectare fabrication yard that is shared


Engineering and construction of offshore production platforms and floating
with Sembawang Shipyard on the north-eastern shore of
production facilities. Construction of fixed platforms and offshore
Singapore. The company also operates a 30-hectare
installations, and the fabrication, integration and pre-commissioning of
fabrication yard in the Kabil Industrial Zone on Batam Island,
topside modules for FPSOs.
Indonesia.
Cloughs fabrication facility in Sattahip Thailand, specialises in the
fabrication of minimal facility Well Head Platforms (WHP), FPSO process
modules, process modules for petrochemical and offshore platforms,
onshore modular fabrication for mining and minerals sector

The yard's total production capacity is 67,000 tons/year of


steel, and load-out facilities are available for loading single
structures up to 12,000 tons. Adjacent to the loadout area is
the marine jetty, which is 1,000m long with a water depth
ranging from 4.5 to 6.5 meters.

Existing

Others

Non oil and gas

Shipbuilding and Repairing

Existing

New build +
Refurbishment

Oil and gas

This facility will be primarily undertaking jackup rig upgrade and


refurbishment projects.

This 40,000 m portside facility has direct quayside access


Lamprell has signed a 25 year lease for 330,000m of land in
the Hamriyah Free Zone. This land, when fully developed, will
have 1.25km of direct quayside access and a low tide water
depth of 8.5m. Operations in Hamriyah are anticipated to
commence in 2008, thus releasing capacity from the existing
facilities in Sharjah and Jebel Ali. The shipyard is expected to
be completed in 2008.

UAE

Lamprell

Hamriyah New

Greenfield expansion

New build +
Refurbishment

Oil and gas

It will be one of the most modern in the Middle East, with a quayside
capacity to execute up to 10 jackup rig upgrade and refurbishment projects
at any one time. It will also contain large covered and open fabrication areas
that will allow Lamprell to undertake major new build projects, such as the
construction of jackup rigs and the integration of process modules onto
FPSO vessels.

UAE

Lamprell

Jebel Ali

Existing

New build +
Refurbishment

Oil and gas

Jackup upgrade and refurbishment, Offshore fixed structures, FPSO.


Lamprell regularly executes projects to inspect and overhaul mechanical
and rotary equipment, fabricate new mud systems and construct new land
camps.

The facility occupies an area of 161,000m that includes more


than 15,000m of covered work spaces with internal
overhead cranes suitable for carrying out fabrication and
assembly activities under cover.

UAE

Lamprell

Sharjah

Existing

Refurbishment

Oil and gas

Jackup upgrade and refurbishment, Offshore fixed structures, FPSO.


Lamprell regularly executes projects to inspect and overhaul mechanical
and rotary equipment, fabricate new mud systems and construct new land
camps.

The facility has a total surface area of 36,000m that includes


28,000m of open fabrication areas that are serviced by
mobile crawler cranes and tower cranes, as well as 3,500m
of covered fabrication areas.
A 3,000 sq m fabrication shop, complete with overhead
cranes, plate rolling, bending, pressing, shearing, cutting,
welding, and other metal work equipment; Extensive open
and table fabrication areas, with access to gantry and mobile
cranes, as well as manual, semi-automatic, and automatic
welding facilities; and Support facilities, including stress
relieving furnaces, hydrotest facilities, an instrumentation and
calibration shop, wheelabrator shotblast unit, and a
completely enclosed blasting and painting building.

UAE

Maritime
MIS Sharjah
Industrial Services

Existing

New build +
Refurbishment

Oil and gas

Focusing primarily on structural, mechanical, marine, process skids,


modules, and pressure vessel fabrication

UAE

Mcdermott
International

Existing

New build

Oil and gas

It offers services including design, fabrication and installation of spar


platforms; design and installation of subsea facilities; design, fabrication,
and installation of new and refurbished bottom-founded offshore platforms;
and, installation of offshore pipelines for the oil and gas industry.

Oil and gas

Has facilities for Inspection, repair, maintenance (IRM) facility in Hamriyah


free zone port Sharjah U.A.E. Engineering, procurement, fabrication, outfit,
test, pre-commission, load-out and sea fasten a wide range of structures
associated with oilfield developments which include:
- Several drilling rig conversions,
- Topside modules with a variety of uses (i.e. accommodation, utility,
recreational, process, control, drilling etc.) helidecks, bridges, flare flacks
substructure steelwork and process pipework
- subsea structures including protection frames, templates, manifolds, tiein spool pieces and platform risers.
- Process PAUs and PARs, flotation tanks, jacket caisson guides, mud
storage tanks, bridges and suction anchors.

UAE

QGM

Jebel Ali

QGM

Existing

Refurbishment

Source: Deutsche Bank, Company data

Deutsche Bank AG/London

Page 71

22 October 2008

Oil & Gas European Oil Services

Appendix G: License expiry in


shallow water and onshore
Figure 87: Shallow water licenses (i.e. <400m) awarded
since 2000 has increased almost tenfold

