Escolar Documentos
Profissional Documentos
Cultura Documentos
Superfreakonomics
Introduction : Putting the freak in economics
The perils of walking drunk
One of every 140 miles is driven drunk, or 21 billion miles each year.
However, drunk drivers are rarely caught : there is just one arrest for every
27,000 miles driven while drunk.
The average American walks about a half-mile per day and there are
some 237 million Americans sixteen and older, which makes 43 billion
miles walked each year. Assuming that 1 of every 140 miles is walked
drunk (the same proportion that are driven drunk), then 307 million miles
are walked drunk each year. With 1,000 drunk pedestrian deaths per year
and 13,000 deaths in alcohol-related accidents, on a per-mile basis, a
drunk walker is eight times more likely to get killed than a drunk driver.
The many ways in which females are punished for being born
female
Its far better to be a woman today than at any other point in history,
but still today, in Cameroon, women have their breast beaten, there was
foot binding in China, and women in rural India continue to face
discrimination in every direction. Even in occidental countries, women still
suffer from discrimination with their income compared to men for
instance : women who went to Harvard earn less than half as much as the
average Harvard man.
Men also took the place of women in the prostitution field (they
became pimps).
Prostitutes also do not charge all customers the same price : they
use price discrimination. At least 2 conditions must be met : 1 st, you can
clearly identify the customers who are willing to pay more, and 2 nd, the
seller must be able to prevent resale of the product. Black and white skins
are a good identifier, and resale is impossible in the case of prostitution.
With black men, the prostitutes usually tell her price to discourage any
negotiation; but with white men, they let them name a price. Finally,
prostitutes also accord discounts when they are paid with drugs, when sex
act is performed outside, or when the customers uses a condom.
than men (52 hours/week vs 58), and over 15years, this adds up to six
months less experience; women take more career interruption than men,
after ten years in the workforce, only 10% of male MBAs went for 6months
or more without working, compared to 40% for female MBAs; women are
more likely to leave the workforce or downshift their career to raise a
family, and they also tend to choose specialties that pay less.
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Forceps hoarding
The forceps is a simple set of metal tongs, invented by obstetrician
Peter Chamberlen, which allowed doctors and midwives to get a firm hold
on the baby and adroitly pluck it out, head first. But according to the
author and surgeon Gawande, the forceps had to have been millions of
lives lost.
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Assassinating mosquitoes
In order to restrain malaria, mosquitoes are placed in an empty fish
tank and assassinated by a laser placed more than hundred feet away.
Since the disease is spread by female mosquitoes, the lasers tracking
system identifies the females by wing-beat frequency, because female flap
more slowly than males, and kills them.
An inconvenient truthiness
IVs scientists agree that human activity has something to do with
global warming, but they believe its exaggerated by the media. About Al
Gores film (An Inconvenient Truth), they believe its purpose was to scare
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heavy-duty garden hose (tuyau darrosage). Thats why IV calls this project
a garden hose to the sky. (See p. 194,196 for process explanation)
incentive to not pollute, and the doctor has no sufficient incentive to wash
his hands. This is what makes the science of behavior change so difficult.
When people arent compelled to pay the full cost of their actions, they
have little incentive to change their behavior; people didnt switch from
horse to the car because it was good for society, but because it was in
their economic interest to do so.
Are we capable of behavior change when our own welfare is at
stake ? No. If we were, every diet would always work, and most smokers
would be ex-smokers for instance.
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