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COMPANY PROFILE
Singapore Airline has come a long way since
founding in 1972 and was fully state owned,
Singapore Airlines is a member of Star Alliance and
the International Air Transport Association. The
company expanded rapidly, and with a strategy of
concentrating on customer needs by providing
exceptional in-flight service, the airline quickly
became a noteworthy competitor in the market,
now Singapore Airlines become one of the worlds
leading carriers with an advanced fleet of aircraft.
Singapore Airlines have earned a reputation as an
innovative market leader, combining quality
products with excellent service. The principal
activities of the Group consist of passenger and
cargo air transportation, engineering services,
training of pilots, air charters and tour wholesaling
and related activities.
VISION
Vision statement is Singapore Airlines has a responsibility not only to be an excellent company, but also to be
an excellent citizen of the world by enhancing the lives of people we touch. With that aim in mind, we have
made many commitments to the arts and education, to our communities, and the health and welfare of our
countrys citizens, and those in countries we fly to. With this goal in mind, we have also made a strong
commitment to preserving the environment and our world for future generations.
MISSION
Mission statement is Singapore Airlines is a global company dedicated to providing air transportation services
of the highest quality and to maximising returns for the benefit of its shareholders and employees.
Pursuit of Excellence
We strive for the highest professional standards in our work and aim to be the best in everything we do
Safety
We regard safety as an essential part of all our operations. We maintain and adopt practices that
promote the safety of our customers and staff
Customer First
Our customers are foremost in our minds all the time. We go the extra mile to exceed their expectations
Concern for Staff
We value our staff and care for their well-being. We treat them with respect and dignity and seek to
provide them with appropriate training and development so that they can lead fulfilling careers.
Integrity
We strive for fairness in all our business and working relationships
Teamwork
We work with pride as a worldwide team to achieve success together.
Competence Value
Keywords
Core
Excellence
Professional
ACH
Safety
Safety
IU, CSO
Customer First
Customers
Expectation
IU, CSO
IU
Integrity
Fairness
Relationship
Building
Teamwork
Togetherness
T&C, DO
ROUTE TYPE
Short-, Medium-, Long-Haul
MARKET STRUCTURE
Singapore airline is on mmonopolistically competitive markets with
following characteristics:
1. Each airlines makes independent decisions about price and output,
based on its services, its market, and its costs of services.
2. Knowledge airline is widely spread between participants, but it is
unlikely to be perfect.
3. The services provided are differentiated among other airlinies.
4. Airlines operating under monopolistic competition usually have to
engage in advertising. Airlines are often in fierce competition with
other (local) airline offering a similar services, and may need to
advertise on a local basis, to let customers know their differences.
2.
3.
Competence
Competence
Finance Manager
Job Description
Competence
Responsible for aiding business planning detail-oriented and organized, and have strong
and decision-making tasks by providing
skills in math, communication and analysis.
appropriate
financial
advice
and Knowledge of generally accepted accounting
undertaking
related
accounts
principles
administration.
Knowledge of federal and provincial legislation
Jobcharities
Description
affecting
Researching and reporting on factors
Knowledge of the voluntary sector
influencing business performance
Meets accounting financial objectives by
forecasting requirements; preparing an
annual budget; scheduling expenditures;
analyzing variances; initiating corrective
actions.
Developing
financial
management
mechanisms that minimize financial risk
Competence
Finance Supervisor
Job Description
Responsible to secures financial
operations by monitoring and approving
financial processing, reporting, and
auditing; supervising staff.
Competence
Competence
In-depth understanding of following areas:
organization design, executive compensation,
short term incentive, performance management,
HR process, change management, HR technology
solutions etc.
Strong analytical skill with high commitment to
quality client service
Finance Staff
Job Description
Responsible to prepare accounts,
controlling budgets, and providing advice
and information to Finance Manager
Competence
Career Path