Figure 88: Shallow water license average term length


since 2000 has remained broadly constant
30

700

25
20

500

Years

Licenses awarded

600

400

15

300

10

200

100

2000
2000

2001

2002

2003

2004

2005

2006

2007

2001

2002

2003

Exploration

2004

2005

2006

2007

Development

Source: Wood Mackenzie, Deutsche Bank

Figure 89: Onshore licenses (i.e. <400m) awarded since


2000 has increased almost sixfold

Figure 90: Onshore license average term length since


2000 has remained broadly constant

1,800

30

1,500

25

1,200

20
Years

Licenses awarded

Source: Wood Mackenzie, Deutsche Bank

900

15

600

10

300

5
-

2000

2001

2002

2003

2004

2005

2006

2007

2000

2001

2002

Exploration
Source: Wood Mackenzie, Deutsche Bank

Page 72

2003

2004

2005

2006

2007

Development

Source: Wood Mackenzie, Deutsche Bank

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Appendix H: GOM deepwater


licenses expiry by depth
Figure 91: Breakdown of deepwater licenses expiring by depth in GOM
450
400
350

Licenses expiring

300
250
200
150
100
50
0
2007

2008

2009

2010

2011

2012

2013

2014

400-799 (Peak 2010)

800-1199 (Peak 2016)

1200-1599 (Peak 2013)

2000-2399 (Peak 2014)

2400-2799 (Peak 2012)

>2800 (Peak 2015)

2015

2016

2017

1600-1999 (Peak 2012)

Source: Wood Mackenzie, Deutsche Bank

Deutsche Bank AG/London

Page 73

22 October 2008

Oil & Gas European Oil Services

Appendix I: Drilling activity


the complete picture

Drilling days

Source: Deutsche Bank and Wood Mackenzie

Source: Deutsche Bank and Wood Mackenzie

Figure 94: Drilling activity in depths 1600-1999m

Figure 95: Drilling activity in depths 2000-2399m

Drilling days

200

Licenses aw arded

Drilling days

2010E

2000

2010E

2009E

2008E

2007

2006

2005

2004

2003

2002

2001

0
2000

800

400

2009E

5000

2008E

1000

600

2007

10000

800

2006

1200

1000

2005

15000

2004

1400

1200

2003

20000

2002

25000

1600

90000
80000
70000
60000
50000
40000
30000
20000
10000
0

1400

2001

1800

1600

Days

30000

Licenses (acreage in km2)

Days

2000

Licenses aw arded

Source: Deutsche Bank and Wood Mackenzie

Figure 96: Drilling activity in depths 2400-2799m

Figure 97: Drilling activity in depths 2800-3199m

10000

Drilling days

Source: Deutsche Bank and Wood Mackenzie

Page 74

2010E

2009E

2008E

2007

2006

2005

2004

2003

2002

2001

0
2000

Licenses aw arded

10000

Drilling days

2010E

100

20000

100
2009E

20000

2008E

200

30000

200

2007

30000

2006

300

40000

300

2005

40000

50000

2004

50000

400

60000

400

2003

Days

60000

500

70000

500

2002

70000

600

600

2001

700

80000

2000

90000

Days

100000

800

Licenses (acreage in km2)

Source: Deutsche Bank and Wood Mackenzie

900

Licenses (acreage in km2)

Licenses aw arded

Licenses (acreage in km2)

Licenses aw arded

2010E

0
2000

2010E

2009E

2008E

5000

Licenses (acreage in km2)

Drilling days

2007

2006

2005

2004

2003

2002

2001

0
2000

10000

2009E

500

500

2007

1000

15000

2008E

1000

20000

2006

Days

1500

1500

25000

2005

2000

2000

30000

2004

2500

5000
4500
4000
3500
3000
2500
2000
1500
1000
500
0
2003

2500

2002

3000

3000

2001

3500

Days

Figure 93: Drilling activity in depths 1200-1599m

Licenses (acreage in km2)

Figure 92: Drilling activity in depths 400-799m

Licenses aw arded

Source: Deutsche Bank and Wood Mackenzie

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Appendix J: Regional spread


of contracted newbuild rigs
Figure 98: Contracts signed for semi-submersible rigs and drillships coming online
2008-12

6%

4% 2%
29%

12%

21%
26%
S America

Uncontracted

GOM

Europe

Africa

Russia

E Hemisphere

Source: ODS Petrodata, Deutsche Bank

Figure 99: Contracts signed for Jackup rigs coming online 2008-12

4%

3%

1%

1%

7%

13%

71%

Uncontracted

E Hemisphere

Middle East

S America

Africa

GOM

Europe

Source: ODS Petrodata, Deutsche Bank

Deutsche Bank AG/London

Page 75

22 October 2008

Oil & Gas European Oil Services

Appendix K: Snapshot of each


companys financing
We have analysed the debt position, spread of maturity and interest rates to assess the
refinancing risks for companies under our coverage. The underlying refinancing risk potential
for companies is measured by taking a look at the timing of debt maturity (bond loans, bank
loans, convertible bonds etc) along with the companys current cash position, access to undrawn credit facilities and their expected free cash flow generation. Data has been sourced
from 2007 annual reports.
Figure 100: Acergy

Figure 101: Aker Solutions

700

4,000

600

3,500
3,000

400

NOK mn

300
200

2,500
2,000
1,500
1,000

100

500

Free cash flow

LT debt maturity

Convertible note maturing in 2013.


Strong cash position and free cash potential should
cater for future re-financing requirements.

Figure 102: Amec

Figure 103: Lamprell

800

2013

2012

2011

180
150
Euro mn

600

ST debt maturity

60
Nil
2010

Free cash flow

Free cash flow

Strong net cash position supported by positive free


cash flows.
Undrawn borrowing facilities (GBP 316mn) available for
potential financing requirements.

