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Education Industr y
Investment Forum
Growing the Country’s Most Valuable Industry through Discussions with Top Operators,
Private Equity Investors and Leaders in For-Profit Education
Keynotes from Distinguished Entrepreneurs and Businesses Paving the Way for
Names and New Thinkers Investment, Return and Growth in Scale and Quality
in Education Toby Chu, Chief Executive Officer, CIBT Education (Canada and China)
Enhancing Value in National Education Rob Crawford, CEO, Life Development Institute
through Innovation in Capital Mark DeFusco, Managing Director, Berkery Noyes
Deployment Dean Duperron, President, Sprott-Shaw Community Colleges (British Columbia)
Dr. Clinton Gardner, CEO, Northcentral University
John Hage, Chief Executive Officer, Charter Schools USA
Tom Vander Ark
George Kane, Business Development, Pearson Education
Partner,
Revolution Learning Sabrina Kay, Chairman and CEO, Fremont College
Peter Leyton, President/Shareholder, Ritzert & Leyton
Chris Masto, Senior Managing Director, Friedman Fleischer & Lowe
Joe Merrill, Senior Director – Business Planning, Apollo Group, Inc
Judith Murray, Vice President – Online Learning, Thompson Rivers University
Broadening Education and Increasing (BC, Canada)
Social Value through Government and Laura Palmer—Noone, Chief Executive Officer, Piccolo Educational Systems, Inc
Private Sector Cooperation John Schnabel, Partner, Falcon Investment Advisors
Sever Totia, Principal, Edison Venture Fund
Dan Madzelan Victor Vuchic, Program Officer – Open Educational Resources, The William and Flora
Assistant Secretary – Hewlett Foundation
Office of Post Secondary
Dr. Noni Williams, Assistant Superintendent for Curriculum & Instruction,
Education,
Holly Area Schools (Michigan)
U. S. Department
of Education
The Only Forum that Offers Solutions for Building
Scale and Enhancing Online Education Growth
Building Opportunities for Low-Cost, ✓M
ore conversations about ✓ Fi rsthand case studies delivered
High-Quality Education from K12 to investments, start-ups and operational by accreditors and operators that
Post Secondary strategies per square foot than any peer through the murkiness of the
Burck Smith other year accreditation process
Chief Executive Officer,
StraighterLine ✓ Acce ss to information about ✓ Potential new deals and
Race to the Top and the $4 billion information about possible investments
available to schools and businesses to available to you at every panel session
Defining the Relationship between
make national education grow and during the business-focused
Foundations and Education networking periods
Josh Jarrett
Senior Program Officer – Special Initiatives,
The Bill and Melinda Gates
International Zones Representing
Foundation Growth in Online and Bricks & Mortar
United States • Canada • Central America • India • China
Sponsors:
www.iirusa.com/education
2010 Executive
Speaker Faculty
12th Annual Tom Barber, Green Comma
Education Industr y
Steve Barr, Green Dot Public Schools
John Bates, ARLINGTON CAPITAL PARTNERS
Bernardo Bolanos, Southland Group (Costa Rica)
Investment Forum
Dr. Rahul Choudaha, World Education Services
Toby Chu, CIBT Education (Canada and China)
Michael Connelly, MOSAICA EDUCATION
Steve Cooper, Tech University of America
Michael Cooney, CAREER EDUCATION GUIDE
Rob Crawford, Life Development Institute
Dear Industry Professional, Mark DeFusco, Berkery Noyes
You were sent this brochure because you possess an enormous amount of Dean Duperron, Sprott-Shaw Community
Colleges (British Columbia)
knowledge about the education industry. With that knowledge comes power. With
Clement Erbmann, First Analysis Corporation
power comes the ability to make change.
Christina Erland-Culver, Education in Interagency
This year and the years to come present you and industry experts like you with an Affairs
opportunity to create change in the industry. NT Etuk, Tabula Digita
Paul Freedman, Altius Education
We invite you to register for the 12th Annual Education Industry Investment Forum
Dr. Clinton Gardner, Northcentral University
in Phoenix, Arizona March 1-3, 2010.
Tom Gilbert, Knowledge Delivery Systems
Join us for three days of discussions and sidebar meetings about policy, investment Malgosia Green, LearnHub
strategies, operations challenges, opportunities for mergers and acquisitions, John Hage, Charter Schools USA
scalability in digital marketing, operations and publishing, as well as four keynotes Mary Lyn Hammer, Champion College Services
from some of the most respected institutions in the business. Dr. Ken Hartman, Drexel University
Gene Hayes, Piccolo Educational Systems, Inc.
