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SEO ANALYSIS

for www.rapidbudgeting.com

1) Domain Analysis
2) Server Analysis
3) Search Engines Indexed Pages / Backlinks
4) URL links
5) Robots.txt
6) Sitemap
7) W3c Validation
8) Page Rank
9) META Tags & Titles
10) Page Optimization

1) Domain Analysis:
Created 2008-10-30 Almost 1 year old domain. So its a good age domain.
2) Server Analysis:
Virginia Herndon - Network Solutions Llc and Active Website
3) Search Engine Indexed Pages and Backlinks:
Google:
Indexed pages: 1
Backlinks: 0
Yahoo:
Indexed pages: 1
Backlinks 0

MSN :
Indexed pages: 1
Backlinks 0

4) Total Urls:
ok

54 URLs 91.53%

skip external

1 URLs

1.69%

not found

4 URLs

6.78%

Total

59 URLs

5) Robots.txt Yes Robots.txt is available.


6) Sitemap : No XML Sitemap is present

7) W3C Validation There are errors so validation needs to be done.


8) Page Rank Page Rank is 0.
9 ) META Tags & Titles: No meta tags or Optimized titles are not present in the pages.
10) Page Optimization : Pages are not optimized in terms of codes, keywords, anchor
texts.

About Site: Rapid Budgeting:

This is 1 yr old, but it doesnt have links, meta tags nor keyword ranks. Site has only 1
pages indexed in google, yahoo and msn so all the pages need to be indexed in search
engines in order to get ranks.
Ur site needs to be optimized first which is called on page optimization where all types of
on page optimization process for different pages would be done which includes ( placing
of meta tags, anchor text, keywords placement, url navigation, site architecture,
optimizing codes of different pages, analyzing website for traffic and monitoring for
errors). Then need to index all pages in search engines and then links need to build up
on monthly basis to get ranks for targeted keywords. Once links are build up ur page can
get good page rank in 3 months at least PR-1 or PR2 depending upon the strength of
links. Currently Page rank is zero, so once links are build up in 3 months ur site would
get PR1 or PR2 depending on the links build up. To build links we do LINK BUILDING.
This process is called Link building where link builders build links to ur site on a
monthly basis using different type of promotion methods like ( article , press releases,
directory, social submissions, forums, advertising) .
Conclusion: Ur sites needs to be worked from scratch.
A) Setting up Goals:
Before beginning SEO work, I set up the goals for website with client. We go through
different process of setting up the goals of the website and certain page like below.
1. What is Your Website's Purpose: Knowing the answer to this helps understand
how to approach the setup and optimization of website. Having a singular focus for
website can help us focus my search engine marketing efforts.
2. Who is Your Target Audience: Understanding what your audience knows and
wants is very important process. With my strategies we can target your ideal
client and work as hard as possible to dominate that niche
3. What does Your Site Do: In this process, we can identify different things like
how your website solves the problem of your target audience, what information
does it provide to its users, what steps are defined for taking action of your
audience. This process keeps your website focus on your primary goal and helps
building a profitable business.

B) Keyword Research:
I am starting SEO with keyword research for the website. Keyword research determines
what language or terminology your target audience will use in searchers. I use a number
of processes to

Research on the keywords you've suggested and choose the right keywords
Create a master list of possible search terms that your audience can and will use
Carry out a deep analysis of your products and offerings and then sort out the
most appropriate key phrases
Identify and finalized a set of target key phrases for your sites search engine
optimization
C) Keywords vs. Targeted pages:
Next step is to select the proper page of the site that should be targeted for each short
listed keyword, after your approval of the suggested keywords. I analyze and find out
most important pages of website that should target your primary and secondary goal for
the website for each keyword.
D) Site Analytics Setup:
The site analysis and reporting of user activity on your website helps to make informed
decision of the necessary steps. Tracking SE traffic can help to uncover the real view of
search marketing success. Before making any changes in the website, I setup the google
analytics to measure the results after completion of SEO work.