2009

Cash

2010

30

2009

2008

Cash

ST

GBP 1mn GBP 1mn

90

2008

200

120

Debt

400

debt

GBP mn

Free cash flow

- Strong cash position and free cash flow should cater for LT
debt maturities.
- Un-drawn revolving credit facility of Euro 750mn expiring in
Oct 2012, with option of 2x1 year extension.
Source: Company data, Deutsche Bank

2010

Year of maturity of LT debt

.Source: Company data, Deutsche Bank

2009

2008

Cash

2013

2012

Year of maturity of LT debt

LT debt maturity

2011

2010

2009

2008

LT debt

Cash

LT debt

USD mn

500

No debt.
Source: Company data, Deutsche Bank

Source: Company data, Deutsche Bank

Page 76

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 105: Saipem

750

3,500

600

2,800

450

2,100

Euro mn

300
150

1,400
700
-

> 5 years

Year of maturity of total debt


Debt maturity

Free cash flow

2017

Year of maturity of LT debt

LT debt maturity

Petrofac has a strong net cash position.


Strong free cash flows should cater for future
refinancing requirements.

2011

2010

2009

2008

LT debt

(700)
Cash

4-5 yrs

3-4 yrs

2-3 yrs

1-2 yrs

1 yr

LT debt

ST debt

Cash

ST debt

USD mn

Figure 104: Petrofac

Free cash flow

78% of loan is provided for by Eni, which has a 43%


stake in Saipem. Eni provides strong financial backing
for Saipem and thus the refinancing risk is low.
Following the aggressive capex spend in 2008E-09E,
the strong free cash flows from 2010E should cover the
long term debt maturities.
Unused lines of credit available to the extent of
$926mn.

Source: Company data, Deutsche Bank

Source: Company data, Deutsche Bank

Figure 107: Subsea7

500

4,000

400

3,000

300

USD mn

5,000

2,000
1,000

LT debt maturity

$ 0.4 mn

Free cash flow

2017

2011

2010

2009

2008

LT debt

Cash

ST debt

Year of maturity of LT debt

(3,000)

$ 0.4mn

2013 and after

2012

2011

2010

2009

2008

LT debt

(2,000)

ST debt

(1,000)

200
100

Cash

USD mn

Figure 106: Seadrill

Year of maturity of total debt

Debt maturity

Free cash flow

Has the highest debt exposure relative to peers.

Two convertible bond loans maturing in 2011 and 2017.

Strong free cash flows after 2010E provides sufficient


cover to meet long term debt maturities.

Strong free cash flows should cater for future refinancing requirements.

Un-drawn credit facilities of $587mn.

Source: Company data, Deutsche Bank

Source: Company data, Deutsche Bank

Deutsche Bank AG/London

Page 77

Oil & Gas European Oil Services

Figure 109: Tecnicas Reunidas

2,800

500

2,400

400

200

Year of maturity of LT debt

Debt maturity

Cash

2011

LT debt

ST debt

2010

2009

100

2008

400

2010

800

300

2009

1,200

Maturity details not available

2008

Euro mn

1,600

Cash

Euro mn

2,000

LT debt

Figure 108: Technip

ST debt

22 October 2008

Free cash flow

Free cash flow

Strong net cash position (even after excluding prepayments from lump sum turnkey contracts which
represent broadly 50%).

Strong free cash flows should cater for future refinancing requirements.

Strong free cash flows should cater for future refinancing


requirements.
Source: Company data, Deutsche Bank

Source: Company data, Deutsche Bank

400
350
300
250

ST debt maturing in one year and


LT debt maturing between 2-5

2013

2012

2011

2010

Year of maturity of Total debt


Debt maturity

2009

2008

LT debt

ST debt

200
150
100
50
Cash

USD mn

Figure 110: Wood Group

Free cash flow

Strong free cash flows should cater for future refinancing requirements.
Un-drawn borrowing facilities (floating rate) available
:$38mn expiring in one year and $436mn expiring
between 2 and 5 years.

Source: Company data, Deutsche Bank

Page 78

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Figure 111: Detailed break-up of debt as at year ending 2007 (last annual report)
Curr.

Acergy

Type

$mn
$mn

Debt book value

Maturity

Interest rate

Net
debt/
(cash)
2007

Additional info

Convertible notes
Unsecured loan provided by Sonangol
to Sonamet
Total
NOK mn Bond - ISIN NO 0010341316

500
6

2013
2010

2.3%
2.8%

506
491

1-Dec-09

6.5%

Floating interest

NOK mn Bond - ISIN NO 0010341324

638

1-Dec-11

6.9%

Floating interest

NOK mn Bond - ISIN NO 0010341332

295

1-Dec-13

7.2%

Floating interest

6.0%

Fixed interest

Aker
NOK mn Bond - ISIN NO 0010342587
Solutions
NOK mn Deferred acquisition costs of TH
Resources

-73

147

1-Dec-13

407

Fixed annual instalments of 96mn (including


interest) till 2012

NOK mn Loan

20

2010: 18mn
2011: 2mn

Amec

Total
GBP mn Loan

1,998
1

Lamprell

$ mn
$ mn
$ mn
$ mn

$ mn

Petrofac

No debt
Current:
Revolving credit facility
Short-term loan
Bank overdrafts

Current portion of
term loan

$ mn

Non Current:
Revolving credit facility

$ mn

Term loan

Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn
Eur mn

Short term loans from:


Eni SpA
Eni SpA
Eni Coordination Center SA
Eni Coordination Center SA
Eni Coordination Center SA
Eni Coordination Center SA
Eni Coordination Center SA
Eni Coordination Center SA
Eni Coordination Center SA
Eni Dacin BV
Third parties
Third parties
Third parties
Third parties

