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September 2013
INTRODUCTION
Page
1. Introduction
2. Key Drivers of Activity
3. Subsector Activity
Managed Hosting
1
3
Systems Integration
Managed Services
Data Center
9
4. Valuation Metrics
10
5. M&A by PE Groups
13
6. Growth and VC Investments 16
Other Redwood IT Services Reports
The following additional reports on the IT
Services space may be found on Redwoods website at www.redcapgroup.com
OVERVIEW
For years, private equity firms have studied the IT services
market and wrestled with the right way to invest in the sector.
While the highly fragmented nature of the market has presented a compelling opportunity, the one-time nature of the revenue streams for IT consultants and VARs was problematic.
However, with the evolution of cloud and managed services
offerings, the increased shift towards outsourcing, and the ever
increasing need for the integration of technologies (which requires solutions providers to broaden their skill sets), the IT
service sector has suddenly become a very attractive space for
financial investors.
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little capital to start or are not focused on building intellectual property, something
for which venture investors often look.
In looking at where private equity has been most active, we consider this from both
the sub-sector standpoint (such as integrators, managed hosting providers) as well However, within the buyout and growth equity areas, investment activity has been
as by asset class (venture, growth equity and buyouts). On pages 6 through 9, we extremely active with many leading private equity firms with brand names and long
provide a sector by sector review and highlight a few interesting deals in each area. histories actively pursuing acquisitions. See pages 13 through 20 for a list of just
some of the many private equity led deals that have been completed over the past
As for activity by asset class, as the chart below shows, the majority of activity is few years in the IT services sector.
coming from growth equity and buyouts. Venture capital has, and will likely continue to play, a much smaller role given that most services businesses either require
OTHER REDWOOD IT SERVICES REPORTS
(available on Redwoods website at www.redcapgroup.com)
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debt. Data center players, in particular, are very capital intensive, and with the benefit of long term contracts with customers, financial owners in this area can see leverage of up to 4.5x to 5.0x EBITDA.
There are a number of drivers impacting the industry; creating significant transitions in the underlying nature of the revenue streams and contractual relationships
that solutions providers have with customers, making the IT services sector attrac- Transition to Managed Services Creates Multiple Expansion
tive.
The market for managed services supporting enterprise IT (including data center,
network infrastructure, information systems, mobility, communications and securiKey Drivers for Private Equity Players include:
ty) has been experiencing very solid growth as businesses continue to adopt this
Attractive Recurring Revenue Models
contractual relationship with their solution providers. According to recent research from Markets and Markets, the managed services market is expected to
Transition to Managed Services Creates Multiple Expansion
growth from $143 billion in 2013 to $256 billion in five years, representing a compounded annualized growth rate of 12.4%.
Opportunity For Build-ups & Consolidations
Recurring revenue streams are particularly important in financial buyouts where the
greater predictability of cash flows allows for increased financial leverage with
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(Continued on page 4)
puts more control in the hands of the solutions provider (as opposed to the product
vendor), we believe that consolidation strategies involving the roll up of many
smaller players have a much greater chance of succeeding than in the past. We
think this higher success rate will be due to the higher switching costs for customers thus reducing the risk for the churn as customer bases are acquired and consolidated onto single platforms.
Many buyout firms have increasingly focused on build-ups (making smaller addon acquisitions to a core platform they have acquired) and consolidation plays
(rolling up many similar small players) to help create value beyond purely financial mechanics and leverage. Given its high degree of fragmentation, the IT services sector presents an excellent space for these strategies.
Not surprisingly, private equity groups have been much more active in this space.
Just over the past two years, a number of notable transactions have occurred that
highlight the move by rather large, sophisticated players to take another shot at
creating national players through consolidation (for example, All-Covereds rollup of 20 plus smaller MSPs) to serve the IT services needs of the SMB market.
Build-Ups: The fr agmented natur e of the industr y pr ovides ample sour ces of
both platform companies as well as add-on acquisitions. We believe that build-up
strategies present an excellent opportunity as enterprise customers are increasingly
looking to single source their IT needs with a provider that can handle an ever
growing list of IT resources and be better able to handle the integration amongst
these resources. Many private, entrepreneur-owned businesses lack either the capital or the expertise to expand their businesses into new markets, either through
acquisition or internal investment. This presents financial investors with the opportunity to acquire a platform business with a strong focus and customer base,
and then bring the capital and management talent necessary to grow it beyond
where its current owner can take it.