Register now and listen to keynote speeches that cover the investment, regulatory
(United States)
and foundations influence on for-profit education, delivered by:
Josh Jarrett, The Bill and Melinda Gates
Tom Vander Ark, Revolution Learning Foundation
Josh Jarrett, The Bill and Melinda Gates Foundation George Kane, Pearson Education
Dan Madzelan, United States Department of Education Sabrina Kay, Fremont College
Burck Smith, StraighterLine Bobbi Kurshan, Curriki
Bruce Levine, Drexel University
In addition to these impactful firsthand accounts of education and its growth and
Peter Leyton, Ritzert & Leyton
challenges, participate in three days worth of sessions, workshops and exclusive
Dan Madzelan, U.S. Department of Education
policy workshops and panels helmed by executives from dozens of private equity Bob Martin, Imagine America Foundation
institutions and for-profit schools. Chris Masto, Friedman Fleischer & Lowe
This is the year that education policymakers hear your voice and education grows Janet Matricciani, K12, Inc.
along with ideas for innovation in capital deployment, financing, lending and online Matt Mello, Holly Area Schools (Michigan)
interoperability. Ed Meehan, Arcady Bay Partners
Joe Merrill, Apollo Group, Inc
This is the year of the 12th Annual Education Industry Investment Forum.
Judith Murray, Thompson Rivers University
Read through these pages and take an account of the names, institutions, and the (BC, Canada)
panel topics that will formulate the evolution of the for-profit education industry Laura Palmer-Noone, Piccolo Educational
from K12 through Post Secondary. Systems, Inc.
Felix Park, GRYPHON INVESTORS
We look forward to working with you March 1-3, 2010 in Phoenix, Arizona. Marco Petruzzi, Green Dot Public Schools
Best, Ramona J. Pierson, SynapticMash, INC
Andy Ross, Florida Virtual Schools
Michael Ross, Encyclopedia Britannica Online
Adam Rotherham, Education Sector
12.00 Registration for Main Conference 2.30 Investor Keynote: Establishing the
Growth of National Education through
1.15 Chairpersons’ Opening Remarks Private and Public Partnerships, Solution-
Peter Leyton, President/Shareholder, Ritzert & Leyton Building and Innovation in Capital
Mark DeFusco, Managing Director, Berkery Noyes Deployment
Tom Vander Ark, former Head of Grant-making,
1.30 Regulator Keynote: Government, Bill and Melinda Gates Foundation,
Business, and Community Considerations Partner, Revolution Learning
in the Move to Broaden Education in the • Determining decisive and innovative private solutions
that boost public education performance and meet the
United States into Top Global Performer demands of government-led standards for P-12 and
Status Post Secondary
Dan Madzelan, Acting Assistant Secretary for Post Secondary • Considering fully the role that private companies play
Education, U.S. Department of Education in building up the school infrastructure -- where has
• What is the current regulatory position for education the value-add led to community-add?
and how will it impact for-profit operators and • Estimating the capital requirements for boosting
investors in the years to come? national school infrastructure and considering the
• Defining the financial and operational guidelines that real opportunities and choices available to institutions
create cooperation between government, operators and management that want to take part in expanding
and investors for a growing education industry in the America’s global reputation in a flat earth economy
United States • Creating a solid basis for partnership that will lead to
• Where is the nexus between business, community greater access to capital, real return on investment
and government support and what factors will bring and community-focused benefits for students,
the greatest cooperation between this triangle of educators, and the economy
interested parties?
2.00 Networking Break
www.iirusa.com/education 3
main Conference day one Monday March 1, 2010
3.00 Examining M & A, Capitalizations and • What is more attractive this year and what is preferred
Innovations in Business Performance that by investors – changes of mergers, connections to ancillary
services, scale, distribution, marketing teams, etc.
will Have a Measurable Impact on Funding
• Firsthand anecdotes in going over the optics,
• Determining the best course of action for investors and
communicating with customers / students, calibrating
for operators when one party needs financing or capital
growth models and adding value to the business model
— examining the multiple routes to capital injections
• Government considerations during a period of
• Using entrepreneurial talent and business skill to
strengthening fiscal policy and an equally massive
conquer challenges in the acquisition environment
opportunity of funding from the government
• Charting the nuances of the education industry to
• What do current regulatory pressures do for lending,
position deals for the best return and long-term stability
financing and marketing efforts of a school as it
• Reaching organizational sustainability by marshalling continues to build scale, look for partners and maintain
the necessary resources – namely people – to become a sustainable business model?
sustainable and keep performance consistent and of a
Moderated by:
high quality
Peter Leyton, President /Shareholder, Ritzert & Leyton
Moderated by:
Chris Masto, Senior Managing Director,
Mark DeFusco, Managing Director, Berkery Noyes
Friedman Fleischer & Lowe
John Bates, Managing Director, Arlington Capital
Partners Joe Merrill, Senior Director – Business Planning,
Apollo Group, Inc
Toby Chu, Chief Executive Officer, CIBT Education
(Canada and China) Laura Palmer-Noone, Chief Executive Officer,
Sabrina Kay, Chairman and CEO, Fremont College Piccolo Educational Systems
Sever Totia, Principal, Edison Ventures Fund Felix Park, Managing Director, Gryphon Investors
John Schnabel, Partner, Falcon Investment Advisors
4.00 Economic Disparity and its Impact on
Operations Strategy and Investor Strategy: 5.00 Business Card Exchange and
Funding, Operations, Regulator y and Legal Networking Opportunity
Challenges in For-Profit Education in 2010
• What has drawn new private equity performers into this
space in 2010? 5.30 Main Conference – 1st Day Ends
9.30 Innovations in Data, Digital Ser vices 12.30 Lunch Roundtable: Achievement In
and Low-Cost, Curriculum Building, and Education: Entrepreneurs Explain their
Publishing Process and their Models for Growth in a
• Solving the “in-bulk” publishing model to engage Highly Internet-Penetrated World
teachers and students to help create their own • What are some of the pitfalls of the education business
textbooks for teaching that make entrepreneurial efforts different than in any other
• Drafting a list of “what next” options for the publishing industry, and how are challenges overcome?