Long term loans from:


Eur mn Eni SpA
Eur mn Third parties

Eur mn Third parties

-1526
-733

-159.1

6.500
3.627
15.666

Within 1 year
Within 1 year
Within 1 year

2.662

Within 1 year

8.953

2-3 yrs: $0.448 mn


3-4 yrs: $2.015 mn
4-5 yrs: $3.134 mn
> 5 years: $3.356 mn
1-2 yrs: $10.000 mn
2-3 yrs: $11.250 mn
3-4 yrs: $15.625 mn
4-5 yrs: $18.750 mn
> 5 years: $19.394 mn

72.687

110
Saipem

It is the calculated NPV of yearly


payments, using a discount rate of
6%

1,621
14
597
105
3
4
227
5
81
3
55
238
39
41

400
480

16
3,929

US LIBOR + 0.875%
KD Discount Rate + 1.5%
UK LIBOR + 0.875%,
US LIBOR + 0.875%,
KD Discount Rate
+ 1.50%
US/UK LIBOR
+ 0.875% (4.95% to 5.84%)

US/UK LIBOR +0.875%

US/UK LIBOR + 0.875% (4.95% to


5.84%)

-471
3.821% - 3.852%
2.462%
3.853% - 5.385%
5.484% - 6.545%
4.9550%
2.462%
6.251%
6.540%
5.540%
5.970%
3.761% - 4.722%
5.222% - 6.545%
1.451%

2017
2008: E5 mn
2010: E275 mn
2011: E200 mn
2009

4.710%
4.527% - 4.542%

5.541%
1759

Source: Company data, Deutsche Bank

Deutsche Bank AG/London

Page 79

22 October 2008

Oil & Gas European Oil Services

Figure 112: Detailed break-up of debt as at year ending 2007


Curr.

Seadrill

Type

$ mn

Secured Credit Facilities Agreement


for $1500 mn

$ mn

Term Loan Facility Agreement for


$185 mn
Pre- and post delivery loan facility for
$100 mn

$ mn

Debt book value

Maturity

1,468
98

Senior Secured Credit facility for $585


mn

536

$ mn

Rig Finance (sale and lease back) for


$165 mn
Rig Finance (sale and lease back) for
$170 mn
Seawell: Multi-tranche Senior Bank
Debt Facility of NOK1,100 million
with Fokus Bank.

130
149
Tranche A: $750 mn,
Tranche B: $350 mn
Tranche C: up to
$200 mn (based on value of
drilling contract)

Seawell: subordinated loan


$ mn

West Eminence:
- Tranche A: $150 mn
- Tranche B: $150 mn

Subsea 7

Bonds
Bonds
Bonds
Bonds
Bonds
Bonds
Convertible bond loan
Other non-current loans

$ mn
$ mn

Convertible bond loan 2006-2011


Convertible bond loan 2007-2017

$ mn

Finance lease obligations

Eur mn
Eur mn
Technip Eur mn
Eur mn

Bond loan
Bank borrowings and credit lines
Bank overdrafts
Accrued interest payable

Eur mn Financial debt - Current


Tecnicas
Eur mn Financial debt - Non Current
Reunidas
$ mn

Bank loan - long term

$ mn

Bank loan - short term

Matures in 2013, 28 period repayment profile and LIBOR + 1.10%


a balloon of US$600 mn.
5 yr repayment profile

Additional info

LIBOR + 1.25%

6 yrs maturity, quarterly repayments with a final LIBOR + 0.70% upto Q4'08
balloon payment of US$300 mn.
Thereafter a grid pricing apply which
ranges from 70-100 basis points p.a.
depending on the Net Debt to
EBITDA ratio.
73 months maturity

LIBOR + 1.15%

72 months maturity

LIBOR + 1.20%

- Tranch A: 5 years repayment profile starting at 31 October 2008.


- Tranche has 5 years repayment profile starting at 31 October 2009.
The interest rate of Tranche A and B is 3 months NIBOR and an
interest margin of 115 basis points. Commitment fees regarding the above facility are
40 percent of the applicable margins. As at December 31, 2007, NOK750million of the
facility has been drawn.

544

DnB NOR Bank multi-tranche secured West Phoenix:


term and revolving credit facility of
Tranche A: $175 mn,
upto $800 mn.
Tranche B: $125 mn
Tranche C: up to
$200 mn (based on value of
drilling contract)

$ mn
$ mn
$ mn
$ mn
$ mn
$ mn
$ mn
$ mn

Net
debt/
(cash)
2007

100 5 yr maturity and a 12 yr repayment profile, hence LIBOR + 0.70%


there will be a balloon payment at maturity.

$ mn

$ mn

Interest rate

42
19
186
93
93
30
1,000
53
4,601
256
132
0.4
388
650
3
25
19
697
46
12
58
350

6 months NIBOR + 250 basis points


- A Tranches: 15 yrs repayment profile from delivery of each rig and an interest rate
margin of 200-215 basis points pre-delivery and 115-195
basis points post-delivery whereby applicable margin is based on charter values.
- B Tranches: cash sweep mechanisms and may be refinanced or added to the A
Tranches. The interest rate margin is 107.5 basis points (Eminence Tranche B 200 basis
points) pre-delivery and 115-300 basis points post-delivery also dependent on charter
values.
- C Tranche has a tenor over the period of the drilling contract(s) qualifying Seadrill X AS
to make drawdown under the facility. The interest margin is 100 basis points.
Commitment fees regarding the above facilities are 50% of the applicable margins. As
at December 31, 2007, US$465 million of the facility was utilized.
19-Nov-08
19-Nov-08
23-Jan-09
23-Jan-08
29-Sep-12
14-Feb-12
08-Nov-12

NIBOR+2.95%
Fixed 7.70%
NIBOR + 1.25%
NIBOR + 0.75%
NIBOR + 1.60%
LIBOR + 2.03%
3.625%

06-Jun-11
29-Jun-17

2.8%
Zero coupon
YTM 0.95% p.a.