E) Competitive Analysis:
Here I analyze the top competitors of your site to make sure doing better than what they
are doing. In this process, I find out,
1. Who your main competition is: I make a list of all the competitors and
analyze them one by one and then make top 5 competitors website list to compare
it with your website.
2. What they are doing to rank at the top of the SE's: In this process i check
various aspects of the competitors website like their keywords, on page
optimization, backlinks, age etc.
3. How to beat them: After having a full details of the competitiors I check out
all the strong and weak points of the websites and doing all SEO work to beat the
competitors website.

F) On Page Optimization:
Before beginning SEO work, we measure how your site is currently performing. This
phase helps us to understand strength and weakness of your site.

1. Web Page Analysis: Here I check all-important parameters of important pages of your
website like site architecture & layout, Title tags, images, code to text ration etc This
gives me the current standing of your site. I check all these figures during & on
completion of SEO and keeps close watch on it.
2. Meta Tags & Header Tags Optimization: After in-depth analysis of short listed
keywords, results of comparative analysis & Web pages analysis I prepare the optimized
title tag, description tag, keywords tag & header tags ( H1, H2 and H3) for all important
pages of the site. I will send report to you for confirmation.
3. Content Creation (If Require): Content is the king . Search engine likes good and
unique content in the website. My copywriting team will analyze all important pages of
your website to check if any page needs correction/addition/deletion in the text.
4. SEO implementation on all targeted webpage: After your approval of my above
reports, I start implementing it on your website. It includes content optimization, title tag
optimization, meta tags optimization, image optimization etc.
2 MAIN PROCESS IN SEO: Off Page and On Page Optimization

G) Off-Page Optimization:
Off-page optimization is the key factor of the SEO work done on your website. This
process builds trust and authority of your website in your relevant niche for major search
engines like (Google, Yahoo, Bing and Ask). Off-page optimization or link building is the
reason for getting maximum performance in the search engines for specified relevant
targeted keywords related to the page content. We perform various tasks to get a one way
back link for your website like
1.
2.
3.
4.
5.
6.
7.
8.
9.

One-way backlinks
Article marketing
Press Releases
Social Bookmaking
Ethical Forum Posting
Ethical Blog Commenting
Submission in Relevant Directories
Using Various Web 2.0 Techniques
LOCAL SEO

Note: This package is totally different from the normal packages.

On Page Optimization
1) Page Load & Server Check
2) Title, Description and Keywords Optimization
3) Keywords Research
4) H1, H2, H3 Tag Optimization
5) Usability & Accessibility Check

6) Page & Content Enhancements (bold, underline, color)


7) Meta Tag Optimization
8) ALT Optimization
9) Body Text and Content Optimization
10) Implementation of Tags and Codes for Search Engine Optimization
11) Optimization of Link structure & Navigation
12) Web Site Structure Optimization Layout Structure Framework Suggestions and
Improvement
13) HTML Code and Meta-Content Optimization
14) Content Optimization Enhancements
15) Images Optimization
16) HTML sitemap creation
17) Google XML sitemap creation and regular updation/ Yahoo Sitemap
18) Robot.txt Optimization Google, Yahoo, MSN
19) Webmaster Account Setup Google, Yahoo, MSN
20) W3C Validations ( XHTML/CSS) CHECK & CONSULTING
21) 301 Redirects
22) Paid Search Engine Submissions YAHOO! ( additional extra cost)
23) Link popularity Internal / External link checking
24) Local SEO Optimization Local Submissions
25) Google Maps Free Business Listings
26) Consulting & Suggestions for improving site rankings & traffic

REQUIREMENT From CLIENT:


1)
2)
3)
4)
5)

Which area would u like to target? Country Location


Who are u priority customers?
Which is ur industry that u would like to place u website?
Can u suggest me a set of ur industry based keywords ?
Can u suggest me ur competitor or reference sites exactly as urs?

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