We think this transition will create significant shakeup in the industry and opportunity for those that get it right.
Private equity groups currently pursuing build-up strategies in the IT services include Oak Hill with its acquisition of managed hosting provider Intermedia (see
page 6) and Court Square with invest acquisition of telephony and contact center
integrator SPS (See page 7).
Consolidation Plays: The recent shift to managed services and SaaS models has
provided a new strategy and much better model for consolidating smaller players,
especially in the managed and cloud services areas where there are still numerous
small players with very similar offerings (such as hosted exchange, hosted telephony, data MSPs). As SMB customers become much more closely tied to their
solution provider under recurring services contracts, and as the shift to the cloud
While businesses with contractually recurring revenues, such as data center and
managed hosting providers, have been a main focus for financial investors, there
are many systems integrators, outsourcers and consultancies that have a large recurring revenue element to their business, even though they dont have long term
contracts with their customers. This particularly seems to be the case with players serving mid-sized and larger enterprises where they are regularly generating at
least several million dollars a year in revenue. In many cases, the end customer
has outsourced much of their IT support to the solution provider and as a result,
every year, there is some new project, significant technology refresh, or just the
deployment of dozens of personnel each year to the customer for ongoing support
and maintenance.
Weve seen many systems integrators, especially those supporting large software
applications, that have 80% of their revenue regularly come from existing customers, year after year. While this may not be contractually recurring, the customer
will likely continue to spend and would have difficulty moving to another vendor.
Given this recurring dynamic, we believe players in the space may offer attractive
valuations as there is less capital chasing them, and yet they still provide the stability of a customer base that is desired.
(Continued on page 5)
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looks to broaden its solution offering beyond just Microsoft offerings to provide a
complete suite of cloud based services to SMBs.
GoDaddy has also continued its M&A activity after becoming a portfolio company
of SilverLake, recently acquiring LoCu for $70m, providing a service for small
businesses to help get located and found through online channels.
We expect to the managed hosting area to be the most active space going for private equity groups over the next several years, given the fragmentation of the market, the organic growth prospects, and the contractual nature of the revenue
streams.
GoDaddy / SilverLake
Target: Go Daddy
Amount: NA
Amount: $2,250m
Description: Inter media is the lar gest independent provider of managed hosting for Microsoft Exchange. Oak Hill has significant experience in the data center space (having done both
Telecity Redbus and ViaWest). As evidence
that they have big expectations for Intermedia,
Oak Hill installed former Savvis head Phil Coen
as CEO. While Intermedia and Oak Hill are
likely still working through the strategy, we expect it will include at least one or more acquisitions to broaden the solution set and transform
Intermedia into a broad Master MSP.
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Target: CompuCom
Acquirer: Investcor p
Amount: NA
Amount: $1,100m
Amount: $200m
Description: Cour t Squar e Par tner s has acquired Strategic Products and Services, a leading
integrator of Avaya telephony solutions including
PBXs, call centers and a wide range of other telephony and data solutions. This transaction is one
of several recently in the Avaya channel others
including Genstars acquisition of ConvergeOne
and PAETECs acquisition of Tulsa based Avaya
dealer Xeta Technologies.
Source: CapitalIQ
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and TUC Brands, based in Canada have each been acquiring smaller MSPs, typically focusing on regional players with $3m to $15m in revenue and paying around
1.0x revenue. With each of these players, they are attempting to consolidate MSPs
under a single umbrella and then provide some degree of centralized support, cross
selling or other services to leverage their consolidated scale.
To date, most of the activity in managed hosting involves rounds of expansion capital, like Canaan Partners investment in premium tech services player iYogi or Tudor Growth Equitys investment in SingleDigits.