3588

2008

220
26-May-11

Average interest
rate at group level
is 4.84% for 2007
-1704.3

-422.3
2-5 years

Wood
Group

45
395

4.625%

Loans o/s in different currencies and


effective interest rates in 2007
(loans bear interest based on LIBOR
or respective foreign equivalents):
In USD: $116mn , 5.35%
In GBP: $78.6mn, 6.4%
In Eur: $21.9mn, 5.08%
In Canadian $: $151.5mn, 5.26%
Others: $27mn

Interest swaps
entered into for
50% of long term
borrowings

1 year
279

Source: Company data, Deutsche Bank

Page 80

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Appendix L: Glossary of terms


and simplifications
Understanding contingencies
Contingencies are captured either within the estimated costs for conditions or situations
(often called knowns) or under management reserves (known unknowns) i.e. they are not
included in estimated costs. Contingency is an amount that must be added by the contractor
to account explicitly or implicitly for knowns, i.e., those risks which are likely to occur but
cannot be specifically identified at the time the estimate is prepared. Contingency thus is the
amount added to the estimate to allow for providing for expenses that experience shows will
likely be required, and are therefore part of the total estimated cost (not an extra), and
conditions arising during the execution of the project which could not be specifically priced,
foreseen or anticipated. Contingency is typically managed by the project manager and the
amount is established by issues such as design definition level, estimating methodology,
time frame and the probability of meeting the required schedule, whether the project
involves new or emerging technology, remoteness of job site, infrastructure requirements,
engineering physical progress, degree of equipment and material commitment, etc.
Management reserve is an amount that the contractors manage, rather than the project
manager, establishes to cover for execution performance risks that may arise from known
unknowns and is not included in the estimated project cost. These known unknowns are
risks that are neither explicit nor normally expected, i.e., risks that are typically discrete
events with a low frequency of occurrence and a high severity of impact, such as shortages
of trained contract administration/project controls personnel, shortages of resources,
technology failures, etc.
Oil service companies and different project teams within the same company quantify risk into
contingency differently for different project delivery methods and contract types. The
difference in booking lump sum contracts and cost reimbursable contracts can be summed
up in how the oil service company evaluates contingency. In a lump sum bid, the contingency
is included in the booked backlog, and may or may not increase the margin that is realized at
completion of the project. For example, if the risks included in the contingency do not
emerge, margin is increased. On the other hand, if risks were not properly and adequately
estimated, margins at completion will be less, such as when project execution delays occur.
Note, however, that an owner/operators use of prescriptive specifications is tantamount to
saying that this is what the owner/operator wants and expects. The oil service company only
has risk associated with its execution of exactly what is called for in the contract documents.
In other words, the companys duty is to conduct a reasonably prudent review of the plans
and specifications. Oil service companies recently have increased their exposure, however,
to the performance of sub-contractors. When allocating construction risks, appropriate
allocation is not achieved due to the inferior bargaining position held by lower tier parties. Oil
service companies tend to push risk down to the lowest level through successive levels of
contracting. This approach almost guarantees project delays and increased costs because:

Deutsche Bank AG/London

It pushes risk to the lowest level in the contracting chain where the firms have the least
financial depth.

The lowest levels have to accept the risk because they do not have the clout to ward off
the allocation.

The ability of the firms who are left with the risk can do very little to alter the risk should
it emerge on the project.
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22 October 2008

Oil & Gas European Oil Services

The result is that accountability is not in line with the risk and oil service companies have to
fund the completion of the project, and try and recover the costs from the sub-contractors or
through extras from the projects owner/operator.

Variation orders, extras and changes whats the difference?