industry in a host of genres, including: interactivity, • Start up costs: how to raise money to handle the
digital, electives, vanity press, testing, and more. foreseen and hidden costs of doing business in the
• What happens when traditional higher ed morphs education industry
into the model instigated by entrepreneurs seeking • Do you need a lobbyist? When and where to pull out
a low-cost, vastly broadcast curriculum and learning the big guns to get your business idea into the right
model? board room at the right time
George Kane, Business Development, NT Etuk, Chief Executive Officer, Tabula Digita
Pearson Education Joined by:
Steve Cooper, Founder, Tech University of America Stephen Tave, Chief Executive Officer, American
Burck Smith, Chief Executive Officer, StraighterLine Education Development Corporation
Ramona J. Pierson, Chief Science Officer & Chairman Tom Barber, Partner, Green Comma
of the Board, SynapticMash, INC
1.45 Implementing the “End-User” Mentality in
10.30 Five Entrepreneurs Who Are Changing the School Budgeting and Teaching Tools
Education Business Model • What role is given to the push to normative national
Please register to attend the forum. Then submit your or “common” standards when it comes to offerings by
company business model to Douglas Crets, digital companies?
Director — Education Industry Investment Forum, at • Building a School Interoperability Network (SIF)
dcrets@iirusa.com. Please include the following in your to see where students move vertically or from one
business plan submission: school to another and address gaps in formative
1. Name education and skills-building and acquisition
2. Name of Company Tom Gilbert, Chairman, Knowledge Delivery
3. What does your company do Systems
4. How much funding are you looking for
5. What is your exit strategy 3.00 End of Conference
6. Complete postal and email contact details
for your business
Supporters
Sponsors:
Berkery Noyes is the leading investment bank Ritzert & Leyton (R&L) is a Washington D.C. area law firm
providing mergers & acquisitions advisory, offering a unique combination of regulatory and corporate
Media Partners:
3 Easy
Ways to
Register
Call:
888.670.8200
+1 941.951.7885
Before
Email:
Register@iirusa.com
Before Before
Online:
www.iirusa.com/education
After
Register 12/11/2009 1/8/2010 2/5/2010 2/5/2010
Conference Only (U2175) $1,995 $2,195 $2,295 $2,495
Conference & Clinic A (U2175B1) $2,495 $2,595 $2,695 $2,895
Conference & Clinic B (U2175 B2) $2,495 $2,595 $2,695 $2,895
Conference + Symposium (U2175 B3) $2,795 $2,895 $2,995 $3,195
Conference + Clinic + Symposium (U2175 B4) $3,095 $3,195 $3,295 $3,495
Group Discounts Available voucher, at your request, IIR will issue a refund less a $795 processing
Please contact Dan Harju at +1 646.895.7439 for details. No two fee per registration. Registrants are advised that no credit vouchers
discounts can be combined. or refunds will be issued for cancellations received less than ten
business days prior to start of the event, including cancellations due to
Fee weather or other causes beyond the Registrant’s control. IIR therefore
The standard fee for attending IIR’s Education Industry Investment recommends that registrants allow for unexpected delays in making
Forum is outlined on the registration form. This includes the luncheon travel plans. Substitutions are welcome at any time.
and refreshments, and the conference documentation and materials If for any reason IIR decides to cancel this conference, IIR accepts no
submitted by the speakers. You may enclose payment with your responsibility for covering airfare, hotel or other costs incurred by
registration or we will send an invoice. Payment is due within 30 days registrants, including delegates, sponsors, speakers and guests.
of registering. If registering within 30 days of the event, payment is
due immediately. Payments can be made by check, Visa, MasterCard, Documentation Order
Discover, Diners Club or American Express. Please make all checks If you are unable to attend the program, or would simply like to
payable to the “Institute for International Research, Inc.” and write order additional sets of documentation for your colleagues, they are
the name of the delegate(s) on the face of the check, as well as our available for $395 per set, including taxes, postage and shipping in
reference code: U2175 If payment has not been received prior to the U.S. Please fill out the order form on the back of the brochure.
registration the morning of the conference, a credit card hold will be The documentation is available two weeks after the conference takes
required. place. CREDIT CARD PAYMENT ONLY.
www.iirusa.com/education 7
Institute for International Research
708 Third Avenue, 4th Floor
New York, NY 10017-4103
12th Annual
Education Industr y
Investment Forum
Growing the Country’s Most Valuable Industry through Discussions with Top Operators,
Private Equity Investors and Leaders in For-Profit Education
www.iirusa.com/education