There have also been a few smaller financial buyers that are specifically targeting
the managed services space. Technology Capital Investors, based in New York,
Target: iYogi
Amount: $30m
Amount: NA
Amount: $10m
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Target: ViaWest
Target: Q9 Networ ks
Amount: $420m
Description: ViaWest offer s cost-effective, highly secure, interconnected data center facilities designed to meet the needs of a wide range of business and public sector clients. Bob Morse, a partner of Oak Hill Capital, said, Explosive growth in
Internet traffic and a growing preference by all but
the largest corporations to outsource their own data
centers is driving tremendous demand for highquality, stand-alone data center solutions. ViaWest
is ideally positioned to serve this growing demand,
and we look forward to supporting the companys
management team as they continue to build the
franchise.
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VALUATION METRICS
Valuations for IT Services players vary rather significantly depending on the nature pectations. These are more at more that double that of the EBITDA multiples for
of the revenues (recurring vs. one-time), the growth trajectory, and the margin po- integrators.
tential. However, from the charts below and over the next several pages, the data
The Market Rewards Growth: The scatter plot below clearly shows that the marhighlights a few key trends that are important to understand.
ket rewards growth. This is perhaps most evident in the relatively significant difRecurring Services Valued at Rich Premium: Recurring services are valued at a ferences in the multiples for the offshore consultants (Wipro and Cognizant) relasignificant premium in the marketperhaps more than double that of non-recurring tive to their North American counterparts. Somewhat surprisingly, the scatter plot
revenues. We believe this premium is due to two key factors. First, recurring ser- also indicates a relatively good correlation between the EBITDA multiple and
vices businesses are currently experiencing rather high growth as businesses in- growth. While this should theoretically be the case, it is not always quite so evident
creasingly adopt managed service offerings. More importantly, recurring services when actually plotted. We believe this tighter correlation in IT services is due to
involve lower risk over time as customers are much more stable. As shown in the the more predictable nature of the business (relative to cutting edge, product techtable below, cloud and managed services and the data center players trade at aver- nology spaces where longer expectations are often not reflected in near term perforage multiples of 11.8x and 18.5x respectively, clearly reflecting strong growth ex- mance.
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Other indices have also performed well, relative to the general market, including
distributors and consultants. Integrators on the other had have underperformed, or
at least Black Box and Insight Enterprises have, these being the two integrators
comprising our index.
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just a few deals of integration and consulting oriented businesses. In these spaces,
financial buyers see an opportunity to secure a solid platform upon which they can
grow through acquisition by adding complementary product offerings to provide a
more full suite of offerings. This plays on the trend among customers to single
source their IT outsourcing needs.
While recurring revenues are a key focus, there has been an increasing amount of
buyout activity focused on traditional systems integrators and channel partners.
Court Squares acquisition of Avaya channel partner SPS, InvestCorps acquisition
of security integrator Fishnet, and Platinum Equitys Pomeroy acquisition represent
Finally, the players in this area include many of the most well known buyout
groups including Madison Dearborn, Oak Hill, InvestCorp, Thomas H. Lee, SilverLake, and TA Associates. In addition, based on discussions, we know that many
other leading firms are actively looking for opportunities in the sector.
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While the introduction of recurring revenue models is certainly attractive to financial investors, we believe that it is more important for buyouts using leverage than
growth equity investors putting pure equity to work. The most significant driver of
growth equity investing in this sector is simply the very high levels of organic
growth taking place in the managed hosting, managed services and cloud services
areas. With the significant shift by businesses to adopt these services, at the expense of the traditional solution provider model or internal IT staffs, the growth
prospects are high. This leads to very attractive ROI opportunities for the investment of new capital. They dont call it growth equity for any other reason.
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Sources: Capital IQ, Venturewire, Issuer press releases
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Sources: Capital IQ, Venturewire, Issuer press releases
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Sources: Capital IQ, Venturewire, Issuer press releases
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Sources: Capital IQ, Venturewire, Issuer press releases
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Sources: Capital IQ, Venturewire, Issuer press releases
Redwood Capital Group is an investment banking firm serving the technology, communications media, business services and other
growth industries. The firm focuses on mergers & acquisitions, corporate finance, restructuring and valuation advisory services for
its clients worldwide.
Member FINRA/SIPC
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