Variation orders (relating to turnkey projects) are submitted when the scope of the
project changes due to a shift in client scheduling/demands, change in design specifications
or execution problems that have incurred additional costs. Whilst these are usually realised
across the life of the contract, delays in their approval often mean that they cannot be booked
(under new IFRS rules, change orders cannot be accounted for until they are formally
acknowledged by the client). Indeed, the greatest risk to contractors is that despite delivering
on the contract, the client does not agree with the value of the variation orders claimed
leading to a ripple of legal procedures and ultimate charges to the companys P&L relating to
the specific problem contract.
An Extra is an item of work or a method of performing work that is not normally required
to complete to the original scope of work. It can arise in the same type contexts as changes,
but it is outside what was or would be assumed as necessary to complete the original
project scope. Extras are the responsibility of the owner/operator no matter the type of
contract, unless there is an issue with the E&C s performance. For instance, issues related
to the standard of care which the owner/operator demanded.
A Variation generally applies to Unit Price type contracts where the quantities are actually
estimated and made a part of the contract. Variations are the difference between an
estimated quantity and the quantity actually required to complete the item of work. Generally
the contract specifies a band (+/-) around the estimated quantity for which the price is valid.
Variations are the responsibility of the owner/operator, unless there is an issue with the
contractors performance. For instance, issues related to the standard of care which the
owner/operator demanded or issues, such as, if the E&C under-estimated the quantity. As is
obvious, issues are emerging currently as project costs increase and/or are accompanied by
delay concerning the standards of care that are applicable. Where there are disagreements
between owner/operators and contractor, a change, extra and/or variation morphs into a
claim. A claim is a bona fide disagreement between the owner/operators and the
contractor for a project as to a change, extra or variation. As far as backlog and revenue
recognition against such backlog is concerned, all or some of claims are booked provided the
oil service company makes a reasonable assessment of the likely magnitude it will recover. If
the project owner/operators and the contractor cannot agree with respect to a claim, the
claim further morphs into a dispute. Once again, there are considerable differences
between publicly traded firms in regards to whether the cost of disputed items and/or some
portion should be booked and/or revenue recognised. Oil service companies must assure
that they do not recognise revenue from claims or disputes that is in excess of the amount of
likely recovery because it will necessitate a write down if the amount is not ultimately
recovered.
As is obvious, internal or external misunderstandings create a large amount is risk which
must be managed by all stakeholders. The heart of risk management is the process by which
changes, extras, variations, claims and disputes are handled at the corporate level or the
project level. For owner/operators it is the means of preventing or reducing contractors
costs through efficient oversight and quality management. For contractors it means costs are
properly identified and recorded, and they do not give away assets to owner/operators by
improper or inadequate processes.

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Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Glossary
AHTS (Anchor Handling, Tug & Supply ship): Combination vessels operating in the offshore
market, intended for use in anchor-handling, tug operations and transportation of supplies.
Conventional/shallow waters: Depth of up to 400 metres (1,300ft).
Cost plus: The client is charged a day rate or project rate across the life of the project, with
any extra work required to complete the job added to the bill
Deep waters: Depths of over 400 metres (1,300 ft).
Commissioning: Series of processes and procedures undertaken in order to start operations
of a gas pipeline, associated plants and equipment.
Decommissioning: Series of processes and procedures undertaken in order to end
operations of a gas pipeline, associated plants and equipment. It may occur at the end of the
life of the plant, following an accident, for technical or financial reasons, and/or on
environmental or safety grounds.
Development (of a gas or oil field): All operations associated with the construction of
facilities to enable the production of oil and gas.

Drillship: A maritime vessel modified to include a drilling rig and special station-keeping
equipment. The vessel is typically capable of operating in deep water. A drillship must stay
relatively stationary on location in the water for extended periods of time. This positioning
may be accomplished with multiple anchors, dynamic propulsion (thrusters) or a combination
of these. Drillships typically carry larger payloads than semi-submersible drilling vessels, but
their motion characteristics are usually inferior.
Dynamically Positioned Heavy Lift Vessel: Vessel equipped with a heavy-lift crane, capable
of holding a precise position through the use of thrusters, thereby counteracting the force of
the wind, sea, current, etc.
EPC (Engineering, Procurement, and Construction): A type of contract typical of the onshore
construction sector, comprising the provision of engineering services, procurement of
materials and construction. The term turnkey indicates that the system is delivered to the
client ready for operations, i.e. already commissioned.
EPIC (Engineering, Procurement, Installation, Construction): A type of contract typical of
offshore construction sector, which relates to the realisation of a complex project where
global or main contractor (usually a construction company or a consortium) provides
engineering services, procurement of materials, construction of the system and
infrastructure, transport to site, installation and commissioning/preparatory activities to
start-up of operations.

the
the
the
its
the

FEED: Front-End Engineering Design


Facilities: Auxiliary services, structures and installations required to support the main
systems.
Flexible flowline: Flexible pipe laid on the seabed for the transportation of production or
injection fluids. It is generally an infield line, linking a sub-sea structure to another structure
or to a production facility. Its length ranges from a few hundred metres to several
kilometres.

Deutsche Bank AG/London

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22 October 2008

Oil & Gas European Oil Services

Flexible riser: Riser constructed with flexible pipe (see Riser).


Floaters: Floating production units including floating platforms, and FPSOs.
Floatover: Type of module installation onto offshore platforms that does not require lifting
operations. A specialised vessel transporting the module uses a ballast system to position
itself directly above the location where the module is to be installed; it then proceeds to deballast and lower the module into place. Once this has been completed the vessel backs off
and the module is secured to the support structure.
FPSO vessel: Floating Production, Storage and Offloading system comprising a large tanker
equipped with a high-capacity production facility. This system, moored at the bow to
maintain a geo-stationary position, is effectively a temporarily fixed platform that uses risers
to connect the sub-sea wellheads to the on-board processing, storage and offloading
systems.
FPU (Floating Production Unit): A ship-shaped floater or a semi-submersible used to process
and export oil and gas

GTL (Gas-to-Liquids): Transformation of natural gas into liquid fuel (Fischer Tropsch
technology).

Hydrotesting: Operation involving high-pressure (higher than operational pressure) water


being pumped into a pipeline to ensure that it is devoid of defects.
IRM (Inspection, Repair and Maintenance): Routine inspection and servicing of offshore
installations and sub-sea infrastructures.

Jacket: Platform underside structure fixed to the seabed using piles.


