BE HIND THE SCREEN.EVENT. M OT I O N NOLANCONSTANTINO.

2010

BEHIN D T H E S C R E E N . E V E NT P RO M O
CLIENT.
“Behind the Screen” Exhibition at the Museum of the
Moving Image

CONCEPT.
A f ilm is framed with a thick black frame, which flips
around and reveals the behind-the-scenes aspec ts
that contribute to get ting a f ilm made.

9 17. 741. 5184 NCONSTANTINO@SVA . EDU

BE HIND THE SCREEN.EVENT. M OT I O N NOLANCONSTANTINO. 2010

INS P I R AT I O N . BEHIND T H E S C R E E N

COLORS. SIMPLE SHAPES. SILHOUETTES. PROJECTORS.

Big. Bold. High Contrast. Light is big , T he color s are complemented with simple, V isual devices to seperate T he execution of the music video
bright and unapologetic . minimalistic shapes that sug gest a big ger dif ferent planes. Also to sug gest for Fujiya & Miyagi entitled
concept without spelling it out. dif ferent atmospheres. “Knickerbocker ” is reminiscent of
the theater experience.

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BE HIND THE SCREEN.EVENT. M OT I O N NOLANCONSTANTINO. 2010

STYL E F R A M ES . BEHIND T H E S C R E E N
1 . BL AC K & WHI T E:
An animated call back to the origins of film, going back to
i t s b l a c k a n d w h i t e r o o t s w i t h a h i n t o f g r a y. E a c h c e l l w i l l
b e a n i m a t e d i n a c h o p p y w a y, l i ke a n a n i m a t e d w e b c a m ,
w h e r e a r e p r e s e n t a t i v e o f e a c h g r o u p (a H a n d y M a n f r o m
t h e “ S e t D e c o r a t o r ” P a n e l , a S t a f f Wr i t e r f r o m t h e “ Wr i t e r ”
P a n e l , e t c .) w i l l h o l d u p t h e t i t l e o f t h e p a n e l , a n d t h e n h o l d
up signs describing the necessar y information to go see the
exhibition.

I t ’s s u p p o s e d t o f e e l l i ke l o o s e e n d s , t h a t a r e b e i n g t i e d
together by the magic of film.

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BE HIND THE SCREEN.EVENT. M OT I O N NOLANCONSTANTINO. 2010

STYL E F R A M ES . BEHIND T H E S C R E E N
2 . PROJEC TO R:
The panels are projec ted around the feature film, showing
live action crop shots of the men and women working hard
t o m a ke t h e m o v i e p o s s i b l e . A s h o t o f a h a m m e r i s a l l y o u
need to know that construction went into the production of
the film. And hand playing a piano is more than enough to
suggest the musical contribution.

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BE HIND THE SCREEN.EVENT. M OT I O N NOLANCONSTANTINO. 2010

STYL E F R A M ES . BEHIND T H E S C R E E N
2 . S AUL BA S S:
The legend of the motion title gets a call out in this st yle-
frame. His minimalistic designs are graphic and surprisingly
reveals a lot of information about the charac ters. This will
be a ver y busy frame of moving characters, reminiscent of
an anthill. This styleframe is supposed to suggest the hectic
complexit y on the same scale.

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BE HIND THE SCREEN.EVENT. M OT I O N NOLANCONSTANTINO. 2010

STO RYBOA R D. BEHIND T H E S C R E E N

1. A movie about a movie (in this case Tropic T hunder) plays on the 2. T h e s c e n e s t a r t s t o p h y s i c a l l y t u r n a n d w e a r e w i t n e s s i n g 3. T h e n a r o u n d t h e m i d d l e s c r e e n , s c e n e s o f o t h e r o c c u p a t i o n s
screen (full screen). A tongue - in - cheek per spec tive of how movies are “Behind the Screen” that create a movie blink on and of f.
made. C amera pans out and frames the scene smaller.

4. T h e c o m p l e m e n t a r y s c r e e n s e v e n t u a l l y b e c o m e s t a t i c w i t h 5. T h e s c r e e n s t h e n t u r n b l u e r e v e a l i n g r e l e v a n t i n f o r m a t i o n 6. T h e p i e c e e n d s w i t h a l a s t i n g s h o t o f t h e l o g o .
title bars labeling each scene. about the museum.

9 17. 741. 5184 NCONSTANTINO@SVA . EDU