Jack-up: Mobile self-lifting unit comprising a hull and retractable legs, used for offshore
drilling operations.
J-laying: Method of pipe-laying that utilises an almost vertical launch ramp, making the pipe
configuration resemble a J. This configuration is suited to deep-water pipe-laying.
LNG: Liquefied natural gas is obtained by cooling down natural gas to minus 160C at normal
pressure. Gas is liquefied to make it facilitate its transportation from the place of extraction to
that of processing and/or utilisation. A tonne of LNG equates to 1,400 cubic metres of gas.
LSTK: Lump sum turnkey project. One fixed price for the project that will typically
encompass engineering, procurement, installation and construction activities.
Midstream: Sector comprising all those activities relating to the construction and
management of the oil transport infrastructure.
Mobile offshore drilling unit: A generic term for several classes of self-contained floatable
or floating drilling machines such as jackups, semi-submersibles, and submersibles.
Mooring buoy: Offshore mooring system.
NOC: National Oil Company
Offshore/Onshore: The term offshore indicates a portion of open sea and, by induction, the
activities carried out in such area, while onshore refers to land operations.
Page 84

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Pre-commissioning: Comprises pipeline washing out and drying.


PSV (Platform Supply vessels): Offshore vessel serving the offshore oil installations.
Regasification terminal: Coastal plant that accepts deliveries of liquefied natural gas and
processes it back into gaseous form for injection into the pipeline system. Also known as a
receiving terminal.
Riser: Manifold connecting the sub-sea wellhead to the surface.
ROV (Remotely Operated Vehicle): An unmanned sub-sea vehicle remotely controlled from a
vessel or an offshore platform. It is equipped with manipulator arms that enable it to
perform simple operations.

S-laying: Method of pipe-laying that utilises the elastic properties afforded by steel, making
the pipe configuration resemble an S, with one end on the seabed and the other under
tension onboard the ship. This configuration is suited to medium to shallow-water laying.
Spar: Floating production system, anchored to the seabed through a semi-rigid mooring
system, comprising a vertical cylindrical hull supporting the platform structure.
Spool: Connection between a sub-sea pipeline and the platform riser, or between the
terminations of two pipelines.
Submersible/semi-submersible drilling rig: A particular type of floating vessel, usually
used as a mobile offshore drilling unit (MODU) that is supported primarily on large pontoonlike structures submerged below the sea surface.
Sub-sea Technology: All products and services required to install and operate production
installations on the seabed.

SURF facilities: Sub-sea Umbilicals Risers Flowlines pipelines and equipment connecting
the well or sub-sea system to a floating unit.
Template: Rigid and modular sub-sea structure where the oilfield wellheads are located.
Tendons: Pulling cables used on tension leg platforms used to ensure platform stability
during operations.
Tension leg platform (TLP): Fixed-type floating platform held in position by a system of
tendons and anchored to ballast caissons located on the seabed. These platforms are used in
ultra-deep waters.
Tie-in: Connection between a production line and a sub-sea wellhead or simply a connection
between two pipeline sections.
Topside: Portion of platform above the jacket.
Trunkline: Large diameter oil pipeline connecting large storage facilities to the production
facilities, refineries and/or onshore terminals. Used in shallow waters.
Trenching: Burying of offshore or onshore pipelines.
Umbilical: Flexible connecting sheath, containing flexible pipes and cables.

Deutsche Bank AG/London

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22 October 2008

Oil & Gas European Oil Services

Upstream/Downstream: The term upstream relates to exploration and production


operations. The term downstream relates to all those operations that follow exploration and
production operations in the oil sector.
Wellhead: Fixed structure separating the well from the outside environment.
Wellservicing: Intervention in sub-sea production wells carried out from a floating rig or a
dynamically positioned vessel.

Workover: Major maintenance operation on a well or replacement of sub-sea equipment


used to transport the oil to the surface.
Sources:
http://lnglicensing.conocophillips.com/about/glossary/index.htm
http://www.glossary.oilfield.slb.com/Display.cfm?Term=submersible%20drilling%20rig
http://www.rabt.se/index.php?id=102&L=1
http://www.skibskredit.dk/Default.aspx?ID=503
http://www.technip.com/english/html_top/p_glossaire.html
Saipem Annual Report 2004

Page 86

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

The authors of this report wish to acknowledge the contribution made by Dev Deep M an
employee of Irevna, a division of CRISIL Limited, a third-party provider to Deutsche Bank of
offshore research support services.

Deutsche Bank AG/London

Page 87

22 October 2008

Oil & Gas European Oil Services

Appendix 1
Important Disclosures
Additional information available upon request
For disclosures pertaining to recommendations or estimates made on a security mentioned in this report, please see
the most recently published company report or visit our global disclosure look-up page on our website at
http://gm.db.com.

Analyst Certification
The views expressed in this report accurately reflect the personal views of the undersigned lead analyst about the subject
issuers and the securities of those issuers. In addition, the undersigned lead analyst has not and will not receive any
compensation for providing a specific recommendation or view in this report. Christyan Malek

Equity rating key


Buy: Based on a current 12- month view of total shareholder return (TSR = percentage change in share price from
current price to projected target price plus pro-jected
dividend yield ) , we recommend that investors buy the
stock.
Sell: Based on a current 12-month view of total share-holder
return, we recommend that investors sell the stock
Hold: We take a neutral view on the stock 12-months out
and, based on this time horizon, do not recommend either a
Buy or Sell.
Notes:
1. Newly issued research recommendations and target
prices always supersede previously published research.
2. Ratings definitions prior to 27 January, 2007 were:

Equity rating dispersion and banking relationships

400

48%

42%

300
200

32%

29%

10%

100

21%

0
Buy

Hold

Companies Covered

Sell

Cos. w/ Banking Relationship

European Universe

Buy: Expected total return (including dividends) of 10%


or more over a 12-month period
Hold: Expected total return (including dividends)
between -10% and 10% over a 12-month period
Sell: Expected total return (including dividends) of -10%
or worse over a 12-month period

Page 88

Deutsche Bank AG/London

22 October 2008

Oil & Gas European Oil Services

Regulatory Disclosures
1. Important Additional Conflict Disclosures
Aside from within this report, important conflict disclosures can also be found at https://gm.db.com/equities under the
"Disclosures Lookup" and "Legal" tabs. Investors are strongly encouraged to review this information before investing.

2. Short-Term Trade Ideas


Deutsche Bank equity research analysts sometimes have shorter-term trade ideas (known as SOLAR ideas) that are consistent
or inconsistent with Deutsche Bank's existing longer term ratings. These trade ideas can be found at the SOLAR link at
http://gm.db.com.

3. Country-Specific Disclosures
Australia: This research, and any access to it, is intended only for "wholesale clients" within the meaning of the Australian
Corporations Act.
EU
countries:
Disclosures
relating
to
our
obligations
under
MiFiD
can
be
found
at
http://globalmarkets.db.com/riskdisclosures.
Japan: Disclosures under the Financial Instruments and Exchange Law: Company name - Deutsche Securities Inc.
Registration number - Registered as a financial instruments dealer by the Head of the Kanto Local Finance Bureau (Kinsho) No.
117. Member of associations: JSDA, The Financial Futures Association of Japan. Commissions and risks involved in stock
transactions - for stock transactions, we charge stock commissions and consumption tax by multiplying the transaction
amount by the commission rate agreed with each customer. Stock transactions can lead to losses as a result of share price
fluctuations and other factors. Transactions in foreign stocks can lead to additional losses stemming from foreign exchange
fluctuations.
New Zealand: This research is not intended for, and should not be given to, "members of the public" within the meaning of
the New Zealand Securities Market Act 1988.
Russia: This information, interpretation and opinions submitted herein are not in the context of, and do not constitute, any
appraisal or evaluation activity requiring a license in the Russian Federation.

Deutsche Bank AG/London

Page 89

Deutsche Bank AG/London


European locations
Deutsche Bank AG London
1 Great Winchester Street
London EC2N 2EQ

Deutsche-Bank AG,
Seccursale de Paris
3, Avenue de Friedland
75008 Paris Cedex 8
France
Tel: (33) 1 44 95 64 00

Deutsche Bank AG
Equity Research
Groe Gallusstrae 10-14
60272 Frankfurt am Main
Germany
Tel: (49) 69 910 00

Deutsche Bank Sim S.p.a


Via Santa Margherita 4
20123 Milan
Italy

Deutsche Bank AG
Stureplan 4 A, Box 5781
S-114 87 Stockholm
Sweden

Tel: (31) 20 555 4911

Deutsche Securities
S.V.B, S.A.
P0 de la Castellana, 42
7th Floor
28046 Madrid, Spain
Tel: (34) 91 782 8400

Tel: (46) 8 463 5500

Deutsche Bank AG
Uraniastrasse 9
PO Box 7370
8023 Zrich
Switzerland
Tel: (41) 1 224 5000

Deutsche Bank AG, Helsinki


Kaivokatu 10 A, P.O.Bvox 650
FIN-00101 Helsinki
Finland

Deutsche Bank AG
Hohenstaufengasse 4
1010 Vienna
Austria

Tel: (358) 9 25 25 25 0

Tel: (43) 1 5318 10

Deutsche Bank AG
Aurora business park
82 bld.2 Sadovnicheskaya street
Moscow, 115035
Russia
Tel: (7) 495 797-5000

Deutsche Bank AG, Warsaw


al.Armii Ludowej 26
Budynek FOCUS
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Poland
Tel: (48) 22 579-98

Deutsche Bank AG, Turkey


Eski Buyukdere Cad. Tekfen Tower
No:209 Kat:17-18
TR-34394 Istanbul
Tel: (90) 212 317 01 00

Deutsche Bank AG, Greece


23A Vassilissis Sofias Avenue
6th Floor
10674 Athens, Greece
Tel: (30) 210 72 56 150

Deutsche Bank AG
Groe Gallusstrae 10-14
60272 Frankfurt am Main
Germany
Tel: (49) 69 910 00

Deutsche Bank AG
Deutsche Bank Place
Level 16
Corner of Hunter & Phillip Streets
Sydney, NSW 2000
Australia
Tel: (61) 2 8258 1234

Tel: (44) 20 7545 8000


Deutsche Bank AG
Herengracht 450
1017 CA Amsterdam
Netherlands

Tel: (39) 0 24 024 1

International locations
Deutsche Bank Securities Inc.
60 Wall Street
New York, NY 10005
United States of America
Tel: (1) 212 250 2500

Deutsche Bank AG London


1 Great Winchester Street
London EC2N 2EQ
United Kingdom
Tel: (44) 20 7545 8000

Deutsche Bank AG
Level 55
Cheung Kong Center
2 Queen's Road Central
Hong Kong
Tel: (852) 2203 8888

Deutsche Securities Inc.


2-11-1 Nagatacho
Sanno Park Tower
Chiyoda-ku, Tokyo 100-6171
Japan
Tel: (81) 3 5156 6701

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